RETAIL PEOPLE MAGAZINE (Issue 22) - RETAIL IN 2020 Onto New Discovery

Page 49

Intelligent Choices for a New World In a world where single-use plastic packaging is rightfully being removed from the supermarket shelves, what solution is there for drinking water? The Retail People Magazine chat with Harry Singh, CEO of NKD Life and shares the years they spent in creating technologically advanced water filtration devices that aim to give us the same endless spring quality water in a single, reusable personal bottle.

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kd Life is a British Company leading the market in the design, manufacture and sales of technologically advanced water filtration bottles. We launched our first consumer water filter bottle in 2017 offering advanced levels of water filtration. Our award-winning nkd Pod+ is designed with the consumer in mind. Ergonomic to hold, finished with a soft luxurious silicone sleeve and incorporating a one-touch cap release, keeping the mouthpiece always clean, the bottle is a delight in its ease of use. The tough BPA free, dishwasher safe Tritan body is designed so it can be taken, anywhere you go. The heart of the bottle is its unique filter. Using Space programme technology, it removes up to 99.9% of Bacteria, Viruses, Cysts, Chemicals and heavy metals from many water sources, instantly, as you drink, giving you crisp, clean, safe drinking water. The three-stage filter begins with removing chemicals and heavy metals, next microbiological contaminants are removed, and finally, the media core ionizes the water making it taste light and fresh. The nkd Pod+ is ideal for travelers visiting destinations where it can be filled at airports, hotels or restaurant taps. It’s also perfect for school children, giving parents peace of mind while their children use the school's water system. The stylish design of the Pod+ coming in 6 colours, none of which would look out of place on any executive's work desk, reminding them to stay hydrated throughout the day. When hiking, camping and out in the wilderness the Pod+ is invaluable, whether you fill from a wadi in the desert, or a river while hiking in the Himalayas. The Pod+ makes a perfect and thoughtful gift, considering the damage single-use plastics are causing to our environment, this product takes a leap in the right direction.

Millions of people across the world every day take a chance of illness or death just to drink water which is often contaminated. We want to put an end to this through our nkd life movement. Each bottle and replacement filter our customer purchases filter 175 litres of water. We, in turn, will provide the same amount of water to those most vulnerable. The Pod+ is sold across Europe, India, Kenya, USA and UAE. We are proud to have leading retailers such Dubai Duty Free, Virgin Megastore, Jashanmal, and Adventure HQ stock the Pod+ and look forward to adding many more outlets soon. For more info, please visit: nkdlife.com

RETAIL PEOPLE . JAN-MAR 2020 .49


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