Illustrations by www.adobestock.com/atScene and NuTz
KEY TO SUCCESS
YOUR FREE REALTOR.COM PROFILE:
THE KEY TO BEING FOUND BY REALTOR.COM
“Hide-and-go-seek” is a great game to play with children, but it’s the last game you want to play when it comes to potential clients trying to find you online. By claiming and filling out your free Realtor.com® agent profile, not only will you make yourself easy to find, but you will create the opportunity to generate free leads. The overwhelming majority of Realtor.com profile views come from internet searches. A fully-completed Realtor.com profile is indexed several times a day by search engines, potentially sending more buyers and sellers to your page. Of course, potential clients can also use our “Find A REALTOR®” search tool to find you once you’ve created your profile.
Benefits of fully-complete profile: When you have a fully-complete profile, you get to tell potential clients your story. They get to see your years of experience, certifications and designations, along with your local knowledge, front and center. All of this goes to building your personal brand. A complete profile is giving buyers and sellers more ways to identify and connect with you when filtering by city/town, neighborhood, ZIP code, agent name, and map areas. You can even use an interactive map so your important data can speak for itself, such as: • Past transactional data • Current listing activity • Recently sold (if your MLS provides this to Realtor.com) • For rent listings; and • Open houses
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NOVEMBER | DECEMBER 2023
OC REALTOR®
How to get started:
The simplest way to get started is to visit Realtor.com/ profile,click the “Get started” button, and follow the prompts, or you can go to the upper right corner of the home page and log in if you’ve already claimed your profile. If you have any questions along the way, there are videos embedded on the sign up page to help you with the process, and you can also contact the Realtor.com Customer Care team from the contact us form or via phone at (888) 481-0763. Once you are logged in to your dashboard, click on “Profile” in the toolbar on the left and select “Manage Profile.” From there it’s as simple as adding a background and profile picture and filling in the blanks. You can even add a short video about yourself to help consumers learn even more about you. The key is to start filling it out and remember Realtor.com is here to help get you started.
