Traverse Northern Michigan's Magazine, October 2021

Page 11

Up North. PEOPLE | NATURE | ARTS | NOSTALGIA | BUZZ | WISDOM | CURIOSITIES

THE COSTIN EFFECT by CARLY SIMPSON

A husband-and-wife team is breathing new life into downtown Cheboygan.

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photos by Dave Weidner

hen i called marcella Costin to set up an interview, I was planning for it to be over the phone. I thought it’d be pretty straightforward—Marcella and her husband, John, own five businesses in Cheboygan, including Stormy Kromer Cap & Ale House, one of the Michigan Small Business Development Center’s 2021 Best Small Business award winners. I wanted to know more about them and their vision. So, when Marcella said I really had to come see the businesses in person because they're difficult to describe, I thought she must be exaggerating. I was wrong.

NORTHERN MICHIGAN'S MAGAZINE

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