The Ply RePoRTeR september 2019
VOL.19 ISSUE 09 september 2019
A Techno-Informative Magazine EDITORIAL & CORRESPONDENCE 40/76, LGF, C.R. Park, New Delhi - 110 019. Tel.: 011-4678 0023 Email : plyreporter@plyreporter.com ADVERTISING Tel.: +91-9310612999, E-mail: devplyreporter@gmail.com
Contents Regular Coloumn 20-22 Editorial 272 Fair News
24-26 Apni Baat 273 Horoscope
274 Advertiser’s Index
News Watch 48 I NGT directs UP Govt. to file a
,uthVh dk ;qih ljdkj dks ,d eghus esa dEiyk;al fjiksVZ lkSius dk funs”Z k
50 I Govt. Issues Safeguard
QsukWy ds vk;kr ij lsQxkM M~;wVh dh tk¡p “kq:
52 I Branded WPC-PVC boards’
czkaMsM MCY;wihlh&ihohlh cksMZ dh ekax esa o`f)
54 I After Poplar, Eucalyptus
ACCOUNTS Tel.: +91-93106 12996 E-mail: bigseamarcomindia@gmail.com
iksiyj ds ckn] lQsnk dh dher Hkh c<+h
58 I Despite slowdown Film Face
eanh ds ckotwn fQYe Qsl IykbZ dh ekax csgrj
www.plyreporter.com
60 I CenturyPly signs JV with
IKEA to open store in a mall in Mumbai
66 I Kandla Furniture Park looks
dkaMyk QuhZpj ikdZ ds fy, LVsdgksYMj vkSj fuos”kdksa dh ryk”k
74 I FIPPI don’t wants BIS for
fQIih dk esykekbu o QsukWy ij chvkbZ,l vfuok;Z ugh djus dh vihy
82 I WACO to strengthen its
okdks mRrj vkSj if”pe cktkj esa viuk usVodZ c<+k,xk
112 I Greenpanel HDWR, a stronger
xzhuiSuy ,pMhMCywvkj ,d etcwr okVj izwQ cksMZ
CONTENT Tel.: +91-93106 12993 E-mail: plydata@gmail.com SUBSCRIPTION / CIRCULATION Tel.: 011-46780023 Mob.: +91-93106 12995 / 2 E-mail: subscription@plyreporter.com
compliance report in a month Notice on ‘Import of Phenol’ demand witness growth timber price also rise ply performs better
Chinese Doors maker Goldea for stakeholders, bidders Melamine and Phenol
network in North and West water-resistant board
ANNUAL SUBSCRIPTION Rs. 1,100/-
116 I TESA MDF Board: perfect for
home and office furniture
117 I Bravia unveils 200 new
czkfo;k us LVksu vkSj ysnj ij vk/kkfjr 200 u, fMtkbu ykap fd,
118 I Visaka Industries revenue
igyh frekgh esa folkdk bzMLVªht ds jktLo esa o`f)
designs on stone & leather
Printed, published and owned by Pragat Dvivedi, Printed at Modest Graphics Pvt. Ltd., C-53, DDA Shed, Okhla Industrial Area Phase-I, New Delhi-110020 and published at F-1118, C.R. Park, New Delhi - 110 019. Editor Pragat Dvivedi The views expressed in the columns of ‘The Ply Reporter’ are not necessarily those of the editor or the publisher & they accept no responsibility for them. No part of this magazine including advertisements designs, prepared by us or through us should be copied, reproduced or transmitted by anyone without prior written permission of the publisher. The Magazine is not responsible for the opinions & ideas presented on the following pages. All disputes regarding this magazine will be settled in Delhi (India) Jurisdiction only.
TOTAL NUmBER Of PAGES - 286 www.plyreporter.com
witness growth in Q1
120 I Core innovations from AICA 158 I Siempelkamp sets test center
at Krefeld in full capacity
159 I Ovel Lam focus on branding
with premium products
180 I WPC boards are Fire
Retardant WPC
281 I Unload the load of Edge
bands with Alstone’s Multi Décor etched PVC Laminate
The Ply RePoRTeR september 2019
Contents
Contents
India Interior Retailing (IIR) Conclave & Awards
One 2 One
Cover Story
Pg.
122
Pg.
28
Pg.
PVC Edge Band Tape offers Scope; Distributors and Stockist take attention
182
Loyal of AICA
Pg.
Mr Krupesh Thakkar, Managing Director, Rushil Decor Ltd
Social Media Talk
Pg.
194
Views from Social Media...
www.plyreporter.com
Mr Asshar Jamil, Saif Plywood, Gorakhpur
198
The Ply RePoRTeR september 2019
Contents
Contents
Greenlam Connect
Pg.
101
Greenlam says ‘Future lies with brands’: NEWMIKA Family day held in Chennai and meeting with dealers in Patna
Event Watch Greenply launches Green Club 500 with life time guarantee
234
Rissala ventures electric Stylam Industries bagsinto ‘India’s greatestbike, launched EVOLET e-scooters brands & leaders 2015-16’ award 259
Pg.
224
Black Cobra Laminate launched its range in Goa
236
Amulya Mica awarded “India’s Stylam Industries bags ‘India’swith greatest Most Brand Award brands Trusted & leaders 2015-16’ award – 2019 260
Pg.
230
238
Archidply educated carpenters about Stylam Industries bags ‘India’s greatest Platinum Prime2015-16’ and Archid brands & leaders awardGold-BWP 261
Action TESA receives good response Stylam Industries bags ‘India’s greatest at Woodtech Chennai brands & leadersIndia, 2015-16’ award
SRG flood affected people in Stylamhelps Industries bags ‘India’s greatest western Maharashtra brands & leaders 2015-16’ award
ASEAN Plywood organizes Stylam Industries bags ‘India’s greatest Contractor meet at Patna, brands & leaders 2015-16’ award Bihar
237 | AMULYA MICA organizes dealers meet at Faridabad
262 | Alstone’s meet in Jaipur
266 | Technical Update
www.plyreporter.com
IPIRTI Campus Placement on Oct. 23
The Ply RePoRTeR september 2019
Sharing the topicS of iir 2019
Editorial
Pragat Dvivedi, Founder Editor
20
40 selected brands are supporting IIR in creating a community for retailers. I am sure you will find their showcasing very interesting and meaningful to associate. I am waiting to meet you all on 11th morning to be my guest and take part in the historic inauguration of INDIA’s 1st INTERIOR RETAILING platform – IIR!
INDIA INTERIOR RETAILING (IIR) is full of intent ‘to take you through sessions and topics that matter to you and your business, to ensure that you leave after 2 days with action points, much bigger and louder than the noise of competition and slowdown woes’. IIR is a unique platform for Conference & Awards combined with the support of 35 to 40 brands, some of whom are also displaying their products like Decorative surfaces, Veneer, Laminate & Panels, Flooring, Wall Paneling and more. Every day, you meet people and talk about what’s going on and what will happen, how to do what you want to do and I find many of you extremely keen to know how the market is moving. Keep yourself FREE for 11th & 12th of October for attending IIR in New Delhi, an ultimate event to meet and listen to our set of selected speakers, undoubtedly some of the best in the industry to discus and answer your queries – be it industry leaders, researchers, retailing experts and architects & designers. Some of the tentative topics are: k
Sailing through Slowdown – Leaders & experts who have sailed through thick & thin will talk about how they managed and touched success despite of turbulent market situations.
k
When sales are down, you blame it on slowdown but ‘Do we really know whether ‘customers are opting for readymade options or still want the same old carpentry methods’?
k
‘Changing customers’ choices & Design Trend in 2020 and beyond?
k
‘How much stock is not a Dead stock? What to stock and what not. There is a lot to learn from service and delivery point at IIR.
k
Natural Veneer, Grade & Quality and Designers’ choice, what retailers must know
k
There would be question & answer sessions after discussions, open to your queries: Showrooms or Gallery? Veneers or Highlighters? Miscellaneous Hardware’s or Kitchens? Learning from designers and experts at IIR is very useful for all, even a smalltown dealer.
k
Mass or Class? While it may sound nice to work with class, what is not visible is the pain of not having enough volume and succumbing easily to market up & downs. Where is the balance?
k
Architects & Interior Designers will talk about what they want from Interior Retailing Showrooms and Product Suppliers.
k
Wood Veneers Vs Polymer based Highlighters: Designers Performance & Dealers Dilemma
There are 4-5 more topics which my team will share soon. 40 selected brands are supporting IIR in creating a community for retailers. I am sure you will find their showcasing very interesting and meaningful to associate. I am waiting to meet you all on 11th morning to be my guest and take part in the historic inauguration of INDIA’s 1st INTERIOR RETAILING platform – IIR!
Pragat Dvivedi Founder Editor www.plyreporter.com
Mail to “dpragat@gmail.com”, ( M) 9310612991.
The Ply RePoRTeR september 2019
laikndh;
Editorial
bafM;k baVhfj;j fjVsfyax ¼IIR½ 2019 ds VkWfid
22
IIR dk y{; ^vkt ds fMtkbulZ vkSj dLVelZ ds cnyrs Pokbal ds pyrs] fjVsy esa gks jgs t:jh cnyko* dks mHkkjuk gSaA bl lkQ uh;r ¼baVsaV½ ls tkudkjh c<+us ds fy, dh tk jgh IIR dkaÝsal o ,Dthfo”ku esa 40 ls T;knk fof”k’B czkaM lkFk ns jgs gSa ftudk dksfV”k% /kU;oknA eq>s fo”okl gS fd bafM;k baVhfj;j fjVsfyax ¼IIR½ dk igyk dne gekjs fjVsy VªsM dks c<+kus esa cgqr vge~ gksxk vkSj vki bl cnyko ds fe”ku ds lgHkkxh cussaxsA
bafM;k baVhfj;j fjVsfyax ¼IIR½ vkWxsZukbt djus dh ,d gh Li’V uh;r ¼baVsaV½ gS] fd bu nks fnuksa ds dkWUÝsal esa fofHkUu VkWfid ij ppkZ ds ckn vki dqN ,sls ^Li’V foUnqvksa vkSj lh[k* ds lkFk tk,a ftudh Li’Vrk gksus vkSj mu ij dke djus ls vki vkt ds dkWfEifV”ku vkSj LyksMkmu ds “kksj ls Åij mBdj vius fjVsy vkSj VªsfMax ds fctusl dks rsth ls c<+k,aA IIR ,d vuks[kk dkaÝsal ,oa vokMZ QaDlu gS tgka MsdksjsfVo lQsZl] fofu;j] Iyk;oqM] ysfeusV o~ iSuy] ¶yksfjax] okWy iSufyax vkSj vU; izksMDVl ds yxHkx 35&40 czkaM ds LVky Hkh gSaA gj jkst vki dbZ yksxksa ls feyrs gSa vkSj vkt ds dfBu nkSj ;k eanh fd vkgV ls tqM+s fcUnqvksa ij ckr djrs gSaA IykbZ fjiksVZj us fny ls eglwl fd;k] fd vkt ,d ,sls dkWÝsal dh t:jr gS] tgka MsdksjsfVo iSuyl o~ dbZ vU; tqM+s gq, lsDVj ds yhfMax Iys;lZ ds çca/k funs”kd] fctusl gsM] ,DliVZ~l] baVjçsU;ksj] dkjksckjh fjVsyj ,d nwljs ls viuh yfuaZx vkSj vkbfM;k dks lk>k dj ldsaA 11&12 vDVwcj 2019 dks vk;ksftr gks jgs IIR ds dqN egRoiw.kZ i‚baV~l fuEufyf[kr gSa ftudh tkudkjh vkids fctusl dks c<+kus esa cgqr dkjxj lkfcr gksxhA k fcØh de\ D;k ;g LyksMkmu dh ctg ls gS ;k dLVej jsMhesM dh rjQ c<+ jgs gSa\ k dLVej dh cnyrh ilan] 2020 vkSj ckn ds fMtkbu VªsaM\ k oqM fofu;j ;k ikWfyej gkbykbVlZ% fMtkbuj dh ilan vkSj MhylZ dk vleatl! k fdruk LVkWd j[ksa fd u gks MsM LVkWd\ fMyhojh] lfoZl vkSj c<+rh vis{kk,¡\ k uspqjy oqM fofu;j] xzsM ,oa DokfyVh&fMtkbulZ Pokbal\ tks fjVsylZ dks t:j tkuuk pkfg,! gj ls”ku ds ckn baVjSfDVo Q & A jkmaM] ftlesa “kks:e ;k xSysjh] feDl gkMZos;j ;k fdpu vkfn eqn~nksa ij vU; fjVsylZ o~ ,DliVZ~l dh lykg tks lHkh NksVs ;k cM+s “kgjksa ls vk, fjVsylZ ds fy, t:jh gSA lcdk fupksM+ dgsa rks IIR dk y{; ^vkt ds fMtkbulZ vkSj dLVelZ ds cnyrs Pokbal ds pyrs] fjVsy esa gks jgs t:jh cnyko* dks mHkkjuk gSaA bl lkQ uh;r ¼baVsaV½ ls tkudkjh c<+us ds fy, dh tk jgh IIR dkaÝsal o ,Dthfo”ku esa 40 ls T;knk fof”k’B czkaM lkFk ns jgs gSa ftudk dksfV”k% /kU;oknA eq>s fo”okl gS fd bafM;k baVhfj;j fjVsfyax ¼IIR½ dk igyk dne gekjs fjVsy VªsM dks c<+kus esa cgqr vge~ gksxk vkSj vki bl cnyko ds fe”ku ds lgHkkxh cussaxsA 11&12 vDVwcj dks NSIC xzkmaM~l] vks[kyk] ubZ fnYyh esa vk;ksftr gks jgs dkaÝsal o~ ,Dthfo”ku esa gesa lqcg 9-30 cts mu lHkh baVjçsU;ksj o~ MhylZ dk bartkj jgsxk] tks bldh egÙkk vkSj t:jr dks le>rs gSa vkSj vius nks fnuksa dh mifLFkfr dks ukWyst osLM bauosLVesaV ekurs gSA
izxr f}osnh Mail to “dpragat@gmail.com”, (M) 9310612991
www.plyreporter.com
The Ply RePoRTeR september 2019
A Must 2 DAys of Visit
for EvEry EstablishEd & aspiring dEalEr, distributor, showrooms, and suppliErs of intErior & architEcturE products
apni baat
Rajiv Parashar, Editor
24
Listening to experts at India Interior Retailing on ‘trends, changes coming due to Readymade furniture, Retail practices etc’ could be a catalyst for those who wish to adopt the changes with time and want to grow with process driven retail. We are receiving overwhelming response from trade people.
M
ost of the time when a dealer goes out of city on an official tour, it is either to a dealers meet or an exhibition or a factory invited tour. We are adding another reason by launching IIR. For the 1st time they will go out to invest on Knowledge sessions for the betterment of their own businesses. The two days at ‘INDIA INTERIOR RETAILING’ conference is designed and created for the BUSINESSES dealing, selling or supplying Interior & Architecture materials & products. IIR Conference is created to be valuable for every aspiring dealer and distributor to invest time for themselves, to introspect, ponder, think and learn. Many leading entrepreneurs, founders of furniture companies, design firms, experts are up there to shower their views and learning apart from Ply Reporter’s Research and Finding’ which is worthy enough for your 2 days at IIR on 11th & 12th October at NSIC ground, Okhla. There is no College, Institute or textbooks, where you gain knowledge on ‘Wood panel products retailing businesses’. General Retailing is a broad subject while selling interior products in this changing scenario of increased customer awareness & mushrooming online platforms, needs specific focus. Know whats happening in markets, changing trends and customer behaviors, especially when competition is tough and sales are falling. Taking business to new growth levels is what IIR’s objective is, and it is certainly understood by the leading dealers, distributors and brands. Those who do not understand will miss out to know ‘why IIR could be an important travel destination’ for your retail growth. Listening to experts at India Interior Retailing on ‘trends, changes coming due to Readymade furniture, Retail practices etc’ could be a catalyst for those who wish to adopt the changes with time and want to grow with process driven retail. We are receiving overwhelming response from trade people. I have compiled few collective types of responses we are receiving from the market: Opinion about IIR A: Opinion from mostly Successful trade people, known for their vision, decisions and goodwill, usually the risk takers, who are future bound and thoughtful “First of such concept in our trade, Keep it up!” | “I am joining. I have advised some of my good friends to attend.” | “Please keep some discussions related to do’s and don’ts in this slowdown period.” | “Good effort, I have registered and waiting for it!” | “You should keep registration fee.” B: The other type “What will I get by attending IIR?” | “Very difficult to leave the shop to attend.” | “Kitne stalls hai?” | “Just after Dusshera, very difficult to spare time’ Our answer to some of these questions is: “By coming to IIR, you will get nothing in your hands, but only in your mind so please come with an open mind. Those who do not value knowledge & information, IIR is definitely not for you.” Regarding stalls, there are around 40 displays who are people & brands with growth mindset, known for their out-of-working and as supporters of IIR for building better community of Interior Retailing Businesses in India. This issue has exclusive and first hand market reports, product launch, and interview of Mr. Krupesh Thakkar, MD, Rushil Décor Ltd on new MDF plant, feature on PVC Edge Band market, happening in industry and trade and many more. INDIA INTERIOR RETAILING (IIR), 11-12 October, 2019, NSIC, Okhla, New Delhi Register at: www.indiainteriorretailing.com | Closing soon
Rajiv Parashar www.plyreporter.com
(I appreciate your feedback. Write at plydata@gmail.com or SMS on 93106 12993)
The Ply RePoRTeR september 2019
viuh ckr
apni baat
izR;sd LVsfCyLM MhylZ] ’kks:El vkSj fMLVªhC;wVlZ ds fy, IIR ds 2 fnu cgqr egRoiw.kZ jsMhesM QuhZpj o bafVfj;j fjVsy ds cnyrs gkykr ij bafM;k baVhfj;j fjVsfyax ds nkSjku ,DliVZ~l] yhfMax vkfdZVsDV~l] vuqHkoh yksxksa ds ^^VkWd ,oa iSuy fMLd”ku** mu yksxksa ds fy, çsj.kknk;d gksxsa tks le; ds lkFk cnyko dks viukuk pkgrs gSaA gesa VªsM ls tqM+s yksxksa dk cgqr gh cf<+;k vkSj ldkjkRed jsLikWUl fey jgs gSaA
26
t
c Hkh dksbZ Mhyj vkWfQl;fy “kgj ls ckgj tkrk gS] rks og ;k rks Mhyj ehfVax] ;k ,Dthfo”ku ;k QSDVªh foftV ds fy, gh tkrk gSA IIR ,d vkSj dkj.k gS] tgk¡ vkdj vki vius fjVsy vkSj gksylsy ds xzksFk ds fy, ukWyst ls”ku esa viuk le; yxk;sxsaA bafM;k baVhfj;j fjVsfyax nks fnuksa dh baVhfj;j eVsfj;y vkSj fMtkbu izksMDV ds cnyrs ekdsZV VªsaM vkSj mlds xzksFk ds fy, cuk;k x;k gSA IIR dkaÝsal] lHkh LVsfCyLM o bPNqd ¼Inspiring½ Mhyjksa dks c<rs dEihVh”ku] cnyrs dLVej VªsaM dks tkuus le>us rFkk blds ckjs esa fMLd”ku ds fy, j[kk x;k gSA ftlesa dbZ izeq[k baV~jIkzsU;kslZ] QuhZpj QeZ o fMtkbu QeZ rFkk fofHkUu “kgjksa ds vxz.kh fjVsylZ o daifu;ksa ds ekdsZfVax gsM~l vius fopkj j[ksxsaA ,slk dksbZ d‚yst] laLFkku ;k fdrkcsa ugha gSa tgk¡ MsdksjsfVo lQsZl iSuy] fofHkUu IykbZ iSuy ds fjVsy fctusl dh tkudkjh feyrh gks] tcfd xzkgdks dh c<+rh tkx:drk vkSj baVjusV ds bl cnyrs egkSy esa bafVfj;j mRiknksa dh fjVsy lsfyax LVªsVth ij fofHkUu ,DliVZ ls fl[kus dh vko”;drk gSA cnyrk cktkj] cnyrs dLVej VsLV] c<rs dEiVh”ku vkSj ?kVrs lsYl ds le; esa IIR dk çeq[k mís”; vkids fjVsy vkSj gksylsy fctusl dks c<+kus esa ;ksxnku nsuk gSA ns”k ds lHkh vxz.kh MhylZ] fMLVªhC;wVlZ vkSj czkaM~l bldks le>rs gS fd fjVsy fctusl ds xzksFk ds fy, IIR egRoiw.kZ IysVQkeZ gSA ysfdu dbZ yksx vU; etcwfj;ksa dk gokyk ns] “kk;n vHkh IIR dk egRo ugh le>s gSaA jsMhesM QuhZpj o bafVfj;j fjVsy ds cnyrs gkykr ij bafM;k baVhfj;j fjVsfyax ds nkSjku ,DliVZ~l] vxz.kh vkfdZVsDV~l] vuqHkoh yksxksa ds ^^VkWd ,oa iSuy fMLd”ku** mu yksxksa ds fy, çsj.kknk;d gksxsa tks le; ds lkFk cnyko dks viukuk pkgrs gSaA gesa VªsM ls tqM+s yksxksa dk cgqr gh cf<+;k vkSj ldkjkRed jsLi‚Ul fey jgs gSaA ge muesa ls dqN ckrksa dks ;gka fy[k jgs gSaA
bafM;k baVhfj;j fjVsfyax ds ckjs esa yksxksa ds fopkj ftudk fotu o~ fu.kZ; Li’V gksrk gS vkSj tks fotujh o~ fopkj”khy gksrs gS os dgrs gS fd% dqN mnkgj.k & ^gekjs VªsM esa bl rjg dk ;g igyk dkalsIV gS*] ^vkxs c<+rs jfg,*] ^ge rks Tokbu dj gh jgs gS*] ^geus dbZ vPNs fe= dks Hkh vkus fd lykg nh gS*] ^—i;k ^^eanh ds bl nkSj esa D;k djsa vkSj D;k ugha^* ij ppkZ vo”; j[ksa*] ^cgqr cf<+;k ç;kl gS*] ^eSaus rks jftLVj dj fy;k vkSj cl vkus dk bUrtkj gS*] ^vkidks jsftLVªs”ku “kqYd j[kuk pkfg,*] bR;kfnA vkSj nqljs yksxksa dk dguk gS fd% dqN mnkgj.k & ^IIR vVsaM djds gesa D;k Qk;nk gksxk\*] ^nwdku NksM+ dj vkuk eqf”dy gS*] ^fdrus LVky gSa*] ^n”kgjk ds ckn gksrk rks vPNk Fkk*] ^vHkh rks le; fudyuk eqf”dy gS* bR;kfnA gekjk mÙkj gS fd% IIR esa vkdj vkidh lksp cny tk,xh] blfy, yksx [kqys fnekx ls vk,a rHkh fctusl xzksFk lEHko gSA tks u‚yst vkSj tkudkjh dks egRo ugha nsrs muds fy, “kk;n IIR ds 40 LVkWy de yxsaA czkaMsM] xzksbax vkSj vkmV v‚Q n c‚Dl dke djus okys igys gh IIR ds Motive vkSj Intent ds liksVZ esa [kMsa gSa ftlls Hkkjr esa baVhfj;j fjVsfyax fctusl esa ,d vPNh dE;qfuVh dk foLrkj gks A bl vad esa dbZ ,DlDywflo ekdsZV fjiksVZ] çksMDV ykap] lkFk gh #”khy Msd‚j fyfeVsM ds çca/k funs”kd Jh Øqis”k BDdj dk lk{kkRdkj gS] blds vykok ihohlh ,tcSaM ekdsZV ij doj LVksjh vkSj m|ksx vkSj VªsM ls tqMh dbZ ubZ ?kVuk,a çdkf”kr dh xbZ gSA bafM;k baVhfj;j fjVsfyax ¼IIR½] 11&12 vDVwcj] 2019] NSIC xzkmaM~l] vks[kyk] ubZ fnYyhA jftLVj djsa% WWW.indiainteriorretailing.com
jktho ikjk’kj (I appreciate your feedback. Write at plydata@gmail.com or SMS on 93106 12993)
www.plyreporter.com
NeWS WaTch
The Ply RePoRTeR september 2019
116
TESA MDF BoArD: pErFEcT For hoME AnD oFFicE FurniTurE
A
ction TESA MDF Board is now the most preferred products in both home & office furniture segment.
TESA MDF is wood fibre based panels. The unique feature of MDF is that it has a homogeneous construction without layers. All TESA Fibre boards are being manufactured with Hard wood so automatically the density of our product become better than other products available in market. TESA MDF Boards are having best routing characteristics and we have State of Art 12 Head Sanding Machine, Equipped With 2 Head Polishing Roller which ensures Smoothest Surface thus making available best quality MDF Boards for varied applications namely Lamination, Painting, Routing etc. TESA MDF BOARD ADVANTAGES: • Solid Surface - No Core Gaps • Smooth Surface - Perfect for Paint and Polishing • High Density - Ideal for Routing www.plyreporter.com
• Uniform Density Gradient & Compact Core - Enhanced Screw withdrawal strength • India’s 1st and only Backward Integrated Plant With Inhouse Formaldehyde Production for Making Best Quality Glue with 100% Control of Board Quality & Properties.
IF MDF GETS ONLY 20% OF PLYWOOD SHARE, THEN THE 8000 CBM MDF WILL EASILY EXHAUSTED
-Mr Krupesh Thakkar, Managing Director, Rushil Decor Ltd
The Managing Director of Rushil Decor Ltd, Mr Krupesh Thakkar, producers of VIR MDF, VIR Decorative Laminates and various other products, spoke to The Ply Reporter magazine, on Vir’s new upcoming mega MDF plant of 600 cbm per day capacity in Andhra Pradesh. Being a senior and seasoned manufacturer in Indian decorative & panel industry, Krupesh Thakkar expressed clear views on MDF industry and trade. This ‘one to one’ interaction with Mr Krupesh Thakkar is very informative and worth reading for every wood panel trade person, who is willing to understand the growth opportunities.
THE PLY REPORTER SEPTEMBER 2019
What is the capacity, location and expected date of the beginning of operation of the upcoming new MDF plant of VIR MDF? Though we have officially announced October 2020, we are trying to start the project in February 2020 only. The capacity is 600 CBM per day, out of that we can produce MDF sheets of thickness ranging between 2 mm to 35 mm. Multiple sizes are possible after new plant of VIR MDF such as 8x6 ft, 8x4 ft, 6x3 ft and 6x4 ft. Where exactly is the location? How far is it from your existing plant and Bangalore? The plant is located in the Atchutapuram town of Andhra Pradesh. It is approximately 1000 km from Bangalore and 38 km from Vizag. It’s on the other side of the south copared to location of our existing MDF plant. Is the location advantageous for timber availability? There has always been a question mark on the availability of timber in India. Timber tends to be not available quite easily, especially in locations which have paper mills. However, if a paper mill is located somewhere, timber must be there. But because the price of timber keeps soaring internationally, the cost of timber remains high in India. So, does that mean, with more paper mills/plants in that area, the timber cost is bound to increase even more? There is a viability of each plant. The advantage with us is that we want barked timber. The farmer is usually
more interested in selling barked timber, because he doesn’t want to spend money and effort in de-barking the timber. The infrastructure and other expenses will end up in 30% losses for him. Therefore, he remains up for selling the timber with its bark. Currently in Andhra Pradesh, the practice of selling barked timber is only there. So when we will start the plant we will also propose to them to sell it with bark, so that it remains easy for them. It is said that the buying levels for MDF industries & paper mills are on the similar levels. Is it possible that with the advent of paper plants, all the timber supply is going to end up there? No it’s not like that. There’s a temporary competition which is at the very initial stage, like when we started our plant, in Chikmangloor, the price of timber was around Rs 2500 per ton, but due to buying competition it reached to the levels of Rs 4000 per ton. Due to the use of debarked timber, the cost went higher. Can you tell us the nearest station from New MDF facility of Vir. Also can we know the approximate distance of other MDF or Particle Board plants from your plant? The nearest major station to VIR MDF new plant is Nellore. Among other two big plants like Greens MDF factory is around 650 km away where as Associate Particle board plant is around one is on the sides of Bangalore i.e. near our old MDF plant near 280 km, which is approximately 1000 km from new plant.
www.plyreporter.com
ONE 2 ONE
If you consider countries like Malaysia, Indonesia, Vietnam, they provide holistic training to their manpower. This differentiates the quality. The technology, machinery used is same as in India, only the way a project is carried out is different. What they can produce, we can produce here as well. As far as the prices are concerned, the inventory carrying cost can be managed in India as well. We also charge 5% premium cost just like them. So, import replacement is certainly possible and will happen.
123
THE PLY REPORTER SEPTEMBER 2019
^;fn ,eMh,Q] IykboqM dk flQZ 20 Qhlnh fgLlk gkfly dj ys] rks 8000 lhch,e ,eMh,Q vklkuh ls [kir gks tk,xk^
ONE 2 ONE
&Jh —is”k BDdj] eSusftax Mk;jsDVj] :f”ky Msdksj fyfeVsM
126
ohj ,eMh,Q] ohj MsdksjsfVo ySfeusV~l vkSj fofHkUu vU; mRiknksa ds fuekZrk o :f”ky Msdksj fyfeVsM ds çca/k funs”kd] Jh —is”k BDdj us vka/kz çns”k esa 600 lhch,e çfrfnu dh {kerk okys ,eMh,Q ds u, esxk IykaV ds ckjs esa IykbZ fjiksVZj ls ckr dhA Hkkjrh; MsdksjsfVo iSuy m|ksx esa ,d ofj’B vkSj vuqHkoh fuekZrk gksus ds ukrs] —is”k BDdj us ,eMh,Q m|ksx vkSj O;kikj ij vius Li’V fopkj O;ä fd,A Jh —is”k BDdj ds lkFk IykbZ fjiksVZj dh ckrphr cgqr tkudkjh iw.kZ gS vkSj oqM iSuy VªsM esa dke djus okys gj ,d O;fä] tks fodkl ds voljksa dks tkuus le>us ds fy, rS;kj gSa] mUgsa vo”; i<+uk pkfg,A
ohj ,eMh,Q ds vkxkeh u, ,eMh,Q IykaV ds lapkyu dh “kq#vkr] {kerk] LFkku vkSj visf{kr rkjh[k D;k gS\
D;ksafd ydM+h dh dher varjjk’Vªh; Lrj ij c<+rh jgrh gS] blfy, Hkkjr esa Hkh ydM+h dh dher vf/kd jgrh gSA
;|fi geusa vkf/kdkfjd rkSj ij vDVwcj 2020 dh ?kks’k.kk dh gS] ge Qjojh 2020 esa gh çkstsDV “kq: djus dh dksf”k”k dj jgs gSaA bldh {kerk 600 lhch,e çfr fnu gS] ftlesa ge 2 feeh ls 35 feeh ds chp eksVkbZ ds ,eMh,Q “khV dk mRiknu dj ldrs gSaA ohj ,eMh,Q ds u, la;a= esa dbZ lkbt tSls 8x6 QhV] 8x4 QhV] 6x3 QhV vkSj 6x4 QhV ds ,eMh,Q cukuk laHko gSA
rks] D;k bldk eryc ;g gS fd ml {ks= esa isij dh feys@la;a=ksa dh vf/kdrk ds lkFk] ydM+h dh dher vf/kd c<+uk vo”;EHkkoh gS\
okLro esa ;g dgka LFkkfir gS] vkSj vkids ekStwnk IykaV vkSj cSaxyksj ls fdruh nwj gS\ ;g IykaV vka/kzçns”k ds vpqriqje esa fLFkr gSA ;g cSaxyksj ls yxHkx 1000 fdeh vkSj fo”kk[kkiV~ue ls 38 fdeh nwj gSA ;g gekjs ekStwnk ,eMh,Q IykaV ls nf{k.k dh vksj fLFkr gSA D;k ;g LFkku vkids fy, ydM+h dh miyC/krk ds fy, mi;qä gS\ Hkkjr esa ydM+h dh miyC/krk ij ges”kk ,d ç”u fpUg jgk gSA ydM+h dkQh vklkuh ls miyC/k ugha gksrk gS] [kkldj mu LFkkuksa ij tgka isij dh feysa gSaA gkykafd] vxj dgha isij fey fLFkr gS] rks ydM+h gksuh gh pkfg,A ysfdu] www.plyreporter.com
çR;sd la;= a dh ,d viuh O;ogk;Zrk gksrh gSA gekjs lkFk Qk;ns okyh ckr ;g gS fd ge Nky okyh ydM+h pkgrs gSAa fdlku vkerkSj ij Nky okyh ydfM+;ksa dks cspus esa vf/kd #fp j[krs gS] D;ksfa d og ydfM+;ksa dh fpjkbZ vkSj fMckfdax Z esa iSlk vkSj esgur cckZn djuk ugha pkgrs gSA D;ksfa d buesa mUgsa cqfu;knh <kapk vkSj vU; [kpZ ds fy, 30 Qhlnh rd ?kkVk gksrk gSAa blfy,] og ydM+h dks bldh Nky ds lkFk cspus ds fy, mRlqd gksrs gSA orZeku esa vka/kz çns”k esa Nky ds lkFk ydM+h dks cspus dh çFkk gSA blfy, tc ge la;= a “kq: djsx a s rks ge mUgsa Nky ds lkFk [kjhnus dk Hkh çLrko nsx a ]s rkfd ;g muds fy, vklku jgsA ;g dgk tkrk gS fd ,eMh,Q m|ksxksa vkSj isij feyksa ds fy, [kjhn dk Lrj leku gksrk gSA D;k ;g laHko gS fd isij ds vkSj vf/kd IykaV ds vkus ls ;gka ydM+h dh vkiwfrZ lekIr gks tk,\ ugha ,slh ckr ugha gSA ,d vLFkk;h çfr;ksfxrk gS] tks cgqr gh çkjafHkd voLFkk esa gS] tSls fd tc geus fpdeaxywj
THE PLY REPORTER SEPTEMBER 2019
D;k vki gesa ohj dh ubZ ,eMh,Q IykaV ls fudVre LVs”ku crk ldrs gSaA blds vykok] vius la;a= ls vU; ,eMh,Q ;k ikfVZdy cksMZ IykaV dh vuqekfur nwjh fdruh gksxh\ ohj ,eMh,Q ds u, IykaV ds fy, fudVre çeq[k LVs”ku usYyksj gSA vU; nks cM+s IykaV tSls xzhUk dk ,eMh,Q IykaV yxHkx 650 fdeh nwj gS] vkSj ,lksfl,V ikfVZdy cksMZ dk IykaV yxHkx cSx a yksj ds ikl ;kuh gekjs iqjkus ,eMh,Q IykaV ls 280 fdeh vkSj u, IykaV ls yxHkx 1000 fdeh nwj gSA rks] ewy :i ls ohj dk u;k ,eMh,Q IykaV iwjh rjg ls u, {ks= esa gS] tgka mlh mRikn dk dksbZ IykaV ugha gSaA ;g ,d Qk;ns okyh ckr yxrh gSA D;k vki ml {ks= esa ydM+h dh miyC/krk c<+kus dk dksbZ ç;kl dj jgs gSa\ gk¡A gekjh ,d Vhe fdlkuksa ds lkFk cSBd vkSj ijke”kZ djds o`{kkjksi.k dks c<+kok nsus esa yxh gSA os mUgsa bl okns ds lkFk isM+ yxkus dh lykg nsrs gSa fd tc os cM+s gks tk,¡xs rks ge mUgsa [kjhn ysx a As ge vk”kk djrs gSa fd bl rjg dh j.kuhfr;ksa ls vxys ikap o’kksZa es]a ge vius 50 fdeh ds vklikl ds {ks= ls gh IykaV ds fy, dPpk eky [kjhnsx a As vHkh blds fy, gesa 100&120 fdyksehVj ds nk;js dks /;ku esa j[kuk iM+rk gSAa ogk¡ ydM+h dh dkSu dkSu lh çtkfr;k¡ gS] vkSj fdruk miyC/k gSa\ ccwy] lQsnk] esfy;k nqfc;k] dSlqvkfjuk vkfn ;gka miyC/k eq[; çtkfr;ka gSaA dSlqvkfjuk vkSj lQsnk yxHkx ,d tSlh gksrh gSaA dSlqvkfjuk esa Nky dh ek=k de gksrh gS] tks bls isij feyksa ds fy, mi;qä fodYi cukrh gSA blhfy, ;gka bls çhfe;e dherksa ij cspk Hkh tkrk gSA D;k Hkkjr esa ^oqM iYi^ ds vk;kr dh laHkkouk gS\ vk;kfrr fpIl ds fy, Hkkjr esa fuos”k dh ykxr D;k gks ldrh gS\ oqM iYi dk vk;r laHko ugha gS] ysfdu ^vk;kfrr fpIl^ vk;kr djus dh laHkkouk gSA gesa nf{k.k vesfjdh ns”kksa ls cgqr lkjs çLrko vkrs gSaA Hkkjr esa vk;kfrr fpIl dh dher LFkkuh; ydM+h dh rqyuk esa ,d #i;s vf/kd gSA Fkksd esa vk;kr dh ykxr yxHkx 4-5 #i;s çfr fdyksxzke gS tks fd y‚ftfLVDl] M‚yj vkfn tSls fofHkUu dkjdksa ij Hkh fuHkZj djrk gSA fudV Hkfo’; esa vk;kfrr ydM+h ds fpIl ds mi;ksx dks /;ku esa j[kk tk,xk D;ksafd ;s fpIl igys ls gh fMckdZ gks pqds gksrs gSaA vÝhdk] tgka HkkSxksfyd :i ls ydM+h dh cgqrk;r gS] ls vk;kr ds ckjs vkidk D;k lkspuk gS\
;fn vki eysf”k;k] baMksusf”k;k] fo;ruke tSls ns”kksa ij fopkj djsa] rks os vius deZpkfj;ksa dks lexz vkSj cf<+;k çf”k{k.k çnku djrs gSaA ;gh xq.koÙkk dks vyx djrk gSA rduhd o~ e”khujh dk mi;ksx oSlk gh gS tSlk Hkkjr esa gksrk gS] dsoy dke djus dk rjhdk vyx gksrk gSA os tks mRiknu dj ldrs gSa] ge ;gka Hkh dj ldrs gSaA gka] ;gkaW taxy] isM+ vkSj ydM+h dh miyC/krk gS] ysfdu cf<+;k cqfu;knh <kaps dh deh ds dkj.k ogkW ls fu;kZr djuk eqf”dy gSA gesa ogka ls ydM+h vk;kr djus ds fy, muds cqfu;knh <kaps ds fodflr gksus dk bartkj djuk gksxkA vHkh ;g v‚Qj dsoy nf{k.k vesfjdh ns”kksa] tSls czkthy] dukMk vkfn ls gh gSaA ogka ydfM+;ka laxfBr vkSj çcaf/kr lzksrksa ls vkrh gSa blfy, eq[; :i ls ;g ikbu dh ydM+h gSA vxj ,eMh,Q IykaV 4-00 #i;s çfr fdyks ;k mlls vf/kd ij ydM+h [kjhnrk gS] rks D;k IykboqM dks Qk;nk gksxk\ ,eMh,Q ds laca/k esa dPps eky dh dher ds fy, Åijh lhek D;k gS\
ONE 2 ONE
esa viuk IykaV “kq: fd;k Fkk] rks ydM+h dh dher yxHkx 2500 #i;s çfr Vu Fkh] ysfdu [kjhnus dh çfr;ksfxrk ds dkj.k ;g 4000 #i;s çfr Vu ds Lrj ij igqap xbZA MhckdZ ydM+h ds mi;ksx ds dkj.k ykxr vf/kd gks xbZA
eq>s ,slk ugha yxrk] fd IykboqM lLrk gksxkA vxj 127 ,eMh,Q ds yksx 4 #i;s esa ydM+h [kjhn jgs gS]a rks IykboqM ds fy, Hkh ykxr c<+uh pkfg,A eq>s yxrk gS fd ,eMh,Q m|ksx orZeku ifj–”; esa 3-5 #i;s ls vf/kd dh dher dks cuk, j[kus esa l{ke ugha gksxkA vxj ge mÙkj vkSj nf{k.k Hkkjr dh rqyuk djsa] rks vkidk D;k dgsaxs\ mÙkj es]a ydM+h dh dhersa rqyukRed :i ls de gSa vkSj ogkW yksx rS;kj eky ij yxHkx 5 izfr”kr çhfe;e çkIr djus dk çca/ku djrs gS]a tcfd [kir vkSj ekax ds ekeys esa nf{k.k Hkkjr esa cM+k cktkj gSA nf{k.kh Hkkjr igys ls gh LFkkfir vkSj ifjiDo cktkj gS] blfy, gekjs fy, csgrj gSA vkxkeh nks o’kksaZ esa ekax dks ysdj vkidk D;k vuqeku gSa\ çfrLi/kkZ c<+ jgh gSA vkt] Hkkjr esa ,eMh,Q eSU;wQSDpfjax esa 5000 lhch,e dh {kerk gSA fiNys lky fo”ks’k :i ls ,eMh,Q lsxesaV dkQh çfrLi/khZ jgk ftlls dherksa esa fxjkoV vkbZ] dPps eky dh dhersa c<+h tks lHkh ds fy, ekftZu esa Hkkjh fxjkoV dh otg cuhA mEehn gS] ml o’kZ mu lHkh dh [kir gks tk,xh tks vc rd mRikfnr dh xbZ gSA ,d NksVs ls Bgjko ds ckn vk;kr fQj ls “kq: gks x;k gSA gekjs u, IykaV ls mPp DokfyVh mRiknu ds lkFk ge ,eMh,Q ds vk;kr dks cgqr gn rd dke djus dk y{; j[krs gSaA www.plyreporter.com
evenT waTch
The Ply RePoRTeR september 2019
230
BLACK COBRA LAMINATE LAUNCHED ITS RANGE IN GOA
P
erfect Black Cobra Industries - the newly formed joint venture of Perfect Industries Pvt Ltd, Gujarat (having laminate manufacturing experience of over 15 years) and Black Cobra Plywood (Punjab Plywood Industries, Yamunanagar having pan India and overseas market presence) launched full range of laminates including 1mm, 0.8mm, Metalarch (new concept of hand crafted laminate) and liner grade along with a new folder of PVC laminate at a glittering launching event â&#x20AC;&#x2DC;VISION 2020â&#x20AC;&#x2122; organised at hotel Grand Hyatt, Goa. The programme was attended by over 100 national and international dealers/distributors. It was a two days gala event with full of entertainment and knowledge sharing sessions at the hotel from August 08-09, 2019. On 9th August business meeting, launch event, and award ceremony was held in the morning and in the evening there was entertainment programme followed by gala dinner. The event was inaugurated by lamp lighting ceremony performed by Mr Devraj Garg, Mr Shashi Garg, Mr Naresh Garg, Mr Vinay Gupta and Mr Hasmukh Patel. Mr Naresh Garg, Director, Punjab Plywood Industries welcomed all the guests and shared the company achievements. The last year achievers awards were also distributed; Mr Vinay Gupta shared the thoughts behind VISION 2020 and what the company has targeted to achieve by 2020. www.plyreporter.com
evenT waTch
The Ply RePoRTeR september 2019
231
He also introduced his team to the audience. During the programme the next generation holders of the company Mr Akshay Garg, S/o Naresh Garg; Mr Subham Gupta, S/o Vinay Gupta and Rahul Garg, S/o Shashi Garg were also present. They entered into the family business and looking after the further business development. They also gave presentation during the programme and shared their new thoughts and ideas. The companyâ&#x20AC;&#x2122;s senior officials and channel partners observed them as the real assets to the company. The motivational speaker Mr Suren Saini was also there, who shared the ideas about new business. The folders launched in the programme are having 225 shades, designs and textures in 1mm out of which there are 80 percent are European papers, 0.8mm folder with latest textures and designs have approximately 170 shades which are class apart from the regular ones. â&#x20AC;&#x153;For this we took reviews from architects, interior designers, dealers and distributors from Mumbai, Bangalore, Jaipur, Ahmedabad and Delhi before finalising the textures and designs to introduce into the market. It took five months time to complete the folder. Our new initiative is going to change the business prospects of Black Cobra range of products as we are targeting a deep penetration into the market with architects and distributors networks. We have introduced verticals of marketing team for dealers/ www.plyreporter.com