PERUGIA 2019
AND THE PLACES OF FRANCIS OF ASSISI AND UMBRIA
Candidate City European Capital of Culture
perugia2019.eu
Perugia 2019 and the Places of Francis of Assisi and Umbria Application of the City of Perugia for the Title of European Capital of Culture 2019 Project curated by: Perugiassisi 2019 Foundation
INDEX
Consultancy on translation into English by ITALIAN ARMY LANGUAGE SCHOOL Graphic Design: Leonardo Pellegrino Photos Credits: Alessio Cambiotti (Urban Soul), Matteo Crocchioni, Fabrizio Troccoli Printed by: Italgraf s.n.c
I Basic Principles II Structure of the Programme for the Event III Organisation and Financing of the Event IV City Infrastructure V Communication Strategy VI Evaluation and Monitoring of the Event VII Additional Information VIII Appendix A Appendix B
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PRESENTATION Perugia 2019, and the places of Francis of Assisi and Umbria
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European dimension Cultural Programme -
concept -
slogan city/citizens dimension -
President of the Perugiassisi 2019 Foundation
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READING GUIDE
ABA ADI A.Di.S.U.
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ARCI ATER AUR CAOS CLES CNA Conservatory of Music Consorzio ABN CoReCom CST ELCN EYC FAI Federmanager FIGS FUA GNU ISCR ISTAT ISTESS ISUC Italeaf MANU MOO MUBA MUVIT NABA NID N.U.Da POST SERT SEU SGRT SLEE TSU UNIMA UNIPG UNISTRA USR YSJ
3 Giogio – Del Bacio Square
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Basic Principles
WHY PERUGIA 2019
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Perugia, and the Places of Francis of Assisi and Umbria
PERUGIA’S STRUGGLE IS CULTURAL Fontana Maggiore
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THE CRISIS HAS NOT ONLY LOCAL ROOTS BUT IT CONCERNS THE EUROPEAN MEDIUM-SIZED CITIES
TO REASSERT THE VERY IDEA OF THE EUROPEAN MEDIUM-SIZED CITY
dialogue
hospitality
ideas
Fontana Maggiore
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TO TURN CRISIS FACTORS INTO LEVERS OF CHANGE Perugia 2019, and the Places of Francis of Assisi and Umbria the grammar narration
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BREAKING BAD AND THE KINTSUGI MODEL
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CARE FOR THE FUTURE: THINKING FORWARD THROUGH THE PAST
kintsugi
UMBRIA GREEN AND SLOW: FROM STILL LIFE TO EUROPEAN LIFE STYLE
BEYOND OR NOT TO BE
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THE CHALLENGE
What, for it, would be the main challenge of this nomination?
What are the city’s objectives for the year in question?
THE OBJECTIVES Perugia 2019, and the Places of Francis of Assisi and Umbria
promote relations at all levels
The
The
el Lastly
tradition
retrieve a positive reputation of Perugia and Umbria
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THE CONCEPT
Explain the concept of the programme which would be launched if the city was nominated European Capital of Culture?
individual
ritory/landscape
community
ter-
THE THREE TOPICS I’mMATURE
individuals empowerment Inspire Leadership Restart the Mind
Grow Wise
Living
Room I’mMERGE
communities empowerment
Good Lack Mind the Stairs jus soli Grow Up
Living Neighborhood I’mMOBILE
territories empowerment
Good at English Bad at Cooking Mind the Wild Grow Down
Living Places
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THE SLOGAN
SEEDING CHANGE
SEEDING CHANGE Perugia 2019, and the Places of Francis of Assisi and Umbria
seeding change
Nineteen
The Power of
seeding change status quo
You can’t solve a problem with the same mind set that created the problem; a seed change is required
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THE GEOGRAPHICAL AREA The city
Perugia 2019, and the Places of Francis of Assisi and Umbria
The Places of Francis of Assisi
The Umbrian Places
Italy, Europe, the World
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5 Perugia 2019, and the Places of Francis of Assisi and Umbria
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THE CULTURAL STRATEGIC PLAN
Schedule – Cultural Strategic Plan 2013
Outline and launch
2014/2019
Implementation of strategies, monitoring
2019/2029
Operativity, measurement of impacts
2030
Revision of the Plan for 2031-2040
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PROJECT AREA 1
objectives
1.
3. 4. 5.
2.
STRATEGY: THE ESTABLISHMENT OF A LIVING LAB To re-configure the city, especially its historic centre, as a large-scale Living Lab that can stimulate a new creative and cultural milieu of the city, linked to the genetic code of the territory.
STRATEGY: RE-LAUNCHING PERUGIA AS AN INTERNATIONAL UNIVERSITY CITY To strengthen the role of the University of Perugia, University for Foreigners, Academy of Fine Arts, Conservatory of Music, Perugia Radio and TV Journalism School, Italian Army Language School.
ACTIONS Living Hub, Mentoring for cultural and creative industries, Popular shareholding, Toolkits for cultural and creative industries, Urban Center, (Un)empty places in the historic centre.
ACTIONS Networking among academic institutions, Projects, Training & Research, Student services.
STRATEGY: STRENGTHENING THE SOCIAL, CULTURAL, PROFESSIONAL AND ECONOMIC NETWORKS To enhance the skills and activities involving individuals, NGO networks (cultural, sports, social, welfare), performing arts structures, festivals and big events, museums, libraries and archives, congress-related activities, business companies, trade unions and professional organisations.
ACTIONS Networks, collective skills & cultural management, New artistic issues, Living Lab, Access to Culture.
STRATEGY: IMPROVEMENT OF CULTURAL AND URBAN INFRASTRUCTURES To restore urban spaces for cultural and creative activities, to regenerate the historic centre; to enhance digital networks as infrastructure services for citizens and companies in order to strengthen the overall capacities of the city and provide an added maintenance of the urban road network; improvement of the “green city” (protection of waterways, waste treatment, pollution, increase in alternative sources of energy).
ACTIONS These interventions are described in Section IV of the bid book and reported in the budget section. All new cultural infrastructures will host the Cultural Programme of Perugia 2019.
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PROJECT AREA 2
1.
The objectives
2. 3. 4.
STRATEGY: INVESTING IN THE DIALOGUE WITH NEW GENERATIONS To stimulate the younger generations to take on an active “leading role” in building a Europe-oriented future of the city on the basis of their priorities, needs and desires.
ACTIONS Permanent forum of regional youth associations, Cultural Diplomacy, Volunteering for Perugia 2019.
STRATEGY: ENCOURAGEMENT OF THE NETWORKING BETWEEN CITIES To promote the sharing of experiences and proposals between Umbrian and European citizens related to forms of civil aggrega tion (communities, social groups and networks), to political and institutional representation (municipalities, local institutions), cultural and artistic expressions (heritage, cultural activities and networks), and European institutions.
ACTIONS ELCN – European Local Communities Network, Exchanges, Training & Education.
STRATEGY: NETWORKING AMONG PEOPLE AND BETWEEN CITIZENS AND INSTITUTIONS To stimulate the ability of citizens to act together as a network upon the city government, through offline (direct relations, informal networks) and online (crowd platforms) modes.
ACTIONS Citizens communities and NGO, Volunteering, Neighbourhoods, Agora, Europe, Social technologies.
STRATEGY: REDEFINING THE IDEA OF THE EUROPEAN MEDIUM-SIZED CITY To create a permanent research Laboratory on the European medium-sized city, to include interdisciplinary analyses, together with different methodological and creative approaches, to be carried out by thematic and transversal working groups. An international workshop held in June 2014 in Perugia has discussed the experience of an ECoC medium-sized city (Turku 2011) and outlined the path.
ACTIONS Platform, Solutions, Meetings.
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PROJECT AREA 3
1.
The objectives
2.
3.
STRATEGY: ENHANCEMENT OF THE DISTINCTIVE FEATURES OF THE UMBRIAN MODEL OF HOSPITALITY To strengthen the Umbrian model of hospitality by the means of an immersive experience of knowledge and life and a fruitful exchange between the local and international dimension.
ACTIONS Widespread hospitality, Personal services, Tourism services, Barriers.
STRATEGY: THE CREATION OF HOLISTIC CULTURAL EXPERIENCES To develop holistic cultural experiences related to the territory and geared to visitors and residents, in conjunction with the Union of Pro Loco associations.
ACTIONS Itineraries, Landscape & Heritage, Memory, Best practices.
STRATEGY: ENHANCEMENT OF THE POTENTIAL OF NEW TECHNOLOGIES To create innovative services to provide access to the cultural heritage through the use of the web, new media, open data, ITC technologies for all layers of hospitality (services, information, enjoyment, assistance) that can result in customised experiences and a different storytelling of the territory.
ACTIONS Systems, Communication.
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LINKS WITH BULGARIA
Università di Sofia “Sveti Kliment Ohridski”*
THE UNIVERSITIES COLLABORATION AGREEMENTS PERUGIA University of Perugia Università per Stranieri di Perugia
University for Foreigners Perugia
BULGARIA University of Food Technology - Plovdiv University of Sofia “Sveti Kliment Ohridski” University of Plovdiv “Paisij Hilendarski” New Bulgarian University of Sofia New Bulgarian University of Sofia University of Plovdiv “Paisij Hilendarski”
PLOVDIV 2019 edYOUcate (Plovdiv) and Europe Day (Perugia) Children city at the youth hill (Plovdiv) and Figuratevi. European Children’s Festival (Perugia)
Collaboration in organising events, projects and educative, creative, entertainment and training workshops. Creative laboratories designed for children of all ages, through puppetry, street artists and living statues.
Orpheus Music Traces (Plovdiv) and Orpheus 2019. From Monteverdi to Berio and Beyond (Perugia)
Projects related to the myth of Orpheus, with exchanges of lyric artists and numerous widespread concerts.
Orpheus Music Traces (Plovdiv) and Walls in Between (Perugia)
Events and projects related to Thracians and the Etruscans, to be enhanced through the collaboration and exchanges between museums and universities.
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SOFIA 2019
Science Fair: Future From The Past (Sofia) and Living Room (Perugia)
Youth exchange on science. Partner: Science Festival of Perugia and Sofia.
Reporteen (Sofia) and Perugiabeyond2019.eu/schoolab (Perugia)
A blogging platform for online communication between young people of the two cities aimed to enhance media competencies and bilateral informal relationships. Collaboration between ReporTeen and the SGRT on the theme of cultural journalism for youth. The topic of the European competition for 2019 is Mind the Stairs and the winners will participate in the European Youth Media Days at the European Parliament in Brussels.
Reporteen (Sofia) and Winter & Summer Schools (Perugia)
Earth, Wind and Water (Sofia) and Resonant Islands (Perugia)
Artistic projects linked to the lakes, in order to rethink them in an innovative manner and allow them to be “rediscovered” by tourists and citizens.
My City Tours (Sofia) and Walking Accross (Perugia)
The two cities will work together to create alternative tours and customised itineraries.
VARNA 2019 *
Remixing Europe (Varna) and €urovision: Remapping Europe, Remixing Culture (Perugia)
Writers’ Recidencies (Varna) and Umbria on the Move (Perugia) Bank of Spaces (Varna) and Freedom Room (Perugia) Bank of Spaces (Varna) and Teaching Farm (Perugia) Summer School of Cultural Management (Varna) and Winter & Summer School of Cultural Management (Perugia)
Two simultaneous live cinema events in Perugia and Varna including co-productions of short films among young filmmakers of Perugia and Varna on the theme “The Mirror of Migration” to be showcased in the competition IN THE PALACE International Short Film Festival (Region of Varna). Hospitality for 92 young writers of Varna in the 92 Municipalities of Umbria for a time within which to write a literary work set in the place where each is currently residing. Designers, along with prison inmates, will exchange and develop ideas on “living with little” and will transform small spaces into social places and places for economic activities. Visual art exhibition in which oil (typically olive oil for Italy and sunflower-seed oil for Bulgaria) is both subject and object of art works created “ad hoc”. Exchange of professors and sharing of results on a web platform.
VELIKO TARNOVO 2019 Residences for Future (Veliko Tarnovo) and Grand Domestic Revolution Goes On (Perugia) Volvox (Veliko Tarnovo) and Capital Selfie (Perugia) Мigration Road (Veliko Tarnovo) and Brain Back (Perugia) Bread Road (Veliko Tarnovo) and Do It Your Food (Perugia)
Mobility for artists and cultural operators to exchange ideas and best practices in the cultural field. Artworks move from place to place and are completed by various European artists. Exchange of ideas and best practices to motivate young people to return and work in their country of origin. A return to the culinary traditions in order to strengthen social contacts and social entrepreneurship.
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JUMP ON THE BANDWAGON ASSISI–SIENA
Moreover, one of Perugia 2019 main producers, IMMaginario will share with Siena 2019 the project Performing Heritage.
PERUGIA-MATERA-LECCE PERUGIA-RAVENNA
PERUGIA - CAGLIARI
With Ravenna and Cagliari we have agreed upon a collaboration regarding their participation to the EMC lab. Perugia 2019 will also take part into Ravenna 2019 project “Byzanthium Contemporary Orchestra” hosting residencies with musicians in order to create an interregional folk orchestra working on the various Italian musical traditions. Umbria Jazz (Perugia) and Gezziamoci (Matera) will link by involving bloggers to explore the new frontiers of music journalism and more generally to cultural events. Content will be broadcasted by the cities’ common partner, Radio 3. Moreover, Perugia is one of the promoter of the initiative “Italia 2019”, aimed at enhancing the projects and exchanges between the cities which took part to the ECoC 2019 competition.
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EUROPEAN DIMENSION
a)
dimensions
EUROPEAN ANTENNAS
ANTENNAS Marta Arniani (FR) Michel Bauwens (BE) Ariane Bieou (FR) Vladimir Djordjevic (RS) Esterni (IT) Matthieu Goeury (BE) Mojca Jug (SI) Marco Mancuso (IT) Nicola Mariani (ES) Gry Raaby (DK) Laura Stasane (LV) Ektor Tsatsoulis (GR)
JOB TITLE deputy Project Manager in the Sigma Orionis projects founder of the Peer-to-Peer Alternatives Foundation architect, IN SITU network coordinator president of Multikultivator Service cultural enterprise of public space design performing arts programmer at Vooruit project manager at Bunker critic and curator in the field of Multimedia Technologies applied to art sociologist, blogger, critic and community manager choreographer, performer, curator and production manager cultural programmer and producer cultural project manager and cultural policy advisor
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EXCHANGES / MOBILITY PROJECTS
EVENTS Grand Domestic Revolution Goes On
Grand Domestic Revolution Goes On
RESIDENCES Thinkers hosted in private homes
Ordinary Shelfie
Photographers from 4 countries will be hosted in 4 houses in Europe
Lost and Found
Video-makers from international schools working on the heritage of shared memory
Where Is Home?
Professional filmmakers selected on the basis of a call for interest will accompany Ken Loach in the reading of migration in Europe
Future Farmers Quota(c)tion
Mobility and residences for young farmers Young actors coming from the best European drama schools
INVITATIONS TO EUROPEAN AND INTERNATIONAL ARTISTS
Second Generation Gap
ARTISTS / CURATORS Daniel Pennac (FR) Michael Nyman (UK) Ken Loach (UK) Luca Ronconi (IT) Tim Etchells (UK) Ecosistema Urbano (ES) Casco Project (NL) International second generation artists Park Fiction (DE) The Show Room (UK) Rimini Protokoll (DE)
EVENTS Peace Leaders Poetic Measurement of a Community Where Is Home? Quota(c)tion A Land Rich in Time Neighborland GDR – Gran Domestic Revolution Goes On Second Generation Gap Neighborland Ordinary Shelfie Neighborland
EUROPEAN CO-PRODUCTIONS
EVENTS Capital Selfie Umbria on the Move Bodies of the Text
CO-PRODUCERS International network of music schools and fine arts accademies Young Jazz Festival, Umbria Jazz, European Jazz Network TSU, Maison Antoine Vitez of Paris, UTE
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EUROPEAN NETWORKS
A Land Rich in Time
THEMATIC NETWORKS IN SITU - European Network for artistic Creation in Space Places Network - European Cities of Scientific Culture European Jazz Network European Walled Towns Network IETM International Network for Contemporary Performing Arts
EVENTS A Land Rich in Time The Power of Nineteen Umbria on the Move Walls in Between Community Drama
ENCC - European Network of Cultural Centres
Neighborland
CECODHAS - European Network Social Housing
Neighborland
UTE - Union Theatre d’Europe EUSEA - European Science Events Association Network
Bodies of the Textes L'Isola di Einstein
COLLABORATIONS WITH ECOC CITIES
ECoC Cities
Fields of collaboration
Umea ECoC 2014
– narration of the Sami culture in the “culture of isolation” cluster – craftsmanship as a common aspect
Sigulda ECoC 2014
– projects related to fantasy and dreamlike things – themes related to the woods and nocturnal rites
Pilsen ECoC 2015
– collaboration on theatre and circus productions – art and technology – the Social Housing issue – Neighborhood
Breslavia ECoC 2016
– collaborative theatrical projects
Aarhus ECoC 2017
– training on cultural management – participatory democracy
La Valletta ECoC 2018
– exchange of artists – collaboration with regard to the Archive of Shared Memory – hospitality, migration and design for little spaces – culture in the school system
Cluj candidate city ECoC 2021
– minorities – exchange of artists
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EUROPEAN TOURISM Some projects of Perugia 2019 emphasise the need to implement cultural processes aimed at an audience of international tourists. In this regard, we would like to point out, for example, the project Back Home. Moreover, we have also given considerable attention to projects connected to a new nomadic and experiential tourism: Contemporary Camp A Land Rich in Time, will literally accompany tourists in a cultural experience. In addition to this, all events in 2019 will be viewable in streaming thanks to the partnership with an international web radio that will allow the European audience to take part virtually in the event.
LEGACY CITIZEN GROUPS Detainees in European Prisons Residents in social houses throughout Europe European students Tourists and residents Children in underprivileged conditions
EVENTS Freedom Room Neighborland Perugiabeyond2019.eu/schoolab The House of Many – A Franciscan Monument Rinascimente
Moreover, the Cultural Strategic Plan envisions several long-term strategies aimed at creating networks between Perugia, the Umbrian towns and European cities (such as the establishment of the ELCN to test practices of participatory democracy through the network of twinned cities), so as to enhance European university networks (especially with Bulgaria) and strengthen the local cultural events and entities through a greater connection with European networks.
b)
EUROPEAN SPIRITUALITY – AN INTERRELIGIOUS EVOLUTION
Peace it’s Viral – Peace Lab
PROJECTS The House of Many – A Franciscan Monument Peace it's Viral – Peace Lab
TOPICS Connecting spirituality to the community’s and tourists’ ordinary needs. European spirituality
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EUROPEAN HERITAGE
EVENTS Quota(c)tion Lost and Found
Lost and Found,
c)
Walls in Beetween
HERITAGE Speeches of people awarded by the Nobel prize for Peace European Film Archive European wall-encircled towns
Umbria on the Move
Minor heritage
The Truth Is Out There
Minor heritage
Community Drama
Historic celebrations
â‚Źurovision: Remapping Europe, Remixing Culture
Audiovisual archive
With regard to the issue of cultural diversity, the Cultural Strategic Plan includes school-related activities, cultural diplomacy initiatives (such as the Cultural Ambassadors project) and the development of communities and networks among citizens, in order to highlight the numerous European communities already well-established in Umbria.
SHARED CONCERNS EVENTS The Power of Nineteen
CONCERNS Weakness of new leaderships
Future Farmers
Abandonment of agricultural lands
Never Too Old to Surf
Generational gap and unemployment
Neighborland Downtown Forest
The principle of representation Safety
The Truth Is Out There
Decline of the minor heritage
â‚Źurovision: Remapping Europe, Remixing Culture
Archiving the future through technological devices
EUROPEAN AGENDA
EVENTS Where Is Home? Second Generation Gap Freedom Room
TOPICS New forms of poverty and precariousness European migrant identity Conditions present in environments of detention and isolation
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SOCIAL COHESION
EVENTS Freedom Room â‚Źurovision: Remapping Europe, Remixing Culture The Centre for Creative Health Breaking Bad Never Too Old to Surf
EUROPEAN CULTURAL TRADITIONS AND ARTISTIC TRENDS
SOCIAL ISSUES Rehabilitation through work Immigrant representation Reintegration of the mentally ill into the community fabric of the city Rehabilitation of people suffering from addictions Reintegration of the unemployed, young and adult, into the labour market
EVENTS
EUROPEAN TRADITION OR TREND
Burri Future Archive
20th century modern art movements
The School of Craftsmanship Community Drama The Salon Project
Textiles Traditional and historical feasts Re-reading of the traditional salons of the 20th century
In addition to projects related to the European citizenship, the Cultural Strategic Plan foresees a permanent EMC lab of interdisciplinary analyses. Moreover, an intensive programmme is foreseen to develop the individual and collective abilities of the local cultural operators through a Winter & Summer Schools aimed at key European issues of cultural management.
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CITY AND CITIZENS
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EMPOWERMENT
individual
community
territory
a) PARTICIPATION
Some actions are also an integral part of the Cultural Strategic Plan and are aimed to enhance: networks among individuals and cities; online communities and shared platforms; apps and info-mobility systems dedicated to visitors; the use of public open data; multi-functional card that provides accessibility to city services and cultural fruition.
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BEYOND THE DISTINCTION BETWEEN “HIGH-CULTURE” AND “LOW-CULTURE”
PicNic
Leaders
EVENTS Grand Domestic Revolution Goes On
TOPICS Thinkers and residents live together and talk about specific topics
Leaders PicNic
Informal cultural meetings run by leaders
Do It Your Food
Opening of farms to local and international tourists
The House of Many – A Franciscan Monument Community Drama
Dynamic and livable monument, shaped to suit the community’s “desires”, where theologians, philosophers, pilgrims and residents meet together Contemporary re-enactment of historical and traditional festivals
“ON THE MOVE”
EVENTS
TOPICS
Freedom Room
Design project involving detainees of European prisons and actual experimental living modules
Capital Selfie
Artworks that will migrate from Perugia and across Europe on the basis of a co-design and co-production method
WIDESPREAD HOSPITALITY
EVENTS Contemporary Camp Do It Your Food
TOPICS Activating hospitality communities along routes and events of shared food and shared experiences Farms will open to international audience who will engage in the process of “making”
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“SOCIAL” DIMENSION EVENTS Ordinary Shelfie
Perugia Social Film Festival €urovision: Remapping Europe, Remixing Culture Community Drama
TOPICS Four artists living in four European homes will chronicle the household’s private aspects in order to narrate it in an exhibition in Perugia Discussion platform for social issues Live and online media events Creation of a mass choreography events
PROJECTS FOCUSED ON GROUPS WITH SPECIFIC INTERESTS EVENTS Regional Youth Forum Second Generation Gap
the Second Generation Gap
Freedom Room €urovision: Remapping Europe, Remixing Culture
FAMOUS ARTISTS AND/OR HIGHLIGHT EUROPEAN CULTURAL TRENDS
Projects focused on a new aspect of international tourism, in which visitors get an up-close view and experience the everyday life of the places they see.
Umbria on the Move Resonant Island Walking Across
Prison inmates Highly-trained immigrants
Downtown Forest
Children-Teens
Future Farmers
Young farmers
EVENTS
Mihchael Nyman
Poetic Measurement of a Community
Alberto Burri
Burri Future Archive
Daniel Pennac
A Land Rich in Time
Second generation immigrants
LGBT communities
ARTISTS
EVENTS
Youngsters and youth NGOs
Lessico Manifesto
Ken Loach
PROJECTS THAT INTEGRATE TOURISM AND CULTURE
GROUPS
Where Is Home? Peace Leaders
TOURISTIC DIMENSION Widespread public art project that criss-crosses traditional tourism routes with cultural experiences, where the visitor becomes the actor Project aimed at enhancing the “minor” heritage through a widespread jazz festival Sound design project of natural sites Story trekking project focused on youngsters and elderly people
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b)
MOBILITY PROJECTS
Neighborland Freedom Room
TRAINING PROJECTS
Quota(c)tion the Winter & Summer Schools
CALL FOR APPLICATIONS
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PROJECTS THAT INVOLVE REGIONAL CULTURAL ENTITIES
EVENTS
STAKEHOLDERS
Bodies of the Text
TSU
The Power of Nineteen The Salon Project Resonant Islands
UNIPG, UNISTRA ABA Conservatory of Music
Burri Future Archive A Land Rich in Time
Burri Foundation CAOS Terni NID
Micro Design Festival
National Archaeological Museum of Umbria Circolo dei Lettori Umbria Jazz Foundation
Walls in Between Peace Leaders Umbria on the Move The School of Craftsmanship
PROJECTS THAT INVOLVE NON-CULTURAL ORGANISATIONS
Brunello Cucinelli Foundation
EVENTS The Centre for Creative Health Cultivate Culture Freedom Room Social Film Festival Do It Your Food
STAKEHOLDERS ABN ANCI Umbrian Prisons Città del Sole Foundation Coldiretti
Breaking Bad
SERT
Neighborland
ATER
The House of Many – A Franciscan Monument Never Too Old to Surf
Order of Franciscan Fryers Employment centres
PUBLIC ENGAGEMENT
Winter & Summer Schools EVENTS
TOPICS
The Salon Project
Art installations created through audience involvement
The House of Many– A Franciscan Monument
Pavilion that will see the interaction between local and international audiences and resident communities
Leaders PicNic Green Carpet Cultivate Culture Neighborland Living Places Downtown Forest
Cultural picnic for general audience Caring for a green strip of land/an artwork in front of the door Urban gardens Project of residents empowerment Section entirely focused on site-specific installations with different range of interactions Rehabilitation of urban spaces and games dedicated to specific audiences
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EVENTS Gran Domestic Revolution Goes On Ordinary Shelfie Open Your House, Open Your Mind Future Farmers
WIDESPREAD HOSPITALITY AND RESIDENCY IN PRIVATE PLACE
TOPICS Thinkers hosted by residents Household life narrated by artists Artists hospitality Farmers hosted in farms
In addition to the above, there are volunteer and community management programmes aimed to increase the active engagement of residents in the planning, dissemination and implementation phases of the project.
c)
LONG LASTING ACTIONS Development of cultural projects through long-term cooperation
Projects that act as catalysts for the long-term processes
Capitalising network
Strengthening of the cultural operators’ and local administrators’ abilities Cultural infrastructure that will been engaged later on
Enhancement of new cultural and creative industries New approaches for audience involvement
EVENTS Neighborland The Power of Nineteen Peace Leaders POF in SchooLAB Rinascimente in SchooLAB Freedom Room Never Too Old to Surf The Centre for Creative Health Breaking Bad A Land Rich in Time with the IN SITU network Neighborland with the Cecodhas Housing Europe network The Power of Nineteen ELCN Winter & Summer Schools on cultural management, language abilities and cultural journalism Restoration of the former male prison to become a Living Hub Palazzo della Penna Contemporary Culture Centre Arconi Library S. Francesco al Prato Auditorium Turreno and Turrenetta Theatre Former Indoor Market Hall Living Lab within the historic centre of Perugia Audience development within museums Multi-functional card and cultural fruition
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SchooLAB
The Power
of Nineteen A Land Rich in Time
Walls in Between Perugia Social Film Festival
Creative Health
SchooLAB
the CirSchool
Neighborland The Centre for
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the Zerobarriere
NON-USERS
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NON-USERS Suburban communities with a limited cultural life
The Neighborland
Citizens with lower or non-existent cultural and artistic education
The Leaders PicNic Grand Domestic Revolution Goes On Food
Prison Inmates
The Freedom Room
People with critical social conditions
Breaking Bad
Citizens with psycho-physical disabilities whose cultural enjoyment depends on the existence of adequate support facilities and services
The Centre for Creative Health
UNEMPLOYED OVER 35 Restart the Mind
KIDS AND FAMILIES
Downtown Forest
Figuratevi. The European Children’s Festival Contemporary Camp
Do It Your
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YOUNG PEOPLE Young people and those who, in 2019, will enrol in universities courses or enter the labour market, are one of the main targets in a city which aims to restart itself by revitalising the role of education. It is indeed with the aim of strengthening the importance of young generations within the long-term project of Perugia, that the city has presented its candidacy for European Youth Capital in 2017. 6-18 Year Olds (to lay the foundation for their future)
SchooLAB
19-24 Year Olds (for those who in 2019 will be 19 and will start University or specialised training) 24-35 Year Olds (highly-trained people entering the work world)
The Power of Nineteen Winter & Summer Schools
Restart the Mind
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international artist led projects
LEGEND OF THE TYPE OF EXCHANGES
transnational cooperation between cities / cultural operators already existing network
international artist led projects
one to one / one to many
transnational cooperation between cities / cultural operators
multilevel cooperation involving public and private institutions
already existing network
peer cooperation
one to one / one to many
mobility projects
multilevel cooperation involving public and private institutions
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Events
Cultural Operators City/Region
The Power of Nienteen
National
European/International
UNISTRA, UNIPG, Psiquadro (Famelab Italia
Mattei Digital Communication (Meet the Media Guru) Milan
EUSEA Network (SE) 99+ science institutions/companies
Leaders PicNic
IMMaginario, FAI, Forum Regionale Giovani dell'Umbria
FAI, TBWA Rome, Forum Nazionale dei Giovani
Future Farmers by Amy Franceschini (USA), European Youth Forum
Peace Leaders
Tavola della Pace (Perugia-Assisi Peace March), Circolo dei Lettori Perugia, Capitini Foundation
Coordinamento Nazionale Enti Locali per la Pace
Daniel Pennac (FR), International Peace Center Sarajevo (BIH), European schools twinned with Umbrian schools
Centro Teatrale Santa Cristina, Festival dei Due Mondi
National Academy of Dramatic Arts
EUTSA +15 theatre school, TNS Ecole du Theatre National de Strasburg (FR), National Academy of Theater and Film in Budapest (HU), Faculty of Arts - Kaposvár University (HU)
Quota(c)tion
Piccolo Teatro of Milan
Freedom Room
Freedom Room Co.Mo.Do., Spoleto Prison
Bollate Prison of Milan
Wikihouse (UK)
Micro Design Festival
NID, ABA, ADI Umbria
Esterni Milan
Turku Design Festival (FI)
Never Too Old to Surf
Articity (artisan association), ITALEAF Consorzio Auriga, IMMaginario
Melting Pro Rome
DIK Association (DK), Sigma Orionis (FR), Waag Society (NL)
Il luogo Esatto
Lost and Found
Teatro di Sacco
Desperate Man (UK), Teatrul in culise (RO), Artscenico (DE), L’autre (BE), Fishamble (IE), English lovers (AT), Morfema Teatro (ES), Utopia Teatro (PL) Centro Sperimentale di Cinematografia Rome, Teche RAI Rome
Yorkshire Film Archive (UK), YSJ Univerity (UK)
Archivio di Stato Rome, Digicult Milan
doc next network, Association of Creative Initiatives (PL), The Future Film Programme of the British Film Institute (UK), MODE Istanbul (TR), ZEMOS98 (ES)
ABA, Conservatory of Music
NABA Milan
The Association Européenne des Conservatoires, Universidad de Granada (SP), Universidade do Porto (PL), University of Olsztyn (PL), Escuela Superior de Arte Dramatico de Cordoba (ES), University of Applied Arts and Sciences, Faculty of Design (DE), Academy of Fine Arts in Gdansk (PL)
Giordano Foundation, GNU, 3d Archeolab
Italian Art Worldwide Association, The Italian Union of the Blind and Partially Sighted
UCL Université catholique de Louvain Département d'Archéologie et Histoire de l'Art (BE), Strossmayer Gallery of Old Masters (HR), Croatian Academy of Sciences and Arts (HR), Thorvaldsens Museum, Lindenau-Museum di Altenburg (DK), Nationalmuseum Stoccolma (SE), World Federation of Unesco Clubs
Gran Domestic Revolution Goes On
Servas Umbria, Sacro Convento di Assisi, ISTESS, Burri Foundation
Couchsurfing Italia Florence
CASCO Project (NL), Couchsurfing Artangel (UK)
Ordinary Shelfie
Tank (participation photography platform)
Forma Milan
ShowRoom (UK)
Sacro Convento di Assisi, Società Internazionale di Studi Francescani, Accademia Properziana del Subasio, Sistema bibliotecario umbro, Piccolo Teatro degli Instabili, Tetraktys
Maramotti Foundation Milan, A12
RISK collective (DK), Casco Project (NL)
€urovision: Remapping Europe, Remixing Culture Capital Selfie
Back Home
The House of Many – A Franciscan Monument
Fiorivano le Viole Association, Calaveras Studio Dancity Association, Skunk Association, Fonoteca Trotta, ISUC, The Museum of Emigration
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Events
Cultural Operators City/Region
Second Generation Gap
Perugia Social Film Festival Walls in Between
Neighborland Downtown Forest
Future Farmers
Teaching Farm
Umbria on the Move
Saint Francois d’Assise A Land Rich in Time
Landed
Community Drama
Figuratevi. European Children’s Festival Bodies of the Text Dramaturgy of the Union
National
European/International
ARCI, UNIPG, UNISTRA
Padova University
SCME - Social Capital of Minorities in Europe, TIES - The Integration of the European Second Generation (NL, DE, FR)
Fiorivano le Viole Association, Città del Sole Foundation
Festival dei Popoli Florence, Festival di Bellaria, Il Mese del Documentario Rome
Idfa (NL), Association Visions du Réel (FR), Apordoc (Doc Lisboa) (PT), Sheffield Doc Fest (UK)
Articity, Radici di Pietra, NID, MANU
ISCR, La Sapienza – Scuola di Specializzazione in beni architettonici e del paesaggio
Illuminating York (UK), Archeological Museum of Plovdiv (BG)
ATER Umbria, Indisciplinarte
Federcasa
FUA, Associazione Sierra Action Sport, Associazione Grimana Street Player, Street Dance Academy, ktrparkourterni, ANCI, Sistema Bibliotecario Umbro, UNISTRA, Superfice 8
GIARCH Rome, ADI, Superficie 8
Maurer United (NL), Urban Catalyst Studio (DE), YEAN Young European Architects Network, Park Fiction (DE), Wonderland (AT)
Coldiretti Umbria, Slow Food Umbria
Coldiretti Giovani Rome, Slow Food Italia Brà
future-farmers (NL), Slow Food International
Lungarotti Foundation, MOO, MUVIT, Azienda agricola San Rocco, Cantine Giorgio Lungarotti, UNIPG, POST, Galleria di Storia Naturale Ipogeo dei Volumni, Necropoli del Palazzone, ABA
MUBA Milano, Museo Lombardo di Storia dell’Agricoltura Milan, Museo Nazionale delle Arti e Tradizioni Popolari Rome
Le Musée du Vin et du Négoce (FR), Museo de la cultura del Vino, Dinastia Vivanco (ES), The Cyprus Wine Museum (CY), Wine Museum (BG), Archaeological Museum Sofia (BG), LVR-LandesMuseum (DE)
CECODHAS Housing Europe, Vorooit (BE), Ecosistema Urbano (ES), COHSTRA (NL), Zat Montpellie (FR), Bunker (SI), Rimini Protokoll (DE), ENCC Network
Young Jazz association, Fondazione Umbria Jazz
Multikultivator Service For Culture And Arts Development (RS), European Jazz Network 200 + members
Perugia Musica Classica Foundation, Sagra Musicale Umbra
Malmö Academy of Music (SE), Conservatoire national supérieur de musique et de danse de Paris (FR)
CAOS, Indisciplinarte
In-Situ +18 international partner, Artsadmin (UK), Forched Entertainment (UK), Baltoscandal (EE)
Associazione Umbra per la Musica e la Canzone d’Autore
HSAE (EL), IRZU-Institute for Sonic Arts Research (SI), Blast Theory (UK), Instituto Música Arte y Proceso (ES)
Le Infiorate di Spello, Corsa dell’Anello, Il Palio delle Barche, Mercato delle Gaite, Palio di San Michele, Palio dei Terzieri, Corsa dei Ceri, Giostra dell’Arme, Palio dei Colombi, Calendimaggio, Giochi delle Porte, Palio dell’Oca, Fuga del Bove, Palio dei Quartieri, Cantamaggio, Corteo Storico Miracolo di Bolsena
FIGS Florence
Fédération Européenne des Fêtes et Manifestations Historiques, International Directors (es. Wildworks UK)
Tieffeu
UNIMA Rome, Teatro Verde Rome
Aseismanos Producciones (ES), Homunkulus Figurentheater (DE), Dintje Dance Tanzcompanie (DE), State Puppet Theatre Plovdiv (BG)
TSU
Unione de Theatre d’Europe, La Colline-Théâtre National (FR), Deutsches Theater (DE), Dramaten – Kungliga Dramatiska Teatern (SE), Düsseldorfer Schauspielhaus (DE), Katona József Szinház (HU), Det Kongelige Teater (DK), Kunstfestspiele Herrenhausen (DE), Narodowy Stary Teatr (PL), National Theatre (GB), Schauspiel Frankfurt (DE), Schauspielhaus Zürich (CH), Teatre Lliure (ES), Toneelgroep Amsterdam (NL), Universität Mozarteum Vidy-Lausanne (CH), Maison Antoine Vitez (FR)
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Events
Cultural Operators City/Region
Winter & Summer Schools
FORMA.Azione, SEU, Scuola Amministrazione Pubblica Umbra, SGRT
National Melting Pro Rome
European/International Aarhus 2017, Deusto University (ES), ICCE, Goldsmiths University (UK), Danish Centre for Arts and Interculture (DK), The Audiency Agency (UK), Grimme Institute (DE), Anthropolis Antropológiai Közhasznú Egyesület (HU), College CAMBRIA (UK), Story Center (USA), Helsinki University (FI), Diversity Challenges (UK), ENCATC European Network on Cultural Management and Cultural Policy Education (BE), AcrossLimits Ltd. (MT), Da Vinci Institute (BE), See@rt (DK), Inforelay (AT), InKnowCom (NL)
Perugia 2019 receives the support on specific projects of the following International Cultural Institutes based in Italy: Dutch Embassy, Institute Francais and Goethe Institute.
LIST OF NETWORKS OUR PARTNER OPERATOR ARE MEMBERS OF IETM - International Network for Contemporary Performing Arts ENCC – European Network of Cultural Centres ECSITE – The European Network of Science Centres and Museums
CECODHAS – Housing Europe EJN – Europe Jazz Network
EUSEA – European Science Events Associations
ICOM – International Council of Museums
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14
Perugia 2019, and the Places of Francis of Assisi and Umbria – goals
SOCIAL DIMENSION
.
I - Basic Principles
CULTURAL DIMENSION
39
STRUCTURAL DIMENSION
COMMUNICATIONS AND PUBLIC IMAGE & REPUTATION DIMENSION
ECONOMIC DIMENSION
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I - Basic Principles
LETTERS OF INTENT OF THE MAYOR OF PERUGIA AND OF THE PRESIDENT OF THE REGION OF UMBRIA
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15 sisi and Umbria
Perugia 2019, and the Places of Francis of As-
perugia2019.eu
PERUGIASSISI 2019 FOUNDATION
THE PROJECT TEAM
Internal Bodies Participating Members CHAIRMAN FOUNDING MEMBERS Municipality of Perugia Municipality of Assisi Region of Umbria
BOARD OF DIRECTORS
PARTICIPATING MEMBERS Other Umbrian Municipalities Province of Perugia Chamber of Commerce University and Arts Institutes Associations, Cultural Entities Business Associations Companies and Businesses Other Local Entities
ACCOUNT AUDITOR
STEERING COMMITTEE
External Bodies
SCIENTIFIC COMMITTEE High Profile Individuals from the Cultural and Public Realm
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I - Basic Principles
METHOD
INVOLVEMENT OF THE CITY AND THE CITIZENS Thursdays of the Capital Saremo Capitale We’ll Be the Capital
INTERNATIONAL ACTIVITY DATA COLLECTIONS ON THE OPINIONS OF STUDENTS AND RESIDENTS
– Survey on university students
– Survey on residents.
43 Eva - S. Francesco al Prato
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1 4 HORIZONTAL THREADS SEEDING CHANGE
3 LAYERS
STEREOTYPES Inspire Leadership Good Lack Good at Cooking Bad at English MIND Restart the Mind Mind the Stairs Mind the Wild GROWTH Grow Wise Grow Up Grow Down LIVING Living Room Living Neighborhood Living Places
I’mMATURE
I’mMERGE
I’mMOBILE
SchooLAB
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I’MMATURE
I’MMERGE
I’MMOBILE
INSPIRE LEADERSHIP
GOOD LACK
GOOD AT COOKING BAD AT ENGLISH
Over the years Perugia and its historic universities have been one of the catalysing places and a driving force for leadership across Europe and the Mediterranean area. Once again, Perugia wants to be the place that inspires new forms of leadership.
The figure of Francis expresses the idea of poverty as wealth, the idea of lack as a potential. From this idea Perugia 2019 wants to seed and grow innovative and alternative approaches related to different visions of spirituality in Europe and to urban life and economy wherein “less is more”. For us “more” means community.
“Km 0” is our peculiarity. We are considered a “slow food” region; a farmers’ land. Our region is characterised and known for its care of the land, agriculture, food traditions and on-time farming. Therefore, how can art and culture become a way to overcome Italian and Umbrian stereotypes? This section concerns issues regarding the caring of soil, nutrition, biodiversity and food in the European context.
RESTART THE MIND
MIND THE STAIRS
MIND THE WILD
Perugia is well known as a city full of stairs and uphill roads. All over the world the stairs are seen either as an obstacle or an opportunity, steps upon which to stumble or upon which to climb. How can we climb and transform our obstacles to social cohesion into opportunities for growth? Perugia and similar European cities need to go one step further for what concerns Jus Soli, addictions, LGBT equality and civil rights.
Umbria is recognised as a region with many shady woods; the woods have always been considered a scary place where not even the landscape is very reassuring. We aim to read the landscape through projects that focus on the uniqueness and specificity of our places.
GROW UP
GROW DOWN
A former prison reconverted into a place of creativity, culture and entrepreneurship. To repair damage through culture and re-elaborate failure is the first step towards success.
LIVING
GROW
GROW WISE Although our vast cultural heritage needs to be preserved, it also needs to be part of the city’s cultural legacy. Thus, preserving the present for the future means carefully archiving that which must be kept, which in turn leads to the citizens’ re-appropriation of their own heritage. Every day an enormous amount of creative data is digitalised and stored. What to keep? What to cancel? What are the cultural notions of the future we want to pursue?
Looking at the Umbria landscape you can see small medieval towns that look like islands emerging from a sea of green nature. The Umbrian communities have isolated themselves and created invisible walls and built defence barriers. To dismantle these boundaries means to re-emerge, re-educate ourselves, re-stimulate what a citizen could be, and re-think the value of rights and duties. This section concerns itself with the invisible walls of our society and how we can approach them through culture.
Roots grow downward. We do not see them, but they exist. In Umbria there are numerous sites of the so-called “minor” cultural heritage that need to be discovered and evaluated. Minor and major cultural sites must become part of an integrated cultural and tourism system.
LIVING ROOM
LIVING NEIGHBORHOOD
LIVING PLACES
This section concerns the investigation of the domestic space and people’s private spheres in relation to public and non-public spaces through a variety of methods and disciplines. Private flats will host artists, designers, architects, sociologists, and anthropologists who will unfold European issues while cooking, eating, talking and “doing” things together.
Over the last years the downtown area of Perugia downtown has gone through a process of de-gentrification and it has been placed at the mercy of city developers and situations of social discomfort. How can these levels of society converge? How can the city centre return to a life that is connected with its peripheries? The downtown is our forest; the community is our tool.
The small medieval towns of Umbria are famous in the world. In these towns, experiences involve all the senses, however, often they seem like ghost towns where visitors go just on the occasion of ritual historic feasts. May the resilience of the ritual be translated into advanced projects that link historical traditions to contemporary practices and transform the medieval towns into living places?
SchooLAB
MIND
STEREOTYPE
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CONNECTION SCHEME
CULTURAL STRATEGIC PLAN OBJECTIVES
LIVE
RESTART
INSPIRE
GROW
to restore the cultural and economic vitality of the city and its historic centre
to encourage and stimulate cultural, creative and hi-tech industries
to renew the city’s distorted reputation
IMMATURE
to revive and innovate the strong highlevel training heritage
to promote access to cultural produc tion and fruition towards all citizens
LACK
IMMERGE
RIGHTS
COHESION
NEIGHBOURHOOD
to generate new cultural and social urban values and to enhance the community development to encourage the recognition and exercise of rights/duties of citizenship, cultural rights, a greater public awareness of the EU policies to promote social cohesion processes such as capacity building and shared responses to the challenges of contemporary urban issues
IMMOBILE
to build a new model of a European medium-sized city
LANDSCAPE
HERITAGE
RITUAL
to increase the understanding of the territory and landscape to highlight the tangible and intangible sites and places of identity, in particular the minor ones to attract new visitors in search of an authentic cognitive and cultural experience, such as an immersive and personalised trip
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CULTURAL PROGRAMME STRATEGIES
Living Lab Living HUB
Living Room
Restart the Mind
Inspire Leadership
Grow Wise
Strengthening the social, cultural, professional and economic networks New cultural and urban infrastructures
Investment in dialogue with new generations Encouragement of the networking between European cities
Good Lack
Mind the Stairs
Grow Up
Living Neighborhood
Networking between citizens and institutions Laboratory on the European medium-sized city
Good at English Bad at Cooking
Enhancement of the Umbrian model of hospitality Creation of holistic cultural experiences Enhancement of the potential of new technologies
Mind the Wild
Grow Down
Living Places
I’mMOBILE I’mMERGE I’mMATURE
Perugia “International University city”
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PROGETTI/EVENTI POWER OF NINETEEN LEADERS PICNIC FREEDOM ROOM NEVER TOO OLD TO SURF LOST AND FOUND €UROVISION GDR GOES ON THE SALON PROJECT THE HOUSE OF MANY PEACE it's VIRAL
January 21st opening event
SECOND GENERATION GAP
July 16th
THE CENTRE FOR CREATIVE HEALTH
BREAKING BAD
WALLS IN BETWEEN
December 12th, closing event
NEIGHBORLAND DOWNTOWN FOREST FUTURE FARMERS FATTORIA DIDATTICA ISOLE RISONANTI WALKING ACROSS UMBRIA IN MOVIMENTO THE TRUTH IS OUT THERE A LAND RICH IN TIME COMMUNITY DRAMA EVENTO DI APERTURA – LA SEMINA EVENTO INTERMEDIO EVENTO CONCLUSIVO – IL RACCOLTO
2015
2016
2017
2018
20 GE
18
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TIMETABLE 2015-2019 2019 JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
NOV
DIC
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2
OPENING AND CLOSING EVENTS CLOSING EVENT THE HARVEST
OPENING EVENT THE SOWING
MOON LIGHT
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INSPIRE LEADERSHIP
THE POWER OF NINETEEN
LEADERS PICNIC
producers Capitini Foundation, Centro Teatrale S. Cristina, Circolo dei Lettori, FAI, Festival dei Due Mondi di Spoleto, Forum Regionale Giovani dell’Umbria, Historic Centre Associations, IMMaginario, Psiquadro, Tavola della Pace, UNIPG, UNISTRA partners National Academy of Drama Arts “Silvio d’Amico”, E:UTSA 15+ Union of Theatre Schools and Academies, European Youth Forum, Coordinamento Enti locali per la pace, EUSEA Network (SE) 99+ Science Events Association, Faculty of Arts - Kaposvár University (HU), Forum Nazionale dei Giovani, Future Farmers by Amy Franceschini (USA), International Peace Centre Sarajevo (BIH), Mattei Digital Communication, National Academy of Theatre and Film in Budapest (HU), Scuola del Piccolo Teatro di Milano, TBWA Italia, TNS - Ecole du Theatre National de Strasburg (FR), WAAG Society (NL)
365 ORDINARY MONUMENTS
QUOTA(C)TION - TEN PEACE VOICES
PEACE LEADERS
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RESTART THE MIND
FREEDOM ROOM
A former prison reconverted into a place of creativity, culture and entrepreneurship. To repair damage through culture and re-elaborate towards success.
NEVER TOO OLD TO SURF
producers Articity, Bollate Prison of Milan, CAOS Terni, Cibic Workshop, CO.MO.DO., Consorzio Auriga, Forma.Azione, Brunello Cucinelli Foundation, Green Tales, IMMaginario, Italeaf, Melting Pro Rome, Sigma Orionis (FR), Spoleto Prison, Sviluppumbria partners ABA, ADI, DIK Association (DK), Esterni, NID, Turku Design Festival (FI), WAAG Society (NL), Wikihouse (UK)
produttori
partner
TERCEL TERNI CULTURAL ENTERPRISE LAB
European Forum on Political Strategies for Cultural and Creative Enterprises. MICRO DESIGN FESTIVAL
THE SCHOOL OF CRAFTSMANSHIP
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GROW WISE Although our vast cultural heritage needs to be preserved, it also needs to be part of the city’s cultural legacy. Thus, preserving the present for the future means carefully archiving that which must be kept, which in turn leads to the citizens’ re-appropriation of their own heritage. Every day an enormous amount of creative data is digitalised and stored. What to keep? What to cancel? What are the cultural notions of the future we want to pursue? We need to build a semantic model for the general system of Umbrian heritage through LOD (Linked open data) and web semantic (bottom-up, decentralised and sustainable). producers ABA, Burri Foundation, Calaveras Studio, Conservatory of Music, Dancity Association, doc next network, Fiorivano le Viole, Fonoteca Trotta, ISUC, The Museum of Emigration Gualdo Tadino, Skunk Association, TSU partners Academy of Fine Arts Gdansk (PL), Centro Sperimentale di Cinematografia Rome, Det Kongelige Teater (DK), Deutsches Theater (DE), Dramaten – Kungliga Dramatiska Teatern (SE), Düsseldorfer Schauspielhaus (DE), Escuela Superior de Arte Dramatico de Cordoba (ES), Katona József Szinház (HU), Kunstfest- spiele Herrenhausen (DE), La Colline-Théâtre National (FR), Maison Antoine Vitez (FR), Narodowy Stary Teatr (PL), Schauspiel Frankfurt (DE), Schauspielhaus Zürich (CH), Teatre Lliure (ES), Teche RAI Rome, The Association Européenne des Conservatoires, Toneelgroep Amsterdam (NL), UTE Unione de Theatre d’Europe, Universidade do Porto (PT), Universität Mozarteum Vidy-Lausanne (CH),Yorkshire Film Archive YSJ University (GB)
LOST AND FOUND
€UROVISION: REMAPPING EUROPE, REMIXING CULTURE
BURRI FUTURE ARCHIVE
BODIES OF THE TEXT DRAMATURGY OF THE UNION
produttori
partner
CAPITAL SELFIE
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LIVING ROOM
GRAND DOMESTIC REVOLUTION GOES ON
This section concerns the investigation of the domestic space and people’s private spheres in relation to public and non-public spaces through a variety of methods and disciplines. artists, designers, architects, sociologists, and anthropologists who will unfold European issues while cooking, eating, talking and “doing” things together.
THE SALON PROJECT
Archive of the Shared Memory
producers 3D Archeolab, CASCO Project (NL), Conservatory of Music, Forma Milan, Giordano Foundation, GNU, ISTESS, NID, NUDA, Sacro Convento di Assisi, Servas Umbria, Tank, The Salon Project (UK), Umbria Ensemble partners ArtAngel (UK), Croatian Academy of Sciences and Arts (HR), Couchsurfing Italia, Italian Art Worldwide Association, Lindenau-Museum di Altenburg (DK), National Museum Stoccolma (SE), Strossmayer Gallery of Old Masters (HR), The Association Européenne des Conservatoires, The ShowRoom (UK), Thorvaldsens Museum, UCL Université catholique de Louvain Département d’Archéologie et Histoire de l’Art (BE), The Italian Union of the Blind and Partially Sighted, World Federation of Unesco Clubs
BACK HOME
ORDINARY SHELFIE
ORATORIO MUSICALE
II - Structure of the Programme for the Event
GOOD LACK expresses the idea of poverty as wealth, the idea of lack as a potential. From this idea Perugia 2019 wants to seed and grow innovative and alternative approaches related to different visions of spirituality in Europe and to urban life and economy wherein “less is more”. For us “more” means community.
THE HOUSE OF MANY - A FRANCISCAN MONUMENT
PEACE it’s VIRAL – PEACE LAB
producers Accademia Properziana del Subasio, Capolavoro Association, Peace Factory, Piccolo Teatro degli Instabili, Sacro Convento di Assisi, Società Internazionale di Studi Francescani, Teche Rai, Tetraktys partners A12, Casco Project (NL), Libraries of the Region, Maramotti Foundation, RISK collective (DK), Teche Rai, Wonderland (AT)
WHERE IS HOME?
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MIND THE STAIRS Perugia is well known as a city full of stairs and uphill roads. All over the world the stairs are seen either as an obstacle or an opportunity, steps upon which to stumble or upon which to climb. How can we climb and transform our obstacles to social cohesion into opportunities for growth? Perugia and similar European cities need to go one step further for what concerns Ius Soli, addictions, LGBT equality and civil rights. producers ANCI, ARCI, Città del Sole Foundation, Historic Centre Associations,Omphalos Association, SERT, UNIPG, UNISTRA, ZUP
SECOND GENERATION GAP
Ius Sanguinis
BREAKING BAD
GREEN CARPET
LESSICO MANIFESTO
partners Arcigay Italy, G2 Padova University, SCME - Social Capital of Minorities in Europe, TIES - The Integration of the European Second Generation (NL, DE, FR), Mut Zur Wut (DE)
produttori
partner
TORRE DEGLI SCIRI – MACHINE A HÁBITER
II - Structure of the Programme for the Event
GROW UP Looking at the Umbria landscape you can see small medieval towns that look like islands emerging from a sea of green nature. The Umbrian communities have isolated themselves and created invisible walls and built defence barriers. To dismantle these boundaries means to re-emerge, re-educate ourselves, re-stimulate what a citizen could be, and re-think the value of rights and duties. This section concerns itself with the invisible walls of our society and how we can approach them through culture. producers ABN, Articity, Città del Sole Foundation, Corsia OF, Fiorivano le Viole, German Piano Ensemble Possible (DE), Historic Centre Association, MANU, Netzzeit Vienna (AT), NID, Radici di pietra, Risonanze partners Apordoc (Doc Lisboa) (PT), Archeological Museum of Plovdiv (BG), Association Visions du Réel (FR), Bellaria Festival, Festival dei Popoli, Idfa (NL), Il Mese del Documentario, Illuminating York (UK), ISCR, La Sapienza – Scuola di Specializzazione in beni architettonici e del paesaggio, Sheffield Doc Fest (GB)
THE CENTRE FOR CREATIVE HEALTH
WALLS IN BETWEEN
IN LIGHT produttori
partner
PERUGIA SOCIAL FILM FESTIVAL
POETIC MEASUREMENT OF A COMMUNITY
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LIVING NEIGHBORHOOD
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NEIGHBORLAND
Over the last decades, the downtown area of Perugia has gone through a process of the suburbs have been developed without a plan producing situations of social discomfort. How can different levels of society converge? How can the city centre return to a life that is connected with its suburbs? Downtown is our forest; community is our tool. producers NCI, Attack Association Foligno, ATER, Department for Agriculture of Umbria Region, FUA, Grimana Street Player Association, Indisciplinarte, pktrparkourterni, Rework Association, Sacro Convento di Assisi, Sierra Action Sport Association, Street Dance Academy, Tieffeu partners ADI, Aseismanos Producciones (ES), Bunker (SI), CECODHAS Housing Europe, COHSTRA Cohabitation Strategies (NL), Dintje Dance Tanzcompanie (DE), Ecositema Urbano (ES), ENCC network, Federcasa, GIARCH, Homunkulus Figurentheater (DE), Maurer United (NL), Park Fiction (DE), Rimini Protokoll (DE), Sistema Bibliotecario Umbro, State Puppet Theatre Plovdiv (BG), Superficie 8, Teatro Verde Rome, UNIMA, UNISTRA, Urban Catalyst Studio (DE), Vorooit (BE), YEAN Young European Architects Network, ZAT Montpellier (FR)
DOWNTOWN FOREST
FIGURATEVI. EUROPEAN CHILDREN’S FESTIVAL
produttori
REFRESCOES partner
CULTIVATE CULTURE
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GOOD AT COOKING BAD AT ENGLISH
FUTURE FARMERS Future Farmers
TEACHING FARM
“Km 0” is our peculiarity. We are considered a “slow food” region; a farmers’ land. Our region is characterised and known for its care of the land, agriculture, food traditions and ontime farming. Therefore, how can art and culture become a way to overcome Italian and Umbrian stereotypes? This section concerns issues regarding the caring of soil, nutrition, biodiversity and food in the European context. producers ABA, Azienda agricola San Rocco, Cantine Giorgio Lungarotti, Coldiretti Umbria, Galleria di Storia Naturale, Ipogeo dei Volumni, La Perugina Foundation, Lungarotti Foundation, MOO, MUVIT, Necropoli del Palazzone, POST, Slow Food Umbria, UNIPG partners Archaeological Museum Sofia (BG), Coldiretti Giovani, Dinastia Vivanco (ES), European Cultural Route of Chocolate, Future-Farmers (NL), Le Musée du Vin et du Négoce (FR), LVR-LandesMuseum (DE), MUBA Milan, Museo della cultura del Vino, Museo Lombardo di Storia dell’Agricoltura Milan, Museo Nazionale delle Arti e Tradizioni Popolari Rome, Slow Food International, The Cyprus Wine Museum (CY), The Wine Museum of Pleven (BG)
DO IT YOUR FOOD
KISSME&EU
European Cultural Route of Chocolate produttori Bacio
Perugina
Bacio Perugina partner
LOVE LIKE A LOCAL
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MIND THE WILD Umbria is recognised as a region with many shady woods; the woods have always been considered a scary place where not even the landscape is very reassuring. We aim to read the landscape through projects that focus on the uniqueness and
II - Structure of the Programme for the Event
RESONANT ISLANDS
WILD MINDS
Wild minds for the safe practice of the unsafe! producers CAI "Stefano Zavka", Fabbroni Foundation, Fonoteca Trotta, 165m Marmore Falls, MTB Perugia, Psiquadro, Tacche e Svasi Climbing Club, Teatro di Sacco, ViaIndustriae Association partners Artscenico (DE), Desperate Man (UK), English lovers (A), L’autre (BE) Fishamble (IE), Morfema Teatro (ES), Teatrul in culise (RO), Utopia Teatro (PL), Baltoscandal (EE)
WALKING ACROSS
produttori
partner
L’ISOLA DI EINSTEIN
IL LUOGO ESATTO
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GROW DOWN Roots grow downward. We do not see them, but they exist. In Umbria there are numerous sites of the so-called “minor” cultural heritage that need to be discovered and evaluated. Minor and major cultural sites must become part of an integrated cultural and tourism system.
UMBRIA ON THE MOVE
THE TRUTH IS OUT THERE
producers Capitini Foundation, FIR, Fontemaggiore, Perugia Musica Classica Foundation, Salvatorelli Foundation, Umbria Jazz Foundation, Sagra Musicale Umbra, Teatro Lirico di Spoleto, Young Jazz Association partners Conservatoire National Supérieur de Musique et de Danse de Paris (FR), European Jazz Network 200+ members, Malmö Academy of Music (SE), Multikultivator Service for Culture and Arts Development (RS)
SAN MATTEO DEGLI ARMENI TOWARDS CAPITINI
ORPHEUS 2019 FROM MONTEVERDI TO BERIO AND BEYOND
SAINT FRANCOIS D’ASSISE
62
LIVING PLACES The small medieval towns of Umbria are famous in the world. In these towns, experiences involve all the senses, however, often they seem like ghost towns where visitors go just on the occasion of ritual historic feasts. May the resilience of the ritual be translated into advanced projects that link historical traditions to contemporary practices and transform the medieval towns into living places? producers Associazione umbra per la musica e canzone d’autore, Calendimaggio, Ente Cantamaggio, CAOS, Corsa dei Ceri, Corsa dell’Anello, Corteo Storico Miracolo di Bolsena, Fuga del Bove, Giochi delle Porte, Giostra dell’Arme, Il Palio delle Barche, Indisciplinarte, Le Infiorate di Spello, Mercato delle Gaite, Palio dei Colombi, Palio dei Quartieri, Palio dei Terzieri, Palio dell’Oca, Palio di San Michele partners Artsadmin (UK), Blast Theory (UK), Fédération Européenne des Fêtes et Manifestations Historiques, Forced Enterteinment (UK), HSAE (EL), IRZU Institute for Sonic Art Research (SI), Instituto Mùsica Arte y Proceso (ES) IN SITU network 18+ partner, Wildworks (UK)
II - Structure of the Programme for the Event
A LAND RICH IN TIME
COMMUNITY DRAMA
LANDED
CONTEMPORARY CAMP
THE DREAM OF ALBERTO
Ofanim
63
II - Structure of the Programme for the Event
SchooLAB
POF Projecting Our Future
It is a parallel section of the Cultural Programme in which schools as agencies of creation of future languages and innovative educational approaches are involved. Projects such as: the implementation of initiatives that connect the world of education to regional cultural associations, the development of both the aspects of teaching and learning, and the creation of a new generation of a cultural audience.
CirSchool
EUROPE DAY
RINASCIMENTE
th
ISTITUTIONS:
SCHOOLS:
PARTNERS:
perugiabeyond2019.eu/schoolab BUDGET:
64
3
II - Structure of the Programme for the Event
THE PROJECTS’ CHOICE
65 Danny – S. Lorence
66
III - Organisation and Financing of the Event
Organisation and THE NETWORK NODES
1.1
ORGANISATIONAL STRUCTURE
THE EXTERNAL PART OF THE NETWORK –
1.
2.
THE NETWORK MANAGEMENT MODEL
– Evaluation and Legacy Structure
THE NETWORK HUB
– ity Observatory (Board of Trustees)
67
III - Organisation and Financing of the Event
ECOC OFFICE
Foundations
Schools & Academic Institutions
Volunteers
Networks
Festivals
Non-Profit Organizations
Local Businesses & Corporations THE PERUGIASSISI 2019 FOUNDATION Municipalities
Associations
Tourism Volunteers Curtural Services
LIVING HUB
Civil Governement Istitutions Creative Laboratories
THE MATRIX ORGANISATIONAL ARCHITECTURE
Steering Committee Administration board
Auditor
Managing Director
Artistic Director
Audit & Reporting
Assistant
Production & Activities
Events Coordination
School & Social Activities
Technical Direction
Volunteers Front Line
Marketing & Communication
Operative Marketing Web & Social Media
Fund Raising & Sponsor Communication
Procurement Office
Administration & Finance
Administration
Accounting
Secretary
HR
68
III - Organisation and Financing of the Event
1.2
1.3
CULTURAL ARTISTIC DIRECTOR
69
III - Organisation and Financing of the Event
FINANCING OF THE EVENT
2.1
YEARS
Overall Annual Budget for the City
Usual Annual Budget for Culture in the City euros
% of Overall Annual Budget
euros
2009
7,425,416
4.37
169,852,625
2010
5,657,803
2.70
209,413,443
2011
7,431,804
3.88
191,295,088
2012
5,560,761
3.26
170,404,960
2013
6,772,870
3.43
196,935,697
2014
see footnote *
5 years average
6,569,731
3.50
187,580,363
2.2
Total Expenditure euros 163,759,323
Operating Expenditures euros 38,619,000
% 23.6
Capital Expenditures % euros 125,140,323
76.4
70
III - Organisation and Financing of the Event
INCOME
TOTAL INCOME IN THE BUDGET
From the Public Sector euros
euros 163,759,323
From the Private Sector euros
%
127,983,464
%
78.2
35,775,859
21.8
Income from the Public Sector
Euros
%
Secured
Planned
EU
13,355,739
10.4
4,505,739
8,850,000
National Government
24,950,804
19.5
9,969,181
14.981.623
City
20,828,627
16.3
12,028,627
8,800,000
Region
66,126,294
51.7
29,513,097
36,613,197
Other Local Authorities
2,722,000
2.1
722,000
2,000,000
Total
127,983,464
100
56,738,644
71,244,820
2.3 a) Programme Expenditures
Promotion and Marketing
Wages, Overheads, Administration
Operating Expenditurs
YEAR
euros
%
euros
%
euros
%
euros
2012-2014 2015-2019
1,036,000 28,000,000
64.0 76.5
175,000 5,200,000
10.8 14.2
408,000 3,380,000
25.2 9.2
1,619,000 36,580,000
2020
100,000
23.8
100,000
23.8
220,000
52.4
420,000
Total
29,136,000
75.4
5,475,000
14.2
4,008,000
10.4
38,619,000
FAS
71
III - Organisation and Financing of the Event
b) TIMETABLE FOR SPENDING
Programme Expenditures euros %
Promotion and Marketing euros %
Wages, Overheads, Administration euros %
Total euros
%
2012
171,000
16.5
5,000
2.9
21,000
5.1
197,000
12.2
2013
90,000
51.4
185,000
45.3
765,000
47.3
490,000
47.3
2014
375,000
36.2
80,000
45.7
202,000
49.5
657,000
40.6
Total
1,036,000
100
175,000
100
408,000
100
1,619,000
100
TIMETABLE FOR SPENDING
Programme Expenditures
Promotion and Marketing
Wages, Overheads, Administration
Total
euros
%
euros
%
euros
%
euros
%
2015
980,000
3.5
500,000
9.4
350,000
9.7
1,830,000
4.9
2016
1,320,000
4.7
500,000
9.4
382,000
10.6
2,202,000
6.0
2017
2,100,000
7.5
500,000
9.4
455,000
12.6
3,055,000
8.3
2018
3,145,000
11.2
700,000
13.2
900,000
25.0
4,745,000
12.8
2019
20,455,000
72.8
3,000,000
56.6
1,293,000
135.9
24,748,000
66.9
2020
100,000
0.4
100,000
1.9
220,000
6.1
420,000
1.1
Total
28,100,000
100
5,300,000
100
3,600,000
100
37,000,000
100
2.4
Capital Expeditures
Funding of New Cultural Infrastructure or Upgrading Existing Facilities
Urban Revitalisation
Urban Mobility Infrastructures
Other Expenditures euros
YEAR
euros
euros
euros
euros
2008-2012
18,210,782
5,057,612
3,815,923
9,337,247
2013-2014
40,140,721
9,612,409
17,337,440
13,190,872
2015-2016
31,654,820
23,660,000
4,900,000
2,344,820
750,000
2017-2018
34,134,000
23,174,000
8,110,000
1,300,000
1,550,000
2019-2020
1,000,000
250,000
250,000
300,000
200,000
Total
125,140,323
61,754,021
34,413,363
26,472,939
2,500,000
72
2.5
III - Organisation and Financing of the Event
73
III - Organisation and Financing of the Event
2.6
Subjects
Benefits
International companies National companies Local companies
Multi-annual visibility, customised communication projects, product exclusivity
Cash, in kind services, “adoption” of projects, partnership-related services (i.e., Trenitalia for discounted train tickets)
Main partners, official sponsors, product sponsors, (full or partial) service sponsors, media partners, mobility sponsors, accommodation sponsors
Banking foundations
Ownership of projects, visibility
Total or partial funding of projects
Support
Crowdfunding
Supporters’ Club
Benefits Natural persons NGOs, small companies
Contributions
Role
2.7
a) Source of Income
2012-2014 euros
2015-2016 euros
Total euros
%
1,500,000
1,500,000
3.88
1,500,000
2,000,000
4,000,000
10.36
2,000,000
6,000,000
8,000,000
20.72
1,500,000 1,500,000
2,000,000 2,000,000
5,155,000 5,410,000
13.35
500,000
1,000,000
2,722,000
14.01 7.05
600,000
8,000,000
9,332,000
24.16
200,000
2,280,000
20,000
2,500,000
6.47
7,800,000
24,780,000
420,000
38,619,000
100
2017-2018 euros
EU - Melina Mercuri prize EU Structural and Direct Funds
500,000
National Government City Region
155,000 410,000
1,300,000
Local Authorities
722,000
1,300,000 500,000
Local, National and International Sponsors (in kind and cash ), Banking Foundations
332,000
400,000
Income from Business Total
1,619,000
4,000,000
2019 euros
2020 euros
200,000 200,000
74
III - Organisation and Financing of the Event
b) Capital Expenditures Source
2008-2012 euros
2013-2014 euros
2015-2016 euros
2017-2018 euros
2019-2020 euros
Total euros
EU National Government
3,658,971 2,558,429
846,768 7,210,752
1,050,000 2,381,623
2,200,000 4,700,000
100,000 100,000
7,855,739 16,950,804
City
5,037,368
6,336,259
2,250,000
1,700,000
350,000
15,673,627
Region
5,196,014
19,047,083
17,073,197
19,050,000
350,000
60,716,294
Private Income
1,760,000
6,699,859
8,900,000
6,484,000
100,000
23,943,859
Total
18,210,782
40,140,721
31,654,820
34,134,000
1,000,000
125,140,323
2.8
75 Ralf – IV Novembre Square
76
IV - City Infrastructure
City Infrastructure
1 road connections
railway connections
maritime connections air connections:
BRENNER
TRIESTE
(border with Germany) ROAD distance (Km): average travel time: RAILWAY average travel time:
617 6 h 10' 8h
(border with Slovenia) ROAD distance (Km): average travel time: RAILWAY average travel time:
490 4 h 54' 6 h 55'
TARVISIO (border with Austria) ROAD distance (Km): average travel time: RAILWAY average travel time:
534 5 h 20' 8h
COMO (border with Switzerland) ROAD distance (Km): average travel time: RAILWAY average travel time:
ANCONA ROAD distance (Km): average travel time: RAILWAY average travel time:
510 5 h 20' 6h
168 1 h 41' 2 h 40'
VENTIMIGLIA (border with France) ROAD distance (Km): average travel time: RAILWAY average travel time:
552 5 h 31' 9 h 15' FREJUS ROME
(border with France) ROAD distance (Km): average travel time: RAILWAY average travel time:
ROAD distance (Km): average travel time: RAILWAY average travel time:
628 6 h 17' 7 h 30' FLORENCE ROAD distance (Km): average travel time: RAILWAY average travel time:
155 1 h 33' 2 h 10'
170 1 h 42' 2 h 40'
CIVITAVECCHIA ROAD distance (Km): average travel time: RAILWAY average travel time:
165 1 h 39' 4 h 15'
77
IV - City Infrastructure
2
GEOGRAPHICAL AREA
4-5 *
HOTEL CAPACITY BEDS Total 3* 1-2 *
Perugia
3,357
2,180
934
Assisi
1,314
2,578
Region
4,671
4,758
Total
8,987
14,956
Apartaments
3,135
7,595
12,755
6,077
13,828
25,459
18,920
63,981
93,207
2,942
1,358
1,356
1,746
2,349
1,814
3,588
12,288
12,923
19,850
1,268
5,160
2,202
11,631 29,226
12,704
1,842
991
TOTAL Total 6,233
458
6,471
5,283
EXTRA HOTEL CAPACITY BEDS Campings Country Houses Other
3 FORMER PRISON – Partigiani Square
Former Prison
Kultur-Fabrik
78
IV - City Infrastructure
FORMER INDOOR MARKET HALL Former Indoor Market Hall
PALAZZO DELLA PENNA Contemporary Culture Centre
Palazzo della Penna
TURRENO AND TURRENETTA THEATRE CINEMA
Turreno and Turrenetta Theatre Cinema
79
IV - City Infrastructure
ARCONI LIBRARY
Arconi Library
NEW AUDITORIUM OF S. FRANCESCO AL PRATO
S. Francesco al Prato Auditorium
PAVONE THEATRE
OTHER CULTURAL INFRASTRUCTURE PROJECTS OF PERUGIA
Rocca Paolina
80
IV - City Infrastructure
S. Matteo degli Armeni
Puppet Theatre and Theatre of Cortone
CULTURAL INFRASTRUCTURE PROJECTS OF ASSISI
Sala dei Notari, Fatebenefratelli Complex, The Sciri Tower, the building in Via Fratti, Court of Appeal Halls and other city venues
Academy of Fine Arts of Perugia
S. Giuliana Sports Arena
Citadel of Sports
Former Montedison
81
IV - City Infrastructure
CULTURAL INFRASTRUCTURE PROJECTS OF OTHER UMBRIAN MUNICIPALITIES – PROVINCE OF PERUGIA – Municipality of Bastia Umbra Restructuring of the former slaughterhouse and converting it into a multipurpose hall to include an auditorium and a library
Municipality of Passignano sul Trasimeno T Construction of a museum documentation centre Construction of the Museum of Motion (Museum of Velocity, Museum of Movement)
Municipality of Bevagna Restoration of the Roman Amphitheatre Construction and preparation of the “Museum of the Territory”
Municipality of Pietralunga Renovation of the former cinema into an exhibition gallery
Municipality of Cannara Completion of the City Museum Municipality of Cascia Completion of the St. Margaret Complex as part of the urban museum network Municipality of Castel Ritaldi Creation of the Museum of Contemporary Art, adaptation of urban spaces for cultural activities, construction of a documentation centre Municipality of Castiglione del Lago Renovation of the former airport that will host an aquarium and an Aviation Museum Municipality of Città della Pieve Restructuring of the Fortress and its walkways Municipality of Città di Castello Designing of the Burri Square and a Centre for Contemporary Art at the Palazzo Vitelli Municipality of Corciano Preservation of the Etruscan Necropolis Municipality of Deruta Establishment of an infrastructural complex in the historic centre to be designed as a creative hub for artistic ceramics Municipality of Foligno Recovery of the former Sugar Production Factory to create a Park of the Arts and Sciences Municipality of Gualdo Tadino Construction of a museum to house the artworks of the international pottery contest Municipality of Gubbio Enhancement of the Bottaccione Gorge through the construction of a geological and historic itinerary and the enlargement of its Museum Lab Municipality of Marsciano Technological upgrading of the city’s brickworks museum Municipality of Massa Martana Construction of a cycling path along the ancient Via Flaminia and of a Multipurpose Cultural Centre in the former site of the Agricultural Consortium Municipality of Montefalco Restoration of the old Franciscan wine cellars and create a Centre for Simultaneous Translations Municipality of Montone Restoration and preservation of Rocca di Braccio to become a Cultural and Documentation Centre Municipality of Nocera Umbra Recovery of the Alphatenia Theatre and construction of the Piervissani Library and the City Library Municipality of Norcia Renovation of the St. Francis monumental building complex to host a library and an archive
Municipality of Spello Construction of a museum-like facility for the archaeological site of the Sant’Anna roman villa Municipality of Spoleto Construction of an exhibition and museum itinerary within the complex of the city fortress aimed at presenting the cultural and artistic excellence of the territory Municipality of Todi Renovation of the halls of the Municipality Council building, to be equipped for conventions and exhibitions, and the construction of a new museum wing, to be dedicated to the Etruscans Municipality of T Torgiano Renovation of the Palazzo Baglioni to host a Wine Museum and a Wine Production Centre, Expansion of the city mnuseum MACC (Museum of Contemporary Ceramic Art) Municipality of Trevi Restoration of the Park and Fabri Villa to become a Regional Observatory for Biodiversity Municipality of Umbertide Adaptation of the former Manifatture Tabacchi facility for musical events and performances
– PROVINCE OF TERNI – Municipality of Acquasparta Construction and preparation of the Virtual Museum of the Lincei within the Palazzo Cesi complex Municipality of Amelia Adaptation of the former San Michele Arcangelo Church into a future Auditorium Municipality of Montegabbione Renovation of the former slaughterhouse so as to become a venue for cultural activities Municipality of Narni Construction of the Museum of the Corsa all’Anello and design of a permanent multimedia itinerary Municipality of Orvieto Redevelopment of the San Patrizio Well and construction of an outdoor amphitheatre within the Albornoz Fortress complex Municipality of Stroncone Completion and restoration of the former Chiesa del Gonfalone into a Centre for Studies on Medieval Music Municipality of Terni Renovation of municipality Theatre Verdi Restoration and adaptation of the Multimedia Centre; identity re-definition and urban regeneration of the Quartiere Giardino to become a creative district; re-definition of functions and mission of the Papigno Cinematography Studios, the upgrading of the City Library and CAOS Centre
82
IV - City Infrastructure
URBAN INFRASTRUCTURAL INTERVENTIONS
TYPOLOGIES CONSERVATION AND RESTORATION City Walls, Etruscan Arch, Bulagaio Arch, Agostino di Duccio Arch, Sacred Acropolis of Perugia
DESCRIPTION AND TYPES OF INFRASTRUCTURAL INTERVENTIONS Conservation and restoration of historically relevant buildings and monuments and basic urban renewal, 88.6% of which has already been approved and is currently underway. These interventions are accompanied by diagnostic studies, seismic studies and research into the history and setting of the monuments.
URBAN RENEWAL Renewal of the public open spaces in the city
A number of works are underway which are aimed at a general revitalisation of the historic centre of Perugia (paving, equipped park spaces, public lighting, colour plan, urban furniture, public Wi-Fi, energy efficiency improvements, architectural barriers, video surveillance, paths for the visually impaired, etc.). Some of the places involved have both a particular urban and symbolic significance. Major renewal works will be carried out in: Grimana Square (with the Etruscan Arch and the University for Foreigners) and the del Bacio Square (the central square in the complex designed by architect Aldo Rossi in the 80’s) which will be locations for some of the most important events in the Cultural Programme. The squares of 12 suburban areas will be renewed and will host the events of Perugia 2019.
URBAN MOBILITY Urban Mobility Interventions
Urban mobility works related to the completion of the exchange nodes systems (parking, accessibility) to improve access to the historic centre from the north-side of the city. Interventions to strengthen sustainable mobility (i.e. cycling paths, bike & car sharing, car- pooling, electric vehicles, info-mobility etc.) are also included.
83 Enzo and Giammarco – Ponte Felcino
84
V - Communication Strategy
Communication Strategy
1 Perugia 2019, and the Places of Francis of Assisi and Umbria
RELATIONSHIPS, NETWORKS, PROCESSES
2013
2014
Activating regional and international networks through participative projects
Completing the communication strategy process begun in the pre-selection phase
2015 2016
2017 2018
Strengthening and extending local and international networks
Full-scale promotion of the Perugia 2019 projects and events
2019
2020
Communication strategies will be adapted to the Cultural Programme of Perugia 2019
Presentation of the results regarding the impact of the ECoC on Perugia both at the local and international level
V - Communication Strategy
THE METHOD
85
TOOLS AND MEDIA –
– continuity:
– events
–
– involvement
MULTIPLE AUDIENCES
elderly people minorities
86
V - Communication Strategy
PARTNERSHIPS
MAGAZINES , NEWSPAPER AND CONTENT PRODUCTION
RADIO AND TV PROGRAMMING university web radio
called Radiophonica, as supporting partner and tool for web radio and TV broadcasting
satellite TV channel
of the platform SKY Europe, to promote the ECoC initiatives, thanks to the availability of the owner of the TEF Channel
the Proximity TV
promoted by CoReCom of Umbria, it organises and produces a system of digital-terrestrial programming spaces in the territory and is dedicated to the narration not only of the European Capital of Culture but also to the identities, communities and territories that apply a “do-it-yourself� approach
SOCIAL MEDIA E WEB TOOLS website perugia2019.eu in Italian, English and Bulgarian
web radio web tv perugiabeyond2019 blog in Italian, English and Bulgarian
special initiatives
portal-platform that is able to illustrate the most interesting and coherent contents produced by the users in the detailed sections that are those of the blog, those of the Summer School of SGRT and those of the Cultural Ambassadors project the university web radio (Radiophonica) and the national and European network of university web radios multilingual web TV created in collaboration with the Municipality of Perugia, UNISTRA and SLEE activated in 2013 which will be used as a forum of discussion and debate among the students of local schools on European issues through the SchooLAB. The blog will also be a place of information exchange with the Bulgarian ECoC city of 2019 to increase and promote local and European contents, including the involvement of users in the projects of the bid. For example the Instagram photo contest and multimedia narration experimented with Marseille 2013
V - Communication Strategy
87
INFORMAL NETWORKS, EVENTS AND CO-MARKETING
– informal networks: – events: –
2
THE LOCAL LEVEL
THE TRAINING-PARTECIPATORY LEVEL
88
V - Communication Strategy
USE OF COMMUNICATION TOOLS AND MONITORING OF EACH PHASE OF THE PROJECTS
2014 COMMUNITY NETWORK WEB 2.0
Community blogs, opinion leaders, associations, voluntary ambassadors, university radio stations Social media (Facebook, Twitter, Instagram, Pinterest, YouTube, Google+), blogs Web radios, viral communication Web TVs, satellite channels
EVENTS
Public Debates with regional stakeholders ECoC Network (conferences, meetings, debates, PR projects) schooLAB Digita Media (events on social networks regarding ECoC, blog content development in collaboration with the Bulgarian bidding cities) Summer School and training courses
OPEN CALLS
open call for ideas photo and video challenges
TRADITIONAL MEDIA
Spreading of the Perugia 2019 and the EU logos Local press campaign, national and international television and radio, national and international PR Websites, newsletters, web-based campaigns Info-points, information desks within local, national and international events
MONITORING
Traditional methods (performance, result and impact indicators) netnography, sociability index, reputation index, web tracking, etc.
2015–2016
2017–2018 2019
2020
89 Michele, Holly and Mia– Assisi
90
VI - Evaluation and Monitoring of the Event
Evaluation and
1
OBJECTIVES Monitor Assess Learn Transfer knowledge
IMPACTS
INDICATORS
SOURCES & TOOLS
Cultural
Quantitative & qualitative
Social
Descriptive indicators
Existing statistics and studies for secondary data
2013-2018: baseline & ex-ante evaluation
Interviews, focus groups, ad hoc surveys, etc. for primary data
2015-2019: project monitoring
Economic imagine Structural
Performance indicators
TIMELINE
2020-2029: ex-post evaluation of short-, mediumand long-term impacts
91
VI - Evaluation and Monitoring of the Event
EX-ANTE PHASE (2013-2018)
PROGRAMME & PROJECT MANAGEMENT MONITORING AND CONTROL (2015-2019)
EX-POST PHASE (2020-2029)
dimensions
92
VI - Evaluation and Monitoring of the Event
Programme & Project Management Monitoring and Control (2015-2019) Programme & project management monitoring and control
Financial management Infrastructures
Cultural Programme implementation monitoring Time, calendars, schedule monitoring Supply chain and procurement monitoring Human resource monitoring Communication monitoring Risk monitoring Customer satisfaction Budget and cash flow monitoring Infrastructural costs monitoring Infrastructure progress monitoring
SOCIAL RESPONSIBILITY AND ACCOUNTABILITY
Social Responsibility System and Accountability Accountability
Auditing of decisions, programmes and impacts of Perugia 2019
Transparency
Make all decisions, policies, supplies, information and impacts of Perugia 2019 clear and transparent, complete, responsible and respectful of pluralism and competition
Ethical Behaviour
Perugia 2019 is based on a precise system values of honesty, loyalty, integrity and impartiality
Legality
Perugia 2019 complies with and enforces all local, national and international laws, intellectual property rights, privacy and fights against corruption
Environment
Employment Stakeholders Rights
Environmental protection, pollution prevention measures, sustainable use of resources (recycled materials, energy-savings, emissions, waste disposal management and compliance) are among the top priorities of Perugia 2019 Perugia 2019 respects its workers and their rights, it creates opportunities and job places, fosters health and safety in workplace environment and human development and training of the workers Perugia 2019 takes into consideration and responds to the requests and expectations of its stakeholders and promotes social responsibility and social investments Perugia 2019 focuses on the social and cultural rights of its citizens, fights against discrimination, deals with vulnerable groups, and promotes cultural diversity, the access to essential services, culture and new technologies
93
VI - Evaluation and Monitoring of the Event
IMPACT AREAS, INDICATORS AND DATA SOURCES/COLLECTION TOOLS Impact areas
Cultural
Sub-areas of impact
Cultural vibrancy and sustainability
Indicators
% of city budget invested in culture (including CIs)
Municipality of Perugia – Cultural activities, European projects and Tourism Office
% of private sponsors in cultural events
Survey for cultural institutions
€ value of cultural programming in the city
Municipality of Perugia – Cultural activities, European projects and Tourism Office and Perugiassisi 2019 Foundation
N. of events (festivals, exhibitions, performances, parties, other)
Municipality of Perugia – Cultural activities, European projects and Tourism Office and Perugiassisi 2019 Foundation + Survey for cultural institutions
Educational/training offer available locally to foster creative entrepreneurship and European project management skills
Questionnaire/Interview to Forma.Azione and Melting Pro Learning (organisers of the training programmes foreseen the ECoC plan)
N. of European projects presented and won in the field of culture/CCIs by the city/region or cultural operators (related to the development of skills in European project design) Cultural participation and access
Promotion of European culture(s)/themes
Identity and local pride
Demographics and social cohesion
Decision-making processes
Survey for cultural institutions Survey to the city and region (relevant departments)
N. of visitors to cultural institutions and events (e.g. festivals)
For museums: ISTAT – Museums, Archeological Areas and Monuments in Italy + survey for theatres + survey for festivals
N. of active volunteers
Survey for cultural institutions
% of residents attending or participating in events, including young and immigrants
Citizens’ survey
N. of activities highlighting European diversity, based on transnational cooperation (by means of e.g. co-productions, European projects, international workshops or residencies, other)
Survey for cultural institutions
Forms of cooperation/agreements in place with universities in Europe on culture-related projects/research of European interest Social
Data sources/Tools
Survey for local universities
Sense of belonging to the city and local pride of target groups (immigrants, young people, citizens living in the periphery)
Citizens’ survey
Improved security and safety perception among residents
Citizens’ survey
Ratio of young and elderly people living in the city/historic centre
Urbistat + citizens’ survey
N. of (cultural) initiatives addressing immigrants
Survey for cultural institutions + for local (cultural) associations
Measure of social cohesion among immigrants
Citizens’/ad hoc immigrants’ survey
Measure of citizens’ participation in decision-making processes to plan and execute projects
Citizens’ survey
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VI - Evaluation and Monitoring of the Event
Impact areas
Economic
Sub-areas of impact
Indicators
Entrepreneurship, N. of new start-ups in the field of growth & jobs cultural, creative and high-tech industries
AlmaLaurea + university students’ survey
Contribution to the GDP and employment of CCIs
Unioncamere/Symbola ISTAT – occupancy rate of bed-places in hotels and similar establishments
N. of thematic itineraries developed (“experiential tourism”)
Region of Umbria - Tourism and Integrated Promotion Service
Turnover of the companies/consortia offering these itineraries
Region of Umbria - Tourism and Integrated Promotion Service
N. of visitors (arrivals and presence) in the city (nationals and foreigners)
Region of Umbria – Statistics on Tourism
Expenditure of foreign visitors in the city
Banca d’Italia - International Tourism Survey
Media coverage Volume and % of positive media and reputation of coverage of the ECoC the city and the title
Perugiassisi 2019 Foundation (media monitoring team)
Awareness & Awareness of the ECoC among reputation of the residents (citizens, students) title and the city
Citizens’ survey
National / international recognition of the city as being culturally-vibrant and having improved image (by citizens and visitors – nationals and internationals) Structural
Questionnaire/interview with Living Hub
N. of people working in Perugia after their graduation
Tourism % occupancy rate of hotels in the offer & visitors city
Image & branding
Data sources/Tools
Multi-layered Culture-led long-term development policies strategy in place
Multi-sector partnership in place to implement the strategy (governance)
Infrastructure N. and € value of investment in cultural infrastructure and facilities (restoration, modernisation, rehabilitation or new infr.) Environmental N. of events implementing sustainability eco-friendly practises or obtaining the regional “ecofesta” label
Perugiassisi 2019 Foundation (media monitoring team)
Municipality of Perugia – Cultural activities, European projects and Tourism Office Municipality of Perugia – Cultural activities, European projects and Tourism Office / Perugiassisi 2019 Foundation Municipality of Perugia – Cultural activities, European projects and Tourism Office / Perugiassisi 2019 Foundation Survey for festivals
95
Andrea, Francesco, Paolo, Stefano – Terrace of Former Indoor Market Hall
96
VII - Additional Information
Additional Information
THE 10 STRONG POINTS
1
-
1. An obvious state of need
6.
budget
-
-
2. A clear strategic and operative bid
-
7. -
3. Strong support of local and regional -
-
8. tradition
-
4. Governance and management system
-
already operative
-
-
5. -
-
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VII - Additional Information
-
THE CRITICAL POINTS
-
9.
-
social capital -
-
-
critical point is -
critical point
10. A fully committed territory -
2
-
-
-
-
-
-
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VII - Additional Information
3 Founding Partners Region of Umbria
President Catiuscia Marini Councillor for the Promotion of Culture and Tourism in Umbria Fabrizio Bracco
Municipality of Perugia
Mayor Andrea Romizi Councillor for Culture Teresa Severini
Municipality of Assisi
Mayor Claudio Ricci
Participating Partners Chambers of Commerce Provinces Municipalities of Umbria
Universities and Higher Education, Study and Research Institutions
Schools
Chamber of Commerce of Perugia Province of Perugia Anci (National Association of Italian Municipalities - Umbria), Municipalities of: Acquasparta, Bastia Umbra, Bettona, Bevagna, Cannara, Cascia, Castiglione del Lago, Città della Pieve, Corciano, Deruta, Foligno, Gualdo Tadino, Gubbio, Magione, Marsciano, Monte Castello Vibio, Montefalco, Montegabbione, Montone, Nocera Umbra, Norcia, Passignano sul Trasimeno, Pietralunga, Preci, Spello, Spoleto, Stroncone, Todi, Torgiano, Trevi, Valfabbrica. University of Perugia, University for Foreigners of Perugia, Academy of Fine Arts “Pietro Vannucci” of Perugia, Conservatory of Music “Francesco Morlacchi” of Perugia, Italian Centre of Higher Studies for Training and Updating in Radio and TV Journalism, SLEE - Italian Army Language School, AUR Umbria Research Agency, Centre for Legal and Political Studies of the Region of Umbria, ISUC – Institute for the Contemporary History of Umbria, Umbrian School of Public Administration. Direzione Didattica III Circolo di Perugia, I.I.S. “G. Bruno”, Istituto Comprensivo Assisi 2, Istituto Omnicomprensivo “Bernardino di Betto”, Istituto Professionale di Stato per l’Industria e l’Artigianato “Cavour-Marconi”, Istituto Tecnico Tecnologico Statale “Alessandro Volta”, Liceo Statale “Assunta Pieralli” – Perugia delle Scienze Umane e Linguistico, Scuola per l’Infanzia “Santa Croce” Casa dei bambini Maria Montessori Perugia, Scuola Secondaria di I Grado “San Paolo”, 8° Circolo Didattico.
Agencies and Public Institutions
Adisu - Agenzia per il diritto allo studio universitario, Archivio di Stato di Perugia, Archivio di Stato di Terni, Seu - Servizio Europa Umbria, Soprintendenza Archivistica per l’Umbria, Sviluppumbria, Valnestore Sviluppo Srl.
Associations, Foundations, Cultural, Recreational and Sports Entities
Accademia Internazionale di Scacchi, Accademia Properziana del Subasio, Adsi - Associazione Dimore Storiche Italiane, Aib - Associazione Italiana Biblioteche, Aidda – Associazione Imprenditrici e Donne Dirigenti di Azienda, Alta Scuola, Anpi - Associazione Nazionale Partigiani d'Italia Perugia, A.p.s. Intra, Arci – Comitato Territoriale Perugia, Associazione Colle della Strada, Arti City – Associazione Culturale Botteghe Artigiane Centro Storico, A.S.D. Atletico Perugia, Associazione ACAT Perugia Trasimeno, Associazione Cacao – Libera Università di Alcatraz, Associazione Cambio Festival, Associazione Comunità Capodarco dell’Umbria, Associazione Culturale Aion Arte Cultura 2013, Associazione Culturale Assisi Suono Sacro, Associazione Culturale Coro dell’Università degli Studi di Perugia, Associazione Culturale Dance Gallery, Associazione Culturale Deja Donne, Associazione Culturale di Promozione Sociale Aurora, Associazione Culturale Giovani Europei, Associazione Culturale I Bracceschi, Associazione Culturale “Luigi Bonazzi”, Associazione Culturale Meravigliarti in Gli organi Umbria, Associazione Culturale Nuda Contemporanea, Associazione Culturale Per Perugia e Oltre, Associazione Culturale Rivivi Borgo Sant’Antonio, Associazione Culturale Umbro-Salentina Subasiosalento, Associazione di Promozione Sociale Naiadi, Associazione di Promozione Sociale Priori, Associazione Ente Palio delle Barche, Associazione Iefo – Istituto Europeo per la Formazione e l’Orientamento, Associazione Il Filo Rosso di Maria Montesssori, Associazione La Lumaca Onlus, Associazione Le Infiorate di Spello, Associazione Mercato delle Gaite di Bevagna, Associazione Montessori Maria Antonietta Paolini, Associazione Montessori Training Center Perugia, Associazione Mosaico Valnestore, Associazione Omaggio all’Umbria, Associazione Omphalos Arcigay Arcilesbica di Perugia, Associazione Onlus Nuovo Comitato Il Nobel per i Disabili, Associazione Radici di Pietra, Associazione Sportiva Tartufai, Associazioni Studentesche Universitarie, Audit Atque Resolvit s.r.l., Autentica s.r.l., Capitolo di S. Lorenzo nella Cattedrale di Perugia, Centro Provinciale Sportivo Libertas Perugia, CESVOL – Centro Servizi per il Volontariato Perugia, Circolo Amerindiano Centro Studi Americanistici, Circolo Schermistico Umbro ASD, Club Unesco Perugia - Gubbio, Compagnia teatrale Donati-Olesen s.n.c., CTFR s.r.l. Compagnia Teatrale Fo Rame, Dspu – Deputazione Storia Patria per l’Umbria, Ente Autonomo Giostra della Quintana, Ente Autonomo Il Rinascimento ad Acquasparta, Ente Calendimaggio di Assisi, Ente Fuga del Bove, Ente Giochi de le Porte, Ente Nazionale Sordi, Ente Palio De San Michele, Ente Palio dei Quartieri Nocera Umbra, Ente Palio dei Terzieri di Città della Pieve, Ente Palio dei Terzieri di Trevi, Federazione Ciclistica Italiana, Fondazione Angelo Celli, Fondazione Brunello Cucinelli, Fondazione Centro Studi Aldo Capitini, Fondazione Ceramica Contemporanea d'autore Alviero Moretti, Fondazione Fabbroni, Fondazione Internazionale Assisi, Fondazione Guglielmo Giordano, Fondazione “La Città del Sole” - Onlus, Fondazione Lungarotti, Fondazione Marini Clarelli Santi, Fondazione per l’Istruzione Agraria in Perugia, Fondazione Perugia Musica Classica, Fondazione Post, Fondazione Ranieri di Sorbello, Guide in Umbria, Istituto Universitario di Mediazione Linguistica, Jacopo Fo s.r.l., Laboratorio di Scienze Sperimentali di Foligno, La Pieve International School, Lions Club Corciano Ascanio Della Corgna, Lions Club Perugia Host, MEU – Musei Ecclesiastici Umbri, Monastero di San Benedetto, Provincia Serafica di San Francesco dei Frati Minori dell’Umbria, Psiquadro, Rotary Club Perugia, Società Generale di Mutuo Soccorso, Società internazionale di Studi Francescani, Società Rionale Mattonata di Città di Castello, Società Rugby Perugia, Teatro Stabile dell’Umbria, Unpli - Unione Pro Loco d'Umbria, Università della Terza Età, Università dei Sapori.
Trade, Social and Professional Associations
Associazione Editori Umbri, Casartigiani Umbria, Cgil - Camera del lavoro provinciale Perugia, Cisl Umbria, Cna Perugia, Confartigianato, Confcommercio, Confindustria Perugia, Confservizi CISPEL Umbria, Federalberghi Umbria, Federmanager Perugia, Fondazione Ordine Ingegneri di Perugia, Fua Fondazione Umbra Architettura, Legacoop Umbria, Sindacato Pensionati Italiani Lega Perugia – Corciano – Torgiano, Uil Umbria.
Private Enterprises
Agricola Goretti Produzione Vini s.r.l., AFAS di Perugia, Consorzio ABN, EcoCongress Soc. Coop, Forma.azione, Gruppo Grifo Agroalimentare, Gruppo Piccini S.p.A., Nexo Corporation, Noesis s.n.c., OBC Italy s.r.l., RYB, Società cooperativa Sistema Museo, Società Città in Internet Srl, Società cooperativa “Il Telaio”, Società Dimensione Qualità S.a.s., Società Minimetrò S.p.A., Società Nexus&soci, Spagnolia Città della Domenica, Techne s.r.l., Umbra Acque S.p.A.
99 Sabrina and Rayen – Monte Peglia Natural Park
100
VIII - Appendix A
Appendix A
Projects / Events POWER OF NINETEEN
PRODUCERS, LOCATIONS AND BUDGET OF THE CULTURAL PROGRAMME Producers
Locations
Budget
UNISTRA, UNIPG, Psiquadro
Perugia Turreno Theatre
€ 600,000
IMMaginario, Pro-Loco, FAI, Regional Youth Forum of Umbria
Perugia green areas
€ 150,000
Tavola della Pace (Perugia-Assisi Peace March), Circolo dei Lettori Perugia, Capitini Foundation
Perugia S. Matteo degli Armeni
€ 100,000
Centro Teatrale Santa Cristina, Festival dei Due Mondi
Santacristina Gubbio, Spoleto, others Umbrian towns
€ 500,000
365 ORDINARY MONUMENTS
Neighborhood associations
Perugia squares
€ 50,000
FREEDOM ROOM
Co.Mo.Do., Spoleto Prison, Cibic Workshop
Perugia former prison
€ 180,000
NEVER TOO OLD TO SURF
Articity, ITALEAF, Consorzio Auriga, IMMaginario
Perugia former prison
€ 500,000
MICRO DESIGN FESTIVAL
NID, ABA, Esterni, ADI
Perugia historic centre
€ 200,000
LEADERS PICNIC PEACE LEADERS QUOTA(C)TION
THE SCHOOL OF CRAFTSMANSHIP
Solomeo Academy, Cucinelli Foundation
Solomeo
€ 250,000
TERCEL
Munipality of Terni, CAOS
Terni Papigno studios
€ 310,000
LOST AND FOUND
Fiorivano le Viole Ass., Calaveras, Teche RAI Rome, Centro Sperimentale di Cinematografia of Rome
Perugia Palazzo della Penna, Montone
€ 200,000
Dancity Ass., Skunk Ass., Fonoteca Trotta, ISUC, The Museum of Emigration Gualdo Tadino
Perugia, Foligno, Terni, Gualdo Tadino
€ 250,000
CAPITAL SELFIE
ABA, Conservatory of Music
Perugia Palazzo della Penna, ABA
€ 100,000
BURRI FUTURE ARCHIVE
Burri Foundation
Città di Castello
€ 100,000
BODIES OF THE TEXT
TSU
Perugia Pavone Theatre, Umbrian theatres
€ 800,000
Servas Umbria, Sacro Convento di Assisi, CASCO Project
Perugia, Assisi, Città di Castello, Foligno, Terni
€ 250,000
THE SALON PROJECT
The Salon Project, NID
Perugia historic centre
€ 200,000
BACK HOME
Giordano Foundation, GNU, 3D Archeolab
Perugia historic centre
€ 500,000
ORDINARY SHELFIE
Tank, Forma Milan
Perugia Arconi Library
€ 200,000
ORATORIO MUSICALE
Sagra Musicale Umbra, Umbria Ensemble
Perugia S. Francesco al Prato Auditorium
€ 100,000
Sacro Convento di Assisi, Società Internazionale di Studi Francescani, Accademia Properziana del Subasio, Piccolo Teatro degli Instabili, Tetratkys
Assisi Palazzo Monte Frumentario
€ 500,000
PEACE it's VIRAL
Peace Factory, Sacro Convento di Assisi, Teche Rai
Assisi Sacred Grove
€ 300,000
WHERE IS HOME?
Capolavoro Association
Perugia, Terni, Foligno, Assisi
€ 250,000
€UROVISION
GDR GOES ON
THE HOUSE OF MANY
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VIII - Appendix A
Projects / Events
Producers
Locations
Budget
SECOND GENERATION GAP
ANCI, ARCI, UNIPG, UNISTRA
Perugia historic centre
€ 450,000
BREAKING BAD
SERT, UNIPG, ZUP
Perugia, Terni, Foligno
€ 200,000
GREEN CARPET
Artistic Open Call
Perugia historic centre and suburbs
€ 100,000
LESSICO MANIFESTO
Omphalos Ass., Arci Gay
Perugia, Terni, Foligno
€ 70,000
TORRE DEGLI SCIRI
Open call
Perugia Sciri Tower
€ 200,000
Città del Sole Foundation, ABN
Perugia Fatebenefratelli complex
€ 400,000
WALLS IN BETWEEN
Articity, Radici di Pietra, NID, MANU
Perugia Etruscan Walls
€ 300,000
IN LIGHT
Historic Centre Associations
Perugia historic centre
€ 150,000
PERUGIA SOCIAL FILM FESTIVAL
Fiorivano le Viole Ass., La Città del Sole Foundation
Perugia historic centre and suburbs
€ 400,000
NEIGHBORLAND
ATER Umbria, Indisciplinarte
Perugia historic centre and suburbs
€ 290,000
DOWNTOWN FOREST
FUA, Sierra Action Sport Ass., Greemana Street Player Ass., Street Dance Academy, Sistema Bibliotecario Umbro, ktrparkourterni, UNISTRA, Superfice 8
Perugia squares
€ 500,000
Tieffeu
Perugia Tieffeu and squares
€ 300,000
CULTIVATE CULTURE
ANCI, Department of Agriculture and Enviroment of the Region of Umbria
Perugia green areas
€ 100,000
POETIC MEASUREMENT OF A COMMUNITY
Risonanze, Netzzeit Vienna, Piano Possibile
Rocca di Assisi, Trade Fair Centre Umbriafiere of Bastia Umbra, Wine Museum of Torgiano, Trasimeno Lake, Cucinelli Theatre of Solomeo
€ 200,000
REFRESCOES
ArtAttack Terni, Rework Ass., Sacro Convento di Assisi
Assisi
€ 100,000
FUTURE FARMERS
Coldiretti Umbria, Slow Food Umbria, future-farmers (NL)
Perugia Former Indoor Market Hall
€ 100,000
TEACHING FARM
Lungarotti Foundation, MOO, MUVIT, Azienda agricola San Rocco, Cantine Giorgio Lungarotti Perugia, UNIPG, POST, Galleria di Storia Naturale, Ipogeo dei Volumni, Necropoli del Palazzone, ABA
MUVIT Museum, MOO Museum
€ 400,000
DO IT YOUR FOOD
Slow Food Umbria
Perugia Former Indoor Market Hall
€ 150,000
KISSME&EU
La Perugina Foundation
Arconi Library
€ 50,000
LOVE LIKE A LOCAL
Open Call
Perugia Suburbs
€ 100,000
RESONANT ISLANDS
Fonoteca Trotta, Via Industriae, Fabbroni Foundation
Isola Maggiore of Trasimeno Lake, Cancelli, Clitunno Fountains, San Patrizio Well, Monte Rupestro, Dunarobba, Spello-Collepino Aqueduct, Marmore Falls
€ 450,000
THE CENTRE FOR CREATIVE HEALTH
FIGURATEVI
102
Projects / Events WALKING ACROSS
VIII - Appendix A
Producers
Locations
Budget € 100,000
CAI “Stefano Zavka”
Santa Restituta, Roman aqueduct, Spello-Collepino, Marmore Falls
Marmore Falls, Tacche e Svasi Climbing Club, MTB Perugia
Marmore Falls, Val Nerina, Ferentillo, Tiber Valley, Monti Sibillini
€ 100,000
IL LUOGO ESATTO
Teatro di Sacco
Perugia historic centre and suburbs
€ 150,000
L'ISOLA DI EINSTEIN
Psiquadro
Trasimeno Lake
€ 100,000
UMBRIA ON THE MOVE
Young Jazz Ass., Umbria Jazz Fundation
Umbria 92 towns
€ 400,000
THE TRUTH IS OUT THERE
Open call
Perugia, Assisi, Cannara Pian D’Arco
€ 300,000
SAINT FRANCOIS D’ASSISE
Perugia Musica Classica Foundation, Sagra Musicale Umbra
Perugia Turreno Theatre
€ 150,000
SAN MATTEO DEGLI ARMENI TOWARDS CAPITINI
Fontemaggiore, Capitini Foundation, Salvatorelli Foundation, FIR
Perugia Brecht Theatre
€ 150,000
ORPHEUS 2019
Teatro Lirico of Spoleto
Spoleto
€ 150,000
A LAND RICH IN TIME
CAOS, Indisciplinarte
E45 Route
€ 500,000
Umbrian towns
€ 300,000
WILD MINDS
COMMUNITY DRAMA
Le Infiorate di Spello, Corsa dell’Anello, Il Palio delle Barche, Mercato delle Gaite, Palio di San Michele, Palio dei Terzieri, Corsa dei Ceri, Giostra dell’Arme, Palio dei Colombi, Calendi maggio, Giochi delle Porte, Palio dell’Oca, Fuga del Bove, Palio dei Quartieri, Cantamaggio, Corteo Storico Miracolo di Bolsena
CONTEMPORARY CAMP
Open call
Perugia historic centre
€ 250,000
LANDED
Umbra per la Musica e la Canzone d’Autore Ass.
Perugia airport
€ 300,000
THE DREAM OF ALBERTO
Festival delle Nazioni
Città di Castello
€ 150,000
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VIII - Appendix A
ACTIONS OF THE CULTURAL STRATEGIC PLAN
I’mMATURE
PROJECT AREA 1 Strategy: The establishment of a Living Lab Actions
Topics, projects
Living Hub
Establishment of a multifunctional hub for the new cultural, creative and hi-tech industries
Mentoring for cultural and creative industries Popular shareholding Toolkits for cultural and creative industries Urban Center (No more) empty places of the historic centre
Tutoring and corporate ventures by companies and senior managers of Federmanager Citizens as shareholders of the Living Hub Benefits, services, regional laws, tax incentives, calls for tenders, revolving funds, research Urban Center (started with the project JEWEL Model) Recovery of empty public places to be used as residencies for young families, ateliers and art laboratories (The Hub of Creative Craftsmanship proposed by CNA)
Strategy: Re-launching Perugia as an International University City Actions Topics, projects Networking among academic institutions Projects, Training & Research
Student services
Network of local co-operation to enable European university networks, to retrieve student attendance, shared services, interaction with the city Projects for Perugia 2019, new Bachelor’s Degree courses in Tourism Economy in Assisi, European Centre for Performing Arts Studies, Cultural Journalism Summer School, international research and young researchers, Molab project – Mobile Laboratory for cultural heritage Collaboration with A.Di.S.U. for accommodation services, communication-based projects for students, volunteering for Perugia 2019
Strategy: Strengthening the social, cultural, professional and economic networks Actions
Topics, projects
Network
Local, national and transnational cooperation through shared projects, spaces and services
Individual and collective cultural management & skills New artistic issues Living Lab Access to Culture
Winter & Summer Schools on audience development & public engagement, project design & European networking, digital storytelling, and fundraising for cultural operators, institutions and public administrators. Adoption of young European and Italian artists, opening towards new artistic forms and trends, new cultural bonds with European artistic movements Support services for cultural and creative start-ups Cultural fruition by all citizens through: a wider variety and quality of what is being offered; schedule and cost-related policies; fostering of participation and services; audience development for “new” citizens inside museums; reopening of closed structures of the city for temporary cultural and social use
Strategy: Improvement of cultural and urban infrastructures The actions are described in Section IV of the bid book and reported in the budget section.
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I’mMATURE
PROJECT AREA 1 THE OPERATIVE MODEL OF THE LIVING HUB
THE SPACE Permanent and temporary establishment of new cultural and creative industries start-ups Settlement of traditional and innovative professional activities Creative spaces with laboratories, fablabs, artistic ateliers and research workshops Co-working spaces (with bookshops/libraries and restaurant), digital “square”
PARTNERS Academic institutions Cultural organisations and artists Businesses Professional studios and freelance in co-working Industries that need further acceleration and start up
SERVICES Steering Committee of the Living Hub (Perugiassisi 2019 Foundation, local authorities, existing businesses) Urban Center and EU Desk Tutoring and mentoring, Marketing and corporate venturing, Internationalisation Artistic residencies Restart projects Areas for social gatherings, events and recreation Specialised commercial premises
THE FINANCING PLATFORM Guarantee revolving funds (public and private) Capital contributions in accordance with Regional laws aimed at cultural and creative industries Social impact bond (financial instrument related to social performance) Reward-based crowd-funding (fundraising platforms related to reward schemes) Equity-based crowd-funding (fundraising platforms to help new start-up companies)
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I’mMERGE
PROJECT AREA 2 Strategy: Investing in the dialogue with new generations
Actions Permanent forum of regional youth associations
Cultural Diplomacy Volunteering for Perugia 2019
Topics, projects Activities of youth NGOs focused on multiculturalism, creative expressiveness, youth mobility, NFE and peer-to-peer education (learning by doing), social inclusion of young people with fewer opportunities, unemployment and youth work, and intergenerational justice; highlight on the candidacy of Perugia to EYC 2017 (shortlisted in April 2014) Cultural Ambassadors project, Brain Back project Participation of youth NGOs
Strategy: Encouragement of the networking between cities
Actions ELCN – European Local Communities Network Exchanges Training & Education
Topics, projects Shared projects with twinned cities and other European cities. European Charter of the Rights of Citizenship, Permanent Forum of Local Cultural Identity, voluntary organisations and twinned cities networking Permanent relations between ELCN, social networks and cultural networks, through meetings, visits and exchanges with ECoC and EYC cities and, in particular, between the two ECoC cities designated every year Master’s Degree course in “Promoter and organiser of processes for participatory democracy” established in 2014 by the University of Perugia, opening of schools towards the exercise of participatory delivery on pluralism and differences, with workshops on citizenship (simulation of institutional systems), workshops on diversity (storytelling practices), playful pathways
Strategy: Networking among people and between citizens and institutions Actions Citizens and NGO communities Volunteering Neighbourhoods Agora Europe Social technologies
Topics, projects Advocacy processes, shared governance, decision-making processes for the new government of public goods, the improvement of daily life, the turning of citizen desires into solutions Initiatives related to public and social interest services Activities to highlight the historic neighbourhoods and quarters of Perugia in terms of representation, experience and civic know-how; setting up labs and neighbourhood tutoring centres Revival of the concept of “piazza” by restoring historic squares, such as Piazza Grimana, or modern ones like Piazza del Bacio; creating neighbourhood squares in the suburbs Activities to raise awareness of European policies through the Urban Center, meetings and events Integrated technology and information systems for businesses, citizens and institutions aimed at developing projects of social innovation; open data to develop services for public use; bridging the digital divide; technological innovation for micro enterprises and other forms of aggregation such as the Natural Commercial Centres in historic centres.
Strategy: Redefining the idea of the European medium-sized city Actions
Topics, projects
Platform
Interdepartmental platform spearheaded by the University of Perugia, involving experts, academics and other Italian and European universities, institutions and research centres, as well as artists, intellectuals, organisations and citizens
Solutions
Participatory, shared and sustainable solutions to help define new urban policies and the innovative ways to integrate them into the European framework
Meetings
Seminars open to the public and a final European conference on achieved results
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I’mMOBILE
PROJECT AREA 3
Strategy: Enhancement of the distinctive features of the Umbrian model of hospitality
Actions Widespread hospitality Personal services
Tourism services
Barriers
Topics, projects Hospitality on the part of residents, Open Your House, Open Your Mind project led by Servas Open Doors NGO; artistic residencies; the use of university dormitories Provision of services to citizens and visitors in the health field (language training and multilingual signs in hospitals, medical tourism), increased language skills and front-line activities related to hospitality Tourism Strategic Marketing Plan of the Region of Umbria; trading platform including thematic tourism proposals; Tourism Stock Exchange in Perugia to promote Perugia 2019 and the territory Zerobarriere Project led by Federmanager which envisions a quality brand; adequate information on the accessibility of spaces and routes for people with disabilities; technical agreements focused on functional solutions; disability managers of Perugia
Strategy: The creation of holistic cultural experiences
Actions Itineraries
Topics, projects Open cultural tours combined with unusual themes that integrate the local traditions, gastronomy, agriculture, architecture, daily life, medieval towns, handicraft and manufacturing practices, historical re-enactments, religious festivals or original sites such as the Perugia underground
Landscape & Heritage
Living the landscape in a sensory and participatory way, taking into consideration the sports aspects and its therapeutic value (the health of the body, mind and the culture of well-being). Rediscovery of the widespread minor tangible and intangible heritage that is less known to the public, including that of the suburbs
Memory
Multimedia European Archive of Knowledge and Local Resources in partnership with the University of Perugia
Best practices
Best practices related to virtuous residential environments in Umbria, such as the Houses of the different abilities project of the Libera UniversitĂ di Alcatraz of Gubbio
Strategy: Enhancement of the potential of new technologies
Actions Systems
Communication
Topics, projects Library of apps for the web, social and mobile devices, info-mobility systems for visitors, augmented reality technologies, web streaming applications for customised experiences, access to content and information about Perugia 2019, interaction with other visitors, open data to enrich itineraries with 2.0 information and sensations, multi-functional card to provide accessibility to city services and the fruition of heritage and cultural events Web Portal for Tourism (WPT) of the Region of Umbria, tourism portal of Perugia, Perugia 2019 Doors placed in key access points
VIII - Appendix A
107
DECLARATION OF INTENT OF THE MAYOR OF ASSISI
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VIII - Appendix A
DECLARATION OF INTENT OF THE UNIVERSITIES AND ACADEMIES OF PERUGIA
109 Francesco – Trasimeno Lake
110
Appendix B
VIII - Appendix B
DECLARATION OF THE CHAMBRE OF COMMERCE OF PERUGIA
VIII - Appendix B
111
DECLARATION OF INTENT OF ECONOMIC ENTITIES
112
VIII - Appendix B
DECLARATION OF BANKING FOUNDATIONS
113
VIII - Appendix B
CAPITAL EXPENDITURES
EUROS Overall Budget
125,140,323 61,754,021
Cultural Infrastructures
20,000,000
Former prison – Partigiani Square
Restoration of the men’s ward of the former prison for a Living Hub
Palazzo della Penna
Requalification as Contemporary Cultural Centre
Arconi Library
Construction
3,450,000
Auditorium of S. Francesco al Prato
Fornitures and equipments
4,110,000
Pavone Theatre
Modernisation and restoration
Turreno and Turrenetta Theatre - Cinema
Purchase and recovery
8,000,000
Former Indoor Market Hall
Functional recovery
6,000,000
Rocca Paolina
Requalification interventions and multimedia centre
890,000
S. Matteo degli Armeni
Documentation and research centre, furniture, equipment
500,000
Puppet Theatre and Theatre of Cortone
Recovery, restoration, external interventations
892,294
S. Bevignate, Sala dei Notari, Fatebenefratelli Complex, the Sciri Tower, the building in Via Fratti, Court of Appeal Halls, S. Fiorenzo
Recovery, restructure, engineering, furniture for cultural activities, extraordinary maintenance
Academy of Fine Arts
Construction of a multi-function room for cultural activities
S. Giuliana Sports Arena
Adaptation for open air concerts
574,000 1,280,665
Citadel of Sport
Creation by the University of Perugia
3,500,000
Urban Regeneration Interventions
950,000
600,000
11,007,062
34,413,363
City Walls, Etruscan Arch, the Arch of Bulagaio, the Arch of Agostino di Duccio, Sacred Acropolis of Perugia
Conservative restoration
4,762,052
Via dei Priori and degli Sciri, Piazza del Melo, Viale Indipendenza, Frontone Gardens, Green Areas and Urban Gardens
Urban regeneration, urban furniture, urban green areas
5,483,800
Municipality of Perugia
Technological modernisation, ultra-wide band, energy efficiency, itineraries, open data
Municipality of Perugia
Environmental European Projects, risk prevention, Urban Center, management plans and other interventions
Mobility Interventions
8,486,648 26,472,939
Rocca Paolina, Case Bruciate, S. Marco, Fontivegge, Pincetto
Urban mobility interventions, accessibility, urban viability
Municipality of Perugia
Alternative and sustainable mobility interventions and projects
Other Infrastructural Expenditures Municipality of Perugia
15,680,863
20,074,378 6,398,561 2,500,000
Tourist services and systems, Perugia 2019 Doors, Archive of Knowledge
2,500,000
114
PERUGIASSISI 2019 FOUNDATION BOARD OF DIRECTORS President
Bruno Bracalente
Councillors
Giorgio Mencaroni, Andrea Ragnetti, Antonino Rizzo Nervo
Account Auditor
Vincenzo Consiglio
ORGANISATIONAL CHART Administrative Director
Loredana De Luca
Administrative Office
Milva Lucaroni, Anna Rita Pastorelli, Carla Romani, Laura Taramelli
Marketing&Communication
Claudio Quaglia, Francesca Tasselli, Paola De Felice, Elisa Di Toro, Paola Gualfetti, Maria Alessia Manti
Institutional Relations
Antonella Pedini
International Relations
Mariya Petrova Borisova, Adina Curta
PERUGIA 2019 PROJECT Scientific Committee
Paolo Belardi, Stefano Benazzo, Alessandro Campi, Alberto Clementi, Giannalia Cogliandro Beyers, Brunello Cucinelli, Giuseppe De Rita, padre Mauro Gambetti, Piergiorgio GiacchĂŠ, Andrea Granelli, Alberto Grohmann, Maria Grazia Mattei, mons. Vincenzo Paglia, Cristina Papa, Maria Prezioso, Neli Radanova, Francesco Scoppola, Filippo Timi, Bruno Toscano
Project Manager
Lucio Argano
Cultural Artistic Director
Arnaldo Colasanti
Cultural Programming Staff
Linda Di Pietro, Giulia Paciello, Piercarlo Pettirossi
European Antennas
Marta Arniani (FR), Michel Bauwens (BE), Ariane Bieou (FR), Vladimir Djordjevic (RS), Esterni (IT), Matthieu Goeury (BE), Mojca Jug (SI), Marco Mancuso (IT), Nicola Mariani (ES), Gry Raaby (DK), Laura Stasane (LV), Ektor Tsatsoulis (GR)
Collaborators
Mecenate 90: Ledo Prato; Monica Busti, Massimo Cossignani, Luca Ferrucci, Rolando Marini, Marta Maria Montella, Daniele Pitteri, Oscar Proietti, Marco Sappino, Roberto Segatori, Antonio Scuderi, Francesca Tortora
perugia2019.eu