THE SURVEY

The survey was sent and answered by a group of 43 targeted people to make a curated and realistic diagnostic regarding the current situation of the Tourism Activities sector. Among the group of people, there were decision -makers in the Tourism Activities sector, Tourism companies owners, tourism specialists, operational staff as well as Directors.

Most of our invited experts were Portuguese (88%), 34% were working in the Lisbon Region, and 28% in the center of Portugal. 63% of our participants are owners of Tourism Activities companies, while 23% are managers of this type of this sector business.

The diversity of the group was crucial to identify the key challenges across the value chain of the sector.

The goal of this survey was not to be statistically valid but to have a qualitative approach to the challenges and opportunities of the sector.

The following pages represent the main results of the survey, by pointing out the main challenges, problems, and opportunities.