Marthese Orsika
MAGAZINE
ISSUE FIVE
Francesca
contents 04
The Walk
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New Yorker on the rock
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Tina Backman designstudio
Red Head Girl
Objects of Desire
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Le Soleil D’Or 02
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Girl Behind Artigli
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Beauty Edit
Runway Gibraltar
pure issue
X Palma in Spain! Me with Gori de on his arm!) d ooe tt name ta (Psst, he has my
OMG! I can’t believe we are bringing you the fifth issue already! Every issue is unique and that tiny bit different from the previous one. There is always an incredible amount of work behind the magazine and I have tears in my eyes editing the magazine and seeing all that work come to live! Past 2 months were just mind-blowing. From having foreign models on the island to travelling to Spain and head styling a massive event in GIbraltar Runway, to showcasing my first design collaboration - Celeste & PavliStyle SS2013 collection during Malta Fashion Week. This issue is packed with photography, new names and faces you should know and of course trends and inspirations for your ‘drobe. Pure bliss! Love Pavli xxx #pavlistyle me@pavlistyle.com @pavlistyle
CREDITS Creative Director: Pavli Medvedova Art Director: Nicholas Cutajar nicodesign Editor: Pavli Medvedova Written Contributors: Alexia Fenech Stephanie Lauri Maria Michela
Pavli Magazine is a bi-monthly digital & print magazine about fashion, style, art, and people. Views expressed in this magazine are not necessarily the views of the publisher and pavlistyle.com is not responsible for any repercussions that arise from these views. © Copyright 2013
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THE
WALK
Photography: Karl Cutajar Models: Malin and Rodrigo for SO Management Hair: Clinton Chetcuti for Vigorous - power to your hair Make-up: Stephanie Lauri blogger for thinklovemakeup.com Styling: Pavli Medvedova for PavliStyle.com Accessories from Suiteblanco 04
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GIRL BEHIND ARTIGLI by Maria Michela
Artigli is an Italian brand, franchised by the lovely Claire Formosa on our islands. The 23-year old business woman is the owner of an independent shop; Emporio, and also of the franchised brand. With a love for fashion and anything pretty, Claire, with the help of her family, opened two Artigli stores – one in Gozo and another one in Plaza, Sliema – and three Emporio stores – two in Gozo and another one in Sliema, as well. Italian style, I must admit, is my favourite. From the casual every day wear to the eccentric evening pieces – Italians know best. Claire has a weakness for Italian style, so no wonder she opened an Italian franchise in her country. Spring/Summer 2013 at Artigli is a colourful, wonderful one.
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Photography: Robert Bajada Model: Anna Grech Stylist: Maria Michela Clothes: Artigli Sliema & Gozo Make-Up & Hair: Deborah Portelli
Denim / Florals I mixed a denim shirt with floral shorts to create a casual, morning look. Button up to the neck the denim shirt, and you can add a statement necklace to it, and you’re good to go. The make-up applied was fun and hip – pink lips and purple eye shadow.
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See-Through Knits Mix a colourful knit with a pair of denim shorts and sandals and go have fun in the sun. You can wear it over a bikini or a simple vest to turn it into a more summery kind of look. Summer is all about fun, so don’t be afraid to splurge some colour to your outfit. 010
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Prim and Proper A one-shoulder salmon dress was chosen for this trend. Perfect for a morning wedding or a special occasion. We put some fun into this dress by putting on gold bracelet cuffs and a chained gold belt to give the trend a bit of edge.
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Monochrome Black and white are in now. We matched a gorgeous black and white striped shirt with a pair of black trousers and black shoe boots – perfect to seal the deal. We gave this trend a rock ‘n’ roll edge by using a lot of black eye shadow and red lips.
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Classic Cut A white shirt is a must in any lady’s closet. This lovely see-through shirt with a black collar went perfect with a pair of black trousers and some crazy headgear. The angel earrings and headband, as can be seen in the photo, were designed by the photographer himself, Robert Bajada. Such amazing accessories were carried perfectly by the model and created a look that was meant for a deity. We finished such a look with full purple lips
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New Yorker
on the rock
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Federico Peltretti Interview Who are you and what do you do? My name is Federico Peltretti, I am a photographer from Bologna, Italy. I started my career in fashion photography in my home city, but it wasn’t so booming so I moved to Milan where I worked and collaborated with various designers and magazines.
�Malta is now the new promise land for me.�
I moved to NY where I lived for 4 years. I grew a lot in my profession. They say: once you live in NY you are a New Yorker. I moved back to Europe looking for a simpler lifestyle, NY is busy! The American lifestyle is definitely not for me. I had enough of cool times, time to go back to simplicity and Malta is now the new promise land for me.
What do you love about being a photographer? I love the creativity, the possibility to create something endless, still in the time from the reality. I love to see the world , the people in a different way, to look over what is in front of you , to see it different.
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Best photo shoot ever was Well, difficult to say, do not really think there is one in particular that should be considered the best, I love them all.
Describe your perfect day Wake up next to my girlfriend, have a coffee and a cigarette. I love to have breakfast outside and then a nice photoshoot in a great location. Going back home after the shoot to download and edit the shots of the day. I also love to cook some Italian delicatessen. But mostly I love the sun. With the sun shine, it’s already a perfect day!
What are your plans in Malta? I am planning to work on many projects with awesome people, enjoy the relaxed life, the sun, the Mediterranean food and fantastic sea. I want to enjoy the simplicity of the life, because that is the secret of living.
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”Enjoy the simplicity of the life, because that is the secret of living.”
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“We focus on our passion for illustration and surface pattern design both for printed matters and for textiles and home products.� It all started at Central Saint Martins in London where Tina studied Graphic design (Bachelors Degree). After she graduated she moved to Stockholm to set up her studio and to study Graphic design and illustration at Konstfack University (Masters Degree). Since then Tina Backman designstudio has worked with a variety of clients both in Sweden and abroad. Please visit www.tinabackman.com for more information. ISSUE 5 S/S 2013
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red head girl cargocollective.com/svetlanasp
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SHOOT: GEM MODEL: Valentina Fyorh Cassar ASSISTANT: Fred Spiteri Hili PHOTOGRAPHER: Svetlana SP / cargocollective.com/svetlanasp ISSUE 5 S/S 2013
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Svetlana INTER Pandolfino V I E W Biography Svetlana is a 20 year old emerging fashion and portrait photographer. She has experienced life in different parts of the world by originally coming from St. Petersburg, Russia and later on living in Bournemouth, England for a year to manifest her creative desires at AUB, all while living in Malta in between. Raised in a creative environment; art, fashion, music, dance and acting were instilled at a very young age and have been the priorities of this girl for many years. This is particularly why much of her work surrounds themes in fine art and fashion. As she remains in Malta to spread her name, she’ll be on her way back to the UK by the end of Summer to continue her studies, travels and life-changing experiences. ISSUE 5 S/S 2013
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Short, or rather, long quote “The first time I took a photo, I was around 7 years old. I had just gotten a film camera in the shape of a penguin as a present, and arrived at my dacha for the beginning of summer. I spent 2 weeks carefully taking photos of the beauty in the forest around me, and I made sure I did not waste the film. As I looked through that lens I felt the magic just blind me. Of course, a month later I went to check up on my supposedly developed film at the photography store and to my terrible dismay they said the film was blank. I later found out that my dad had opened the back of the camera by mistake, and since then I have always had a longing to capture moments and 024
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never let them go. I had put so much time and effort into something that I wanted so badly to achieve as a young girl, and got absolutely nothing in return except for heartache. Those images which cease to exist, still haunt me to this day.�
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What do you think about fashion and style? I was brought up in a very creative household. For starters, my mother was a Russian prima ballerina.I watched her all throughout my childhood performing on stage, and this is how I first got influenced by fashion - by those dramatic and theatrical costumes that most people didn’t wear on the street! I understood that costumes in dance and drama conveyed personalities, emotions and feelings without even saying a word, so I’ve grown up realising that it is true : Fashion is a means of a designer expressing him or herself, and style is a means of expressing ourselves through fashion! Needless to say, I highly appreciate the existence of fashion and style, it is an art in itself and me being the creative individual that I am, will always be one with anything aesthetic.
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OBJECTS
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OF DESIRE by Alexia
Fenech
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Mix and match as you please: tuck into jeans or trousers, dressed down with shorts or turn into fabulous evening-wear by tucking into pencil skirt and adding statement jewellery. Grab Them Fast if you’re Lucky!
Carven Stripe Tee Matches KENZO streetstyle 1 http://hayashishop.wordpress.com
all about the tee Tees are on top of the fashion radar right now! 3.1 Phillip Lim Nueva York Tee my-wardrobe.com
Colourful, textured, embellished, printed – the variations are endless and daring
KENZO Jungle Tee mytheresa.com 030
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Prominent in majority of the shows, tees are no longer just basics but also show-stopping items for your wardrobe.
KENZO Red Stripe Top mytheresa.com
3.1 Phillip Lim Runway
Great way to start adding designer items to your wardrobe without breaking the bank is investing in fabulous designer tees
Alexander McQueen tee alexandermcqueen.eu
KENZO streetstyle 1 http://offmyhanger.blogspot.com/
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Mango Shirt Dress mango.com
Mango Leather Strappy Sandals mango.com
Be on top o f the fashion ra dar by playing with different te xtures such as lac e, leather, sil k, crochet, sh eer…
Lindex Blazer lindex.com
blacklisted
Mysterious and deep – with a multitude of options, black always works.
YSL Sequin Embellished Crepe Gown
leather, Lace, sheer, etailed, d intricately ss or rt flowy, effo le ere’s th – d structure e of ov tr a treasure om. fr se oo black to ch Victoria Beckham Strappy Maxi Dress net-a-porter.com
Mango Wide-leg Jumpsuit mango.com
Victoria Beckham Bodycon Wool Blend Dress net-a-porter.com
Mango Leather Shopper Bag mango.com
YSL Full-length Gown matchesfashion.com
Saint Laurent, Lindex, Celine, Mango, Victoria Beckham 032
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Lindex Black Dress lindex.com
Celine Sleeveless Gilet
Black is always there – with no intention to back off. Black WILL not be sent away into storage this summer. It is back with more allure than ever.
? vourite sonal fa w e n My per y b aurent Saint L irector Hedi ed creativ iously – luxur n a Slim e ock ‘n’ roll r aint elegant he full S t p o h S chic. tion – t Collec Lauren l.eu www.ys
YSL Chain-strap Bag matchesfashion.com
Victoria Beckham Bodycon Wool Blend Dress
Lindex Black Lace Tee lindex.com
The wide-b rimmed bla ck hat – as se en at Saint Laurent is a mu Be on the lo st-have! okout for more affor dable high street desig ner inspire d styles.
Victoria Beckham Strappy Maxi Dress
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Chiara Ferragni The Blonde Salad
New Look Blue Gemstone Crystal Ring newlook.com
Aimee Song Song of Style
Pile on the accessories – but make sure they actually look good together. Accessories overload screams disaster not fashion darling.
Mawi Single Glitter Clutch mawi.co.uk
The B (Chia londe Sa l theb ra Ferra ad lond g n i) esala d.com J.Crew Classic Enamel Link Bracelet jcrew.com
Mawi Pave Hexagon Foil Drop Earrings mawi.co.uk
ellery, Could be jew all sorts bags, shoes, s or all of accessorie oned of the menti
River Island, J. Crew, Mawi, New Look, SEFFARRUGIA 034
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J.Crew Color Collage Statement Necklace jcrew.com
f ource o Great s for DIY tion inspira et clicking! – s G project adeitblog.com im thanks
Chiara Ferragni Single Glitter Clutch theblondesalad.com
River Island Coral Fringed Buckle Sandals riverisland.com
Don’t be afraid to mix s e q uins, embellis hments an just the right am d o unt of bling – look at yourself a sure the nd make look wo rks for you.
New Look Turquoise Stud Strap Block Heel Platform sandals newlook.com Celina Floral Jacket streetpeeper.com
River Island Dark Red Tiger Face Print Square Scarf riverisland.com
making a statement
Add zest to basics, spruce up your day-wear and sizzle in your evening-wear!
Song of Style (Aimee Song) om songofstyle.blogspot.c SEFFARRUGIA Lonnie Scarf facebook.com/Official.Sef.Farrugia
Check th em out! T he Bloggers . Always sporting the hotte st statemen t pieces!
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ASOS Oversize Top Stripey Sue Print asos.com
MSGM fashiongonerogue.com
works-of-art
The skill to MIX and CLASH your garments to the best of your ability and feel like a million dollar baby! Pop-Art is huge! , neon Sequin hemed sics t and ba confident day er for le is togeth eet-sty on r t .S g dressin e of inspirati urc best so pired! Get Ins
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Preen Wyatt poppy print top matchesfashion.com
Mother of Pearl Rhondos printed silk and cotton-jersey tank net-a-porter.com
ASOS Top with Open Back in Stripe Print asos.com
Street Style feat. Marni xH&M, vintage and Balenciaga streetpeeper.com
MSGM Floral-Print Crepe De Chine Abitino Dress my-wardrobe.com
ASOS Habanera Print Kimono asos.com
Mary Katrantzou Gloria silk-georgette shirt dress net-a-porter.com
Graphic prints are all over the place Mix stripes, polk a dots and floral pr ints together
Zara Striped Floral Skirt zara.com
Streetstyle feat. Prada geometric prints streetpeeper.com
ASOS Shirt Dress In Habenera Print and Embroidered Yoke asos.com
ASOS, MSGM, Mother of Pearl, Mary Katrantzou, Preen, Zara
Check out Celeste & PavliStyle new collections
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LE SOLEIL D’OR 038
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Photography: Karl Cutajar Models: Marthese, Orsika and Francesca for SO Management Hair: Clinton Chetcuti for Vigorous - power to your hair Make-up: Stephanie Lauri blogger for thinklovemakeup.com Styling: Pavli Medvedova for PavliStyle.com Accessories from Suiteblanco ISSUE 5 S/S 2013
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“Working with Pavli is always fun, crazy...” 040
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Hair stylist: Love your hair Vigorous Working with Pavli is always fun, crazy and exciting and this is a reflection on Le Soleil D’or shoot. My 3 Vigorousettes looked amazing in their do’s, done but undone, messy up-dos are definately in for Spring. There are up-dos that are sleek and shiny and covered in hairspray so they don’t budge, and then there are the ones that aren’t so “done” .... the kind that only get better as the day wears on. In 2013, effortlessness is the key to a chic yet sexy up-do.
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Stylist: Pavli Medvedova for PavliStyle.com What I loved about this photoshoot was the uniqueness of three different models representing three different looks of “pureness�. White is one of the biggest Spring/Summer trends for 2013 and based on this trend I wanted to show different styles of wearing it. Orsika was wearing a very elegant peplum, bandeau dress. I wanted to twist the feel to more rock-ish and added loads of silver bold accessories, big earings and necklaces. Marthese was wearing more feminine pencil skirt and lace body. I paired that feminine look with a tribal accessories and gold chunky bangles. Francecsa was pure pureness model in this shoot. Her youth and freshnes was pinpointed by casual day wear. 042
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“I wanted to twist the feel to more rock-ish and added loads of silver bold accessories, big earings and necklaces...�
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“I knew that the theme had to be based on something pure and fresh.� 046
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Make-up artist: Steph Lauri I wanted each model to look uniformed but unique. The purest was Francesca, I applied a light coverage foundation for her freckles to show and lightly dusted pink on her eyelids. I applied lots of mascara for a doe eyes effect and finished with baby pink lipstick to give her the “innocent” look. Marthese was more of a “vixen” and I wanted to team her beautiful red hair
with bold red lipstick. I used bronze tones on her eyes and gold shimmer to give her skin a sunkissed glow, with a touch of black eyeliner. The rebel of the shoot was Orsika with bold orange lips and extremely dark smokey eyes, we wanted to give her a “punked up” vibe. Together the girls wore white but the personality and make up gave them presence and emphasised the uniformity with a contrast to each other.
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Beauty edit
Colour, Colour and more colour! by Denise & Martina from All Things Fabolous allthingsfablous.blogspot.com That is what Spring/ Summer 2013 Make Up trends are all about! Gone were the days of the no-make up look, this spring, the flawless look is back! Many runway shows were sporting the flawless look were a natural but perfect finish was given to the models. 048
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Past runway seasons introduced a healthy glow, however, this spring, a matte, many including the likes of Roberto Cavalli, Alexander McQueen and Alexander Wang sported a velvet finish. Other shows such as Valentino dubbed a pinky glow whilst Balmain played up that pinky glow with some contouring giving that bronzed feel to the skin.
Left to Right: Alexander McQueen (British Vogue), Valentino (Imaxtree), Balmain (graziadaily.co.uk)
Eye make up this spring was probably the most diverse and most played up on the runway! From playful eyeliners to bold eye shadows to luscious lashes, Spring/ Summer 2013 trends have a bit of everything! Although some runway shows sported very bold looks, one can still not that some designers still opted for that natural look played up with a strong black eyeliner which
was smudged to obtain a soft feel to pull the look together. This look graced the runways at shows like BCBG, Roberto Cavalli and Lavin whilst the likes of Diane von Furstenberg and Christopher Kane sported this look just on the lower lash line. Other shows such as Thierry Mugler and Miu Miu sported the famous cat-eye with eyeliner flicked out for that dramatic effect! Left to Right: BCBG (stylebistro.com), Christopher Kane (beautyeditor.ca), Thierry Mugler (imaxtree)
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Coloured eyeliner was very popular this season. Models at Stella McCartney sported a metallic blue green eyeliner on the water line, whilst Michael Kors models sported a bold turquoise and green eyeliner placed above the crease of the eyes whilst models at Kenzo sported an interesting take on the coloured eyeliner with a gap left in the middle of the lower lash. The most daring eyeliner was seen at Fendi were three different pieces of fabric were glued under the models eyes to create a neoprene eyeliner in order to integrate the eye look and the collection together. Full on Bright and Bold eye looks were sported at a number of shows, from fuchsia eyes at Donna Karan to silver metallic eyes at Chanel, this season is full of colours! The most popular shades used were shades of blue and green such as the striking royal blue at Versus and the bejeweled aqua eye at Dior.
From Top Left clockwise: Donna Karan (beautyeditor.ca), Dior (imaxtree), Chanel (beautyeditor.ca)
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From Top clockwise: Kenzo (beautyeditor.ca), Fendi (wwd.com), Michael Kors (allure.com)
More natural tones were sported at shows such as Louis Vuitton who dubbed a Glossy Peach Eye whilst models at Chloe sported a copper winged, cat eye look.
From Left to Right: Louis Vuitton (Fairchild archive), Chloe (imaxtree)
Lashes played a very important role this season from feminine lashes at Gucci to clumped lashes at Veronique Leroy to full on heavy lashes at Moschino.
From Left to Right- Gucci (aliceskylerfashiongossip.wordpress.com), Veronique Leroy (imaxtree), Moschino (allure.com)
From Top Left clockwise: Etro (imaxtree), Anthony Vaccarello (imaxtree), Givenchy (allure.com)
Every runway season make up look is not complete without strong brows! Strong, clean brows were sported at Etro whilst models at Anthony Vaccarello sported strong brows that sported an un-kept feel. On the other hand, Givenchy decided that brows were not that essential so models sported bleached brows!
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Apart from statement eye looks, many designer shows completed their overall make up look with a bold statement lip! This season, however, the matt lip was heavily used! Neon lips were by far the brightest of the bunch with bold coral lips seen at Missoni and vibrant fuchsia shades seen at Giles.
Red lips were still a staple colour with a range of red hues from pinky-red shades at Oscar de la Renta to cherry red lips at Rochas to the va va voom red at Jean Paul Gaultier to the deep reds seen at Burberry and Jonathan Saunders. From Left to Right: Missoni (sofeminine.co.uk), Giles (beautyeditor.ca)
From Left to Right- Oscar de la Renta (beautyeditor.ca), Jean Paul Gaultier (style.com), Jonathan Saunders (imaxtree)
Invest in a few bold make up pieces this spring and don’t be afraid to experiment and have fun with make up! 052
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The new hottest new nail trend has arrived. by Stephanie Lauri
This polish in the day wouldn’t attract too much attention, but then at night under UV black light these beauties glow in the dark. The new collection by Illamasqua is being launched 30-413 and is called “PARONORMAL”. They are also introducing a clear polish which when applied over your favourite colours will also make them glow. I can see this replacing the neon summer trend and I love it!
Forget all the other summer trends this is the must have!
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CELESTE
in collaboration with
PavliStyle “We wanted to create a very wearable & fun collection. Colours and prints are in this season! Now let’s see who dares to wear it!”
CELESTE in collaboration with PAVLISTYLE show during Malta Fashion Week SS2013 collection represents energy and spirit of confident, real woman and man. These are people that set the trends while the rest of us follow. It’s eclectic, fun and fast. SS2013 collection addresses the real-life needs of people, from work to weekends. Iconic pattern is the central piece of the collection stressing its feminine, yet androgynous aesthetic. Everything is cut to minimalist perfection.
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Thank you to our sponsors www.riotboutique.com
www.mvintage.com Music by James Cassar
Iconic. Bold. Real.
he watch t t show a
/ e.com l y t s i l pav pavlitv
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Runway through MY EYES
Gibraltar 056
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Runway is a unique event that fuses internationally recognised fashion designers with new, innovative, local talent. facebook.com/ runway.gibraltar
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let’s be social! pavlidust pavlistyle
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the life of a designer is a life of fight against the ugliness. Brand Strategy | Brand Assessment | Brand Research | Brand Positioning Brand Architecture | Audio Branding | Brand Management | Corporate Identity Retail Environments | Outdoors Environments | Print Literature | Package Design Web Architecture | Internal Communications | Graphic Design
contact me on: E nicesign@gmail.com M (+356) 7930 6105 FB facebook.com/nicodesignmalta