IN FOCUS / MCT EQUIPMENT AND MAGNI
Since production started in 2013, Magni’s produced 16 models - the widest range of rotating telescopic handlers currently on the market.
AFTER FOLLOWING IN HIS FATHER’S footsteps and with 30 years experience behind him, Italian native Riccardo Magni founded Magni Telescopic Handlers in 2013; with the new company producing its first telescopic handlers in January of that year. Early in his career, Magni saw that the market was in need of fundamental technological improvements to meet the ever-increasing safety standards and improved services laid down by new regulations and international clients. Since 2013, Magni has produced 16 models – the widest range of rotating telescopic handlers currently on the market. It also has eight fixed, heavyduty models and a range of 11 fixed telehandlers. As a testimony to Magni’s success, in the last two years Magni has created not only the two tallest rotating telescopic handler models in the world but also the model with the highest payload. Magni’s rapid success is attributed to its understanding of the market, its ability to get ahead of the game and its undeniable Italian precision and skill. WHAT MAKES MAGNI DIFFERENT? The brand name, Magni, is fast becoming the go-to favourite for telescopic handlers, and there’s no doubt as to why. The Magni team are dedicated to their values, namely drive, quality, and craftsmanship. Magni doesn’t just produce to industry standards, but surpasses them, it says. Its products often supersede market averages in quality and safety, and, all the while, its product range is continuously expanding and pushing the boundaries of innovation.
MAGNI THE BEST CHOICE - PURE ITALIAN PASSION ‘Made in Italy’ is becoming a sought-after label says Magni’s Western Australia and Northern distributor MCT Equipment. 96 / CAL March/April 2022
MAGNI DRIVE Magni strives for continuous advancement and solutions within the market. It has an internal research and development team that makes sure its clients experience less downtime and more time to manage their own businesses. Magni also makes sure to handpick the right manufacturing partners and select staff who specialise www.cranesandlifting.com.au
