SEPTEMBER 2020 ISSUE
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Harnessing Technology to Drive Exports
Exhibitors pose with KEPROBA CEO Dr. Marube during the MacFruit Digital Fair
KEPROBA leveraged on digital technology to hold the 37th MacFruit Exhibition online. The agency partnered with the International Trade Center’s SheTrades project which is an initiative that provides women entrepreneurs with a unique network to connect to international markets. Ten women exhibitors were hosted at KEPROBA’s offices at Anniversary Towers during the digital fair which included a display of agricultural products, inputs and B2B forums. The exhibition ran from 8th-10th September.
The Export Agenda 2020-2021
The Kenya Export Promotion & Branding Agency hosted a webinar on 23rd September 2020. The theme of the Webinar was “How to Build Resilience for the Export Sector Amid the Covi-19 Pandemic.” The Webinar was moderated by KEPROBA Chairman Mr. Jas Bedi and CEO Dr. Marube. The Webinar was attended by high level panelists. The Chief Guest was the Cabinet Secretary, Ministry of Industrialization, Trade and Enterprise Development, Hon. Betty Maina, CBS. In presence was also the Principal Secretary State Department for Trade, Ambassador Johnson Weru, Kenya Trade Network Agency (KENTRADE CEO, Mr. Amos Wangora and the Fresh Produce Exporters Association of Kenya (FPEAK) CEO Mr. Hosea Machuki , representatives from the Kenya Association of Manufacturers and KEPROBA board Members, The webinar had over 400 registered participants and 200 live participants.
