2021 ABIA AUSTRALIAN MAKE UP ARTIST OF THE YEAR AVA BELLE Currently based in Byron Bay seasonally, Ava Belle is passionately dedicated to creating beautiful bridal looks for her clients of every culture, race, back ground and style. Having taken part in celebrations ranging from intimate elopements with just herself as witness, and the celebrant + photographer, up to the most extravagant 5 day multi-million-dollar events, with guest lists into the hundreds and every special celebration in-between Ava has done it all. The weddings and bridal styled shoots Ava worked on prior to COVID, took her to some of the most beautiful places across the globe, including France, Italy, Spain and Portugal, UK, NY, Miami and many more. “I feel really lucky that my career has taken lots of different creative forms, I have worked across many areas of the Hair and Makeup Industry, but I feel I have made the most impact in the Bridal Industry. Working with Brides and their parties, creating campaigns for Bridal Fashion designers, working on Paris Bridal Fashion Week, collaborating with Top Luxury Wedding Planners, Stylists, Photographers and Vendors from around the globe to creative internationally acclaimed blog content, bridal magazine editorial print and online content, and creating beauty looks for high end international workshops in France with LA celebrity photographer Silvie Gil.” Ava explains. “My biggest challenge was becoming a new mum for the first time in March 2020 as the world was shutting down around me. My safety net and the business I had built up to be able to look after my growing little family vanished overnight and the world and industry as I knew it was gone. Everything I had worked for, for so many years in Australian and Europe was gone, just like that I couldn’t return to my International clientele. I decided to lay low in Byron Bay and enjoy being a new mum until the dust settled, I then took on re-marketing my business to a local audience in the North Coast and reconnected with local vendors and venues. I started creating digital content for social media to stay connected and ready for when we could start working again. Since being able to return to work, the business is going from strength the strength and I just feel so lucky to be in Australia and in such a beautiful part of the world where we can return to weddings and continue on more or less like before.” Keeping up to date with latest trends by working on Fashion Weeks, watching talented artists via social media, spending time at makeup counters trying all the latest products and new technologies is how Ava stays relevant and unto date with her skills. Regularly partaking in online Masterclasses with Hair and Makeup artists from around the world, most recently: The Makeup Lovers Conference, BTC University with Natalie, Anne Hair, The Secret Fox. “I keep a very close eye on my all-time favourite makeup heroes, Rae Morris, Lisa Eldridge and Patti Dubroff.” Ava says
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