August 2023 | $6.00
Kids Edition
SCAN ME
BACK-TO-SCHOOL MARKETING MADE EASY
THE POWER OF A POSITIVE WORK CULTURE Braids & Beauty: Inspirational Style & Trends
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OTC Beauty Magazine August 2023
For Ordering & Specials, Call 678.805.3000
OTC Beauty Magazine August 2023
1
August 2023
IN EVERY ISSUE
c o n t e n ts
8 Thinking Outside The Box
36 Grooming Essentials
10 Back-To-School Marketing Made Easy
38
BEAUTY AMBASSADOR
12 The Trend Report
42
RETRACTION LETTER:
32 Moisture Magic
44
INDUSTRY NEWS
EDITOR’S LETTER
EXPERT ADVICE
MARKETPLACE
TOP FIVE
STYLECRAFT COLUMN: By Edward Murawski
Cyrus Jackson
34 Mental Detox: The OTC BOOK CLUB
Power and Guidance to Implement Peace, Joy, Balance, and Financial Abundance in Your Life By Cheyenne Bryant
ON THE COVER Ultra Glow Cocoa Butter is a powerful skincare solution with a proven formula to smooth, soften, and nourish skin. This advanced formula, enriched with vitamin E, is ideal for the entire body and perfect for dry, rough, dehydrated skin. Your customers will be able to elevate their skincare routine and unlock the secret to healthy, beautiful skin.
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OTC Beauty Magazine August 2023
OTC Beauty Magazine August 2023
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August 2023
c o n t e n ts 20 It’s Not Just the Job, it’s BUSINESS TIPS
the Job Culture Three Important Takeaways Toward Reducing Turnover
30 Summer Tips for Kids KNOWLEDGE TO KNOW
Haircare to Share With Your Customers By Dr. Shanessa Fenner
By Mike Jacquart Having the specific skills for a particular job is important, but even the most qualified job applicant may not pan out if there is a poor “fit” between the position and the workplace. Whether one wants to call it a job or corporate culture, work environment, or “fit,” it’s not just what you do for a living, but also where you work that can play a strong role in success.
24 How Interns Can Make BUSINESS TIPS
a Difference In Your Business By Lexie Dy
Although the beauty industry is dynamic and competitive, we don’t put enough thought into the people that we hire as our front-facing employees. It’s time to change that, and interns may be the way to go. Today, we share insight into how to find the right interns and why exceptional talent acquisition matters.
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56
WORDS OF WISDOM
57
SHOW CALENDAR
59
COUPONS
62
READER FEEDBACK
64
AD INDEX
OTC Beauty Magazine August 2023
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CEO: Ann Jhin Editor: Allyson Leak Art Director: Sam Choi Advertising Manager: Candace Smith Arabic Translator: Laura Albast Columnists: Lafayette Jones, Edward Murawski Contributors: Dr. Shanessa Fenner, Lexie Dy, Mike Jacquart
To subscribe, call us at 678-805-3291 or visit www.otcbeautymagazine.com.
Subscriptions are no charge for businesses (including retailers, manufacturers, and distributors) in the U.S. of the beauty and barber supply industry.
For all other subscribers, yearly subscriptions (12 issues) are $48.00.
Please send a check payable to OTC Beauty Magazine to: OTC Beauty Magazine; attn: subscriptions; 3587 Oakcliff Rd.; Doraville, GA 30340. Cover price is $6.00.
OTC Beauty Magazine offers useful business tips and effective selling tools to boost revenue and customer traffic for OTC retailers. The magazine also provides invaluable product knowledge, industry news and insights for retail store owners, manufacturers, distributors and professionals in the barber and beauty supply industry. OTC Beauty magazine is published monthly by Jinny Corp. Postage paid at Auburn, AL and at additional mailing offices. Reproduction in whole or in part of any text, photographs or illustrations without written permission from a staff member is strictly prohibited.
Post Master:
Please send address changes to:
OTC Beauty Magazine Attn: Subscriptions 3587 Oakcliff Rd., Doraville, GA 30340 Tel: 678-805-3291 Fax: 678-805-3292
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OTC Beauty Magazine August 2023
At
ve
me Exclus i Ho
Sa
lo
nd
NEW n N a il B r a
gel it paint it dip it At home mani with 21+ days of wear* Used by Pros in fine salons
©Nail Alliance – North America, Inc • HM-16878
Made in USA
SCAN TO LEARN MORE
for more information EntityBeauty.com MODEL IS WEARING SPOTLIGHT *NAIL LACQUER UP TO 7+ DAYS OF WEAR
OTC Beauty Magazine August 2023
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EDITOR’S LETTER
Thinking Outside The Box:
Tapping into the Back-to-School Market
I
n the ever-shifting hair and beauty industry, embracing change and thinking outside the box is essential for success. According to the National Retail Federation, families are projected to spend close to 41.5 billion dollars during the back-to-school season this year, which is why it’s so crucial for beauty supply store owners to find innovative ways to tap into this market.
One powerful strategy is to build strong relationships with local parenting groups. Reaching out to these groups can create a valuable connection and more word-of-mouth referrals. Initiate contact with the parenting groups and propose a meaningful partnership. Consider offering special discounts or a year-round loyalty program exclusively for their members, coupled with an extra discount during the back-to-school season. This approach creates a win-win situation where parents can access exclusive deals, and your store gains loyal customers. You can also create enticing “Mom Self-Care Packages” curated with products that promote relaxation and well-being. These packages can complement your existing wellness products and become sought-after gifts for moms needing pampering. By fostering these bonds, you can position your beauty supply store as a go-to destination for parents seeking back-to-school essentials and self-care and beauty solutions. In this issue, you will find “Back-to-School Marketing Made Easy” on page 10, which is designed to help you connect with multiple marketing channels to boost sales. We showcase the importance of having a healthy company culture on page 20 and “How Interns Can Make a Difference in Your Business” on page 24. Allyson Leak EDITOR
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OTC Beauty Magazine August 2023
We hope you find this issue helpful and inspiring.
OTC Beauty Magazine August 2023
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EXPERT ADVICE BY ALLYSON LEAK
In the past few years there has been an increased awareness of the
Utilize Social Media: Make sure you leverage Instagram, Facebook,
unique hair needs of children with waves, kinks, coils and curls.
Tik Tok and Twitter to show your deals, sweepstakes, and to increase
The demand for specialized products has increased and creating a
brand awareness.
memorable shopping experience for parents and their children can increase sales and foster customer loyalty. Here are some marketing
Email Marketing & Blog Posts: Your blog is a great place to feature
tips to keep in mind this back-to-school season:
articles on the benefits of the products you offer as well as hair care and styling tips. You can send out a back-to-school themed newsletter
Easy Visibility: Make sure that it’s easy for parents to locate the
with new product announcements that also prompts your customers
natural and organic products, gentle and tear-free formulations, curl
to click on your blog posts and visit your website. Then, in each blog
definition and moisture retention products, and sustainable and eco-
post, make sure you have a link with a discount that is visible at the
friendly products.
top of the article. Remember, personalizing the newsletter as much as you can will make customers feel valued.
Promote Back-to-School Specials: Create vibrant signage in your display window advertising your discounts, special promotions or
Stay Updated on Trends: Stay up to date
bundles. Create a back-to-school section in the front of the store
by reading parenting blogs or looking
where parents can easily see what you have available.
at trends on Youtube to see the latest hair and beauty trends
Stock Up on Popular Items: Make sure you have a full stock available
for back-to-school.
of things that you know sell the most during this time. Things like
This will help you
headbands, scrunchies, hair brushes, detangling sprays, barrets, and
know what types
daily conditioning products are good to have near the front of the
of products and
store.
hair accessories to make the
Offer Hair Styling Demonstrations: Partner with a local hair stylist and barber and set up a series of workshops that offer easy to do hair styles and tips for back-to-school. Collaborate with Local Schools: Consider partnering with local high schools to offer discounted rates and flyers that you can leave with the guidance counselor or put on their bulletin with their permission.
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OTC Beauty Magazine August 2023
most visible.
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MARKET PLACE
As the beauty industry continues to innovate and cater to diverse needs, we highlight brands with cutting edge formulas and exceptional quality that are perfect to keep in stock in your store. From nourishing shampoos and conditioners to lipsticks boasting vivid hues, these products have earned their place as go-to staples for beauty enthusiasts worldwide.
t r o p e R d n e The Tr
The J Matte Lipstick Shades in Capri Orange, Casting Spell, and Dark Pink are perfect for
offering your customers who are beauty lovers a wide variety to choose from.
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OTC Beauty Magazine August 2023
CURL CARE New!
COLLECTION
THE #1 BRAND OF LEAVE-IN CONDITIONING SPRAYS & DEEP CONDITIONING HAIR MASKS * FREE OF: SULFATES, PARABENS, SILICONES, PHTHALATES, GLUTEN, DRYING ALCOHOL & ARTIFICIAL COLORS HASKBEAUTY.COM | @HASKHAIR *BASED ON DATA FOR THE FOOD, DRUG & MASS MARKET SOURCED FROM INFORMATION RESOURCES, INC. FOR THE UNITED STATES.
OTC Beauty Magazine August 2023
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Braids & Edges Smooth Holding Gel This braid gel holds hair in
The Pink Smooth & Protected Thermal Serum helps hair resist heat
damage and protect curl
patterns. The lightweight
CURL CARE CURL ENHANCING MOUSSE
Golden Milk Hydrating Curl Cream
argan oil & vitamin E, this
intense moisture to keep
keeping curls full of body
shiny and hydrated for
Made with coconut oil, mousse is perfect for
and bounce. The HASK
that encourages curl
Black beauty and culture.
creamy, non-drying formula
styles with extraordinary
free finish. A miracle blend
dry and brittle hair, leaving it incredibly soft, smooth, moisturized and shiny.
healthy hair that is easy to
style. Since 2006, My Black
formation for long-lasting
shine. It transforms dull,
curly and coily hair soft,
Curl Enhancing Mousse is a
formula locks in moisture and creates silky-sleek
This cream provides
definition and a crunch-
is Beautiful has celebrated The MBIB community is rich and diverse. It
is designed by Black
of coconut oil, argan oil
Women and uses the best
curls from losing shape due
around the world. It adds
and vitamin E helps protect to frizz and humidity.
ingredients sourced from
intense moisture for curls
and coils and is sulfate and paraben free.
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OTC Beauty Magazine August 2023
place for easy, smooth styling.
It strengthens and moisturizes with non-flaky, non-gummy, non-greasy formula. It
promotes healthy hair and
is made for all hair types. It’s
perfect for growth protection for any way your customers
wear their hair. This protective styles line offers a specific regimen for growing long,
strong healthy hair no matter
the style or texture of your hair. Braiding: Crisp, neat, parting and styling while braiding, twisting hair
Edges: Smooths hair while
giving strong, flake-free hold and easy styling
Styling: Holds hair in place
without stiffness or flaking
OTC Beauty Magazine August 2023
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Gro Hair Gro™ Bamboo And Coconut Milk Growth Oil
Gro Hair Gro Bamboo and
100% VIRGIN JAMAICAN BLACK CASTOR OIL LAVENDER OIL
100% VIRGIN JAMAICAN BLACK CASTOR OIL TEA TREE OIL
intensive growth blend of 13
oil became a distributed
original formula into a revised
formulated to promote thicker,
moisturizer. It was common
restoration. Congealed in a
Coconut Milk Growth Oil is an botanical and essentials oils
fuller, longer, stronger hair on the scalp. Infused with our unique
SciNatranol peptide fortifying
complex, this lightweight, fast
penetrating oil works three ways to supply necessary nutrients to the hair follicle, fortify hair from root to tip, and deposit
Jamaican black castor
remedy as a natural hair
This blend transforms the
TRADITIONAL CLEANSING SHAMPOO WITH OATMEAL AND HONEY
recipe for hair and skin
The amazing Ma Brown would
knowledge that a man or
slow-cook process, the black
Oatmeal and honey cleansing
grow by rubbing Jamaican
the healthiest, and will be the
textured hair and itchy scalps.
castor oil your customers’
shiny, long, and strong hair.
woman could make their hair
oil is sun-brewed to achieve
black castor oil. Our blend
most satisfying Jamaican black
formula into a revised
hair has ever experienced.
restoration. sun-brewed to
weight formula is our extra
transforms the original
recipe for hair and skin
This Non-greasy and light
grind Ma Brown’s Traditional
shampoo to treat dry African The result was bouncy,
Today we have captured Ma Brown’s passion for hair,
blended it with Honey and
reparative moisture. Coconut oil
achieve the healthiest, most
strength version. It is intended
other powerful ingredients to
repair hair that has been stressed
Castor Oil your hair has ever
overall hair use. Infused with
rejuvenate the scalp. This
penetrates deeply to restore and and overworked from protective styles while sweet almond oil
helps restore hair’s protective oil layer for strong, soft, shiny hair.
satisfying, Jamaican Black experienced.
for balding spots and not for biotin and niacin for real hair
growth and concentrated for faster results.
cleanse, clarify the hair and
amazing Oatmeal and honey shampoo also acts as an
antioxidant to help repair the
hair’s natural fiber, leaving the hair soft, lustrous, and shiny.
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OTC Beauty Magazine August 2023
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BUSINESS TIPS BY MIKE JACQUART
IT’S NOT JUST
THE JOB, IT’S THE JOB CULTURE THREE IMPORTANT TAKEAWAYS TOWARD REDUCING TURNOVER
W
hether
one
wants
to call it a job or corporate
culture,
work environment, or “fit,” it’s not just what you do for a living,
Having the specific skills for
but also where you work that can play a strong role in success.
a particular job is important,
And when someone suffers from a mental health
but even the most qualified
the right “fit” becomes even more important and
job applicant may not pan out if there is a poor “fit” between the position and the workplace.
challenge such as depression or an anxiety disorder, potentially costly for the employer if overlooked. Take for example the case of Stanley Stringer. Stanley lost a number of jobs during his 35-year career as a reporter, writer, and editor. He was convinced that a poor fit between his personality and a fast-paced work environment-which depression and anxiety issues exacerbated-played a significant role in his terminations. Stanley is far from alone. According to Forbes, untreated
depression
among
employees
cost
employers $44 billion annually in lost workdays. This article will explain three main takeaways for managers to help ensure better “fits” for the employee and for management.
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Never underestimate how many employees are in the wrong job. Most employees seen by the manager of a corporate mental health program came in to see them because they were unhappy at work. “Nine times out of ten, their unhappiness was due to a very poor fit between the employee’s personality and the work environment,” wrote Marina London in Climbing out of Darkness: A Personal Journey into Mental Wellness. Marina found herself repeatedly recommending those employees look for a more suitable position. At a time when recruiting new hires is more competitive than ever, what company can afford excessive turnover, especially when it could have been avoided? While performance issues are obvious cause for concern, many signs of unhappy workers are more subtle. They include:
• • • • •
Becoming more withdrawn socially; Lacking energy and motivation; More easily distracted or stressed; More instances of anger than in the past; and/or Showing changes in outward appearance.
Don’t overlook potential solutions. Every workplace has interruptions, but they were endless at one company, our example Stanley worked at a firm that he said was an otherwise pleasant place to work. The problem was it was a little too exuberant for him. Multitudes of coworkers would stop by his cubicle area each day. “Cubicles were in close proximity, and with concentration issues, the continual disturbances were very difficult to cope with.” As Marina wrote, “when
As in our example, a reporter good at writing is not enough. If the individual is skilled at writing in-depth stories, he will be a poor fit at
you are depressed, everything is an effort. That includes socializing.”
a newspaper where spontaneity to cover fires and accidents is stressed
There were some slower, less stressful and quieter work
schedules, but the individual prefers steady, regular hours, the job is
environments at this firm, but when Stanley talked to HR about working elsewhere, he was told the company was not in the habit of
over lengthier essays. If the position requires working various work not likely to work out. Probing questions that go beyond the nuts and bolts of a resume or application can be very revealing. For starters, “What types of jobs have
providing “lateral transfers.” In other words, the new job had to be a promotion, not one that involved similar work. As a result of “staying put”, Stanley was terminated less than a year later, and the company lost an otherwise punctual,
But job “fit” remains a two-way street. It is still vital for an employer to learn the person’s wants and needs, strengths, and weaknesses.
hardworking
employee because they did
you enjoyed the most?” “The least?” Taking extra time to screen an applicant is time well spent. In conclusion, it’s true there is no perfect job. That said, when it comes to selecting a work environment, the more
not bend their rules and moved him elsewhere in the organization.
you know who you are, the better choices you can make. But job “fit”
Take the time to help ensure a good “match” from the start.
person’s wants and needs, strengths, and weaknesses. Staff attrition is
Determining whether the person can do the job is an important part of any job interview, but too often the discussion ends there.
Meet Mike Jacquart
remains a two-way street. It is still vital for an employer to learn the inevitable, but better understanding of job culture will go a long way toward reducing turnover.
Mike Jacquart was a longtime editor of the Journal of Employee Assistance for the Employee Assistance Professionals Association. He is currently involved in other writing and editing projects. His new book, Climbing out of Darkness: A Personal Journey into Mental Wellness (with Marina London, LCSW) can be found on Amazon, https://www.amazon.com/Climbing-out-DarknessPersonal-Wellness/dp/B0BQ58KJH4
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OTC Beauty Magazine August 2023
At
ve
me Exclus i Ho
Sa
lo
nd
NEW n N a il B r a
gel it paint it dip it At home mani with 21+ days of wear* Used by Pros in fine salons
©Nail Alliance – North America, Inc • HM-16878
Made in USA
SCAN TO LEARN MORE
for more information EntityBeauty.com MODEL IS WEARING APRICOT BEACH BAG *NAIL LACQUER UP TO 7+ DAYS OF WEAR
OTC Beauty Magazine August 2023
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BUSINESS TIPS BY LEXIE DY
How
INTERNS CAN MAKE A DIFFERENCE IN YOUR BUSINESS
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OTC Beauty Magazine August 2023
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“INTERNS INJECT A MUCHNEEDED DOSE OF ENERGY AND INNOVATION INTO BEAUTY SUPPLY RETAIL BUSINESSES” 24
OTC Beauty Magazine August 2023
Although the beauty industry is dynamic and competitive, we don’t put enough thought into the people that we hire as our front-facing employees. It’s time to change that, and interns may be the way to go.
Today, we share insight into how to find the right interns and why exceptional talent acquisition matters.
Why Interns Are Valuable Interns inject a much-needed dose of energy and innovation into beauty supply retail businesses. Interns are usually young, and they can bring a fresh perspective and a wealth of knowledge about the latest trends and technologies. Interns are also cost-effective, and they are usually paid less than a standard, fulltime employee. Justworks also explains that you may not be required to add your intern to your health insurance, depending on the duration of their employment.
The Onboarding Process To streamline the onboarding process, make sure that you have your documents in order. You’ll need to have a formal agreement between yourself and your interns so that they understand everything from their expected compensation to what they can plan to get out of their experience with your organization. The easiest way to ensure that everyone is on the same page is to use PDFs and have your future recruits e-sign their documents. You can use a PDF filler for this process and then save your documents to submit to your HR department.
OTC Beauty Magazine August 2023
25
Attracting the Right Talent
healthier workplace is to have a one-on-one with everyone at some point
Attracting the right talent begins by writing an effective job description.
throughout the year. This is a valuable opportunity for you to receive feed-
It is not enough to simply say, “I need an intern in the beauty business.”
back so that you can improve your operations for everyone.
Your job description must detail the requirements and responsibilities of
How Working for You Can Benefit Your Interns
the job. By highlighting what you need, potential interns can best match
Interns in the beauty industry may be seeking a job from barber to cos-
their skills to your business. Remember, that your job title also matters.
metology instructor to professional makeup artist. The time they get to
You’ll need to compress your job description into a compelling summary.
spend in your business learning the ins and outs of the industry can help
Importantly, you also need to showcase your openings in places that your
support them in their future endeavors. They can learn about the different
potential employees are likely to already be. The OTC Beauty Magazine is
types of makeup, selling products, and tools. They’ll also learn how to best
a great place for beauty shop owners to advertise.
interact with the public and benefit from your years of experience.
Training
Hiring interns is great for your business, and it can help you grab future
Training your employees, both interns and existing staff, is crucial to your
long-term employees before they get too far into the market. You will
business’s success. Well-trained employees are happier employees, and
benefit from their enthusiasm, and they will benefit from your wisdom.
happier employees result in happier customers. In addition to your on-
To get the best interns, make sure that you have all of your documents in
boarding training, you also want to talk with your current employees at
order, craft a job description that attracts the right people, and make sure
least once each year. Something else that you can do to ensure a happier,
that you prioritize training throughout their tenure with your company.
Meet Lexie
Lexie Dy has an important mission: to help young people prepare for successful careers in today’s tough job market. At Ready Job, Lexie helps develop lesson plans and other educational resources, all geared toward helping the site’s visitors build the skills needed to excel in any workplace.
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KNOWLEDGE TO KNOW BY DR. SHANESSA FENNER
s p i T r e m m Su s
d i K r fo o t e r a c r r i u a o H Y h t i W e r a h S rs
e m o Cust
Hooray! Summer fun is here but the sun and the wind can be damaging to a kid’s hair. It can be a challenge for parents to care and maintain the hair of little ones. You can reassure your customers that with some care, love and consistency, their children can have a healthy mane in no time.
Here are eight kids summer hair tips that you can share with your customers:
1
Use a sulfate-
free shampoo and leave-in
conditioner that
2
Use detangling
products before going outside
to help detangle
3
Apply a hair
and scalp oil, preferably
coconut or olive,
will thoroughly cleanse and
and strengthen the hair.
to keep the hair moist and
if the child is a frequent
and work upwards gently.
the blood flow to the hair
moisturize the hair especially swimmer in the pool. Make
sure the shampoo removes
all chlorine and residue in the
Begin detangling at the ends The Flex brush is great for tangled hair.
massage the scalp to help
4
For kids with
longer hair, they can put the hair
in a braid or bun
to protect the hair from the effects of the sun.
roots.
hair if the child does not wear a swimming cap.
5
To protect the hair from the sun’s
harsh UV rays, put a hat, cap or scarf
on the child’s head.
30
6
Make sure to keep the ends trimmed because they can
become damaged
during the summer and hair
grows faster in the summer.
OTC Beauty Magazine August 2023
7
Avoid tight rubber bands or tight
braids in the hair. It can cause balding
or damage to the roots.
8
Wrap the child’s
hair nightly with a
satin scarf or hair bonnet to secure
their protective hairstyle,
reduce tangling and prevent breakage.
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31
TOP FIVE
Moisture Magic! Back-to-school season is a great time for your customers to stock up on conditioning gels, mousse, and hair oils. Check out the Jinny Top 5 selling products that are perfect for keeping kids’ hair moisturized and healthy.
1 3 4
Shine ‘n Jam Conditioning Gel Extra Hold Item #AM41103
The gel you have been
waiting for: free of alcohol,
parabens, wax, petrolatum and silicones. This
moisturizing, non-flaking
gel has a firm, non-greasy
hold. It is enhanced with Honey Extract
to help strengthen hair and great for soft
waves, braids, locks, twists or any style your customers heart desires.
DOO GRO Mega Thick Hair Oil
2
Eco Style Gel Olive Oil Styling Gel Item #NEI711A
This gel is perfect for adding shine and taming split ends. It delivers moisture
to the scalp while nourishing and repairing the hair.
It provides weightless and
superior hold. The Olive Oil
styling gel is made with 100% pure olive oil
to add shine and lock in moisture from root
to end. It adds softness to the hair and helps reduce further damages. This hair gel will
leave your customers hair moisturized and healthy with superior hold.
Item #NP75192
Doo Gro Mega Thick Hair Growth Oil helps thicken and strengthen weak,
damaged hair. Its special blend of oat protein, oat
extract, meadowfoam seed oil, vitamins, pure herbs,
Rosemary Mint Scalp & Hair Strengthening Oil
shea butter and botanical thickeners provides
needed nourishment for strong, healthy, growing hair. It is safe for children and can be used on all
Item #MI06732
types of hair including color treated, relaxed and braided.
This Rosemary Mint
scalp and hair oil is a
Wrap Me Foaming Mousse Item # RR18305
nutrient-rich, inten-
sive formula meant
Coconut and shea oils deeply hydrate hair from the inside out, leaving hair
address their hair concerns.
soft and nourished with brilliant
From nourishing hair follicles, smoothing split ends
leaves wraps soft and full of body.
organic ingredients and essential oils to provide the
shine. Fast drying foaming mousse Can be used for wash and wear
styles, defining curls, and taming frizz. It creates soft wraps, defines curl,
tames frizz, and can be used for relaxed and natural hair. 32
to help your customers
OTC Beauty Magazine August 2023
and helping with dry scalp, this hair oil uses natural, care your customers’ hair deserves. They can use
it on protective styles, including braids and weaves, and enjoy its fresh, invigorating scent during their next hot oil treatment.
OTC Beauty Magazine August 2023
33
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OTC Beauty Magazine August 2023
JBS Beauty Club has all your accessory
needs with necklaces, earrings, scarves, sunglasses, etc. Stock your store with only the best from JBS. As part of the largest beauty supply distributor, you
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call 800-361-0786 or visit them at 4300 Northeast Expressway, Doraville, GA.
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OTC Beauty Magazine August 2023
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Grooming Essentials In the ever-evolving world of grooming and
benefits of this remarkable device that has
Personally, my favorite is the X-Ergo due
styling, professionals and enthusiasts alike
captured the attention of barbers, stylists, and
to the fact it comes with a Taper blade that
seek innovative tools that blend efficiency with
home users.
even further enhances its forgiveness while
ergonomic design. The Gamma Ergo Clipper is
blending.
a cutting-edge solution that redefines the hair-
The Ergo is not a new clipper, yet it has been
cutting experience.
tried and tested for several years. It comes in
We’ve had a lot of recent drops and new tools,
a few different platforms, such as the X Ergo,
some of which might lose a little attention.
As we continue to
Gamma Ergo, Stylecraft Ergo, and its most
However, this unit is a must-have if you have
grow and develop
cost-effective platform, the Rogue.
never used one. Join me on my channel,
new and intriguing
YouTube Barber Academy, as we expand on
tools, I want to
Each styling tool sports a magnetic motor
break
that is very easy and forgiving to blend with.
the
this topic and a few others.
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Edward Murawski
Youtube Barber Academy: 125K subscribers Shop Owner | Creative Education Director Gamma+ | Stylecraft 36
OTC Beauty Magazine August 2023
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OTC Beauty Magazine August 2023
37
BEAUTY AMBASSADOR In African cultures, braiding has a long and rich history that goes back centuries. Braids were not only a way to style hair but also held cultural, social, and spiritual importance.
BRAIDS & BEAUTY Braiding is an ancient hairstyle that has been around for thousands of years. Braiding has remained a prevalent hairstyle throughout history and continues to be cherished and adapted by people worldwide today. It has evolved into a wide range of styles and variations, reflecting the creativity and diversity of human cultures. Each culture developed its own unique braiding techniques and styles, often reflecting their customs, traditions, and social significance. In African cultures, braiding has a long and rich history that goes back centuries. Braids were not only a way to style hair but also held cultural, social, and spiritual importance. They were often used to convey a person’s age, marital status, tribe, and other aspects of their identity.
38
OTC Beauty Magazine August 2023
OTC Beauty Magazine August 2023
39
COLORED EXTENSIONS: Adding colorful hair extensions to cornrows became a popular Cornrows have been a timeless and versatile hairstyle. It’s important to stay up to date on the latest styles and trends so that you and your employees can help better serve your customers.
Some of the trends regarding cornrows in recent years include:
GEOMETRIC PATTERNS: Hairstylists and individuals have been experimenting with intricate geometric patterns in cornrows, creating bold and visually striking designs.
FEED-IN CORNROWS: Feed-in cornrows involve adding hair extensions to the natural hair as the braids
trend, allowing for creativity and personalization of the hairstyle.
JUMBO CORNROWS: Large and chunky cornrows, often achieved by using bigger sections of hair, gained popularity, offering a stylish and bold look.
ZIG-ZAG CORNROWS: Zig-zag patterns added an interesting twist to the traditional straight cornrows, creating a visually appealing and modern style.
CORNROW
PONYTAILS
AND
BUNS:
Cornrows have been styled
progress, providing a more natural
into high ponytails or
look and allowing for various length
buns, providing a chic and
and thickness options.
sophisticated look suitable for various occasions.
CORNROW BOB: Shorter hairstyles like the cornrow bob gained traction, giving a fresh and contemporary feel to this traditional braided style.
CORNROW
CROWNS:
Cornrow
crowns or halo braids involve creating a circular or semi-circular pattern around the head, often complemented with additional braids or accessories.
40
OTC Beauty Magazine August 2023
OTC Beauty Magazine August 2023
41
RETRACTION LETTER
To the Beauty Trade, I would first like to let everyone know that we stopped our cease and desist and have apologized to Nicole Shuler (LOC N) for any harm from our cease and desist demand and any of our actions based on misinformation and misleading claims we were given. PureO Naturals is the rightful owner Cyrus Jackson
I’ve had the pleasure to speak with Nicole Shuler on several occasions in the past week. She has been very gracious to accept our apology and we both look forward to growing our businesses. 42
OTC Beauty Magazine August 2023
of the LOC N trademark as far as we’re concerned. We consider the matter to be closed. I’ve had the pleasure to speak with Nicole on several occasions in the past week. She has been very gracious to accept our apology and we both look forward to growing our businesses.
Thank you,
Cyrus Jackson
OTC Beauty Magazine August 2023
43
INDUSTRY NEWS
phogee’s Essential Tips To Get The Best Summer Curls Summer may be the season of fun, but for those with curly hair, it can also be a nightmare. The heat and humidity can create curly chaos, leaving strands frizzy and unmanageable. But don’t let the humidity stand in the way of your customers hair goals. Whether your customer’s have tightly coiled locks, waves, or defined curls, ApHogee hair care is here to help navigate the summer months with confidence.
The summer season is the perfect
delivers long-lasting moisture all day
opportunity to master a hair-
long while taming frizz and maintaining
moisturizing routine! The combination
defined curls.
of humidity, sand, and water can take a toll on your customers curl health
Just as we protect our skin from harsh
and appearance. These factors can
summer rays, it is equally important
lead to dryness and overall damage,
to shield our hair from its potentially
making a deep conditioning mask essential for the perfect hair care routine. Beginning with a once-a-week application is a good start. However, for a more intense treatment, take it a step further. ApHogee Shea-Pro Leave44
OTC Beauty Magazine August 2023
damaging effects. Direct sun rays
in Moisturizer (12oz. / $9.99) is a
hair mask suitable for all hair textures. With lush shea butter, sunflower seed oil, and vegetable proteins, this product
strip our hair of needed moisture causing it to become brittle and prone to breakage. It can also cause hair color to fade more quickly and lose its
OTC Beauty Magazine August 2023
45
INDUSTRY NEWS
After washing and conditioning their hair, they can add a curl cream to hold the natural curls and repel humidity.
ApHogee Curlific! Curl Definer
(8oz. / $8.99) enhances and defines
your curls with a soft to medium hold to keep hair shiny and controlled.
By using the right products tailored for curly hair’s needs, your customers can enjoy healthy, well-defined curls all summer long.
ApHogee is available at Sally Beauty Supply stores nationwide, Walmart. com, and other beauty supply stores and salons nationwide. For more information, visit us online at www. Aphogee.com.
vibrancy. Shielding the hair with sun-protective accessories like a hat provides a physical barrier against UV rays. Your customers can also use a hair product with built-in sun protection to add an extra layer of defense for their hair and
scalp. ApHogee Gloss Therapy 46
OTC Beauty Magazine August 2023
Polisher Spray (6oz. / $11.49)
protects hair against UV damage while it simultaneously smooths the hair surface and seals split or frizzy ends. Plus, it adds beautiful, reflective shine.
ABOUT APHOGEE KAB Brand’s ApHogee, is specialized in hair care products that treat and repair damaged hair, while addressing the specific needs of textured hair. The core product in the ApHogee brand is their Two-Step Protein Treatment, well
Heat styling tools are also damaging to your hair and with the additional effects of too much sunshine, chlorine, and salt water, summertime is the best time to take advantage of air-drying! Your customers can ensure their hair looks flawless, even on the frizziest hair days.
known among salon professionals and consumers for helping prevent future hair breakage and restoring severely damaged hair. ApHogee products are cruelty-free, never tested on animals and safe on color-treated and chemically treated hair.
OTC Beauty Magazine August 2023
47
INDUSTRY NEWS
Stay-At-Home Mom Creates 7-Figure Business Inspired By Daughter’s Struggle With Cradle Cap, Eczema Cristina’s Curls Becomes Viral Internet Success, Makes Nearly $2 Million In Revenue In First Two Years Of Business
Cristina’s Curls – a natural, organic and
handmade children’s hair and skincare product company – has reached nearly $2 million in revenue after starting just two years ago. The company, which was founded by Courtney Smith, an Atlanta stay-at-home mom and former licensed esthetician, was inspired by her daughter’s eczema as an infant.
“Shortly after my daughter was born, I noticed she began to suffer greatly from eczema, sensitive skin and cradle cap,” said Smith, who is a mother of three and previously owned a spa. “I knew the side effects that came with using sterile creams and medications, and I wanted a more holistic approach. But, I could not find what
48
OTC Beauty Magazine August 2023
I was looking for in stores, so I created my own in partnership with my husband who is a chemist. That solution has become Cristina’s Curls.”
OTC Beauty Magazine August 2023
49
Amongst the company’s best-selling products are the Nourishing Baby Hair and Scalp Oil, Nourishing Baby Detangler and Tear-free Shampoo and Body Wash.
Smith, who named company after her daughter, has since had massive success helping other mothers who were struggling to find natural remedies for children. After starting the business at home, Smith expanded to a warehouse and hired
r u a t l a , O N
employees, helping the company sell an average of about 8,000
a n at u ra l , o rg
ca
nd
handcrafted and paraben free. Product ingredients include a variety of natural plants and herbs including
nd
ha
Cristina’s Curls products are organic,
nic & H rga
ani
products per month.
m
lavender, aloe vera, chamomile,
ad
shea and mango butters and
ec
hild
coconut, castor and jojoba
re n ’ s h a i r a n d s k i n
seed oils. The products cater to children of all ages.
“Of all the products out there, this was a hole in the
ca
marketplace, so I am happy
r
ep r
to provide a solution that is
od
not only useful, but also much
needed by so many infants and
children who suffer from the same
issues.”
About Cristina’s Curls Cristina’s Curls was inspired by founder Courtney Smith’s
uc
tc
om
dmade an pan
y
daughter Cristina. Shortly after having her daughter Cristina,
she noticed that she suffered from eczema, sensitive skin and cradle cap. As a licensed esthetician, Smith began creating a natural solution for her daughter’s skincare ailments. In late 2020, that solution became Cristina’s Curls, a national baby hair and skincare company with organic, handcrafted and paraben-free products.
50
OTC Beauty Magazine August 2023
OTC Beauty Magazine August 2023
51
INDUSTRY NEWS
City of Hope’s Spirit of Life Celebration Gala Delivers Unforgettable Evening for Dr. Farouk Shami The City of Hope’s highly anticipated Spirit of Life Celebration gala honoring Dr. Farouk Shami, chairman and founder of Farouk Systems, Inc., invited hundreds of esteemed beauty industry leaders to an enchanting evening of philanthropy, entertainment, and inspiration. Held at the Zouk Nightclub in Resorts World in
Las Vegas, Nevada, the fundraising event showcased the unwavering spirit and commitment of the beauty
community to support groundbreaking research and compassionate patient care at City of Hope; this National
Cancer Institute-designated comprehensive cancer center is dedicated to preventing, diagnosing, and treating cancer, diabetes, and other life-threatening diseases. The gala witnessed the presentation
City of Hope’s Spirit of Life
resonated with the audience, further
to beauty industry visionary and
attendees to engage in meaningful
of the beauty industry towards the
of the prestigious Spirit of Life Award philanthropist, Dr. Farouk Shami. Recognized for his outstanding
contributions to the beauty industry and his unwavering commitment to
philanthropy over the last 35 years, Dr. Shami’s acceptance speech moved the audience, underscoring the
importance of giving back and making a difference in the lives of others.
discussions, foster connections, and celebrate the remarkable
achievements of the beauty industry. With beauty industry leaders from
across the globe in attendance, the event served as a testament to the
collective impact that can be made
when like-minded individuals come together for a common purpose.
Dr. Shami expressed his admiration for
A highlight of the evening was
“City of Hope’s dedication to research
country pop singer-songwriter Jesse
the Spirit of Life Celebration, stating, and care aligns with the beauty
industry’s values of empowerment and transformation. It is an honor to be part of this philanthropic endeavor.” 52
Celebration provided a platform for
OTC Beauty Magazine August 2023
a mesmerizing performance by
James Decker. Her captivating stage presence and soulful voice filled the room, creating an atmosphere that
had guests enthralled throughout the
night. Decker’s powerful performance
reinforcing the unity and dedication cause.
“This event shows the extraordinary power of unity and collaboration
within the beauty industry,” said Dr. Shami. “We are immensely grateful to the attendees, sponsors, and
supporters who have joined hands to make this evening a success.
Together, we are making an impact on the lives of patients in need.” Dr. Shami demonstrated his
philanthropic spirit by generously donating $1 million dollars-worth of CHI Power Plus products and
pledging 10% of the profits from future sales of those haircare
products. His commitment extends
MAKEUP BRUSH USING MAKEUP BRUSHES NOT ONLY GIVES YOUR FOUNDATION A FLAWLESS FINISH, IT ALSO KEEPS ALL THE OILS AND BACTERIA FROM YOUR FINGERS FROM CLOGGING UP YOUR PORES
BRUSHES BROW DUAL ENDED BRUSH • EYELINER BRUSH • EYESHADOW SMALL BRUSH • EYESHADOW LARGE BRUSH C-CURVE EYESHADOW BRUSH • TAPERED EYESHADOW BRUSH • RETRACTABLE LIP BRUSH • CONCEALER BRUSH • FOUNDATION BRUSH FAN BRUSH • DUO FIBER BRUSH • ANGLED BRUSH • LARGE POWDER BRUSH • KABUKI BRUSH
Dream World, Inc. 45 W. Hintz Rd, Wheeling, IL 60090 / Tel. 847-600-3020 / Fax. 773-267-1348 / Toll Free 800-535-6110 EXCLUSIVELY AT JINNY & DREAM WORLD INC.
OTC Beauty Magazine August 2023
53
“
Dr. Shami demonstrated his philanthropic spirit by generously donating $1 million dollars-worth of CHI Power Plus products and pledging 10% of the profits from future sales of those haircare products.
”
further as he vowed to support City of Hope in reaching their $1 million
fundraising goal.
The funds raised during the Spirit
of Life Celebration
will directly benefit City of Hope’s
groundbreaking
research programs, patient care initiatives, and
innovative treatment approaches, propelling the organization’s mission to eradicate cancer and improve the lives of patients worldwide.
About Farouk Systems, Inc.: Farouk Systems, Inc. is a Houston-based company
of hairdressers for hairdressers. They manufacture high-quality professional hair care products,
including industry-leading brands CHI® and BioSilk®. Farouk Systems was founded in 1986 by Dr.
Farouk Shami, a hairdresser whose mission is to
provide the professional beauty industry with the
most advanced American technology based upon “Education, Environment, and Innovation”. Farouk Systems distributes its products throughout the
United States and to over 150 countries worldwide.
Please visit our website at www.farouk.com and like us on facebook.com/farouksystems. 54
OTC Beauty Magazine August 2023
3D / 25MM EYELASH · HIGH QUALITY & HIGH QUANTITY EYELASHES · MULTIPLE LENGTHS, CURLS AND ANGLES · NATURAL AND GORGEOUS
DREAM WORLD, INC. 45 W. Hintz Rd. Wheeling, IL 60090
|
Toll Free 888.355.6555 | Tel 847.600.3020 | Fax 773.267.1348 OTC Beauty Magazine August 2023
55
Relationships matter. Investing in human capital can alter the trajectory of both your personal and business goals. It’s one of the few assets (strong relationships) that deliver lifelong value and returns. Ylorie Taylor Vice President of EDEN BodyWorks
56
OTC Beauty Magazine August 2023
SHOW CALENDAR AUGUST / SEPTEMBER
WHEN
WHAT
WHERE
CONTACT
August 4 - 6
Personal Care Expo
Shanghai, China
www.spcexpo.com/eng/
August 6
2023 Atlanta Black Beauty Expo
Atlanta, GA
www.blackbeautyexpo.com
August 13 - 16
NY Now
New York, NY
www.nynow.com
August 19 - 22
Behind The Chair
Austin, TX
www.behindthechair.com
August 20
Face & Body Spa Conference
Sacramento, CA
na.eventscloud.com/website/30340/
August 27
Barbercon 20th Anniversary Event
Dallas, TX
www.barbershopconnect.com/education
September 4-7
33rd International Federation of Societies of Cosmetic Chemists (IFSCC) Congress
Barcelona, Spain
www.ifscc2023.com
September 5-7
Natural & Organic Asia
Hong Kong
www.naturalandorganicasia.com
September 14-15
Innocos Convergence of Beauty Retail, Technology, E-Commerce and Experience
Austin, TX
www.ti.to/innocos/innocos-austin
September 14-16
Cosmoprof ASEAN
Bangkok, Thailand
www.cosmoprofcbeasean.com
September 15-17
Fragranze
Florence, Italy
www.fragranze.pittimmagine.com/en
September 20-21
MakeUp In New York
New York, NY
www.makeup-in.com/newyork
OTC Beauty Magazine August 2023
57
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OTC Beauty Magazine August 2023
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Store name
Phone
Address
Jinny Invoice Number
Date
ATLANTA
1-800-936-8733
CHICAGO
1-800-535-6110
DALLAS
1-800-925-4669
FORT LEE
1-856-735-0089
Signature
HOUSTON
1-713-343-5636
LOS ANGELES 1-877-644-0167
I. Purchase the required amount of the vendor’s products. Coupon good for ONE TIME PURCHASE ONLY. 2. Fill out the coupon, supplying all necessary information. 3. Return the refund coupon* along with a copy of your original Jinny invoice** per Manufacturer’s request. 4. You’ll receive a credit from your Jinny Beauty Supply Accounting Department to be used on your next Jinny invoice. 5. NO RETURNS will be accepted on coupon purchases.
Store name
MIAMI
1-866-616-3200
NEW JERSEY 1-844-358-8967
*Original only, NO COPIES will be accepted. **Copy of invoice MUST ACCOMPANY refund for credit.
Phone
Address
Jinny Invoice Number
Date
ATLANTA
1-800-936-8733
CHICAGO
1-800-535-6110
DALLAS
1-800-925-4669
FORT LEE
1-856-735-0089
Signature
HOUSTON
1-713-343-5636
LOS ANGELES 1-877-644-0167
I. Purchase the required amount of the vendor’s products. Coupon good for ONE TIME PURCHASE ONLY. 2. Fill out the coupon, supplying all necessary information. 3. Return the refund coupon* along with a copy of your original Jinny invoice** per Manufacturer’s request. 4. You’ll receive a credit from your Jinny Beauty Supply Accounting Department to be used on your next Jinny invoice. 5. NO RETURNS will be accepted on coupon purchases.
Store name
MIAMI
1-866-616-3200
NEW JERSEY 1-844-358-8967
*Original only, NO COPIES will be accepted. **Copy of invoice MUST ACCOMPANY refund for credit.
Phone
Address
Jinny Invoice Number
Date
ATLANTA
1-800-936-8733
CHICAGO
1-800-535-6110
DALLAS
1-800-925-4669
FORT LEE
1-856-735-0089
Signature
HOUSTON
1-713-343-5636
LOS ANGELES 1-877-644-0167
I. Purchase the required amount of the vendor’s products. Coupon good for ONE TIME PURCHASE ONLY. 2. Fill out the coupon, supplying all necessary information. 3. Return the refund coupon* along with a copy of your original Jinny invoice** per Manufacturer’s request. 4. You’ll receive a credit from your Jinny Beauty Supply Accounting Department to be used on your next Jinny invoice. 5. NO RETURNS will be accepted on coupon purchases.
Store name
MIAMI
1-866-616-3200
NEW JERSEY 1-844-358-8967
*Original only, NO COPIES will be accepted. **Copy of invoice MUST ACCOMPANY refund for credit.
Phone
Address
Jinny Invoice Number
Date
ATLANTA
1-800-936-8733
CHICAGO
1-800-535-6110
DALLAS
1-800-925-4669
FORT LEE
1-856-735-0089
Signature
HOUSTON
1-713-343-5636
LOS ANGELES 1-877-644-0167
I. Purchase the required amount of the vendor’s products. Coupon good for ONE TIME PURCHASE ONLY. 2. Fill out the coupon, supplying all necessary information. 3. Return the refund coupon* along with a copy of your original Jinny invoice** per Manufacturer’s request. 4. You’ll receive a credit from your Jinny Beauty Supply Accounting Department to be used on your next Jinny invoice. 5. NO RETURNS will be accepted on coupon purchases.
Store name
MIAMI
1-866-616-3200
NEW JERSEY 1-844-358-8967
*Original only, NO COPIES will be accepted. **Copy of invoice MUST ACCOMPANY refund for credit.
Phone
Address
Jinny Invoice Number
ATLANTA
1-800-936-8733
60
Date
CHICAGO
1-800-535-6110
DALLAS
1-800-925-4669
FORT LEE
1-856-735-0089
Signature
HOUSTON
1-713-343-5636
LOS ANGELES 1-877-644-0167
I. Purchase the required amount of the vendor’s products. Coupon good for ONE TIME PURCHASE ONLY. 2. Fill out the coupon, supplying all necessary information. 3. Return the refund coupon* along with a copy of your original Jinny invoice** per Manufacturer’s request. 4. You’ll receive a credit from 2023 your Jinny Beauty Supply Accounting Department to be used on your next Jinny invoice. OTC Beauty Magazine August 5. NO RETURNS will be accepted on coupon purchases.
MIAMI
1-866-616-3200
NEW JERSEY 1-844-358-8967
*Original only, NO COPIES will be accepted. **Copy of invoice MUST ACCOMPANY refund for credit.
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FREE! GET 6 PCS OF CREME OF NATURE CNI CURL REPAIR LEAVE-IN
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OFFER ENDS AUGUST 31, 2023 OTC Beauty Magazine August 2023
61
READER FEEDBACK
Community Corner
Let your voice be heard!
In this segment, OTC Beauty Magazine wants to find out what is important to you, our loyal readers. Posing a handful of questions each month, our goal is to learn through feedback how to better serve you. We ask that you take a few minutes to share your thoughts; write responses on this sheet and mail it back to us, or send it via email.
여러분의 목소리를 내세요! 여러분의 목소리를 내세요! OTC 뷰티 매거진은 소중한 여러분의 의견을 수렴하려고 합니다. 매달 몇 가지의 질문을 통해 여러분의 의견을 듣고, 좀더 발전된 잡지를 만들고자 합니다. 약간의 시간을 내 주시어 여러분의 생각들을 전달해 주세요. 질문지에 답변을 하여 저희 사무실로 보내주시거나 이메일을 보내 주시면 됩니다. (연락처는 이 페이지 맨 밑에 있습니다)
•
What are some of the most popular children’s hair care products in your store?
•
Do you currently have an area offering hair care tips/advice on children’s products? If so, has it been successful?
•
Is there any other topic that you would like to see covered in OTC Beauty magazine?
When we receive your feedback we will choose a few answers to feature in the next month’s issue. You could be famous just by answering a few questions – simple as that! We look forward to hearing from you and thank you for supporting this publication. 보내주신 답변 중 몇몇을 뽑아 다음달에 기재하도록 하겠습니다. 몇 개의 질문에 답변을 함으로써, 여러분이 잡지에 실릴 수 있는 것입니다! 여러분의 성원에 감사 드리며, 많은 참여 부탁 드리겠습니다.
Name (성함) _________________________________________ Store Name (상호명) __________________________________ State (주) ___________________________________________ 62
OTC Beauty Magazine August 2023
Mail this form to: (보내실곳: ) OTC Beauty Magazine, Attn: Editorial Dept. 3587 Oakcliff Rd. - Doraville, GA 30340 Email: editor@otcbeautymagazine.com
OTC Beauty Magazine August 2023
63
AD INDEX
AFAM....................................................................................................... 23, 25
Helen of Troy.................................................................................................45
www.afamconcept.com
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American International..............................................................................33
Innovative Beauty ......................................................................................43
www.gigispa.com
www.godefroybeauty.com
AMPRO..............................................................................................Cover, 39
Inspired Beauty............................................................................................13
www.amprogel.com
www.haskbeauty.com
Angela Manufacturing, Corp...................................................................37
J Strickland & Co ........................................................................................61
www.angelamanufacturing.com
www.jstrickland.net
Aztec Secret.................................................................................................47
JBS Hair ................................................................................................ IFC, 65
www.aztecsecret.com
www.jbshair.com
Beauty Logistics.................................................................................. 19, 28
Nail Alliance.............................................................................................. 7, 21
www.mabrownshair.com
www.entitybeauty.com
Bronner Bros.................................................................................................27
Luster Products Inc...................................................................................... 1
www.bronnerbros.com
www.lusterproducts.com
Developlus.....................................................................................................11
Procter & Gamble........................................................................................31
www.developlus.com
www.mbib.com
Dream World............................................5, 9, 15, 17, 41, 51, 53, 55, 63
Spunge ...........................................................................................................49
www.dreamworldproducts.com
spungeformen.com
ECO STYLE..................................................................................Back Cover
Taliah Waajid.................................................................................................... 3
www.ecostyle.com
www.taliahwaajidbrand.com
Fantasia Industries Corporation............................................................35 www.fantasia.com
64
OTC Beauty Magazine August 2023
LW377 NISHA
LW369 HEIDI
LW367 CHARLOTTE
LW351 KALIFA
LW357 SABLE LW357 SABLE
LW349 ANGEL
LW365 JOAN @UrbanBeautyHair 65 OTC Beauty Magazine 2023 For Ordering & Specials, CallAugust 678.805.3000
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