Panorama Community Magazine
Art & Antiques By Dr. Lori
Squishmallows: Collectible Toy of the Future By Dr. Lori Verderame Don’t know which contemporary toy is the best one to buy for everybody on your list this holiday season? While many toys make great gifts, some toys will be collectibles of the future. So, as an expert who reviews and researches the patterns of collecting in the art, antiques, and collectibles markets, I have my picks of the toys to buy and keep for the long run. What is my pick for the holiday toy of choice in 2021? Squishmallows. I think the soft plush toys that second for cuddly pillows with cutesy and culturally significant names, complex backstories, and strong designs called
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Squishmallows are highly collectible and will hold their value with collectors for the long term. Squishmallows are to the 2020s what Beanie Babies were to the 1990s. And, as an expert in such things, I should know. Squishmallows are not only the next big toy craze, they are the current big toy craze. Only a few years since their introduction in the autumn of 2017, the collectible Squishmallows toys in their many versions have achieved the type of widespread interest that was enjoyed by Boyd’s Bears, Cabbage Patch Kids, and Ty Inc. Beanie Babies.
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Squishmallows are organized and marketed differently than most plush toys. For example, Squishmallows debuted in thematic squads like the Fantasy squad, Prehistoric squad, Buddy squad, etc. with certain items included within a category or squad. Each Squishmallow
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