Progressive Housewares December 2021

December 2021

‘TIS THE SEASON TO BE ELECTRICALS – COOKWARE – SCALES To make the festive season just that little bit easier, share your kitchen with Salter

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saleseu@lifetimebrands.com

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EDITOR’S

@Prog_Housewares

COMMENT

LEADER/CONTENTS Below: Exclusively 2021 was an industry highlight. PH’s Jo Howard is pictured with T&G’s Jenny Handley.

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Max Publishing Ltd, United House North Road, London N7 9DP T: 020 7700 6740 F: 020 7607 6411 www.progressivehousewares.co.uk www.max-publishing.co.uk www.housewaresnews.net Subscriptions Subscribe online at Max-Subscriptions.net While every effort has been made to ensure the accuracy of the information in Progressive Housewares, the publisher cannot accept any responsibility for errors or omissions.

e are hurtling toward the end of another marathon of a year that has seen yet more unprecedented challenges for the housewares industry, along with more creativity, dedication and ingenuity from suppliers, retailers, trade shows and associations. Our Food for Thought article (see pages 18-21) puts the spotlight on the winner and finalists of the Excellence in Retailer Initiative Award 2021. The feature highlights some of the strategies and projects in which these proactive retailers are involved: from linking with their communities, to using lockdowns to transform a space into a cookery school and garden, to addressing climate change and sustainability.

As cookshops and housewares stockists have confirmed, the tills were jingling with Christmas trade earlier this year, with many consumers keen to beat the rush amid rising Covid (and more recently Omicron) cases. The BRC/KPMG Retail Sales Monitor stated that overall retail sales grew at an annual rate of 5% in November, up 1.3% from October, and up 4.1% from pre-pandemic November 2019. Moreover, Helen Dickinson, BRC’s chief executive acknowledged that sales appeared to be more “spread out” in the run-up to Christmas 2021, with concerns about stock levels, shipping and transport delays contributing to the ‘early bird’ culture.

Not surprisingly, given this year’s relative freedoms, sales figures also suggested that consumers spent more in stores and less online in November 2021 compared with the previous year. Of course, cookshops and housewares stockists have been providing fabulous in-store experiences, from showstopping windows to festive shopping events and seasonal pop-ups (see News).

While there may be less of the last-minute Christmas rush this year, PH columnist Holly Wilson is among those who are looking forward to the buzz of Christmas Eve. Holly is particularly relishing the opportunity Below: PH’s Emma Cain with to help the inevitable “one guy, frozen in panic,” who has left all his shopping to the PR Direct and IHA UK office’s final half hour before everything shuts (see page 17).

Mark Chapman at the When we get a moment to look back on 2021, the housewares industry highlights Excellence in Housewares Awards 2021. will include coming together again, particularly for Exclusively in August and The Excellence in Housewares Awards in October. Both occasions showed so much joy and appreciation of our wonderful industry and all the friends and colleagues across it.

At Progressive Housewares - and our news site HousewaresNews.net - we would like to thank you all for your support, and the wonderful comments from our readers that we have received over the year. From all of us, have a very happy Christmas and a peaceful and prosperous new year.

INTHISISSUE in house JO HOWARD Editor joh@max-publishing.co.uk JAKKI BROWN Editorial director jw@max-publishing.co.uk JOHN BARRY Advertising manager johnb@max-publishing.co.uk

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ROB WILLIS Publishing director robw@max-publishing.co.uk EMMA CAIN Product page editor emmac@max-publishing.co.uk SUE MARKS Contributing editor sue@suemarks.co.uk MARK GRAYSON Creative director markg@max-publishing.co.uk WARREN LOMAX Joint md warren@max-publishing.co.uk HELENA HOWARD Photography

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18

News

26-31 Market focus: Knives

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BHETA news

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15

Bira news

33-37 Market focus: SDA food prep,

17

Holly Wilson’s From the frontline

18-21

Food for thought: retailer initiatives

38-39 Visibility pages

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Advertorial: Stellar’s new look

41

New products

43

Shelf portrait: Cooks Aweigh

23-25 Market focus: hydration and ‘on the go’ PROGRESSIVE

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HOUSEWARES

Advertorial: Furi

kettles, toasters

Innovations in cookware

Tableware décor and more

6-9 FEBRUARY 2022 | NEC BIRMINGHAM

Indulge in the art of entertaining with essential kitchenware and inspirational dining ideas that brings everyone to the table.

springfair.com

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NEWS

Christmas cheer at Dinghams Dinghams in Salisbury held a sell-out Festive Shopping Evening at the end of November.

“The evening had a lovely buzz and got us all in the mood for Christmas,” enthused Becca Hardingham, director of the family-run cookshop.

“Special thanks to our lovely suppliers who helped us make it happen with their brilliant cocktail, coffee and kitchenware demos.”

The event featured demonstrations by Burton Above: Barista and Co at Dinghams’ McCall, Barista and Co and Festive Evening.

Tramontina, plus cocktail making by KitchenCraft (from Lifetime Brands) and Christmas tree decoration tips from Gisela Graham. Guests enjoyed wine tasting, live music, festive food at Dinghams’ café, a raffle, and a goody bag.

Tickets sold out weeks in advance, with numbers restricted to just over 50.

Becca observed that shopper numbers increased through November in Dinghams’ Winchester and Salisbury stores. She reported: “People have definitely been shopping earlier this year, buying when they see something rather than thinking about it and coming back. A lot of people are anxious about Covid and wanted to get their shopping done rather than leave everything until December.”

Dinghams also had a pop-up stall at the Winchester Christmas Market in November, thanks to a chalet provided by Winchester Business Improvement District (BID) for the town’s independent retailers.

“We had a lovely time meeting so many people and sharing our wonderful array of Christmas decorations and gift ideas,” said Becca.

TOP STORY

More Christmas dinners Drawing on sales data, consumer surveys and social media food trends, Waitrose & Partners’ Food & Drink Report 2020-2021 highlights the elevated importance of cooking and sharing meals since the pandemic. The supermarket emphasises that ‘food and drink have become more central to our lives,’ and that: ‘People are enjoying the rituals associated with eating and drinking.’

A quarter of those surveyed by Waitrose plan to host more dinner parties than they did previously. These gatherings are likely to be smaller than Above: Small dinner parties are occurring more regularly: illustration from Waitrose & before, but many hosts are ‘trading up when it comes to Partners’ Food & Drink Report 2020-2021. their hosting menus’. Waitrose says that many consumers are planning multiple Christmas dinners, or similar festive celebrations with friends, citing the rise of #Friendsmas on TikTok. Some 60% of those surveyed say they take greater pride in their cooking than in prepandemic times, while 41% say lockdowns have made them more adventurous cooks.

James Bailey, executive director at Waitrose reflected: “We’ve rediscovered the fun, creativity and sense of togetherness that food brings to our households.”

The report also emphasises the huge influence of Instagram and TikTok in driving food trends. Examples include the TikTok trend for making pasta chips at home, which contributed to a 400% rise in sales of air fryers at John Lewis. The viral trend for images of breakfast boards in August 2021 contributed to a 40% rise in serving platters at John Lewis. A massive 75% of all 18-24 year olds in the survey looked at TikTok and Instagram for food inspiration during lockdown.

Moreover, on the day leading up to Waitrose’s poll, one in 12 people across all age groups posted a picture of their food or their ‘tablescaped’ meal setting on social media or sent a snap to a friend.

Pop-up by Cooks Aweigh

Wilko’s Christmas for heroes

Cooks Aweigh, the independent cookshop and lifestyle boutique in Topsham has opened a seasonal shop in a pop-up venue for two months up to the start of January. The pop-up, called The Little Green House stocks tableware along with candles, lighting and houseplants.

“Situated just across the road from us, The Little Green House is doing brilliantly,” reported Helen Mottershead, owner of Cooks Aweigh.

“We painted the shopfront and filled the shop with gift ideas and festive ranges, including beautiful china that is perfect for Christmas Day.” Helen noted that Christmas shopping went “up into fourth year” during the last week in November. (See page 43).

Wilko is gifting six deserving individuals their entire Christmas as a thank you for their hard work through the Covid-19 pandemic. After a nationwide search, the winners of Wilko’s Bring Home Christmas competition will each receive a tailored prize package worth £3,000. This will include festive dinnerware and glasses, as well as essentials for Christmas baking and cooking.

The prize will also include Christmas gifts, £500 worth of Wilko vouchers, and a team of festive helpers who will festoon the winners’ homes with decorations. Three of the six winners will be selected by Wilko’s Together for Families charity programme partners: Alzheimer’s Society, Save the Children and Teenage Cancer Trust.

Potters’ sweet sensations Above: One of Selfridges’ windows.

Selfridges’ dreams Glassware takes a star role in one of Selfridges’ Christmas of Dreams themed windows in its Oxford Street store. Bold, sparkly and electric: ‘Each window tells a story of dream-like glittering party scenes presented through apertures as if observed secretly like unexpected moments of magic,’ says the retailer.

Inspired by the classic story of Charlie and The Chocolate Factory, Potters Cookshop’s series of windows are filled with an abundance of giant sweets, a few special Wonka Bars and a dramatic river of chocolate.

Depicting scenes from the story, a window full of bubbles incorporates some SodaStream products, while other windows feature a huge teapot and giant mugs filled with candy.

The windows were revealed in early November, prior to Potters’ hugely successful VIP evening for customers, supported by Le Creuset, Magimix and Tramontina. In line with many other retailers, Potters noticed that Christmas shopping was well underway by early November for many consumers. Above: Part of Potters Cookshop’s festive windows.

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NEWS

Right: Tea and chat at the Retail Trust party.

Spring Fair hosts tea The Spring Fair team recently hosted a Halloween-themed afternoon tea for 60 residents at the Retail Trust’s supported living estate in North London.

The event was part of Spring Fair’s ongoing partnership with the Retail Trust.

Managing director Julie Driscoll was one of those that baked cookies and hosted the tea party, spending the day with residents including retired John Lewis sales assistants, House of Fraser buyers and Tesco sales advisors at Marshall Estate in north west London.

Another volunteer, Stuart Thomas, head of global partnerships at Hyve Group reflected that: “It was truly incredible to hear so many wonderful stories from the residents about their time working in retail.” He added: “It was a fantastic way to cement the work we are doing with the Retail Trust and our commitment to supporting the industry. I feel very humbled and proud to be a part of it.”

Below: Doddl’s plate and cutlery help children with dining skills.

Doddl helps table manners Doddl has launched a children’s plate to complement its ergonomic designed cutlery for young children. The plate has a subtle curve towards the back, helping keep food on the plate. Managing director of Doddl, Catherine Dodd states: “With subtle features that support children and help them to succeed as they learn, the Doddl plate, combined with our unique cutlery makes mealtimes far more enjoyable for the whole family.”

According to a new study commissioned by Doddl, almost 70% of parents find family mealtimes a challenge. Some 60% confess that their children eat with their hands rather than using cutlery.

TOP STORY

Spring Fair’s Curated Meetings Following its hugely successful beta trial at Autumn Fair in September, Curated Meetings will be officially launched at Spring Fair (running for two days during the show 7-8 February 2022 at the NEC Birmingham). The programme will include buyers and suppliers from the Kitchen, Dining and Housewares sectors.

Curated Meetings are short, pre-scheduled 1:1 appointments between vetted buyers and relevant brands based on mutual interest to drive Above: The Curated Meetings new business opportunities together. These take place in a trial at Autumn Fair. dedicated Curated Meetings Lounge, ensuring uninterrupted conversations along with complimentary food and drink.

“Mutual matching sets Curated Meetings apart – it’s not networking, it’s not speeddating; meetings only happen when buyers and brands mutually express interest to explore new business together,” emphasises Monica Todd, product manager, Curated Meetings. “Our bespoke platform is made for turning product interest into meaningful face-to-face new business conversations. The buyers are high quality, decision makers, vetted for purchase responsibility and budget spend - averaging £330k in buying power.” She sums up: “Curated Meetings is an exciting and innovative way of doing new business which very much complements the rest of the Spring Fair.”

To maximise business opportunities, brands are not required to exhibit at Spring Fair to take part in Curated Meetings. (See linked stories).

Below: Mugs from Shruti – a Spring Fair exhibitor.

Gearing up for February Spring Fair organiser Hyve Group has expanded the show’s floorplan due to high demand. “Spring Fair was sorely missed this year and following the hugely successful Autumn Fair, the Spring Fair team are working hard to make the show better than ever,” states Daniel Mayhew, event director.

Housewares, kitchen and dining exhibitors include Apollo, T&G, My Gifts Trade, Captivate Brands, The DRH Collection, Denby Brands, and David Mason Design, plus small electrical appliances. The housewares sector is now housed alongside Home and Summerhouse to maximise buying synergy.

Design & Source, originally called Sourcing, includes tableware, kitchenware and cutlery for catering and hospitality buyers. The sector provides UK buyers with access to international sourcing, with direct access to key manufacturing regions without the hassle of travelling overseas. The sector will also showcase ethical and sustainable manufacturers from all over the world.

See www.springfair.com

Top of the league Selfridges and Harrods rank third and fourth as the world's most popular department stores, according to research by property expert Stokemont.com.

The super-league table was collated from a core list of 47 of the world’s most famous stores, with popularity scores determined by the number of Instagram hashtags, TikTok views and average global search trend data.

Macy’s in New York took the top spot, just beating Seattle’s Nordstrom. New York’s Bloomingdales and Saks Fifth Avenue follows the UK favourites, taking fifth and sixth place.

Meanwhile, Paris’ Galeries Lafayette is number seven in the league, followed by Australia’s David Jones in Melbourne, and El Corte Inglés in Barcelona and Madrid, Spain and Lisbon, Portugal.

Tower launches festive ad Tower launched its biggest ever multichannel marketing campaign at the start of December, promoting its Xpress Pro Combo 10-in-1 Air Fryer Oven. Screening on ITV Daytime television and on the ITV Hub, a new TV advertisement shows how the Air Fryer can cook a healthy and speedy festive roast, meaning hosts can spend less Above: The TV ad for Tower’s Air Fryer Oven. time cooking and more time with friends and family.

“Our investment in the Tower brand over the last five years has been substantial and this continues into our latest and largest marketing campaign,” reports Tower’s marketing director, Rod Burrows. “Our campaign creative shows just how versatile our Air Fryers Ovens can be and will help to increase brand awareness with consumers.”

Running through into the New Year, the campaign will target consumers who are making healthy New Year resolutions in January. Moreover, the TV campaign is being supported with online and social media activity featuring some of the UK’s biggest home and cooking influencers.

Tower is one of RKW’s brands that will be on show in Hall 8 of Spring Fair (6-9 February 2022, NEC Birmingham). See pages 32-35.

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HOUSEWARES

Make sure your essential knives are always to hand as well as being stored safely with this beautiful 6-Piece Knife Block Set. Offering outstanding quality and value, this set comprises an 8” chef’s knife, an 8” bread knife, a 6” utility knife, a 5” steak knife and a 3” paring knife, all housed in a stylish beech wood block.

quality products since 1911

tramontina.co.uk

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NEWS Below: Products that reflect the ‘lively improving + liberating’ theme.

NEWS IN BRIEF

TOP STORY

l The Inspired Home Show in Chicago organised by the International Housewares Association (IHA) - has partnered with Epistemix, a data science company that has built computational models to help government agencies, municipalities, healthcare systems and the trade show industry identify the risk of putting on events and employ appropriate mitigation techniques to reduce the threat of Covid-19.

Ambiente Trends 22+ The Ambiente Trends presentation - researched and curated by the design studio Stilbüro bora.herke.palmisano on behalf of Messe Frankfurt – will provide valuable insights and new perspectives at the Frankfurt show, which returns 11-15 February 2021.

“After a long period in a state of emergency, we are ready for a new beginning. The last one and a half years have fundamentally changed our social and economic behaviour. This is also reflected in Ambiente Trends 22+,” emphasises Philipp Ferger, vice president consumer goods fairs at Messe Frankfurt.

The three themes developed by Ambiente Trends 22+ are: remedy solving + clearing, identity knowing + making, and lively improving + liberating.

The theme ‘remedy solving + clearing’ recognises the home as the most important haven of tranquility, which should have an enlightening effect and provide new zest for life. It embraces biobased or recycled materials, futuristic surfaces and light and airy colours, with innovative materials that make sustainability the 'new normal.'

The ‘identity knowing + making’ theme reflects natural living, with surfaces and materials that are based very closely on nature. It recognises a new appreciation of craftmanship and provenance.

Meanwhile, ‘lively improving + liberating’ gives our home an optimistic new dynamic, using strong colours, distinct graphic contrasts, and artistically designed products. Summery, luminous tones bring warmth for this dynamic living theme.

The three trends will be illustrated at Ambiente using products from exhibitors. More on Ambiente Trends 22+ can be seen at www.ambiente-trends.com. (See linked stories).

l Hannah Dale, founder and creative director of Wrendale Designs and Nicola Lucy Lando, ceo of Sous Chef (Speciality Cooking Supplies) were finalists in the 2021 NatWest everywoman Awards. l Hydration and on-the-go brand Chilly’s has partnered with iconic British brand Liberty to launch a new collection of bottles and travel cups. The new collection features five winter floral prints from Liberty’s archive. l PPG, the non-stick coatings expert, has launched its first digital event to showcase its coatings for cookware, bakeware and kitchen electrics. l John Lewis’ Christmas advertisement

Below: The Harry Potter x Le Creuset collection.

Spacious Ambiente Messe Frankfurt’s 2022 show will have an 87% occupancy compared to the last event in 2020, with fewer exhibitors due to China’s travel restrictions. Director of dining Thomas Kastl confirms that Dining halls will extend over a total of 14 halls levels, with HoReCa returning to Hall 6.0. “In order to comply with safety distances and hygiene regulations, the hall layout will be slightly more spacious and some of the aisles will be wider than in the past to allow people to move around more freely,” states Thomas.

Messe Frankfurt has expressed confidence in the strong international participation in the February show, with high vaccination rates among its international exhibitors and visitors. Tickets are only available online from ambiente.messefrankfurt.com/tickets and for specific individual days of visit to ensure there are not too many people at the show at any one time.

Christmas appeal from The Rainy Day Trust The Rainy Day Trust’s Christmas Appeal embraces a wider scope Christmas for 2022. In addition to the food Above: Jumper Days are a way hampers provided for The Rainy of fundraising. Photo

by Jeshoots.

Day Trust’s long-term beneficiaries, the charity has created a 'Let's Save Energy' pack. It is also working with long-term beneficiaries to ensure they can participate in mental health programmes if needed at what is a very difficult time of year for many people.

Magical Le Creuset Le Creuset has launched a limited-edition Harry Potter collection in partnership with Warner Bros Consumer Products. The spell-binding kitchenware is on sale in John Lewis, Harrods, Selfridges and Le Creuset’s own boutiques.

The Harry Potter x Le Creuset collection includes the Harry Potter Signature Round Casserole, with a solid brass lightning-bolt knob inspired by Harry’s scar., and the Hogwarts Express Kettle. The latter is adorned with a gold-coloured knob, bearing the famous train platform number: 9 ¾.

The wands of Harry, Hermione, Ron and Professor Dumbledore have been recreated as a nonabrasive Spatula Set and Harry’s pet is depicted in the Hedwig Pie Bird.

INDX Housewares doubles-up

celebrates the joy of sharing Christmas dinner and mince pies. With a focus on elevated customer experience both in store and online this year, consumers have been interacting with aspects of the advertisement in John Lewis’ ten Christmas Emporiums, on Snapchat and through the My John Lewis app and website. l Las Vegas Market’s interactive trend programme First Look has revealed three key themes for 2022: Forest, Preserve; Now Screening and Together. The themes will be evident in products at the show, which covers housewares from 23-27 January 2022 at World Market Centre Las Vegas.

Above: Pure Tabletop at INDX Housewares in August 2021.

The INDX Home group will hold its next editions of Housewares and Linens shows simultaneously, providing synergy for homeware buyers. The joint event will take place at the exhibition venue Cranmore Park in Solihull (headquarters for AIS) from 22-23 February 2022.

“We had a fantastic response to both our INDX Housewares and INDX Linens 2021 shows, and in collaboration with these communities, we have decided to run the next editions simultaneously,” explains Rachel Breen, head of homewares, AIS. Covering Cookshop, Small Domestic Appliances, Tabletop, Linens, Soft Furnishing, Home Gift and Home Fragrance, the two-day show will be open to all retailers, providing an opportunity for buyers to view an inclusive selection of market leading brands under one roof.

Housewares exhibitors at INDX Housewares & Linens include: RKW, ESG, Denby, Portmeirion Group, Dartington, Pure Tabletop, Captivate Brands, Meyer UK, Thermos and Taylors Eye Witness. See www.indxshows.co.uk

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NEWS

TOP STORY

Not any old iron

Above: GreenPan Premiere Non-Stick Wok.

Focus on PFAS-free According to Neil McIntosh, The Cookware Company’s UK & Ireland country manager, there is a “steady and growing awareness about PFASfree cooking,” following media coverage. The new UK team (headed up by Neil) is now working on an awareness campaign to build on the increased interest.

Neil acknowledges that, with the pioneering ceramic non-stick brand GreenPan: “We are passionate advocates for the PFAS-free movement.” Highlighting a feature by BBC journalist Christina Ro entitled: ‘The race to replace persistent chemicals in our homes,’ Neil states: “The recent BBC article drew attention to the idea that these PFAS chemicals are ‘persistent’ – also called ‘forever chemicals’ – and, with a growing number of high profile media articles about the subject, more people will become more aware.”

A wartime iron that is still being used after 80 years has been named the UK’s oldest working Morphy Richards appliance. To mark its 85th anniversary, the brand launched a nationwide hunt for vintage appliances that are still in working order.

The Senior iron is owned and used by Chris West, whose grandmother bought the appliance in the 1940s for 41 shillings, a hefty price tag at a time when materials were in short supply. “My grandmother Ivy Sutton gave the iron to me when I bought my first flat back in the 80s as a moving in present,” states Chris, who lives in Petts Wood, southeast Above: Chris West with London. “It’s great that it’s still in the family after all these years.” his 80 year-old iron.

Thrilled to win the competition, Chris reflects: “It’s a strange coincidence that I live very close to where the Morphy Richards factory was in Orpington in the old days too!”

Andreas Fredriksson, category director Home at Morphy Richards comments: “During our 85 years we’ve strived to create ground-breaking products that stand the test of time, and it’s been great to hear Chris’ story and to know his grandmother’s iron is still going strong after all these years, highlighting a fascinating piece of Morphy Richards history.

“Morphy Richards has certainly grown since starting as a small independent business back in 1936, but our ethos of creating reliable products lives on, and we’re proud to have been part of people’s homes for 85 years.”

The story grabbed the attention of consumer media, including The Times, Mail Online, The Express and BBC Radio.

Swan celebrates 90th Swan celebrated its 90th anniversary with influencers, a film crew, and a spectacular party at Manchester's Victoria Warehouse on Black Friday (November 26).

“We knew with all the noise that's generated around Black Friday that we would need to think outside of the box to make any kind of impact. And thanks to our wonderful influencers and team, we more than achieved it,” Above: Leading ‘cleanfuencers’ including Lynsey Queen of Clean chatted for Swan’s anniversary. states David Foulstone, marketing director of Swan.

The Swan team was filmed chatting to leading influencers in a themed kitchen set based on the iconic 90s series: F.R.I.E.N.D.S. “The set was used to film live content all day, including fashion shows, wheel of fortune, trivia games and much more,” reports David. After filming, the group headed upstairs to the venue's impressive function room with its 9m long bar, DJ, and decorations that included nine million balloons and ‘Swan’ in big lights.

Below: Liz pictured when she was Home editor of The Sunday Times.

Dexam’s Roger steps down OXO supports FareShare As part of its commitment to 1% for the Planet, OXO has joined forces with London-based charity FareShare. The US housewares brand has announced eight new partnerships, including conservation projects, environmental education initiatives and food surplus distribution networks across the USA, France, Japan and Germany.

Via its national network, FareShare takes good quality surplus food that would otherwise go to waste and redistributes it as meals to community groups and food banks across the UK. In the process, it diverts food from landfills and prevents CO2 emissions from entering earth’s atmosphere.

After 35 years of service, Dexam’s former managing director Roger Morgan-Grenville is leaving the company at the end of the year to concentrate on conservation writing and campaigning. He will remain on the board as a non-executive director.

Roger joined Dexam in 1986, after an army career that saw him serve in five continents, including Antarctica. He took over as managing director in 1993 and was president of BHETA in 2015. During his time, Dexam moved from being primarily a distributor of china and glass brands, to an originator of food preparation products.

“He's made a big contribution not just to Dexam, but to the wider industry,” acknowledges Bryony Dyer, Dexam's managing director.

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Sad news: Liz Phillips Liz (Elizabeth) Phillips died at the end of October, having declined in health over the past few years. Liz’s death came just a few months after the death of her husband David Phillips, with whom she co-founded Steamer Trading Cookshop in Alfriston in the 1980s.

Liz (nee Good) recognised and reported on the massive change in home and housewares retailing that took place in the 1960s, writing as Home editor of The Sunday Times. She put the spotlight on the new type of home retailing experience when Habitat opened in the Fulham Road. She secured an exclusive preview of the store, and quoted Habitat founder Terence Conran in her headline: ‘What the smart chicks are buying.’ She had the vision to predict the pivotal role of fashion in the future of home and housewares retailing.

Above: Dexam’s former managing director Roger Morgan-Grenville. Photo by Eric Hopkins.

HOUSEWARES

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Below: Knives retailers are using Challenge 25 signage in stores.

Latest on knives law Following a recent government briefing and meeting with Metropolitan Police, BHETA has updated its members on the implications of the latest information from Government on the timing and scope of the proposed Offensive Weapons Act (OWA).

The proposed legislation affects the sale of all kitchen knives, regardless of size or design, and (according to the draft guidance set out in August 2019) cutlery knives, bread knives and butchers’ knives, including meat cleavers, as well as scissors with points. BHETA (and many in the industry) have made representations concerning the inclusion of cutlery knives in the draft.

The Home Office Serious Violence Unit has again confirmed that ‘it is the Government’s position that these Inset: Knives are essential to measures should be commenced as soon every kitchen. Photo by as possible’, but that it remains aware of Lalesh Aldarwish. the desirability of a three-month notice period – which BHETA lobbied for in 2020 – to enable suppliers and retailers to adjust.

While most legislation is typically introduced in October or April, it is anticipated that guidelines for the Act may be confirmed before Christmas for commencement ahead of April 2022. As PH went to press, the final statutory guidance for the OWA had not yet been published.

Based on the consultation information originally put out in August 2019, the legislation will mean that suppliers of bladed items will need to adapt their packaging, presentation and ensure ageverified deliveries for online or mail order sales.

Appropriate age verification systems are required for all retail and online sales to prevent persons under 18 from buying a bladed article. While the courts will be the final arbiter, all sellers including online sellers will be held responsible for the efficacy of their system. In store, it is likely that the use of Challenge 21/25 will be sufficient to avoid prosecution, leading to significant changes in packaging, presentation and POS as well as the training of retail staff.

For online sales, clearly marked packaging will need to be supported by correct delivery procedures including age verification of recipients, with no locker or ‘safe place’ deliveries and ‘collection points’ only where in-person verification can take place. Age verification via payment system will not be acceptable and nor will any system which relies solely on information provided by the purchaser. (See linked comments).

Below: Gusta from My Gifts Trade.

New members sign up Gastroback, My Gifts Trade, Evo Lifestyle Products and the Orthex Group are the latest housewares companies to join BHETA. Originally developed in Germany, Gastroback’s aim is to make professional technology usable for the kitchen at home. Its wide range includes speciality coffee and tea making, juicers, smoothie makers, breadmakers, fryers, and blenders.

A family-owned business near Manchester, My Gifts Trade has built its homewares business through close collaboration with leading UK designers and via the exclusive UK distribution of selected high quality European brands, including Costa Nova and Gusta.

Meanwhile, southwest based Evo Lifestyle Products distributes innovative homeware and lifestyle including Scrub Daddy and Holster Brands. The Orthex Group’s brands include SmartStore (storage boxes), GastroMax (kitchen products) and Orthex (a variety of products for home and garden).

Seema Grantham, BHETA’s sector manager for housewares comments: “I’m delighted to see sustainable, design-led companies with significant expansion plans joining BHETA.”

Above: Orthex Group at Exclusively 2021.

Below: Scrub Daddy Christmas editions from Evo Lifestyle.

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“Be ready,” says BHETA BHETA’s marketing manager Steve Richardson has urged housewares suppliers and retailers to be ready for the implementation of laws surrounding the sale of knives (see main story). Companies that have recently developed their online sales (including suppliers selling directly to consumers) need to ensure they are up to speed.

“BHETA not only has the latest information but also draft templates for the additional marketing, sales and delivery assets which are shortly going to be required, subject to final Home Office confirmation,” states Steve.

BHETA’s ceo Will Jones, who chairs BHETA’s safe retail of bladed items steering group, reiterates hopes that the Government will provide an appropriate notice period for the implementation of the legislation – one of BHETA’s lobbying points.

“Both suppliers and retailers need to be able to adjust to the new requirements in a positive manner, and for that some advance notice is required,” emphasises Will.

Plastic tax insights Housewares and SDA suppliers have benefited from a BHETA webinar in November which covered the implications and preparations required ahead of the forthcoming plastic packaging tax legislation.

The key speakers were Paul van Danzig and Alyce Morris from BHETA business service provider Wastepack, who outlined everything that supplier companies need to do to comply with the forthcoming legislation.

The Plastic Packaging Act (PPA) becomes law on 1 April 2022. All plastic items used in the packaging of products must include a minimum of 30% recycled content, or face taxes of £200 per metric tonne of chargeable plastic packaging components. All suppliers whose products include any plastic component – recycled or not – must submit details to HMRC from April 2022, if the volumes involved meet the ten tonne per tax year threshold.

An important insight from the webinar was that even suppliers who are below the volume threshold are advised to keep records in case of audit – even if they do not have to pay the tax. The webinar covered how the procedures will work and how to submit relevant tax returns.

PH Horwoods Advertorial_GF.qxp_Grid 07/12/2021 12:00 Page 2

ADVERTORIAL FEATURE: STELLAR

Stellar kitchenware is one of the most respected and established brands in the UK market. Offering a portfolio of over 700 quality products – the majority with lifetime guarantees - it has an established reputation for providing quality and reliability to generations of consumers.

T

he new ambitious marketing team at Horwood has been working hard behind the scenes to ensure that Stellar evolves to keep pace with an everchanging retail landscape by developing a more premium brand identity. The new visual DNA will appeal to today’s consumers who look for aspirational, stylish products with outstanding performance.

Horwood Homewares’ head of marketing Richard Sharp explains: “We believe there is a great opportunity for a brand such as Stellar to speak more clearly to its existing audience, but also, most importantly, widen its reach and credentials for reliability and performance to bring some new energy to the customer proposition.”

Richard continues: “It’s really crucial for brands to keep pace with consumer expectations. When we reviewed Stellar it was clear that we needed to do some work to give it a consistent identity across all touchpoints so that packaging, advertising and POS all work together to create an easily recognisable and appealing product offering.

We want to engage with consumers and show them how our products can fit in with their home and lifestyle, but also help them to shop the range easily and identify the product that is right for them. In practice, this means a new Inset: Richard Sharp, approach to Horwood Homewares’ head of marketing. our packaging

STELLAR’S NEW

LOOK

layouts and photography, as well as how we write product copy. Of course, we’re also looking at the product range to ensure we have the best possible offering and great NPD in the pipeline.

We’re confident that, as the results of this work start to roll out, retailers will see the benefit with increased brand awareness from shoppers, more impactful and attractive packaging plus more effective seasonal campaigns in store.

In the more immediate future, we’re also investing more heavily in promotional and marketing activity and the

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design of our website - all of which will help to drive consumer demand for our products.

With a much more focussed and visually appealing approach to social media already in place and a consumer press campaign planned for peak period, the Stellar brand is entering a really exciting period of growth and transformation. We’re really looking forward to delivering a great brand experience for Stellar throughout 2022.”

Above & below: Stylish new lifestyle photography.

15 Bira_GF.qxp_23 08/12/2021 15:20 Page 2

Looking into 2022 The start of 2022 does look as if it will be starting with a degree of uncertainty due to the Omicron variant.

By now, all retailers are used to implementing Covid-19 regulations in their business, and hopefully the government actions on vaccine boosters will avoid further restrictions, alongside the dreaded lockdown scenario which we know all too well.

Even without a new variant to deal with we were looking at the new year Inset: Bira’s Andrew with a degree of trepidation due to the Goodacre with Bira members cumulative negative impact of business David and Ione Crossley of Salamander Cookshop costs increasing – wages, energy, supply chain and rates (even with (see pages 18-21) at a 50% discount!).

The Excellence in Housewares Awards 2021.

Bira is in constant communication with BEIS (the Department for Business, Energy and Industrial Strategy, which essentially is the government's department for business) about the rising cost of being in business. We want to see more done to protect the high street from these external factors that are beyond the retailer’s control.

Despite the nervousness about the rising business costs, we believe there is room for optimism in 2022.

Last year we asked for more investment in infrastructure and the budget contained commitments to significant investment in public transport and high street infrastructure. We have also asked for more investment in skills for retail and the funds for improving both management and technology skills are still available.

The final positive news from the budget was the retail discount, which was set at 50% for 2022/23. While this is an increase in real terms (see “Mixed reaction’ news), it is still very welcome and the new eligibility criteria will allow many more independent businesses to claim this discount.

I believe that these government measures will enable businesses to take advantage of the continued resurgence in local shopping in 2022. This has been one of the positive trends from the pandemic, and all the research suggests it is set to continue into 2022.

However, local shops cannot take this demand or their customers for granted, and so the retailer needs to re-double their social media activities and deliver great service to customers to really stand out.

There is no doubt that 2022 will be a period of change for retailers, and whatever changes businesses are considering need to be done ‘through the lens of sustainability’.

Being a sustainable retailer is really important, and local retailers are in a good position to achieve that with short, local supply chains. I see the drive towards zero carbon as an opportunity, not just a cost.

The shoppers, especially the younger ones, are very aware of the environment and want to shop sustainably. These retailers who improve their green Inset: ‘Shop local’ balloons in credentials (with no green washing) will benefit.

Andrew Goodacre, ceo, Bira

Stoke Newington (home to Bira member Prep Cookshop, see page 17).

(British Independent Retailers' Association)

Below: More indies boycotted Black Friday 2021.

Indies boycotted Black Friday While some prominent independent cookshops and housewares stockists promoted Black Friday deals at the end of November, according to Bira, overall participation in the sales event dropped for 2021.

Having conducted a survey of its members across retail sectors, including cookshops and housewares stockists, Andrew Goodacre, ceo of Bira reported prior to the event: “From our research, around 85% of independent retailers are not participating in Black Friday, which is higher than ever before. We have always known that independents don’t see much value in this event.” He elaborated:“The main reasons for them not wanting to take part in this, is because they either don’t agree with this idea, there are higher prices, and there is also insufficient volume to make the large discounting work. They also need to preserve their margins. Coupled with many of our independents experiencing supply chain issues, this has proved to be a real challenge.”

Mixed reaction

Covering up

Bira’s reaction to the recent Autumn Statement was mixed, with ceo Andrew Goodacre highlighting that “more could have been done” to help independent retailers, especially when “considering all the other inflation-busting increases.”

He also pointed out that the 50% rates reduction is an increase in payments, explaining:“The rates bill for this year was reduced to 25% (of normal levels) in response to Covid. Therefore, reducing rates by 50% next year is in fact a 100% increase on what businesses are actually paying.”

Meanwhile, Bira welcomed “the use of rates relief to encourage investment in properties and the shorter time periods between rates reviews.”

Bira welcomed the government’s decision to re-introduce face coverings inside shops from November 30.

Bira’s ceo Andrew Goodacre stated:“We support the wearing of face coverings in shops in England and we are pleased that a decision has been made to keep everyone safe and stop the spread of the new variant.” He pointed out that Bira members were “well used to these measures,” and that, “Fortunately, indie retailers followed our advice and left measures such as Perspex screens in place.”

Andrew also expressed the hope that members of the general public will act responsibly and wear face coverings “without any objections.”

Inset: Christmas shoppers needed to wear face coverings from the end of November. Photo by Pavel Danilyuk.

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17 From the front line NEW_GF.qxp_Layout 1 08/12/2021 14:41 Page 1

Holly Wilson’s

From The Frontline

Festive fun Happy festive season everyone! It only seems like a mere moment since we were last here.

With face masks mandatory again and Omicron looming it all feels quite familiar, but fingers crossed we make it to the big day this year remaining open.

I

can’t wait for the crazy Christmas Eve which we missed out on last year. It is one of the most fun days of the year: both intensely busy and intensely joyful.

Seeing that one guy, frozen in panic, as he realises he needs to buy all his presents and the shops close in half an hour is always funny! And there is always one, always, without fail.

Here in Stoke Newington we always come together well as a community at Christmas and other occasions but this year I’m particularly excited as we have gone for it like no other year. Due to all the road closures and confusion with LTNs and ULEZ (Low Traffic Neighbourhoods and Ultra Low Emission Zone) - on top of the pandemic - we have managed to procure a small amount of funding from the council to help us promote our local area and ‘drive’ people to the area (excuse the pun!)

Stokey is home to a wellknown illustrator team, Rude Studio, who opened a shop/ cafe during the pandemic. We have managed to get the team to design some Stokey branding for us, which we will use on posters, banners, pin badges, totes and eventually a bus! We have also set up new Facebook and Instagram accounts to celebrate all things Stokey. The campaign is called ‘See you in Stokey,’ and was launched with a Christmas event day on Small Business Saturday (December 4).

All the shops and restaurants participated, and the day culminated with our Christmas lights being turned on at the fire station Christmas tree, which is right in the

heart of Stokey. There was a children’s choir, as well as carols with a gospel choir, plus mulled wine and nibbles from the local pubs and restaurants. Our local estate agent also made a video highlighting all the local businesses and showing how Inset: Tableware at you can get everything you Prep Cookshop. need in the local area. It has given us all a real buzz and it Below left: The ‘See you in Stokey’ was such a joy to give our campaign is encouraging shoppers to visit Prep and its neighbouring businesses. community this really fun day.

By the start of December, Primrose Hill was We are also supporting The Winter Toy feeling festive and busy with local shoppers.

Appeal, as we always do, by raising money It is great that Christmas is Inset: Peanuts mugs always early over there as the are a perfect Christmas locals leave town early. We gift at Prep. were well organised with our stock orders, so I think we’ll have enough to get us through.

However, the bestsellers have been flying out and can’t be restocked so, as always, it is a little tense.

Stock is still hard to come by and, in many cases, not available until a couple of months into the new year. We have re-sourced and stocked up where we can, and we are in a better position than I dreaded we might be in earlier this year.

I normally rely on quick turnarounds from a few key suppliers in the and encouraging our customers to donate. last few weeks but that would be pushing it The appeal supports families in crisis to in this challenging year. ensure every child gets a gift to open on I’m looking forward to smashing it this Christmas day, which they otherwise December. I hope you all have a wonderful wouldn’t. Last year they gave 5,600 kids Christmas in your businesses, but also presents and they already have more with your families and friends. Let’s make it requests from the agencies they work a good one. with as so many kids are experiencing hardship this year. It is a wonderful cause and Holly Wilson is the owner of two award winning the team who run it are incredible. See North London cookshops: Prep in Stoke Newington and Richard Dare in Primrose Hill. www.localbuyersclub.com/winter-toy-appeal

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PH FFT_GF.qxp_Grid 07/12/2021 11:55 Page 1

FOOD FOR THOUGHT Inset: The popular bakery pop-up outside The Kitchen Range in November.

Middle: The rooftop garden at The Kitchen Range.

Bottom: Lucy Richards, partner of The Kitchen Range, West Wickham was presented with the Excellence in Retailer Initiative Award by Gastroback’s head of export and business development, Marcus Lux.

USING THEIR

INITIATIVE

This year’s Excellence in Retailer Initiative Award (one of the Excellence in Housewares Awards 2021) had eight fabulous finalists. The impressive line-up reflects the ingenuity and creativity of cookshops and housewares retailers, showing how they have evolved and adapted in stores and online over the past 18 months. PH puts the spotlight on all eight category finalists as they have recognised the needs of customers, raised their profiles and sales, and pulled out the stops through their recent and ongoing - initiatives.

Pop-up success Artisan bakery pop-ups outside The Kitchen Range Cookshop in West Wickham are continuing to attract hordes of local food lovers. The cookshop has hosted several bread and pastry stalls outside its shopfront in recent weeks, as well as the return of its popular jam and preserves pop-up.

The pop-ups (launched earlier this year) are part of The Kitchen Range’s Cookery School pre-launch activities, which won

the independent cookshop The Excellence in Retailer Initiative Award at The Excellence in Housewares Awards in October. Other pop-ups outside the shop have included locally grown flowers.

Besides bringing customers to the shop door, the pop-ups are introducing tutors who will share their expertise at the forthcoming Cookery School, due to open above the cookshop in 2022. The school intends to use only local tutors, collaborating with fellow independent businesses, including artisan bakers and preserve makers.

“The pop-ups are a really encouraging sign for what is to come with our school,” notes Lucy Richards, partner at The Kitchen Range. Attracting new followers on social media, and promoted via West Wickham’s local newsletters, Lucy admits that the popups “are creating lots of excitement on the High Street and cementing our reputation for always doing something new and innovative.”

Meanwhile, The PROGRESSIVE

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Kitchen Range has been enhancing the shop with fresh flowers from its new rooftop garden – creating more talking points for its forthcoming Cookery School.

The garden was created by the hardworking team during lockdowns, transforming the flat roof outside the new Cookery School room (previously a “dingy stockroom” above the shop). As well as providing a place to relax before classes and for students to eat outside, the garden will be used for foraging workshops. Its fresh herbs and vegetables will be used for recipes in the Cookery School’s classes, demonstrations, and supper clubs. The Kitchen Range has also extended its herb beds to outside its shopfront, which was revamped earlier this year.

Not surprisingly, the transformation of The Kitchen Range’s upstairs space has been a popular theme for its social media stories.

Moreover, its homegrown crops have provided stunning additions to the retailer’s Instagram feed.

PH FFT_GF.qxp_Grid 07/12/2021 11:55 Page 2

FOOD FOR THOUGHT

Below: Martin Cole-Evans at Hargeaves of Buxton.

Lights, camera, action

Reaching out Hargreaves & Son in Buxton launched its Facetime shopping experience in January 2021, offering personal shopping appointments via Facebook Messenger Chat. The service had lots of users during lockdowns and is now a permanent feature for anyone who wishes to use it. “It shows to our customers that we go above and beyond with our customers' priority first,” states Martin Cole-Evans, director of Hargreaves & Son. He reports: “Where customers cannot or prefer not to leave their homes, we video call them, to digitally present them with solutions in a way they might not feel confident about when online shopping. We then follow all that up with a friendly, in-person, face-toface, free local delivery.”

This year the retailer has also installed 360-degree cameras in the shop and can regularly upload new display images to its Google Business pages so customers can get a good flavour of Hargreaves’ cookshop and café before they visit.

With a similar devotion to its local community, Salamander Cookshop in Wimborne has also been harnessing the benefits of virtual appointments as well as virtual events that also reflect high levels of personal customer service.

Working with local businesses, Salamander developed a socially distanced Artisan Food Walk around Wimborne during the summer of 2020. Co-owner David Crossley hosted the walk, starting at the cookshop and visiting Wimborne’s foodie highlights including its bakery and delicatessen. The walk was filmed by a local filmmaker and was shared on Salamander’s website as well as social media. With a map showing the artisan food businesses, Salamander has plans for in-person group walks to keep its

At Potters Cookshop, ramping up social media content during the pandemic included creating a regular series of product videos, posted on Instagram, Facebook, Pinterest, Twitter and TikTok. Learning on the job, the Potters’ team (winners of The Excellence in Training Award) quickly finetuned their filming and editing skills.

Short videos have been the “biggest way to connect with people, particularly when people have been stuck at home or have continued to work at home,” reflects Tom Carter, director.

Product hits – as demonstrated by Potters’ video star Alison Hobbs – include the DKB mango slicer, OXO’s bottle drying rack, and the simple (yet invaluable) Jar Key from Lifetime Brands. Aside from Potters’ own Inset: Alison Hobbs, Potters Cookshop’s sales boosts, suppliers have noticed spikes in demand after Potters’ video releases. visual merchandiser “We put the spotlight on offers and seasonal products – such as the OXO and video star. strawberry huller during Wimbledon week – and, in some cases, tie in giveaway competitions,” Tom explains. “We’ll feature anything from a basic peeler to a complicated coffee machine.”

The social media videos are “definitely here to stay,” emphasises Tom. “More people shop online now and there is a need to reach out to them. I still think there are customers who are nervous to shop with the Covid numbers high and hopefully this will encourage them back shopping.”

Above: David Crossley, co-owner of Salamander Cookshop on the Artisan Food Walk around Wimborne.

community connected with local producers and experts.

In partnership with Wimborne Coffee Roasters, Salamander has also created a series of videos showing different coffee making methods, as well as offering customers coffee samples in the shop, and discounts on coffee subscriptions.

old-fashioned card would do that in a way that no email, Instagram post or Zoom call ever could,” explained general manager Jason Somers. “Many cards were handwritten by members of our team, adding the personal touch with sincere thanks for supporting us, checking in on recent purchases and expressing our wish to see them back again in the new year.”

There was also a time lapse video as AnnaLouise created the painting – featured on Divertimenti’s social media and website.

Looking ahead to a brighter new year, Divertimenti has commissioned another painting by Anna-Louise. This time the painting depicts a stylised version of the shopfront in Spring 2022, bursting with bright summer colours. The retailer will use the painting in its creative window displays; Divertimenti scooped an Excellence in Retail Display Award this year. The image will also be featured in emails and social – with another time lapse video showing its creation – and may even be used on own brand packaging.

Left: Divertimenti shared a time lapse video of the creation of its Christmas card.

Below: The painting commissioned by Divertimenti for Spring 2022.

An artful approach At the end of 2020, Divertimenti wanted to thank its loyal customers and raise spirits following the huge challenges of the pandemic. The London shop commissioned local artist and customer, Anna-Louise Felstead to paint a festive view of its historic store front for a bespoke Christmas card.

“We wanted to remind customers of everything that makes Christmas such a special time and felt that a proper PROGRESSIVE

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PH FFT_GF.qxp_Grid 07/12/2021 11:56 Page 3

FOOD FOR THOUGHT

Left: Borough Kitchen’s online cookalong in progress.

Inset: Harts of Stur’s Green Fill packaging, as explained by young customer Sophie in a short video.

Cooking for a good cause

Re-thinking the box

Borough Kitchen’s Online Cook School was a solution to the temporary closure of its inperson Cook Schools in its Chiswick, Hampstead and Islington stores. Now the online classes continue alongside in-person classes, continuing to provide access to Borough Kitchen and its ethos to customers around the country and as far afield as India and the United States. The Online Cook School has also enabled Borough Kitchen to promote online sales of products that relate to specific classes.

The retailer has used its ‘cookalong’ format for a charity initiative. It donated 100% of the proceeds from an online Chinese Dumplings class to the Stephen Lawrence Day Foundation, which provides educational and career-related resources to individuals from underserved communities in London, particularly BAME youth. With 29 attendees, the class raised £725.

“This class was one way we were able to get people comfortable with this ‘new’ format of class that many were sceptical of,” reflects Dani Grier-Mulvenna, Borough Kitchen’s marketing and communications manager. “It was a great way for people familiar with our brand to try our online classes, as well as a way to bring in potential new customers who know about the Stephen Lawrence Day Foundation but not our company - all for a good cause.”

Harts of Stur has been working hard to reduce the impact its business has on the environment. It has dramatically reduced the amount of non-recyclable packaging used by reusing suppliers’ delivery boxes for its outgoing orders. It has also sourced a 100% biodegradable alternative to the polystyrene chips that protect delicate items in transit. Harts’ Eco Fill or ‘Green Fill’ can be composted, disposed of with household food waste, dissolved in water, or used again.

“One problem we encountered was that consumers still thought the Eco Flo packing chips were polystyrene,” reports Jon Dart, Harts’ marketing manager. “So now we include a postcard in every order introducing Green Fill and his friends and how to dispose of them.”

Along with its introduction of a paper version of bubble wrap, Harts has experienced hugely positive responses to its packaging solutions from consumers in reviews and on social media.

The packaging initiative is part of a much wider approach, including sourcing a wide range of alternatives to single-use products, plus the retailer’s shop redevelopment. When Harts expanded its premises in Sturminster Newton, it installed replacement LED lighting, an air source heat pump system and solar panelling, saving over 46.2 tonnes of CO2 per year.

The John Lewis Partnership’s focus on Sustainable Kitchens also earnt it a place among the Excellence in Retailer Initiative finalists for 2021. The department stores have used the bench end merchandising programme “to bring forward key products (like OXO Pop) that support customers in living a more sustainable lifestyle, by creating less waste,” confirms Lizzie Batchelor, cookshop buyer. Moreover, the retailer has created a wide range of products that support customers “in reducing the use of single use plastic and reducing food waste with clever storage solutions,” ranging from modular and stackable storage, to ‘on the go’ products for food and drink, reports Lisa.

Meanwhile, Waitrose & Partners has expanded its Unpacked concept in four trial sites, where consumers bring their own storage containers. The supermarket extended its range of refillable grocery lines in June 2021.

Inset: A display of John Lewis’ Sustainable Kitchen range.

Inset: The Chinese Dumplings that were made during the cookalong.

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PH Dayes A4 advert_GF.qxp_Grid 09/12/2021 10:29 Page 1

WE WOULD

LIKE TO OFFER

OUR SINCERE

THANKS

FOR ALL YOUR

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T: +44 (0) 1225 851457. E: sales@dayesuk.com W: www.dayesuk.com Dayes Ltd, Units 1-5 Masterlord Ind Est, Station Road, Leiston, Suffolk, IP16 4JD

PH Hydration_GF.qxp_Grid 07/12/2021 12:04 Page 2

MARKET FOCUS

Inset: Ice can be added easily by detaching the neck of Aladdin’s Fresco Thermavac stainless steel water bottle from Burton McCall.

Below: Black + Blum’s Nick Cornwell, Dan Black, Josh Muir and Chloe Lawrence showing some of the brand’s innovative ‘on the go’ solutions at Exclusively 2021.

As consumers shift towards more sustainable choices, hydration bottles, travel cups and lunchboxes can be style-conscious statement pieces as well as practical ‘must-haves’. Meanwhile, shopping with your own food containers is set to become a future phenomenon as refill stations become more commonplace. PH looks at the market for reusables and ‘on the go.’

UP GO

FILL AND “The reusable market is certainly evolving; we are seeing more and more refill and zero waste stores opening on a weekly basis across the country,” acknowledges Lisa Scott, director of Huski Home. She reports: “People in general are really turning against single-use plastic in favour of refillable products, such as travel cups, bottles and food containers. Since the pandemic we have taken on 200 new independent retailers who all share a similar ethos as us and they are all seeing a massive increase on the sale of sustainable reusables, which is so positive.”

Alongside its travel cups and lunchboxes, Huski Home recently added bottle and cup cleaning brushes to its range, creating an add-on sale that helps to keep reusables spick and span. Lisa notes that the brushes “last five times longer than a standard

plastic cleaning brush.” Moreover, she explains: “The coconut wood bottle brush handles are a sustainable by-product made from coconut trees that no longer bear fruit, giving new life to a wood that would have otherwise been discarded. Likewise, the coconut husk or fibre is sustainably grown and harvested. It is wrapped around a stainless steel, bendable, metal wire for easy cleaning. This product is vegan and non-toxic, and the wood and husk are biodegradable.”

Aladdin’s recently launched Fresco Thermavac Stainless Steel Water Bottle 0.6L (from Burton McCall) is an excellent example of thoughtful design that is fused with classic styling. Andrea Kaul, senior product manager at PMI emphasises that Aladdin “has been consistently recognised for leading design and

innovation and its passion for quality, sustainability, and social responsibility.” She explains: “This iconic water bottle silhouette, now made durable and sustainable, comes in nine elevated and trend forward colours.

The double wall stainless steel Thermavac insulation keeps drinks cold for a true 10 hours, and 18 hours with ice.” She highlights that: “The leakproof lid prevents spills, and the removable neck is designed to enable the bottle to be easily filled with ice and cleaned.” The bottle is also dishwasher safe, adding to its user-convenience.

Providing leakproof reassurance, Contigo showcased the Autotop Hydration Bottle at Exclusively.

Inset: Huski Home’s coconut wood bottle brushes are designed to get to the bottom of large travel cups.

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PLAN YOUR 2022 MARKETING NOW! The features list is now set for Progressive Housewares in 2022 – you can find this at ProgressiveHousewares.co.uk or contact us to find out more.

Don’t forget, HousewaresNews.net is the digital resource to the trade. Since launch it has generated huge open rates.

Plus, plans are afoot for the Excellence in Housewares Awards 2022, with plenty of opportunity to be involved.

Get in touch to find out how we can help make it a great year ahead for your business.

Advertising and commercial opportunities: John Barry advertisement manager johnb@max-publishing.co.uk Rob Willis publishing director robw@max-publishing.co.uk Emma Cain product pages editor emmac@max-publishing.co.uk Editorial and content opportunities: Jo Howard editor joh@max-publishing.co.uk

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MARKET FOCUS

Fashion accessories Designer Clare Davies reflects on the evolution of the Bottlesoc – the stretchy, washable bottle carrier sleeve that prevents bottles from scratches and enables bottles to be “worn” over the shoulder: “The humble water bottle has rapidly become one of the top-selling accessories in the homewares market. However, for us, it was about trying to solve a specific problem, and help this product evolve with the concerns of customers today.

The main motivation for people buying multiple drinks bottles is damage to their existing ones. But, if we can do something to prevent this damage happening in the first place, we can help people change that habit.

And this is where Bottlesoc comes in. Not only does it serve a functional purpose, but with the adjustable strap and the personalisation element, it also becomes a fashionable accessory. People love to express their individuality though the clothes and accessories they wear, but they want to be able to do this in a bespoke way, as do brands and businesses. So, the Bottlesoc is the perfect vessel for subtle and practical branding opportunities.

Now, as well as encouraging individuals to practise sustainability by using their Bottlesoc, we can provide businesses an eco-friendlier and eye-catching option to market themselves, compared with a drinks bottle plastic wrap around.”

“Together we have developed a leakproof Stainless Steel Bento Box, which has two containers, with a concealed fork and bamboo lid which doubles as a chopping board.” In addition to her invaluable design input, Sara has developed five unique recipes for use with the Bento Box. Moreover, her inspirational photos and mouth-watering ideas prove that packed lunches have evolved into gourmet meals and art forms.

Topping up Above: Sushi in Black + Blum’s Bento Box.

Its ‘chug spout’ opens ‘with the pop of a button for convenient on-the-go one-handed drinking.’ Mindful of hygiene, the design also protects against dirt as the lid clicks back into place over the spout.

As another champion of innovative sustainable solutions, Dan Black co-founder and lead designer of Black + Blum emphasises: “We would never like to make just another travel cup.” As well as being fully leakproof and lockable, Black + Blum’s Insulated Travel Cup is “very easy to clean as you can take it apart and wash all the parts in the dishwasher.” Keeping drinks cold for eight hours or hot for five hours, the flow of the cup has been designed to prevent users from burning their lips and can also be opened and closed using one hand. Dan points out the stainless steel Insulated Travel Cup, as well as Black + Blum’s taste-neutral Glass Travel Cup, can fit into car cup holders and bike bottle cages.

Black + Blum’s showstoppers at Exclusively 2021 also included its lunch bag, which is made from recycled PET (such as plastic bottles). “With a welded inner, the bag is airtight, insulated and leakproof,” highlights Dan. The brand has also collaborated with bento expert and influencer Sara Kiyo Popowa, the artist, photographer, and recipe developer behind Instagram accounts Shiso Delicious and Bento Party. Dan explains:

The need for reusable containers for food shopping is rising along with the burgeoning number of zero waste shops that enable consumers to refill their own food storage. Moreover, major supermarkets – including Aldi, Asda, Marks & Spencer, Morrisons and Waitrose - are stepping up with refill trials and new store concepts.

For example, in November, Asda heralded its introduction of ‘a new way of shopping’ with the opening of its dedicated refill zone at its Milton Keynes supercentre as well as integrating loose and unpackaged products within the aisles of the store. Customers can refill 70 different products including tea,

Inset: Bring your own containers: Waitrose & Partners expanded its refillable options at trial stores this year.

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Inset: One of the many striking designs from Bottlesoc.

cereal, rice and pasta, using their own containers or buying one of Asda’s range of reusable containers. The development follows Asda’s initial refill concept in Leeds (which opened last year) and recent openings in Toryglen, Glasgow and York said to be ‘the largest refill supermarket in the country.’

Meanwhile, an increase in batch cooking of home-cooked meals is boosting demand for practical storage vessels. Adding to consumer choice in the food storage sector, BranQ made its debut at Exclusively in the summer. Chris Coster, sales manager UK and Ireland highlights the benefits of the ‘window’ feature in BranQ’s multi-purpose Q-lock BPA-free plastic food storage containers. “Home cooks can use the space to insert their own label showing the contents and date before the meal is frozen or stored in the fridge,” explains Chris. He adds: “When the window is open, it acts as a vent for microwave cooking.” Bringing decoration to the sector, BranQ also introduced its “nature inspired” etched leaf and flower designs on food storage ranges such as its Rukkola Twist.

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MARKET FOCUS

THE

IS

RIGHT

Kitchen knives can elevate food preparation to new levels, thanks to constant innovation.

PH sharpens up on the latest developments.

Inset: Tramontina’s Black Collection expertly balanced Meat Cleaver.

K

nives might be the oldest tools for food preparation, but they continue to evolve to meet consumer needs and desires. Take, for example, the Wüsthof Classic White Series, The Cutting Edge Award winner in The Excellence in Housewares Awards 2021. As a seventh generation family business, Wüsthof has been passing down its manufacturing wisdom through the

Inset: Wiltshire Staysharp from Fackelmann Brands.

Inset: Dreamfarm’s Knibble Lite from Forma House.

centuries. Paul Shelley, managing director of Wüsthof’s UK partner Haus, describes the Classic White Series as “timeless” with “refined simplicity and impressive elegance, perfectly balanced and comfortable to hold.” From a style perspective, the “crisp, white handles are food and acid resistant.”

Recent additions to the Classic White Series include scissors and a bread knife, which has a broader blade with double serrations. “This new knife recognises the trend for artisan bread, such as sourdough and makes far fewer crumbs than a standard bread knife, with less tearing and less pressure required,” notes Paul. Fans of Wüsthof will also be delighted by its book and app, Beyond Blades, featuring step by step guides.

Meanwhile Arcos, another knife brand with an impressive heritage has entered the UK market. Reporting a hugely positive reaction from buyers at Exclusively in August, Nick Gabb, sales

Meaty offering Previewed at Exclusively for launch in 2022, Tramontina’s Black Collection has been specially developed for meat and barbecue lovers. These professional barbecue knives enable consumers “to undertake precise tasks knowing exactly which knife is the best tool for the specific cut of meat and exactly what to do with it to gain the best results with ease and confidence - almost giving you the feeling of being a butcher by nature!” explains Alexandre Frubel, managing director of Tramontina UK. He emphasises: ”It is a very different experience to using a general kitchen knife, which until now was all too often the case.”

With a black oxide coating on high quality, stainless steel blades, the distinctive style of the Black Collection is “very in-keeping with the barbeque culture,” and the knives are complimented by other barbeque items such as barbeque claws, notes Alexandre.

director of N&P Housewares acknowledges: “As an established international brand, Arcos brings diversity and quality into the UK market.” The brand dates back to 1734 when Juan de Arcos made a pair of scissors, diversifying into knives (as well as cutlery, utensils and cookware) from the 19th century.

Nick states: “Arcos doesn’t stand still; it is always striving for new technology and to help with improving the environment by cutting out plastics.” He highlights the

Perfect for parties Proud to offer unique points of difference, Dreamfarm (from Forma House) was among the finalists of the Cutting Edge Award in the Excellence in Housewares Awards 2021 for its Kibble Lite. Dreamfarm’s head of international sales Kelly Burrows explains why the hybrid knife is the perfect addition to cheese platters and buffets. She states: “Kibble Lite’s unique barbed blade creates air pockets to stop cheese from sticking and its stainless steel forks are perfect for serving cheese or olives.” Moreover, for spreadable cheese lovers, “the rounded top edges of the blade spreads without tearing up bread and scrapes every last bit from plastic containers.”

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MARKET FOCUS new Nordika range, which “has a 100% natural wooden handle made from well managed FSC certified forests, and is presented in 100% recycled cardboard packaging.”

Carved wooden handles are one of the outstanding features of Katana Saya by Grunwerg, a premium range of knives crafted from Japanese VG10 Damascus steel.

The new collection has an ‘east meets west’ story: ‘katana’ is the prized sword of the Samurai, traditionally protected in a saya, or sheaf. “For Japanese traditionalists, we present the traditional Japanese style knives with traditional wooden saya to match the knife handles,” explains Kim Bailey, marketing manager for Grunwerg. “For those of a more Westernised nature, we have adapted the series to represent all the popular Western-style blades and provided a more modern and practical storage and safety solution, with a real leather sheath.”

Kim continues: “The handles of our Katana Saya knives offer a further choice, with either traditional dark Pakkawood or the light olive wood handle. They are all crafted from the finest wooden material in the traditional chestnut shape to give a safe grip and perfect balance.”

The sheath or scabbard is an integral feature of Wiltshire Staysharp knives from Fackelmann Brands, containing a patented sharpening mechanism with a two-stage system to sharpen and hone the blade.

Tested and trusted since 1969, Wilthire Staysharp knives have been “renovated and reinvigorated for 2021,” states Simon Rees, Fackelmann Brands’ head of sales UK. He reports: “Over 80% of consumers don’t know how to sharpen, or don’t know they need to sharpen their knives. There is also often a fear of damaging knives while sharpening at home.”

The blade of a Staysharp knife is “automatically sharpened each time it is inserted and withdrawn from the scabbard,” emphasises Simon. Designed in Australia, Staysharp’s new design takes up less indrawer space and uses high grade carbon stainless steel for the taper ground blades, with a triple rivet contoured handle shape for a secure grip.

The grip used for kitchen knives was the focus of research by Zyliss prior to developing its Comfort and Comfort Pro ranges. Jaccomien Klap, marketing associate for DKB Household explains: “We conducted a large amount of research into how the average person uses a kitchen knife

Inset: Zyliss Comfort Pro Chef’s Knife from DKB.

at home. We went into homes and watched consumers use knives to prep their meals and found out some interesting facts.”

Jaccomien continues: “Few of us have ever been trained to use a knife, and while the classic ‘pinch grip’ is the way a chef is trained to use a knife, the average consumer picks a knife and uses it how they personally feel comfortable. Some use the pinch grip, others place a finger on top of the handle, some on top of the blade, and others - fearing the blade a little - like to place their other hand with fingers on top of the

blade to guide the blade tip.” She highlights: “Everybody is different, so rather than design the perfect knife for the catering college trained budding professional we designed a range that fits the needs of the average user. We designed our knives to be comfortable to use no matter your style or hand size.”

Catwalk colours Knives can be a fashion-led style accessory, adding a splash of colour to the kitchen or coordinating with interior design themes. Due to unprecedented demand Kuhn Rikon is re-introducing the Leopard Print knife made famous by Nigella Lawson in her last series. Paul Marchant, key accounts manager for Kuhn Rikon reflects that: “Kuhn Rikon pioneered coloured bladed knives but behind the novelty is a steely commitment to quality so the knives will give years of service.” He elaborates: “All Kuhn Rikon knives are made using superior Japanese steel to ensure a long lasting and easy-to-sharpen edge.” This year the Swiss brand introduced a new “cool and contemporary colour palette with six colours in straight and serrated blades along with 13 different arty knife designs,” adds Paul.

Fellow Swiss brand Victorinox (from Burton McCall) is also proud to unite practicality, durability, and style, as Peter Humble, head of sales EMEA North points out. He states: “We are delighted with the response to our new pastel shades and will look to introduce new colours on a regular basis. Victorinox has always been recognised for the quality of its knives and by now adding smart pastel colours we are even more appealing in the modern kitchen.”

Peter concludes: “Our Swiss Modern range was designed with the comfort of the home chef in mind and the success of this range proves that quality, stylish design and functionality go hand in hand.”

Above: Colori Leopard Print Knife

by Kuhn Rikon.

Inset: Victorinox’s pastel shades from Burton McCall.

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An expert view At the Excellence in Housewares Awards 2021, David Grunwerg was recognised with the Outstanding Achievement Award for his contribution to the housewares industry, particularly the knives sector. PH asked David to look back at the evolution of knives over the past 50 years: “Five factors have revolutionised the image and status of kitchen knives from being a necessary, but anonymous tool, to being prized and cherished status symbols and adornments. Firstly, investment in manufacturing has been transformative. The cutlery industry was traditionally fragmented, involving many different manufacturing processes, often spread across many different component factories.

Progressive manufacturers (including a handful in the UK, Germany and Switzerland) invested heavily in plant and machinery, reducing dependence on others, and on an ageing and increasingly scarce skilled workforce. Grunwerg itself surrendered its manufacturing base at this time, in favour of producing its goods overseas. Some 30 years later, towards the turn of the century, the Global knife factory in Japan invested substantially in new premises and state-of-the-art robotics.

Importantly, the democratisation of knife use has brought professional quality into the domestic kitchen. In the 1970s, there were two very distinct and independent markets for kitchen knives. Professional chefs would source their knives and utensils from specialist suppliers of high quality knives, principally of German, French, Swiss or Italian origin, while the general public were largely unfamiliar with these brands, but were attracted to lower cost locally produced ranges, in many cases unforged and with serrated blades, marketed with impressive slogans such as “never need sharpening”, and offering “lifetime guarantees”.

Even towards the end of the 1980s when Grunwerg was introducing the first Global Knives in the UK, I was told by a wellrespected buyer from a leading department store chain that they “did not envisage selling a kitchen knife for more than £19.99.”

However, the sudden proliferation of cookery programmes on TV, and the exposure this gave to professional chefs, the growing interest in home cookery, and the rise of celebrity chefs, made the public far more aware of the “tools of the trade” used by chefs, and brought with it the wish to copy and emulate them. This resulted in the

Inset: Exquisite craftmanship of Katana Saya knives from Grunwerg.

Below: David Grunwerg was presented with the Outstanding Achievement Award by Matthew Canwell, president of Lifetime Brands Europe.

two different sectors fusing into one.

Of course, advances in technology have been a substantial influence. In the 1970s, most traditional Sheffield-made knives had carbon steel blades and riveted wooden handles. The blades were very prone to rusting and staining; and the wooden handles were susceptible to cracking or swelling and becoming loose - and then came the dishwasher! In response to this, different types of stainless steel material were developed, offering higher levels of hardness (which could be converted into higher levels of sharpness and durability) for the blades, while highgrade plastic material (usually POM) became the favoured handle material. Global Knives took this further, with the development of Molybdenum Vanadium stainless steel material for the blades, and later Cromova 18 material, and more dramatically revolutionised kitchen knife design by adapting its experience in manufacturing hollow stainless steel cutlery handles to apply to kitchen knives. This focussed worldwide attention on Japan, where further developments included the use of multi-layered blades, commonly referred to as ‘Damascus-style’ and inspired by sword-making technology, and experimentation with other blade materials, such as ceramic or titanium steel. People still look to Japan for further innovation.

Meanwhile, the internationalisation of cooking has impacted on the knives market.

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in the UK was very limited, and many inhabitants did not travel abroad.

Subsequently, increasing travel and exposure to different cuisines with the opening of French, Italian, Chinese, Indian and Japanese restaurants, created a desire to enjoy these different cuisines and to try to replicate them at home. This created the demand for new or refined tools and equipment, more suited to prepare these different foods. Japanese and Oriental cuisine is very much centred around fish and vegetables, and is dependent on freshness, and precision in cutting and preparing food.

This biased the kitchen knife market away from heavy-duty knives to chop through meat bones and joints, and towards the Japanese ideal of ultra-sharp, light and precision blades which preserve flavour and enhance performance.

Finally, knives have become fashion statements. The gradual transformation of cooking, from being an inescapable chore to something more enjoyable, meaningful, and even challenging, brought with it an equivalent change in the status of the kitchen in the home. In contrast with being a semi-private ‘workplace’, the kitchen has became the focal part of the home, where guests and visitors are often welcomed and entertained. This has encouraged a greater feeling of pride, not just in one’s food creations, but in one’s kitchen equipment.

A certain brand or product can be perceived as a status symbol; for example, I once overheard someone describing Global as ‘the Louis Vuitton of kitchen knives’.”

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CUTTING EDGE Designed with a distinctive squared-tip and supreme cutting blades, the new Viners® Assure Elite knives have been developed for the more discerning cooks alongside experts in the catering industry.

These high-level knives maintain the same Assure ethos of providing outstanding functionality yet placing safety at its forefront.

The range comprises six knives, including a Paring Knife, Utility Knife, Santoku Knife, Bread Knife, Carving Knife and a Chef’s Knife.

Rayware Group T: 0151 486 1888 E: sales@rayware.co.uk

The new Tala Herder Paring Knives are traditionally crafted in Germany and sold over 500,000 PCS in Europe in 2019. The blades are finished with a manual sharpening technique ensuring a razor-sharp blade, making Tala knives perfect for both home cooks and top chefs! In the range, there is a choice of nylon and beechwood handles, stainless steel and carbon steel blades, a serrated knife perfect for soft flesh fruit and veg, and a curved paring knife for more intricate peeling. Constant quality control guarantees the quality of the knives.

Dayes T: 01728 833 400 E: sales@dayesuk.com W: www.dayesuk.com

Oozing a dark rustic style to beautifully complement the barbeque culture for which Tramontina is renowned, the new Black Collection Knives feature seven expert pieces - a six-inch boning knife, eight-inch and 10-inch meat knives, a 10-inch butcher’s knife, a 12-inch slicing knife and a seven-inch cleaver. The distinctive style of The Black Collection is based around the black oxide coating of the high quality stainless steel blade, which, as well as providing an element of non-stick, gives a darkened tone and enhances the characteristic appearance. Sculpted handles, which feature distinctive stainless steel rivets, are made from FSC certified wood with a coating which darkens the wood to intensify this rustic style.

Burton McCall’s well-loved Swiss Classic collection has been

Tramontina UK

given a slight makeover with a burst of joyful and fresh

T: 020 3176 4557 / 020 3176 4558

pastel hues. Three versatile knives and two vibrant peelers

E: contact.tuk@tramontina.com

offer effortless prepping and professional-level sharpness.

W: www.tramontina.co.uk

Available separately or in practical sets, the popular Universal Peeler and the Tomato and Kiwi Peeler are fitted with ergonomic handles and feature a potato-eye remover.

Victorinox guarantees all knives and tools to be of first-class stainless steel with each item having a lifetime guarantee Need easier access to your favourite

against any defects in material and workmanship.

kitchenware? Try Brabantia’s beveled

Burton McCall

beech Wooden Knife Block plus

T: 0116 234 4611

Knives. Part of the Brabantia Profile

E: sales@burton-mccall.com

collection, this compact design is made from high quality materials, with non-slip feet and five channels.

With premium black steel handles, the set of Profile knives have a 10year guarantee and consist of a Chef’s Knife, Carving Knife, Bread Knife, Utility Knife and Paring Knife.

Please contact your Brabantia account manager for more info.

Brabantia UK T: 01275 810600 E: sales.uk@brabantia.com

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Discover the NEW Hoxton and Chevron collections, premium vintage ash wood and acacia wood pieces for the home. Designed to excite and inspire.

0333 220 6070 www.rkwltd.com sales@rkwltd.com

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POWERING

Left: The Gastroback Design Toaster Digital has four or two slot models.

Below: Multi-tasker: the Tower XpressPro Combo 10in-1 Digital Air Fryer Oven.

AHEAD

Small electrical appliances for food preparation and cooking are bringing elements of the professional kitchen into our homes. Meanwhile, consumers are considering the impact that SDAs such as kettles and toasters have on their home-life and environment. PH plugs in and charges up to look at some of the latest electrical showstoppers.

C

onsumers want more from their countertop electricals, as Gary Sharp, group SDA sales director at RKW points out. He acknowledges: “The marketplace has seen a rise in demand for multi-use appliances that meet the growing need for convenience in daily life; consumers recognise great value in multi-functional products and time-saving benefits.”

In addition, Gary recognises various other factors influencing demand for SDAs: “We’ve also witnessed a burgeoning interest in health and wellbeing, with more and more consumers growing conscious of how to healthily prepare meals at home. There are other influencing factors when it comes to the purchase decision, such as cooking speed and energy consumption, with utility costs rising across the UK.” Gary picks the Tower XpressPro Combo 10-in-1 Digital Air Fryer Oven as the “perfect illustration” as to how Tower is addressing consumer needs and lifestyle trends. “With new accessories allowing 10 different ways to cook and a printed recipe book demonstrating its multi-use functionality,

consumers receive more value from their purchase, saving time and kitchen space versus the use of multiple appliances,” he confirms. Moreover, combining both health and time-saving benefits: “The Xpress range uses Tower’s acclaimed Vortx technology, reducing fat by 99% while cooking 30% faster than a conventional oven.”

Product development at Gastroback also demonstrates demand for multi-tasking appliances, including toasters. For example,

Hey good looking!

“Ever since the first official Covid lockdown in the UK, the home has returned to being the central hub and HQ for everyone,” reflects Sachin Bagga, managing director of Haden.

“Right from single first-time renters, couples with their fur babies to empty nesters – the time we spend in our kitchen, whether you love to cook or not, has increased greatly.”

Addressing the demand for attractively coordinated countertop appliances, and, notes Sachin, “staying true to our ethos of curating quintessentially British kitchen products,” Haden launched its Dorchester kettle, toaster and microwave earlier this year. The appliances are available in a Cotswold style sage green or pebble grey.

The Dorchester kettle is “the perfect choice for the home working hot desker,” states Sachin. “The kettle features an LCD display control with six pre-set temperatures – meaning you can reach the perfect temperature for the perfect cup of tea or coffee whether it is green tea brewed at precisely 80 degrees or coffee at 90 degrees. Water can even be maintained at a desired temperature thanks to the keep warm function.”

Meanwhile, Morphy Richards has reinvigorated its classic and sought-after pyramid design, with new Venture 1.5 litre kettles and four-slot toasters in stainless steel, black, cream, red or white. Debra Beckett, consumer marketing manager for breakfast at Morphy Richards comments: “Our new Venture range is a classic design that won’t go out of style, and combines good looks with function and ease of use.”

Inset: Haden’s Dorchester kettle, and its matching four-slot toaster with extra wide slots, cancel, reheat and defrost settings, and the 800W Microwave.

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Modern design Classics for the table

W | www.eddingtons.co.uk E | sales@eddingtons.co.uk T | +44 (0) 1488686572

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Right: Zwilling’s sous vide starter set, with reusable Fresh and Save bags and the Enfinigy sous vide stick.

the Four-Slot Gastroback Design Toaster Digital has extra-wide toast slots and can simultaneously brown buns or bagels, or warm up croissants and muffins using an integrated roll rack.

Marcus Lux, Gastroback’s head of export and business development describes how the toaster addresses multiple dietary preferences: “It features seven toast programmes with pre-set toasting times, which can be selected via the user-friendly LCD display. Thus, it gives perfect results from a wide range of bread types, including wholemeal bread, white bread, bagels, sweet bread, toast waffles, English muffins or gluten-free bread.” He adds: “A countdown timer shows the remaining toasting time on the display, and up to four favourite settings (bread type and browning level) can be saved via a user-friendly memory function and selected again when needed.”

Not surprisingly, Zwilling’s entrance into the SDA market brings with it a myriad of intelligent features to assist with food preparation. These include the Enfinigy twoslot toaster’s bread centring guides for even toasting and seven levels of adjustable browning, as well as the ‘piranha teeth’ on the blades of the Enfinigy range of blenders.

Referring to the Enfinigy personal blender, Lydia Mallinson, marketing manager at Zwilling explains: “The blade is made from highly corrosion resistant premium blade steel and is specially designed for maximum contact with any ingredient, even nuts and ice cubes. It works by pulling everything down towards the spinning blade for precision blending.”

Quieter bakes and brews A new survey commissioned by Quiet Mark shows demand for quieter small appliances, including kettles and food mixers, as more people work from home and cook and bake more regularly.

According to the new research, over half (57%) of UK consumers would like their home to be quieter, with a further 62% noting that they are drawn towards quieter appliances. This is stronger among those aged 18-34 (66%) compared to those aged 55+ (54%).

Considering noise levels when buying a home appliance is important according to a whopping 79% of consumers.

Two thirds (63%) of 18-34 year olds say they are willing to pay more for quieter appliances. After washing machines, the vacuum cleaner is the home appliance that consumers most want to be quieter than their current version, with 43% wishing for quieter floorcare. Some 20% say they would like quieter food mixers and another 20% want quieter kettles. These quieter SDAs are joint fourth on consumers’ wish list, after hairdryers.

According to Quiet Mark, 70% of consumers are more likely to buy an appliance labelled as ‘quiet’ over a similar performance product that does not reference the noise level.

More sustainable sous vide “The domestic market for sous vide cooking appliances is growing, fuelled by programmes such as MasterChef and The Great British Menu, as well as the fact that people have been cooking more at home during lockdowns,” confirms Tom Gillespie, commercial director of Sous Vide Tools, which has been supplying Michelin star restaurants with sous vide cooking equipment for the past decade. He emphasises why many home cooks are adopting the culinary method: “Sous vide looks in nutrients and flavour and makes meat and fish really succulent.”

However, Tom notes: “Sous vide is a great way of cooking that reduces food waste but, up until now, it can mean a lot of plastic waste from the pouches required for cooking.” At Exclusively, Tom presented Sous Vide Tools’ “breakthrough” Sustainapouch vacuum sealer rolls and pouches, for use with Sous Vide Tools’ home vacuum sealers. Containing potato starch, the rolls and pouches are made from a certified home compostable flexible film.

Meanwhile Zwilling is also making sous vide cooking more accessible for home cooks. The brand has launched its Enfinigy sous vide stick, with “an integrated clamp, which allows cooks to use it with any pot or pan, so no special equipment is required,” confirms Zwilling’s Lydia Mallinson. Zwilling’s eight-piece sous vide starter set includes some of the brand’s Fresh and Save reusable vacuum sealable bags and USBcharged vacuum pump.

“Thanks to its hands off approach, sousvide cooking is convenient and so is ideal when hosting dinner parties as it frees up time otherwise spent prepping other dishes,” says Lydia. “As well as saving time, sous vide cooking also saves on waste as little additional cooking oil is required and it’s almost impossible to overcook ingredients.”

Left: Tom Gillespie of Sous Vide Tools was proud to present compostable food-safe vacuum bags along with sous vide cooking equipment at Exclusively.

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PH EKO (HP)_GF.qxp_Layout 1 07/12/2021 15:58 Page 2

Recycling.

Sorted!

The new EKO Morandi Touch makes waste separation easy, thanks to its clever interlocking design. Available in different colours and sizes to fit your space and style. www.ekohome.co.uk

Home Re-imagined

PLAN YOUR 2022 MARKETING NOW! The features list is now set for Progressive Housewares in 2022 – you can find this at ProgressiveHousewares.co.uk or contact us to find out more.

Don’t forget, HousewaresNews.net is the digital resource to the trade. Since launch it has generated huge open rates.

Plus, plans are afoot for the Excellence in Housewares Awards 2022, with plenty of opportunity to be involved.

Get in touch to find out how we can help make it a great year ahead for your business.

Advertising and commercial opportunities: John Barry advertisement manager johnb@max-publishing.co.uk Rob Willis publishing director robw@max-publishing.co.uk Emma Cain product pages editor emmac@max-publishing.co.uk Editorial and content opportunities: Jo Howard editor joh@max-publishing.co.uk

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Introducing Gastroback, a modern premium brand which focuses on design, high-grade materials, professional functionality, quality and safety. Gastroback brings innovation and enjoyment to the kitchen with products, which were otherwise available only for professionals. What makes work easy for the professionals and allows them to achieve top results, will surely also help in the kitchen at home.

EPE International T: 0844 8008055 W: www.epeinternational.com Haden’s new Stand Mixer will help you to create delicious desserts and dishes with an ease. This handy kitchen gadget has seven speed settings plus pulse and five5-litre stainless steel bowl.

The whisk attachment is perfect for gently folding air into eggs and egg whites, whipping light fluffy cream and making your favourite dips and sauces. The dough hook means you can mix and knead the perfect yeast dough for bread, pizza, pasta and flat bread. The flat beater is

Introducing the Professional range from Hamil-

ideal for mixing heavier tasks such as cakes,

ton Beach, inspired by 100 years of experi-

frosting and even mashed potatoes! The Haden

ence designing products used in commercial

Stand Mixer is now available in turquoise, black

kitchens. The range is a line of countertop

and cream colour.

kitchen appliances with professional-level

Haden Appliances

components designed with superior durability

T: 01909 544 570

to meet the needs of "real-life" professional

E: info@hadenappliances.com

chefs right in one's home.

EPE International T: 0844 8008055 Introducing best-in-class bakeware with new Precision Plus. Each product is made from heavy-duty aluminised steel that is robust and warp-resistant, featuring our superior Black Diamond non-stick coating that is seven times stronger than other bakeware coatings - for effortless food release and easy cleaning.

The versatile collection features over 28 products for baking and roasting – all can be used in the fridge, freezer and dishwasher, and are also oven-safe up to 260°C/500°F. Tower T: 0333 220 6070 E: sales@rkwltd.com W: www.rkwltd.com

As seen on TV, the Tower 10-in-1 Air Fryer incorporates the brand’s industry-leading Vortx technology with 30% faster cooking using 99% less oil for convenient, healthy meals. The 10-in-1 is Tower’s most expansive offering to date, including functions for Rotisserie, Air Fry, Roast, Bake, Grill, Dehydrate, Toast, Kebabs, Pizza and Chargrill, complete with oven mitts and an exclusive printed recipe book.

Good Housekeeping Institute endorses the Xpress range, praising varied functionality and great cooking results.

Tower T: 0333 220 6070 E: sales@rkwltd.com W: www.rkwltd.com

PROGRESSIVE

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HOUSEWARES

W: www.epeinternational.com

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Product Directory

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TRUST THE SMART STUFF RRP £5.95

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MC Progessive Ad 95 x 78mm.indd 1

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38-39_PH PRODUCT DIRECTORY_muk.qxp_Layout 1 08/12/2021 15:25 Page 39

Product Directory MORE THAN JUST ANOTHE ER BOTTLE BRAND Klean Kanteen is a must hav ve to meet consumer demand d for great products built with h integrity and care for both people and the planet.

For any trade enquiries, please contact: Email: sales@whitbyandco.co o.uk Tel: 01539 721032

For trade enqqu uires: sales@hor wood.co.uk www w..hor wood.co.uk/brands/stellar

Making life just that little bit easier.

MEYER is a global leader in bold, pioneering cookware.

Our vision is to bring innovative and exciting cookware into people’s homes. Over the last 3 decades we’ve always looked beyond today to see how we can shape tomorrow. Harnessing technology to imagine products that will revolutionise life in our kitchens.

Housewares | Electrical SDA | Scales

Tel: 0151 482 8000 Email: tradesupport@meyeruk.com www.meyeruk.com

For any trade enquiries, email sales@upgs.com m www.saltercookshop.com

www.beldray.com

FLOORCARE | LAUNDRY | BATHROOM | ELECTRICAL LS | HEATING & COOLING

A clean home e is ® ome. a Beldray ho For trade enquiries, please con ntact our sales team sales@upgs.com

PROGRESSIVE

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HOUSEWARES

HousewaresNews.net is the online resource for the entire housewares sector. From the publishers of Progressive Housewares, and the organisers of The Excellence in Housewares Awards, this e-newsflash portal and website delivers and is the hub of the very latest news, views and analysis from across the housewares sector – covering both supplier and retailer aspects of the trade.

With an expertly qualified email subscriber base of 3547 (and rising) readers, the twice-weekly newsflash lands directly in the inboxes of everyone in this fastpaced sector. A modern, easy to navigate website provides a central resource for the trade too, offering pithy news, indepth articles, an industry jobs board, retail analysis, digital issues of Progressive Housewares, and much, much more.

All advertising on the website is duplicated to each and every newsflash, giving advertisers huge visibility and a direct connection with retail buyers for a whole calendar month.

HousewaresNews.net is published by housewares sector experts, for housewares trade experts.

To sign up for the HousewaresNews.net newsletter please visit www.HousewaresNews.net

Advertising and commercial opportunities: John Barry advertisement manager johnb@max-publishing.co.uk Rob Willis publishing director robw@max-publishing.co.uk Editorial and content opportunities: Jo Howard editor joh@max-publishing.co.uk 32_HW_Nov_Dec 2019.indd 40_HW_December 2021.indd 32 1

09/12/2019 12:23 10:51 08/12/2021

New Products p41_GF.qxp_Layout 1 07/12/2021 12:22 Page 1

NEW PRODUCTS

Have you found yourself wondering when you will be able to purchase a sleek, durable and environmentally friendly bin? Wait no longer, as Brabantia has designed a beautiful matte pedal bin just for

With sustainability at the fore

you. Brabantia’s new StepUp Pedal Bin (pictured) is its first bin made

of everyone’s mind, T&G is

from 91% post-consumer waste. A sustainable choice, the 40-litre bin

proud to offer a range of

is available in light grey, moody dark grey or harmonious jade green.

FSC® Certified Baking Gift

Brabantia UK

natural wood boards and utensils, the perfect gift for

T: 01275 810600

budding bakers this

E: sales.uk@brabantia.com

Christmas. Made from FSC® certified beech wood, these boards will stand the test of time and are perfect for preparation, cooking and serving food in style. Choose from a variety of designs including ‘Star Baker,’ ‘Chief Cook,’ ‘Homemade’ and ‘Eat Well, Live Well, Be Well’. The FSC® logo on T&G’s range of baking gifts provides the customer with an independent guarantee that the forest is managed according to agreed social, environmental and economic standards.

T&G T: 01275 841841 MasterClass Smart Ceramic is a high-quality range of bakeware that

W: www.tg-woodware.com

features a revolutionary ceramic coating with a non-stick surface like no other that performs exceptionally. The ultra-durable non-stick ceramic releases food flawlessly and cleans in seconds. The surface is slightly textured, allowing for fat-free cooking. As well as individual pieces, and with demand for bakeware at an all-time high, the range now also includes a space saving set comprised of five bestselling sizes. With a lifetime guarantee, MasterClass never disappoints. PFOA, PTFE and BPA free.

The new Black Collection from Tramontina comprises an outstanding selection of items which ooze a dark rustic style. Amongst

Lifetime Brands Europe (KitchenCraft)

the many stand-out

T: 0121 604 1111

elements of the Black

E: aleseu@lifetimebrands.com

Collection is a versatile

W: www.kitchencraft.co.uk

range of pre-seasoned cast iron cookware with everything from skillets, griddles and casserole, to wok, sizzle platters and grill presses. Offering even and efficient heat distribution, all items can be used almost anywhere on any heat source, both indoor or outdoor, and be used for almost any type of cuisine creating the most up-to-the-minute dishes from healthy stir-fry’s, curries, and no end of global cuisine to convenient one-pot meals.

Tramontina UK T: 020 3176 4557 /020 3176 4558 E: contact.tuk@tramontina.com W: www.tramontina.co.uk

MasterClass Cast Aluminium casserole dishes comprise of four essential sizes – 20cm, 24cm, 28cm and one 28cm shallow casserole - all with self-basting lids, they offer MasterClass high quality, with outstanding features prevailing throughout. The dishes perform like cast iron, but are ultra-lightweight and seriously non-stick, with an attractive retail price point. Completely versatile the range features a double coated, extra tough, scratch-proof interior which provides incredible abrasion resistance. It also reduces the need to use oil or grease for healthier cooking. The durable, hard wearing cast aluminium heats up quickly and evenly for optimum efficiency and the stainless-steel base is suitable for all hobs.

Lifetime Brands Europe (KitchenCraft) T: 0121 604 1111 E: saleseu@lifetimebrands.com W: www.kitchencraft.co.uk PROGRESSIVE

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Industry Travel Experts

Exposé Travel – Your one-stop shop for all housewares and related exhibitions worldwide.

EXPOSÉ TRAVEL specialises in travel to housewares and related shows worldwide. We have been offering some very special rates for flights and hotels to the many exhibitions that take place in different parts of the world and work with small boutique housewares suppliers and retailers right up to the biggest companies on the show floor. We are also the exclusive travel partner to the Max Group of Companies, owners of Progressive Housewares, HousewaresNews.net and the Excellence In Housewares Awards 2021.

First and foremost we hope that you are all getting back to some sort of normality after what has been a horrible 19 months. We hope that your businesses are seeing the light at the end of the tunnel.

you will know that you can speak to me at any time, any day - if there are fresh travel problems - you won’t be on hold to a call centre to try and unravel bookings and fight for refunds for months on end.

As the industry’s specialist travel agent, you may have used our services in the last few years, and we hope that you were happy with our offers.

You will speak to our experts, and we will be your personal point of contact.

Again, our best wishes for a speedy return to normalcy and please do consider us your personal travel agent for the trips ahead. We deal with one-man companies right up to 100+ person bookings for the biggest firms.

And if we can keep Rob Willis happy with his demanding travel requirements, I’m sure we can help you!

After a very quiet period for us since March 2020, Exposé Travel is now getting requests from several of our regular clients for Exhibitions happening in 2022.

We are ready to take your requests for 2022 and we realise that, during the continuing uncertainty, your priority will be on the cancellation terms, and the protection you want if things do go awry once more.

And that is why now, more than ever, I encourage you to use our services as a housewares industry specialist.

Exposé can be your one-stop-shop for flights and hotels (plus everything in-between) and

42_HW_December 2021.indd 1

Sincerely Paul Vasdev – +44(0)1883 349576 paul@exposetravel.uk www.exposetravel.uk

08/12/2021 17:29

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RETAILER PROFILE

THE TOP

5 SHELF PORTRAIT

THE SHOP’S CURRENT BESTSELLERS: l Dollyhotdogs Placemats and Textiles from Dollyhotdogs l Robin Decorative Table Light from Lightstyle London l Prestige Inspire Bakeware from Meyer Group l Costa Nova Riviera, Madeira, and Pearl Tableware from My Gifts Trade l Jute Plant Pots from Garden Trading with Houseplants

COOKS AWEIGH Cooks Aweigh in Topsham has evolved into a cookshop and lifestyle boutique, stocking interior homewares and plants alongside tableware and kitchenware. PH talks shop with owner Helen Mottershead.

ON THE WAY UP “Kitchen textiles are selling well, particularly the Dollyhotdogs’ marinethemed ranges, which are designed in Devon and manufactured in Staffordshire, so have UK-made appeal. On the interiors side, lighting is good for us and, of course, sales of decorative interior lights have gone up in the run-up to Christmas.”

Below: Helen outside Cooks Aweigh in Topsham.

UPS AND DOWNS

Inset: A display featuring Costa Nova Madeira tableware and Dollyhotdogs’ Mussels.

LEAF LINES

When Helen Mottershead first opened a cookshop over three decades ago, she “tried to be a mini version of Kitchens of Bristol and Bath.” Having established Cooks Aweigh in Topsham 21 years ago, the past ten years has seen the shop evolve into a lifestyle boutique, selling interior décor, houseplants, and pots alongside luxury china and glassware and distinctive kitchenware.

Inset: Plants and woodware at Cooks Aweigh.

Facts and stats

Below: Inside Cooks Aweigh.

“We don’t sell many sets of saucepans – partly because there are so many places to buy pans from and partly because customers have bought good quality pans from us in the past and don’t need to replace them, unless they now need a set which is induction-compatible. The exception to this is Prestige Eco Cookware by Meyer Group, which is selling well both in saucepans and frying pans. This range has caught the attention of consumers, who like its eco credentials, including its plantbased non-stick coating.”

l Cooks Aweigh is around 700 square feet and leads into a semiclosed courtyard which – in warmer months - is used as retail space – particularly for pots and plants. l The shop is situated in the heart of Topsham, which is in the UK’s “top ten destinations to live and work.” l Besides a presence on Instagram, Cooks Aweigh is promoted via its listings in Topsham’s “very active community groups.” l Cooks Aweigh is split between one third cookware and kitchenware and two thirds lifestyle and interior decoration. l In addition to Helen, the Cooks Aweigh team consists of one full-time and three part-time helpers.

THE BEST THING

“The best thing about my shop is its diversity,” says Helen, acknowledging that: “People can buy good quality kitchenware at the supermarket and online, but they come to Cooks Aweigh for its nice aesthetics. Houseplants do very well for us; so many people want to accessorise their homes with plants and pots.”

PROGRESSIVE

Inset: Cookware at Cooks Aweigh.

LOCAL SUPPORT

“Tourists are very important, but Topsham has an exceptionally stable, mixed age resident population as well as lots of people who come from London for weekends who all want to support local businesses. We get a lot of repeat business from people from all over Devon and Cornwall.”

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MINI MAKEOVER

“During lockdowns we took the opportunity to redecorate the shop, repainting and putting in a new floor so that we had a fresh new look when we reopened.”

Quintessentially BRITISH

INFO@HADEN.COM OBC_HW_December 2021.indd 1

WWW.HADEN.COM

01909 544 570 07/12/2021 12:48