How to charge up your slow loading ecommerce website

How to charge up your slow loading eCommerce website?

For any online shopper, a website which is taking more than 2-3 seconds to load is a distraction and not worth giving attention. In this age of “instant coffee” results, a delay of even one second can affect the fortunes of your business in this competitive business environment. It is a matter of few seconds only that can either bring conversions and sales for your eCommerce store or can turn away the visitors from your site.

Describing the importance of every single second, a study done by Walmart indicates that “With every one second of improvement in the loading time, the conversion rates are increased by up to 2 percent”. Furthermore, “whenever loading time increases from 1 second to 4 seconds, there is a significant decline in conversion rates”. It could be clearly understood that every single second count in an eCommerce business scenario.

There is no short cut for quick conversions and sales without improving the loading time of your website. If you are determined to make improvements in the loading time of your site, here are the website speed optimization techniques that can be a true game changer for any business. The infographic shown below will provide you detailed information about reasons for slow website speed, the relationship between conversion rates and site speed, factors to improve website speed, website speed optimization tools and much more.

It is important to pay adequate attention to the loading time of your eCommerce site as the user experience is affected by the every single delay in the loading time. You can’t expect your targeted customers to wait for the proper loading of your website when they have other options to explore for online shopping. Don’t kill your chances of conversions by ignoring the loading time of your website. It is better to take precautions rather than looking out for remedies later on. Remember this golden rule “Less loading time means more conversions” for your eCommerce site.

Description- Is your eCommerce site taking too much time to load properly? Here is this infographic report that can provide you clear idea about how to deal with a slow loading website.