FLOOR ED
Women of the Flooring Business Offers Educational Courses and Support for Members There continues to be an ongoing debate about business groups that cater only to women and whether they harm or help women entrepreneurs. Since the business model was developed through male business owners, the question is, do these groups do women a disservice by cutting them off from the group that has blazed up the trail? We all know that the world is changing, and according to this year’s Small Business Trends survey results, twenty-seven percent of all small business or franchise owners are female, and the number keeps rising. As a result, there is more information available from women about business ownership. https://bit.ly/3lEAUGP
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ccording to Michelle Bayer, President, Floor Studs, Remodel Concierge and Online Flooring Business, Women of the Flooring Business (WoFB) deserve high marks: “I find the multifaceted female perspective extremely useful that only women business owners, “who have been there done that” can provide. Women are looking for women to help mentor and provide their business experience through the female perspective.” “When I first started consulting,” says Lisbeth Calandrino, “I was assigned through Mohawk Industries’ Mohawk University to teach numerous business classes
From left to right: Dana Teague, VP, Design Group at Informa Markets; Emily Morrow Finkell, CEO at EF FLOORS & Design, LLC; Lisbeth Calandrino, President of Lisbeth Calandrino & Associates; and Janelle Edmonds, Wisenbaker’s Design Center.
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Premier Flooring Retailer | D2 2021
