Business of Design _ Bootcamp _ Day 1

Page 1


Books & Videos Businesses The Classroom

missed the digital revolution missed an internal revolution

Chocolate Company

Stakeholder Map Practice

Practice

The “How might we?” Tool

generate synthesize

Want to dig deeper?

Lots of tools:

http://www.servicedesigntools.org/taxonomy/term/21

http://www.101designmethods.com

Trends

http://www.360inspiration.nl/category/inspiration/

5 whys

http://www.mindtools.com/pages/article/newTMC_5W.htm

Stakeholders map

http://www.mindtools.com/pages/article/newPPM_07.htm

http://www.dynabots.com/blog/devising_a_stakeholder_map_in_20_minutes__connecting_the_dots_between_the_key_players_in_the_problem_space/

https://www.bankmillennium.pl/documents/10184/84831/Stakeholders_mapping.pdf/98f65bc2-2c64-4ab1-ae74-44a4c3fb2248

Swot analysis:

http://www.mindtools.com/pages/article/newTMC_05.htm

http://www.businessnewsdaily.com/4245-swot-analysis.html

http://www.quickmba.com/strategy/swot/

Customer journey map: http://uxmastery.com/how-to-create-a-customer-journey-map/

http://bigdoor.com/blog/2013/11/01/a-quick-guide-to-customer-journey-mapping/

http://www.tandemseven.com/blog/5-essentials-for-customer-journey-maps/

Personas:

text: http://www.uxbooth.com/articles/creating-personas/

video: http://uxmastery.com/create-ux-personas/

Business model canvas

video: http://www.businessmodelgeneration.com/canvas/bmc

template with description of the 9 sectors

https://drive.google.com/previewtemplate?id=102mOZQmMxs0CslmNsPZ5KCNQwAIh9rh4baYgT0VWNAA&ddrp=1#

Recommended books:

- business model generation

- this is service design thinking

- value proposition design

- blue ocean strategy

- In the bubble b

- the innovator’s dilemma

- 101 Design Methods

How might we method

http://dschool.stanford.edu/wp-content/uploads/2012/05/HMW-METHODCARD.pdf

Yes and vs yes but https://www.youtube.com/watch?v=cSzCfsGvwj0

Affinity map

http://www.servicedesigntools.org/tools/23

http://www.dynabots.com/blog/affinity_mapping_of_the_secondary_research_done_to_date/

The lean startup:

https://www.youtube.com/watch?v=J4rOdxoCnwY

https://www.youtube.com/watch?v=PXUd7wXrb0Q

https://www.youtube.com/watch?v=092JQrye9IM

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