Undariya Worsley – Curriculum Vitae and Portfolio

UW

Curriculum Vitae Undariya Worsley 37 Rainshaw Street Astley Bridge Bolton BL1 8QY Contact details: 01204 598245/07581285187 Email: uworsley@yahoo.co.uk

Contents Page 2 - Profile Page 4 - Project 1- Web Design Page 7 - Project 2- Photoshot

Page 13 - Project 3 - SMD/Swatchbox

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Profile Personal Statement Motivated and determined second year Fashion Brand and Promotion combined with Journalism undergraduate. I am looking to start my career within the magazine industry, to have an influence on how to edit and write.

My ambition is to be an editor as a career high, to be able to run and organise an establishment and increase my skills on the way with designing and writing. Through my degree and work experience I have enhanced my practice with working with others, communication skills, information technology, problem solving, learning and performance.

I am very determined and resilient and able to take the initiative when need be.

Education Sharples High School – September 2001/ July 2006 – Bolton – GCSE’s 7 GCSE’s all above C, including: Maths, English and Science.

Bolton Sixth Form College – September 2006/ July 2008 – Bolton – A’ Levels A ‘Level’s in; Law, Media Studies and English Literature.

University of Central Lancashire – September 2008/ Present – Preston – BA (Hons) Majoring in Fashion Brand and Promotion combined with Journalism – Undergraduate Promoting fashion related products Promotion related report Product development Developing relevant skills to promotional campaigns Journalism and print practice Journalism Issues

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Work Experience Customer Service Officer – Manpower/ The Royal Bank of Scotland – April 2010/Present – Bolton • Work under the estates department, processing deceased customer’s details and communicating with Solicitors, Executor’s and the Next of Kin to deal with the account as smoothly and efficiently as possible.

• Use of systems such as Image and Workflow, Back Office System, Case Manager and Image Signature Verification, as well as Microsoft Office on a daily basis.

• Through this position it has improved my ability to work under pressure with targets as well as my communication skills.

Student Advisor – University of Central Lancashire – September 2008/March 2010 – Preston • My duties were to advise undergraduate students about events such as applicant days, courses and general advice.

• Meet aims set by the management. Using different software’s and keeping everything in an organised way.

• This position taught me how to communicate well in different situations and time management.

Sales Assistant – Bridge Wines – March 2008/ July 2008 – Bolton • Within this position I had to open and close the store, manage the store on my own, deal with money, order new stock and problem solving as fast as possible.

• I learned how to cope on my own, deal with problems head on and as quickly as possible. I left this posi tion due to me moving to Preston.

Interests • Interest in creative writing • Styling and Fashion • Reading magazines, newspapers and books

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Project 1- Web Design Create a website design for Marmite, for one of their products.

I chose the recipe books, designing a mini portal from the main Marmite website.

The first board is Marmite’s own main page, added a button so they can be passed to the mini site.

The rest are all my designs, keeping the brand’s logo on top so it is consistent.

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Project 2- Fashion Photo Shoot Fashion shoot for Debenhams, using Matthew Williamson’s collection Butterfly. Because of the floral and feminine colours, it cotrasts against the background.

Placed in a magazine format, to show what it would look like. The target audience is young adults.

The appropriate magazine in which it would go into would be Grazia or Glamour.

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BEAUTIFULLY FEMININE....

This season is all about feminine fabrics, print and clashing of bright colours, and no one does it better than Matthew Williamson!

Coral pleated maxi skirt - £40 Purple mosaic top - £35 Gold and peach necklace – £20 Beaded necklace – £18 Marbleised necklace - £20

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Butterfly printed dress £65 Tan leather buckle jacket - £60 Marbleised necklace - £20 Blue marbleised ring - £10

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Butterfly printed top - £38 Pink, belted trousers - £35 Marbleised necklace - £20 Gold and peach necklace - £20

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Gold satin print dress - £60 Beaded necklace - £18 Gold fan bangle - £15 Marbleised necklace - £20 Floral head band – stylists own

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Coral pleated maxi skirt -£40 White embroidered top - £45 Beaded necklace - £18 Gold fan bangle - £15

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Project 3 - SMD/Swatchbox Thourough secondary and primary research into the made to measure market.

The boards show the process, researching into the market, consumer, key ideas and then choosing the appropriate and most effective one.

With SWOT analysis for all ideas.

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Undariya Worsley Email: uworsley@yahoo.co.uk