HOME CARE
Disinfection that lasts
As soon as a surface is touched again, it is recontaminated. Yet, when using Actizone in surface cleaning applications, you have patented technology that provides a continuous protection of surfaces
When using typical disinfection cleaners at home, many consumers believe that the surfaces stay protected for several hours. They also believe that efficient disinfection is not required at least until the next day. In reality, disinfectants kill bacteria and viruses, but take time to take effect and do not provide long-lasting protection. Actizone from Solvay presents a game changer in this regard in the hygiene and disinfection market.
A
s soon as a surface is touched again, it
an integral part of the everyday cleaning chore,
is recontaminated. Even a single missed
while consumers have become more demanding in
bacterium will produce over 16 million
terms of the performance of products they use.
copies in only eight hours.
Actizone presents a real breakthrough in
KEEPING THE ENTIRE FAMILY SAFE
the hygiene market. According to Solvay, this
Common disinfectant cleaners on the market
disinfectant cleaner not only provides 99.9% germ
make use of antibacterial active technologies, such
kill, but also continues to be active on surfaces
as quaternary ammonium ingredients, alcohol
for 24 hours, even after multiple events of
or bleach, which are effective in killing germs on
erosion and recontamination of the surface by
contact. Once deactivated, surfaces return to
multiple contacts.
their initial state, which means that they can be recontaminated.
A SUDDEN AND RISING NEED FOR HYGIENE
Subsequent to four years of research and
Consumers spend significant time on interior
development, Solvay launched Actizone, a
cleaning tasks, and as we are constantly
unique blend that combines Solvay technologies
interacting with surfaces, keeping them protected
and know-how for a truly long-lasting defence
against bacteria and viruses has become an
mechanism against harmful microorganisms and
absolute priority.
with proven efficacy under regulated tests.
Furthermore, the global coronavirus pandemic
Multipurpose disinfectant cleaners with Actizone
has not only pushed every single consumer to
technology combine
place hygiene at the heart of their existence, but
three benefits:
also at the centre of their cleaning routines. As a
1. optimal cleaning performance
result, antibacterial claims for hard surface cleaners
2. fast kill of more than 99.9% of germs
launched in Europe have grown over 140% between
3. 24-hour antimicrobial protection against
January and September 2020. Another spinoff of the crisis was the sudden rise
ACTIZONE HIGHLIGHTS
• fast kill (< five minutes) of 99.9% of the germs and broad-spectrum efficacy • long-lasting disinfecting action, up to 24-hour antibacterial effect even when the surface is eroded and contaminated by multiple contacts • no compromise on cleaning aesthetics with residue-free cleaning • enhances productivity and reduces risks of recontamination • supplied as a ready-to-dilute formulation • suitable for disinfectant spray cleaners.
Actizone-based products are formulated to enhance consumer cleaning experiences from start
recontamination, including when eroded by
to finish. Most importantly, Actizone is designed
multiple contacts.
to work on a variety of commonly used surfaces,
in hygiene awareness for consumers worldwide.
including laminates, polycarbonate, glass and
Surface care industry leaders have witnessed
OPTIMAL CLEANING PERFORMANCE
steel. The technology offers unmatched aesthetic
an increased demand for products with proven
An enjoyable and effective cleaning experience
benefits and excellent cleaning performance over a
efficacy, detailed on the labels and often backed by
is the expectation of today’s home care products
range of soils. Consumers are able to preserve the
trusted technical data rather than simply trusting
from modern consumers with busy lifestyles – and
natural shine of a surface by ensuring a residue-
marketing. In simpler words, hygiene has become
antibacterial solutions are no exception.
free clean.
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QUARTER 4 2020 // P&C AFRICA
