06 USER NEEDS
To fully understand the needs of users, it is helpful to visualize scenarios that identify the behavior and preferences of each persona, resulting in a map of the service's key functions.
Jim, 34 years old Sound Designer
GOAL: to find inspiration to
exercise and keep up with new softwares and techniques.
decides to exercise his skills and try new techniques.
looks for random inspiration on different platforms.
decides to start working as a freelancer.
joins many websites dedicated to freelancers.
decides to look for new activities to do with his family
searches for activities and events in the area. Opens an article about a new exhibition
Anna, 23 years old Cinema Student
GOAL: to enter the work environment as video maker.
Thomas, 47 years old Law Teacher
GOAL: to spend quality time with his family.
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