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TAIGA SNOWMOBILES ROLLING OFF PRODUCTION LINE Taiga is starting to deliver snowmobiles to customers with the first snowmobiles rolling off the line. “Today represents the shared dream and vision of our entire organization coming to life as the first snowmobiles come off the production line. I am proud of the demonstrated ability and perseverance from employees who together have overcome challenges as we navigate unprecedented supply chain volatility,” said Taiga CEO Sam Bruneau. “With the sleds soon ready for the snow, we are excited by the idea of our customers being able to ride on these cutting-edge machines that embody winter exploration without compromise.” Over the past year, Taiga has focused on ramping up production rates through several build and testing phases aimed towards improving manufacturing efficiency and quality in key areas including battery automation, chassis systems, propulsion and connected platforms. By leveraging its innovative clean-sheet design, scalable technology, and refined mass-production processes at Taiga’s 130,000 sq. ft. Montreal facility, 2022 will allow the manufacturer to increase vehicle delivery across its product line.
VP RACING FUELS PROMOTES DOLAN TO VICE PRESIDENT OF MARKETING VP Racing Fuels, Inc., recently announced the promotion of Ben Dolan to Vice President of Marketing. Prior to joining VP, Dolan was Director of Sales and Marketing at holding company UGGM, LLC, where he was responsible for the marketing and sales of the company’s five largest divisions, ranging from signage fabrication to diesel mechanics. He has over 20 years of marketing and sales experience across a broad range of industries. Dolan earned his BS in Marketing and MBA with a digital marketing concentration from the University of Dayton.
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ON SNOW MAGAZINE • VOL 36 • ISSUE 3
NEW ELECTRIC PLAYER More and more companies are entering the electric snowmobile market we are starting to see more and more options, like the MoonBike. The MoonBike isn’t comparable to what we consider a snow bike like a Yeti or Timbersled kit on KTM or Yamaha as it is to a tracked E-bike. The MoonBike originates from a France, is made up of 200 parts but doesn’t have a chain or belt. Tipping the scale at a surprising 412 pounds, which also includes the batter and features a max speed upwards of 26 MPH with a range of 1 hour in sport mode and 1.5 hours in eco. Add a second battery and you will be able to reach 2-3 hours of joy on a groomed trail. Snowdrifts beware, the MoonBike is said to be capable of going through a foot of fresh Pah! Standard charging will take upwards of 5.45 hours and 3 hours on quick charge. Available in either white or red with an estimated cost of $8,500 US.
