REACH - November/December 2020 Edition - Moving Forward!

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L EADI NG P E O P L E . L E A D I N G P R O S P E R I T Y.

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President’s Message Leading People. Leading Prosperity.

The Chamber is called to problems because we CARE about people!

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Too often individuals want to activate the miraculous, but we are not willing to ask the tough questions. Why is this? Jim Collins in his book Good to Great believes too often leaders get locked into compensation packages, technology, mergers and acquisitions, and change management initiatives. These areas while important play relative minor roles in moving forward. Instead Collins focuses on three (3) main factors:

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DISCIPLINED PEOPLE DISCIPLINED THOUGHT DISCIPLINED ACTION There is no doubt the weight and magnitude that COVID has caused many of us to become distracted! COVID + a rocky economy has led many individuals towards the hedgehog instinct (curl up into a protective ball). Are you in protective mode or are you asking yourself tough questions to help you and your organization move forward? Collins suggests the following steps to help expedite doing one thing better than anyone else in the world.

be asking what is the ONE thing the chamber does better than anyone else? We are great storytellers-we promote and sell Longview! Now, I bet you are wondering; how does the Chamber tell Longview’s story? Great question!

During the shutdown staff called members to check in and capture their stories. Maybe, you saw the article in the May/June issue of R.E.A.C.H. [ CLICK HERE TO READ ] Kelly asked several members to share their experiences when making presentations; great example Greggton Rotary. Launched a new relocation website [ LongviewNOW! ] Creating a NEW digital relocation magazine to share WHY Longview is a great place to live, work and play. Creating a NEW relocation video so companies can share with potential new employees or remind existing employees – WHY Longview!

Determine what you can be best in the world at and what you cannot be best in the world at

Would you like to learn more? I know you do—give me call, let’s have coffee, let us help each other tell Longview’s story!

Determine what drives your economic engine

Your chamber is passionate about building a community that is

Determine what you are deeply passionate about

LEADING PEOPLE. LEADING PROSPERITY.

“Do one thing better than anyone else.” Our team is committed to not curling up in a ball! We are determined to move forward with our strategic plan and annual work plans. Why? We are here to serve our business community—YOU—our customer! So, you may

We Care!

What Kelly Believes: I believe in Longview! We have so many ways to engage and build a community that will allow generations who follow to be successful. I believe in our business community! This year our business community has helped lift each other up during difficult times by sharing best practices and investing in each other’s businesses. I believe in our public and private school systems! We have seen teachers and administrators seek new ways to deliver quality education and prepare students for the future. I believe in our faith-based organizations! Churches have pressed in to share their messages and beliefs, they have cared for their congregations, and they are uniting through UNITE Longview to strengthen our community! I believe in the people of Longview. Yes, our community is working together in so many ways, a great example is [ Transformation Longview ] to address challenges and make Longview great!

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W W W. L O N G V I E W C H A M B E R . C O M

KELLY HALL President/CEO

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