y t i l i b a n i Susta
AND WHAT IT MEANS FOR YOUR GLAMPING BUSINESS
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lmost from the start of the lockdown, people started to prize the environment and environmental issues more than before. There may be a number of reasons for this – firstly in the midst of a crisis it’s easier to accept that crises can happen. When we are cocooned by routine, we feel protected from change. But there’s in fact nothing more certain in life than change. It’s also the case that restricted access to the outdoors made us all appreciate the healing power of nature and how much we need it. The thought of fewer planes polluting the skies and fewer cruise ships polluting the seas made us feel that by
doing nothing we were doing something to make the planet heal. Stories on social media abounded of dolphins being spotted in Venice canals and wolves returning to urban streets – some were true, some were not, but they captured the mood. In the longer-term as we emerged – overseas
In the wake of COVID-19, economic volatility, exposed inequalities, the climate crises and social justice movements, businesses have been challenged to their core. This is driving many leading firms to reconfirm their commitment to diversity, equity, inclusion, ESG and racial justice
travel remained out of bounds for most of us and therefore we were forced to look at our own countries for staycations. We found treasures on our own doorsteps. We learned to appreciate our surroundings, to slow down and think more about how we wish to travel in future.
causes. A few leading firms are taking these pledges even further and setting new work standards that align with their values and enable them to govern the translation of these values into practice. The World Economic Forum
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