Vendella - Company Overview

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You look after the guest. Let us take care of the rest. Company Overview 2020

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Welcome to Vendella. What we do Vendella International is a New Zealand owned and operated business which has proudly served the hospitality and accommodation industries since 2008. When it comes to a ‘bed away from home’ in the South Pacific, we provide for the providers. Our job is to help accommodation and hospitality look their best. From bedding to beds, cleaning to coffee, our vast range encompasses very nearly ‘everything in the room that guests can touch’. Keeping a vigilant eye on the latest trends, best products, sharpest prices and the overall customer experience is vital. We never take our eye off the ball. We willingly go over-and-above in our daily efforts, both for our customers and with our teammates. Our industry is built upon product choice. Our company succeeds thanks to the strong professional relationships we have grown over the years.

We are a close-knit team with a focus on continually improving who we are and what we do. Yes, business is a serious game. But it’s one that we enjoy wholeheartedly.

Because comfort should be uncomplicated, quality assured, presentation impeccable and service outstanding. Our products offer quality of choice, our service delivers peace of mind, our work results in style, convenience and comfort. At the end of each day we go home happy that we’ve provided for thousands of other ‘beds away from home’ throughout the world.


Mission.

What we do.

We make it easy for you to give your guests a stay so comfortable they’d tell their closest friends.

Catch Cry.

What we rally to.

You look after the guest. Let us take care of the rest!

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The Team. ...to take care of everything. Alberta Brodie

Ben Taylor

Bradley Person

Conor Bourke

Conor Pullar

Corey Loffhagen

Greg Richards

Helena Russell

Jim Boakes

Jonny Stockwell

Kathy Shu

Leon Brodie

Luke Brodie

Mark Godenho

Marty Brodie

Michael Boakes

Michelle McNally

Molly Turner

Sherry Kong

Vickie Brodie


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The vision behind Vendella

The visionThe behind vision Vendella behind Vendella

Thread counts, Threadcounts, counts, Thread head counts and head headcounts countsand and new accounts new accounts. newaccounts accounts The story of Vendella

TheThe story story of Vendella of Vendella

It was 1978…

It was 1978… It was 1978…

Timaru for tomorrow

TimaruTimaru for tomorrow for tomorrow

New Zealand beat England in a cricket test for the In the 1990s Leon moved the company to a town that New Zealand New Zealand beat England beat England in a cricket in a cricket test fortest thefor the In the 1990s In the Leon 1990smoved Leon moved the company the company to a town to athat town that first time, everyone wore flares and big-box hardware ticked all the boxes: a family-oriented lifestyle, a busy first time, firsteveryone time, everyone wore flares woreand flares big-box and big-box hardware hardware ticked ticked all the boxes: all the boxes: a family-oriented a family-oriented lifestyle, lifestyle, a busy a busy shops weredecades decades away. Leon Brodie founded port and thebeginnings beginnings industrial shops were shops were decades away. Leon away. Brodie Leon Brodie founded founded the the theport and port theand beginnings the of an industrial of of anan industrial area. Here area.area. he HereHere he he partnership LR&&RA RA to supply hardware set about laying thefoundations foundations a family company. partnership partnership LR LR Brodie &Brodie RA Brodie to supply to supply hardware hardware to toto set about set laying about the laying foundations the for a family for for a company. family company. local shops. local shops. local shops. Co�oning Co�oning on on Co�oning on

Early 90’s Early 90’s

Early 90’s

Early 90’s Early 90’s

Early 90’s

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By theBy By end the of end the 1990s of 1990s company thethe company had shi�ed hadhad shi�ed the end ofthe thethe 1990s company shi�ed focus, focus, now focus, supplying now supplying a range a of range co�on of co�on products products now supplying a range of co�on products to department to department department stores stores and supermarkets and supermarkets aroundaround to stores and supermarkets around New Zealand. New Zealand. A warehouse A warehouse and office andblock officewas block was New Zealand. A warehouse and office block was constructed constructed in the emerging in the emerging industrial industrial area, creating area, creating constructed in the emerging industrial area, of creating a purpose-built a purpose-built hub forhub thefor national the national distribution distribution of a purpose-built hub for the national distribution imported imported goods. goods. As the As young the Brodies young Brodies entered entered the the of imported goods. Asofthe young Brodies entered the workforce workforce the average the average age age employees of employees shi�edshi�ed workforce the average age employees shi�ed too. They too.started They started to learn tothe learn business the of business from the from the groundtoo. ground up (literally). up started (literally). Time to was Time spent was sweeping spent sweeping floors, floors, They learn the business from the unloading unloading containers, packingpacking for dispatch for spent dispatch and sweeping even and evenfloors, ground upcontainers, (literally). Time was accompanying accompanying Leon on Leon the on odd the sales oddtrip. sales trip. unloading containers, packing for dispatch and even

accompanying Leon on the odd sales trip.

Mid 90’sMid 90’s

Mid 90’s


The vision behind Vendella

The vision behind Vendella

Checking in In 2008 we Checking in received some discerning advice – there’s

a strong future ahead in discerning the accommodation sector. In 2008 we received some advice – there’s Accordingly, the partnership altered their direction to a strong future ahead in the accommodation sector. focus on supplying quality,altered commercial bed linen Accordingly, the partnership their direction to to focus quality,and commercial bedPacific. linen toIn July of hotelsoninsupplying New Zealand the South hotels in New Zealand and the Southwas Pacific. Julywere of a that year Vendella International born.InWe that Vendella International was born. We were a and li�leyear ‘underweight’ to begin, with two staff (Leon li�le to begin, with phone. two staffFriends (Leon and Luke)‘underweight’ one computer and one and family Luke) one computer and one phone. Friends and family put in huge hours and effort to get things moving and in put in huge hours and effort to get things moving and in the first month, we posted $300 in sales. The secret to the first month, we posted $300 in sales. The secret to Mid 90’s Mid 90’s ge�ingahead aheadis is ge�ing started, right? ge�ing ge�ing started, right? Growingup up(and (and out) Growing out) By as as wewe nownow know it was to By2014 2014the thecompany company know it starting was starting to take shape. Growth of 25-30% year on year allowed us take shape. Growth of 25-30% year on year allowed us to needed to sustain the success. torecruit recruitthe theexpertise expertise needed to sustain the success. Investing in our excellent team certainly paid dividends. Investing in our excellent team certainly paid dividends. We were now playing on a larger field, trusted by the We were now playing on a larger field, trusted by the industry for our knowledge and agile and responsive in industry for our knowledge and agile and responsive in our service.

our service.

Late 90’s

Late 90’s

Here and now

Here andaddress now but the same excellent service. It’s a new A�er a period of rapid it wasexcellent time to take It’s a new address butgrowth the same service. stock and think about what really ma�ers. A�er a period of rapid growth it was time to take In 2017and we concentrated securing foundations stock think about on what reallyour ma�ers. and creating space for future projects. Shi�ing stores In 2017 we concentrated on securing our foundations has increased our warehouse space by 560%, and and creating space for future projects. Shi�ing stores our office space by 150%. We’re clarifying our focus has honing increased our warehouse space by 560%, and and our systems to support the next phase of our officeoperations. space by 150%. We’re clarifying our focus Vendella’s

and honing our systems to support the next phase of Vendella’s operations.

2014

2014

2017

2017 Current

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Our Values. Passion

Respect

Gratitude

We have a compelling desire to improve our circumstances, both personally and as a company. Nothing great in the world has ever been accomplished without passion. So we think big, work hard and, with focused energy, strive to deliver above and beyond everyday.

We care about our colleagues and customers as people, and recognise and value their views or beliefs. We always act with consideration and awareness for others while maintaining polite social conduct. Respect for ourselves guides our morals. Respect for others guides our manners.

There is always time in the day to acknowledge and celebrate the special efforts that go above the standard. We celebrate each other’s wins, be they inside or outside our company. We are thankful for our team-mates and the inspiration and motivation they provide.

Generosity

Family

Integrity

Throughout every sector of our company we wholeheartedly believe and promote the belief that ‘if you give, you get’ because in our team, contribution is just as important as position. We go the distance for our customers and each other because, whether it’s time, knowledge, information or just that much-needed cup of tea, we should always give freely to others.

We are a family based business with a caring and supportive family spirit. This is the most important influence in our life. And so we always strive to ensure our relationships are genuine, thoughtful, considerate and, above all, lasting – just like every good family does.

We do what we say we’re going to do based on sound moral, ethical principles and honesty. We are downto-earth, self-aware and when mistakes occur, we admit to it and work to find a solution quickly.


Our Approach. We’re there for you... …because we understand. We’re focused in our work. We see the big picture. And we have fun doing it.

We take pride in surpassing expectations. Vendella thrives thanks to an unwavering commitment to fast and attentive customer service. Of our current customers, 93.3% say they are ‘satisfied’ to ‘extremely satisfied’ with our service (75% of this is ‘extremely satisfied’!) This is how ‘oneoff’ customers become customers for life.

You work in an ever-changing industry. As the tastes and preferences of your clientele change so too must we. We listen carefully before we respond – there’s a very good reason why we have two ears and only one mouth!

We make up the room. Yes, pretty much all of it. That means offering a product range that covers everything. From couches to coffee, trolleys to tableware, bedding to beds, we stay focused on superior convenience for you and quality comfort for your customers.

We are more than what we sell. We hold an experienced, global view of the accommodation and hospitality sectors, enjoy carefully developed supplier relationships and look to share knowledge with you to ensure your success. After all, this success is in our best interest.

We love our work place. We’re a tight knit bunch with a particular focus around our 6 values which makes the culture here at Vendella unique. The team oozes with passion going above and beyond on a daily basis. But this is not without reward, our monthly team building events always ensure we are aligned and on the same page.

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Sustainability. What it means to us at Vendella.

“

A Relationship, Project or Approach that can be maintained at the current or proposed rate or level for a sustained length of time.

“

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Sustainability. Our Pillars. Our Environmental Pillar Our Economic Pillar Our Social Pillar

Vendella is focusing on reducing our carbon footprint, packaging waste, natural resource usage and our overall effect on the environment. Combined with this is our strategies to off-set any outstanding effect on the environment by giving back which includes recycling over 2 million plastic bottles and planting thousands of native tress throughout the country per annuum.

The economic pillar includes compliance, proper governance, risk management and profitability. It is the inclusion of the economic pillar and profitability that makes it possible for Vendella to come on board with and embark on new sustainability strategies. The economic pillar ensures we take a balanced and holistic approach to our efforts as without this pillar, the whole organisation is not sustainable. Vendella strives to have the support and approval of its employees, stakeholders and the community we operate in. Our purpose is to be respected as an organisation; internally, locally and globally. Internally we focus on retention and engagement strategies for our staff while externally, we show our support though sponsorships, fundraising initiatives, awareness campaigns, and investment in public projects. On a global scene, we are focused on how our supply chain is filled and that suppliers are also aware of the responsibilities they hold as an integral part in our industry. 0 8 0 0 8 3 6 33 5


Our customers. Who we help. Hotels and Resorts

Motels and Holiday Parks

Airbnb and Bed & Breakfasts

We have hotels, apartments, timeshares and boutique accommodation covered. One of our major focuses in this market is bedding. With many hotels requiring particular specifications to follow brand standards, we provide expert industry knowledge and a vast supply chain to deliver the goods.

Our motel and holiday park customers appreciate we’re always there for them, providing a huge range of cost-effective product choices backed by diligent customerfocused service. We’re ready, willing and able to meet all orders. When you need it, we’ve got it.

More and more travellers are looking for unique cultural experiences that our Airbnb and Bed & Breakfast customers offer. Our no minimums policy means that they can present guest rooms to industry standard and enjoy the benefit of ordering consumables on an as needed basis to meet guest demand.

Aged care and Hospitals

Universities, student and workers accommodation

Mobile

Helping aged care facilities to enhance the quality and comfort of their care is important in our product range and with our service. We stock a broad range of aged care bedding products and can provide to products to fit your budget while meeting (and surpassing) the standard.

Bedding, furniture and kitchenware are just some of the items we provide to the busy student accommodation sector. These products are designed for the changing student cycles while withstanding the lifestyle – they need to be both functional and durable.

When it comes to fitting form and functionality into a small space our development team has the drive and determination to deliver. For the mobile sector this means we can customise bespoke solutions, adapting and modifying bedding and accessories for the best result.


Our customers. What they love. Service: Our team strive to make every transaction a positive and enjoyable experience. Your call will be answered by one of our helpful and cheerful staff. Phone, online or e-mail and you will find our service professional and prompt.

No Minimums We are passionate about providing industry standard, fit for purpose products to all accommodation providers. That’s why we have a No Minimums policy. From Airbnb to Hotel Premium, we’ve got you covered.

Free Delivery Nationwide We do not charge freight fees on any order regardless of the dollar value or quantity. We do have a $2.95 handling fee on every invoice and that’s it! Some over-size items may incur a manufacturer delivery fee, please ask us.

Same Day Dispatch All orders received by 3pm will be processed through our efficient team that very same day as placed.

30 Day Guarantee We offer a 30 day product return policy. If you are not satisfied with your purchase, you can return it for credit within 30 days from purchase. This excludes furniture. Goods must be returned in ‘as dispatched’ condition.

No Account? No Stress. We promise to make it easy. We do not require any annoying account application forms but happily do all the work by setting up your account for you.

Discounts & Deals Please contact us to discuss your needs and prices as discounts for bulk quantities apply on many items. We are happy to help. All prices from Vendella exclude GST.

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Our products. What we stock.

Bedding & Bed Covers

Bathroom & Amenities

Kitchen & Electrical

• Pillows • Mattress & Pillow Protection • Mattress Toppers • Blankets, Quilts & Inners • Linen • Bedspreads & Covers • Runners & Cushions

• Towelling • Robes • Slippers • Paper & Tissue • Amenities • Displays

• Crockery & Cuttlery • Glassware • Utensils • Kettles & Toasters • Microwaves • Irons • Hairdryers


Cleaning & Equipment

Beds & Bunks

Furniture & Accessories

• Detergents & Liquids • Housekeeping Trolleys • Cleaning Trolleys • Porters Trolleys • Vacuum Cleaners & Parts • Bin Liners

• Bed Sets • Mattresses • Rollaway Beds • Folding Beds • Bunks • Cots

• Occassional Chairs • Dining Chairs • Outdoor Chairs • Sofa & Sofa Beds • Tables & Bedsides • Wardrobes • Headboards

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Get in touch On our website Ordering here is fast, easy and userfriendly. Visit www.vendella.co.nz and see for yourself! On the phone We love to chat – it’s a quick and efficient way of communication. So please, feel free to call. Via email We have team members dedicated to quickly answering any request. In person Seeing your space in person helps us give tailored advice. If you’d like to see one of the team, simply call or email today. With samples While we try to ensure our catalogue pictures are accurate there’s nothing like seeing it up close. It’s easy to order samples too as we pay the freight to you and back again.

Stay in touch 1

Newsletters Keep up to date with new products, offers and indutry trends and innovations. Connect on social Get to know us better and be inspired by trends and industry news

Vendella Freephone

0800 836 335

sales@vendella.co.nz vendella.co.nz


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