05
BA (Hons.) GRAPHIC DESIGN
LEVEL
Module Code
OUGD503
Outcomes
Module Title
RESPONSIVE
Doc. Code
OUGD503blank
BRIEF TITLE The Brief
Considerations
Create a logo for fashion brand ‘Me and Agnes’.
Colour: black, white and maybe gold,
I prefer initials of the brand in my logo, or fully written brand name.
Concept/Proposition To create a sleek, modern logo in a way which uses both the M and A from ‘Me and Agnes’, A logo that matches the target audience.
Background No background known – not in existence yet I don’t think.
Target Audience
Mandatory Requirements Logo.
Target audience is 16-40 y.o. modern ladies
Tone of Voice Dead centre between serious and playful..