FUNCTIONAL VS USER FRIENDLY.
M-MAXMORE LIMITED Website Design Website layout design Website site map consulting
M-MaxMore is a brand new shopping model. The first phase is an online shopping platform. It works like a virual shopping mall. Targeting middle to high level customers, they are selling jewelry, gold, wedding services and even property and investmets. The website is a core visual for audiences, it aims to give a grand, prestige, and large scale feeling.
Project Duration // 2 weeks
2011 August
Freelance Project
The new website is designed based on the user
For the colour usage, the champagne colours
perspective. Therefore, the whole site map has
has been maintained in the new website but has
to be re-arranged so as the appearance of all
been slightly fine toned. By adding the a mature
web buttons. On the main page, audiences can
blue colour for calling out special items, the
now easily see the index of latest promotion
whole website become more eye-catching. A
items, new feature articles, new added products
set of different colours are picked for different
and merchant list clearly. The design layout and
categories for even stronger visual impact and
the typeface has been unified and modified.
easier understanding.
The website is divided into eshop and corporate two parts with over 80 pages in total. The eshop is run by programming while the corporate is hard coded. The high flexibility of the composition is needed for adding new catergories, new articles and advertisers’ webbanners in the future. New modules are added in the right hand column on each inner pages. These module can easily copy and appear on any inner pages which can attract user to click on it and continue browsing the website. These modules include new products, promotion news, sub-categories and advertising webbanners.
Flash enter page A 15 seconds short animation video presenting the look and feel of the website. Audiences can catch a luxury and hip feeling before entering the website. Some high-end product categories are shown in the video such as food and wine, jewelry, watchesa and fashion.
Logomark and colour palette refine The logo and colour palette was done in sketch level when I receive it. I refined the logo and provide suggested guidelines for future usage.