8th December 2014
ISSUE NO. 938D
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ILFORD PHOTO JOINS CREATIVE BLIPFOTO PROJECT, KODAK TEAMS UP WITH ITV FOR CHRISTMAS CAMPAIGN, PHILIPS ANNOUNCES NEW 4K DISPLAY AND MUCH MORE...
Manfrotto Launches Colourful Kits
Accessory manufacturer Manfrotto has launched various ranges of tripods in different colours, inviting customers to personalise their kit bags. Now, the BeFree Compact Lightweight Tripod (MKBFRA4BH) comes in blue, grey, green and red. The PIXI mini tripod for compact system cameras comes in white red, pink and black, while the Pocket series of support comes in pink, white, red, black, blue, grey and purple. The lightest tripod in the Manfrotto range, the Compact LIght, also comes in black, red, pink and white. For more information, visit www.manfrotto.co.uk
Impossible and Hänska Collaborate with Polaroid Bag Polaroid retailer and refurbisher Impossible has teamed up with Berlin-based handbag designer Nora Hänska to create what they describe as a ‘modern, stylish adaptable solution to travelling with your Polaroid camera’. The new Hänska X Impossible collaboration is aimed at the ‘everyday urban photographer’. This first bag has been designed to store a Polaroid 600-type camera or Impossible Instant Lab and up to four packs of Impossible film. All the materials Hänska uses are sourced from Germany and France. RRP: £100 PHOTO -
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THE POLAROID FOR THE MODERN AGE IS HERE It was announced earlier this year, but the ‘Instagram Camera’ will soon be available for pre-orders
Polaroid Socialmatic Camera (Photo: Business Wire)
Light and square-shaped, the new Polaroid Socialmatic, which has been designed with social media brand Instagram, is a dead ringer for the Instagram app logo. The WiFi enabled instant print camera houses a 14MP front camera and 2MP self camera, a 4.5” touchscreen display and built in Bluetooth, GPS and QR Code for easy sharing and identification on social media sites. The 21st Century Polaroid uses zero ink paper (Zink) for instant 2”x3” prints. The Socialmatic is Polaroid’s latest attempt to make a comeback in the photographic industry. In September 2014, it launched the Polaroid Cube, a coin-sized HD cube-shaped video camera – aimed at the lower end
camera will retail at $299, or around £191, while a pack of 50 sheets will be another $20 (£12). Scott W. Hardy, President and CEO of Polaroid, said: “The integrated instant printer and the direct connection to social networks set new standards in the market and brings back the unique Polaroid feeling.”
of the action cam market. The company, which went bankrupt in 2011, was bought by two venture capital firms that have since been trying to revitalise the brand. Over the past few years the company has bought a variety of products to
“The Socialmatic is Polaroid’s latest attempt to make a comeback in the photographic industry”
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Top Selling Points • 14MP front camera, 2MP rear camera • 4.5” touchscreen • 4GB internal storage • Stereo speakers • GPS, WiFi and Bluetooth • LED flash • Instant filters • Remote printing capabilities • Micro SD for external storage
the market, including printers, tablets, TVs and cameras. Lady Gaga was even enlisted as creative director in 2010, leading to a line of co-branded products. The Polaroid Socialmatic won the Photokina Star 2014 at the imaging show in September this year. According to DP Review, the -
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The instant print camera is due to go on sale early 2015 -
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