2014 Outlook Media Inc Media Kit v8

2014 media kit

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outlook: columbus magazine & outlookcolumbus.com outlook: columbus magazine is a monthly lifestyle and advocacy magazine for Ohio’s queer and urban progressive communities covering politics, small businesses, arts, books, music, local celebrities, entertainment, public officials, the environment, health, self-help, faith, film, fashion, sports, celebrity interviews, horoscopes, events and community news. outlookcolumbus.com is an interactive, intellectual playground. Boasting 100 times the content of the print publication, our website keeps readers engaged all month long with new daily content, news, event photos, contests, polls, videos and reader comments.

High Street Neighborhoods HSN magazine our “goofy, grassroots, guidebook to Columbus” that showcases, promotes and markets Columbus’s distinctive local business and service providers. Filled with great Coupons, the editorial is written by local taste-makers talking about what they love in Columbus and empowering readers to engage in all the City has to offer. Partnered with the Small Business Beanstalk, HSN also highlights all the SBB discounts in their shop-local program. highstreetneighborhoods.com is where readers can peruse feature content, neighborhood information, living local info, coupons and all the SBB offers in town.

Network Columbus

Network Columbus is a chamber of commerce servicing GLBT & allied business community.

Network Columbus’s programming includes a free, fun, monthly networking event, career fairs, educational seminars and speaker forums. outlook

demographics 15 • 25 • 71/2 outlook readers are 15% of the metropolitan Columbus population, spending 25 cents of every dollar - which equals $7.5 BILLION per year in economic impact.

2014 calendars

outlook: columbus editorial January 1: Drag February 1: Weddings March 1: Film

outlook readers are: • three times more loyal to companies and brands that advertise directly to them on our pages and in other GLBT media • are strongly influenced in favor of a company over others because of its positive progressive social image, and conversely will refuse to do business with companies that do not meet their standards of social responsibility • $71,040 average household income • 55% male, 45% female • 66% are 21-49 years old • 75% have attended college and/or hold a college degree

outlook:columbus is: • the #1 media choice of the GLBT and allied community • the #1 magazine for financial optimists – those who believe they will be better off six months from now • the #2 print publication for African Americans • a top publication of choice for newcomers to the City, all people of color, young progressives, working women, urban residents, dual income households, and households with children.

Live Local! Columbus readers are: • Household Income: 43% had incomes of $30K - $60k and almost 50% had incomes in excess of $60k • Education: 38% are college graduates and 24% hold graduate degrees.

• Home Ownership: 74% own their own home.

Dining: 83% reported eating in a restaurant 1-4 times per week.

• Zip Codes: Most frequent respondents were from Clintonville, Bexley, German Village and Reynoldsburg.

contacts WORLD HEADQUARTERS Outlook Media, Inc. 815 N High St, Ste G, Columbus, OH 43215 614.268.8525 phone / 614.261.8200 fax www.outlookmedia.com MASTER OF THE UNIVERSE

April 1: The Straigt Issue

(aka Publisher & Art Director)

May 1: Food & Drink

Christopher Hayes chayes@outlookmedia.com / extension 1#

June 1: Pride 2014 July 1: I ♥ Ohio August 1: Gay Games 9 September 1: Arts & Fashion October 1: Politics November 1: The Home Issue December 1: HIV / Holidays High Street Neighborhoods

FANCY PANTS (aka Sales Director)

Chad Paul Frye cfrye@outlookmedia.com / extension 4# PINK RANGER (aka Sales Representative)

Conner McClure conner@outlookmedia.com / extension 5# THE MALOCCHIO (aka Editor-in-Chief)

Bob Vitale bvitale@outlookmedia.com / extension 7# THE DEADLIEST CATCH

May 15: Outdoor Enjoyments

(aka Managing Editor)

Erin McCalla emccalla@outlookmedia.com / extension 2#

December 1: Holiday Shopping Guide ART & AD SUBMISSIONS art@outlookmedia.com / extension 6#

Network Columbus Events January 8

July 19

February 12

August 13

March 12

September 10

April 9

October 8

May 14

November 12

June 11

December 10

ADVERTISING DEADLINES Reservations by the 15th of month prior to publication.

Art in by the 20th of month prior to publication.

SUBSCRIPTIONS: extension 2# DISTRIBUTION, GOHI, WHO’S WHO: extension 1# THE RAVEN AT GREYSTONE: extension 8# CYBERSPACE http://www.outlookmedia.com http://www.outlookcolumbus.com http://www.networkcolumbus.com http://www.livelocalcolumbus.com http://www.gohi.org

Our Rates

OUTLOOK MEDIA SPEC SHEET outlook ohio & high street neighborhoods

Subit artwork 300dpi or higher, .jpg or .tif, CMYK, no rich black text below 14pt, text inset 1/8 in from border. Bleed available on full pages.

Due by 20th of month prior to publication to art@outlookmedia.com.

FULL WITH BLEED

9.5”W X 11.375”H TRIM SIZE - 9”W X 10.875”W LIVE AREA - 8.626”W X 10.5”H

FULL NO BLEED 8.5” X 10.126”

2/3H 8.5”W X

6.646”H

1/3H

8.5”W X 3.229”H

1/4H

1/4V

1.969”W X

10.126”H

8.5”W X 2.375”H

1/4B

4.125”W X 4.938”H

1/8H

4.125”W X 2.344”H

2/3V 5.563”W X

10.126”H

1/3V 2.687”W X

10.126”H

1/2H

5.563”W 4.938”H

X

1/2V 4.125”W X 10.126”H

BIZ CARD 2.687”W X 1.51”H

outlook: columbus magazine • distributed monthly • rates are net per insertion 12x color 9x color 6x color 3x color open color save 33% save 25% save 18% save 10% gloss (4c only) full* 1809 2025 2214 2430 2700 2/3 1441 1613 1763 1935 2150 1/2 1173 1313 1435 1575 1750 1/3 838 938 1025 1125 1250 1/4 670 750 820 900 1000 1/6 486 544 593 653 725 1/8 385 431 472 518 575 biz card 175 save 33% save 25% save 18% save 10% specialty inside covers* 2333 2625 2870 3150 3500 outside back cover* 2667 3000 3280 3600 4000 center spread* 4355 4875 5330 5850 6500 *a percentage of advertising sales is donated to The outlook Fund on behalf of customer.

8.5”W X 4.938”H

1/3B

v8.0

1/6V

2.687”W X

4.938”H

1/3VB 4.125”W X 6.646”H

1/6B

4.125”W X 3.229”H

HIGH STREET NEIGHBORHOODS MAGAZINE RATE CARD distributed twice annually • rates are net per insertion 1 issue rate 2 issue rate gloss (4c only)

Corporate Partner Full Page

Corporate Sponsor 1/2 Page Neighborhood Friend 1/3 page 1/4 page ad 1/8 page ad Classified

$3000

save 10%

$1800 $1300 $875 $575 $350

$2700 $1620 $1170 $787 $517 $315

*A percentage of all advertising sales is donated to The Outlook Fund & The Leventhal Fund on behalf of customer.

HSN Sponsorship Benefits

Corporate Partner • Full or 1/2 Page Ad with Premium Placement • Logo on Cover • Logo on Table of Contents • Logo on Advertising Directory • Logo on Poster • Weblink on website • Coupon or Offer on website • Logo in monthly eblast

Neighborhood Friend • 1/3 Page Ad on Neighborhood Page • Logo on Neighborhood Page Header • Logo on Cover • Logo on Advertising Directory • Logo on Poster • Weblink on website • Coupon or Offer on website • Logo in monthly eblast

Network Columbus Sponsorship • $5000 per year

Eblast & Website

Network Columbus sponsor benefits include: a 12-time, 1/8 color box ad on Network Columbus page in outlook; opportunity to host or speak at one Network Columbus event per year; promotion table at Network Columbus events; logo placement on Network promotional material and eblast.

Eblasts: • Ad included in {OM} weekly eblast - 6¢ per email • Dedicated eblast to {OM} data base - 14¢ per email Website ads: $300/month

{om} advertising and promotions contract CONTACT INFORMATION Advertiser:

BILLING INFORMATION

Authorized Buyer Name:

Name of Credit Card:

Credit Card #:

FIN or SSN: Email:

CID:

Billing Address:

Billing Address of Card:

Phone:

Fax:

Expiration Date:

CC Type (circle one): Amex

Designer/art agency contact:

MasterCard

Visa

Billing Dept Contact:

name: phone: phone: email:

email:

PRODUCT

SIZE

RATE

Special Instructions:

TOTAL INSERTIONS

RUN DATES

TOTAL:

Outlook Media representative printed name

Advertiser’s printed name

Advertiser’s authorized signature

START DATE

Date

Outlook Media representative signature

Date

TERMS AND CONDITIONS Billing and Payment • PAYMENT IN ADVANCE REQUIRED FOR ALL ADVERTISERS. • Customers who do not put a credit card on file for per insertion billing must pre-pay the entire advertising run by check or money order before the first insertion is published.

• Advertisers will be charged a return check fee of $40 per returned check. Credit cards will be charged between the 15th and 20th of the month for the following month’s insertion, and Advertisers will be charged a fee of $20 if the credit card on file fails to authorize.

• Accounts on which any charge enters a 30 day past due status shall be immediately placed on hold and no further advertising shall be run for that Advertiser until said account is paid in full. Late fees of 24% annual (2% per month) will accrue. Accounts on which any charge enters a 60 day past due status shall be deemed delinquent. Once an account is considered delinquent, Outlook Media has the right to terminate the contract.

Advertisers may also choose to terminate a contract at any time by giving written notice to Outlook Media. Upon termination of a contract, Outlook Media will notify the advertiser in writing, and will bill the advertiser for any unpaid balance on the account, plus an amount equal to one-half of the remaining contract value, and all advertising values will be calculated at the open (non-frequency rate) and any offered discounts or special pricing will be rendered void. All terminated accounts will be sent to collections attorneys for immediate action. Other costs, such as legal fees derived from the delinquency, may be added to the account balance, if collection through the courts is required.

General Policies • A contract must be signed by an authorized representative of the Advertiser and an authorized representative of Outlook Media and submitted with space reservation requests. Advertisers understand and agree that rates cited on this agreement are per insertion, unless otherwise specified in writing. Frequency advertising will run consecutively unless otherwise specified above.

• Outlook Media art design time billed at $125/hr unless otherwise noted above. All costs for purchasing/licensing commercial art and images will be billed to Advertiser.

• An Advertiser may not make cancellations or changes after 9 am on the 15th of the month prior to publication, and all publication artwork and payment in full are due at 9 am on the 15th of the month prior to publication. Notice of cancellation or changes must be submitted in writing. All ads cancelled after the deadline will be billed at 100%. If Outlook Media agrees to accept an ad for publication after the deadline, there will be a 15% surcharge added to the cost of that ad. Further, if Outlook Media agrees to make changes to artwork Outlook Media has produced for an ad or accept a replacement ad from an advertiser that is different in size to the original ad placed after the deadline, there will be a surcharge of $25 added to the cost of that ad. Outlook Media reserves the right to charge for unused space or run the most recent advertisement to fulfill a contract agreement when no acceptable copy is furnished by the deadline.

• Outlook Media will not be liable for omission of any advertisement or for errors on the part of the Publisher appearing in any advertisement beyond crediting the cost of the space occupied by the error. No allowance will be made for errors that do not materially affect the

value of the ad. Credit will be applied at the end of the advertising run. No refunds will be made under any circumstances, including pre-paid agreements that are not fulfilled by the Advertiser. Notification of error must be made in writing within one week of publication of the error. Verbal notifications of errors will not result in a credit.

• Outlook Media will not be subject to any liability whatsoever for any failure to publish or circulate all or any part of issue or issues because of circumstances not within the control of Outlook Media. Furthermore, the Advertiser assumes full responsibility and any and all liability arising out of any claim associated whether directly or indirectly from said advertisement and shall hold harmless and/or indemnify Outlook Media, Inc. and associated individuals and companies for any and all costs arising from said claim.

• Positioning of advertisements is not guaranteed and is at the discretion of Outlook Media. Ads are not subject to adjustments, reinsertions, or refunds due to the position in which an ad appears. All rates listed are net. Advertisers are responsible for advertising charges and associated fees in the event an Advertiser’s agency/representative defaults on payment due Outlook Media. It is clearly understood that forwarding an insertion order and/or submitting a signed contract constitutes an acceptance by the Advertiser and agency of all terms and conditions of the current Outlook Media rate card and contract in effect at the time of agreement.

• Discounted rates for non-profit organizations are extended only to verifiable 501(c)(3) not-for-profit groups that provide Outlook Media with a copy of their IRS status letter. Discounted rates are not available for purchased “in kind” advertising. The least expensive frequency rate will be used for all political candidates, issues campaigns, and political influence advertising.

• It is clearly understood and agreed that advertising and editorial are independent and that no special editorial consideration of any kind shall be part of the sales agreement. Outlook Media reserves the right to add or delete distribution locations and print run without notice to the Advertiser. Said additions or deletions will have no effect on Advertiser’s individual rates unless an acrossthe-board notice is provided regarding it to all Advertisers.

• Outlook Media reserves the right to edit, refuse, cancel or reject any material at any time for any reason.

Outlook Media, Inc. holds the copyright to all materials produced by the company.

• This Agreement shall be construed and governed according to the laws of the State of Ohio. Advertisers consent to the jurisdiction and venue of any Court located in the State of Ohio, and expressly waive any right to a trial by jury.

This authorization is to remain in full force and effect until Outlook Media, Inc. has received written notification from me of its termination in such time and in such manner as to afford Outlook Media, Inc. a reasonable opportunity to act on it. With my signature, I certify that I have the authority to execute this advertising contract on behalf of the above-named company and I authorize Outlook Media to publish advertising for the company as outlined above. I have read and understand all terms and conditions specified above, and acknowledge that this advertising contract is subject to all of those terms and conditions. My signature authorizes Outlook Media to debit the above credit card as payment for advertising fees, if applicable. My signature personally guarantees payment of this contract.