InPrint August 2012

Page 1

in print FROM THE MAKERS OF PIXEL MAGAZINE

RETAIL SOLUTIONS FOR THE PRINT PROFESSIONAL Volume 1 Issue 4

DNP’s DS-ID400 for ID photos

Simple, Reliable and Profitable PLUS: THE FUTURE OF THE COPY SHOP MARKET, WILL THE OLYMPICS BOOST PHOTO PRINTING? PHOTOKINA PREVIEW, THE LATEST PRODUCTS AND MORE InPrint 1


Profit from smartphone snaps NEW Wi-Fi Direct upgrade kit.

A quick and easy way to print photos from smartphones

The new service we will be able to offer smartphone users will be fantastic, they will be able to access the images they need to print much more quickly. They will then be able to do more with the great photos they have trapped on their smartphones.

There is nothing more frustrating than watching a consumer stand in front of a kiosk with a cable connected trying to access the camera roll folder on an iPhone... with the right connectivity and an easy to use app, sales will definitely increase.

Ken Stait | Stait Photography - Morpeth

Trevor Brown | Colorgrafix - Louth

To upgrade your Kodak kiosks simply load version 6 software and attach the Wi-Fi Direct dongle. Your customers can quickly select the photos they want to print using the FREE Kodak smartphone app and then send them to the kiosk. Wi-Fi upgrade kit from £65, Dongle only from £35*, available September 2012. To order upgrade kits for your Kodak kiosks contact Tetenal service on 0116 281 5741 or email: serviceuk@tetenal.com

Retail Systems Solutions

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*Customers with a Tetenal Service Support contract Wi-Fi Dongle is £30.36

15/08/2012 22/08/2012 16:56 14:52


contents issue four

05 - News

News and updates, facts and figures from the world of printing.

10 - The Future of the Copy Shop

Industry experts discuss the present and future of the copy shop trade.

16 - A Marathon Effort

It’s been noted that London businesses have not received the boost they expected from the Olympic Games, but will the photo printing trade be able to capitalise on 2012’s sporting events?

22 - Keeping the PHOTO in photokina

in print

Cologne’s trade event maintains a traditional photo presence despite a heavy focus on the digital future.

FROM THE MAKERS OF PIXEL MAGAZINE

RETAIL SOLUTIONS FOR THE PRINT PROFESSIONAL Volume 1 Issue 4

24 - Launchpad

A concise showcase of the latest products and equipment for the printing business.

30 - The Final Word

DNP’s DS-ID400 for ID photos

Simple, Reliable and Profitable

Mark Amies on photos, the future and his decision to leave Photomart.

PLUS: THE FUTURE OF THE COPY SHOP MARKET, WILL THE OLYMPICS BOOST PHOTO PRINTING? PHOTOKINA PREVIEW, THE LATEST PRODUCTS AND MORE InPrint 1

CREDITS & CONTACTS Managing Director/Publisher: Lee Mansfield 01323 411601 lee@lifemediagroup.co.uk Sales Director: Simon Skinner 01323 433700 simon@lifemediagroup.co.uk Editor: Laura Knight 01323 437946 laura@lifemediagroup.co.uk Editorial Director: Grant Scott 01323 437941 grant@lifemediagroup.co.uk

Production Design/ Editorial Assistant: Harriet Weston 01323 411601 harriet@lifemediagroup.co.uk Subscriptions: Leanne McConnell 01323 433707 leanne@lifemediagroup.co.uk Accounts: Clare Fermor Amelia Wellings 01323 433708 clare@lifemediagroup.co.uk amelia@lifemediagroup.co.uk

Published by: LMG SE LTD Park View House 19 The Avenue, Eastbourne, East Sussex BN21 3YD 01323 411601 www.lifemediagroup.co.uk Printed by: Ambassador Litho Limited Bristol BS16 3HH 0117 965 5252 www.ambassador.co.uk

All material in this publication is strictly copyright and all rights reserved. Reproduction without permission is prohibited. The views expressed in InPrint Magazine do not necessarily represent the view of Life Media Group LTD. Every care is taken in compiling the contents but the publishers of InPrint Magazine assume no reponsibilty for any damage, loss or injury arising from the participation in any offers, competitions or advertisment contained within InPrint Magazine. All prices featured in InPrint Magazine are correct at the time of going to press.

Copyright Life Media Group LTD 2012 ©

InPrint 3 16:56


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22/08/12 17:38


news

HP to Focus on Labs at photokina HP will present a versatile portfolio of printers, applications and services for professional photographers, labs and retail photo businesses at photokina, 18 - 23 September, Koelnmesse, Cologne, Germany. HP will display products from the HP Indigo digital press and HP Designjet printer portfolios. HP also will feature applications demonstrating the latest techniques available using HP inks, substrates and technologies. photokina will provide a forum for the entire commercial photography industry, including labs, professional photographers, print service providers (PSPs), retailers and in-home publishing consumers to experience the image quality, versatility, creative and business opportunities enabled by HP technologies. Featured on the stand will be: - HP Indigo 7600 Digital Press the latest in the range of seven-colour presses offering labs increased quality and productivity for printing photospecialty products. - HP Designjet L26500 Printer

HP demonstration

- the 1.55m (61in) large-format printer using HP Latex Inks for the production of indoor and outdoor graphics, created with the environment in mind. - HP Designjet Z6200 Photo Printer (available in 1.067m (42in) and 1.524m (60in) models) - designed to deliver photo-quality prints at the highest print speed in its class with breakthrough colour consistency and accuracy across a wide range of media. - HP Designjet Z3200 Photo Printer (available in 61cm (24in) and 1.117m (44in) models) - the easy-to-use wide format inkjet printer with a 12-ink (HP Qad

Black and HP Chromatic Red) printing system for professional photographers with inbuilt spectrophotometer. “The innovative, high-quality photo applications printed by this diverse line up of products on HP’s stand is sure to engage and inspire visitors to the show,” said Ronen Zioni, market development director, GSB, EMEA, HP. “HP is also going to reveal new initiatives to support the photo market and help photo labs, in particular, maximise business opportunities in this sector.” www.hp.com

More Than a Face-Lift for DNP Website With a brand new face DNP showcases both corporate and product news. The beautiful user interface compatible with PC, Mac and tablets makes browsing for information a pleasure. Owners and prospective buyers can download brochures, manuals, drivers, product images and more while comparing the

latest additions to the DNP line-up. As an organisation with a pan-European customer base, the website is available in English, French, German, Italian and Spanish as a matter of course. Check out the results at www.dnpphoto.eu!

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17:38


news

Connected Kiosks Stay Ahead of Trends

The Lomowall

World’s First Permanent LomoWall Unveiled in Manchester A 30m x 3m long artwork mounted on a concrete wall, forming a mosaic reflecting Manchester’s industrial heritage, was unveiled on Thursday 26 July on Tariff Street in the Piccadilly basin area of Manchester city centre and open for the public to view from Friday 27 July. Containing 14,000 individual Lomographs, it is the world’s first permanent LomoWall and the only LomoWall to be built outside this year. The wall has been created by Lomography, the global organisation dedicated to using experimental and creative snapshot analogue photography. Two Lomography fans, Tom Ambrose a University of Manchester student and Monica Sagar an Arden School of Theatre graduate and native Mancunian, have spent three weeks with the Lomography UK team carefully creating the masterpiece using over 1,000

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different images of Manchester submitted by over 500 people. The project, to celebrate the 2012 Canal Festival, is brought to Manchester’s Piccadilly Basin by the Piccadilly Partnership in association with CityCo, Manchester’s city centre management company, in conjunction with Town Centre Securities, owners of Piccadilly Basin and previous owners of the Rochdale canal. Alexandra King, Piccadilly Partnership Director said: “This is a new landmark on the Northern Quarter landscape, here in the heart of the Piccadilly Basin. The LomoWall adds to the street art scene in this part of the city centre and will become a visitor attraction in its own right. We are very proud to host it and to have the world’s first permanent LomoWall is a real honour. It’s a welcome addition to the urban landscape.” www.lomography.com

According to InfoTrends’ latest results, the photo output market will see some notable changes as vendors seek to capitalise on increased photo sharing through social networking sites as well as the rise of smartphones as everyday cameras. InfoTrends estimates that over 90% of consumers with a mobile phone carry it with them most of the time and that smartphones will account for 61% of all camera phone shipments worldwide in 2012. “Retail photofinishers should stay ahead of this transition by offering options to easily transfer photos from a mobile device to a retail kiosk,” said David Haueter, Associate Director of InfoTrends’ Photo Trends services. “Since many consumers also store their photos on social networking sites, photo kiosk manufacturers should include the ability to transfer photos directly from these sites to a kiosk,” adds Haueter. InfoTrends continues to see opportunities in the photo merchandise market. Many photo products are ordered on kiosks or produced on digital minilabs, so photo merchandise must be the focus of any photofinishing retailer or vendor. The most successful photofinishing retailers will have a strong line of these products and the equipment that produces them with high quality and at a cost that allows for a worthwhile profit margin.


advertorial Brand Management Group will Launch their Kodak Professional Range of Digital Media at this Year’s Photokina, Cologne, 18-23 September Brand Management Group will be drawing up in a traditional London red bus and celebrating the sporting highlights of London 2012 on its stand in Hall 6.1, stand B31, at Photokina, Cologne, 18-23 September. The sporting theme will be led by dazzling images direct from the London games, captured by Dutch photographer Soenar Chamid. Setting the pace for the entire show will be the company’s range of digital fine art and photo media, an exciting choice of surface textures and formats for the studio printers, professional photographers and enthusiasts. The Professional range of papers have been rigorously tested for optimum image vibrancy and longevity and are backed by Kodak’s excellent reputation for quality and consistency. All papers are supplied in a range of both sheet and roll formats. The range includes the new 255g Professional Inkjet Photo Glossy and Lustre papers, which represent the latest advances in digital paper technology. Both papers offer improved “lay flat” characteristics, increased colour gamuts and higher DMAX enabling the end user to achieve deeper and richer blacks, a more dynamic range and more detail in the shadow areas. The Kodak Professional range also includes two heavyweight, archival quality art papers: Fine Art Textured and Fine Art Smooth, both 315g. Fine Art Textured, with its matte surface and natural white colour, emulates a traditional art paper making it ideal for fine art and photo reproductions. Fine Art Smooth, a 100% cotton paper with a silky smooth surface and high white tone, produces images of outstanding colour intensity and contrast. The 285g Fine Art Fibre Satin and Fine Art Fibre Glossy papers offer photographers a state-of-the-art digital equivalent to traditional fibre-based photo papers. The unique microporous, acid inhibiting surface coating produces images equal, and even superior, to traditionally made prints, with a dMax rating of 2.7 and a marketleading colour gamut.

Having taken responsibility for the international marketing, sale and distribution of Kodak inkjet media products to imaging professionals in January 2012, the Brand Management Group (BMG), with more than 15 years experience selling inkjet media, equipment, and supplies across all market sectors, is actively developing the portfolio in collaboration with Kodak. Brand Management Group Europe are pleased to announce that Swains International will be the appointed distributor for the Kodak Professional Range in the UK. Swains International plc, based in Hunstanton, Norfolk, are the UK’s leading Photo Imaging Wholesale Distributor and offer a vast range of product from the world’s most recognised and respected brands. Swains provide their customers with an unmatched level of service and support at all times. “BMG look forward to working with Swains in the UK” said Sarah Punt, Sales & Marketing Manager for BMG Europe. “We will continue to extend our European network of distribution in the lead up to and during Photokina. The launch of the Kodak Professional Range marks the start of an exciting and extensive program of new product introductions to the Kodak Inkjet portfolio”. Sarah Punt Sales & Marketing Manager (Europe) T: +44 1992 563355 M: +44 7718 000 617 E: sarah@brandmanagementgroup.com W: www.brandmanagementgroup.com

Come and meet the Brand Management Team at Photokina in Hall 6, B31/C30. Samples, product information, new products and distributor details will be readily available.

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news Prints Account for Over 60% of Total Consumer Photo Market Value Prints continue to dominate the consumer photo industry, still accounting for more than 60% of the total market value in Western Europe, with photobooks and photo-merchandise making up the rest. The market exceeded 11 billion units in 2011, and although this represents a 10% decline in volume terms from 2010, growth is still visible in instant and online channels as prints continue to be the most valuable product in the consumer photo industry despite operating in an increasingly challenging marketplace. With the printing of photos being overpowered by the abundance of devices that give consumers the ability to access, view and share their photos at the touch of a button, the desire or need to own the physical copy is slowly diminishing. Retail channels are taking the biggest hit due in part to a decline in ďŹ lm processing, but positive growth is still visible with online channels and instant kiosks. Last year, instant prints performed well witnessing a 7% increase in volume to reach 1.5 billion, with growth fuelled by new installations and an upward trend to print selectively and in smaller volumes. A further 3% growth is expected in 2012. The growth in photobooks is posing a threat to online

A selection of Print and Photobooks

channels, with nearly 90% being created online, but despite this the channel held up well for prints, reaching 2.3 billion units in 2011. Online mail order dominates, accounting for 70% of volumes in Western Europe, with online pick-up-in-store also growing in popularity, reaching nearly 700 million prints in 2011 with 75% share coming from Germany and Benelux. Consumers in France and the UK are also moving towards this channel, as services delivered by mass merchandisers increase. Looking to the competitive landscape, a number of key players are battling it out for top spot. CeWe Colour has positioned itself as the largest

producer of prints in Europe across retail and online channels combined, whereas Photobox is the signiďŹ cant player in the dedicated online arena, and following the expansion of its services into Europe, remains the largest online brand. Moving forward, the prints market will continue to face strong competition from digital media and from other printed products, but despite this the Western European market will still be worth in excess of one billion euros in 2016.

www.futuresource-consulting.com

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The Future of the Copy Shop InPrint asked key experts from influential businesses for their predictions for this market. Jo Pilling, Bureaux Manager, Granthams: The nation’s current state of financial turmoil has reached every sector, including the printing & copy industry. High street print shops have also seen a big change in the way customers are buying from them – predominantly they are shopping around for prices before buying. Sales and profit margins are deteriorating, forcing companies to think out of the box and come up with creative ways to maintain and boost their customer base. At Granthams we have found the demand for copying has significantly shrunk, with nearly all forms for printing being supplied in digital formats. The need for short run digital print continues to grow but with so many good quality toner based devices the competition is rife, putting pressure on our extended offset service. The market for offset printing will get smaller but existing presses can be modified to run more predictably and consistently. This changing trend has led to more online printers appearing therefore some high street printers disappearing. Web to print has shown growth for many years and is becoming a larger percentage of the print industry every year. At Granthams we have been offering our clients a web to print solution for in excess of 5 years and are continuing to develop this area of our business. Our recent investment in the latest technology of both small and large format toner

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“This changing trend has led to more online printers appearing therefore some high street printers disappearing. Web to print has shown growth for many years and is becoming a larger percentage of the print industry every year ” now requires an automated transactional online ordering site to ensure as much work as possible is driven to our business, becoming the key to maintaining success.

Kirsty Reader, General Manager at Granthams added: “The market, I feel, for anyone in Print is tougher than it has ever been with budget restraints causing heavy discounting and poor quality around, combined with on line competition from the likes of Vista Print and other on line stores giving away print to try and win business. Everyone is having to reduce prices to win business and it is even more crucial to add value and service to win the business, turning around print immediately, being willing to go the extra mile, work into the evening if necessary. The designers and print brokers are having pressure put on them


focus

because of reduced budgets and this in turn is being passed to the Print Bureaux to reduce their costs to make the print more affordable. New opportunities such as customised web-toprint technology which is being able to strengthen relationships and customise branding for customers linking them directly with yourselves and giving them some consistency and uniformity and control within their organisation. I think we will see a lot of integrated value added services such as mailing, fulfilment, marketing services, customised integrated products, creativity - more on line capabilities and assistance from Bureaux and the print shops will need to adapt and keep up to date with all forms of communication, not just print to stay ahead of the game. The importance for Copy shops continuing to be successful is having everything as much as possible under one roof, being able to offer the customer the full package, fast turnaround, marketing advice and guidance and keeping ahead of technology ensuring they have good quality and fast equipment. Competition is tough and this is key to not losing out on business to competitors. www.granthams.co.uk

Paul Whitelock, Velmex: “What we’ve noticed at Velmex is that since the recession truly took hold, businesses are having trouble getting finance for new equipment, which in turn is harming their business as they can’t keep up with current trends and the latest technologies. In response to this, The Big Print Plan was developed to enable retailers to implement new equipment or updated versions of their older machines without having to find the initial cash outlay – it’s a pay as you go printing system, where the equipment is rented month by month and the user only pays for the exact amount of ink used, which helps them to overcome the hurdle of buying a new machine and all the consumables to go with it. The monthly rental also includes any servicing and maintenance. This has helped us because it means the people who want to invest can, even if they can’t secure the large lump sum they would have needed to buy new equipment outright, and obviously it helps them to have new equipment. It’s been very popular in retail and at small copy shops, and so far we’ve accomplished fivefold the amount of business we predicted in this way.

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focus The opportunities for growth in this market are a double edged sword, in a way. New equipment offers retailers the chance to push their boundaries and offer new products, for example we have found that personalised wallpaper is really taking off in popularity. However, if you don’t have the funds to invest in the equipment needed to offer these new products, then you will lose you out as the opportunity will pass you by. Even those who do have the cashflow are reluctant to invest at the moment, and I can understand why that would be the case, but it really is necessary to push business forward. The near and longer term future don’t look bleak for this trade though. The end of summer is when all the holiday images come into fruition and that of course is followed by the Christmas rush. I’d advise bringing large format printers into the window or in store at this point, as we always find those which produce prints in front of the customers sell much,

as, from the user’s point of view, it makes so much more sense when it comes to upgrading and updating equipment. I think managed workflow solutions will also be invaluable to businesses in order to make operations more efficient, and enable businesses to invest further. www.velmex.co.uk

Ben Randall, Managing Director, RGB: I would describe the current print market as challenging! I actually think its tougher now than it has been so far. I try not to watch too much news as they only seem interested in doom and gloom and sometimes its just not as bad as it first appears. People are still spending money and sometimes they don’t even ask the price, just the fact that you can hit their unrealistic deadline of

“Awareness of photo, large format products is certainly increasing. We have noticed huge increases in businesses that have implemented large format scanners, as people do want their large images and sketches stored digitally and printed.” much more than those kept out of sight. Consumers enjoy the retail theatre and the literal demonstration of what they will receive – it works better than any other demo product. Awareness of photo, large format products is certainly increasing. We have noticed huge increases in businesses that have implemented large format scanners, as people do want their large images and sketches stored digitally and printed. They will not have the facility to do this at home and it’s a relatively rare commodity on this high street at the moment, so this is certainly one way to make the most of current opportunities. Investment is going to be key going forward. It’s a sad sign of the times that print businesses are actually hesitant to seek new business as they are way of the cost of consumables, but if the right prices are charged, more customers will always be a good thing. It is my firm belief that rental schemes will take over from outright purchasing

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yesterday which you agree to at a small increase for the rush and then work through to completion! Which leads me nicely into the fact that the more we diversify within our market the easier it seems to get, and i think this filters down to our clients in the copy shop sector. We are constantly striving to innovate new products like our range of ezee blocks for our clients to sell to increase their offering to their clients so they have some thing other than a poster or a canvas print to offer. Litho printing had dropped dramatically within the copy shop sector, with a lot of things like letter heads just been printed by an in-house colour laser or inkjet on demand when needed which means investment in kit is paramount for success and profitability, as growth markets are those that customers can not do in house, and need to be outsourced to copy shops. Shops that invest in finishing and presses that can cope with large volume are still required as these are the


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Lucidiom Delivers Complete Package for UK Photo Retail Suite includes updated software for online, kiosk, mobile and production. Innovative, Profitable Photo Site Lucidiom’s Photo Finale photo website is modern and intuitive. Consumers edit photos, order prints, create books, build cards and calendars and share everything with friends. web and mobile all on the Lucidiom platform Retailers tailor products and services to achieve efficient order fulfillment, streamlined match their brand and appeal to their market. Canon PowerShot G12 camera configuration and are able to present a Retailers who combine the Photo Finale site consistent branding message and product line. with Lucidiom’s in-store kiosks and custom iPhone app can revive their entire digital Custom iPhone App for Stores imaging category in a matter of days. The new iPhone/iPad app from Lucidiom is named and branded for each retailer. Users Easy to Print Facebook Photos DNP DSID400 can sync their Printer device to view photos they On Lucidiom’s APM have stored online with that retailer, as well as photo kiosk, consumers upload new ones, share collections and order can order anything prints from online photos or from photos stored from prints to books to on the device. The app is designed to be specialty gifts. Now, they custom branded for a store, which means a can order prints of their quick-to-market mobile solution for chains and Facebook photos or use large retailers and incredible power for a single them alongside pictures independent retailer. from their camera and phone in a book, calendar or other creative product.

A Seamless Photo Centre Lucidiom’s seamless system of digital imaging ordering devices enables retailers to collect orders from consumers wherever they are: in store, online or on mobile. Retailers with kiosk,

Please contact Kevin Andrews on: kandrews@lucidiom.com • Direct 01279 874160 • Mobile 07791 951005 InPrint 13 Lucidiom Finance Ltd, The Stansted Centre, Parsonage Road, Takeley, Essex CM22 6PU


focus things that people cannot do in-house. Take our specific LFP market:investment in plan copiers and large format printers are the type of printer that you normal office do not have, and that small architects, design agencies or building contractors do not need to invest in, as the few plans that they require will not be close to an ROI on the kit. However we have also seen this change in the last 12 months by supplying A1 large format printers to local companies such as Berkshire Flooring who have invested in Canon iPF6300 to produce all their drawings to full scale as they were spending more and more with local print companies, it soon became clear to them that they would quickly save money and time by bringing this in-house, which leads back to the earlier point of continued reinvestment in bigger, better, quicker machines to do

“New technology is still the growth, allowing copy shops and retail environments to increase what they can offer quickly, efficiently and profitably” the things that customers can’t do in-house. New opportunities are always available if you’re willing to work for them. If you’re prepared to get out of bed early and try and exceed customer expectation, you will have customers for longer. We try and add value where ever possible by having the right mix of products on the shelf, so we can make our customers lives as easy as possible. People used to expect to wait for a job until next month, now they turn up with a disc and you ask what there deadline is and they look at their watch, wondering if they go for a coffee, whether they can collect it on the way back to the car. The expectations on printing seem to have gone from

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‘tomorrow’, to ‘today’, to almost ‘yesterday’ as we all know that when we press print at home, that A4 pops out of our printer a few seconds later, so that must be how easy and quick printing is? New technology is still the growth, allowing copy shops and retail environments to increase what they can offer quickly, efficiently and profitably, a very exciting new growth area for us that we have been championing is digital wallpaper with the introduction of new substrates and ways of finishing mean that this is easier than ever to get into with edge to edge printing and even our new pull through liquid sealer means no trimming or fuss just profit. Continued success will come as only the fittest will survive, with the opposition of internet retailing offering seeming unrealistic margins we must not be afraid to charge for our expertise and ability, that some people still value, who like to look into the whites of your eyes before giving you that order for those precious wedding invites that they would just not trust to the cloud. So we must celebrate those of us that still go out of the comfort of our front rooms or office and walk down the high street to give an order to a local business who you will miss when they are gone. We must be constantly striving to get it just so, so that what you get down in a shop is of such superior quality and colour that you wont be able to replicate it at home or in the office to that quality that you get from the copy shop down the road. Diversification I believe will help as long as its within the market that you’re in and with demand seemingly growing, for bigger better and personalised from Christmas cards, to wall art and now wallpaper and beyond. RGBuk will continue to push capabilities of printers and substrates to try and keep half a step ahead. www.rgbuk.com


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A Marathon Effort

The London 2012 Olympic Games was hailed as the most connected Games yet, but was it the most photographed? It seems that rumours of camera bans did little to dampen spectators’ photographic hopes, and thanks in part to mobile phone photography, millions of Olympic images were snapped and shared during the event. Millions of photographs representing a huge amount of untapped capital for our trade. The London 2012 Olympic Games should, by all rights, have been the most photographed Olympiad of all time. It is the first games to be attended by the fully internet-immersed, social networking generation and to be documented and shared from the stands and even from the track. World records were broken not only in the sporting arena but in the field of online sharing - Usain Bolt’s 200m sprint gold medal win became the fastest tweeted-about event ever, reaching 80,000 tweets per minute. Whilst Twitter was in use during the last Olympic Games in Beijing, the 9.7 million tweets sent during

vast majority were uploaded from smartphones. For the imaging retail trade, the acceleration and prevalence of mobile phone photography has been a worrying spectre for some time, its impact only softened by the growth of the compact interchangeable lens camera. For the print industry, though, it’s often of no consequence what device was used to capture an image. Indeed, iPhone images were good enough for The Guardian newspaper, whose Olympic correspondent Dan Chung used Apple’s iPhone 4S for his photographs throughout the Olympic Games. Dan told us:

“Whilst some of the photos shared from the track and field were shared from the latest influx of Wifi enabled cameras, the vast majority were uploaded from smartphones” London’s opening ceremony exceeded the amount sent during the entire 2008 Games, demonstrating just how much the popularity of instant online sharing has come along in the space of four years. Image sharing via Facebook, Instagram, Tumblr and all manner of other social networking sites has also been a major part of the meteoric rise of instant communication and civilian journalism throughout the Olympic Games. Whilst some of the photos shared from the track and field were shared from the latest influx of Wifi enabled cameras, the

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“With the quality and resolution of the higher end smartphone cameras now, there’s no issue when it comes to printing. The Guardian had a 12” by 16” print made of one of my iPhone images and it came out so well, I’ve given it to my parents! You really can get images - and prints - to be proud of on a phone now, so the fact that these devices are popular photography shouldn’t be a deterrent to making prints.” Furthermore, commercial photographer Ben Roberts has been successful in selling a limited


special report

run of 50 prints of a photograph he took of Bradley Wiggins on his iPhone. The prints, produced by Metro Imaging in Clerkenwell, sold for £55 each, with £5 per print going to the Bradley Wiggins Foundation, thereby completely dispelling any lingering concerns that phone photographs cannot be of sufficient quality for print. In-phone cameras appeared to be the device of choice for many Olympic photographers, but whether that was a question of preference, convenience or necessity is an important question. Ambiguous rules and publicity regarding what cameras were and were not allowed within Olympic venues may have contributed to many spectators leaving their designated cameras at home and instead relying on their smartphones to snap the images they will keep to remember the Games, aided by the ease of sharing their best images with friends and family via social networking instantly from their phone. But for our trade, it’s these images – and not how they were taken – that is of utmost importance. According to the consensus of numerous surveys and research papers, consumers are now taking more photographs than ever before, and this really comes into focus when you consider the close-to-four million Olympic spectators in London over the last month and the proportion of those carrying either a camera or a smartphone. At least one person per group will have been snapping away to preserve memories of these once in a lifetime opportunities, giving rise to hundreds of millions of potential images which are currently sitting in electronic storage, waiting to be printed, preserved, viewed, discarded or – in the unlucky cases – lost or corrupted before they can be enjoyed. Research calculates that 83% of images captured now remain in digital format and are never printed out. Despite this, more than half of consumers surveyed by mymemory.com said that the printing of images was important for preserving them for

London 2012 Olympic Torch

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© Photography by David Poultney

special report

Kodak Picture Kiosk G4XE

Mascot Wenlock and Mandeville

prosterity and for sharing them with friends and family – this is obviously at odds with the amount of consumers actually printing images. The obstacles that prevent consumers printing include a perceived difficulty in printing from smartphones, which is where most consumers are snapping their day-to-day images now, price, wait-times and the perception that printing at home is cheaper (and then never getting round to it). Instant connections and sharing have fostered an expectation of instant service, and many consumers would prefer to pay slightly more for their images and walk away with them than wait for them to come in the post. Overcoming outdated mindsets is the first key to maximising printing of this summer’s photographs. Highlighting how easy it is to print photographs from mobile phones is still necessary to get through to consumers who haven’t tried this since their first cameraphone and are under the impression that it can only be done with clunky Bluetooth connections. If you have, or are thinking of implementing, an online ordering service for pick up in store – as many retailers are already reaping the benefits of investing in app-based ordering platforms – you can press the benefits of being able to send photos to print in store or at home, from wherever the consumer is when they take the

image or decide they would like to make a print. Another important weapon for the retailer’s arsenal is image recovery software. Whether you choose to charge for the recovery of ‘lost’ or accidentally deleted images is up to you, but being able to rescue pictures is one surefire way to ensure concerned consumers hand over their money in store rather than going online. Whilst retailers must be very careful about appearing to promote any business on the back of the Olympics, it’s been a very busy summer for national pride and sporting events, so there are plenty of other angles to pursue when marketing photobooks, albums, and collages to your customers. Multiple-image products, combined with perhaps one major single-image product present a great opportunity for add on sales whilst solving memory preservation and perhaps even gift-giving needs for your customers. The sum of discussions so far seems to point to the sad truth that many businesses – particularly those in central London – have not benefitted from the Olympic Games to anywhere near the extent they expected to. Perhaps the photographic trade, despite its obvious challenges, could be one of the few markets truly able to capitalise on the longer reaching effects of the London 2012 Olympic Games.

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GETTING THERE

Destination. The time of your life. Whichever form of transport you choose to arrive by, it couldn’t be easier to get to Mercedes-Benz World

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at Brooklands. By car From Junction 10 of the M25 follow the A3 towards

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London taking the first exit and turn left at the roundabout onto the A245 (signposted Weybridge). Continue along the A245 for approximately 1.5 miles. At the second roundabout turn right onto Sopwith Drive. Continue straight over two roundabouts, you have arrived at Mercedes-Benz World. By train Less than 1 mile from Weybridge station, on the

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London Waterloo and Woking line. (Shuttle bus service delivers you to the door.) By air Only 25 minutes drive from Heathrow. 30 minutes drive from Gatwick.

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W: www.retailimagingshow.co.uk Tw: @ImagingShow / @PixelMagazine E: simon@lifemediagroup.co.uk Tel: 0870 777 9778 MEDIA PARTNERS 20 InPrint


advertorial

RETAIL IMAGING SHOW 2012 FRIDAY 12TH OCTOBER

MERCEDES BENZ WORLD / Brooklands, Surrey, KT13 0SL

SEMINARS 8:30am – 10:30am.

EXHIBITION

Meetings and other activities: 10:30am – 6pm.

OVER 60 EXHIBITORS:

Hardware, software, print and services, all of the top suppliers will be in attendance, offering the products, knowledge and opportunities to help your business prosper into 2013 and beyond. From 10:30am on the mezzanine floor.

PMA SEMINAR PROGRAMME: Start your day in the state-of-the-art Mercedes Cinema room, where we have a series of seminar presentations booked. Bursting at the seams with crucial industry information including a Photokina Review, industry analytics, offering unique and valuable insight. Exclusive to the Retail Imaging Show 2012.

PLAN YOUR DAY:

Book your own timetable, schedule private meetings with manufacturers and suppliers. Book your seat for seminars, take time to meet new and existing suppliers in the exhibition, make the most of exclusive show deals and DO BUSINESS. Spaces are limited so book now! *Tickets are limited and cost just £5 per person. This includes all seminars, meeting planner, lunch at Mercedes Benz World Café, anytime between 11am – 4pm during the event and entry into competitions to win Mercedes driving experiences.

Call the Ticket Hotline: 0870 777 9778 to reserve your place at the dealer event of the year*

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photokina 2010

Keeping the PHOTO in photokina Imaging event continues to champion printed photographs whilst embracing the digital future. The special show “photokina fine-art - see me, feel me, print me” will reveal how various types of paper and printers can influence how a picture is experienced Fine art prints are enjoying increased popularity, thanks in part to the growing possibilities offered by the expanded product portfolios of paper and printer manufacturers. High-quality prints are no longer a theme for galleries and museums only; these days increasing numbers of consumers are buying them to grace their own walls. At photokina 2012, which will take place from 18th to 23rd September in Cologne, exhibitors will show how various printers and types of paper influence the end results of a print and its message. This special area, called “photokina fine-art - see me, feel me, print me”, will be located in Hall 2.2.

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Photographs printed on high-quality paper, which is known as fine art paper, can make almost any picture very special. The producers of fine art media offer a comprehensive portfolio of diverse types of paper which have a marked influence on the image due to the differences in their surface properties. Large photographic service providers are also increasingly recognising this and offering their customers high-quality fine art papers - a development that will cause the market to grow even further. In this way, the fine art segment will open up more and more to end consumers and will no longer be reserved exclusively for professional photographers and ambitious amateurs. The latest technical developments in fine art papers are impressive and are guaranteed to offer users even more options. For example, some of


show preview the new papers that have been introduced on the market in recent months have a new coating that brings about measurable improvements in the range and depth of colour. There is also a big demand for papers that have special artistic qualities but are still able to bond with an inkjet layer. Papers with classic deckle edges are particularly popular. And papers that are “splittable”

“Large photographic service providers are also increasingly recognising this and offering their customers high-quality fine art papers - a development that will cause the market to grow even further” are also enjoying increasing popularity. This type of paper can be “split” after printing and the printed side can then be worked with further and, for example, used to cover books, lampshades, room dividers etc. In Hall 2.2 at this year’s photokina, visitors will not only find a lot of information on this theme but will also be able to see and feel the differences personally and make direct comparisons between the various sorts of high-quality fine art papers. Visitors will also be able to directly observe the influence these differences have on their experience of a picture. The companies represented in the special area will include Epson Europe, Ilford Imaging Switzerland GmbH, Canson SAS, R. Rauch GmbH, Hahnemühle FineArt GmbH, Mitsubishi Paper Mills Ltd, Sihl Digital Imaging, Tecco GmbH, Le Bon Image Ges. f. Imaging Systeme und Zubehör mbH and FineArtPrinter - Will Magazine Verlag.

www.photokina.com

NORITSU’s Stand 2010

Cewe Photobooks’ Stand 2010

photokina 2010

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Your Essential Guide to the Latest Launches TETENAL RE-LAUNCH THE SAVAGE BACKGROUND ROLL RANGE. As the exclusive UK distributors of Savage studio products, Tetenal wanted to make a shout about it, with a big re-launch of the wide range which now includes muslin and canvas as well as paper. It’s easy to see why Savage’s seamless background paper is the Number 1 brand in the US and has been the professional photographer’s choice for over sixty years. To celebrate the re-launch Tetenal are offering a ‘3 for the price of 2’ promotion across a huge selection of the range. From 1.35m and 2.72m widths in 50 different colours to fabric backgrounds and vinyl matt finishes, this a fantastic offer for the studio photographer and retailer. The ‘3 for 2’ promotion is available now until further notice via www.tetenaluk.com or by calling 0116 289 3644.

RGBUK LAUNCH NEW PHOTO BLOCKS RGBuk have launched a new product to their popular Ezee range of creative digital wall art and décor products. The new Ezee MultiBlock is a multi image photo block available in either a four or nine tiled image layout. The face of the MDF blocks is pre-coated with a pressure sensitive adhesive film allowing prints or photographs to be easily mounted by hand. The backs of the blocks are also pre coated so they can be mounted to the ready-to-hang backing template giving you the perfect result. All of the blocks are slightly undersized so that mounting and trimming is easy. www.rgbuk.com

EPSON PROMISES BETTER HOME AND MOBILE PRINTING Responding to consumer demand for improved home text and photo prints, Epson has launched its Expression Home range – a series of compact models that deliver both high-quality, glossy photos and crisp, clear text. The Epson Expression Home Small-in-One printers are Epson’s smallest all-in-ones – and the Expression Home XP30 is Epson’s smallest ever single-function A4 printer. All models use a new Claria Home Ink set, and deliver flexible mobile printing. The Small-in-One range features the Expression Home XP-400 Series, XPExpression Home XP-30 300 Series XP-205, XP-202 and XP-102, allowing users to print, copy and scan. Each printer offers the opportunity to save space, money and time thanks to their small dimensions, individual inks and a range of user-friendly features, while the Expression Home XP-30 is a single-

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function printer, suited for home users who need a compact inkjet at an affordable price. Easily recognisable with their distinctive Daisy/ Poppy image packaging, users will be able to immediately identify the correct ink cartridges for their printer. All cartridges are available in standard and XL sizes, with page yields displayed clearly on the front of each pack. The XP-400 Series, XP-300 Series, XP205 and XP-202 models allow users to print from anywhere around the home with automatic Wi-Fi set-up. which allows users to print wirelessly from smartphones and tablet PCs. The XP-400 Series, XP-300 Series and XP-205 also allow users to print from anywhere in the world, by emailing photos and documents directly to the printer’s unique email address. www.epson.co.uk


launchpad PERMAJET ANNOUNCE THE NEW ECO-FLO INK SYSTEM FOR EPSON R3000. The PermaJet R3000 Eco-Flo ink bottle system is unlike other cheaply manufactured far eastern systems on the market today that require injection needles to fill the cartridges on a very frequent basis as well as awkward ink level resetting procedures. Couple this with the annoying air pockets introduced when refilling means that the PermaJet Eco-Flo bottle system offers an appealing consistency and reliability. The PermaJet Eco-Flo has been specially designed with moulded cartridges that simply slot into your printer in the usual way and stay in situ permanently. Refilling is then carried out simply by topping up the external reservoir bottles therefore avoiding unnecessary wear and tear on the cartridges and microchips. The kit includes the very latest inks - PermaJet have been improving existing ink technology and the result is the specially formulated ImageLife® pigment inks which have been successfully tested for archival stability on various Epson printers.

Eco-Flo Ink System for the Epson R3000

Advantages • Easy ink level reset. • Compact and neat 9 bottle tube feed system Supplied with unique Eco-Flo system tube clamping clips. • Includes the very latest PermaJet ImageLife® pigment ink set - 9x 125ml. • Includes FREE PermaJet Digital Photo 25 sheet test pack. • Includes £40 worth of PermaJet inkjet paper. www.permajet.com www.epson.co.uk

KENRO LAUNCHES NEW RANGE OF PHOTO FRAMES The Harmony Elegant Crystal Series Photo Frame features a fine lattice design decorated with clear crystals complete with a matt silver finish and black velour lined back. Available in two sizes, priced at £23.34 and £27.60 respectively. The Harmony Elegant Lace Series Photo Frames boast a fine ornate lace design finely decorated with clear crystals and a matt silver finish. Available in sizes to fit 6”x4” or 7”x5” photographs, this design is priced at £26.82 and £32.40. Kenro has also added Rotating Silver Photo Frames to the vast collection of new frames. Available in a double or triple stacked design, these rotating frames can display either four or six photographs. The double and the triple design are both made to fit 6”x4” photographs and range in price from £24.96 to £33.72. The Black Glass Series Photo Frame is now available to fit photographs up to 12”x10”, totalling to 16 variations. Prices range from £13.86 up to £31.56 dependent on size. Additional sizes have also been added to the

Symphony Elegant and Symphony Classic Series of Kenro Frames. New to the Kenro line of frames is the Rio Series, a collection of beautifully handcrafted frames made from solid Harmony Elegant wood available in Lace Photo Frame Black, Dark Oak or Natural Wood finish. Prices range from £10.74 to £35.94 dependent on size. Also made from wood, the Leaf Design Photo Frames are available with a matt white or black finish showing a leaf design art printed in the top right and bottom left hand corners. Available to fit 6”x4” photographs only, these frames are priced at £22.14. www.kenro.co.uk

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launchpad INNOVA ART PARKS THE BUS AT THIS YEAR’S PHOTOKINA Innova Art will also be previewing the all-new JetMaster Direct Print Framing System. Compatible with both hybrid and flatbed UV printers, JetMaster Direct Print is a truly innovative alternative to the now ubiquitous stretched canvas. JetMaster Direct prints and ships flat and is easily assembled into a lightweight, portable and fully recyclable product with a truly outstanding finish – time after time, whatever the skill levels in the workshop. Look out too for the new canvas textured Direct Print board. New and Improved Photokina marks the launch of a new, improved JetMaster, with a new filmic release liner and an enhanced pressure sensitive adhesive layer for truly trouble-free handling. Additional sizes, perfect for small to medium scale display, including fashionable square formats, have also been added. JetMaster base is a pre-cut, laminated selfadhesive board. Prints made on any laser or digital printer (or customised using the JetMaster free online print utility) are simply pressed down onto the board, trimmed, folded – and hung. No bubbles, no untidy corners, no staples and no hooks. Made in minutes, a fully assembled JetMaster ‘gallery wrap’ is so light it can be hung from just one tack – a brilliant solution in a sector that is always looking for high style, cost effective display options. Also on show will be the JetMaster paper, specially designed to stretch without cracking. Its unique pliability produces finished corners so neat that they are almost impossible to replicate with a heavyweight art paper or conventional canvas. The JetMaster paper is available in two finishes: Smooth and Embossed.

More from Olmec The award-winning Olmec brand of fibre-based, resincoated photo papers has established itself as the first choice for photographers. Innova will launch two new products in the Olmec range at the show. The 190gsm Photo Olmec 250gsm Gloss and Lustre Lightweight Photogloss Paper papers offer photographers exciting new weights and finishes. Both papers are bright white, water resistant and single-side coated. They combine the proven quality of the Olmec brand with a cost-effective package of A4 and A3 sheets supplied in packs of 100. New Fibaprint Ticks All the Boxes Put through its paces recently by industry journal, Professional ImageMaker, Innova Art’s FibaPrint Warm Cotton Gloss 325 was described as “excellent, bordering on best-in-class” – a paper that “ticks all the boxes”. A premium selection of Innova Art digital media, including IFA-14 Smooth Cotton High White 315gsm, IFA-22 Soft Textured Natural White 315gsm 100% Cotton and IFA-15 Soft White Cotton 280gsm, has been restyled and repackaged. The IFA 36 Photo Canvas Ultra Gloss 380gsm, described by Professional Imagemaker magazine “as the king of the gloss canvases”, will also be on show. The robust, scuff resistant, smooth or textured surfaces of Innova Art’s digital book art papers, together with their consistent grain direction, which helps to cut down on paper wastage, are the perfect solution for photographic portfolios and albums. www.innovaart.com Copyright Life Media Group LTD 2012 ©

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Taopix Portfolio

The Magic Touch new reective products

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www.pixellive.co.uk 15


www.pmai.org

Rivals Apple, Google, Samsung, May Ally to Acquire Kodak Patents The Wall Street Journal reports Apple, Samsung and Google may form a consortium to bid on Kodak’s portfolio of more than 1,000 digital imaging patents. The bid is lower than the > $2 billion Kodak desires — and so new reports arise that the company may not sell the coveted assets after all, the WSJ adds.

Kodak announced is has not “reached a determination or agreement to sell the digital imaging patent portfolio, and may retain all or parts of it as a source of creditor recoveries in lieu of a sale if it concludes that doing so is in the best interests of the estate.”

Others in the consortium may include HTC and LG Electronics, as well as patent firms Intellectual Ventures Management LLC, and RPX Corp.

6Sight Offers Free Photo/Video iPad Apps Market White Paper 6Sight is offering a free white paper covering photo and video apps for tablet devices. “Recent announcements of Google’s Nexus 7 and Microsoft’s Surface tablets have led many observers to conclude that the tablet device market will see many changes in the months to come as these three major players battle for market share. Photo and video apps could become one of the major product areas that they leverage to

differentiate their tablets. Hence, we thought it helpful to zoom in on what type of photo and video apps are most successful on the most popular tablet thus far, i.e. the iPad and what type of characteristics set the more successful apps apart from others,” says 6Sight’s Joe Byrd. “We’ve asked market researcher

Storefront Adds HP’s Photosmart PM2000 Microlab Support Storefront.com of Vancouver, B.C., Canada announced full-featured printing support for the HP Photosmart PM 2000 Microlab. With this integration, Storefront

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says its NEO V5 PhotoKiosk extends product visibility, allowing retailers to present customers their full range of products at all service levels on a single PhotoKiosk.

and long-term 6Sight associate, Hans Hartman, to create a special version of his recently conducted Photo/Video App Market Analysi,s which focuses on the findings specific to the iPad photo and video app market.” The software is easily configured to support any combination of instant print, mini lab and out lab ordering. To request a free demo of Storefront’sg V5 PhotoKiosk, send your phone number and shipping address to: demo@storefront.com.


inside track Printcopia Prints “Wall Art” Pictures Photographers can turn their images into affordable, galleryready home décor, a new service says, “perfect for personalising home or office spaces.” Printcopia says it brings customers “a one-stop online shopping experience, helping them turn captured memories into custom decor products that are high in quality but not in price.” The service offers a variety of products, from framed prints to canvases, acrylics, and panoramics. Printcopia is the home decor brand of Austin-based BuildASign.com, an online printing provider.

Fletcher-Terry Acquires Global Leader in Picture Frame Assembly The Fletcher-Terry Co., East Berlin, Conn., a manufacturer of industrial machinery, tools, equipment and consumable supplies, has acquired two Illinois Tool Works businesses, AMP and Alfamacchine, Srl. AMP has operations in Vernon Hills, Ill., and Pontotoc, Miss.; Alfamacchine is located in Forli, Italy. AMP and Alfamacchine are now wholly owned subsidiaries of Fletcher-Terry. The purchase includes all of AMP and Alfamacchine’s property, equipment, patents and intellectual property. FletcherTerry will operate the two

businesses independently and will continue operations at all existing AMP and Alfamacchine facilities. “We are very excited to have AMP and Alfamacchine join The Fletcher Business Group,” said Fletcher-Terry President Blair Tomalonis. “These two strategic acquisitions dovetail perfectly with our core businesses as we continue to serve our OEM and wholesale trade accounts in the wall décor and picture framing markets. Alfamacchine provides us with a manufacturing base in Europe and enables us to better serve our customers globally as we continue to expand our

production and distribution facilities. These two acquisitions will help us strengthen our relationships with our distribution and OEM channel partners.”

For more information, visit www.fletcher-terry.com

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printed

The Final Word

Former Sales Manager at Photomart Mark Amies speaks to InPrint about his decision to leave.

“My heart really does go out to the retailers out there in the UK, in particular the independents and those that have been around for many years”

As a regular contributor to Pixel and InPrint, both in terms of hard copies and the discussion forum, Pixel Live, I wanted to let the industry know that I have moved on from Photomart. I left Photomart last week, after working there for eight years. I had felt the time was appropriate for me, and it was very much my decision. I am now looking at a number of options for my future, but the chances are I will not be looking at a similar position elsewhere. It is interesting to consider how much has happened within our industry since I started my job in Walthamstow in 2004. It is certainly a very different place, (I mean the photographic market, not London, E17!), and I don’t think anyone could have predicted how things were going to pan out. For sure no one could have seen the economic disaster that started in 2008, and that has really made things worse. However where there is light, (an essential element in photography), there is hope, and I would like to think that some degree of stability and growth within our industry will now follow. There is certainly the potential there. My heart really does go out to the retailers out there in the UK, in particular the independents and those that have been around for many years. It was often very hard to know what to say to a shopkeeper when we were faced with such trying times. It is down to survival of the fittest, but I do really think that it is also down to those who put the time and effort in. The concept of good service and customer care is as important as it ever was. It is also down to those who are prepared and able to take certain risks, to look at new ideas and embrace new ways of doing things. That is why I have been so active in encouraging others to get involved with the Pixel Live forum - It gives individuals a chance to speak to others, not only in their own field, but to suppliers and manufacturers. Plus it doesn’t cost you anything, other than your time, (and perhaps your humour!). Anyway, I will now sign off. To all the readers of Inprint and Pixel and the Editorial Team - All the Best! Mark Amies (Ex-Sales Manager, Photomart)

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Retail Photo Gift Solutions Mitsubishi Electric’s latest photo retail solution Gift Kiosk has been designed to offer ID photos, instant print and personalised gifts quickly and easily. Gift Kiosk enables customers to create and print personalised calendars, albums, gift & greetings cards, mosaic and collage prints and instant prints, using their own images stored on memory card, USB memory stick, CD / DVD or via their online Facebook and Picassa accounts.

Mitsubishi are currently offering Gift Kiosk bundle packages starting at £3899 which includes hardware, starter media, point of sale material as well as installation, training and warranty.* For more detail contact Mitsubishi 01707 278684 email printer.info@meuk.mee.com or visit our website! * Check availability

All of our systems include passport photo printing services and Mitsubishi’s integrated biometric ID software makes the process of making a passport or ID photograph, very simple and quick; instant prints are available in 6"x4", 5"x7" & 6"x8" formats in either a gloss or matt finish.

ViSit uS at Photokina, hall 6.1 / Stand a21-B20 Tel: 01707 278684 | Fax: 01707 278541 | vis.mitsubishielectric.co.uk | printer.info@meuk.mee.com InPrint 31 11113 Inprint ad - Sept 1.indd 1

22/08/2012 10:00


Connect. Create. Inspire. Visit Kodak at Photokina 2012 Hall 4.2 Stand E20 www.kodak.com/go/photokina

Photokina Special Offer Plus 5 FREE rolls of media when you buy a D4000 Photobook printer* Offer ends 31st October 2012

Come and see how Kodak can help your business with the latest solutions for retailers, photo service providers and professional labs. And even if you can’t make it to the show, for more details on a range of amazing Photokina deals or for a demonstration of the latest Kodak products contact Chris Castle at Tetenal on 07912 842509

Retail Systems Solutions

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*For offer details contact Chris Castle on 07912 842509


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