ASIA’S LEADING MAGAZINE FOR THE PLASTICS AND RUBBER
2024
Media Kit
PRA at a Glance
* Published since 1985
* Circulation database > 50,000
* Quarterly digital issue: four (4) times a year (with bonus circulation to leading industry events/exhibitions)
* Average digital issue reads >14,000
* Average digital issue impressions > 22,000
About
Published since 1985, Plastics and Rubber Asia (PRA) is Asia's premier magazine for the plastics and rubber industries. It is complemented by niche online periodicals like Rubber Journal Asia (rubberjournalasia.com), Injection Moulding Asia (injectionmouldingasia.com), EOG Asia (eog-asia.com), and Plastics and Rubber Asia China (plasticsandrubberasia.cn).
PRA magazine is digitally circulated quarterly to a database of over 50,000 industry stakeholders and key players throughout the supply chain.
Moreover, PRA offers a bi-weekly newsletter with exclusive updates and an annual year-end edition featuring highlights from the year.
In today's rapidly evolving media landscape, where advertising spans various platforms to effectively reach markets, PRA remains a valuable advertising medium for advertisers targeting specific consumer segments and aiming to enhance brand visibility.
We deliver news and information curated from reliable sources, as well as conduct direct interviews with industry stakeholders, thought leaders, and experts. We also cover critical topics for industries such as sustainability, innovation, market trends, manufacturing trends, investments, and more.
For more information, visit our websites www.plasticsandrubberasia.com www.plasticsandrubberasia.cn www.rubberjournalasia.com www.injectionmouldingasia.com www.eog-asia.com
METRICS
Publishing Office | Scandinavia, Benelux & France
Kenter & Co BV Postbus 130, 7470 AC Goor, The Netherlands
Tel: +31 547 275005 | Email: arthur@kenter.nl
Contact: Arthur Schavemaker
Regional Office
B6-11, Menara Indah Jalan 9, Taman TAR 68000 Ampang, Selangor, Malaysia
Tel: +6017 8849102 | Email: tej@plasticsandrubberasia.com
Contact: Tej Fernandez
China & Hong Kong
Room 6B, Floor 6, Building HengLong, No. 50 Renming Zhong Road, Zhangjiagang, 215600 China
Tel: 0512 58919146 | Fax: 0512 58919145
Mobile: +86-17751702720 | Email: henry.xiao@matchexpo.com
Contact: Henry Xiao
Malaysia (Print, Web, Digital Advertising & Conferences)
Tara Media & Communications
Mobile: +6017 610 1270
E-mail: yokepeng@taramedia.com.my | Contact: Yoke Peng
Southeast Germany, Switzerland & Austria
Verlagsbüro G. Fahr e.K Breitenbergstrasse 17 D-87629 Füssen, Germany Tel: +49 8362 5054990 | Fax: +49 8362 5054992
Email: info@verlagsbuero-fahr.de | Contact: Simon Fahr
North-West Germany
JRM Medien+Verlag Minkelsches
Feld 39 D-46499 Hamminkeln, Germany
Tel: +49 2852 94180 | Fax: +49 2852 94181
Email: info@jwmedien.de | Contact: Jürgen Wickenhöfer
Malaysia, India, Indonesia, Singapore, Thailand, Australia, New Zealand, Korea & Philippines
Tara Media & Communications
B6-11, Menara Indah, Jalan 9, Taman TAR 68000 Ampang, Selangor, Malaysia
Tel: +6017 8849102 | Email: tej@plasticsandrubberasia.com
Contact: Tej Fernandez
Italy, Spain & Portugal
MediaPoint & Communications Srl Corte Lambruschini, Corso Buenos Aires, 8 Vo Piano - Interno 9, 16129 Genova, Italy
Tel: +39 010 570 4948 | Fax: +39 010 553 0088
Email: info@mediapointsrl.it | Contact: Fabio Potesta
Taiwan 宗久实业有限公司
Worldwide Services 11F-B, No.540 Sec.1, Wen Hsin Rd., Taichung, Taiwan
Tel: +886 4 23251784 | Fax: +886 4 23252967
Email: global@acw.com.tw | Contact: Robert Yu 游宗敏
USA & Canada
Plastics Media International
P. O. Box 44, Greenlawn, New York 117430, USA
Tel/Fax: +1 631 673 0072 | Email: mjm@4m-media.com
Contact: Michael J Mitchell
EUR Edition Published since 1985
INDUSTRY
Average Page Views Average Unique Views 94,461/month 70,226/month Average Impressions Average Reads Average PDF Downloads 22,690/month 14,056/month 5,860/month PRA Online News Traffic 2023 Q1-Q3 Digital Issue Metrics 2023 Q1- Q3 OFFICES & MEDIA REPRESENTATIVES
CIRCULATION
Size: ≥ 50,000 (as of Q3 2023)
Asia
Thailand, Indonesia, Singapore, 42% Philippines, Vietnam, Others
Taiwan, South Korea, Japan, 25% Hong Kong, Others
Profile: REGION COUNTRIES COUNT Southeast
East
China,
Europe Germany,
South Asia India, Others 8% Americas US, Canada, South America 6% Oceania Australia, New Zealand 1% MENA Middle East, North Africa 1% Profession % Industry Sector % Processes % Corporate Managers 39% Packaging (F&B, medical, 24% Injection Moulding 25% consumer, pharmaceutical, cosmetics) Production / 25% Automotive/Transportation 17% Extrusion 24% Manufacturing Purchasing/Finance 13% Materials Manufacturers 15% Blow Moulding 15% R&D 12% Building & Construction 14% Thermoforming 11% (Supplies, Composites, Pipes, Tubes, Valves, Profiles) Design/Design 5% Medical 9% Compounding 9% Engineer/QC Agents/Distributors 5% Chemicals 6% Recycling 9% Others 1% Electrical/Electronics 6% Ancillaries 5% Consumers 5% Institutions/Organisations 4% Others 2%
Malaysia,
Asia
UK, Italy, Austria, Netherlands, 17% Switzerland, France, Others
EDITORIAL CALENDAR
APRIL
Market Focus: Thailand
Technology at Chinaplas
Packaging
Composites
TPEs
Expert Focus (Sponsored content)
SUPPLEMENTS
RJA – Indian Rubber Industry
IMA – Automotive
EOG – Renewable Energy
BONUS DISTRIBUTION
Chinaplas
23-26 April
Shanghai, China
Plastic and Rubber
Thailand
15-18 May
Bangkok, Thailand
Propak Asia
12-15 June
Bangkok, Thailand
Ad/Editorial Closing: 8 April
Publication Date: 15 April
SEPTEMBER
Market Focus: Indonesia
Technology at Taipeiplas
Building & Construction
Films/Sheets
Expert Focus (Sponsored content)
SUPPLEMENTS
RJA – Indian Rubber Industry
IMA – Medical Devices
EOG – Renewable Energy
BONUS DISTRIBUTION
Indoplas
4-7 September
Jakarta, Indonesia
Medical Manufacturing Asia
11-13 September
Singapore
RubberTech China
19-21 September
Shanghai, China
Taipeiplas/ShoeTech
22-28 September
Taipei, Taiwan
Ad/Editorial Closing: 23 August
Publication Date: 30 August
JUNE
Market Focus: Southeast Asia
Green Technology
Additives
Polyurethanes
Expert Focus (Sponsored content)
SUPPLEMENTS
RJA – Tyres
IMA – Electronics
EOG – Petrochemicals
BONUS DISTRIBUTION
UTECH Asia/PU
China
17-19 July
Shanghai, China
Interfoam China
14-16 August
Shanghai, China
Ad/Editorial Closing: 21 June
Publication Date: 28 June
DECEMBER
Market Focus: Asia-Pacific Engineering Plastics
Recycling
Chemicals
Expert Focus (Sponsored content)
SUPPLEMENTS
RJA – Natural Rubber
IMA – Transportation
EOG – Future Trends in Energy
BONUS DISTRIBUTION
PRS (Plastics Recycling Show)
Asia
13-14 November
Marina Bay Sands, Singapore
UTECH Southeast Asia
13-14 November
Marina Bay Sands, Singapore
Ad/Editorial Closing: 30 October
Publication Date: 7 November
For more information, visit our websites www.plasticsandrubberasia.com | www.plasticsandrubber.cn
www.rubberjournalasia.com|www.injectionmouldingasia.com| www.eog-asia.com
AD RATES
DIGITAL AD EUR/INSERTION
Ad Size
Full Page
Half-Page
Two-thirds Page
One-third Page
Front Cover (1 cover image and 4 pages editorial)
Editorial Advertising Supplements (2-3 pages)
Price quote upon request
DIGITAL BROCHURE & CATALOGUE
4-page digital brochure for B2B/B2C electronic distribution. For company showcase of products, services, profile, contact info, etc. Video embed enabled.
Video Marketing
Company video content to be distributed to targeted audience via e-blast
Price quote upon request
Price quote upon request
DIRECT & CONTENT MARKETING
Email Marketing Campaign
Product launches, identity & brand publicity, events, webinar invitations, etc.
Important:
*Only HTML files are accepted; generated HTML files from third-party email campaign providers will not be accepted.
*All images and link sources for Newsletter HTMLs must be hosted on the client's server. Direct links to registration forms or similar forms are not allowed. Please contact us for more details.
Sponsored Publications
Press releases, interview publications, white paper, catalogues and brochures, infographics, video, etc.
GENERAL MATERIAL SPECIFICATIONS
Print + Digital and Online
All ads must be sized as specified in the media kit
Texts, images and logos must be embedded and originate from files of at loast 300 dpi. Files must not be greater than 25 mb
Digital files of 4-colours must be in CMYK, and without spot colours
All bleed adverts must have trim marks
Files must be press optimised in PDF, JPG, TIFF, EPS, PSD
Video files must be hosted in client’s local server or in 3rd party video hosting platform
Online ad materials must follow size specified in this media kit, in JPG or GIF file extension
FOR ENQUIRIES, CONTACT
Ms Tej Fernandez
Executive Editor
Email : tej@plasticsandrubberasia.com
Mr Arthur Schavemaker
Publisher
Email : arthur@kenter.nl
Or contact the respective media representatives in your area
Tara Media & Communications
Web, Digital Advertising & Conferences
Contact: Tej Fernandez
Email: tej@plasticsandrubberasia.com
SPECIAL PACKAGES
Footer Ad 300 60 $1,000 Skyscraper 120 600 $1,200 US$1,600/shot
ADVERTISEMENT Ad Type Pixels Rate w h US$/mth
ONLINE
Plastics and Rubber Asia Display Ad [plasticsandrubberasia.com]
MEASUREMENT [mm] Bleed Trim [w]x[h] [w]x[h] PAGE ASPECT 220 x 286 210 x 276 vertical 115 x 286 105 x 276 horizontal 220 x 140 210 x 130 vertical 145 x 220 135 x 210 horizontal 220 x 105 210 x 105 vertical 85 x 286 75 x 276 Full page Half page Two-thirds page One-third page Price quote upon request 1 2 3 4 €2,600 €2,520 €2,440 €2,360 €1,770 €1,720 €1,680 €1,640 €1,980 €1,920 €1,850 €1,800 €1,520 €1,480 €1,440 €1,420
Leaderboard 728 90 $3,300 Large Skyscraper 300 600 $2,200 Medium Rectangle 300 250 $1,200 Standard Banner 300 100 $770 Button (Logo) 120 60 $500 Electronic Issue Page Display Ad [plasticsandrubberasia.com/electronic-edition.html]