BUSINESS PUBLICATION CIRCULATION AUDIT FOR THE 6 MONTH PERIOD ENDED IN NOVEMBER/DECEMBER 2014
Latin Press Inc. 2455 SW 27 th Ave. Suite 200 Miami, FL 33145 Tel. No. : 305 285-3133 Fax. No.: 305 285-3134 Official publication of: infoComm Cedia Established: 2008 Issues per year: 6 www.latinpressinc.com www.avilatinoamerica.com
Av. de Mayo 1370 - 1° Piso - (1362) Buenos Aires, Argentina Phone number: (54-11) 4383-6293/7305/4381-8448/ Fax: (54-11) 4383-6293 www.ivc.org.ar Our organization is a non-profit association, founded on December 19, 1946, by the editors of the leading print media in the country, advertising agencies and advertisers in order to control, certify and disseminate data on the average circulation and print run of print media.
Field Served AVI LATINOAMÉRICA serves professionals working in the integration, installation and rent of audio, video and lighting systems in the residential, commercial and industrial fields.
The use of audited figures allows advertisers and agencies to know for certain the number of recipients there are for the copies as well as their geographical distribution in more than 1,800 locations all over the country. These recipients become the target of advertisers as they are potential customers.
Definition of recipients Recipients are contractors and professionals involved in the design, construction, installation, sale and maintenance of audio, video and lighting systems. Also, recipients include end users of these areas for residential, industrial and commercial applications. Finally, recipients include manufacturers, suppliers and retailers of audio, video and lighting solutions.
1. AVERAGE QUALIFIED CIRCULATION BREAKOUT FOR PERIOD
Total Qualified
QUALIFIED CIRCULATION
Copies
Qualified Non-Paid
Percent
Copies
Qualified
Percent
Copies
Percent
Individual___________________________ 10.249 100 10.249 100 N/A N/A Sponsored individually addressed________ - - - - - Membership benefit___________________ - - - - - Multi-copies same addressee___________ - - - - - Single copy sales_____________________ - - - - - TOTAL QUALIFIED CIRCULATION
10.249
100
10.249
100
-
-
According to point 11__________________ 1.051 - 1.051 -
-
-
TOTAL_____________________________
-
-
OTHER FORMS CIRCULATION
11.300
-
11.300
-
Issue 2014
Qualified Non-Paid
Qualified Paid
Total Qualified
July/August _________________________ 10.250 N/A 10.250 September/October___________________ 10.249 N/A 10.249 November/December_________________ 10.249 N/A 10.249
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AVI Latinoamerica / November/December 2014
2. QUALIFIED CIRCULATION BY ISSUES WITH REMOVALS AND ADDITIONS FOR PERIOD
3a. BUSINESS/OCCUPATIONAL BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF NOVEMBER/DECEMBER 2014 The variation of this edition in relation to the average of the two informed editions in item 2 is 0,019%; 2 copies OCCUPATION
TOTAL PERCENT QUALIFIED OF TOTAL
General Management (A)
Engineering Technical Purchasing ManageManageManagement ment ment (B) (C) (D)
Producto Management (E)
Sales Management (F)
Financial Management (G)
Research And Development (H)
Technical Installation
Other
(J)
(O)
FITTER/SPECIFIER/SUPPLIER OF AVI PRODUCTS OR SYSTEMS A1. CONTRACTOR-AUDIO/VIDEO/ LIGHTING SYSTEMS INSTALLATION
3.791 36,99 3382 80 98 12 10 91 3
38
60 17
A2. CONTRACTOR-SYSTEMS INTEGRATION
571 5,57 329 107
34
6
9
39
2
15
26
4
A3. ENGINEERING COMPANY/ CONSULTANT-DESIGN A4. CONTRACTOR-ELECTRICIAN
3.301 32,21 3091 58 52 132 1,29 92 3 2
4 4 55 2
17
11 7
- 1 24 2
6 2
B1. DISTRIBUTOR/AVI EQUIPMENT WHOLESALER
551 5,38 299 28 51 24 6 83 2
B2. RENT/AVI EQUIPMENT SERVICES
203 1,98 139
2
19
3
6
18
30
1
17 11
6
4
5
E1. END USER- Building Management/Properties
299 2,92 293 2 1 - - 3 -
-
- -
E2. END USER- Wholesale/Retail Commerce
6 0,06 4 - - 1 - 1 -
-
- -
E3. END USER- Financial Field
4 0,04 1 - 1 - - - 1 -
- 1
E4. END USER- Government Field
3 0,03 - 1 - - - 1 - -
- 1
E5. END USER- Industrial/ Agroindustrial Field
3 0,03 1 1 - - - - - - 1 -
E6. END USER- Utilities
8 0,08 4 1 2 - - - -
E7. END USER- Transport Field
2 0,02 1 - - - - - - -
M. AVI PRODUCTS MANUFACTURER N. INSTITUTE/RESEARCH/ASCN/GUILD O. OTHER
1.148 11,20 982 8 14
5
5 127
-
2
10
3
5
24
2
TOTAL QUALIFIED CIRCULATION 10.249 100 8.743 294 286 58 46 469 15 PERCENT
100
85,31
2,87
2,79
0,57
0,45
4,58
0,15
1 - - 1
3
1 3
2
2 2
6
4 34
117
133 88
25 0,24 13 1 2 - - 3 - 202 1,97 112
-
1,14
1,30
0,86
3b. QUALIFICATION SOURCE BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF NOVEMBER/DECEMBER 2014 QUALIFICATION SOURCE Qualification Within Qualified
Total
1 year
2 years
3 years
Non-Paid
Paid
Qualified
Percent
I. TOTAL - Personal direct request from the recipient a. Written
6.935
1.588
523
9.046
-
9.046
88,26
b. Telecommunication c. Electronic
3.702 91 1 - - 3.794 37,02
TOTAL - Request from recipient´s company: II. a. Written
47 23 46 - - 116 1,13 3.186 1.474 476 - - 5.136 50,11 1
-
-
1
-
1
0,01
1 - - - - 1 0,01
b. Telecommunication c. Electronic
- - - - - -
-
- - - - - -
-
TOTAL - Membership benefit: III. a. Individual
- - - - - -
b. Organizational TOTAL - Communication from recipient or recipient´s company (other than request): IV.
- - - - - -
-
-
-
a. Written b. Telecommunication
- - - - - -
-
- - - - - -
-
- - - - - -
-
-
-
-
-
-
-
-
-
-
-
-
-
-
c. Electronic TOTAL - Sources other than above (listedy alphabetically) V.
708
rosters and directories Association Business directories
415 - - - - 415 4,05
field reports Independent Licensees - National, State or Local Government distributor´s and wholesaler´s lists Manufacturer´s, Other sources
157
337
1.202
-
1.202
11,73
- - - - - -
-
- - - - - -
-
- - - - - -
-
285 152 8 - - 445 4,34 8 5 329 - - 342 3,34
TOTAL - Single copy sales - - - - - - VI. 7.644 1.745 860 10.249 - 10.249 TOTAL QUALIFIED CIRCULATION
100
PERCENT
100
74,58
2
17,03
8,39
100
-
100
3c. QUALIFIED CIRCULATION BY MAILING ADDRESS. ISSUE OF NOVEMBER/DECEMBER 2014
Qualified MAILING ADDRESS
Qualified
Non-Paid
Individuals by name and title and/or function
Paid
10.001
Individuals by name only
Total
Percent
Qualified
N/A 10.001 97,58
165
N/A
165
1,61
Titles or functions only
12
N/A
12
0,12
Companies´names only
71
N/A
71
0,69
Multiple-copy same addressee copies
-
-
-
-
Single copy sales
-
-
-
-
10.249
-
10.249
100
Percent
TOTAL QUALIFIED CIRCULATION
4.GEOGRAPHICAL BREAKOUT OF QUALIFIE CIRCULATION FOR ISSUE OF NOVEMBER/DECEMBER 2014 country
Qualified
Qualified
Total
Non-Paid
Paid
Qualified
NORTH AMERICA United States of America
877
- 877 8,56
4140 Mexico
- 4.140 40,39
Subtotal
-
5.017
5.017
48,95
CARIBBEAN Lesser Antilles
- - - -
Cuba
- - - -
Puerto Rico
- - - -
Dominican Republic
15
- 15 0,15
Subtotal
15
-
15
0,15
CENTRAL AMERICA Costa Rica
47
- 47 0,46
El Salvador
15
- 15 0,15
Guatemala
67
- 67 0,65
Honduras
14
- 14 0,14
Nicaragua
8
Panama
74
Subtotal
225
-
8 0,08
- 74 0,72 -
225
2,20
SOUTH AMERICA Argentina
339
Bolivia
17
- 17 0,17
Brasil
278
- 278 2,71
345
- 345 3,37
Chile Colombia
3.340
Ecuador
146
- 339 3,31
- 3.340 32,59 - 146 1,42
Paraguay
22
- 22 0,21
Peru
334
- 334 3,26
Uruguay
41
- 41 0,40
Venezuela
130
- 130 1,27
Subtotal TOTAL QUALIFIED CIRCULATION
4.992
-
4.992
48,71
10.249
-
10.249
100
AVI Latinoamerica / November/December 2014
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9. FIVE CALENDAR YEAR ANALYSIS: AVERAGE ANNUAL VERIFIED QUALIFIED CIRCULATION AND CURRENT AUDITED CIRCULATION STATEMENTS
Audited Data
2010 2011 2012 2013 2014
Total audit average qualified
10.001
12.501
10.500
10.255
10.249
Qualified non-paid
10.001
12.501
10.500
10.255
10.249
N/A
N/A
N/A
N/A
N/A
-
-
-
-
-
Qualified paid Post expire copies included in paid circulation Average annual order price
N/A N/A N/A N/A N/A
11. ADDITIONAL DATA: AVERAGE NON-QUALIFIED CIRCULATION NON-QUALIFIED
Copies
Copies
Not included Elsewhere Other paid circulation
-
N/A
Advertisers and agencies
-
975
Rotated or ocassional
-
-
Allocated for trade shows and conventions
-
-
All others
-
76
TOTAL
1.051
CERTIFICATE OF VERIFICATION 1. PROCEDURE According to the rules of the Instituto Verificador de Circulaciones, we have examined through accepted accounting procedures the Publisher’s circulation data corresponding to AVI latinoamerica Magazine. 2. AUDIT REPORT As a result of the verification of the analysed concepts and period, we certify the previous circulation figures.
Instituto Verificador de Circulaciones IFABC Membership ( www.ifabc.org)
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