NEW PROFIT CENTRE
MORE THAN JUST PROFIT WITH NCR PADS All quick print pros love to be in at the start of all new businesses. Sometimes we get to input design ideas, corporate ID and best print practice for start-ups, what fun to share our experience with newbies. Never has it been more important for us QPPs to touch new business and find ways to offer printing services at the onset. We have been offered marketing assistance from Damon at NCR PADS in the form of a sample NCR set to show off. The base artwork is free, and you can choose size and colour options. Decide on how many sheets; our own shop has invested in 2500 A5 2-part loose sets. Just add your own print shop details to the sample artwork and check out the trade website for quantities and prices. QPP hard copy subscribers will receive a sample in this magazine for a tactile appraisal and information to prospect your existing customers as well as the many new businesses starting up now. If you are missing yours download here along with your artwork template. http://files.colourfast.co.uk/files/Your%20 Logo%20Here%20NCR%20Pads.pdf http://files.colourfast.co.uk/files/image%20 1%20.jpg Familiarise yourselves with what types of business match NCR pads, NCR books and NCR sets. Also continuous stationery and desk pads. Optional extras include drilled holes for filing, numbering for invoices and despatch receipts. Consider perforation when suppling pads. Aim to get good at this as NCR PADS open doors. Don’t have too many preconceived ideas on who uses what as everyone knows everyone else and may pass your sample onto a colleague, friend, family member or a new start business they are working with. www.ncrpads.co.uk • Tel. 0330 111 5040
BEST PRACTICE SET IN PRINT
So, with our shop branded NCR leaflets we are ready to market, not just looking for NCR business but knowing that whenever we get proactive, business opportunities are received for our whole print product range. Try to sell labels and end up with an order for a run of posters! Drop a couple of your new print samples in with your invoicing, add to the bags and boxes your customers receive their print in. Leaflet drop to local businesses, follow your hunch, when you have a positive run of say plumbers, stick a couple under the windscreen wipers of sign written vans. Leave a few in the burger bar where a lot of your customers flyers end up. Do something different, I have left personalised pens on a bank counter and gained work. Yes, there is some stony ground out there that is why we play the same numbers game our customers thankfully practice. Order some samples and get marketing, what’s the worst that can happen? The only guarantee is that if you do nothing, then nothing will happen.
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HAMPTON PRINTING BUYS A TITANIUM 2516 CAD CUTTER
Hampton Printing, the Bristol based multi-award winning printer, whose clients include luxury car marques, fashion, lifestyle brands, and luxury retailers, has chosen the Titanium Digital CAD Cutting Table from International Graphic Supplies who are a Monmouthshire based machinery supplier, to further its growth in the packaging and wide format sectors. Mike Malpas, Managing Director at Hampton comments, ‘’One of our goals for 2021 is to continue to expand our portfolio of packaging and wide format services. It was therefore vital that we acquired a Digital CAD table with multiple functionalities and high precision. IGS demonstrated the capabilities of the Titanium Series, and through consultation we focused on the Titanium 2516 Conveyor model’’ Peter Flynn, Managing Director IGS comments on the installation ‘’Hampton Printing has the highest reputation for print precision and quality, having listened to their requirements we felt the Titanium 2516 would be the perfect fit. Included in the 2516 model are a wide variety of tools including, drag knife and multiple creasing wheels for packaging prototypes, oscillating knife for heavier substrates such as corrugated boards and Foamex, and a Kiss cutting tool for labels and stickers. We can also offer a routing tool with extraction, which we are able to retro fit to the 2516 when Hampton has the requirement to cut Dibond or Acrylic in the future’’ Mike Malpas continued ‘’The Titanium 2516 has already allowed us to offer an innovative range of packaging prototypes, both for existing and new customers. We are also able to satisfy short run cut/crease and kiss cutting productions, which complements our small format digital capabilities. The large cutting bed at 2.5 x 1.6m metres includes a conveyor belt system, and we are now able to offer a range of wide format products including wall/floor and window graphics. An added bonus was that the high precision drag knife allows us to cut our Heidelberg Litho Coating blankets to create intricate varnish areas’’. Peter Flynn IGS “I’m very pleased to see Hampton are already enjoying the many benefits of moving to a Titanium cutter. As Mike identified our price / performance is hard to match, and this powerful combination is allowing us to building a very impressive portfolio of customers. Our showroom is also busy with online demonstrations for prospects looking to invest, in a Digital Cutter and UV Flatbed Printer, to meet their customers’ requirements for short run packaging and social distancing signage.” www.igs-digital.com • www.hampton-printing.co.uk
JUNE 2021 • QUICK PRINT PRO
