Brief 4 pre brief

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MODULE ASSESSMENT BRIEF

LEEDS COLLEGE OF ART

Programme Title: BA (Hons) Graphic Design

Level: 6

Module Title: Extended Practice

Module Code: OUGD603

Brief Title: Brief 4: Face In’t Mud

Module Leader/Tutors: Amber Smith, Andy Lodge, Simon Harrison, Phil M

Module Credits: 60

Weighting of Brief within Module: 100%

Context I am a designer concerned with print based solutions in the fields of branding and publishing design created primarily for the fashion and culture sectors, using a mix of both type and image. I also have a strong interest in copywriting and the importance of communicating successfully through both language and design.

Brief or Tasks The brief is to create issue 1 of what would be a quarterly publication entitled Face Int’d Mud. The publication is a photo journal documenting a visit around a Yorkshire town, village or Hamlet, with images seeking to capture the heart of the place, as well as points of interest and amusement. Issue 1 will document a visit to Penistone, England’s highest market town. Preparation/Research suggestions Research into photo journalism and publications that feature documentary photography. Publishers such as Café Royal Books should be researched into, and places that stock publications with a similar target audience should be visited to gain a better understanding of what usually features in photo journals.

Behind the Zines: Self-publishing Culture Robert Klanten A. Mollard M. Hubner Whatcha Mean, What's a Zine?: The Art of Making Zines and Mini Comics by Esther Pearl Watson

Evidence – for this project students should submit A printed publication, research and development evidenced on the blog and final boards.

Briefing: Monday 30/09/2013

Deadline: Thursday 22/05/2014


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