How to use Scroll Heatmap for Conversions?
When the competition in the eCommerce world is heating up, it is important to have something that can provide you the required lead among your targeted customers. You can't provide the same level of services and expect a windfall change in your business fortunes. It is important to take the help of web analytics and site monitoring tools that can provide you clear insight about the performance of your website. These tools will guide you in improving the usability and conversion potential of your website among your business rivals. There are a wide range of heatmap tools available in the market like click heatmap, scroll heatmap, attention heatmap, mouse movement heatmap and others that have their own business applications. MockingFish is one such heatmap tool that offers scroll heatmaps for various websites for better site performance. Here are the various ways that can explain how scroll heatmap can improve site conversions. It helps in analyzing the scrolling pattern of a visitor- Visitors scroll a site in order to find the required information and thus it is important to understand how far they actually scroll on a site. In order to get a clear picture about the scrolling activity of your site visitors, you need to take the help of MockingFish scroll heatmap that can provide statistical information through a detailed heatmap report. The heatmap helps in making the better use of below the fold content- Most of the time, the content or site elements that are present below the fold are usually left unnoticed by the site visitors. To improve the usability of your website, it is important to take the help of a productive scroll heatmap like MockingFish for better customer engagement and