Pixel28thfeb2014

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ISSUE NO. 912

25 Years Photo - imaging - video - audio - tv - print - mobile - stats - people - retail - business - news

News The Big Interview Fujifilm’s X series has seen no shortage of excitement, and the latest model - the X-T1 - has really got photographers talking. Pixel finds out why in our interview with Theo Georghiades on page 30.

Tetenal Announce Ilford Replacements Now that lford Imaging in Switzerland has officially ceased trading, UK inkjet distributors Tetenal are ready to step into the void with their new SpectraJet line-up, which can replace Ilford’s Galerie products. Tetenal SpectraJet is a range of award-winning papers, made up of Fine Art, Photo Quality, Office and Speciality medias. Confirmed so far as Galerie equivalents are a lustre, gloss and baryta paper, replacing three of Ilford’s most popular lines.

Dixons and Carphone Warehouse in Merger Talks Although there is no news as to a decision as yet, Dixons Retail and Carphone Warehouse have now acknowledged that they are discussing a potential merger. Both have referred to the talks as “preliminary” and stress that no decision has yet been reached, but according to their joint statement, the companies are required to either announce a firm intention to make an offer on March 24th 2014, or to announce that either do not intend to make such an offer.

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Pixel is 25!

28th February 2014

As the photographic industry itself has evolved, Pixel has had to remodel and reimagine, shaping itself to better serve the industry whilst the industry itself shapes itself to better serve consumers At this quarter-centenery, Pixel is proud to serve an exceptionally exciting and diverse channel. The advent of smartphone photography, which was once feared to signal Armageddon for the camera segment, has introduced more consumers to casual, habitual photography than ever before. Smartphones have become the camera in everybody’s pocket, encouraging them to capture every day sights and memories. For some, this is as far as it ever goes... but for a growing and hugely important number, it’s the beginning of an enthusiasm for photography that will turn into a lifetime hobby. Camera manufacturers

have responded by switching focus away from standard compacts towards models that feed this hobby by offering things smartphones cannot: super zoom functions, interchangeable lenses, underwater capabilities and more. The incredible quality of imaging across these devices - including the smartphones combined with their staggering easeof-use puts great looking images in the hands of every photographer, creating the passions that will keep this trade thriving long into the future. Twenty five years ago, analogue photography contiuned on page 12

Connectivity Over Quality Will connected cameras… rather than CSCs… be the saviour of the camera market? Full connectivity in interchangeable lens cameras may be the selling point needed to encourage smartphone photographers to invest in dedicated imaging equipment. As experts in the trade have speculated for a while, decreasing the size of great imaging equipment may not be enough to win over this new market… the “selfie” generation want instant sharing built in to their cameras. This year, industry researcher IDC predicts that compact camera sales will fall more than 40 percent to fewer than 59 million. Meanwhile, sales of mirrorless cameras are providing an interesting and accessible product offering for many but aren’t quite rocking the UK market in the way some hoped. Whilst smartphone photography continues to be a double edged

sword that both boosts and detracts from more traditional photographic markets, manufacturers are cutting their investment in and development of compacts, targeting niche markets such extreme sports and as deep-sea diving, and concentrating their small-sized offerings at the launching the highermargin mirrorless market. “I would focus on the detachable lens market proper, excluding mirrorless, and focus on connectivity,” said Ben Arnold, director of Imaging Analysis at NPD. “How do you bridge that gap between high photo-capture quality and highquality camera devices and the cloud where every amateur photographer’s images live?” Analysts agree on one thing: today’s consumers want a single interface that can instantly upload photographs to their social networks.


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Pixel28thfeb2014 by Life Media Group - Issuu