A CHIC NEW LOOK FOR PASQUIER’S PÂTISSERIE COLLECTION Bakery expert Brioche Pasquier has given its premium French pâtisserie a chic new look to emphasise the exceptional quality of the fine dining pastry products.
T
he collection has been rebranded as Symphonie
colours and flavourings, animal gelatine, and hydrogenated
Pasquier, a name that plays on the variety of
fat. Brioche Pasquier’s environmental credentials are also
flavour notes in the extensive range. Designed
made clear, showing how packaging is being reduced where
to offer professional chefs the finest French
possible, and that the essential packaging that
pâtisserie made in France to traditional recipes
remains has recyclability optimised.
by skilled pâtissiers, the range is specifically designed for foodservice operators.
about all of these things in a sophisticated
“The name Brioche Pasquier is synonymous with
high
quality
French
pâtisserie,
“Our chic new branding tells our customers and relatable way that we feel will appeal to
but
professional chefs who are looking for the
not everyone knows just how much love
best in on-trend desserts for their customers,”
and care is put into the production of our
explains Matthew. “We are a family owned and
premium products,” explains Matthew Grenter,
operated business with over 80 years of history
Foodservice Sales Manager. “Our new branding
behind us. We hope that personal touch shows
demonstrates the special touches we deliver such as
in the style and hand drawn nature of our new packaging.”
the hand finishing of all our Petits Fours, the quality of
All of Brioche Pasquier’s premium pâtisserie products
our fresh French ingredients and the authenticity of our
are baked in France and frozen immediately to preserve
recipes.”
the fresh baked taste. They simply need a short time to
The re-brand runs across the entire foodservice range
thaw before serving. Any member of the kitchen team
and tells the story of the company’s clean label policy which
can assemble and present one of the desserts with a
means it’s products are free from preservatives, artificial
simple garnish.
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Fastfood Professional • December and January 2021-22
December and January 2021-22 • Fastfood Professional
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