Travel Trade Maldives Magazine

A dose of joy, love, and sunshine in the Maldives

The

Vilu

ORCA TEAM

Managing Director & CEO

Akhmeem Abdul Razzaq

Director - Content Creation

Mohamed Khoorsheed

Manager - Accounts & Admin

Managing Editor

Zeek Ashraf Nashama Mohamed

Assistant Manager –Media & Marketing

Raaya Abdulla Fathimath Zeen Mohamed Aminath Suha Mohamed

Digital Marketeer

Ibrahim Areef

Chief Operating Officer

Chief Design Officer

Director - Digital Strategy Ahmed Nasir Zaya Ahmed

Editor‘s Note

Dear Readers,

Welcome to the September 2022 edition of Travel Trade Maldives, our print publication dedicated to all things travel, trade and tourism in the Maldives. This year marks a momentous occasion as we celebrate the golden jubilee of Maldives tourism. For our cover story this issue, we do a deep dive into the last 50 years, looking at how the industry has grown and evolved since its inception.

Associate Editor Designer

Website

orcamedia.group

Manager

Fathimath Shaaira Thoo Nazim

Consultant

Mohamed Mizyan Hamdhoon W. Moothi

Manager – Content Production

Ali Sageef Ibrahim Kudie

Senior

Ma’aan Abdulla

Content Creator

qrco.de/orcamediagroup

Published By

As part of our TTM Takeover, we first shine a light on Fushifaru Maldives, a boutique local resort tucked away in the untouched Lhaviyani Atoll. Our second TTM Takeover focuses on Fairmont Maldives Sirru Fen Fushi, a stunning hideaway located in the northern Shaviyani Atoll. Our Editor’s Picks explore remarkable properties across the Maldives, including Finolhu Baa Atoll Maldives, NAKAI Maayafushi, OBLU Helengeli and Fihalhohi Island Resort.

Under our People section, we bring you the story of Chitra Randhawa, the Senior Regional Director of Sales, Asia Pacific at IDeaS. We also sat down to have chats with Ahmed Zahir, the Hotel Manager at Angsana Velavaru, and Amara Shafeeq, the Marketing and Communications Manager at Sheraton Maldives Full Moon Resort & Spa.

As usual, our regular news segments touch on all aspects of the industry, such as aviation, wellness, and sustainability. To wrap up the issue, we’re highlighting the recent TTM Maldives 2022, the leading international travel trade show of Maldives, which was held from 23rd to 25th August 2022.

Happy reading!

Creator

Ziyaan Ibrahim Hussain Nuha Hassan

MMPRC Roadshows & Fair List 2022

11th April - 13th April

27th May - 29th MAy

14th August - 23rd August

WTM AFRICA

3rd March - 4th March

Russia

14th March - 16th March

LTM MOSCOW OTM

MALAYSIA INTERNATIONAL DIVE EXPO (MIDE)

MALDIVES ROADSHOW IN RUSSIA

24rd March - 27th March

BRUSSELS HOLIDAY FAIR

Brussels, Belgium

Brussels Expo - Exhibition Center, Brussels, Belgium

25th March

DELUXE TRAVEL MARKET (DTM)

30th March

MARCH Moscow, Russia Berlin, Germany Kazakhastan (COINCIDING WITH EXPO 2020) MIDDLE EAST & GCC

Germany, Global Kazakhastan Dubai, UAE

MALDIVES ROADSHOW IN DUBAI

APRIL

5th

-

WTM LATAM

São Paulo, Brazil

LATAM

9th

MATTA

SEA Italy

10th

BIT MILAN

Kuala Lumpur, Malaysia Milan, Italy

MAY

SEA

Cape Town, South Africa Germany

Kuala Lumpur, Malaysia

MIDDLE EAST ROADSHOW

South Africa Germany

31st May - 02nd June

Frankfurt, Germany

Moscow, Rostov–on-Don, Novosibirsk, St. Petersburg

Riyadh, Kuwait & Doha

MALDIVES ROADSHOW IN GERMANY

May 01st May 04th May

Hamburg, Berlin, Munich, Dusseldorf & Frankfurt, Germany

MALDIVES ROADSHOW IN THAILAND

SEA

Middle East Germany Bangkok, Thailand

8th May - 11th May

THAILAND DIVING EXPO

SEA

9th May - 12th May

ARABIAN TRAVEL MARKET (ATM)

Middle East

Bangkok, Thailand Dubai, UAE

18th May - 20th May

SATTE

01st June

MALDIVES ROADSHOW IN USA

New York, Miami & Los Angeles, USA

USA

JUNE JULY

TTF

TRAVEL TRADE MALDIVES

22nd May - 24th May

RIYADH TRAVEL FAIR (RTF)

Middle East

Riyadh, Saudi Arabia

July

VISIT MALDIVES TRAVEL EXPO

1st July - 3rd July 13th July

Indonesia

SEA

Calcutta, India India

India Mumbai or Bengaluru, India

MILT CONGRESS

AUGUST

01st August

Greater Noida, India SEA

NATAS

India Singapore

SEPTEMBER

RUSSIA Maldives 3 Cities (TBC)

Maldives, Male’ France

23rd August - 25th August 01st September 12th September - 15th September

KINGDOM BUSINESS & LUXURY TRAVEL (KBLT CONGRESS) 2022

Saudi Arabia

MALDIVES ROADSHOW IN FRANCE MALDIVES ROADSHOW IN NORDIC REGION

NORDIC

weden, Finland, Norway & Denmark

LTM KIEV

RUSSIA, CIS Paris, France

IFTM TOP RESA

Middle East Kiev, Ukraine France

01st September 20th September September 22nd September - 25th September

TOURISM EXPO JAPAN

Japan

Osaka, Japan

MALDIVES ROADSHOW IN INDIA

OCTOBER Delhi, Mumbai, Bengaluru, Chennai, Trivandrum and Ahmedabad

India

TTW ZURICH

NOVEMBER

QATAR TRAVEL MARKET

Doha, Qatar

ROADSHOW IN TURKEY

Istanbul, Ankara, Antalya

IBTM CHINA

Shanghai, China Sydney, Melbourne,Brisbane

Spain

MALDIVES ROADSHOW IN CHINA

ROADSHOW IN AUSTRALIA ROADSHOW IN SPAIN

ASIA

MALDIVES ROADSHOW IN CENTRAL & EASTERN EUROPE

Middle East France

Madrid, Barcelona, Valencia , Bilbao, Malaga Singapore

MALDIVES ROADSHOW IN ITALY

Naples, Bologna, TBC Sydney, Australia

LUXPERIENCE

TTG TRAVEL EXPERIENCE

Rimini, Italy

Beijing, Shanghai, Chengdu & Guangzhou Fira Barcelona Gran Via venue Av. Joan Carles, 08908 L’Hospitalet de Llobregat Barcelona

China Spain

DECEMBER

IBTM WORLD

Zurich, Switzerland Zurich, Geneva, Basel

ROADSHOW IN SWITZERLAND WORLD TRAVEL MARKET (WTM) LONDON

ILTM CANNES

France

USTOA ANNUAL CONFERANCE + MEMBERSHIP + SPONSORSHIP

USA

USA

INTERNATIONAL MALDIVES TRAVEL MART (IMTM)

MALDIVES ROADSHOW IN UK

London, Manchester, Glasgow, Birmingham

ATTA ELEVATE NORTH AMERICA CONFERENCE

United Kingdom Oregon, USA

Market Overview

Statistics publicised by the Tourism Ministry show that the Maldives has recorded over 1.1 million tourist arrivals so far this year.

The statistics show that Maldives saw a total of 1,321,932 tourist arrivals last year, of which 824,162 tourists arrived as of 18th September 2021. The number of tourist arrivals this year as of 18th September 2022 stands at 1,141,122. This is a 38.5% increase.

India accounts for the highest tourist source market to the Maldives this year, with 14.2% of total arrivals from the country as of 18th September. In second place is Russia with 11.9%, while the United Kingdom takes third place with 11.3% of arrivals. Tourist arrivals to the Maldives have increased for all markets this year, with the highest number of tourists visiting from India, Russia, the UK, Germany, and Italy. A large number of tourists have also visited from the US, France, Spain, Saudi Arabia, and Switzerland.

There are 1,182 tourist facilities currently in operation, which is a total of 58,461 beds. Of the operational tourist facilities, there are 164 resorts or marinas, 848 guesthouses, 2 homestays, 155 safari vessels and 13 hotels currently in operation.

The average stay of tourists in the Maldives is 8.2 days.

Fushifaru Maldives Authentic Maldivian Hospitality at its Finest

Escape to an exquisite island paradise at Fushifaru Maldives, a relatively new property nestled in the untouched Lhaviyani Atoll. Blissfully marooned in the middle of the Indian Ocean, fringed by powder white sand beaches and crystalline turquoise waters, the property offers laid-back tropical vibes with luxurious comfort and complete privacy. This boutique resort features 63 modern villas across a number of categories, each designed with a uniquely Maldivian touch. Choose from 44 beach villas and 19 water villas, and surround yourself in either the natural beauty of the azure water or your own private pearly beach. Your personal Resident Host is at your beck and call to ensure an unforgettable stay.

Food lovers can satisfy their every craving at any of the three restaurants at Fushifaru Maldives. Korakali, the resort’s main restaurant, serves both global and island-inspired flavours on the beach. Dinner comes alive at Teppanyaki, with a live theatre of showmanship showcasing flame grilled Angus beef, fresh seafood and Japanese flavours. Lastly, overlooking a glimmering sea, guests can dine under a thatched pavilion at Raakani while feasting on fresh catch of the day, grilled meats and seafood platters.

For enthusiasts of underwater adventure, Fushifaru is in close proximity to a plethora of world-class dive and snorkel sites. The marine protected area ‘Fushifaru Thila’ is also the perfect spot to catch a glimpse of the vibrant sea creatures that roam around the reef. You could even create your own castaway sandbank experience with your Resident Host or sail into the sunset on a traditional dhoni with a specially prepared gourmet picnic on board.

Once-in-a-Lifetime Experiences to Have at Fushifaru Maldives

Fushifaru Maldives gives guests the chance to create memories that they can cherish forever. With an array of exciting experiences and activities on offer, this idyllic getaway awaits for you to reconnect, discover and explore. Here are a few must-try unique experiences at Fushifaru Maldives.

Indulge in a Bespoke Culinary Experience

Whether it’s beginning your day with a floating breakfast served on a traditional dhoni, or a romantic candlelit dinner by the beach, there are a number of bespoke culinary experiences that will wow you at Fushifaru Maldives. For the ultimate seclusion, dine atop the Handhu platform, where you’ll be feasting to the sounds of waves gently lapping against the shore.

Immerse Yourself in Maldivian Culture

Discover authentic Maldivian experiences and craft woven handicrafts made from palm leaves, climb a coconut tree or cook up a traditional Maldivian meal with Fushifaru’s local chefs. You could even experience the ‘real’ Maldives by visiting one of the neighbouring inhabited islands, where you will discover the slow pace of simple, traditional local life.

Fushifaru Thila is well known for cleaner wrasse stations positioned between 10 and 15 meters of depth all over the reef making the place one of the ‘Must” dive sites. It is common to spot manta rays during the dive. Big schools of hump back and blue striped snappers, close of fusiliers, giant trevally, oriental sweet lips and barracuda are frequent visitors of the Thila.

Create your own castaway adventure with your loved one to the largest natural sandbank in Lhaviyani Atoll, just a stone’s throw away from Fushifaru Maldives. Glamp under the stars on your four-poster canopy bed draped in muslin and enjoy a specially curated menu from the sea prepared by your personal Chef. Watch the sunset and lull yourself to sleep with the waves lapping against the shore. Awake to a glorious sunrise and spend the day reminiscing about your once-in-a-lifetime castaway experience!

Dive Deep and Discover the Stunning Marine Life at Fushifaru Thila

Create Your Own Castaway Sandbank Experience

Scan and experience Maldives like never before

Fushifaru Maldives

Unique Culinary Offerings at Fushifaru Maldives

Rendezvous at Fushifaru Maldives for an extraordinary culinary experience to try something new and indulge in local specialties. From the delights of island-inspired flavours to the interactive live cooking stations, the boutique island haven features regional and international flavours to suit every taste and dietary requirement.

Fanihandi Bar

Laze the day away with a fresh kurumba from the local coconut trees, sip on classic faves to specially crafted cocktail creations and enjoy bar bites throughout the day with poolside views gazing into the azure sea.

Teppanyaki

The resort’s main restaurant serves both global and serves island-inspired flavours on the beach from sunrise to sunset. Tropical picturesque views of the ocean fused with Maldivian charm.

Korakali Raakani

Raakani, named after the Conch Shell, exudes elegance and exquisite ‘surf and turf’ cuisine where you can dine under a thatched pavilion at Raakani while feasting on the fresh catch of the day, grilled meats and seafood platters.

Dinner comes alive at Teppanyaki, with a live theatre of showmanship showcasing flame-grilled Angus beef, fresh seafood and Japanese flavours. Experience an interactive and exciting dining experience with a live show and delicious cuisine.

Korakali

Raakani

Thundi

Feel the sand between your toes and chill out on an airy cabana while sipping on cold-pressed juices, immune booster shots and nibbling on fresh fruit skewers without leaving the beach.

In Villa Dining

A magical dining experience created either in your villa or on your private deck where you can choose from the Chef’s specially curated menus or create your bespoke menu.

Special Dining

From floating breakfast to romantic pool or beach dinners, private Handhu platform dining to sandbank picnics, the special dining options will make your stay even more unforgettable.

Teppanyaki

Thundi

In Villa Dining

Relax and Rejuvenate at Fushifaru Maldives’ AwardWinning Heylhi Spa

Step into a lush jungle-like greenery at Heylhi Spa and reconnect your mind, body, and soul through specially designed spa treatments to help you relax, de-stress and re-energize.

Heylhi Spa is nestled in a natural jungle at the shoreline, locally known as Heylhi. Local coconut is used in treatments designed to cleanse, nourish and soften the skin. Heylhi Spa features an extensive menu of holistic therapies and the skilled therapists will take you on a journey of relaxation and rejuvenation.

The spa is a sanctuary that embodies the spirit of rejuvenation inspired by the Cleaner Wrasse Fish found throughout the island’s reef. The five treatment rooms at the spa resembles traditional Maldivian cottages surrounded by lush greenery and an outdoor garden bathroom with a plunge pool sitting in the centre of the garden.

The skincare and lifestyle brand used at Heylhi Spa is the ILA, an ancient Sanskrit word for Mother Earth. It is a pure blend of healing skincare products coveted with the purest ingredients that nature can offer. Heylhi’s team of experienced therapists delivers the experience of the luxury spa and wellness with love and joy.

If in need of a morning mood boost or evening reset, you can uplift your mind and energize your body with meditation and yoga classes with the in-house Yogi.

Fushifaru Maldives

50 Years in the Making — The Story of Tourism in the Maldives

As a fishing community with a small airstrip in Hulhulé Island, the Maldives was not a well-known tourist destination prior to the 1970s. However, with the opening of Kurumba Resort, the advent of tourism in the Maldives completely changed the economic landscape. Since then, tourism in the Maldives has been booming, reaching many milestones over the last 50 years.

The first resort in the Maldives, Kurumba Resort, came about when George Corbin met with Ahmed Naseem from the Maldives Embassy. As a travel agent from Italy, he wanted to find the perfect place for his clients to relax and spend time with their family. In other words, an under-the-radar spot for tourists to escape. With that idea in mind, Naseem invited Corbin to the beautiful and untouched islands of the Maldives. They saw the potential of what the Maldives could offer to the rest of the world, and work began to launch the first resort in the Maldives.

Kurumba Resort opened in October 1972. It welcomed guests to a Maldivian hotel, a concept which was unheard of in the small fishing archipelago. The 30-room resort was a huge success, and Corbin and Naseem’s continued to harness the Maldives’ rich tourism potential. Kurumba’s success solidified foreign investments, tourism infrastructure took shape, and the economy improved significantly.

Over the last five decades, visitors from all over the globe have come to experience the Maldives’ untouched reefs, pristine white beaches, overwater bungalows, and awardwinning spas and restaurants. Now, the Maldives is one of the most popular tourist destinations in the world, welcoming over a million tourists annually. In 2020 and 2021, Maldives won the World’s Leading Destination award for two consecutive years, despite global challenges amid the COVID-19 pandemic.

On 3rd October 2022, we will be marking the momentous ‘golden jubilee’ celebration of tourism in the Maldives. The day has been declared by President Ibrahim Mohamed Solih as National Tourism Day, to celebrate the efforts of tourism workers and stakeholders, and the overall achievements of the industry as a whole.

Photo Credits: Kurumba Maldives

Chitra Randhawa

Senior Regional Director of Sales, Asia Pacific at IDeaS

Chitra Randhawa is the Senior Regional Director of Sales, Asia Pacific at IDeaS. She is responsible for growing IDeaS’ revenue management business and enhancing the company’s leading brand reputation in the dynamic Asia Pacific hospitality sector.

With more than decades of experience, she has a record of growing businesses in the regional hospitality and travel sectors across a range of established and emerging markets in Asia Pacific including ANZ, Maldives, Sri Lanka, Indonesia and India.

Our team sat down with Chitra to find out more about IDeaS and the various revenue management solutions they provide.

Could you tell us a bit about your career so far?

I’ve been in the hospitality industry for the last thirty years, mainly with hotels for a long time in sales and marketing. I started specializing in revenue management since the last six and a half years, and I’m really liking it as well.

Tell us more about IDeaS and the various revenue solutions you provide. How do you differentiate yourself from your competitors?

We offer revenue management solutions for all types of hotels and sizes, transform the right data into clear and actionable insight, and assist our clients to price forecast and report efficiently.

What are the main challenges faced by your consumers in hospitality, and why is revenue management so important in overcoming them?

With the post pandemic situation, traveller behaviour will be very different. Hotels can leverage automation or artificial intelligence to drive revenue with better pricing and forecasting.

It’s hard to carry out budgeting and forecasting by using data manually, especially in the last two or three years during the COVID-19 period. With less manpower resources across the hospitality industry, revenue automation is the most cost-efficient way to drive revenue with greater profit.

Could you tell us about some of IDeaS’ key business highlights in the Asia Pacific region?

One of the things that we are seeing lately is hotels investing more and more in hotel technologies, including revenue management, to get ready for travel rebound. More hotels rethink their revenue strategies to achieve total revenue optimization. We are not looking at just room revenue, we are looking at non-room revenue too.

Maldives is one of our major markets with increasing demand in advancing hotel revenue strategies. Some of our recent wins over the last 12 months include Hyatt, the Swire hotels, Cora Cora Maldives, Millennium Hotels and Resorts and the Radisson Hotel Group etc.

What are the emerging technological trends when it comes to revenue management, especially in the hospitality industry?

Apart from just the typical revenue management solutions, we have now got Optix, RevPlan, consolidating hotel data to deliver total revenue optimizations. We also have channel forecasting, delivering pivotal insights into channel demands and costs.

Ahmed Zahir

Hotel Manager at Angsana Velavaru

Ahmed Zahir is the Hotel Manager at Banyan Tree Group’s Angsana Velavaru. He joined Banyan Tree Group in 1995 and currently has over 27 years of experience with the Banyan Tree Group in the Maldives. Ahmed Zahir started his career as a laundry supervisor and was appointed the role of Hotel Manager at Angsana Velavaru in April 2021.

Could you tell us a bit about your career so far?

I joined Banyan Tree group on 16th July 1995 as a Laundry Supervisor and have over 34 years of experience in the industry. Before becoming the Hotel Manager, I have filled many positions such as Housekeeping Supervisor, Assistant Housekeeper, Executive Assistant Housekeeper, Executive Housekeeper, Front Office Manager, Rooms Division Manager and Executive Assistant Manager.

How does Banyan Tree compete with other international brands in Maldives?

Banyan Tree focuses on developing local talent since the very first day, while making the team’s safety and wellbeing their first priority. As a result, in all Banyan Tree properties, most of the leaders (HODs) are locals today. The company’s culture is authentic, and provides stewardship of cultural and natural heritage. Day by day the company’s purpose of “Embracing the Environment & Empowering the People” is becoming more meaningful than ever.

How would you describe your housekeeping journey and the role of housekeeping management at resorts?

I would describe housekeeping journey as enriching and exciting. The responsibility of housekeeping department is much more than making up the guest villas/rooms twice a day. Observant customers can judge how good the housekeeping department of the property within few minutes of their arrival. Therefore, the housekeeping management has to ensure that the entire hotel including back and front of house is always spotless at all times, not to mention the uniforms, linen, upholsteries, walkways as well as beach. They should empower and encourage the staff to be innovative while maintaining the standards of the hotel, and coordinate preventive maintenance of guest villas, laundry as well as public areas with property maintenance team is

one of the key roles of the housekeeping manager. Of course, managing departmental budget responsibly has to be on top of the list.

What have been the greatest challenges you have faced so far in your career?

I would say the 2004 tsunami and the recent COVID-19 pandemic were the most difficult times I have seen so far during my 34 years in the industry. Since we are very much dependent on tourism, both the Tsunami and Covid-19 had a negative impact on our lives as a whole. We had to take some tough decisions in order to sustain the business. During the pandemic I wasn’t able to meet my family for more than a year which was very tough for me. I try to stay positive in difficult times which helps me to overcome any challenges I may face.create an environment where female empowerment is as equal as males.

What do you consider to be your greatest personal success?

When colleagues approach me and tell me that I have inspired them to move forward in the industry, it makes me so happy. That is what I consider to be my greatest personal success.

Do you have any words of advice for those looking to succeed in this industry?

Hard work with dedication and full commitment will make you succeed. Understand that nothing can be achieved easily, hence the road to success will be bumpy and long. Those who strive harder will eventually survive. The people around you will always play a huge part in your success, so be humble and treat everybody with respect.

I would like to share a very good quote from Robert Kiyosaki: “When you are young, work to learn, not to earn” so do not miss any learning opportunity. Knowledge will be your biggest asset; the rest is secondary.

Amara Shafeeq

Marketing and Communications Manager at Sheraton Maldives Full Moon Resort & Spa

Amara Shafeeq is the Marketing and Communications Manager at Sheraton Maldives Full Moon Resort & Spa, a luxe beachfront resort in North Male’ Atoll. Amara completed her Bachelor’s Degree in Business Marketing from Malaysia and joined the Bank of Maldives as a Social Media Coordinator. She then moved to Bristol, United Kingdom to do her Masters in Marketing Communication which made her realize how vast the marketing field is. Our team had a chat with Amara to find out more.

Tell us a bit about yourself and how you started your career.

I wanted a career path that allowed me to do what I loved whilst also being able to contribute to the environment and marine conservation. During an educational seminar, I met coordinators of the Protect Maldives Seagrass Campaign. I happily offered my time and resources to the cause as a volunteer and assisted them with seminars, marketing efforts and creating awareness. My career in the hospitality industry really took off that very same year as a Marketing Communications Coordinator in one of the resorts and there was no looking back from there.

Being a female hotelier, do you think that it is easier than before? How did the Maldivian tourism industry change over the last few years?

Absolutely! Seeing a woman in the hospitality industry was rare in the past, almost taboo. It makes me proud to see more and more female hoteliers taking over the industry nowadays and I believe that people’s perspectives are changing, and in general, we are more accepting of women in the hospitality industry. The Maldivian tourism industry has become less maledominated, more respectful, diverse, more accustomed to treating women as equals and empowering women. I would not call it perfect yet, but we have come a long way and hopefully are on the right trajectory towards equitable opportunities and treatment for all.

Do you think it is possible to maintain a work-life balance for female hoteliers with families? What is your take on this?

I am truly blessed to come from a supportive family with very strong female role models and know several strong female colleagues as well. My mum and sister, who always keep me grounded, and my aunts are my biggest female inspirations. I have watched the women in my family juggle their wonderful careers and loving families in perfect harmony. I absolutely believe that female hoteliers with families can maintain a harmonious worklife balance because I have personally seen how my friends and colleagues balance their careers and home. Of course, there are challenges, but having the drive,

patience, support, and right mindset goes a long way. I am confident that if I choose to have a family in the future, I would not have to give up on being a hotelier.

What is your biggest personal achievement so far?

I have always set personal goals for myself, throughout my life. I am proud to be able to say I have achieved all of them so far. The biggest personal goal yet was for me to take on a leadership role when I turned 30. Funnily enough, it was time for a change and I decided to end my journey as a Marketing & Communications Coordinator just days before my 30th birthday. I looked for better opportunities and I was hired as a Marketing & Communications Manager at Sheraton Maldives Full Moon Resort & Spa –just two months later! Taking on a leadership role at an established global hotel brand at 30 has been my biggest personal achievement so far.

What are the main challenges for a female hotelier?

As women are inherently perceived to be more caring and nurturing, and therefore the more sensitive and emotional of the genders, I think people tend to underestimate the strength and capability of female hoteliers. Our upbringing and the perception and mindset of our society have really projected a lack of confidence in women as capable of having both a career in hospitality and a family. Yet, women have been resilient throughout and proven otherwise. The way we have been brought up, the opportunities and level of access we have available in order to shine and make our voices heard, the role models we have, the expectations of people and the criticisms we have faced, the choices we have made, the support or lack thereof we have received all contribute to our perception of what we can and cannot achieve and how far we can go.

What advice would you give to other ladies looking forward to starting their career in the hospitality industry?

I am a huge advocate for female empowerment and I want to see more women finding their rightful place in this industry. I truly believe that women can move mountains. Having a strong and confident character goes a long way; people respect you regardless if you really try to just be yourself and apply your skills and talent to the best of your abilities. Mindset is key; never letting anyone else bring down your spirits and believing in yourself will take you farther than you ever think you could go. Take the time to ease into your surroundings when you start your career in hospitality, learn, and absorb as much as you can, from your peers, your superiors. Be punctual, respectful, and disciplined. Keep your head held high and never stop reaching for the stars!

New Appointments

FREDERIC PERRIN

General Manager at Diamonds Athuruga

NARAIN SHARMA

Cluster Director of Sales at Planhotel Maldives

PANKAJ PANDEY

Sales Manager for the Indian Market at Villa Hotels & Resorts

SAMEE SAEED

Resort Manager at Oaga Art Resort

Business Development Director at Oaga Resorts

NIHAL SEVUK

Director of Revenue at The Standard, Huruvalhi Maldives

ALI ADAM

General Manager at Sun Siyam Iru Veli, Maldives

MOHAMED NIHAJ

General Manager at Brennnia Kottefaru

HASSAN SHIFAU

Director of Human Resources at Paradise Island Resort & Spa

FATHIMATH REENA

Make Your

5° North by Finolhu Baa Atoll Maldives – Destination Dining Under the Sky

Finolhu Baa Atoll Maldives has launched an exclusive new dining experience at 5° North.

Situated on a special platform, which is located exactly 5 degrees North of the Equator, this whole new level of destination dining experience offers blissful seclusion in the heart of the tropical lagoon. Available for a minimum of two and a maximum of eight guests, this is an exclusive experience in every sense of the word. With water all around and nothing but sky above, the evening truly belongs to you.

As you marvel at the changing colours of golden hour fading into blue, tantalising aromas fill the air. Whether you choose to indulge in a romantic dinner with a special someone or a celebratory meal with family or friends, indulge your taste buds with a delicious set menu. Prepared by your very own chef and served by your dedicated butler, the choice of carefully

curated menus includes the finest steak, seafood and vegetarian delights.

After starting with your choice of the chef’s speciality platter, oysters or Mediterranean spreads, the main course awaits. From Angus beef sirloin steak, lamb merguez sausages, marinated reef fish, grilled Maldivian lobster and jumbo prawns to halloumi cheese skewers and vegetables marinated in mild spices, every taste is catered to here. What better way to conclude such a perfect evening than with a choice of scrumptious desserts that includes baked cheesecake, espresso crème brulee biscotti, chocolate chia seed pudding and fruit skewers?

Combining exclusivity and seclusion with fine cuisine on a tropical island paradise, 5° North takes destination dining to whole new level.

Forecast Accurately, Price Confidently and Achieve Greater Profitability

3 Spectacular Dive Sites You Can Visit During Your Stay at NAKAI Maayafushi

A glistening pearl of North Ari, NAKAI Maayafushi is every dive enthusiast’s dream. Nestled in one of the finest atolls for diving in the Maldives, here, guests have direct access to a plethora of incredible sites of various depths — perfect for both advanced divers and beginners alike.

Below, we’ve compiled a list of three spectacular sites that you can visit during your stay at NAKAI Maayafushi.

Maalhos Thila

Maalhos Thila, also known as Blue Caves, is one of the most picturesque dive points in the waters of the Maldives. On the southern side of Maalhos Thila, starting from 7m down to 27m there is a series of caves, which is what makes this dive site especially interesting. The caves are shallower on the east side of the site, and reach the deepest point at the western side. In terms of marine fauna, Maalhos Thila is not one of the most diverse sites, but it has rare, exceptionally beautiful and vibrant soft and hard corals, along with other sea flora species. Due to the strong tidal currents, the dive is considered to be for experienced divers only.

Moofushi Rock

Moofushi Rock Maaya Thila

As for beginners, Moofushi is home to a large manta ray cleaning station. Particularly from December to April, this spot is a haven for these gentle giants that come to get rid of the plankton and grime that’s been accumulating. They dance and do some flips until the cleaner wrasses have done their jobs — truly a spectacle to watch! This cleaning station also gets visited by the likes of white tip sharks, napoleon wrasses, mobula rays and eagle rays.

And finally, how can we forget Maaya Thila? This is another wonderful dive in the Maayafushi area. Its size (80m in diameter) and the strength of the current that characterizes the area, allow you to easily circumnavigate the site and discover its diverse marine life. While the main attraction of this site are the white tips which move around the reef by the dozen, you can also find grey reef sharks, tuna, barracuda, blue-faced angelfish, moorish idol, parrotfish, butterflyfish, clown triggerfish and lionfish.

Accessible via seaplane and speedboat from the capital Male’, NAKAI Maayafushi offers a gorgeous island hideaway in the heart of the archipelago. Whether for a relaxing holiday or for one to discover nature, Maayafushi is the ideal island to fully enjoy the breathtaking scenery of the Maldives.

Maaya Thila

A Divers’ Paradise at OBLU NATURE Helengeli

OBLU NATURE Helengeli is a fantastic Island resort in the Maldives for diving. Renowned for its exotic house reef with resident silver-tipped sharks, lobsters and giant sea turtles, there’s so much here to explore underwater for an unforgettable holiday in paradise.

With a natural channel on both sides of the island, OBLU NATURE Helengeli is an ideal destination for channel diving and seeing predatorial deep-sea fish. With 30 exotic sites nearby, this really is a diver’s dream destination.

The PADI Certified Dive School & Water Sports center at OBLU NATURE Helengeli has a team of multi-lingual dive experts that are highly experienced with the local area. If you’re a beginner or a keen diver, enjoying the aquatic life of the Indian Ocean at OBLU NATURE Helengeli is sure to sate your appetite for adventure!

A thrilling 50-minutes speedboat ride from Male’ International Airport, OBLU NATURE Helengeli offers up all the magic of Maldivian flora and fauna. With its island-inspired, bohemian vibe, Helengeli is a favorite amongst Maldives all-inclusive resorts for avid explorers, snorkelers, and channel divers. Comprising 116 villas with vibrant, tropical interiors amidst lush vegetation, the resort has its very own house-reef just metres from the shore that is home to a spectacular display of marine inhabitants all year round.

Get Your Adrenaline Fix with Water Sports at Fihalhohi Island Resort

Spend your vacation at Fihalhohi Island Resort where the captivating view of the Indian Ocean and the natural topical beauty of the island will take your breath away. It offers a range of sports and water activities, surrounded by paradisiacal landscapes and a turquoise blue lagoon.

Engage yourself with a different range of activities with the recreation team at Fihalhohi Island Resort. The activities are designed to cater to everyone including couples, families and groups of friends to give you a fun-filled vacation.

Adventure seekers can go on thrilling excursions organized by the Fiha Recreation team such as ‘Manta & Whaleshark Adventure’ and ‘Nurse Shark & Turtle Snorkeling’. For those who need more excitement and

fun, Fiha provides motorized and non-motorized rides. You can choose your preferred activity such as jet ski, banana boat rides, catamaran sailing, and canoeing.

Guests can also choose different excursions to discover the nature and culture of Maldives. Sunset fishing, snorkeling, dolphin cruises, manta and dolphin searching, whale shark and manta snorkeling, and sandbank excursions are among the options you can choose from.

Fihalhohi Island Resort, a simple haven of peace, is 45 minutes by speedboat from Velana International Airport. Offering adventure, relaxation, tranquility and romance, the resort will welcome you for an unforgettable vacation.

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JLF Soneva to Return to the Maldives in 2023 with a StarStudded Author Line-Up

World-renowned resorts operator Soneva and Teamwork Arts, producer of the annual Jaipur Literature Festival and its international JLF extensions, have joined forces once more to launch the second edition of JLF Soneva Fushi.

Taking place on the sands of Kunfunadhoo in the Maldives’ breath-taking Baa Atoll UNESCO Biosphere Reserve, the arts and literary festival will be returning to the award-winning barefoot luxury resort from May 12 to 21, 2023. Over the course of ten days and two weekends, the festival will host an unforgettable programme, with live performances of art, music and literature.

Each weekend, there will be flagship events, including keynote addresses, gala dinners on the sand, live music performances, and film screenings at the outdoor Cinema Paradiso. The festival will offer delectable international food from a specially curated menu prepared by Soneva Fushi’s award-winning chefs. Weekdays at JLF Soneva Fushi will focus on close-knit sessions and author discussions, as well as a range of engaging workshops. Every morning, the festival will offer sessions focused on yoga and meditation, dance workshops, guided snorkelling with Soneva Fushi’s resident Ocean Guardians, and glassblowing at Soneva Art & Glass, the Maldives’ first hot glass studio.

“A truly bespoke experience, JLF Soneva Fushi’s remarkable programme is an opportunity to reconnect with the pure joy of literature and the arts,” said Sonu Shivdasani, CEO and Co-Founder of Soneva. “The exceptional setting of our barefoot island in the Maldives, coupled with our contributors and guests staying with us for at least a weekend makes JLF Soneva Fushi unlike any other literature festival. It’s this greater, intimate access to authors, deeper understanding, new friendships and stronger bonds that make this barefoot festival so unique. I cannot wait to welcome a line-up of outstanding international authors to our shores once again.”

The 2023 edition will also see a line-up of worldrenowned authors, including British novelist, broadcaster and Man Booker Prize winner, Howard Jacobson, Booker Prize-winning novelist and playwright, Damon Galgut, CoFounder and Co-Director of the Jaipur Literature Festival and author of 20 books, Namita Gokhale, British historian, television presenter and author of popular history books, Simon Sebag Montefiore, best-selling historian and Festival Co-Director, William Dalrymple, and professor in the departments of astronomy and physics at Yale University, Priyamvada Natarajan, who is well-known for her work in mapping dark matter and dark energy.

The inaugural JLF Soneva Fushi brought with it a global line-up of critically acclaimed authors, thinkers and cultural leaders to the Maldives from May 13 to 22, 2022, and the sessions covered a fascinating spectrum of topics. The stand-out sessions included keynote addresses by best-selling author Peter Frankopan and New York Magazine deputy editor David Wallace-Wells, musical performances by Grammy-nominated singer Shilpa Rao and The Sufi Gospel Project, a free-flowing discussion with director Mira Nair and Festival Producer Sanjoy K. Roy, followed by a screening of her award-

winning film Monsoon Wedding, sunset dolphin cruises, and an intimate author session on the power of diverse thinking with best-selling author Matthew Syed and mathematician extraordinaire Marcus du Sautoy.

The 2022 edition of the festival also held a special oneday event in Malé, featuring live Q&As with guest speakers and book signings in the Maldives’ capital city. The event was held at Salt Cafe, with participation from the Speaker of Parliament, former President Mohamed Nasheed, and world-renowned authors Shobhaa De and Marcus du Sautoy. Prominent local architect and academic Mauroof Jameel, illustrator and author Zaahie Saeed, and comic writer and expert Ahmed Mauroof Jameel also took part in the pop-up event.

Go W-EGAN at W Maldives with Celebrity Chef Priyanka Naik

Whether you’re looking to follow your dietary discipline, or experience what sustainable dining entails even while you’re in the middle of the ocean – look no further! W Maldives is elevating its culinary offerings by welcoming celebrity vegan chef & sustainable cuisine champion, Chef Priyanka Naik, to create and launch a pop-up menu that would be available exclusively at the resort until October 2023. Guests staying at the resort over October 20, 2022 will also have the opportunity to be a part of a sustainable cooking class hosted by Chef Priyanka, or book a spot at the showcase dinner where the pop menu will be launched at one of the signature dining venues at the luxurious playground of W Maldives.

As part of this collaboration, Chef Priyanka and W Maldives present a once-in-a-lifetime Marriott Bonvoy Moments experience for members, inclusive of a stay at W Maldives for four nights. The unique experience will feature a boat trip to a farm on a local island to select fresh ingredients and a Maldivian cultural walk, followed by lunch at KADA, the resort’s uniquely designed Maldivian dining venue. Guests will then be swept away on a cruise aboard the luxury yacht, ESCAPE, followed by a private vegan picnic hosted by Chef Priyanka on the castaway island, Gaathafushi, while embracing the evening ocean views.

Speaking on this one-of-a-kind collaboration the General Manager at W Maldives, Idu Ribeiro said, “At W Hotels Worldwide we are always looking to elevate our Beverage & Food offerings with a difference and with a growing focus on sustainability. This bold collaboration with Chef Priyanka is a great way to bring it to life at W Maldives. The world is becoming more conscious in their choices, beverage and food included, and together with Chef Priyanka’s creativity and the uniqueness of Maldives’ resources and ingredients we are looking forward to present some delicious vegan and sustainable options for our guests to indulge in while they hit escape at W Maldives. We are excited to work with Chef Priyanka, and also look forward to our

loyal Marriott Bonvoy members joining us for a unique Moments experience in paradise!”

Chef Priyanka Naik is a self-taught Indian American vegan chef, raised in New York. She is an avid traveler who’s been to nearly forty countries, and her globally inspired original recipes, with a focus on sustainability, are incorporated into her regular speaking appearances across various shows and events. “Maldives has been my bucket-list destination to visit for a long time now, and I couldn’t be more thrilled to have it materialize in

such a wonderful and delicious way! I am passionate about making sustainable and vegan cooking accessible to all and am grateful for this opportunity to showcase this with the beauty and culture of a destination like W Maldives. Come hungry!” said Chef Priyanka.

The curated vegan menu by celebrity Chef Priyanka will be available at the resort for a period of one year and guests visiting W Maldives from October 20, 2022 onwards would be able to experience this as an additional culinary offering over and above the dining concepts of the resort.

Fairmont Maldives Sirru Fen Fushi

The Archipelago’s Secret Water Island

Located in the Shaviyani Atoll, which boasts one of the country’s largest resort lagoons, Fairmont Maldives Sirru Fen Fushi is more than just your personal hideaway. This “secret water island”, as dubbed by locals, glistens like a pearl. Imagine poster white sand beaches fringed with swaying palms, kissed by the turquoise waters of the 600-hectare lagoon — the 120 villas here connect you to the natural beauty of this secluded island and surround you with locally inspired design and indulgent comfort.

5 Unique Experiences to Have at Fairmont Maldives

Immerse yourself at the luxurious resort Fairmont Maldives Sirru Fen Fushi, located in Shaviyani Atoll. The resort offers a variety of ways to indulge yourself at its award-winning wellness centre, eco-education hub, and many other facilities. The property is also home to the first and only semi-submerged underwater museum in the world.

HAVE A SNORKEL AT THE CORALARIUM

Fairmont Maldives is home to the world’s only semisubmerged underwater museum. The Coralarium structure, and the sculptures within, act as an artificial reef, encouraging local marine life to make it a home. Up to 5m tall, each one of the soaring sculptures is constructed of more than 500 ceramic ‘starfish’ that have been specifically designed to attract a variety of fish. Each sculpture is brought to life through its union with the life that attaches to it, transforming them from concrete to textured, living organisms.

BOOK A COCONUT PAINTING CLASS

The on-site Art Studio at Fairmont Maldives offers all of the tools and materials for art-enthused travellers to try their hand at coconut, canvas and wood painting, sculpturing, and array of crafting activities; from designing a dream catcher and weaving authentic Maldivian rugs, to crafting bespoke jewellery from seashells. Here, guests are encouraged to create unique keepsakes inspired by the tropical island surroundings to treasure for a lifetime in the Art Studio, or even in the privacy of their own villa.

INDULGE IN SIGNATURE FLAVOURS

Fairmont Maldives boasts three incredible restaurants to suit every taste and palate. Raha Market, the all-dining hub of the resort, is a marketplace of aromas and flavours with an international buffet and live stations. Kata, the resort’s signature Japanese restaurant, celebrates Asian flavors with a modern menu. Meanwhile, Azure draws on the culinary riches of the seas and offers a spectacular seafront dining experience.

TREAT YOURSELF AT THE WILLOW STREAM SPA

Fairmont Maldives’ Willow Stream Spa redefines your experience unlike any other wellness centre you’ve ever seen before. The spa menu is curated with treatments that are exclusively and authentically connected to the richness of the local island. This experience is something you definitely should not miss.

CHECK OUT THE SUSTAINABILITY LAB

Fairmont Maldives recently launched a hub of ecoeducation called the Sustainability Lab, a facility that turns plastic waste into bespoke souvenirs and unique products. The staff also educates guests and empowers local communities to find better ways to be kinder to nature. Along with the facility, the resort also has a Turtle Ranger Program that carries out activities of conservation, such as protecting turtle nests, assisting baby turtles in their journey from the nest to the ocean.

The Key to Happiness by Willow Stream Spa at Fairmont Maldives

From the tranquil waters of the Indian Ocean to the fragrant herbs in the Maldivian gardens, the Willow Stream Spa is an oasis of its own.

Nestled in a 2000 sqm wellness area, it enables guests to rediscover their energy, providing indoor and outdoor spaces to reconnect beyond the treatment experience. From peaceful guided meditation in lush spa gardens to relaxing yoga sessions overlooking the calm blue sea, this nurturing environment offers a soothing flow of energy during your holistic journey.

Willow Stream Spa combines its four cornerstones of health to offer a rejuvenating sensory journey by balancing the elements earth, air, fire, water, and wood, which puts everyone in sync with nature’s equilibrium.

The Treatment menu at Willow stream spa is a selection of carefully curated treatments which are authentically connected to the local island culture. Guests can choose from variety of treatment options ranging from their signature treatments, couple’s treatments, body treatments, body massages, and classic facials.

Connecting with nature, moving at a slower pace, mindful nutrition, physical and mental health are all key components of a wellbeing journey. Fairmont Resort is bridging the gap between tourism and wellness to co-exist together by creating reflective spaces to induce greater happiness and wellbeing.

3 Ways Fairmont Maldives is Leading the Charge Towards a More Sustainable Future

Sustainability is one of the key pillars at Fairmont Maldives Sirru Fen Fushi. The property aspires to be as close to zero waste as they can, using current and future technology improvements to allow them to find better ways to reduce, reuse, recycle and upcycle their waste, whilst inspiring others globally to help secure a better future for our oceans and communities.

Earlier this year, Fairmont Maldives launched its Sustainability Lab project, a new hub of eco-education. From turning plastic waste into unique products, to educating guests and empowering local communities, here are three ways that Fairmont Maldives is leading the charge towards a more sustainable future.

Turning Waste into Wonder

Specialised machinery in the Sustainability Lab transforms and repurposes plastic waste into beautiful bespoke souvenirs, including luggage tags in the shape of turtles. After plastics have been collected from the beach, reef, and ocean, they are separated alongside glass and aluminium, before a series of machines are used to shred, melt, shape and press it into various unique products.

Community Upliftment

Community upliftment is part of Fairmont’s DNA, and the Sustainability Lab is on its way to becoming a recycling centre in the atoll and beyond, creating a culture of sustainability and accountability in local communities. Surrounding islands are encouraged to collect, sort, and recycle their plastic waste by sending it to Fairmont Maldives rather than leaving it to landfill or to be disposed of in the ocean. Schools are vested to teach classes on recycling, marine biodiversity, and ocean conservation, as well as visiting the resort to see the Sustainability Lab and the conservation projects being undertaken on the island, encouraging the next generation of eco-conscious travellers to care passionately about protecting their natural ecosystem.

Turtle Ranger Programme

One of the biggest problems facing sea turtles in the world today is the large quantity of plastic polluting the oceans. To emphasise the importance of tackling this issue, Fairmont Maldives has partnered with the Olive Ridley Project, a Maldives-based NGO focused on turtle research, and launched the Turtle Ranger Programme. Guests can join the Marine Biologist to protect turtle nests, assisting hatchlings in their journey from nest to ocean, rescuing turtles stuck in ghost nets and collecting vital tracking data to monitor migration patterns. Turtle Rangers also carry out workshops in the Sustainability Lab, converting plastic removed during beach cleaning into turtle shaped products using the bespoke machines.

Fairmont Maldives

The Stunning Vilu Business Lounge of the New Seaplane Terminal

Maldives Airports Company Limited (MACL) has revealed glimpses of the Vilu Business Lounge of the new seaplane terminal at Velana International Airport (VIA).

The new seaplane terminal is the first part of VIA’s project, the largest infrastructure project of its kind in the Maldives with a budget of USD 55 million.

The new terminal is set to become the largest seaplane terminal in the world. The new seaplane terminal area can accommodate more than 85 seaplanes on docks. The mdoern 4-storey terminal includes new facilities such as a VVIP area and dedicated arrival lobbies.

The terminal’s 28,000 sqm of floor space allows for spacious lounges, extra boarding gates, and a host of office spaces.

According to MACL, this terminal will allow 4 operators to operate conveniently with ease. There are currently 3 seaplane operators in the Maldives: Trans Maldivian Airways (TMA), Maldivian, and Manta Air.

SIMDI Group and ARABESQUE on the Verge of Launching the World’s First Luxury Airline for Leisure Travel

The Maldives is celebrating its 50th year of tourism this year. To mark this significant and historic landmark, SIMDI and ARABESQUE are embarking on a journey to open a whole new world of luxury, opportunity, and class to the hospitality and travel industry in the country, and the entire world as a whole.

For the past 25 years, SIMDI group has been bridging gaps in the commercial, travel and hospitality industry by providing world-class, high-quality products and services to the Maldives. ARABESQUE is a UAE-based Investment company founded by experienced aviation professionals, all of whom have held top management positions at top-tier airlines such as Lufthansa, Qatar, and more.

“We are proud to launch the world’s first luxury leisure airline here in the Maldives. We are working closely with the authorities to launch the airline as soon as possible,

to many new destinations. The management of the airline would like to convey the deepest gratitude and thanks to the government of Maldives and the relevant authorities for the support we have received so far,” says Tero Taskila, CEO of the airline.

The new luxury airline will offer its guests the most desirable destinations while providing a highly tailored, uncompromising travel experience. “Now, with the first all-premium class airline from the Maldives, we are looking to grow to up to 60 nonstop destinations around the world,” says Mishal Ibrahim Mohamed Didi, Managing Director of SIMDI Group.

SIMDI Group and ARABESQUE bring affordable luxury travel with an ultimate private jet-like experience and the utmost comfort for direct long-haul flights. A new airline, for a new generation.

Manta Air Commences Daily Charter Service to Hoarafushi Airport

Manta Air under agreement with JA Manafaru have commenced charter service to Hoarafushi Airport. Under the agreement, Manta Air will operate daily flights between Hoarafushi Airport and Velana international Airport.

The passengers of inaugural flight were welcomed at Hoarafushi Airport with the traditional Maldivian Boduberu followed by a special ceremony organized by the Regional Airports Company and the Island Council. The highlight of the event featured the very local traditional welcome of presenting “Malaafai” by the island council.

The new service will be carried out on Manta Air’s newly introduced Beechcraft 1900D aircraft. The 18-seater aircraft comes with a high ceiling cabin that has a standing height at the aisle of the aircraft and is

equipped with an air-conditioned cabin that elevates the flying experience of the passengers. The Beechcraft 1900D is one of the fastest small aircrafts currently available in the domestic market with speeds equivalent to that of the current ATR fleet in operation.

In addition to the daily charters to Hoarafushi Airport, the Beechcraft 1900D will be available for private charter operations.

“We are delighted to partner with JA Manafaru to commence our operations to Hoarafushi Aiport. We are certain that the connectivity will not only benefit JA Manafaru, but also bring opportunities for the residents of Hoarafushi and nearby islands, as well as businesses in the area,” said Mohamed Khaleel, CEO of Manta Air.

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Trans Maldivian Airways Prepares for the High Season by Expanding Its Fleet

Trans Maldivian Airways (TMA) has welcomed the 59th aircraft to its fleet of De Havilland DHC-6 Twin Otter on 12th August 2022, just in time for the peak tourist season starting in October.

Trans Maldivian Airways has been expanding its fleet in line with the exponential growth of tourist arrivals and new resort developments in the Maldives, adding 3 aircrafts since Maldives opened up its borders post- COVID. The airline is committed to continuously growing and improving its services to cater to the growing demand, whilst offering its resort partners greater flexibility. TMA is expected to extend its services to a million passengers by the end of this year, and is set conclude the year with an astonishing fleet of 60 aircrafts.

As the oldest and most experienced tourist transport provider in the Maldives, TMA has been the preferred way to connect guests from Velana International Airport to over 80 resorts across 14 atolls, since 1989. The world’s largest seaplane operator has recently relocated its seaplane operations to Noovilu Seaplane

Terminal, operated by Maldives Airports Company Limited (MACL). The new, state-of-the-art facility holds twice as many seaplanes as TMA’s old seaplane base, and is designed to not only increase the efficiency of the seaplane operations, but to accentuate the overall guest experience and elevate the perception of seaplanes as a mode of transfer.

Tourist Facilities by Atoll, 2022

SriLankan Airlines Flying the Nation’s Flag Globally for 43 Years

SriLankan Airlines has been the fabric of commercial aviation in Sri Lanka since the dawn of the airline 43 years ago. Launched on 1 September 1979, SriLankan Airlines’ 43rd anniversary is perhaps an opportune moment to reflect back on the airline’s greatest accomplishments, which are often intertwined with Sri Lanka’s own milestones in aviation and tourism.

SriLankan’s contribution to the economy of Sri Lanka as the country’s flag carrier cannot be understated. The airline has been the ultimate gateway between Sri Lanka and the world. With a current all-Airbus fleet of 24 aircrafts, SriLankan has been connecting Sri Lankans to 119 cities in 60 countries across continents through direct and codeshare operations. Moreover, SriLankan Airlines is the only airline to operate direct flights between Colombo and several global power cities including London, Paris, Frankfurt, Melbourne, Sydney, and Tokyo, enabling socio-economic ties with these markets.

SriLankan has also played a central role in introducing Sri Lanka and the country’s heritage to discerning international travellers. SriLankan has for nearly half a century helped bridge distances, position Sri Lanka as one of the most desired holiday destinations, and link millions of passengers to Colombo, Southern India and the Maldives with expedient connections.

The proof is in the numbers. Between 1979 and now, SriLankan has served over 89 million passenger journeys for both local and foreign passengers – a number that is equal to the population of Sri Lanka, four times over. The airline is, unquestionably, a key foreign currency earner for Sri Lanka as over 85 per cent of its revenue is earned in foreign currency from international markets.

SriLankan Airlines has also powered economic activity across the supply chain of the travel and tourism trade of Sri Lanka. This includes creating jobs and supporting the livelihoods, even if indirectly, for thousands employed in the sector. Consequently, it has been estimated that SriLankan Airlines makes a significant contribution to Sri Lanka’s gross domestic product.

Aside from passenger services, strategic business units of the airline such as SriLankan Cargo and SriLankan Engineering have all progressively contributed to the organization and country. SriLankan Cargo, stepped up its operations to fly essential goods and facilitated trade to and from Sri Lanka in the absence of other operators during the pandemic and effectively allowed the airline to redeploy resources for cargo operations in ensuring the survival of the airline as passenger travel ceased. SriLankan Cargo has transported a whopping volume of over one million metric tons across borders solely in the past ten years. Similarly, SriLankan Engineering has amped its profile in the region and beyond for providing outstanding third-party maintenance services for other airlines, sealed many new contracts including five signed just this year, and earned several million dollars in the process.

Nevertheless, the path leading up to the 43rd anniversary of Sri Lanka’s national carrier has been a rollercoaster of sorts with many challenges along the way. SriLankan Airlines, however, has persisted over the years, adapting when the situation necessitated it and extending steady support to the nation when needed. This has never been more evident than during times of national crisis.

Additionally, while the awards won by SriLankan since 1979 are too numerous to list, the airline has won close to 50 prestigious international awards in the last decade alone. The most recently secured awards include Diamond status by the APEX Health and Safety Audit powered by SimpliFlying 2021, World’s Leading Airline to the Indian Ocean by World Travel Awards 2021, APEX Passenger Choice Awards - Best WIFI in Central Asia 2022, and APEX Passenger Choice Awards - Best Cabin Service in Central Asia 2022.

LUX* South Ari Atoll Elevates Wellbeing Experience with Latest Technogym Training Programmes

Highlighting the signature LUX* ME concept, a holistic approach to wellbeing, LUX* South Ari Atoll is celebrating its new partnership with Technogym, the leading provider of fitness experiences, and has launched the latest advanced fitness equipment.

The award-winning Maldivian resort also invites its guests for a series of innovative trainings, where the new cardio collection with combined biocircuit workout programmes is introduced.

“At Technogym, we design unique and engaging training experiences that include digital technology. We are proud of our bespoke project with LUX* South Ari Atoll that offers guests a superior wellness experience with state-of-the-art equipment alongside Technogym Ecosystem connectivity,” says Enrico Manaresi, Technogym Press & Media Director.

“A sanctuary for health and holistic wellbeing, LUX* South Ari Atoll offers a personalised approach to selfcare, be it for spa, fitness, yoga, meditation to nutrition. Additionally, our resort presents tailor-made journeys to immerse guests in the idyllic island surrounds,” says LUX* South Ari Atoll General Manager Mr. Patrice Aira.

Ideal for those seeking a wellness retreat in the Maldives, the resort features four signature packages – Relax, Reboot, Rejuvenate and Re-energise, targeting individual needs. Under the LUX* ME wellbeing concept, each package is thoughtfully curated. It combines expert consultations, spa and beauty treatments, mindful practices, a customised healthy menu along with personal trainings and state-of-the-art workouts throughout the stay.

Wellness Program for Body, Mind and Soul at Baglioni Resort Maldives

Overall wellness encourages the balance of physical activity, nutrition and mental wellbeing to keep the body in its best condition. Obtaining an optimal level of physical wellness allows us to nurture personal responsibility for our own health and a better quality of life.

Baglioni Resort Maldives has commenced a wellness programme in the Baglioni SPA to keep fit during your vacation, with Dr. Hetalkumar Doshi who is a practitioner and popular figure in his field in India.

Dr. Hetalkumar Doshi joined the property as a practitioner during August 2022. Dr. Doshi, who hails from Mumbai, has treated many patients and trained thousands of students in various therapies. He has spent the last 28 years travelling throughout India to provide therapeutic and relaxation techniques specializing in pain relief, emotional and stress management, spiritual growth. He also proposes cosmetic acupuncture with various types of natural modalities such as acupressure, acupuncture cupping, reiki healing, sound therapy and aromatherapy.

Baglioni Resort Maldives, a 5* international luxury resort with an Italian grace, allows you to lose yourself in the vastness of the Indian Ocean and find yourself again, luxuriating blissfully under a palm tree. Dreamily resplendent on the island of Maagau in Dhaalu atoll, this remarkable resort is awash with tropical natural beauty.

Here’s Why You’ll Love The Standard’s Tonic Bar and Pool

All of the spirit, none of the booze. That’s what the bar at The Standard is all about.

A wellness focused swim up bar located at The Standard Spa, this adults only bar serves amped up nourishing drinks such as herbal teas and healthy elixirs that are selected and curated for their nutritious properties. Whatever the flavour, paired with magnificent ocean views and breezes, the Tonic bar will definitely elevate your experience.

Here are a list of a few recommended drinks by The Standard’s Assistant Beverage Manager, Manish.

Huruvalhi Happiness

A hibiscus tea with mangosteen extracts and strawberries, this is undoubtedly a happiness tonic rich in natural antioxidants and Vitamin C, known to support skin health that will give you that glow.

Green Magic Golden Curam Beauty Elixir

Enriched with ginger, cinnamon and adaptogenic tonic to help improve your digestion and boost your immune system.

A mix of curam, coconut, ginger, golden moon milk and honey. This elixir boasts strong anti-inflammatory properties and promotes blood and cardiovascular health.

Huruvalhi Happiness

Golden Curam Beauty Elixir

Green Magic

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Dhigali Maldives

Villa Hotels & Resorts’ Ongoing Journey to a More Sustainable Future

Villa Hotels & Resorts is a brand that passionately advocates caring for and preserving the Maldives fragile environment. Two of the brand’s properties, Sun Island and Paradise Island have unveiled roof top solar panel systems to reduce their carbon footprint while creating clean and renewable energy. Built as part of the company’s advanced initiatives towards sustainable living, each of the solar panels will reduce the resorts carbon dioxide levels drastically while protecting the natural ecology of the islands and creating a positive impact on the planet.

The solar panels were installed by Swimsol Maldives, a global leader in offshore photovoltaics with more than 22 years of experience in the European solar industry.

“Swimsol is very happy and proud to have installed its to date largest solar systems at Sun and Paradise Island, which will jointly save more than 1 million liters of diesel and 2,600 tons of CO2 each year. We are thankful for the great support that we have received throughout the whole process from the resorts´ staff, and look forward to a continued cooperation with Villa to bring renewable energy to all of their properties.” – Mr. Daniel Reinhardt, Sales and Partner Support Manager of Swimsol

The PV (photovoltaic) system installed at the ecoluxury Sun Island Resort has a capacity of 1,122kWp with a grid of over 2,400 panels. The solar panels will supply the resort with power and reduce annual diesel consumption by 411,077 litres and CO2 by 1085 tonnes annually which is the equivalent of the emissions of 868 flights from Male’ to London. The substantial amount of energy generated is sufficient enough to power 135 villas across the resort daily. Moreover, at Paradise Island Resort located in North Male’ atoll, the Swimsol RoofSolar PV system has a capacity of 1196 kWp with over 2600 panels. Assisted by a buffer battery and a special control system, it supplies the resort with a significant amount of energy to power over 150 villas across the resort. Swimsol includes maintenance and management of the PV system as well as continuous optimization to ensure system performance.

Sustainability is a way of life at Villa Hotels & Resorts. Developing innovative ways to preserve the environment and achieve carbon neutrality is at the forefront of the company. Reflecting the care for nature, renewable energy production on the islands further affirm the resorts best practices of environmental sustainability in alignment with the prestigious Green-Key certification. Guests are invited to support the resorts sustainable efforts and help the planet by adopting the eco-friendly practices in place, which include only washing linen when required, switching off electricity when not in use, recycling and taking part in beach clean ups held on the islands and nearby sandbanks.

TTM Maldives 2022 the country’s leading international travel trade show was held from 23rd – 25th August 2022. The event began with the TTM Connect meetings that went on from 23rd to 24th August at Meerumaa Events Conference Facility, attracting over 250 travel trade professionals and over 100 hoteliers where more than 2000 prescheduled meetings were successfully conducted as well. TTM Travel Summit, held on 25th August morning at CROSSROADS Maldives, had a number of remarkable speakers grace the event with their expertise and knowledge of the travel industry, focusing on 50 years of tourism in the Maldives.

The event closed with a remarkable Awards and Gala night held at CROSSROADS Maldives on the evening of the 25th August. During the gala, the ‘TTM Top Producer Awards’ were given out to appreciate the hard work of the travel agents, destination management companies, and online travel aggregators that had presented the most number of bookings to Maldives hotels and resorts during the past year. This year, the award categories were expanded with the introduction of 15 new awards to reward and celebrate high achievement in the hospitality industry of the Maldives. As such, during the gala night, these awards were presented to resorts that demonstrated the highest level of excellence in their respective categories.

Partners of TTM Maldives 2022 include Ooredoo Maldives, Maldives Marketing and PR Corporation, CROSSROADS Maldives, Jalboot Maldives, HRS International, IdeaS, Medtech Maldives, Maldives Airports Company Limited (MACL), Trans Maldivian Airways, Maldivian, Ace Travels Maldives, Lotus Bike Shop, Event Maldives, and Red Creatic. TTM Maldives is the leading international travel trade fair held in the Maldives, showcasing over 100 resorts/hotels/airlines & leading 250 operators from the Top 30 countries to the Maldives.

TTM Connect Meetings

TTM Connect Meetings were held at Meerumaa Events Conference Facility from 23rd – 24th August 2022. All registered partners were able Pre-schedule meetings of 20 minutes totaling 50 meetings in the span of 2 days of the event. Meetings were carried out to from 9 AM to 5 PM on both the days.

This year’s TTM Connect Meetings, were conducted physically and virtually, presenting a chance for industry leaders to come together to discuss the challenges as well as opportunities to explore partnerships with the relevant parties. Featuring some of the major leading luxury properties, this year’s TTM proved to be a successful platform for some of the newly opened resorts and pre-opening resorts to network with leading travel agents across the globe.

TTM Travel Summit 2022

TTM Travel Summit 2022 focused on “50 years of tourism in the Maldives” was held on 25 August at CROSSROADS Maldives. TTM Travel Summit is an invitation-only event that brings together thought leaders, industry shapers and senior decision-makers who are professionally engaged with the Maldives tourism. TTM Travel Summit 2022 commenced with the speech of the keynote speaker Mr. Hassan Saeed, Resort Manager of Dhigali Maldives focusing on the evolution of tourism in the Maldives. This was followed by Mr. Thoyyib, the Chief Executive O cer and Managing Director of Visit Maldives who delivered a presentation about the evolution of destination marketing over the last 50 years.

Mr. Hussain Afeef, Senior Director – Maldives, Talent and Culture, Lux Resorts and Hotels spoke about the importance of reflecting on and investing in people. Mr. Afeef has over 15 years of experience in the tourism industry and has worked in diverse geographies with expertise across areas such as quality and change management, employee marketing, and branding. The chief development o cer of Velana International Airport, Mohamed Solah talked about the Airport development opportunities for growth in tourist arrivals to the Maldives. In addition to this, Tero Taskila, the CEO of Beond Simdi Investment spoke about the latest trends in luxury travel in aviation. Mr. Alan Christie, the Executive Vice President of JLL Hotels & Hospitality Group gave a presentation about Maldives Investment Market. This was followed by the first panel discussion of the summit with Mr. Alexander Traeger, the General Manager of SAii lagoon Maldives, Curio Collection by Hilton as a special invitee to be part of the panel along with the speakers.

Ms. Chitra Randhawa, the Senior Regional director of Sales at IDeaS gave a presentation on revenue management. This was followed by Ms. Mariyam Noordeen, a pioneer in the field of human capital development for tourism in the Maldives. She gave apresentation about human resource capital development based on her knowledge and expertise gained over the past 30 years.

Ms. Fathimath Shaazleen, the first female resort manager in the Maldives currently based in Naladhu Private Island Maldives, gave a presentation about local women in the tourism industry. In addition to this, Mr. Marshall Orton, the General Manager of Fairmont Maldives Sirru Fen Fushi spoke about the importance of implementing sustainability practices, while Mr. Rajesh Mehta, the Director Enterprise of Ooredoo focused on the impact of telecommunications on the hospitality industry in the Maldives.

The second panel discussion featured Mr. Abdulla Mufeed, the Resort Manager of Hard Rock Hotel Maldives and Mr. Ahmed Siaar, the General Manager of Fushifaru Maldives, as special invitees for the panel along with the speakers.

TTM Awards & Gala

The TTM Awards & Gala 2022 was at CROSSROADS Maldives on the evening of 25th August 2022. The closing awards and gala event of TTM Maldives proved to be a successful social gathering of travel trade industry professionals where they were able to enjoy dinner, live music and networking This year, the awards were expanded with the introduction of 15 new categories, making up a total of 16 award categories to celebrate unparalleled hospitality excellence in the Maldives.

Top Producers 2022

Agoda alltours Reisecenter Bliss Maldives Booking.com

BookMe Maldives

DER Touristik Central Europe GmbH Destination2

Diethelm Travel the Maldives

Dnata Travel Group

Exciting Travel Holidays Expedia Group

FTI Touristik Group Hotelbeds

Hummingbird Travel Intour Maldives Island Hopper Island Life Travel MakeMyTrip Maldiviana Pearl Travel Service Pvt Ltd Resort Life Travel

Ryoko Maldives

Schauinsland Reisen GmbH Sporting Vacanze Sun Siyam Travels

Tatabye Tours and Travels

Thompsons Holidays Travel Connection Maldives

TUI Group

Viluxur Holidays

Voyages Maldives

Best Beach Resorts Most Innovative Resort

Meeru Island Resort & Spa

Paradise Island Resort & Spa Reethi Beach Resort

Conrad Maldives Rangali Island

Best Wellness Resorts Best Design Resort

Anantara Dhigu Maldives Resort Fairmont Maldives Sirru Fen Fushi Kagi Maldives Spa Island

Patina Maldives, Fari Islands

Best Honeymoon Destinations Best Emerging Resort

Hideaway Beach Resort & Spa Milaidhoo Maldives Veligandu Island Resort & Spa

Best Wedding Destinations

Conrad Maldives Rangali Island Hurawalhi Island Resort Naladhu Private Island Maldives

Alila Kothaifaru Maldives

Best Mice Destination

CROSSROADS Maldives

Cheval Blanc Randheli Hard Rock Hotel Maldives Heritance Aarah

Best Culinary Resorts

Best Family Resorts Best Boutique Resort Best City Hotel

Kuda Villingili Resort Maldives Niyama Private Islands Maldives Velaa Private Island

Best Fun & Friendly Resorts

Cora Cora Maldives Hard Rock Hotel Maldives The Standard, Huruvalhi Maldives

Most Sustainable Resorts

Fairmont Maldives Sirru Fen Fushi Soneva Fushi Kudadoo Maldives Private Island by Hurawalhi

Most Picturesque Resorts

Fushifaru Maldives Hurawalhi Island Resort Niyama Private Islands Maldives

Grand Park Kodhipparu, Maldives Maagiri Hotel

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Kuda Villingili

Sun Siyam Vilu Reef

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