| FASHION
Sustainable fashion: what is it and why is it important?
80 mover-magazine.com
At the moment, the fashion industry continues to be one of the most environmentally hazardous industries, along with the oil industry. We’ve been buying clothes without thinking of how it was produced for ages. Now everything has changed, as lockdown gave many people opportunities to reflect on many important things that they haven’t thought about before the pandemic. In this article, we’ll reveal the essence of sustainable fashion and its goals
Scandinavia has long been concerned about the pollution problems caused by the global fashion industry. Back in 2009, at the Copenhagen Fashion Summit, participants spoke about the problem of low environmental friendliness and non-ethical production of clothing and insisted on the introduction of sustainable fashion development principles on practice for corporations and fashion brands. 10 years later, almost all fashion brands have embraced the concept of sustainable development. All over the world, designers and entire fashion corporations strive for cooperation, searching for new ideas on how to make fashion more ethical. The result is a set of rules for business, fashion, and everyday life. The concept that unites these rules and becomes the main trend in the development of the fashion industry is called “sustainable fashion”. Sustainable fashion means nothing but awareness and care of oneself, other people, and the environment.