Maslow

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Maslow’s Motivational Theory


What is motivation? Motivation refers to the individual, internal process that directs, energises and sustains A person’s behaviour


Maslow’s theory of motivation  Abraham

Maslow (1908–70), a psychologist, believed that all people have

 needs

to be satisfied, and that they will work towards satisfying those needs

A need is what a person requires. He assumed these needs could be arranged according to their importance in a series of steps known as

 Maslow’s

hierarchy of needs.



Physiological Need level 1


Air


Food


water


exercise


rest


Safety and security Needs LEVEL TWO


safety


Security


freedom from fear


Social Needs LEVEL THREE


belongingnes


love


affection


Esteem Needs LEVEL FOUR


status


respect


strength


self-actualization Needs LEVEL FIVE


Personal Growth and Development


Fulfillment


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