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MARCH 16
Calum Scott From humble beginnings to the illustrious limelight
The Allure of Spring Chic modern fashion for a beautiful new you
Blossoming Beauty
LILAKAI LTD
How to maintain a fresh & stylish look
Wild Spirit L I L A K A I
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cover to cover MARCH 2016
8 EDITOR’S LETTER An insight into the March edition
12 SPRING STYLE
A selection of Spring’s most stylish pieces to inspire and enhance your wardrobe
14 DIAS CLOTHING
First look at some of the Hessle boutique’s designer items coming this season
16 THE MACARON MAN
An in depth interview with Hull’s very own ‘Macaron Man’ about his journey to the BBC’s Good Food Show 2016
22 WATCH OUT!
We take a look at two of the most high end yet timelessly beautiful wristwatches that are currently available from Hugh Rice Jewellers
24 FRACTAL
Renowned DJ Ben UFO live at the Adelphi Club
26 COVER STORY
March cover star Calum Scott tells all about his experience on Britains Got Talent, the progress of his career and his artistic direction for 2016
34 BEAUTY BOX
Create a totally new style and get fresh faced flawless this spring; from simple and minimalist to bold and daring, this is the season to update your look!
38 No4 PACKMAN LANE
Wander into the heart of Kirk Ella to No.4 Packman Lane; a Schwarzkopf salon with a team dedicated to their clientele
42 PAUL WOODFORD
Hull’s prodigal son of the motoring and presenting world tells us all about the 1965 Mk2 Jaguar
44 SIMONE CLARK
As a follow on from last month’s conversation we chat with Local Model and Actress Simone Clark about ‘plus sized models’
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Offer valid until 31 March 2016 at participating Dealers only and subject to vehicle availability. Finance provided by RCI Financial Services Limited, PO Box 149, Watford WD17 1FJ. Subject to status. Guarantees and indemnities may be required. You must be at least 18 and a UK resident (excluding the Isle of Man and Channel Islands). Terms and conditions apply, please visit www.nissan-offers.co.uk/termsandconditions or your local dealer for full details. *NISSAN DEPOSIT CONTRIBUTION OF £0 ON JUKE IS ONLY AVAILABLE WHEN TAKEN ON 7.42% APR PCP NISSAN FINANCE PRODUCT AND IS ONLY AVAILABLE ON THE Visia. Model shown is Juke Acenta at £159 per month with additional metallic paint at £550 and is based on Juke Acenta with DEPOSIT OF £1,499.00 FOLLOWED BY 48 PAYMENTS OF £159 AND OPTIONAL FINAL PAYMENT OF £5,191.20. Our dealership introduces customers to a limited number of finance providers including RCI Finance Services Ltd. We may receive a commission from the finance provider for the introduction. Juke Acenta offer based on 5,000 miles pa, excess mileage 8p per mile. Offers not available in conjunction with any schemes or other offers. Vehicle price includes first registration fee and 12 months’ road fund licence. Always drive carefully and attentively. MPG figures are obtained from laboratory testing, in accordance with 2004/3/EC and intended for comparisons between vehicles and may not reflect real driving results. (Optional equipment, maintenance, driving behaviour, road and weather conditions may affect the official results.) Information correct at time of going to print. Model shots shown are for illustration purposes only. Nissan Motor (GB) Ltd, The Rivers Office Park, Denham Way, Rickmansworth, Hertfordshire WD3 9YS.
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PUBLISHED 24TH FEBRUARY 2016 EDITOR TOM HORNER EDITORIAL COURTNEY LOWE EDITORIAL EMILY YOUNG EDITORIAL AMBER GOODWIN ADVERTISING MANAGER HANNAH TARBOTTON FEATURE PHOTOGRAPHY TOM HORNER A SPECIAL THANK YOU TO CALUM SCOTT VECTOR MANAGEMENT ARTMARKET HUNTERS ESTATE AGENCY HULL COLLEGIATE TRENTON NISSAN N 04 PACKMAN LANE EAST RIDING COLLEGE BISHOP BURTON COLLEGE FISH & CHIP KITCHEN DIAS CLOTHING LOVELLE ESTATE AGENCY THE MACARON MAN BAIT RESTAURANT THE VILLAGE HOTEL CLUB FRACTAL EVENTS DANIELLA DRAPER JEWELLERY PAUL WOODFORD WH BROWN ESTATE AGENCY SIMONE CLARK EMILY YOUNG ST STEPHENS SHOPPING CENTRE HUGH RICE JEWELLERS
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LOCOMAGAZINE.CO.UK DIGITAL EDITOR TOM HORNER EDITORIAL COURTNEY LOWE EDITORIAL HANNAH TARBOTTON EDITORIAL EMILY YOUNG EDITORIAL AMBER GOODWIN LOCO ADVERTISING ADVERTISING MANAGER HANNAH TARBOTTON ADVERTISE@LOCOMAGAZINE.CO.UK TEL. 01430 471980 LOCO EDITORIAL EDITOR TOM HORNER HELLO@LOCOMAGAZINE.CO.UK TEL. 01430 471980 PUBLISHED BY LILAKAI LTD
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Flemingate Centre, Beverley and St James Street, Hull (music only)
Tuesday, 26 April 2016 4pm to 7pm The Flemingate Centre Armstrong Way, Beverley www.eastridingcollege.ac.uk 0345 120 0044
The Editor
MARCH 16 FREE COPY CO.UK LOCOMA GAZINE.
Progression
A
The Allure of Spring
nother month passes by and we’re into March already. In this issue, we again focus around ambition, progression and most importantly local talent. Luckily for us we haven’t had to dig deep to find talent scattered here, there and everywhere. We have yet to even scratch the surface in all honesty, but there’s plenty of time left to cover every story isn’t there. So, onto the content and we start with our latest cover star… Calum Scott who will forever be a name etched into local celebrity gossip thanks to a rollercoaster 2015 for the singer-songwriter. I had the pleasure of meeting Calum for a coffee on a not-so dull Hull afternoon and found out what life is like following Britain’s Got Talent. As you may have imagined, the 27-year old is hard at work in the studio and has a number of key worldwide dates coming up in 2016. Staying on the topic of music, we teamed up with FRACTAL who delivered another stellar night at Hull’s ever-present venue, The Adelphi Club. Ben UFO, one of the UK’s hottest DJ’s and co-founder of Hessle Audio, took to the turntables – and we were lucky enough to make the cut, so naturally we take you through the night in pictures.
8
From humble beginnings to the illustrious limelight
Blossoming Beauty
ion
Chic modern fash you for a beautiful new
LILAKAI LTD
Artistic
Calum Scott
How to maintain look a fresh & stylish
WildSpirit I L I L A K A
Aside from music, we delve into the world of local artisan produce by talking to Hull’s Macaron Man. This passionate foodie has an interesting tale to tell, having swapped a hardhat and builders’ overalls for his real passion – patisserie. We also look at the Spring fashion trends that will build the foundations of a wardrobe fit for 2016. Our ‘Beauty Box’ will have you revitalised and ready for the brighter months, as we share our favourite products currently available on the market. Seasonal style isn’t just about what you wear or how you look it is simply a steady shift in mindset as we transcend towards a more prosperous climate and tease ourselves with the comforting thoughts of Summer. This is the art of progression, the notion of embracing the winds of change and sailing directly into the tides of opportunity with nothing but an unrelenting belief that fulfilment and happiness awaits just beyond the horizon.
Tom Horner
Art, Design & Fashion? Childcare? Floristry? Pursue your passion with Bishop Burton College
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Editor’s Picks THE BEST BITS FROM THIS MONTH’S EDITION
26
16 (Left) Cover Star Calum Scott (Right) The Macaron Man on the road to the BBC Good Food Show 2016
Above & Below: FRACTAL events held at The Adelphi Club
18 (Left) The gorgeous Thai Fishcakes of Bait restaurant in partnership with Lovelle Estate Agency (Right) Local Model and Actress Simone Clark
44
24
An evening jacket in your wardrobe is always an essential, but to soften your look and add a delicate twist try investing in a waterfall blazer. This stylish piece is available in mink and dusty pink, a choice of the most feminine spring shades!
COLD SHOULDER BLOUSE H&M RRP £19.99
ACCESSORISE: MARIANNESOFT TOTE BAG: RRP: £39.00
NEW LOOK: MINK CREPE WATERFALL BLAZER: RRP: £24.99
A lace lover’s essential - this piece will get you ready for your spring wardrobe! With pale cream detailing, pair with wide leg trousers to take your first stylish stride into spring…
Perfect for evenings where you need an all-important classy accessory that is the finishing touch to any formal dress and heels…
MISS SELFRIDGE: MINT EMBELLISHED JUMPSUIT RRP £59.00
ACCESSORISE: ASHA HARDCASE CLUTCH BAG: RRP: £45.00
Pure white can be a risky color, but owning this oversized white tote bag will prove to be a real essential where brightening your outfit is concerned! A classic spring statement of elegance… ZARA: FLORAL EMBROIDERED BOMBER JACKET: RRP £59.99
SPRING STYLE COLLECTIONS
Celebrate your individual style in all forms; spring is encouraging all dedicated fashion lovers to get some serious inspiration and start enhancing your wardrobe!
NEW-LOOK: BLUE CUT OUT WRAP SLEEVELESS FUNNEL NECK TOP RRP: £15.99
When it comes to evening-wear and being casual is on your mind, this piece is perfect! An unusual color, sparking themes of summer and spring this jumpsuit is versatile and seriously glamorous!
The pastel colors allow freedom to mix with virtually all your spring and summer collection pieces!
Looking for something that little bit different and edgy? Take a step further and try mixing it up with black on your floral patterns when choosing your outerwear this season…
MISS SELFIDGE: GLAM GREY SNAKE COURT SHOES RRP: £39.00
NEW LOOK: STONE STRUCTURED TOTE BAG RRP: £27.99
Bright and colorful is always a good idea, for the cocktail loving party-goer this piece is simple and goes perfectly with black leggings…
There is no other statement of luxury, court shoes are a celebrity-approved trend where you can dress up your day wear or add to your evening wear!
ZARA: STRIPED PEPLUM TOP: RRP: £25.99
TOPSHOP: LEATHER KNOT SHOPPER BAG: RRP: £40.00
STYLE
Make an effortless fashion statement with an oversized shopper bag; crafted with a knot design in pale pink leather this accessory is on the most wanted list for beautiful spring glamour!
So peplum is still everlastingly popular, but have you tried adding some stripes for elegant definition…
TOPSHOP: HIGH HEEL NUDE SANDALS BY CARVELA: RRP: £120.00
H&M: PATTERNED DRESS RRP: £14.99
MISS SELFRIDGE: MINK SCRATCH TOTE BAGP: RRP: £29.00
Pale, soft colors are on the top of springs color favorites, choosing your accessory has never been easier – head for the pastels!
No spring wardrobe is complete without a pair of nude heels, with a timeless lace and strappy design the real winner is the lady in pale pink…
ld vorite, go bo A festival fa rned dress! tte pa is th in am up with a Perfect to te id heels… m of ir pa
TOPSHOP: BARDOT FRILL OFF THE SHOULDER TOP: RRP: £22.00
RIVER ISLAND: LIGHT PINK CAPE FRONT SLEEVELESS TOP : RRP: £30.00
Meet fashions new frontier - dusky pink is the leader of spring’s softest colors!
DOROTHY PERKINS: PINK PIXIE BALLET PUMPS: RRP: £12.00
All you need in life is a pair of reliable flats…
Show your playful side with an off the shoulder Bardot top, using frills to soften your look and adding a touch of sophistication this piece is a serious style steal…
MISS SELFRIDGE: CHERRY BLOSSOM DRESS : RRP: £45.00
All ladies want to wear dresses more often! Dress down with a floral day- wear piece that not only softens your look but is perfect with your smartest flats – keep it classy!
19 The Weir, Hessle, HU13 0SB
www.dias.co.uk
facebook.com/DiasDesignerClothingHessle
@diasfashion
19 The Weir, Hessle, HU13 0SB
www.dias.co.uk
facebook.com/DiasDesignerClothingHessle
@diasfashion
H
aving never before tried one of these classic French treats and being a true British sceptic, I was slightly puzzled by the look of Tony’s creations, as they lay there all greens, purples and pinks. After a lengthy discussion over a coffee, the Loco team and I try Tony’s creations and are blown away by the taste of these intriguing treats – they are the real bloody deal let me tell you. Their creator oozes passion beyond belief and is keen to tell us all about how his culinary journey has led him to the BBC Good Food Show 2016. Nevertheless, before we get into Tony’s exciting schedule, I would like to take a step back and find out just how this creative mind found patisserie.
showing off if I’m honest to my family and friends. “I then approached 1884 with some macarons that I’d made and I wanted to see what other people thought – I told him to be brutal, I just wanted to see where we could go with it.” Tony slowly took the plunge and dedicated more of his time to his kitchen, swapping his suit and hardhat for an apron and a pair of oven gloves. “My wife thought I was nuts, luckily 1884 was an incredible platform to jump from. The best restaurant in Hull, all be it my opinion, wanted my macarons.“Just to say that I supplied 1884 was enough for people to take notice. So I built up a small list of clients who I still supply today like 1884, The Westwood and The Star at Sancton.”
The man behind the macaron… “It’s actually a really long story but my background is thus” Tony started whilst taking a slurp of my poorly made coffee (our coffee machine is on the blink). “From a very early age my dad and my brother were builders, so spending hours and hours on building sites at weekends as a young boy I swore that I would never go into the building trade, having done all of that all of my life, so I went to art college.”
After attending Hull Art College Tony found himself working on projects such as The Viking Centre in York and The Deep – however the digitalisation of the industry forced the Hull-born designer to take a break from the game. Admitting to be an “old-fashioned drawing board” kind of guy, Tony decided to take off his design hat and return to an all too familiar setting. “I blew the dust off of my tools and went back into the building trade that I had spent years as a kid doing, and that was alright and I enjoyed that.” Despite initially enjoying the change, it was clear that Tony’s heart lay firmly in a world of creation – luckily a chance request from a family member sparked his passion for all things patisserie: “My wife’s sister wanted afternoon tea doing, like proper afternoon tea so I just went to town in the kitchen and created all sorts of stuff. It was really about 16
The Good Food Show… So, now that we know a little bit more about how Tony traded the tools and his drawing board for the heat of his own kitchen, we can continue. The BBC Good Food Show, to those who are perhaps unfamiliar with this event, is not your average foodie gathering. Celebrity chefs such as Michel Roux Jr, Tom Kerridge, Paul Hollywood and even The Hairy Bikers will be in Harrogate in April, all on call to taste a wide range of products. Tony will be taking his macarons to exhibition thanks to a nomination from another artisan producer from our region: “I was actually nominated by Justin Staal who has Staal Smokehouse – his product is just fantastic. Somebody put something on social media about a bursary and he said ‘well we won it last year, we nominate the Macaron Man’ which was a lovely thing to do. “If you got through the preliminaries then you got to the next stage, which I managed to do and the Show contacted me and said that I was through to the next round which was the tasting stage, so they asked if we could send our product to them.” Tony explains. Despite a slow response from the Show, the competition had wet Tony’s appetite enough to land a handful of awards at the East Yorkshire Local Food Network Awards. It wasn’t until after this EYLFN award that Tony heard back from the Good Food Show judges, and of course,
his product won. “I said to myself that I’d reapply next year but it was the day after winning at the East Yorkshire Awards that I heard back from the Good Food Show so I was still riding the high of winning at the East Yorkshire show.” Tony added.
The Product… Aside from the BBC Good Food Show, and Tony’s amazing patisserie skills, I wanted to ask the man himself if he had any preference as to which macaron he would happily devour. “My favourite flavour is actually mulled berries, because it takes the longest to make in terms of what I do. I take a bottle of Shiraz and seasonal red fruits and I will poach that all down in a pan, then I’ll add mulled spices to that. I’ll slowly reduce it down and let that mull for maybe an hour, marrying those flavours together.“So when you put that in your mouth it’s got the red wine depth, it’s got those Christmas spices and it’s just my favourite to make and to eat.” With an eye for detail and the skills to deliver almost any product I also wanted to find out what the future holds for Patrick’s Patisserie. “I set this thing up originally as Patrick’s Macarons & Patisserie because I liked the idea of French patisserie, I mean it’s just pure theatre.“But we’ve touched on the wedding industry, I mean in my first year I did a few towers and a birthday celebration at 1884 and another wedding tower for someone that I knew very well. It’s mainly weddings now, we’ve had a massive amount of bookings.“I’d love to work with restaurants and create a savoury macaron, so customers can order a starter perhaps some sort of pate and it looks like their desert. That would be fantastic.” Aside from the future, there was one thing that I just had to ask Tony. There seems to be a kind of age-old debate between whether we call these French fancies, a macaron or a macaroon. Obviously I was keen to ask Tony, being the expert after all, exactly why this is the case. “If I had a pound for everybody that had walked past my stall and told me that my product was in fact not a macaron but a macaroon, I would be a millionaire. “A macaroon, if you go to your grandmother’s old cookery books, is something that is made with desiccated coconut instead of using finely ground almond flour, so it’s a heavier product.“A macaron is made with ground almond and egg whites, it’s a light product and they are two very different textures and tastes.” Well, that’s settled then. Good luck Tony, we at Loco will certainly be routing for you at the BBC Good Food Show, Harrogate, in April.
“My wife thought I was nuts, luckily 1884 Restaurant was an incredible platform to jump from”
MACARON MAN A nickname has never been so apt in the case of Tony Patrick, as the self-proclaimed Macaron Man goes from kitchen experiment to EYLFN awards and now to The BBC’s Good Food Show of 2016
FOOD & DRINK
In Association with Lovelle Estate Agency
THAI FISHCAKES Head Chef at Bait Restaurant situated in the heart of Princes Avenue recommends an oriental twist to the traditional fishcake
B
ait Restaurant based on Princes Avenue in Hull reccomends an oriental take on the traditional fishcake so get your wok hot and satisfy your tastebuds with these simple yet classic Thai snacks. To book a table at Bait Restaurant simply call 01482 343088 or email: info@baithull.co.uk for all further booking enquiries.
Step 1 - The Sweet Chilli Sauce
• 4 x Red Chillies • 100g Granulated Sugar • 2 Garlic Cloves • 1 (cm squared) Ginger • 50ml White Wine Vinegar • 25ml Water Simmer for 15 minutes, then blitz in food processor and allow to cool whilst preparing the rest of the dish.
Step 2 - Fishcakes Prep • 1Red Chilli • 1Large Shallot • 2cm Ginger (peeled) • 1 tbsp Fish Sauce • 1 tbsp Soy Sauce • 1 tbsp Sesame Oil • Pinch of Salt • Pinch of Sugar • 1/2 stick of lemongrass Place in food processor and whizz. Add 300g of skinless fish (e.g. Pollock or Cod). Pulse until well mixed.
Step 3 - Fishcakes Patties In a bowl add finely chopped coriander and spring onion followed by the fish cake mix. Shape into small balls and flatten into discs (approx 5cm across). Shallow fry in ground nut oil until brown. Serve with toasted sesame seeds and salad leaves.
Thai Fishcakes In Association With
@hellolovelles
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Inspired by S T Y L E A RT & H E A RT
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MARCH 16
Calum Scott From humble beginnings to the illustrious limelight
The Allure of Spring Chic modern fashion for a beautiful new you
MARCH 16
Blossoming Beauty
Wild Spirit
Calum Scott Chic modern fashion for a beautiful new you
Blossoming Beauty How to maintain a fresh & stylish look
Wild Spirit L I L A K A I
L I L A K A I
INTERACTIVE
From humble beginnings to the illustrious limelight
The Allure of Spring
LILAKAI LTD
How to maintain a fresh & stylish look
LILAKAI LTD
FREE COPY LOCOMAGAZINE.CO.UK
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FOOD & DRINK
BOTTOMS UP! “Yeah I’ll have the large Haddock and Chips please, with a… A Mojito please” – not the food & drink combination you’d expect to order normally, is it? Well, think again. This is exactly what follows a large Haddock and Chips now thanks to the good people at The Fish & Chip Kitchen. Halle-bloody-lujah. We hardly need to go into detail when it comes to Hull’s favourite dish, so we think it’s for the best that we instead take a look at their cocktails…
THE BRAMBLE
The Elderflower infused bramble consists of: gin, gomme (sugar syrup), lemon, elderflower and mire a blackberry liquer
AN EVENING CATCH
One of the finest catches of the evening: rhubarb vodka and elderflower liquer combined with muddled pomegranate seeds, sugar and served short and topped with grapefruit juice
GEORGE HENRY SMITH 22
The George Henry Smith consists of muddled cucumber, Hendricks Gin, elderflower cordial and cloudy apple juice shaken and served in a chilled martini glass
Wedding Showcase Sunday 20th March 2016
Come and see our beautiful wedding facilities that Village, The Hotel Club, Hull has to offer FREE ENTRY 12.00 Noon - 3.00pm Champagne & CanapĂŠs upon arrival Selected Exhibitors at hand Henry Boot Way, Priory Park, Hull, HU4 7DY, 01482 427110
W STYLE
ATCH OUT!
In association with HUGH RICE JEWELLERS We take a look at two high end, yet timelessly beautiful wristwatches that are currently available on the market... www.hughrice.co.uk
For the Gents:
Tag Heuer Carrera Calibre 1887 Automatic Chronograph Brown Leather Strap Watch - £3650 This classic looking timepiece from Tag Heuer certainly ticks all the boxes. With a minimalist dial, the rose gold Arabic numerals add a touch of colour alongside a timeless brown alligator leather strap. No expense has been spared in creating this masterpiece, which makes this one for the connoisseurs amongst us.
For the Ladies: Omega De Ville Ladymatic Co-Axial Blue & Diamond Dial 34 mm Watch - £5390
Blue mother-of-pearl with diamonds – what more could a girl ask for? Omega set the bar high time after time and this De Ville Ladymatic watch certainly exudes a level of class we’ve come to expect from the Swiss manufacturer. Clean, sophisticated and effortlessly stylish, this piece is perfect for all occasions and will sit nicely in any collection.
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Independent education for girls and boys aged 3-18 Exceptional academic results from a broad-ability intake Extensive range of extra-curricular activities New Sixth Form facilities and Independent Learning Centre
Small class sizes For further information contact us on 01482 657016 or enquiries@hullcollegiateschool.co.uk Hull Collegiate School, Tranby Croft, Anlaby HU10 7EH
www.hullcollegiateschool.co.uk
FRACTAL Presents Ben UFO at The Adelphi Hessle Audio co-founder Ben UFO etched his name into The Adelphi’s history books by playing a signature set for Fractal. The renowned DJ brought a selection of records to the intimate gig and as usual took the crowd through a range of genres, making for another memorable night all-round. Photography by NIPUNA JAYANATH
U P C O M I N G : Fractal presents Palms Trax at The Adelphi Club 11.03.16
S TAT E
Calum Scott meets up
with LOCO Editor Tom Horner to talk about his new life in the limelight, the release of new material & performing at private parties in the world of Hollywood
SIDE
Artistic Progression Calum Scott is one of Hull’s finest talents who was subsequently elevated into his current career as a recording artist through one of the country’s largest television shows. Naturally, his pursual of progression is confidently in motion creating a sharp shift in lifestyle, artistic direction & projected horizons.
I
t’s a Friday afternoon in sunny Hull and I’m waiting to meet up with singer, songwriter Calum Scott. Now, not that Calum needs an introduction, but the former Britain’s Got Talent finalist is set to embark on a career full of promise, and more importantly a UK tour with YouTube sensation Boyce Avenue. However, before we delve into the finer details of Calum’s busy schedule, let me set the scene a little. So, I’m in a Costa Coffee near Hull’s ever-stylish Marina, it’s Friday so I’m happy (as always) and Calum walks in, sunglasses in hand, with a beaming smile. A firm handshake follows, you know pleasantries, the usual – though strangely it feels as though I’ve known Calum for years despite having never met him before – some people do have that affect after all I guess? We then sit down with a coffee each and get chatting about London, his time in the studio, his plans for the next few months, all things music as you may expect. “I’m pretty much down in London a minimum of once a week. I’m very rarely up here (Hull) for a full week now” explains Calum – and then it clicks. I soon realise that this isn’t just another interview to Calum, we’ve been chatting as friends for a good ten-minutes now and he’s taken time out of his heavy schedule to let me get to know the real Mr Scott. Following Calum’s TV success the 27year old has been hard at work with the help of writers and artists down in the capital, producing and writing original material ready for his plethora of upcoming gigs. “Whilst I’m in London, I’m down there effectively to write music. So my manager first of all has been a godsend. “He’s hooked me up with people throughout the industry, or with interest that’s been guided through my social media or my website. There’s writers that I’ve brought in and others that my manager has brought in so I’m working with a great mixture of people,” explained Calum. Now, it’s clear from the off that Calum is a social animal, I mean conversation has flowed naturally and not simply with the same rehearsed answers that he could (quite easily) feed me. We talk about artists and writers that he is currently working with and honestly the list is pretty impressive, given the fact that Calum is still fairly new to the industry. “I’m writing with a guy called Ian Lovett, who helped develop Jess Glynne and toured with Michael Jackson. I’ve also been
writing with a guy called Matt Marston who’s worked with Ella Eyre. The standard of writers that I’m working with is pretty high. “Writing isn’t some thing that I’ve done from an early age, I mean a lot of the artists that I’m working with have done it since they’ve been five or six years old, but for me I see it as kind of a blessing that I’ve started late – as strange as it sounds. “I’m past my teenage years, I’m past all the going out and partying and I’m ready to knuckle down so for me it feels like perfect timing,” said Calum. As we both work our way through our coffees and the faces come in and out of Costa Coffee, I realise that time is passing quick – in fact we’ve been chatting for almost half an hour already and conversation doesn’t seem to be dying. Calum’s enthusiasm smacks you in the face and his passion for his music is equally as obvious. This alone is endearing and inspiring all at the same time, but more than anything his humble tone is something to admire. Admittedly, the “lad from Hull” (in his words) is living the dream, writing music with industry professionals who have worked with Michael flipping Jackson for goodness sake. Does it get any better? Well, as a matter of fact, for Calum it does. His connection to the music is something that he is keen to impress on me, which is something that I am likewise keen to understand. “You only have to look at Sam Smith’s song ‘Stay With Me’ it’s about a onenight stand, but you can write a song about literally anything if you can connect to it emotionally. That’s what puts the nail in the coffin for me. “I did a song, that I believe is my strongest – my manager feels the same way too – it’s a very heart felt song and it’s pretty emotional really. Because my dad lives in Canada and I don’t get to see him very often at all, maybe once a year”. “I wrote it with him in mind, I mean I love him to death and because I wrote the song about something that I was very passionate about, it just came naturally and that really is key. “I don’t have any weird rituals or creative routines when I’m writing, like I don’t sit on the toilet and write or anything like that. I tend to bounce well off other people, so whether that’s sitting down and writing with others or just spending time with artists. I’m a very social person and that gives me a lot of inspiration, not to sound too cheesy.”
Because my dad lives in Canada and I don’t get to see him very often at all, maybe once a year. I wrote it with him in mind
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To return to the above point, things are again still moving forward for Calum, after a kind of punt email slowly snowballed into a career changing opportunity. To elaborate a little before we go any further; Calum will be joining Boyce Avenue on their UK tour in March, playing a number of venues including Roundhouse in London. The American group have a staggering following on social media and YouTube, amounting to well over 10million followers or subscribers across a range of social platforms. Calum explains that he got in touch just for the hell of it really and the rest as they say is history: “I actually emailed Boyce on a whim – I’ve followed them for years on YouTube and it was just crazy that they even replied but they said something along the line of ‘two of the boys know you, we’d love to collaborate’ so obviously I was super stoked about it, straight away I was on the phone to my manager.” “Then, there was a little bit of a lull but then looking at it they had their album and getting all that ready so there was a period of time were I was gutted because I didn’t think it was coming off, but then my manager emailed back and asked if they were still interested. So they replied and said that they were announcing their world tour and they wanted me to be part of it. I was like ‘what, absolutely sick yes’ so they’ve got me on their UK tour. I’m so excited for every date but the Roundhouse in London is the one I’m really looking forward to. It’s a huge venue, they’ve had the iTunes Festival there, Amy Winehouse, you know Ed Sheeran, all the greats, just to see my name amongst this list of artists is ridiculous.” This is bound to set Calum on his way to worldwide stardom, not that the talented singer needed much of a push – however opportunities like this are not to be sniffed at as Calum revealed. As we make our way through a range of topics, we touch on Calum’s relationship with his fans and his thoughts on people from all parts of the world knowing whom he really is. It’s interesting to find out what it must feel like to experience fame in its truest form, and to be honest Calum summed it up perfectly. “My fans mean the world to me. I can sing on my own in my studio and love what I do, like I’ll always sing – but to sing to my fans and for them to sing it back is just priceless. “People don’t have to get in touch, but like I’ve
never gone on Ed Sheeran’s Facebook and posted saying ‘oh I love your music Ed’ even though I really do. It means the world that people take the time to do stuff like that because then you know that they actually do want to hear your music. “I don’t ever want my fans to feel like there’s a barrier between us. I love my fans so much, I try and look at everybody’s tweets, and posts and everything and I try to reply as much as I can, I am not just saying that. “We’re (Calum and Boyce Avenue) going to do like a tour diary and stuff, you know to engage everyone and maybe do stuff like a beer pong tournament; so whoever gets a shot in one of the cups we have to take a forfeit from one of the fans.” It’s little touches like the ‘fan forfeits’ that will give Calum’s thousands of fans a true insight into who the real Calum – a modest and extremely talented guy from Hull. We both finally slurp back the dregs of our now cold coffee (thanks to our hour long chat) and this is when I hit Calum with an unexpected question. I ask him to tell me something that his fans do not know about him, absolutely anything and his response is not perhaps what I was expecting: “I mean I’ve done a lot of stupid stuff, as we all have but I don’t know. I think you’d have to ask my mum to be honest, I’m sure she’ll have something for you. “Actually, when I was younger – my mum always tells this story – I was in a paddling pool with all my action figures that I used to keep in a little lunch box kind of thing. “Anyway, I packed them all away and closed the lunch box but because I was naked, I mean I was only a little lad, I slapped it shut and closed it on my, erm, my bits.“I screamed so loud, damaged my voice apparently and the lunch box was just hanging there. My mum actually asked me the other day when she brought it up ‘have you had any problems with it since’ I couldn’t believe we were even having that conversation – I obviously said no too.” It’s this kind of answer that just solidifies the humble, down to earth aura that oozes from Calum. I have no doubts that his career will be long, successful and an inspiration to the many who look to Calum as a role model, a popstar or simply as the lad from Hull who made it.
“I did a song, that I believe is my strongest my manager feels the same way too it’s a very heart felt song and it’s pretty emotional”
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WELL BEING Give up chocolate? Never! Ombar chocolate is sugar free, vegan friendly and delicious! Grain Wholefood 25 Newland Ave
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TOP 5 HEALTHY SNACKS THAT WONT MAKE YOU MISS SUGAR! By EMILY YOUNG of www.emilysjournal.com Quitting refined sugar from your diet is the new health craze that’s making an impact! Celebrities like Millie Macintosh, Cameron Diaz and Miranda kerr are all huge advocates of giving up the processed stuff that does nothing for our teeth, waistline and overall health, just to name a few! Sound like a challenge? Give any of the below snacks a go and you will happily say goodbye to the snickers bars!
Chocolate covered goji berries are like eating a healthy version of chocolate covered raisons, except they’re tastier! Grain Wholefood 25 Newland Ave
It is almost impossible not to eat this with a spoon and straight from the jar! Pip and Nut coconut almond butter is the ultimate nutritious treat, made without any palm oil! Sainsbury’s Sainsbury’s Way Hessle
Bardot Crop top
SPRING FASHION FEVER
Miss Selfridge RRP £25.00
Ready... ...Steady Shop! Neutral tones and pastels are your new best friend this season! It’s time to indulge in soft and sheer tones to create your outfit, perfect for any spring attire. This seasons mood is effortless, a hint of lace, a splash of suede and pretty pastels that exudes the generic spring colors… Strike the perfect pose in these versatile powder pink jeans that will prove one of your best style steals - pair with a ruffle blouse to complete your look. H&M RRP: £14.99
can be found at H&M Flemingate
WARDROBE STEALS Spring is fast approaching and your style game needs to be on point.
Kick-start your spring style and make a bold statement in a pair of suede black platform boots. Get your footwear essentials in order and pair these beauties with jeans to elevate your casual look, there’s always a place for practicality where a pair of shoes are concerned and chunky boots are showing no signs of dropping off the fashion radar…
One of springs newest staples to craft a look that’s daytime ready – its time to invest in a classy trench. Even the strongest wardrobes with true statement pieces need sartorial foundations that are solid, ever stylish and oh-so wearable. With elegant draping and a wrap belt to tie at the waist, this piece embodies sophistication and pure enchanting elegance.
H&M RRP: £29.99
HOUSE OF CB RRP: £129.00
The most stylish piece that lights up spring fashion at its most sophisticated level, go girly in sweetheart peplum and lavish pastel lace. With a timeless halter neck design and bow back fastening; this is a perfect piece for your evening look when wearing a dress is just too dressy. LIPSY RRP: £38.00
Select your accessories to take you through seamlessly to your evening ahead, day to night glamour made extra easy. Investing in a tote this season will without a doubt prove to be a lasting style investment. With a luxe texture this oversized tote is ticking all the right boxes! H&M RRP: £35.00
can be found at Warehouse
LUSTREGLASS IN SHADE FLUSTEROSE [MAC] RRP: £14.50
Take glossy lips to a whole new level, in shade flusterose put your lips in the spotlight with this must have beauty steal
FOREVER STRONG SUPERSTAY 7 DAYS NAIL POLISH IN SHADE [MAYBELLINE] RRP: AROUND £6.00
Take glossy lips to a whole new level, in shade flusterose put your lips in the spotlight with this must have beauty steal
DEEP- GLOW BRONZER [BARRY M] RRP: £5.69
Achieve bright and glowing skin, its time to invest in a good quality bronzer to highlight your cheekbones and add a healthy shimmer to your look CONTOUR KIT [COLLECTION] Ignite your flame RRP: £2.99 and dare to wear red, available at Flemingate, Beverley this russian red is a real eye catcher, heighten your seductive side with this bold and sensual shade LIPSTICK IN SHADE RUSSIAN RED [MAC] RRP: £15.50
Match your nails to your look, go bold in pink and take center stage, never be afraid to stand out and create the ultimate wow factor for your nails!
BEAUTY BOX
Spring Collection Favourites Spring beauty has landed and it’s HOT!
A season where experimentation is welcome and innovative style is admired. Create a totally new style and get fresh faced flawless this spring; from minimalist to bold and daring this is the season to update your look! Where your make up collection is concerned, maximalism is the new minimalism; whether you embrace spring romance or go bold be prepared to… TRUE MATCH POWDER [LOREAL] RRP: £6.99
Set your foundation for a stay-in-place all day look, designed to match your natural skin tone this product is winner. DAZZLE EYE DUST SHADOW IN SHADE PURPLE RAIN [BARRY M] RRP: £4.50
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Steal the spotlight by brightening your eyes with dazzle dust in dazzling purple to create a bold statement, perfect for those spontaneous nights out!
ZOOM LASH MASCARA [MAC] RRP: £5.69 Exaggerate your lashes for a full, bold and lengthy look. Bring your eyes to life and push the beauty boundaries with zoom lash by MAC
BROW NOW – ALL IN ONE BROW KIT [ESTEE LAUDER] RRP: £35.00 Define and arch your brows; investing in a good quality brow kit is one of the best beauty investments you’ll make! KOHL PENCIL IN SHADE COAL [TOPSHOP] RRP: £4.00 To open the eyes and draw attention to detail, outline your eyes and create flirty flicks with a quality eyeliner pencil
STUDIO FIX [MAC] RRP: £23.00 For the foundation perfectionist, create a flawless complexion with MAC studio fix and achieve that A-List photo finish
BEAUTY BENE-TINT [BENEFIT] RRP: £22.50
CHEEK POP BLUSHER IN SHADE HEATHER POP [CLINIQUE] RRP: £17.00
Put your mark on it – brighten up your cheeks with Benefit cheek stain because nothing showcases spring like an elegant pink glow! WILD SHADOW POT IN SHADE PALE PEBBLE [MAX FACTOR] RRP: £4.99 Shimmer shadows are a spring favorite to brighten your eyes, draw attention to by dusting on lightly to brighten using pale pebble to enhance those pastels!
COLOUR CRUSH SHINE LIPSTICK IN SHADE NUDE ALLURE [BODY SHOP] RRP: £10.00
MATTE NAIL POLISH IN SHADE VANILLA [BARRY M] RRP: £3.99
Nude colours are trending, create a sweet and natural look when you want to keep things ever-so simple, in nude allure capture the shade of spring CHEEK POP BLUSHER IN SHADE HEATHER POP [CLINIQUE] RRP: £17.00
MATT PERFECTING PRIMER [ESTEE LAUDER] RRP:£24.50
Complete the natural look with a pretty in pink blusher in shade heather pop, apply to the cheekbones for that delicate spring glow!
Create a perfect base for your foundation; set aside some prime time to give your foundation a noticeably smooth appearance and long lasting look!
Spring beauty welcomes pastels… Matte nudes and pale pinks are by far the most wanted shades this spring!
All about FREE ONLINE MARCH 16
FREE COPY LOCOMAGAZINE.CO.UK
MARCH 16
Calum Scott From humble beginnings to the illustrious limelight
The Allure of Spring Chic modern fashion for a beautiful new you
Blossoming Beauty
Calum Scott
LILAKAI LTD
Chic modern fashion for a beautiful new you
Blossoming Beauty How to maintain a fresh & stylish look
LILAKAI LTD
Wild Spirit
MARCH 16
From humble beginnings to the illustrious limelight
The Allure of Spring
How to maintain a fresh & stylish look
FREE COPY LOCOMAGAZINE.CO.UK
Wild Spirit
Calum Scott From humble beginnings to the illustrious limelight
The Allure of Spring Chic modern fashion for a beautiful new you
Blossoming Beauty How to maintain a fresh & stylish look
LILAKAI LTD
FREE COPY LOCOMAGAZINE.CO.UK
MOBILE & TABLET EDITION
Wild Spirit L I L A K A I
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All editions of LOCO can be found as a free pick up in any of the following supermarkets: Morrisons Beverley, Tesco Beverley, Tesco Hull (St Stephens), Morrisons Holderness Road, Asda Kingswood & Sainsbury’s Hessle. LOCO can also be found in a large variety of businesses across Hull, Beverley, Hessle, Anlaby, Market Weighton and Driffield. LOCO is also distributed to selected households. You can view the latest edition of LOCO for free online at www.locomagazine.co.uk. If you wish to get in touch please email hello@locomagazine. co.uk or simply call 01430 471980.
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PHOTOGRAPHY: DIRECT LYRICS
FLAWLESS
Contour to create definition and shape to your face, when it comes to Kendall’s look it’s all about keeping it sheer and sophisticated!
BEAUTY
steals
CELEBRITY STYLE UP CLOSE AND PERSONAL: RE-CREATE A – LIST BEAUTY!
Ellie Goulding is known for her ability to work an array of pastel colors where beauty is concerned…
Ellie keeps her skin looking flawless 24/7 Estee Lauder’s double wear won’t budge until you decide - now that’s an impressive foundation!
Prime for perfection, keeping your skin even and smooth is challenging. Invest in a quality primer to discover how you can rebalance your skin!
Keeping it fresh and flawless, a pale matte lip shade adds delicate definition to your pout! RRP around £9.00
LAUDER DOUBLE WEAR: RRP around £27.00
Whether you strive for a flawless natural look or aim to create something a little brighter; from shades of pink and shimmering shadows, to lengthy lashes and pearlescent glosses - find your perfect way to wear this season’s softest make up colors…
RRP around £6.00
Achieve a photo finish. Clinique perfecting foundation is ideal to smooth your skin, keeping that desired natural complexion. RRP around £22.50
YVES’s highlighting pen is quick and gets to work fast to cover those stubborn dark circles and make your eyes look OHH-SO ALIVE! RRP around £23.50
To complete Ellie’s look she uses a pale lip color, perfect for blonde hair in shade Helen pink; capture complete elegance and ignite your sparkle…
Create effortless shimmer and sparkle to your eyes, MAC eye shadow in shade pink freeze is delicate and just perfect to add a healthy glow ready for spring!
MAC EYESHADOW: RETAIL PRICE £13.00
Layer those lashes! Benefit’s award winning lengthening mascara is great to make your lashes bold and beautiful!
ADVERTORIAL
The stylish salon No4 Packman Lane situated in Kirk Ella
o N 4 Packman Lane Wander into the heart of Kirk Ella to No.4 Packman Lane; a Schwarzkopf salon with a team dedicated to their clientele and going that extra mile‌ 38
Photography by TOM HORNER
Photography by Tom Horner
N
estled away in a picturesque East Riding village lies a haven of hair and beauty therapy. Very few will deny it’s a location that boasts an abundance of luxurious salons, but with the arrival of No. 4 Packman Lane last year came a deluxe boutique experience that Kirk Ella had never seen before. With a decade of hairdressing experience behind her, salon director Liz Skipsey was perfectly placed to launch the creative new venture, backed up by its Schwarzkopf status. It was simply a matter of choosing the right location and Liz has been left in no doubt that Kirk Ella was the right choice, thanks to the extensive client base she’s quickly established there. Prior to the launch of No. 4 Packman Lane, Liz was at the helm of Hull College’s hairdressing and barbering faculty, as well as overseeing the students’ work within the Salon QG training academy there. Indeed, Liz is renowned as being responsible for the training of many of East Yorkshire’s greatest hairdressing talents in the past 12 years. Liz, is now putting her high level hairdressing expertise into practice and has a team in place that’s a force to be reckoned with; a position further strengthened by the arrival of colour specialist Jodie Higgins in 2015, a hairdresser who Liz trained originally while Jodie was working at a prestigious Hull salon. March 2016 sees the launch of No. 4 Packman Lane’s beauty room, with Lisa Preston joining the team to establish the village’s ultimate beauty retreat, enabling its discerning clientele to enjoy all the benefits of both hair and beauty treatments all under one roof. “No. 4 Packman Lane is very much a bespoke salon,” said Liz. “We pride ourselves on providing a warm, friendly atmosphere and ensuring our clients enjoy their whole experience with us”. “Not only can people rest assured they are safe in the hands of a highly experienced team, but they can also enjoy the relaxing surroundings and leave their daily stresses behind them at the door. If you want to enjoy the whole hair and beauty experience it’s the perfect atmosphere for rejuvenating yourself, but also makes the ideal spot for a quick, regular blow-dry or a one-off cut and colour.” No. 4 Packman Lane offers a loyalty card for returning customers, as well as discounts for students and NHS staff along with a wide range of packages that give this little salon an extra special something. “We offer prom packages and bridal packages, you can even hire the salon for a night yourself. It’s a cosy salon, with beautifully designed surroundings, so it makes the perfect location for a special get together”. “Our Moroccanoil treatment nights are a lovely way to leave your hair looking and feeling healthier, along with a glass of bubbly and nibbles.” No. 4 Packman Lane also specialises in micro-ring hair extensions, Jodie has an expert touch when it comes to Balayage and Ombrè, and Lisa has a flair and excellent technique for the enhancement of your eyelashes with Nouveau Eyelash Extensions. Not leaving the Men out we also offer a wide range of Barbering techniques, along with an ice cold beer if needed. Pop in to see us, you certainly won’t be disappointed. To book an appointment just call 01482 653887. No4 Packman Lane, Kirk Ella, Hull, East Riding of Yorkshire, HU10 7TL. Facebook & Instagram - 4 Packman Lane. 39
MOTORS
PAUL WOODFORD It doesn’t matter what age you are, or how good the TV was when you were growing up. If you’re into cars, nothing beats a re-run of The Sweeney.
W
hich is why, when I was told I was being sent a 1965 Mk2 Jaguar to make a film with, I immediately went in search of a secluded wooded area in which to abandon the getaway car. No, really! When I set out to produce car films, I promised myself I’d do things a little differently. I wouldn’t jump in a Mini and hum the ‘Self Preservation Society’, or fill an estate car full of kids and suitcases in an attempt to prove – or disprove – the manufacturer’s claims about boot capacity. There are plenty of places you can read up on the differences between the 3.4 and 3.8 litre engines fitted to the Mk2 Jags, and pages of videos telling you what they’re like to own and drive. And equally well documented is the car’s prowess as a worthwhile investment. So I went into the woods and made a film about bank robbers. The movie bank robber of the 1960s, that is. You see, much like the Jaguar has become the getaway car of choice for period brit cop TV shows, the bank robber is the flawed hero of the heist genre. Now owned by TATA, the Jaguar brand continues to be the badge of choice for film directors looking to develop a character an audience can relate to, despite inherent issues of questionable morality. Just look at the (very sideways) Jaguar XF which starred in the 2012 remake of The Sweeney. You might question Ray Winstone’s swaggertastic take on Jack Regan, but you couldn’t possibly question the Britishness or snarly aggressiveness of that supercharged V8 engine. A world away 40
from the six cylinders lined up under the bonnet of its 1965 predecessor, yet similarly evocative. Motoring for me is all about the experience, though. And the best ones come when you least expect them. Setting up the lighting in a dimly lit area of wasteland, peering out from behind a sinister-looking balaclava, my eight year old said: “Don’t worry Daddy, if anyone comes, I’ll tell them you’re not really a baddie.” Actually, nor is the Mk2 Jaguar a baddie of the classic motoring world – it’s powerful, well equipped, unquestionably beautiful and quite possibly the best preserved 51 year old I’ve ever seen. Enjoy the film – www.carfilms.co.uk.
thinking of selling? call us the property experts to book your FREE market appraisal
thinking of letting? we’ve got tenants ready to move in now can we help you? 5a North Bar Within Beverley East Yorkshire HU17 8AP
01482 867670
PHOTOGRAPHY ARROW FURNITURE
INTERIORS
SWITCH IT UP!
SPRING INTERIOR INSPO Fancy a change? By breaking down the latest and most stylish interior trends, its time showcase what is hot this spring and what you should be investing in. Without completely redecorating your home there are ever-brilliant ways to make your crib shine and get to grips with personalizing – make it your own!
Simple yet incredibly striking, this Lene Bjerre Beatrice Candlestick is a statement piece of modern vintage décor that will fit right into you home!
PAMPERHOUSE: RRP: £6.00 A key piece in recreating this vintage inspired design - to match your candlestick Lene Bjerre’s small dante tea light holder is small but powerful to create reflective flickering light on your lazy nights…
PAMPERHOUSE: RRP: E £109.00
PAMPERHOUSE: RRP: £16.95 Everyone needs a box for those little bits and bobs, add as a display item or use it for stylish storage! 42
H&M: RRP: £7.99 Brilliant on any set of bedding and even better as a pair! Available in various colors, this frill effect cushion is a simple statement, a delicate finish to any bedroom
PAMPERHOUSE: RRP: £16.50 Ever had a candle that is just too nice to light? The Lenne Bjerre marble candlestick; this piece makes a unique statement in brushed grey adding that all-important sophistication. H&M: RRP: £6.99 Complete your white vintage theme with those all-important accessories! Invest in a white vintage photo frame to capture your memories, also available in dusky pale pink.
FEELING INSPIRED?
PHOTOGRAPHY ROCOCO INTERIORS
White interior designs are a major trend this spring; minimalism is more stylish than it ever has been, you can now go overboard with your favorite scatter cushions! Introducing statement pieces that will transform your bedroom into a one of a kind boudoir that you will just LOVE! From bed linen, cushions and throws to accessories and decorative additions you can switch up your interior style with just a few of these pieces.
H&M: RRP: £39.99
LAURA ASHLEY RRP: £42.00
No bed is complete without a luxury throw, add a moss knit blanket to any set of pale bedding to introduce some warmth and make going to sleep that little more plush!
LAURA ASHLEY RRP: £15.40 diffuser in fragrance ‘beachcomber’
TRENDING ALERT! When it comes to fragrance in your home it isn’t just candles anymore! Its time to invest in a diffuser, all you need to do is keep stocked up on your favorite fragrance oil!
Bold and striking for any interior, place your favorite candle inside this glamorous caged lantern to create that spa-like feel to any room… LAURA ASHLEY RRP: £245
Whether its white, gold or silver that would suit your home a statement mirror is an essential, placing this platinum rectangular mirror on your wall will make your room appear larger and more spacious!
Light up your home, investing in this beautifully crafted frensham pleat pendant chandelier will transform your space to lady luxury…
PHOTOGRAPHY MOMBLIN
LAURA ASHLEY RRP: £105.00
When it comes to decorating any room that is missing that little something, Laura Ashley offers an array of different styles to suit all. An irresistible range of unusual accessories with a shabby chic style in mind, introducing the most exclusive furniture bringing luxurious designs that speaks serious style volumes helping you to create the perfect blissful home. If luxury interior design suites your style, take some inspiration…
By TOM HORNER
SIMONE CLARK
What is a Plus Size Model? With the topic of what clairifies as a ‘plus size model’ very much a talking point we further the conversations raised in last month’s edition of LOCO with local model and TV star Simone Clark
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TALKING POINTS
hose immersed in the world of fashion will tell you that the average dress size for a female model is roughly a size 6, rising to an 8 – so, naturally it would seem logical to assume that anyone above this would qualify as a plus size model, right? Well, for the most part, you would unfortunately find that this is indeed the case. Now, the words ‘plus size’ would generally suggest that anyone who falls into this bracket of fashion would be larger than your average female in the UK. However, I’m pretty sure that most men and women would sing in harmony when it comes to realistic expectations for women and their body types – I myself find it hard to imagine a world where everyone fits a certain shape. Sadly, the fashion industry is most definitely not the flag barer that it should be for females above that all-important size 8. The benchmark set by these fashionistas is one that has excluded thousands of aspiring models from a kind of elite social group; not unlike our previous cover star Elizabeth Holland. However, another young lady that has managed to stick the proverbial middle finger up at the industry, along with her doubters, is Beverley born model Simone Clark. The 27-year old previously appeared on Britain’s Next Top Model and initially impressed, despite being branded a plus size model right from the off by the judges. This then snowballed and resulted in an exit for Simone, as well as comments made by judge Julien McDonald who stated that it ‘would be a joke’ if a plus size model walked away with the competition crown – nicely put Julien, not. We then find ourselves in familiar territory, as Simone was forced to take a break from the modelling industry, despite having a real passion for fashion (excuse the rhyme, I couldn’t resist). Simone did however decide to voice her story to the media, agreeing to interview for radio stations across the country in the hope that her message may change the industry’s misconception of ‘plus size’ models.
“The modelling industry in my eyes will always have different views on what is considered to be ‘acceptable’ as a model” Her story may not have made waves across the wider industry – it seems pretty apparent that it’s going to take more than just Simone’s story to change this – but it has had a positive effect on her personal career. After pursuing a career in acting and appearing on Emmerdale as Sandra, Simone has since re-entered the world of fashion modelling, however this time without the pressures that she had previously battled. Simone is now signed to Nemesis Models, based in Manchester and appears on fashion campaigns regularly and had this to say since re-joining the world of fashion modelling: “There is so much work for girls all shapes and sizes. The modelling industry in my eyes will always have different views on what is considered to be ‘acceptable’ as a model. In my opinion beautiful can be any shape or size, embrace what you have and love your body. A model should be someone that others can relate to and realise beauty can be more than one size or one look. As long as you are healthy, look after yourself and enjoy the work you do as a model then I say CRACK ON.” 45
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