LEONARDO GUEDES
PRODUCT DESIGNER portfolio
portfolio
ABOUT ME Design’s Barchelor Degree with emphasis in product designs in Universidade Paulista - UNIP, where I have worked with product development in several kind of industries. Creative processes are one of my favorite activities! Customer’s satisfaction and their surprise of seing that a concept surpass their expectations motivates me to continue the improvement of my standards. I had the privilege on working in companies that possessed structure for manufacturing products for POS (point of sale and merchandising), where I could learn “how to do “ in practice and that experience adds knowledge in developing concepts, The more complex is the briefing, more estimulated and involved I get with the project!
COMMERCIAL FACILITIES P ROJECTS Some projects were developed in a Brazilian company specialized in manufacturing furniture for commercial spaces such as pet shops, pharmacies, supermarkets, construction stores, outlets, etc. Responsible for 3D modeling, technical drawing, rendering and presentation development.
Concept of a Drug Store
Concept of a Drug Store
Pallets Storage System
Pallets Storage System
POINTS OF
SALE Some projects developed for a Brazilian company specialized in manufacturing furniture for commercial spaces such as pet shops, pharmacy, supermarket, building material stores, outlets, etc. Responsible for 3D modeling, technical drawing, rendering and presentation development.
Concept of Display for Amarula
Display for metallic components
Display for HD Toshiba
Display for HUAWEI Mobile
Wine tasting table for “Santa Helena”
Wine tasting table for “Santa Helena”
Display for skatebord brand “Bob Burnquist”
Display with mini game for HUAWEI Mobile
“Vintage” Display for Martini
Display for energy drink “ECCO!”
Display concept for mobile samsung for children
Display for glasses “Colcci”
PERSONAL CONCEPTS
Concepts developed during College, and personal projects.
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Concept of Nike water purifiing
“MASP” executive table
Executive desk Inspired in the Art Museum of Sao Paulo - MASP, located in the city of Sao Paulo/Brazil.
Concept of premium Lunchbox
Concept panese
of a lunchbox, inspired by lunchboxes known as
the Ja“Bento”.
In the past, this product used to have the reputation of being aimed at people with low purchasing power and not strong market potential. Nowadays the luch box is very acceptable and desired by all social classes, beacuse it brings the possibility to people have have home made meals, wich is healthier and economicaly much cheaper than restaurants. The lunch box also also saves functional problems of food preservation and it could have a beautiful fancy design. This project was based on concepts from the book “Design Emocinal - for we love or hate the objects of everyday life” by Donald A. Norman.
Concept of premium Lunchbox
Ergonomic desk for designers
The concept of this project is to identify and save problems of school desks, whose students are designers, architects, illustrators, engineers, designers. It was developed based on ergonomic and ergometric studies. The product can be adjusted and adapted to people of different statures, considering the occupational health and comfort of the user. Designed to meet people with different statures, have a indoor lighting to facilitate the work for the designers.
Folding chaise concept
Concept developed for university competition of Tok & Stok, 2012 with the “fold� theme. The concept is to develop a foldable furniture, considering the brand DNA. The chaise resort has a structure that can turn into a hammock and a chaise.
Concept of luminaire “Glowing Cactus”
CONTACT ME Address: Rodovia Régis Bittencourt, 1415 Jardim Monte Alegre ZIP Code: 06768-100 Taboão da Serra, SP - Brazil Phone number: 55 11 96248-8536 Email: guedes.leonardo@gmail.com Website: www.leoguedesdesign