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Durham ÁËÒ’ÅÑÂà¡‹Òá¡‹ เคล็ดลับ MBA TIP

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www.marketatnation.com พลิกดวน ABAC POLL พลิกดวน 9 ผลสำรวจ รมต 16

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ฝรั่งคนแรก

Mr.Hermann Gruenwald

คณบดี คนใหม วิทยาลัยการจัดการ มหาวิทยาลัยมหิดล

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: ¹ŒÍ§½‡Ò ËÃ×Í àʯ°Ò à¸ÕÂþÔÃÒ¡ØÅ ÊÇÑÊ´Õ¤ÃѺ¼ÙÍŒ Ò‹ ¹·Ø¡·‹Ò¹ ËÅѧ¨Ò¡·Õàè ÃÒä´Œä» àÂÕÂè ÁªÁÁËÒÇÔ·ÂÒÅÑÂã¹ÍàÁÃÔ¡ÒÁÒËÅÒ¤Ãѧé áÅŒÇ Çѹ¹Õàé ÃҨСÅѺÁÒ´ÙÁËÒÇÔ·ÂÒÅÑÂã¹Íѧ¡ÄɡѹºŒÒ§ ¹‹Ð¤ÃѺ â´ÂÇѹ¹Õàé ÃÒä´Œ¹ÍŒ §½‡Ò ËÃ×Í àʯ°Ò à¸ÕÂà ¾ÔÃÒ¡ØÅ ÁÒá¹Ð¹íÒ “ÁËÒÇÔ·ÂÒÅÑ Durham «Öè§ Í‹Ò¹Ç‹Ò ´ÒáÃÁ” ¹ŒÍ§½‡ÒÂ໚¹¹Ñ¡àÃÕ¹·Ø¹ä·Â ¾Ñ²¹ «Öè§à»š¹·Ø¹ÃÑ°ºÒÅä·Â»ÃÐàÀ·Ë¹Öè§ ¢³Ð¹Õé ¡íÒÅѧÈÕ¡ÉÒ»ÃÔÞÞÒâ·¡®ËÁÒ ´ŒÒ¹ International Trade and Commercial Law (¡ÒäŒÒ ÃÐËÇ‹Ò§»ÃÐà·È) àÍ¡ àÃ×Íè § Commercial Fraud (¡ÒéŒÍ©Å·Ò§¡ÒäŒÒ) ¡íÒÅѧà¢Õ¹»ÃÔÞÞÒ¹Ô¾¹¸ à¡ÕèÂǡѺ ¡®ËÁÒÂà»ÃÕºà·ÕºàÃ×èͧ investment fraud (¡Å⡧㹴ŒÒ¹¡ÒÃŧ·Ø¹) «Ö§è ¹ŒÍ§½‡Òº͡ Ç‹ÒÊÒ¢Ò¹Õ¨é Ð໚¹»ÃÐ⪹ μÍ‹ »ÃÐà·Èä·Â໚¹Í‹ҧ ÁÒ¡â´Â੾ÒÐã¹ÀÒÇÐàÈÃÉ°¡Ô¨»˜¨¨ØºÑ¹·Õè·íÒãËŒÁÕ ¡ÒéŒÍ⡧ã¹ÃٻẺμ‹Ò§æ à¾ÔèÁÁÒ¡¢Öé¹ «Ö觡‹Í¹ ˹ŒÒ·Õèà¸Í¨ÐÈÖ¡ÉÒ»ÃÔÞÞÒâ··Õè¹Õè¹Ñé¹à¸Í¡çä´Œ¤ÇŒÒ »ÃÔÞÞÒμÃÕ ¡¯ËÁÒ¨ҡÁËÒÇÔ·ÂÒÅÑÂà´ÕÂǡѹ¹Õé ¹ŒÍ§½‡ÒÂàÅ‹Ò¶Ö§ÁËÒÇÔ·ÂÒÅÑ´ÒáÃÁ Ç‹Ò໚¹ ÁËÒÇÔ·ÂÒÅÑ·Õàè ¡‹Òá¡‹Í¹Ñ ´Ñº 3 ¢Í§Íѧ¡ÄÉ Ãͧ¨Ò¡

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: âºÊ¶ à¡‹Òá¡‹ÀÒÂã¹àÁ×ͧ«Öè§à¤Â㪌໚¹©Ò¡ã¹Ë¹Ñ§ Harry Potter

¾Ãä Labour ÀÒÂã¹ÁËÒÇÔ·ÂÒÅÑÂÍÕ¡´ŒÇ ´ÒáÃÁ໚¹ÁËÒÅÑ¢¹Ò´¡ÅÒ§¶Ö§ãËÞ‹ ÁÕ ¹Ñ¡ÈÖ¡ÉÒ·Ñé§ËÁ´»ÃÐÁÒ³ 15,000 ¤¹ àÁ×èÍÊÕ軂·Õè áÅŒÇÁÕ ¹Ã.ä·ÂäÁ‹¶Ö§ 30 ¤¹ áμ‹»˜¨¨ØºÑ¹ ÁÕà¾ÔèÁ ¢Öé¹à»š¹ÁÒ¡¡Ç‹Ò 50 ¤¹ ¡íÒÅѧÈÖ¡ÉÒÍÂÙ‹ã¹ÃдѺ μÑé§áμ‹ ». μÃÕ ¶Ö§ ». àÍ¡ ´ÒáÃÁ ໚¹ ÁËÒÇÔ·ÂÒÅÑÂÍѹ´ÑºμŒ¹æ ã¹Íѧ¡ÄÉ (μÔ´ 1 ã¹ 7 ¢Í§¡ÒèѴÍѹ´Ñº·Ø¡»‚) ÁËÒÇÔ·ÂÒÅÑ´ÒáÃÁà» ´ Ê͹áÅÐâ´´à´‹¹ã¹·Ø¡¤³Ð ááàÃÔÁè ¤¹ä·Âʋǹ ãËÞ‹ÁÑ¡ÁÒàÃÕ¹¤³Ð¡®ËÁÒÂáÅÐ ºÑÞªÕ ¡ÒÃà§Ô¹ ¹Í¡¨Ò¡¹Ñé ¹ ÂÑ § ÁÕ ¹Ñ ¡ àÃÕ Â ¹ºÒ§Ê‹ Ç ¹ÈÖ ¡ ÉÒ´Œ Ò ¹ ÇÔ·ÂÒÈÒÊμà Êѧ¤ÁÈÒÊμà ÈÔÅ»ÈÒÊμÃ

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Thailand’s long affinity with British Schools

E

ver since the turn of the last century when King Chulalongkorn sent a number of his sons to attend public school in England, that green and pleasant land has been a favoured educational venue for affluent Thais. Still seen by many as the heart of independent education, the high costs involved saw a number of the less successful British boarding schools closing down some years ago. Prep schools catering for the 7 to 13 year olds were also affected by changed social attitudes towards sending children away from home at a young age. The need to survive has ironically forced the best British schools to beef up their facilities as well as open their doors to a much wider cross section of students from around the world. Some of Britain’s best public schools are now recruiting students from around the world including the countries of South East Asia. This means that the opportunities available can be unrivalled for children of the right temperament whose parents can afford the fees of around 23,000 pounds (1,150,000 Baht) a year.

Ian Bushell, a Director of Mentor International in Bangkok who represents a number of Britain’s top schools in

Thailand says that although many Thai parents are initially reluctant to send their offspring overseas for schooling, they want them to have the advantages of Western schooling which will enable them to get into a top Western university. They also want them to benefit from the whole cultural experience of living and studying overseas.

He says “Britain has always had a good reputation among the educated Thai community and many of them send their children to school there for this reason. Whilst there are now more international schools available in Thailand, many parents prefer the overseas experience as there are often fewer than 10 Thai children in most British schools which means children imbibe the culture and language very quickly. In many countries, including Thailand, increasing numbers of parents are recognizing that the best investment for their children’s future prosperity is private education.

British boarding schools have a reputation second to none. Statistically, it is likely to considerably increase the chances of getting into a world class university including Oxford, Cambridge or The London School of Economics and ultimately getting a good job. Op-

portunities for academic, cultural and sporting success are extraordinary. But apart from that, the traditional virtues of good manners, concern for others, and an emphasis on education for life are what set these schools apart and why generations of Thai families have sent their children there.”

Two top independent schools, Ellesmere College, a 130 year old Co educational School in Shropshire and Cobham Hall School for Girls in Kent have both announced generous scholarship awards for Thai students. Both schools are offering awards 50% of the full boarding fees for students aged 16+ seeking to enroll on the 2 year IB or A level course. Further awards of 25% for students enrolling in Year 9 aged 13+ for the full five years GCSE and IB/Alevel programme are also available.

Interested candidates must sit the appropriate scholarship exam in Maths, English and complete a 500 word essay.

Full details are available from Mentor International, Khun Lanchana on 0-2255 -5157-9 and at www.mentor.ac Mr. Ian Bushell, Director Mentor International Tel : 0-2255-5157-9 www.mentor.ac

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ઋ¹à´ÕÂǡѺ¡ÒÃÈÖ¡ÉÒã¹ÊËÃÑ°ÍàÁÃÔ¡Ò ¡ÒÃÇÑ´¤ÇÒÁ ÊíÒàÃ稢ͧ¹Ñ¡ÈÖ¡ÉÒʋǹ˹Ö觡ç¤×Í ¡ÒÃÇÑ´¨Ò¡¤ÇÒÁÊíÒàÃç¨ ¢Í§ÃÒÂä´Œ·ÊÕè §Ù ã¹¡ÒÃࢌÒä»ÊÙμ‹ ÅÒ´áç§Ò¹·Õáè ¢‹§¢Ñ¹ÊÙ§ÁÒ¡ ·Ñ駹Õéà¾ÃÒÐÇ‹Ò ¹Ñ¡ÈÖ¡ÉÒ·Õè»ÃÐʺ¤ÇÒÁÊíÒàÃ稨ҡ¡Òà ·íÒ§Ò¹ â´Â੾ÒÐÍ‹ҧÂÔè§ ã¹Ãкº¡ÒÃÈÖ¡ÉҢͧä·Â¹Ñé¹ ¾‹ÍáÁ‹¼»ÙŒ ¡¤Ãͧ¨Ð໚¹¼ÙÍŒ Í¡¤‹Ò㪋¨Ò‹  ¤‹ÒàÅ‹ÒàÃÕ¹ ¤‹Ò·ÕÍè ÂÙ‹ áÅÐÍ×è ¹ æ ·Ñé § ËÁ´ã¹ÃÐËÇ‹ Ò §ÈÖ ¡ ÉÒÍÂÙ‹ ã ¹ÇÔ · ÂÒÅÑ Â áÅÐ ÁËÒÇÔ·ÂÒÅÑ ´Ñ§¹Ñé¹ ¼ÙŒ»¡¤Ãͧ¡çμŒÍ§¡ÒÃÍÂÒ¡¨ÐàË繤ÇÒÁ ÊíÒàÃ稢ͧ¹Ñ¡ÈÖ¡ÉÒ㹡ÒûÃСͺÍÒªÕ¾áÅÐÊÒÁÒöÁÕÃÒ 䴌·ÕèÊÙ§ ´Ã.àÎÍà áÁ¹ μÑé§ã¨¨ÐºÍ¡¹Ñ¡ÈÖ¡ÉÒÇ‹Ò Í‹ҡÅÑÇ·Õè¨Ð àÃÕ¹ÃÙŒ ¡ÒÃŧ·Ø¹à¾×èÍ¡ÒÃàÃÕ¹ÃÙŒÀÒÂã¹ÃÐÂÐàÇÅÒ 3 »‚¹Õé ໚¹¤ÇÒÁ¾ÂÒÂÒÁ·Õ¨è ÐÊÌҧ¤ÇÒÁÃÙŒ ¼Å§Ò¹ÇÔ¨ÂÑ »ÃÐʺ¡Òó ໇ÒËÁÒÂà¾×Íè ãˌ䴌 “§Ò¹·Õ´è àÕ ÅÔÈ” ã¹Í¹Ò¤μàÁ×Íè ÊíÒàÃ稡Òà ÈÖ¡ÉÒáÅŒÇ ã¹ÊËÃÑ°ÍàÁÃÔ¡ÒËÃ×ÍμÐÇÑ¹μ¡ ¹Ñ¡ÈÖ¡ÉÒ·Õ»è ÃÐʺ¤ÇÒÁ ÊíÒàÃç¨ ¨ÐãËŒ¤ÇÒÁÊíÒ¤ÑޡѺʶҺѹ¡ÒÃÈÖ¡ÉÒÁÒ¡ ´ŒÇ¡Òà ºÃÔ¨Ò¤à§Ô¹Ê¹ÑºÊ¹Ø¹¡ÒÃÈÖ¡ÉÒËÃ×ÍãËŒ·Ø¹¡ÒÃÈÖ¡ÉÒËÃ×ÍÍ×è¹æ ᡋʶҺѹ·Õè·íÒãËŒ “¼ÁÁÕÇѹ¹Õé” ã¹ÇÔ·ÂÒÅÑ¡ÒèѴ¡ÒùÕé ¡ç¨Ð¾ÂÒÂÒÁÊÌҧ·Ñȹ¤μÔ¹Õé ãËŒà¡Ô´¢Ö¹é áÅШСÅÒÂ໚¹¾Åѧ¼ÅÑ¡´Ñ¹·ÕÊè Òí ¤ÑÞ㹡ÒáŒÒÇä» ÊÙ‹ ¤ ÇÒÁ໚ ¹ Ê¶ÒºÑ ¹ ÁÒμðҹ¹Ò¹ÒªÒμÔ ´Œ Ò ¹¡ÒÃ¨Ñ ´ ¡Òà “ã¹ÃдѺâÅ¡” ä´Œ áÁŒÇ‹Ò »˜¨¨ØºÑ¹¤¹ä·ÂʋǹãËÞ‹¨ÐÂѧÁÕ¤‹Ò¹ÔÂÁ “·íÒºØÞ ãËŒÇÑ´” ÁÒ¡¡Ç‹ÒʶҺѹ¡ÒÃÈÖ¡ÉÒ¡çμÒÁ ¹Ñ¡ÈÖ¡ÉÒ·Õè¹Õè ÂѧÁÕ·Ò§àÅ×Í¡ÍÕ¡â»Ãá¡ÃÁ·Õ蹋Òʹã¨ã¹ »˜¨¨Øº¹Ñ ¡ç¤Í× “ËÅÑ¡ÊÙμà Dual Degree” à¾ÃÒÐÇ‹Ò ÇÔ·ÂÒÅÑ ¡ÒèѴ¡Òà ÁËÒÇÔ·ÂÒÅÑÂÁËԴŠ໚¹ËÅÑ¡ÊÙμùҹҪÒμÔ ¨Ö§ ÊÒÁÒöËÇÁÁ×͡ѺÁËÒÇÔ·ÂÒÅÑÂã¹μ‹Ò§»ÃÐà·È ·íÒãËŒàÁ×èÍ ÊíÒàÃç¨áÅŒÇä´ŒÃѺ»ÃÔÞÞÒÊͧ㺷Ñ駨ҡÁËÒÇÔ·ÂÒÅÑÂÁËÔ´Å áÅÐÁËÒÇÔ·ÂÒÅÑÂã¹μ‹Ò§»ÃÐà·È ¢³Ð¹Õé ÁÕ¤ÇÒÁËÇÁÁ×͡Ѻ

Dr. Hermann Gruenwald

¡ÒÃÈÖ¡ÉÒ »ÃÔÞÞÒμÃÕ ÇÔÈÇ¡ÃÃÁÈÒÊμà ¨Ò¡àÂÍÃÁ¹Õ engineering degree from Germany, »ÃÔÞÞÒâ· - Masters in Architecture from the University of Houston, - MBA from Southern Methodist University Dallas, - Master in Education (Continuing Education) from OU »ÃÔÞÞÒàÍ¡ - Ph.D. in Higher Education Administrationfrom the University of Oklahoma. »ÃÐʺ¡Òó He has extensive experience both in Industry (Project manager, Director of R&D, Vice President) and Higher Education (Development Officer, Faculty, Administrator) at various universities in the US and overseas.

- His taught a wide variety of subjects ranging from pre-college, undergraduate, graduate, Ph.D. to post graduate executive courses, delivered both in person and via various distance learning modes.

Dr. Gruenwald has an ongoing stream of research and a successful funding record including funding from state and federal agencies (DOD, Justice Department, NSF, etc..) as well as the private sector and NGOs. ¼Å§Ò¹ÇԨѠHis research interests are in the areas of Management Information Systems (MIS) and Information Technology (IT) applied in an international setting with a particular focus on web-enabled applications and services in the broad field of healthcare.

ÁËÒÇÔ·ÂÒÅÑÂ㹫Դ¹ÕÊ ÍÍÊàμÃàÅÕ áÅСíÒÅѧ¨Ð¢ÂÒÂä»Ã‹ÇÁÁ×Í ¡ÑºÁËÒÇÔ·ÂÒÅÑÂã¹ÂØâûáÅÐã¹ÊËÃÑ°ÍàÁÃÔ¡Ò ÂѧÁÕËÅÑ¡ÊÙμ÷Õè໚¹á¹Ç⹌ÁãËÁ‹¡ç¤×Í ËÅÑ¡ÊÙμ÷ҧ´ŒÒ¹ Health Care Tourism ¡ç¤Ô´Ç‹Ò ÁÕ¡ÒâÂÒÂμÑÇÊÙ§¢Öé¹ Í‹ҧäáçμÒÁ ¨Ò¡¤ÇÒÁäÁ‹Ê§º·Ò§¡ÒÃàÁ×ͧáÅФÇÒÁ ÃعáçÍ×è¹æ ã¹ä·Â ·íÒãˌ໚¹·ÕèËÇÑè¹à¡Ã§ã¹´ŒÒ¹¤ÇÒÁ»ÅÍ´ÀÑ ÁÒ¡ ¨Ö§ÁÕ¼ÅãËŒ¹Ñ¡ÈÖ¡ÉÒμ‹Ò§ªÒμÔàÅ×Í¡à´Ô¹·Ò§ÁÒÈÖ¡ÉÒμ‹Íã¹ »ÃÐà·Èä·Â¹ŒÍÂŧ䴌 ¤¹ä·ÂÍÒ¨äÁ‹ÃÙŒÊÖ¡¡ÅÑÇ áμ‹½ÃÑ觡ÅÑÇ à»š¹àÃ×èͧ·ÕèμŒÍ§ ᡌ䢡ѹμ‹Íä»

วิทยาลัยการจัดการ มหาวิทยาลัยมหิดล ติดตามขอมูลเพิ่มเติมไดที่ โทร. 0-2206-2001 E-mail : deancm@mahidol.ac.th www.cmmu.mahidol.ad.ch

14 4

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¢‹ÒÇ¢‹ÒÇ¢‹ÒÇ¢‹ÒÇ¢‹ÒÇ

TOP 100 OF ASIAN UNIVERSITY RANKINGS

Strictly embargoed until 06:00 GMT, Tuesday 12 May, 2009

Notes for the Editors

London: Top Asian universities have been evaluated in the first regional ranking from QS Quacquarelli Symonds Ltd, the compilers of the Times Higher Education - QS World University Rankings.

About QS QS is the world’s leading information specialist in the higher education sector. QS mission is to enable motivated people to fulfil their potential by fostering educational achievement, international mobility and career development. Through our exclusive events, publications, research and interactive web tools, we link undergraduate, graduate, MBA and executive communities around the world with recruiters and education providers.

The QS team of over 110 individuals from the four corners of the world represent the experience and goals of the achievers we aim to assist. They include internationally recognised experts in the higher and business education arena.

QS operates globally from offices in London, Paris, Singapore, Tokyo, Shanghai, Sydney, Johannesburg, Boston and Washington DC THE – QS World University Rankings The THE-QS World University Rankings is published annually in the Times Higher Education and ranks the world’s top 500 universities based on relevant criteria which include: - Peer Academic Review - Recruiter Review - International Faculty Ratio - International Student Ratio - Student Faculty Ratio - Citations per Faculty (citation data supplied by Scopus) Nunzio Quacquarelli Nunzio Quacquarelli is founder and managing director of QS Quacquarelli Symonds Ltd. Nunzio took his MBA at The Wharton School in the USA, where he won the Glockner Prize, after gaining an MA at the University of Cambridge. A respected journalist on management education and careers, Nunzio has written regularly for The Times of London for the past sixteen years.

Ben Sowter Ben Sowter is Head of Research and leads the QS Intelligence Unit team. Responsible for the operational management of all major QS research projects, Ben is actively involved in the collection, compilation and tabulation of all data that leads to, amongst others, the World University Rankings research in partnership with the Times Higher Education.

Mahidol University is the highest ranked university in Thailand at 30=, followed by Chulalongkorn University at place number 40. Overall, four universities in Thailand rank in the top 100 of the QS.com Asian University Rankings.

Further rankings of universities in Thailand can be found on http://www. topuniversities.com/ University of Hong Kong

Universities in Thailand ranked in the top 100 of the QS.com Asian says the advantage of regional rankings is in the richer picture we can create when University Rankings:

comparing universities at a regional rather Country/Region than global level, through the inclusion of Thailand additional factors.

Thailand “For example, countries with a Thailand first language other than English, use Thailand student exchanges as a key approach to Nunzio Quacquarelli, Managing “Universities in Thailand have per- internationalization, which is reflected in the Director of QS says: “The results of formed well, with strong faculty: student QS.com Asian University Rankings.

“These adjustments have had an the QS.com Asian University Rankings ratios. These results, combined with those focus on regionally relevant measures of of the Times Higher Education-QS World inevitable influence on the results, the excellence, with the top performing University Rankings, place Thailand’s position of institutions in Hong Kong, Japan universities distinguished not only by quality, universities on the world scale for quality and Singapore was to be expected, but the stronger performance of South Korean but also by high productivity of research, higher education.” compared to their regional peers.

Ben Sowter, Head of Research at QS institutions in contrast to the world rankings suggests a strength known in the region Top Asian universities in the QS.com Asian University Rankings: that has yet to be fully acknowledged Rank Institution Country/Region globally,” he says.

1 University of Hong Kong Hong Kong For full results and key methodological 2 The Chinese University of Hong Kong Hong Kong differences between the THE-QS World 3 University of Tokyo Japan University Rankings and the QS.com Asian 4 Hong Kong University of Science and Technology Hong Kong University Rankings go to 5 Kyoto University Japan www.topuniversities.com 6 Osaka University Japan 7 KAIST – Korea Advanced Institute of Science & Technology South Korea Media inquiries: Simona Bizzozero 8 Seoul National University South Korea QS Head of Media Relations 9 Tokyo Institute of Technology Japan +44 (0) 20 7284 7248 10= National University of Singapore (NUS) Singapore +44(0) 7880 620 856 10= Peking University China simona@qsnetwork.com Rank 30= 35 81 85

Institution Mahidol University Chulalongkorn University Chiang Mai University Thammasat University

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กำ หนดพระราชทานปริ ญ ญาบั ต ร ¨ØÌÒŧ¡Ã³ ÁËÒÇÔ·ÂÒÅÑ ÁËÒÇÔ·ÂÒÅѸÃÃÁÈÒÊμà ¨Ñ´¾Ô¸Õ¾ÃÐÃÒª·Ò¹»ÃÔÞÞÒºÑμÃá¡‹ºÑ³±Ôμ¨ØÌÒÏ »ÃШíÒ»‚¡ÒÃÈÖ¡ÉÒ 2551 ÃÐËÇ‹Ò§Çѹ ¾ÄËÑʺ´Õ·Õè 9-ÇѹÈØ¡Ã ·Õè 10 ¡Ã¡®Ò¤Á 2552 ẋ§Í͡໚¹ÇѹÅÐ 2 Ãͺ ÃͺઌÒàÇÅÒ 09.00 ¹. áÅÐÃͺº‹ÒÂàÇÅÒ 14.00 ¹. ³ ËÍ»ÃЪØÁ¨ØÌÒÏ â´Â¾ÃкҷÊÁà´ç¨¾ÃÐ਌ÒÍÂÙË‹ ÇÑ ·Ã§¾ÃСÃسÒâ»Ã´¡àÅŒÒÏ ãËŒÊÁà´ç¨¾ÃÐà·¾ÃÑμ¹ÃÒªÊØ´ÒÏ ÊÂÒÁºÃÁÃÒª¡ØÁÒÃÕ àÊ´ç¨Ïá·¹ ¾ÃÐͧ¤ ¾ÃÐÃÒª·Ò¹»ÃÔÞÞÒºÑμÃá¡‹¼ÊÙŒ Òí àÃ稡ÒÃÈÖ¡Éҷѧé ã¹ÃдѺ»ÃÔÞÞҺѳ±Ôμ ÁËҺѳ±Ôμ áÅдØɮպѳ±Ôμ ¾Ô¸Õ¾ÃÐÃÒª·Ò¹»ÃÔÞÞÒºÑμÃã¹»‚¹ÕéÊÀÒ¨ØÌÒŧ¡Ã³ ÁËÒÇÔ·ÂÒÅѨзÙÅà¡ÅŒÒÏ ¶ÇÒ »ÃÔÞÞÒÇÔÈÇ¡ÃÃÁÈÒÊμôØɮպ³ Ñ ±Ôμ¡ÔμμÔÁÈÑ¡´Ôì ÊÒ¢ÒÇÔÈÇ¡ÃÃÁÍÒ¡ÒÈÂҹᴋÊÁà´ç¨¾ÃкÃÁ âÍÃÊÒ¸ÔÃÒªÏ ÊÂÒÁÁ¡Ø®ÃÒª¡ØÁÒà áÅзÙÅà¡ÅŒÒÏ ¶ÇÒ»ÃÔÞÞÒ¡ÒÃÇҧἹÀÒ¤áÅÐàÁ×ͧ ´Øɮպѳ±Ôμ¡ÔμμÔÁÈÑ¡´Ôìá´‹ÊÁà´ç¨¾ÃÐà·¾ÃÑμ¹ÃÒªÊØ´ÒÏ ÊÂÒÁºÃÁÃÒª¡ØÁÒÃÕ ¹Í¡¨Ò¡¹ÕÂé §Ñ ÁÕ¼·ÙŒ ç¤Ø³ÇزäÔ ´ŒÃºÑ »ÃÔÞÞÒ´Øɮպ³ Ñ ±Ôμ¡ÔμμÔÁÈÑ¡´ÔÊì Ò¢Òμ‹Ò§æ ÍÕ¡ 9 ·‹Ò¹ 䴌ᡋ È.´Ã.ÇÔ¨Ôμà ÈÃÕÊ͌ҹ (¤ÃØÈÒÊμà ), ¹Ò¨ØÅÊÔ§Ë ÇÊѹμÊÔ§Ë (¹ÔμÔÈÒÊμà ), ÃÈ.¹¾. à·Í´ªÑ ªÕÇÐà¡μØ (á¾·ÂÈÒÊμà ), ´Ã.ÈØÀªÑ ¾Ò¹ÔªÀÑ¡´Ôì (ÃÑ°ÈÒÊμà ), ¹ÒÂÍ´Ôà·¾ ¾ÔÈÒźØμà (ÇÔÈÇ¡ÃÃÁÈÒÊμà ), ¹.Í. ÍÒÇظ à§Ô¹ªÙ¡ÅÔè¹ (ʶһ˜μ¡ÃÃÁÈÒÊμà ), Prof.

Dr.Stig Einarsson (ÊÑμÇá¾·ÂÈÒÊμà ), ´Ã.ÊѹμÔ ¡ØÅ»Ãзջ˜ÞÞÒ (ÇÔ·ÂÒÈÒÊμà ), Prof.Dipak C. Jain (ºÃÔËÒøØáԨ), áÅÐÁռٌ䴌ÃѺá싧μÑé§à»š¹ÈÒÊμÃÒ¨Òà¡ÔμμÔ¤Ø³à¢ŒÒ ÃѺ¾ÃÐÃÒª·Ò¹¡ÔμμÔºÑμà 䴌ᡋ È.´Ã.ÍѨ©ÃÒ ¨Ñ¹·Ã ©Ò (¾Ò³ÔªÂÈÒÊμà áÅСÒúÑÞªÕ), È.¹¾.¨Ôμà ÊÔ·¸ÕÍÁà (ÇÔ·ÂÒÅÑÂÇÔ·ÂÒÈÒÊμà ÊÒ¸ÒóÊØ¢), È.¹¾.¾ÔªÂÑ ºØ³ÂÐÃÑμàǪ áÅÐ È.¹¾.ÁժѠÈÃÕãÊ (¤³Ðá¾·ÂÈÒÊμà ) È.´Ã.ÍѨ©ÃÒ Ç§È âʸà (ʶҺѹÀÒÉÒ) is a look you don’t easily forget. It’s the look of bright, hard-working high school students staring at their first SAT Reasoning question. What could “lachrymose” possibly mean, they wonder as they look over a typical question in the sentence completion section of the Critical Reading segment of an SAT test? Sometimes that look is of pure fear?

It’s only natural for students aspiring to go to top universities to wonder whether they are cut out for a challenge such as the SAT. The SAT is not like any test a high school student has experienced. It’s certainly not like a regular math or English exam, and it is far more demanding than TOEFL, which measures how well someone can speak and understand English. The SAT measures how logically a student’s brain functions.

This standardized test looks at a student’s ability to reason, giving college admissions officers a yardstick for deciding whether an applicant is capable of handling a university curriculum.

However, neither parents nor your children need despair. Ask teachers a few questions from the SAT and you will be surprised to find they also struggle to come up with some answers to what are often tricky questions. Even those of us who teach the SAT have to give extra thought to some of the questions. The good news is it is like any other skill we learn. If you drive a car, think back to when you first tried to change gears on a standard stick shift. You basically knew how to drive after reading the driving manual, but your foot and hand seemed completely out of sync with the clutch and stick once you got behind the wheel.

Well, it is like that with the SAT. First,

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GO TO TOP UNIVERSITY students have to learn how the 3 hour and 45 minute test works, get some strategies on how to tackle the reading, writing and math components, and get accustomed to working under deadlines. With less than 1% of SAT test takers (per test date) getting a full score, students have to practice, practice, practice. To do this, students need a plan. To prepare for the SAT, students can form study groups, tap their English and Math teachers for extra help, or even seek online resources for help. Strategy and practice books are also available at most bookstores. A popular option is to take an SAT course, which can be effective for those short on time.

One key is for students to start preparing for their SATs early, so they get to see as many questions as possible before test day.

The great thing about the SAT is students truly learn from their mistakes. Explanations about why they are wrong helps students identify the types of SAT questions and understand the ways the test makers are trying to trick them. (In some cases, what seems to be the most obvious answer on first reading the question, is no more than a decoy to steer the student away from the right answer). Though most of the questions are multiple choice, there is a requirement for some writing. Learning how to write properly for SAT will benefit students when they eventually have to write university essays.

If you are a parent who took the SAT when you were preparing for university, you need to know that this is not the same test you took. As the world has changed and

become more complex and competitive, so too has the nature of the SAT. So, once you and your child have decided the SAT is a must to gain acceptance to the right university, there is no time like now to get started. School is done and the kids have lots of spare time on their hands.

“With the global economic slowdown and increasing health/security concerns abroad, many of my clients have chosen to keep their teenagers home this summer,” Admissions-Office director Sai Thanarat said.

“As a result, keeping their children productive and stimulated is a major challenge most parents face.”

Teens can keep busy this summer and get a head start for the upcoming college application process. The admission process continues to get more competitive every year, and the SAT score threshold has jumped from a hurdle to a pole vault.

Admissions-Office has partnered with ATP to create a course that offers a methodical, skill-building approach to SAT strategies and competency. “We understand the needs of students and developed a course which goes beyond tricks and giving answers to test questions. Students need a program that incorporates fundamental test-taking skills, time management strategies, and test psychology techniques for the greatest overall advantage on test day. Students need to build essential muscle-memory and develop the focus, speed, and stamina necessary to excel on test day,” says ATP’s Master SAT Instructor, Eddie Vee.

“The best time for students to refine their SAT skills is during these summer months, while they are not over-extended as they are during the school year,” Thanarat said.

The benefit of signing up is that the SAT course can be taken as part of an overall strategy for college admission offered by the Admissions-Office.

“Also, this is time to think about other elements in the application form that the college admissions officers look for,” Thanarat said. “Has your child done sufficient community service, and is it just going to the orphanage or reading for the blind like all the other classmates? Not that these are unworthy causes, but they simply cannot distinguish your child enough from the other university applicants.

And what about internships? Work experiences show that students have developed a sense of responsibility. Work also plays a major role in helping students to define their intellectual interest and passions - an important point that many colleges look for.”

To help parents and students plan for their college applications, Admissions-Office, which is located in The United Center on Silom Road, will be holding a College Admissions Open House the first week of July.

Oh, and by the way lachrymose means: Tending to cause tears. And that won’t be the case for students who are prepared for SAT.

Susitt Sai Thanarat Director of Admissions

¢ŒÍÁÙÅâ´Â Admissions - office â·Ã.0-2231-1617, 08-1553-5050

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