African Health & Wellbeing Day

EVENT BROCHURE 13th July 2019 11am - 6pm

BUILDING COMMUNITY RESILIENCE A Festival of Educational Talks, Workshops & Presentations Connecting with African Centred Therapists, Wellbeing Experts & Organisations

Organized & Supported by

#ARTOFLIFE

INSPIRING THE NEXT GENERATION OF PAN AFRICAN THINKERS

BEYOND SCHOOLING TO EDUCATION PANAFRICANTHOUGHT.COM

WELCOME FROM THE FOUNDER

O

n behalf of the African Therapist Network and the Centre of Pan African Thought, we want to thank you for your interest in this event.

African Health and Wellbeing Day is a landmark occasion that is aimed at the African and African Caribbean communities of Britain. It brings together African centered therapists, wellbeing experts and organisations specialising in mental and physical health for a fun packed festival of educational talks, workshops and presentations. Our aim is to raise awareness of the culturally specific therapies and therapeutic services that build community resilience and healing. It’s a day for breaking the taboos and stigma around accessing support services. It’s a day for showcasing solutions that tackle the shocking health disparities that Black (African and African Caribbean) people face in this country.

The health and wellbeing of our families, our loved ones, and our peers is our responsibility. The team and I are proud to have convened this space, and extend such opportunity to come together on these critical issues.

We look forward your having your knowledge, talents and ingenuity in building the foundations for a healthier future for African and African Caribbean people.

Can’t wait to meet you.

Founder

Nigel Stewart

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CONTEXT It’s no secret that disproportionate rates of people from the Black (African and African Caribbean) community have been detained under the Mental Health Act 1983.

A 2016 UK study examining detention and assessments under the act found this to be disproportionality associated with higher rates of mental health diagnoses and conditions linked to poorer levels of social support, poverty, racism and state violence.

In Britain, young African Caribbean men in particular are one of the most overrepresented minority groups in inpatient mental health services. Compounding that, the mental health needs of Black (African & African Caribbean) women are also often sidelined, ignored or misunderstood. So despite 4

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the extensive research and commentary highlighting multiple reasons for this, among them stigma, cultural barriers and discrimination. What is less discussed is policy, therapies and service provision that counter those issues. In this context, not only is the African Health and Wellbeing Day an occasion to raise awareness about mental and physical health issues affecting the community. It is a day of education on the range of therapies, interventions and services available that tackle poor health outcomes, as well as to celebrate solutions stemming from practitioners and experts of African origin who work with African centred theories and practice.

STATISTICS

20.7%

black people aged 16 years and over who had suicidal thoughts, attempt suicide or self harmed

3.2%

of black men 16 years and over have screened positive for a psychotic disorder in the past year

African Caribbean people are 3-5 times more likely than any other group to be diagnosed and admitted to hospital for schizophrenia.

7.5%

of Black people (including both sexes), compared with 3% of White British, reported at least one sign of drug dependency in the past year.

40%

Black and ethnic minorities are more likely than white Britons to come into contact with mental health services through the criminal justice system

Sickle cell trait is found in 1 in 4 West Africans and 1 in 10 Afro-Caribbeans

Consent for organ donation was over 1.6 times as likely to be given for White patients (69%) than for those of all other ethnic groups combined (42%)

Each year, 288.7 out of every 100,000 black people are detained under the Mental Health Act compared to 180 for white people and 97.1 and 91.9 for asian people

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EVENT OVERVIEW

EXHIBITORS

Meet the best of Britain’s African centered therapists, wellbeing practitioners, natural products vendors and charities

SEMINARS

Intimate break out sessions and advice with leading wellbeing practitioners

TALKS & PANEL DISCUSSION

Keynotes one transforming the health and mental health landscape for African and African Caribbean people

NETWORKING

Meet the people you need to make a difference where you are. Connect with industry peers, contacts and thought leaders

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WHO SHOULD ATTEND

• Mental Health practitioners • Wellbeing practitioners • Students and researchers • GP and nurses • Psychologists • Counsellors and Therapists • Service Users • Parents • Social workers • Local Authority policymakers • Nutritionists

EVENT

TIMETABLE 11am: Doors Open to the Public 11am - 4pm: Exhibition and Seminars in Main Hall 11am - 5.30pm: Keynotes in Conference Room 6pm: Close

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MARKETING PLAN Partners

We will be working with numerous partners to reach out across audiences from professional magazines, networking groups, influencers news and social media outlets.

Online Advertising

A significant budget will be utilised for online targeting and retargeting across all the major social media networks.

Our Database

We have a significant database of over 2000 delegates and professionals that we will be targeting with emails, social media and printed copy. These include visitors that have attended previous events that we have run and thus are already part of our core following.

Content Marketing

We will be working with experts and partners to ensure blogs, vlogs, thought pieces, podcasts, white papers, and more will hit the African and African Caribbean community.

Delegate Acquisition Team

Our events team will be making phone calls, emails and using our LinkedIn page to foster relationships with delegates, vendors and leaders alike. The team will take a hands on approach for all attendees to gain the maximum from the event.

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EXHIBITOR BENEFITS There are significant marketing benefits directly related to having a stand over and above the obvious powerful benefits of faceto-face marketing to professionals at the event itself.

• Generate highly targeted new business

leads for your product or service • Build your brand with our cross marketing and promotion strategy • Opportunity to host a 30min seminar, demonstrate your leadership and expertise in a unique way • Network and build contacts with some of the leading African centred practitioners in Britain

THE EXHIBITORS PACKAGE ● Stall Size: 182cm x 76cm plus 2

chairs ● Choice of a Single Vendor Stall or

a Shared Stall (2 vendors applying together) ● Your Logo and Profile Listed on the

Event’s Microsite ● Full & Half Page Advertisement in

our Events Guide ● Submit Promotional Stationery and

EXHIBITOR INVESTMENT

Gifts for our Delegate Goody Bag. Stalls Available at the Following Cost: EARLY BIRD (offer until 5th of May 2019) • Single Vendor Stall: £60 • Shared Vendors Stall: £90 (£45 each) GENERAL COST: • Single Vendor Stall: £80 • Shared Vendors Stall: £120 (£60 each) Special rates apply for charities, please contact us for more info Limited stalls available

REGISTER YOUR INTEREST A member of the team will reply within 48hrs

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REGISTER YOUR INTEREST SINGLE VENDOR

SHARED VENDOR

CONTACTS

Stella 07745 911285 Nigel 07908 772687 events@panafricanthought.com Organized & Supported by

Designed by www.tbuoydesigns.com

The team is here for you, do not hesitate to contact us for further information: