CSR Corner
Top-listed companies should take the lead in CSR movement
Oxfam rated them according to six domains, namely, CSR reporting, stakeholder engagement, workplace, environment, supply chain and community investment. Though many companies have shown real improvement in responding to the survey, there is still plenty of room for them to catch up with international best standards on CSR. The top performers in this survey were HSBC (Holdings) Ltd. (80%), China Light Power Holdings (77%), and China Mobile Ltd. (76%). Transparency is an essential criterion to achieve a high score. Of the 31 companies listed in the “leader” (scoring 60% or higher) and “mainstream” (40-59%) categories, 29 of them responded. For those companies that did not respond, our research consultant CSR Asia, would then gather information from public documents, such as annual reports, as to complete their questionnaires. Fifty-seven per cent of the respondents have published a CSR report, but only 40 per cent use the Global
Reporting Initiative, the most widely used sustainability reporting framework worldwide. Among these, only half of them scored well enough to ensure them a place in the leader category. Supply chain is another area of concern. Thirty-six per cent of companies said they have no dialogue with their suppliers regarding CSR issues. Sixty-nine per cent actually already have a supplier code of conduct, but only 36 per cent implement it across all of their operations. This has serious implications for ethical practices because of the extensive nature of these big companies’ supply chains. In the area of workplace quality, we looked into some corporate practices beyond statutory requirements. For instance, only 23 of 42 companies provide paternity leave for their employees, while the rest neglect the caring duty of fathers. On the environmental side, it was encouraging to see that 43 per cent of the companies are setting reduction targets on, at least, one of four items: greenhouse gas emissions, energy, water and paper. However, performance varies significantly. Only the leading companies have set reduction targets on all items. Group or division-wide tangible reduction targets are less likely to occur in companies. Only 19 per cent of the companies align their community investment goals with the U.N. Millennium Development Goals or national development goals, while 29 per cent have systems to measure the impact of their investments. This indicates that many companies have failed to adopt a strategic approach to community investment. “We believe when the private sector adopts policies and practices
If undelivered, please return to 17/F, China United Centre, 28 Marble Road, North Point, Hong Kong
Cover Story
For details, you can download the report: Corporate Social Responsibility 2009 Survey of Hang Seng Index Constituent Companies from the following link: http://www.oxfam.org.hk/content/98/content_4371en.pdf
Oxfam’s free online magazine of stories, photos, case studies, and campaigns, from near and far. To subscribe, please visit: http://www.oxfam.org.hk/en/subscribetonne.aspx
Corporate Acknowledgement
Oxfam Corporate Donor Programme (CDP) 2009-2010
In
order to show our high appreciation for the continuous sponsorship and support from our members in the Oxfam Corporate Programme for the last 12 months, outstanding awards were presented to the following awardees: (In alphabetical order) Oxfam Corporate Donor Outstanding Awardees Action Waterfall Gym Chinese Estates Group Paper House Creations
JOIN US IN FIGHTING POVERTY! We treasure working with you.
Enquiry for programme details and acknowledgement:
3120 5263
Address: 17/F, China United Centre, 28 Marble Road, Hong Kong.
Tel: 3120-5263
Fax: 2527-6213
Website: www.oxfam.org.hk
Editorial Committee: Kanie Siu, Cindy Chan, Merida Cheung Issue 3, Summer 2010
- AN INTERVIEW WITH MARRIOTT VACATION CLUB INTERNATIONAL (ASIA PACIFIC)
Words from Oxfam
In addition to calling on HSI companies to improve their CSR policies and practices, Oxfam also calls for stronger regulations from the government, leveraging on the ongoing Companies Ordinance Rewrite effort to strengthen the disclosure of non-financial corporate data based on the GRI standard. We also recommend that the Hong Kong Stock Exchange should require listed companies to publicly disclose their CSR performance as a mandatory listing principle. Oxfam believes both voluntary efforts of companies and mandatory measures imposed by regulators would create - and sustain - the momentum for bringing CSR to a higher level.
O.N.E - Oxfam News E-magazine
Oxfam Hong Kong
ALL-ROUND ENTHUSIASM
on CSR into its operations, it helps translate the positive aspects of its business activities, such as economic growth, fair labour practices and good environmental protection, into development that favors poor people, “commented John Sayer, Director General of Oxfam Hong Kong.
About Oxfam
Oxfam Corporate Donor Excellence Awardees Chow Tai Fook Jewellery Company Limited Dah Chong Hong, Ltd. Hong Kong Exchanges and Clearing Limited Hong Kong Health Check & Medical Diagnostic Group Limited Jetronic Electronics Ltd Marie Claire Magazine Shun Hing Group Store Friendly Self Storage Group Tai Shing Group (Holdings) Co. Ltd. The Hong Kong and China Gas Company Limited TNT Express Worldwide (HK) Ltd.
Issue 3, Summer 2010
Email: meridac@oxfam.org.hk
Oxfam’s works in China
The Ms. Jean Choi, Director of Marketing of Marriott Vacation Club International (Asia Pacific) and her enthusiastic team from the Hong Kong office.
S
tepping into the office of the Marriott Vacation Club International Asia Pacific (MVCI Asia Pacific) on a day with a red rainstorm signal, our spirits brightened by the genuine smiles on all the young and energetic faces that greeted us. As an industry leader, MVCI Asia Pacific offers spectacular vacation experiences in spacious accommodations to suit the needs of today’s travellers. MVCI has more than 25 years of experience, MVCI Asia Pacific was launched in 2006 and currently has more than 8,000 members in Asia. Jean Choi, Director of Marketing, told us all about it. The Spirit to Serve “At Marriott, our ‘spirit to serve’ is our core value, which comprises our guests, associates (staff), and our community. Guests are welcome to comment on our service quality and the associates are encouraged to share their opinions about their working environment. Participating in community activities allows our associates to give back to society and assist people in need,” said Jean.
Partnering with Oxfam has been very rewarding. Not only did we give back to the community, but through the rice-selling activity organised by Oxfam, our associates from different teams got to know each other better, which helped encourage better teamwork as well as synergy in the work place.
This is the second year MVCI Asia Pacific joined Oxfam’s Corporate Partnership Programme. Through its associates, the company has raised more than HK$100,000 and spent over 250 volunteer hours participating in Oxfam’s activities. Jean explained why Oxfam was chosen as the company’s beneficiary NGO: ‘We believe Oxfam’s work can help people in need. In addition, our colleagues, their friends and families can participate in Oxfam’s activities. They enjoyed joining the rice-selling event and raising public awareness of the programme.
Photo by Ricky Wong
In
April, Oxfam released its second Corporate Social Responsibility (CSR) Survey on forty-two Hang Seng Index (HSI) Constituent Companies. Hong Kong’s largest and most liquid listed companies are scoring high marks on engaging stakeholders and are increasingly aware of the importance of CSR strategy and reporting. Still, a majority of them have failed to embrace CSR in its totality. They are weakest in incorporating CSR policies and monitoring systems into their supply chains, adopting specific targets to reduce negative impacts of their operations on the environment, and contributing to long-term community investment strategy (beyond charity donations).
EXPRESS
start of 2010 was difficult for poor people across China. The worst drought in decades hit millions of people in southwest China, with people having to walk for miles to find water, and farmland drying up. In April a deadly earthquake hit Qinghai and Sichuan. Then in June, heavy rains drenched southeast China, resulting in serious flooding in Guizhou. Oxfam responded to all these crises. Following the earthquake, we provided blankets, tents and other supplies to keep people warm: temperatures were freezing at night. During the drought, we provided drinking water and other support for people in Yunnan, Guizhou and Guangxi. After the flooding in June, Oxfam distributed relief items to more than 2,500 people, including quilts, rice, cooking oil and folding beds, in Gangwu Township of Guanling County, Guizhou Province. At the time of this writing, Oxfam is distributing quilts, rice, cooking oil, cookware and clothes to 4,142 flood-affected people in 1,035 households in Malong County, Yunnan. We are happy that the Disaster Relief Fund of Hong Kong SAR government granted HK$980,000 for this project.
Strengthened Client Relationships With a growing awareness of corporate social responsibility in recent decades, MVCI Asia Pacific has initiated various campaigns internally and externally. In one of its marketing initiatives, MVCI Asia Pacific donated HK$100 to Oxfam for every guest who attended the vacation preview session. Last year, more than 340 guests joined the programme and the funds collected contributed to Oxfam’s poverty alleviation projects. Apart from Oxfam’s activities, the 140 associates of MVCI Asia Pacific participated in other charitable events. These include blood drives, donating second-hand items, charitable walkathons, etc. The latest staff activities are updated in the company’s bi-weekly newsletter, to encourage staff participation. MVCI is also concerned about the environment. The company provides its staff with energy-saving tips issued by the Electrical and Mechanical Services Department and encourages them to adopt environmentally friendly practices at work. Because of its outstanding achievements in community service, the Hong Kong Office was nominated for the group’s 2010 Alice S. Marriott Award of Community Service. Jean concluded that while NGOs in Hong Kong are putting lots of effort into promoting their events, her company is happy to have its staff volunteer and join in activities to build stronger working relationships and team morale. Year 2009 • Donated through the “Marriott Vacation Club Cares Programme” • Co-sponsored the Oxfam Rice Sale Fundraising Campaign • Volunteered for Oxfam Rice Sale Fundraising Event Year 2010 • Donated through the “At Marriott We Care Programme” • Donated through the “Marriott Vacation Club Cares Programme” • Volunteered for Oxfam Rice Sale Fundraising Campaign
Oxfam Hong Kong staff delivered supplies and services to survivors.
In all these responses, Oxfam worked alongside government units and local community groups (for more details, visit www.oxfam.org.hk). We also thank the companies that donated to support all this humanitarian work. Apart from these disasters, Oxfam is currently supporting more than 480 poverty alleviation projects across rural and urban China, aimed at bringing people better livelihoods, basic health care, basic education, and more. “More Than Just a Bowl of Rice” is the theme of our China Development Fund Campaign 2010. Oxfam does not believe in short-term one-off support, but in long-term partnerships for lasting change. To support our anti-poverty work across China, the Oxfam Rice Sale Event was held from 8 to 30 May. We raised over HK$2.2 million to contribute to the Oxfam China Development Fund. We are grateful that more than 200 organisations and 3,500 volunteers supported this event. Thank you for all your support. We value your partnership.
John Sayer
Director General, Oxfam Hong Kong
Issue 3, Summer 2010
樂施會企業捐款表格 Oxfam Corporate Donation Form
查詢電話 Enquiries: 3120 5000 傳真號碼 Fax: 2590 6880
捐款公司資料 Corporate Donor Information 本公司願意成為樂施會企業定期捐款者，每月定額捐款 Our company wants to become an Oxfam Corporate Partner and donate monthly: （請盡量以英文正楷填寫 IN BLOCK LETTERS）
（請以信用卡或自動轉賬捐款 Please use credit card or autopay）
□ HK$500
□ HK$800
□ HK$1,000
公司名稱 Company name
□ 其他 Your choice HK$
或 OR 本公司願意一次過捐款 Making a one-off donation: □ HK$10,000
□ 其他 Your choice HK$
捐款方法 Donation Method
請將此表格連同支票、銀行入數紙正本寄往香港北角馬寶道 28號華滙中心17樓樂施會收，請註明「公司捐款」。信用卡 捐款可傳真至 2590-6880。捐款可憑收據申請稅項寬減。
收據抬頭 Receipt name（公司名稱 Company name）
（請以信用卡或支票捐款 Please use credit card or cheque）
□ HK$3,000 □ HK$5,000
（如與以上相同，則不用填寫。This company name will be marked on receipt.）
2010CC029
□ MASTER
□ AMEX
聯絡人 Contact person
信用卡有效期至 Card expiry date:
信用卡號碼 Card No.:
持卡人簽名 Cardholder’s signature:
月M /
年Y
發票銀行 Issuing bank:
部門 Department
There are many ways that companies / organisations can support Oxfam’s poverty alleviation work:
（可選擇多於一項 Please select one or more choices）
傳真號碼 Fax no.
□ 樂施會郵件 / 電郵 By Mail / Email from Oxfam Hong Kong
2
□ 朋友介紹 / 傳閱 Referral or Circulations from friends
電郵 Email
□ 其他，請註明 Others, please state:
1
3
Sponsor a project Oxfam has supported projects in over 70 countries/regions around the world. These include agriculture, basic education, natural resources management, community development and policy advocacy. Companies / organisations / foundations can support a designated project.
所收集的貴公司資料將保密處理，作為寄發收據及與貴公司通訊的用途。若貴公司不 願意收到樂施會任何資料，請在□上加上¸號。Your company data collected will be treated as strictly confidential and will be used only for receipting and other communications with your company. If your company would not like to receive any correspondence from Oxfam, please tick this □.
通訊地址 Mailing Address
Donations are tax-deductible with official receipts. To save administration cost, an official receipt will be issued for donations of HK$100 or above. For enquiry, please contact us at 3120 5000.
Upcoming Event
Oxfam Barefoot Day Campaign 2010
Save the Date: 17 October!
17
October is the International Day for the Eradication of Poverty （國際滅貧日）- a day first marked in Paris in 1987 and made official by the United Nations in 1992. People gather to renew their commitment to fighting poverty and to express their solidarity with poor people on this day, which is why Oxfam Hong Kong will launch its “Oxfam Barefoot Day” campaign on the same day. We are now calling for individuals, schools, companies and organisations to join and support this campaign. You can organise your own unique ‘barefoot’ event at your office premises or any
venue from 17 to 31 October. Take off your shoes (socks allowed) during the event to experience what life is like for many poor people who have no shoes. Your support will help raise funds for Oxfam’s poverty alleviation projects. Be creative you can organise a barefoot hunger lunch, a barefoot conference or working day, a barefoot birthday bash, or even a barefoot hike! Join the “Oxfam Barefoot Day” and have fun organising a meaningful event for your company/organisation or social gathering! For details, please refer to Oxfam Hong Kong’s website at www.oxfam.org.hk, or call Merida Cheung at 3120 5263.
Oxfam Corporate Seasonal Gift
– We deliver your chosen gift to people who need it most wherever they are re you looking for a special gift or hamper for your clients this coming Christmas?
Surprise your clients, business partners, suppliers or employees this Christmas with Oxfam Unwrapped Gifts and Fair Trade products. We’ve got great gifts that will impress and inspire your clients and colleagues, however big your organisation and your budget. You may choose over 40 extraordinary gifts from around the world - either Oxfam Unwrapped Gifts that go directly to poor communities, or hampers of Oxfam Unwrapped Gifts with Fair Trade products that help poor producers earn a fair return for their goods. Both benefit poor communities. How does Oxfam Unwrapped work? When you buy a gift in the name of a friend or relative, he/she will receive a personalised card explaining how the gift helps. The real item - a pair of goats, fishing equipment or a teacher training course, for example - goes to the poor people who need it most. Oxfam Unwrapped is one more way
Event Highlights
that Oxfam Hong Kong is helping people change their lives for the better. What are the Fair Trade products? Fair Trade ensures a fair return for small producers’ labour. It enables a respectable livelihood, creates a balanced relationship between producers and businesses, reduces environmental degradation, provides safe workplaces and ultimately enables a sustainable, just society. Oxfam Hong Kong considers Fair Trade an effective way for farmers in developing countries to fight poverty. Buying Fair Trade products helps improve the lives of millions of producers and their families around the world. There are fair trade chocolates, biscuits, coffee, tea and wine, among other things, for your selection. For more information, please contact: Jacqueline Chan (Tel: 3120 5189).
Join the Corporate Volunteer Scheme Corporations, organisations and corporate foundations are invited to involve their staff members as volunteers to support Oxfam’s fundraising events.
1: Corporate rice selling volunteer team 2: Be an Oxfam Monthly Donor 3: Oxfam Donation Box
Join a staff / client monthly donation scheme You can encourage your employees / members / clients to support our work by becoming monthly donors to Oxfam to offer constant support to our long-term work around the world.
We
believe that aid on its own does not solve poverty in the long run. Through a multi-dimensional approach of community development, policy advocacy and public education, Oxfam Hong Kong works to enhance poor people’s ability to improve their lives, to gain better access to resources, and to get out - and stay out - of poverty. Oxfam goes to the roots of poverty and inequality, such as trade imbalances, poor governance, and discrimination against women and minority groups. Oxfam works closely with governments, NGOs, companies, schools, and various types of organisations in the fight against poverty. Oxfam treasures all partners who are working in the same spirit. Why select Oxfam as your Partner? • Oxfam Hong Kong has a high awareness rate: 98% of respondents in a recent survey said they know the agency (University of Hong Kong Public Opinion Programme in 2009) • Oxfam has over 110,000 regular monthly donors and over 300 regular annual corporate donors • Oxfam is credible and respected as a global expert in emergency relief and long-term development work, as well as for campaigning to change policies and practices that keep people poor • Oxfam works alongside corporations and other institutions to find ways to reduce poverty, environmental degradation and injustice
About Oxfam
A
Sponsor a campaign • Oxfam China Development Fund - Oxfam Rice Sale in May • Oxfam General Development Fund - International Day for the Eradication of Poverty（國際滅貧日）in October
[Or please contact Oxfam for details (Ms Cheung: 3120 5263)]
閣下從以下哪一個途徑獲得本快訊資料 Ways to get this newsletters:
直接存入戶口 By direct transfer - 滙豐銀行 HSBC 001-537000-001
（請連同存款收據正本寄回 Please send this form together with the original bank receipt）
Donations are tax-deductible with official receipts.
Our company is interested in “Oxfam Corporate Donor Programme”, please contact our contact person.
劃線支票 By crossed cheque（抬頭請寫「樂施會」payable to OXFAM HONG KONG） 支票號碼 Cheque no.:
28 Marble Road, North Point, Hong Kong. (Attention: Appeals
【或貴公司可直接與樂施會聯絡（電話: 3120 5263 張小姐）】
聯絡電話 Tel no. 信用卡每月捐款將在收到此表格後約10個工作天生效，並會在每月8號左右過數，每月捐款於該信用卡到期再續後將繼續自動過數，直至閣下 另行通知為止。Monthly donation payment will become effective 10 working days after receipt of this form. Thereafter, transactions will normally be processed around the 8th of every month. Monthly donation via credit card will continue upon renewal as it expires, unless notified otherwise.
Benefits of being an Oxfam Partner • Taking part in eradicating poverty • Enhancing your Corporate Social Responsibility • Building morale and a sense of belonging among employees
bank-in slip to Oxfam Hong Kong, 17/F, China United Centre,
本公司有興趣了解「樂施扶貧企業計劃」 ，請與左列聯絡人聯繫。
職位 Position
持卡人姓名 Cardholder’s name
Selecting Oxfam as your Partner
Team). Credit Card donations can be faxed to 2590-6880. （先生 / 女士 / 小姐 / 太太 Mr / Ms / Mrs / Miss）
□ DINER
Supporting Oxfam
Please send this form together with the cheque or original
自動轉賬 By autopay（自動轉賬授權書隨後寄上 Please send me an autopay authorization form） 信用卡 By credit card □ VISA
參考編號 Serial number: （為免捐款公司記錄重複，煩請填寫。請參考地址標籤。To avoid corporate donor record duplication only. Please refer to the mailing label）
Place an Oxfam donation box You can place our donation boxes at your outlets / counters to collect donations. Arrange seminars Oxfam would be happy to conduct seminars on various topics so that your company / organisation / foundation can get a better understanding of Oxfam. Buy Oxfam Unwrapped Gifts Oxfam provides Oxfam Unwrapped greeting cards for you to send to your business partners. You can overprint your customised greeting / message, together with your name and logo. For more information: www.oxfamunwrapped.org.hk Name ‘Oxfam Hong Kong’ as the beneficiary of your fundraising event Apart from participating in our fundraising activities, you may of course hold your own and name Oxfam Hong Kong as the beneficiary of the event. Join the Gift Matching Scheme Gift Matching Program provides an opportunity for the company to join with employees in supporting Oxfam’s development and humanitarian work around the world. These matches are often dollar for dollar, which doubles your great support to our work. For more information, please contact: Merida Cheung (Tel: 3120 5263).
Corporate Acknowledgement
Highlights of Fundraising Campaign for the China Development Fund 2010 (Picture reference Only)
(In alphabetical order) Campaign Sponsors Hong Kong Health Check & Medical Diagnostic Group Limited Tai Shing Group (Holdings) Co. Ltd. The Hong Kong and China Gas Company Limited
Working Hand-in-Hand H
ong Kong Exchanges and Clearing Limited (HKEx) Chief Executive Charles Li (standing, eighth from left) and other Board members, senior executives and volunteers from HKEx met at the Trading Hall to support the Oxfam Rice Sale Fundraising Campaign on 26 May 2010. First ever rice sale at the Trading Hall
Henderson Sunlight Property Management Ltd organised a charity chocolate sale in February, 2010. All proceeds from the charity sale were donated to Oxfam Hong Kong. The organiser also donated matching funds to double the amount raised from the charity sale.
Issue 3, Summer 2010
Oxfam Ambassador Sammy Leung sold Oxfam Rice in Causeway Bay on 8 May
Snapshot from the press event on 15 May at Towngas Avenue
Project C:Change - Charity Climb to Mt. Kilimanjaro to support Oxfam’s emergency relief in Haiti
Project C: CHANGE is an environmental awareness initiative, and the Mount Kilimanjaro Charity Climb was the first of many eco-awareness projects in 2010/11 as well as a fundraising platform. Apart from awareness to climate change and environmental degradation, Project C: CHANGE also raised funds for Oxfam Hong Kong’s emergency relief work for the Haiti earthquake.
Snapshot from the press launch on 27 April
T
he Oxfam Rice Selling Campaign was held from 8 to 31 May 2010. We raised over HK$2.2 million by selling more than 75,000 packets of Oxfam Rice to contribute to the Oxfam China Development Fund.
Henderson Sunlight Charity Chocolate Sale
Marie Claire Magazine celebrated its 19th anniversary with the theme “Fashion with Heart.” All guests from the gala dinner were surprised and welcomed with a special and doubly meaningful gift - Oxfam Unwrapped from the warm-hearted host. A total of HK$104,700 was raised from the event. Marie Claire’s 19th Anniversary with Oxfam Unwrapped
Logistics Sponsor TNT Worldwide Express (HK) Ltd.
With more than 3,500 volunteers and 190 supporting groups involved in the campaign, we would like to express our sincere thanks to the following companies: Our cheerful corporate volunteer team
Oxfam Rice Sponsor Dah Chong Hong. Rice Stall Sponsors Chinese Estates Group Chow Tai Fook Group Hong Kong Exchanges and Clearing Limited Shun Hing Group Store Friendly Self Storage Group Special thanks HK Jewellery & Jade Manufactures Association Marriott Vacation Club, Asia Pacific Standard Chartered Bank (Hong Kong) Limited
Issue 3, Summer 2010
樂施會企業捐款表格 Oxfam Corporate Donation Form
查詢電話 Enquiries: 3120 5000 傳真號碼 Fax: 2590 6880
捐款公司資料 Corporate Donor Information 本公司願意成為樂施會企業定期捐款者，每月定額捐款 Our company wants to become an Oxfam Corporate Partner and donate monthly: （請盡量以英文正楷填寫 IN BLOCK LETTERS）
（請以信用卡或自動轉賬捐款 Please use credit card or autopay）
□ HK$500
□ HK$800
□ HK$1,000
公司名稱 Company name
□ 其他 Your choice HK$
或 OR 本公司願意一次過捐款 Making a one-off donation: □ HK$10,000
□ 其他 Your choice HK$
捐款方法 Donation Method
請將此表格連同支票、銀行入數紙正本寄往香港北角馬寶道 28號華滙中心17樓樂施會收，請註明「公司捐款」。信用卡 捐款可傳真至 2590-6880。捐款可憑收據申請稅項寬減。
收據抬頭 Receipt name（公司名稱 Company name）
（請以信用卡或支票捐款 Please use credit card or cheque）
□ HK$3,000 □ HK$5,000
（如與以上相同，則不用填寫。This company name will be marked on receipt.）
2010CC029
□ MASTER
□ AMEX
聯絡人 Contact person
信用卡有效期至 Card expiry date:
信用卡號碼 Card No.:
持卡人簽名 Cardholder’s signature:
月M /
年Y
發票銀行 Issuing bank:
部門 Department
There are many ways that companies / organisations can support Oxfam’s poverty alleviation work:
（可選擇多於一項 Please select one or more choices）
傳真號碼 Fax no.
□ 樂施會郵件 / 電郵 By Mail / Email from Oxfam Hong Kong
2
□ 朋友介紹 / 傳閱 Referral or Circulations from friends
電郵 Email
□ 其他，請註明 Others, please state:
1
3
Sponsor a project Oxfam has supported projects in over 70 countries/regions around the world. These include agriculture, basic education, natural resources management, community development and policy advocacy. Companies / organisations / foundations can support a designated project.
所收集的貴公司資料將保密處理，作為寄發收據及與貴公司通訊的用途。若貴公司不 願意收到樂施會任何資料，請在□上加上¸號。Your company data collected will be treated as strictly confidential and will be used only for receipting and other communications with your company. If your company would not like to receive any correspondence from Oxfam, please tick this □.
通訊地址 Mailing Address
Donations are tax-deductible with official receipts. To save administration cost, an official receipt will be issued for donations of HK$100 or above. For enquiry, please contact us at 3120 5000.
Upcoming Event
Oxfam Barefoot Day Campaign 2010
Save the Date: 17 October!
17
October is the International Day for the Eradication of Poverty （國際滅貧日）- a day first marked in Paris in 1987 and made official by the United Nations in 1992. People gather to renew their commitment to fighting poverty and to express their solidarity with poor people on this day, which is why Oxfam Hong Kong will launch its “Oxfam Barefoot Day” campaign on the same day. We are now calling for individuals, schools, companies and organisations to join and support this campaign. You can organise your own unique ‘barefoot’ event at your office premises or any
venue from 17 to 31 October. Take off your shoes (socks allowed) during the event to experience what life is like for many poor people who have no shoes. Your support will help raise funds for Oxfam’s poverty alleviation projects. Be creative you can organise a barefoot hunger lunch, a barefoot conference or working day, a barefoot birthday bash, or even a barefoot hike! Join the “Oxfam Barefoot Day” and have fun organising a meaningful event for your company/organisation or social gathering! For details, please refer to Oxfam Hong Kong’s website at www.oxfam.org.hk, or call Merida Cheung at 3120 5263.
Oxfam Corporate Seasonal Gift
– We deliver your chosen gift to people who need it most wherever they are re you looking for a special gift or hamper for your clients this coming Christmas?
Surprise your clients, business partners, suppliers or employees this Christmas with Oxfam Unwrapped Gifts and Fair Trade products. We’ve got great gifts that will impress and inspire your clients and colleagues, however big your organisation and your budget. You may choose over 40 extraordinary gifts from around the world - either Oxfam Unwrapped Gifts that go directly to poor communities, or hampers of Oxfam Unwrapped Gifts with Fair Trade products that help poor producers earn a fair return for their goods. Both benefit poor communities. How does Oxfam Unwrapped work? When you buy a gift in the name of a friend or relative, he/she will receive a personalised card explaining how the gift helps. The real item - a pair of goats, fishing equipment or a teacher training course, for example - goes to the poor people who need it most. Oxfam Unwrapped is one more way
Event Highlights
that Oxfam Hong Kong is helping people change their lives for the better. What are the Fair Trade products? Fair Trade ensures a fair return for small producers’ labour. It enables a respectable livelihood, creates a balanced relationship between producers and businesses, reduces environmental degradation, provides safe workplaces and ultimately enables a sustainable, just society. Oxfam Hong Kong considers Fair Trade an effective way for farmers in developing countries to fight poverty. Buying Fair Trade products helps improve the lives of millions of producers and their families around the world. There are fair trade chocolates, biscuits, coffee, tea and wine, among other things, for your selection. For more information, please contact: Jacqueline Chan (Tel: 3120 5189).
Join the Corporate Volunteer Scheme Corporations, organisations and corporate foundations are invited to involve their staff members as volunteers to support Oxfam’s fundraising events.
1: Corporate rice selling volunteer team 2: Be an Oxfam Monthly Donor 3: Oxfam Donation Box
Join a staff / client monthly donation scheme You can encourage your employees / members / clients to support our work by becoming monthly donors to Oxfam to offer constant support to our long-term work around the world.
We
believe that aid on its own does not solve poverty in the long run. Through a multi-dimensional approach of community development, policy advocacy and public education, Oxfam Hong Kong works to enhance poor people’s ability to improve their lives, to gain better access to resources, and to get out - and stay out - of poverty. Oxfam goes to the roots of poverty and inequality, such as trade imbalances, poor governance, and discrimination against women and minority groups. Oxfam works closely with governments, NGOs, companies, schools, and various types of organisations in the fight against poverty. Oxfam treasures all partners who are working in the same spirit. Why select Oxfam as your Partner? • Oxfam Hong Kong has a high awareness rate: 98% of respondents in a recent survey said they know the agency (University of Hong Kong Public Opinion Programme in 2009) • Oxfam has over 110,000 regular monthly donors and over 300 regular annual corporate donors • Oxfam is credible and respected as a global expert in emergency relief and long-term development work, as well as for campaigning to change policies and practices that keep people poor • Oxfam works alongside corporations and other institutions to find ways to reduce poverty, environmental degradation and injustice
About Oxfam
A
Sponsor a campaign • Oxfam China Development Fund - Oxfam Rice Sale in May • Oxfam General Development Fund - International Day for the Eradication of Poverty（國際滅貧日）in October
[Or please contact Oxfam for details (Ms Cheung: 3120 5263)]
閣下從以下哪一個途徑獲得本快訊資料 Ways to get this newsletters:
直接存入戶口 By direct transfer - 滙豐銀行 HSBC 001-537000-001
（請連同存款收據正本寄回 Please send this form together with the original bank receipt）
Donations are tax-deductible with official receipts.
Our company is interested in “Oxfam Corporate Donor Programme”, please contact our contact person.
劃線支票 By crossed cheque（抬頭請寫「樂施會」payable to OXFAM HONG KONG） 支票號碼 Cheque no.:
28 Marble Road, North Point, Hong Kong. (Attention: Appeals
【或貴公司可直接與樂施會聯絡（電話: 3120 5263 張小姐）】
聯絡電話 Tel no. 信用卡每月捐款將在收到此表格後約10個工作天生效，並會在每月8號左右過數，每月捐款於該信用卡到期再續後將繼續自動過數，直至閣下 另行通知為止。Monthly donation payment will become effective 10 working days after receipt of this form. Thereafter, transactions will normally be processed around the 8th of every month. Monthly donation via credit card will continue upon renewal as it expires, unless notified otherwise.
Benefits of being an Oxfam Partner • Taking part in eradicating poverty • Enhancing your Corporate Social Responsibility • Building morale and a sense of belonging among employees
bank-in slip to Oxfam Hong Kong, 17/F, China United Centre,
本公司有興趣了解「樂施扶貧企業計劃」 ，請與左列聯絡人聯繫。
職位 Position
持卡人姓名 Cardholder’s name
Selecting Oxfam as your Partner
Team). Credit Card donations can be faxed to 2590-6880. （先生 / 女士 / 小姐 / 太太 Mr / Ms / Mrs / Miss）
□ DINER
Supporting Oxfam
Please send this form together with the cheque or original
自動轉賬 By autopay（自動轉賬授權書隨後寄上 Please send me an autopay authorization form） 信用卡 By credit card □ VISA
參考編號 Serial number: （為免捐款公司記錄重複，煩請填寫。請參考地址標籤。To avoid corporate donor record duplication only. Please refer to the mailing label）
Place an Oxfam donation box You can place our donation boxes at your outlets / counters to collect donations. Arrange seminars Oxfam would be happy to conduct seminars on various topics so that your company / organisation / foundation can get a better understanding of Oxfam. Buy Oxfam Unwrapped Gifts Oxfam provides Oxfam Unwrapped greeting cards for you to send to your business partners. You can overprint your customised greeting / message, together with your name and logo. For more information: www.oxfamunwrapped.org.hk Name ‘Oxfam Hong Kong’ as the beneficiary of your fundraising event Apart from participating in our fundraising activities, you may of course hold your own and name Oxfam Hong Kong as the beneficiary of the event. Join the Gift Matching Scheme Gift Matching Program provides an opportunity for the company to join with employees in supporting Oxfam’s development and humanitarian work around the world. These matches are often dollar for dollar, which doubles your great support to our work. For more information, please contact: Merida Cheung (Tel: 3120 5263).
Corporate Acknowledgement
Highlights of Fundraising Campaign for the China Development Fund 2010 (Picture reference Only)
(In alphabetical order) Campaign Sponsors Hong Kong Health Check & Medical Diagnostic Group Limited Tai Shing Group (Holdings) Co. Ltd. The Hong Kong and China Gas Company Limited
Working Hand-in-Hand H
ong Kong Exchanges and Clearing Limited (HKEx) Chief Executive Charles Li (standing, eighth from left) and other Board members, senior executives and volunteers from HKEx met at the Trading Hall to support the Oxfam Rice Sale Fundraising Campaign on 26 May 2010. First ever rice sale at HKEx Trading Hall
Henderson Sunlight Property Management Ltd organised a charity chocolate sale in February, 2010. All proceeds from the charity sale were donated to Oxfam Hong Kong. The organiser also donated matching funds to double the amount raised from the charity sale.
Issue 3, Summer 2010
Oxfam Ambassador Sammy Leung sold Oxfam Rice in Causeway Bay on 8 May
Snapshot from the press event on 15 May at Towngas Avenue
Project C:Change - Charity Climb to Mt. Kilimanjaro to support Oxfam’s emergency relief in Haiti
Project C: CHANGE is an environmental awareness initiative, and the Mount Kilimanjaro Charity Climb was the first of many eco-awareness projects in 2010/11 as well as a fundraising platform. Apart from awareness to climate change and environmental degradation, Project C: CHANGE also raised funds for Oxfam Hong Kong’s emergency relief work for the Haiti earthquake.
Snapshot from the press launch on 27 April
T
he Oxfam Rice Selling Campaign was held from 8 to 31 May 2010. We raised over HK$2.2 million by selling more than 75,000 packets of Oxfam Rice to contribute to the Oxfam China Development Fund.
Henderson Sunlight Charity Chocolate Sale
Marie Claire Magazine celebrated its 19th anniversary with the theme “Fashion with Heart.” All guests from the gala dinner were surprised and welcomed with a special and doubly meaningful gift - Oxfam Unwrapped from the warm-hearted host. A total of HK$104,700 was raised from the event. Marie Claire’s 19th Anniversary with Oxfam Unwrapped
Logistics Sponsor TNT Worldwide Express (HK) Ltd.
With more than 3,500 volunteers and 190 supporting groups involved in the campaign, we would like to express our sincere thanks to the following companies: Our cheerful corporate volunteer team
Oxfam Rice Sponsor Dah Chong Hong. Rice Stall Sponsors Chinese Estates Group Chow Tai Fook Group Hong Kong Exchanges and Clearing Limited Shun Hing Group Store Friendly Self Storage Group Special thanks HK Jewellery & Jade Manufactures Association Marriott Vacation Club, Asia Pacific Standard Chartered Bank (Hong Kong) Limited
Issue 3, Summer 2010
CSR Corner
Top-listed companies should take the lead in CSR movement
Oxfam rated them according to six domains, namely, CSR reporting, stakeholder engagement, workplace, environment, supply chain and community investment. Though many companies have shown real improvement in responding to the survey, there is still plenty of room for them to catch up with international best standards on CSR. The top performers in this survey were HSBC (Holdings) Ltd. (80%), China Light Power Holdings (77%), and China Mobile Ltd. (76%). Transparency is an essential criterion to achieve a high score. Of the 31 companies listed in the “leader” (scoring 60% or higher) and “mainstream” (40-59%) categories, 29 of them responded. For those companies that did not respond, our research consultant CSR Asia, would then gather information from public documents, such as annual reports, as to complete their questionnaires. Fifty-seven per cent of the respondents have published a CSR report, but only 40 per cent use the Global
Reporting Initiative, the most widely used sustainability reporting framework worldwide. Among these, only half of them scored well enough to ensure them a place in the leader category. Supply chain is another area of concern. Thirty-six per cent of companies said they have no dialogue with their suppliers regarding CSR issues. Sixty-nine per cent actually already have a supplier code of conduct, but only 36 per cent implement it across all of their operations. This has serious implications for ethical practices because of the extensive nature of these big companies’ supply chains. In the area of workplace quality, we looked into some corporate practices beyond statutory requirements. For instance, only 23 of 42 companies provide paternity leave for their employees, while the rest neglect the caring duty of fathers. On the environmental side, it was encouraging to see that 43 per cent of the companies are setting reduction targets on, at least, one of four items: greenhouse gas emissions, energy, water and paper. However, performance varies significantly. Only the leading companies have set reduction targets on all items. Group or division-wide tangible reduction targets are less likely to occur in companies. Only 19 per cent of the companies align their community investment goals with the U.N. Millennium Development Goals or national development goals, while 29 per cent have systems to measure the impact of their investments. This indicates that many companies have failed to adopt a strategic approach to community investment. “We believe when the private sector adopts policies and practices
If undelivered, please return to 17/F, China United Centre, 28 Marble Road, North Point, Hong Kong
Cover Story
For details, you can download the report: Corporate Social Responsibility 2009 Survey of Hang Seng Index Constituent Companies from the following link: http://www.oxfam.org.hk/content/98/content_4371en.pdf
Oxfam’s free online magazine of stories, photos, case studies, and campaigns, from near and far. To subscribe, please visit: http://www.oxfam.org.hk/en/subscribetonne.aspx
Corporate Acknowledgement
Oxfam Corporate Donor Programme (CDP) 2009-2010
In
order to show our high appreciation for the continuous sponsorship and support from our members in the Oxfam Corporate Programme for the last 12 months, outstanding awards were presented to the following awardees: (In alphabetical order) Oxfam Corporate Donor Outstanding Awardees Action Waterfall Gym Chinese Estates Group Paper House Creations
JOIN US IN FIGHTING POVERTY! We treasure working with you.
Enquiry for programme details and acknowledgement:
3120 5263
Address: 17/F, China United Centre, 28 Marble Road, Hong Kong.
Tel: 3120-5263
Fax: 2527-6213
Website: www.oxfam.org.hk
Editorial Committee: Kanie Siu, Cindy Chan, Merida Cheung Issue 3, Summer 2010
- AN INTERVIEW WITH MARRIOTT VACATION CLUB INTERNATIONAL (ASIA PACIFIC)
Words from Oxfam
In addition to calling on HSI companies to improve their CSR policies and practices, Oxfam also calls for stronger regulations from the government, leveraging on the ongoing Companies Ordinance Rewrite effort to strengthen the disclosure of non-financial corporate data based on the GRI standard. We also recommend that the Hong Kong Stock Exchange should require listed companies to publicly disclose their CSR performance as a mandatory listing principle. Oxfam believes both voluntary efforts of companies and mandatory measures imposed by regulators would create - and sustain - the momentum for bringing CSR to a higher level.
O.N.E - Oxfam News E-magazine
Oxfam Hong Kong
ALL-ROUND ENTHUSIASM
on CSR into its operations, it helps translate the positive aspects of its business activities, such as economic growth, fair labour practices and good environmental protection, into development that favors poor people, “commented John Sayer, Director General of Oxfam Hong Kong.
About Oxfam
Oxfam Corporate Donor Excellence Awardees Chow Tai Fook Jewellery Company Limited Dah Chong Hong, Ltd. Hong Kong Exchanges and Clearing Limited Hong Kong Health Check & Medical Diagnostic Group Limited Jetronic Electronics Ltd Marie Claire Magazine Shun Hing Group Store Friendly Self Storage Group Tai Shing Group (Holdings) Co. Ltd. The Hong Kong and China Gas Company Limited TNT Express Worldwide (HK) Ltd.
Issue 3, Summer 2010
Email: meridac@oxfam.org.hk
Oxfam’s works in China
The Ms. Jean Choi, Director of Marketing of Marriott Vacation Club International (Asia Pacific) and her enthusiastic team from the Hong Kong office.
S
tepping into the office of the Marriott Vacation Club International Asia Pacific (MVCI Asia Pacific) on a day with a red rainstorm signal, our spirits brightened by the genuine smiles on all the young and energetic faces that greeted us. As an industry leader, MVCI Asia Pacific offers spectacular vacation experiences in spacious accommodations to suit the needs of today’s travellers. MVCI has more than 25 years of experience, MVCI Asia Pacific was launched in 2006 and currently has more than 8,000 members in Asia. Jean Choi, Director of Marketing, told us all about it. The Spirit to Serve “At Marriott, our ‘spirit to serve’ is our core value, which comprises our guests, associates (staff), and our community. Guests are welcome to comment on our service quality and the associates are encouraged to share their opinions about their working environment. Participating in community activities allows our associates to give back to society and assist people in need,” said Jean.
Partnering with Oxfam has been very rewarding. Not only did we give back to the community, but through the rice-selling activity organised by Oxfam, our associates from different teams got to know each other better, which helped encourage better teamwork as well as synergy in the work place.
This is the second year MVCI Asia Pacific joined Oxfam’s Corporate Partnership Programme. Through its associates, the company has raised more than HK$100,000 and spent over 250 volunteer hours participating in Oxfam’s activities. Jean explained why Oxfam was chosen as the company’s beneficiary NGO: ‘We believe Oxfam’s work can help people in need. In addition, our colleagues, their friends and families can participate in Oxfam’s activities. They enjoyed joining the rice-selling event and raising public awareness of the programme.
Photo by Ricky Wong
In
April, Oxfam released its second Corporate Social Responsibility (CSR) Survey on forty-two Hang Seng Index (HSI) Constituent Companies. Hong Kong’s largest and most liquid listed companies are scoring high marks on engaging stakeholders and are increasingly aware of the importance of CSR strategy and reporting. Still, a majority of them have failed to embrace CSR in its totality. They are weakest in incorporating CSR policies and monitoring systems into their supply chains, adopting specific targets to reduce negative impacts of their operations on the environment, and contributing to long-term community investment strategy (beyond charity donations).
EXPRESS
start of 2010 was difficult for poor people across China. The worst drought in decades hit millions of people in southwest China, with people having to walk for miles to find water, and farmland drying up. In April a deadly earthquake hit Qinghai and Sichuan. Then in June, heavy rains drenched southeast China, resulting in serious flooding in Guizhou. Oxfam responded to all these crises. Following the earthquake, we provided blankets, tents and other supplies to keep people warm: temperatures were freezing at night. During the drought, we provided drinking water and other support for people in Yunnan, Guizhou and Guangxi. After the flooding in June, Oxfam distributed relief items to more than 2,500 people, including quilts, rice, cooking oil and folding beds, in Gangwu Township of Guanling County, Guizhou Province. At the time of this writing, Oxfam is distributing quilts, rice, cooking oil, cookware and clothes to 4,142 flood-affected people in 1,035 households in Malong County, Yunnan. We are happy that the Disaster Relief Fund of Hong Kong SAR government granted HK$980,000 for this project.
Strengthened Client Relationships With a growing awareness of corporate social responsibility in recent decades, MVCI Asia Pacific has initiated various campaigns internally and externally. In one of its marketing initiatives, MVCI Asia Pacific donated HK$100 to Oxfam for every guest who attended the vacation preview session. Last year, more than 340 guests joined the programme and the funds collected contributed to Oxfam’s poverty alleviation projects. Apart from Oxfam’s activities, the 140 associates of MVCI Asia Pacific participated in other charitable events. These include blood drives, donating second-hand items, charitable walkathons, etc. The latest staff activities are updated in the company’s bi-weekly newsletter, to encourage staff participation. MVCI is also concerned about the environment. The company provides its staff with energy-saving tips issued by the Electrical and Mechanical Services Department and encourages them to adopt environmentally friendly practices at work. Because of its outstanding achievements in community service, the Hong Kong Office was nominated for the group’s 2010 Alice S. Marriott Award of Community Service. Jean concluded that while NGOs in Hong Kong are putting lots of effort into promoting their events, her company is happy to have its staff volunteer and join in activities to build stronger working relationships and team morale. Year 2009 • Donated through the “Marriott Vacation Club Cares Programme” • Co-sponsored the Oxfam Rice Sale Fundraising Campaign • Volunteered for Oxfam Rice Sale Fundraising Event Year 2010 • Donated through the “At Marriott We Care Programme” • Donated through the “Marriott Vacation Club Cares Programme” • Volunteered for Oxfam Rice Sale Fundraising Campaign
Oxfam Hong Kong staff delivered supplies and services to survivors.
In all these responses, Oxfam worked alongside government units and local community groups (for more details, visit www.oxfam.org.hk). We also thank the companies that donated to support all this humanitarian work. Apart from these disasters, Oxfam is currently supporting more than 480 poverty alleviation projects across rural and urban China, aimed at bringing people better livelihoods, basic health care, basic education, and more. “More Than Just a Bowl of Rice” is the theme of our China Development Fund Campaign 2010. Oxfam does not believe in short-term one-off support, but in long-term partnerships for lasting change. To support our anti-poverty work across China, the Oxfam Rice Sale Event was held from 8 to 30 May. We raised over HK$2.2 million to contribute to the Oxfam China Development Fund. We are grateful that more than 200 organisations and 3,500 volunteers supported this event. Thank you for all your support. We value your partnership.
John Sayer
Director General, Oxfam Hong Kong
Issue 3, Summer 2010