Niche Magazine Issue 50

Page 84

NICHE FEATURE: THE PARMAR COLLECTION

The Parmar Collection’s further expansion Leicestershire hospitality group The Parmar Collection are expanding their stunning venue offerings and moving to a new creative hub, continuing their rise in success WORDS BY EMILY MILLER

A

s a resident of Leicestershire, you will already be familiar with The City Rooms and Winstanley House, which is also home to restaurant Black Iron. Both have luxury details at the heart of their design and service, the boutique venues and hotels are synonymous with stunning design. Now, The Parmar Collection, the group which owns the venues and

which has built a reputation based on high-style and substance, also launched Black Iron Social in the heart of the city centre. Few will currently know that one brand is responsible for these locations, but The Parmar Collection – whose commitment to good style, memorable design and excellent service can be seen in all locations – continue to

further their exceptional hospitality in the area. The group is growing and will soon be moving to a new head office called the Creative Hub, where the company will come together as a team to innovate and build on their exciting hospitality offerings in the city. Discover more from the group at theparmarcollection.co.uk.

Black Iron Social

The City Rooms

Winstanley House and Black Iron

Launched just this year and set in the extraordinary surroundings of The Gresham, Black Iron Social is a relaxed yet stylish addition to Leicester city centre. With menus designed to be fun and enjoyable and of course delicious, there’s a plate for every occasion. Inspired by the fantastic ingredients sourced from local suppliers, Black Iron’s food combines traditional and modern cooking techniques. Using classical and further afield flavour combinations, you can expect an interesting and diverse menu that caters for all. 86 | NICHE

The City Rooms is a Georgian, Grade I listed wedding venue and banqueting hall with luxury boutique bedrooms in the heart of Leicester city centre. This stunning, historic venue attracts guests from all over Leicestershire, the East Midlands and further afield. Built in 1792, it is a venue steeped in history, with many fascinating features, giving evidence of the original plans for the building to become the premier hotel in Leicester. The four lavishly decorated boutique bedrooms are also one of the best kept secrets in the city centre.

The venue is a Grade II Listed Georgian house located just outside of Leicester city centre with 19 stunning bedrooms, two elegant ballrooms, a modern British restaurant, private dining room and beautiful terraces all set in 168 acres of rolling public parkland. The British Steakhouse, Black Iron, which is complete with a charcoal-fired oven, attracts diners from far and wide. Set amid parkland with its illustrious history and contemporary renovation, Winstanley House is one of the Midland’s most prestigious locations.


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Articles inside

The Boardroom

2min
pages 106-108

Nachural Awards

1min
page 105

Real Entrepreneurs’ Dinner

1min
page 104

Niche Networking

1min
page 102

Real Entrepreneurs’ Awards

1min
page 103

Kazzoo’s Pink Tie Birthday Ball

2min
page 99

From breaststroke to brush stroke

3min
pages 95-96

The Music Room

2min
page 93

Tickled Pink Comedy

1min
page 94

Hospitality dreams

2min
page 86

The Parmar Collection

2min
pages 84-85

Catering through Covid

3min
page 82

Stress management: time out at the spa

3min
pages 78-79

Susie the Foodie

4min
pages 80-81

A night at Mem Saab

2min
page 83

Putting the joy back into clothes shopping

3min
page 77

Mortgages for the first rung of the property ladder

8min
pages 64-70

160-years of homeware

2min
pages 71-75

Building a business

2min
page 63

What happens when you provide a creative space for employees

2min
pages 59-60

Developing a vibrant city

3min
pages 61-62

Personality through professional portraits

1min
pages 55-56

How do they find you? Website building

2min
pages 57-58

Tales from the print room

2min
page 54

The water revolution

2min
page 53

10 years of legal advice

2min
page 50

Introducing no-fault divorce

2min
page 49

Separation without suffering

2min
pages 47-48

Talking Legacies

2min
page 46

Escaping the legally binding contract

3min
page 43

Award applications for long-term success

5min
pages 44-45

Tax advice: how to sell a bus iness

2min
pages 39-40

Niche Business Awards semi-finalists revealed

3min
pages 36-38

Making money in your sleep

2min
page 42

The future of working in Leicester

2min
page 31

Help to grow: a government funded course for businesses

4min
pages 28-30

The sound of Leicester

3min
pages 26-27

Thought Leaders

20min
pages 14-20

A throwback to where it all began

2min
page 24

East Midlands Accelerator extends support

3min
page 13

Generation Next finalists revealed

1min
page 12

Other milestones in Leicester for 2022

1min
page 25

Make a date with Leicester new city guides

5min
pages 10-11

We Asked You

2min
page 21
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