Business Model Innovation

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Business MODEL INNOVATION COORDINATOR and Lecturer FELIX HOFMANN CEO of BMI Lab AG., a spin-off from the Institute of Technology Management at University of St.Gallen, that companies

WHY?

WHAT?

In today’s business the ability to develop innovative business models is an essential condition to maintain long-term competitiveness. In a more and more dynamic and complex market environment it is not sufficient anymore to build on innovation mechanisms that are limited to products and processes. The innovation of business models is the key element to transform innovative products into unique customer value. In this programme, we will introduce you to the St. Gallen Business Model Navigator, a methodology to generate new Business Models in a systematic way. It builds on 55 basic Business Models from which 90% of the world's strongest business innovations spring.

to innovate their business models. Previously, he co-founded PaperC GmbH, a platform for academic eBooks, serving

and his founding partners established was recognized with the AKEP Award,

This programme is intended for people working in innovation, business development, strategy, and everybody with an entrepreneurial spirit who wants to influence how her/his company is doing business.

and the company was named Germany's Startup of The Year in 2009. Felix studied Business Innovation M.A. at the

I ntroduction to the St.Gallen Business Model Navigator; Understanding the concept of the 55 business model patterns.

Knowing business model definition; Knowing business model innovation (BMI) definition; Understanding the innovation process; Knowing BMI tools.

Development of Business Model Ideas · 4h Using the 55 patterns to generate new ideas.

Applying the tools to develop new business models.

Implementation and Change · 4h

TO WHOM?

as its managing director for four years. The breakthrough business model Felix

Introduction to BMI · 4h

Discussion of the important success factors to generate change. Testing Business Models · 4h How to identify most critical assumptions of a business model; Tools to test and validate new business models.

HOW?

University of St.Gallen, Switzerland, and

Understand what it takes to successfully implement innovative business models.

Learn that all business models are based on underlying assumptions that have to be validated through experimentation; Understand how to test business models.

earned his B.A. from the Berlin School of Economics and Law.

DAY 1

DAY 2

Learn How to Develop New Business Models

Learn How to Implement New Business Models

Introduction to Business Model Innovation; Get to Know the St.Gallen Business Model NavigatorTM; Analysis of Ecosystem; Identification of Unfulfilled Customer Needs; Mapping of Current Business Model; Development of Business Model Ideas (55 patterns).

Coporate Culture to Facilitate Business Model Innovation; New Tools for Evaluation and Selection of Ideas; How to Build Consistent Business Models; How to Identify Underlying Assumptions of a Business Model; How to Test Business Model Components; Cross-industry Inspiration and Feedback.

GOAL

CONTENT

LENGTH 2 days 9h00 – 18h00 Total Hours: 16 TUITION FEE 1500 Euros Early bird fee for applications confirmed until 1 month before the beginning of the programme *Lunches, coffee breaks and documentation included. Porto Business School partners and Porto Business School's alumni benefit from a special tuition fee.

APPLICATIONS 226 153 270 bmi@pbs.up.pt

METHodologies

Case Studies

Jogo

Action Learning

for information, reservation or registration

VENUE Porto Business School Check the programme dates at the appendix Calendar. Cancelling, payment, reservations and discount policies at page 107 or at www.pbs.up.pt/ formacao/ informacoesgerais.html

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Business MODEL INNOVATION Inovação

Porto Business School Inovação

NOVO


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