Lifting Africa Jan-Feb 2020

Page 15

we relook, analyse, unpack and improve,” says Thorington. Thorington adds that from an Original Equipment Manufacturer (OEM) perspective, in Eazi Access, Linde Material Handling saw an opportunity to leverage their service model, as well as their South African footprint to provide an unparalleled service experience to its customers. Thorington also reveals that some two years ago Eazi Access recognised the downward trajectory of the local construction market, which has always been the company’s bread and butter. Consequently, the need to diversify was apparent, and Linde Material Handling fits into the strategy of further diversifying the product range to be able to offer integrated solutions to the market. Green adds that one of the key strategic aims is to gain a strong presence in heavy sectors like mining. “We have been able to penetrate the mining and heavy industrial sectors, which, in recent years, have offered us an opportunity to diversify our target markets,” he says. Thorington says a major success driver in the mining market, for example, has been the company’s approach. “We are based on customer sites, where we have integrated ourselves into the business of the customer to be a valued partner, rather than just an equipment supplier,” says Thorington. From a support point of view, to be able to offer quick turnaround on parts supply for the new and existing brands, Eazi Access has refurbished its National Distribution Centre in Midrand which will service both South Africa and the sub-Saharan market. The parts stockholding is around R40-million at any given time. According to Thorington, parts stockholding is a key enabler of the Eazi Access business. “It’s a service acumen that we have developed from our rental business. When you have got so many machines out in the field, you have to develop a structure that allows you to better service and maintain them,” concludes Thorington.

Eazi Access, +27 (0) 86 100 3294, info@eazi.co.za, www.eazi.co.za


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