10
VISUAL DEV ELOPMENT GUIDE
LOGO HISTORY
1916
1949
The first logo established, but
Winning design by Dudley Bayliss (left) from the NPS Emblem Design
was never formally recognized
Contest. Not long after, NPS historian Aubrey Neasham spoke with
and left uncredited.
Director Newton Drury advising that the National Park Service logo needed to visually represent its main purpose, “...like an arrowhead, or a tree, or a buffalo.” He made a rough sketch (right) and sent a note to Director Drury saying, “This may be the germ of an idea for a NPS emblem...a good artist may do something with it.”
DID YOU KNOW? The 1949 emblem designed by Dudley Bayliss was never actually used, but at least he got to keep his $50 winnings!
