H IRBIZ Year 15 Issue 6
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REGULARS
10 Editors Letter 22-25 Industry News 70 Hairshop 72 Dateline City
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ON THE COVER
CONTENTS
FEATURE
12 Making His Mark – Mark Leeson By Julie Bellinger-Gibb 14-16 Trusting Your Heart & Your Instincts By Louise May 18 10 Minutes with Lyndal Salmon By Louise May 34 Healthy Habits with Laura Macleod By Louise May 38 Meet the Hotshots Team – Evie Golding 50 On the Up With Errol Douglas – Stephanie Bacelic 52-54 The Open Eye With Robert Masciave – Sylvestre Finold 56 Colourist Reality VS Client Expectation By Kristie Kesic
PROFILE
28 Re-Fresh & Reset with mochagroup 30-32 mochamagic 40 We All Smile In The Same Language By Tom White 42 Unapologetically WAK By Louise May 44 KAO Salon Division Welcomes Zorba Hair & PC Hair Salons 46 Creativity Unleashed
EDUCATION
64
58 Keeping Your Apprentice On Track By Anthony Gray
PRODUCT PROFILE
66 georgiemane – The Facts 68 bhave Yourself
18
BLOGS
76 No More C-Word By Jenni Tarrant 77 To The Graduating Class Of 2021 By Gary Latham 78 Energy By Brodie-Lee Tsiknaris 79 Vulnerability Is The Birthplace Of Joy By Clive Allwright 80 Are You A People Please By Dario Cotroneo 81 The Salon Powered By 100% Green Hydrogen By Paul Frasca
BUSINESS
84 Manifestation By Caitlin Menzel 86 Your ‘Wow’ New Client Experience By Jay Chapman 88 Creating A Culture Of Accountability By Kym Krey 90 Jumping For Joy By David Watts 92 10 Tips For Tenants Negotiating A Commercial Lease With Their Landlord By Kelly Cunningham 96 Mandate Morals By Angeli Marie Shaw
MARKETING
94 Are Your Salon Socials Ready To Get Festive By Rachel Medlock 95 How Often Should I Refresh My Brand By Sarah Garner
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EDITOR’S LETTER
PUBLISHER
Linda Woodhead linda@mochapublishing.com.au
EDITOR
Louise May louise@mochapublishing.com.au
ADVERTISING MANAGER Nina Barbara nina@mochapublishing.com.au
ART DIRECTOR
Kellie Woodhead kellie@mochapublishing.com.au
ADMINISTRATION
Jess Richmond jess@mochapublishing.com.au
CONTRIBUTORS Louise May Julie Bellinger-Gibb Errol Douglas Robert Masciave Kristie Kesic Tom White Anthony Gray Tarrant Gary Latham Brodie-Lee Tsiknaris Clive Allwright Dario Cotroneo Paul Frasca Caitlin Menzel Jay Chapman Kym Krey David Watts Kelly Cunningham Angeli Marie Shaw Rachel Medlock Sarah Garner
OFFICE
PO BOX 252 Helensvale Plaza Qld 4212 P: 07 5580 5155 mail@mochapublishing.com.au www.mochapublishing.com.au
Looking back at a year that was both painful and inspiring, there are so many parts of 2021, that I hope to leave behind forever, yet, in saying that, it has also been a year of resilience and huge personal growth. Learning to be OK with change, learning to adapt to new environments, to let go of the things I cannot control, and focus on the things that I can control… Navigating all the lockdowns in Melbourne with my own salon business, living 1254km away in another state, and trying to support my team remotely, was really difficult, both mentally and emotionally. It’s taught me a lot about myself though, and it’s made me realise just how strong and determined I am when faced with adversity. I know at times we wonder how on earth we are going to get through the crisis we are facing, but somehow, we just do. It is through these tough times, where we gain all our personal growth and build resilience. I know that I am looking forward to the year ahead, and fingers crossed that 2022 brings a year of positivity, a year of prosperity and most importantly a year of peace for us all!
DISTRIBUTION
In this issue we spend 10 minutes with Lyndal Salmon, chat all things Health & Wellness with Laura Macleod, we meet Hot Shots’ Evie Golding and catch up with the lovely Tabatha Coffey!
PRINTING
Across the globe we hear from Errol Douglas, meet Sylvestre Finold with Robert Masciave’s Open Eye interview, and get to know a little more about Global Artistic Ambassador for Revlon Professional, Mark Leeson.
Australia Post - Print Post 100005498
Printcraft
PUBLISHED BY
We also have our business writers and bloggers and lot’s more for you to delve into in this issue, including meeting the Mocha Team!
PUBLISHERS OF
Before I sign off for the year, I would love to personally thank Jenni Tarrant, Clive Allwright, Gary Latham, Dario Cotroneo, David Watts, Paul Frasca, Kristie Kesic, Simone Lee, Rachel Medlock, Sarah Garner, Kelly Cuningham, Brodie-Lee Tskinaris, Kym Krey, The Zing Team, Angeli Marie Shaw, Anthony Gray, Sharlene Lee, Robert Mascaive, Errol Douglas,
mocha publishing
HAIRBIZ, BEAUTYBIZ & BARBERSHOP HAIRBIZ is published four times a year by mocha publishing ABN 65 091 846 189 No Part of the publication may be reproduced in any manner or form without written permission. HAIRBIZ does not accept responsibility for unsolicited manuscripts, transparencies, original artwork or other material. The views expressed in HAIRBIZ are not necessarily those of the publisher. No responsibility will be accepted if the publication is delayed or prevented by factors beyong the control of the publisher. No responsibility will be accepted for errors in copy, or for any loss arising from the failure of an advertisement or any part thereof to appear. © 2021 mocha group All rights reserved.
Pauline McCabe, Sandy Chong, Leanne Cutler, Julie Bellinger-Gibb and all our guest writers who contributed to the 2021 Hair Biz Magazine. Wishing you all a safe and wonderful Christmas, Much love,
Lou x Louise May, HAIRBIZ EDITOR
NOW OPEN FOR ENTRY ROUND 1 PHOTOGRAPHIC ENTRY DEADLINE
14TH MARCH 2022 ROUND 1 FINALISTS ANNOUNCED
11TH APRIL 2022 ROUND 2 WRITTEN SUBMISSION ENTRY DEADLINE
9TH MAY 2022 GALA AWARDS NIGHT
MONDAY 13TH JUNE 2022
INTERNATIONAL FEATURE
MAKING HIS MARK By Julie Bellinger-Gibb
As Global Artistic Ambassador for Revlon Professional, Mark Leeson is a name synonymous with glamorous, wearable hair. We look back at the journey that has shaped this glittering career and find out why his signature look is a formula he’ll never deviate from.
Possibly best known for his immaculately executed photographic collections, Mark Leeson’s iconic style saw him scoop the coveted British Hairdresser of the Year title in 2014 and pick up the accolade of International Hairstylist of the Year in 2020. Mark’s photographic work is highly regarded throughout the world, combining technical expertise with commercial appeal, and cutting-edge precision with flawless, feminine style. Much emulated and instantly recognisable, he has created an entire brand with beautiful hair as its hallmark. Starting out at the age of 16, Mark’s career began in the 1980s at a time when hair was the epitome of personal expression, thanks to bands including Spandau Ballet and Duran Duran. “All the guys were having colour in their hair and it was a great time to be entering hairdressing’ says Mark. ‘There were no limits when it came to your imagination.” Perhaps offering a clue to where the future precision emerged, a young Mark honed his presentation skills as a leading platform artist in his early career. A commanding manner on stage at shows and seminars is matched with exacting finesse and creativity. Demanding unflappable skill under scrutiny, performing in front of a packed audience no doubt shaped his ability for conjuring up incredible hair at the drop of a hat. Mark fulfilled a career ambition in 1996, when he opened his first eponymous salon in Mansfield with partner Richard Darby. The signs of a successful future in hair were clear to see when Mark won his first hairdressing competition way back in 1984. But after spending 12 years with
the John Hawley salon group, graduating from salon junior to shop manager and eventually becoming an educator, he jumped at the chance to buy one of their salons. “I saved for a long time to buy the business and worked extremely hard,” he explains. “Seeing Mark Leeson above the door was incredible. It was a good move. Within two years I had trebled the turnover.” Ten years of staggering success followed and in 2006, Mark and Richard secured a larger site in order to cater to an ever-growing client list. With a proven formula for full columns, the duo allowed all their richest fantasies of a super salon come to life. Mark Leeson Hair, Body and Mind offered the ultimate hairdressing experience - a luxurious and tranquil setting in which clients can enjoy top-to-toe treatments, carried out in a space spanning over 3,000 square feet. Just under ten years later, in 2015 Mark grew his empire and opened a second salon in Chesterfield, Derbyshire, managed by his protégé and multi-award-winning member of the Mark Leeson Art Team, Shaun Hall. Today, the same style that was honed in his early career has become synonymous with the Mark Leeson brand. Indeed, his two thriving salons maintain a fully-booked status – even following the fallout from two lockdowns - due to that intuitive understanding of ‘simply great hair’ that his clientele have unsurprisingly fallen in love with. Alongside growing the Mark Leeson business, Mark had an increasing hunger for winning awards. Already three-times winner of Eastern Hairdresser of the year at the British Hairdressing Awards (and earning a place amongst the industry’s elite in the British Hairdressing Awards Hall of Fame) he set his sights on winning British with a determination that could only result in success. “For me, it was
“HAIRDRESSING HAS GIVEN ME THE GREATEST OPPORTUNITIES I COULD HAVE WISHED FOR. I WANT TO CONTINUE CREATING BEAUTIFUL IMAGERY THAT INSPIRES OTHER HAIRDRESSERS AND LEAVES OUR VERY OWN PIECE OF HISTORY.” the ultimate title,” Mark confesses. “I cherrypicked the photographic team I knew could translate my vision, and just felt that we had the formula to make it happen.” By the time he won the award in 2014, he’d notched up a truly outstanding track record of finalising for 32 British Hairdressing Awards and winning an incredible 14. On stage, as he accepted his much-wanted trophy, he reflected, “I’ve dedicated my life to hairdressing and to be recognised by my peers as the best in the country is incredible. This has been a dream of mine since the day that I started hairdressing and I’m living proof that if you work hard and don’t give up, you can achieve anything.” No wonder when Revlon were casting for a Global Artistic Ambassador back in 2018, Mark’s name came top of their list. It signified an exciting new chapter for Mark too. He recalls seeing a claim that Revlon were creators of ‘the most beautiful hair colour in the world; “We tried it and loved what we saw and felt,” he says. With a desire to keep things fresh and inspiring, it was a dream partnership that has enabled him to take his abundant creativity in new directions. Today, he relishes the opportunities it brings, for him plus a five-strong art team from his salons, to travel the world and fly the flag for British hairdressing. “It’s a great, forwardthinking brand,” he admits. “We are able to bring our fashion-inspired vision to the fold and enable them to see the industry through our eyes.” Without question, it’s a dynamic match. The fact that Mark’s team is afforded every opportunity to further their own careers is testament to his generous and nurturing spirit. It’s a strategy which has ensured that they have gone on to emulate his success, winning multiple awards at the British Hairdressing
Awards in the Men’s, Eastern and Midlands categories, as well as many others. “It’s true that we do have an incredibly strong and loyal team,” Mark acknowledges. “The truth is that the journey is not just about me though.” Reflecting on the secret behind this fiercely dedicated and loyal team, Mark admits that his philosophy is centred around education and opportunities. “We are located in a town – not even a city – but our team get to travel the world and experience everything a career in hair can reward you with,” he says. “Everyone in the team plays a part in our success,” he adds. “We’re all involved and we’re on the journey together.” It’s not just his existing team he is keen to progress either; a Mark Leeson Apprenticeship program sees talent of the future progress under his generous care and tutoring. Plus, Mark educates for Revlon from an academy in Leeds. Keen to share his knowledge and experience, Mark is pragmatic about the inevitable imitation of his work that is clear to see across the board at photographic collections and in other people’s salon imagery. “I take it as a compliment,” he says. “It’s true that our look, vibe and feel has become instantly recognisable. But it inspires us to keep trying new things while staying true to what we do. We’ve never stood still and will always continue to push boundaries.” These days, as well as his high-profile role with Revlon Professional and training and mentoring the team around him, he is rightfully protective about carving out time and space for himself too. “I’ll spend two to three days a week in the salon, seeing loyal clients who have become long-standing friends,” he says, “then two days a week will be taken up with media commitments, PR and shoots.” The rest is spent with Richard, their dogs and perhaps planning a sunshine break or two. When asked to sum up his career, Mark’s enthusiasm for his craft shows no signs of flagging. “I’ve already had such an immensely rich adventure and I feel so blessed and fortunate to have experienced all that I have,” he says. “Hairdressing has given me the greatest opportunities I could have wished for. I want to continue creating beautiful imagery that inspires other hairdressers and leaves our very own piece of history.” Hair Biz Year 15 Issue 6
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TRUSTING YOUR HEART AND YOUR INSTINCTS By Louise May
Tabatha Coffey is one of the most well-known hairdressers in the world. She has devoted her professional life to achieving excellence as a successful businesswoman, iconic educator, and artist. She is the Matrix global business ambassador, and facilitates, supports, and shares knowledge and learnings with fellow industry professionals on ways to grow, support, structure and sustain themselves and their businesses.
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Tabatha also works with individuals and creatives in her personal business to support them in shifting their mindsets and perspectives, empowering them to get out of their own way, tap into their creative genius to live their authenticity, truth, and reclaim their power and apply it to their lives and businesses. Editor Louise May caught up with Tabatha recently, to find out how she is going over in the US during these unprecedented times, and to get her thoughts on our Industry as a whole with some words of wisdom for fellow Salon Owners here in Australia.
What do you love most about the industry?
I love everything about our industry. I love the people, and that we are creative beings and get to express that in so many ways and share it within our industry. To be of service, inspire and support each other. I love that the heart of our industry is transformation and supporting change through selfexpression. I love that we are a heart centric community and want to uplift others and make them feel amazing and beautiful.
3 things you are passionate about?
Only 3?... That feels limiting! I am always finding something new I am passionate about and want to explore, but these are my never wavering ones that are always aligned with my values. Our industry and everything it encompass. Being of service to others and helping them feel seen, heard, and supported on their journeys. Helping them to reveal their true potential and uncover and let go of the limiting narratives we all tell ourselves and move past them. Growth in all ways and always, if I am not moving forward learning and expanding, I am stagnant and that is no way to live.
If you could change one thing about the industry, what would it be?
I don’t want to “CHANGE” anything about the industry per se, for me that is like saying we aren’t a great industry already and focusing on perceived problems/ limitations, not coming up with ways we can evolve and be stronger as individuals and collectively. There are always ways to improve and grow, through our own learnings and experiences and those of others. There are always new technologies and products that help us improve our businesses and our craft and service our clients better. We are an industry that promotes change, that is what our profession is about. So, I would prefer to contribute to the everevolving landscape of that, and not play into the it’s broken and needs to be fixed one.
How were you affected by the pandemic and is life getting back to some kind of “normal” for you?
I was affected and continue to be like everyone else, we are all in a different boat but facing the same storm. For me personally, it renewed my values and what is important to me and what isn’t. It allowed me to reflect, do some soul searching and change some things that I was too busy to give my attention to before, or they were too challenging to face, so I just keep moving on full steam ahead and keeping busy, so I didn’t have to. Life is opening again. Is it how it was before NO, do I really want it to be how it was before NO. I am optimistic about the future, I am looking forward to getting back on the road and travelling and being at shows and live classes. I have missed the in-person interaction and connection. I have missed being in a room full of my peers and that beautiful laughter, excitement, camaraderie, and creative connection we have when we are together and celebrating our industry and all the unique creative and innovative individuals that contribute to it, and I hope that happens very soon for me and us all.
Here in Australia, we have experienced several lockdowns in each state, with Sydney and Victoria copping the brunt of the pandemic. What advice do you have for salon owners trying to navigate reopening after such lengthy lockdowns?
It has been a time of immense pressure and fear and with that also comes anger, which
we have seen everywhere in the world because so many feel like they have no control over anything. I have seen, as we started to reopen here in the US also after such long lockdowns, the emotional fatigue everyone is feeling and also the trepidation many feel about being back together, although we missed it, can also feel overwhelming because we were isolated for so long. I believe the thing that is important to keep in mind, is that we were missed. Missed by our teams and clients and communities. Our businesses and the services and experiences we provide help people feel better as individuals and as communities. We need to cut ourselves some slack, have empathy for each other and ourselves as we come out of this and move forward and create environments where people feel safe and welcomed. It’s holding on and focusing on what we love to do and create as we move forward not dwelling and rehashing where we have been, which I know is easier said than done. As we come out of this if all our energy and focus is put on how hard it has been, how things have changed and what we have lost we become stuck in that. It’s also important to remember that if you haven’t worked for a while, you will be literally flexing muscles and muscle memory that hasn’t been used for a minute so give yourself time. Although yes, it’s like riding a bike and it all comes rushing back it can take some time to build up the physical stamina required of us also. I want to share this with you all as it was sent to me from a Nurse during our covid lockdowns when many of us were feeling like we weren’t valuable because of the term non-essential that was given to us and many businesses and professions. It is something I have kept and still read, and I hope for anyone that is reading this, that it resonates for you and reminds you that what we do and how we do it, is so very valuable. “As Nurses, where we can, we will fix their bodies, but we will absolutely NEED the beautiful, compassionate, inspiring people in your profession to help us fix their minds, making them feel human again by providing the crucial service of care to each and every person on this planet one by one, to boost each person’s confidence through all the services your industry provides to us. You are all essential in the recovery process of the world. So, all of you, sharpen your scissors, start preparing yourselves psychologically, and gather all the tools and assistants you need because your time will come. Please know that as nurses we know how important you all are, and when this is over, we will be your clients too. With an intentional amount of love” -anonymous Nurse • cont’d over page
• cont’d from page 15
What can salon owners be doing, moving forward, to future proof their businesses?
There is no crystal ball and predicting the future especially after what the world has gone through is not something I am going to do. Are there trends that will come out of this mess that I believe will allow us to have more balanced, stronger, and more focused businesses, absolutely. Can we embrace change more readily after this, see what is and isn’t important to us and more forward in a way that has more intention and alignment and balance with what we want to achieve in our business and how we want to live YES. Hopefully there is a renewed sense of appreciation, passion and commitment for our teams, clients, craft, and business’s which will invigorate us to go after what we want and not get stuck in the minutia or fear of changing what isn’t working for us. One of the biggest challenges coming through the pandemic was for many owners realising they didn’t have any financial safeguards and structures in place. As owners we often get caught in the grind of the day to day but don’t contemplate the what if’s or make sure we have a safety net available to us, and let’s face it something is always going to happen in business. We live on a rinse and repeat cycle. We live for the day, which is great, and spend what we have which is fun and we believe we can just go at it hard every week and make what we need often to just make ends meet and keep us afloat. This experience showed so many of us that we need to get savvier and smarter about what we are doing with our finances, how we are spending and saving and what we need to not just survive but thrive So, for me future proofing a business is not just focusing on the day-to-day slog, but the long-term plans. Setting yourself up financially and having a succession plan, looking at the ways you can maximise and grow what you already have, and implementing the changes that will support your vision and thinking and approaching it like the creative thinkers we are. We often think we need more to do more which isn’t always true we need to utilise what we have and optimise it effectively. The tenants of business hasn’t really changed, but the values, how we go about our business and what is and isn’t important to us has changed. I believe moving forward we should embrace those things and build an even stronger foundation taking ownership of what we can control.
We have a huge shortage of hairdressers here in Australia, thousands of salons looking for staff with no one applying. Salon owners are desperate, and this is a major talking point in our industry right now. What do you feel is the reason that we have a major shortage? And do you have any advice on what the industry should be doing to improve this issue?
This conversation is also happening in the US although in different ways than it is in Australia. 16
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I believe it starts with the perception of the industry which for many is still unfavourable or thought of as a hobby not a career path. I also think we need to teach those coming into the industry the business skills they need, not just technical proficiency, so they have the essential mindset and commitment to the craft but also the skills needed to grow, sustain, and support themselves. We don’t spend enough time teaching new to the industry people what it takes to be successful in all aspects. There is a misconception that you learn how to do hair and the clients will come and you become an overnight sensation, which equals success and make it!! which is utter BS as we all know. So, let’s teach people and share what it takes. We also need to look at pay structures and how we are compensating people in our industry so they feel valuable, can make a good living, and keep reinvesting in themselves and their craft which will ultimately help our industry overall. Some of these things are outside of our immediate control, but we should stand and fight for them as business owners and industry professionals. Some are in our control like educating, mentoring, sharing, supporting and being equitable, fair, and inclusive. We also need to ask the bigger question if there a shortage in people coming into our industry or a larger portion leaving because they can’t make a decent living or don’t have the skills and tools they need? So how do we solve that? And how do we structure our businesses and our learning institutions differently to so we can maximise what is available to us without burning ourselves or our teams out and still servicing our clients in the best way.
You are a B.I.T.C.H. can you tell our readers a little more about this please, and what this means to you?
Like many of us women out there, when you are strong, honest, no BS ask for what you want or stand up for what you believe in you are often labelled a Bitch. I certainly was when I first went on TV although it obviously wasn’t the first time, I just had many people now calling me that to my face or online. Some said it as a compliment but when other words could be used to describe me like my name, or the Australian, or the hairdresser on tv the fact that that word was used was disconcerting and upsetting frankly. So, I wanted to reclaim that word for myself, based on who I am what I stand for and take the sting and negative implication out of it. So,
I came up with my own acronym for B.I.T.C.H based on who and what I believe and the tenants and values of how I live my life. Brave Intelligent Tenacious Creative Honest. By coming up with my acronym changing the meaning of it and reclaiming the power of a word that is used to hold us back and keep us small it helped me and many other people. I did a TedTalk on why you should be a Bitch to a women’s thought leader event that has had 4 million views, I do many speaking events around the topic and teach classes about it. For me the most important part is the mindset shift. We all wear labels that are either selfimposed or placed on us by other people. We do not need to wear them or allow them to hold us back, makes us feel less than, shamed or fit in with what is comfortable and conforms to others’ perceptions of us or the world. So yes, I am a B.I.T.C.H and proud of it.
If you could leave this industry having achieved just one thing, what would that legacy be?
I don’t know about leaving a legacy, but this industry has helped to make me the person I am today. I hope I can honor it by sharing my passion for it, supporting others, and showing them there are many paths available to them that they may not have thought possible or imagined and always celebrating, advocating, and contributing to it in a positive and productive way.
Do you have a motto or signature life philosophy?
One of my favorite quotes is by Henry Ford “Whether you think you can or you think you can’t you’re right”
What’s the best piece of advice you’ve ever been given?
ARGH, that’s so hard. I think the simplest things I have always found the most truth in and one of those is to follow your heart and trust your instincts, neither will lead you astray.
What’s on the agenda for you for the future?
More of what I love, less of what I don’t and hopefully some exciting twists, turns and adventures along the way!
10 MINUTES WITH
LYNDAL SALMON By Louise May
As Creative Director and Head Educator of BIBA Academy, an iconic Australian hairdressing institution that has guided the industry for more than 40 years, Lyndal Salmon is a driving force. Lyndal inspires our next generation of hairstylists to strive for excellence in design and cutting precision. A passionate visionary with a natural talent and flair for hair, Lyndal is making her mark on the industry she adores. Having Educated at Biba Academy for the last 17 years, Lyndal has been recognised not only an outstanding educator who has shaped the career of thousands, but a true influencer and leader in Australian hairstyling, training and assessing the future talents of our industry. Hair Biz Editor Louise May Spent 10 minutes recently to find our more about her journey.
To help us get to know you a little more, would you share a little about your upbringing?
I grew up in the bush, making treehouses and no joke, cooking Damper on stick fires. At the age of 12 I moved to the big smoke “Ballarat!” With my incredible Mum and 2 sisters. My flannelette shirt was replaced with a band T-shirt and my love of creative projects was fuelled and nurtured at Ballarat Grammar. I think I’m a lot like my Dad… he is never bothered by a challenge, and perhaps never satisfied by something that works… always pushing and tinkering, designing and destroying.
How did you first get involved in the industry?
I went to University in Melbourne and did a Bachelor of Design. it all happened after I went to Xiang and got a haircut; I remember pointing to the picture in the Colour Trophy Bible for my inspo. I got talking with my stylist and said I’d always secretly wanted to do hair. They told me to go and see Biba Academy around the corner. So, the day before my 22nd birthday I went to see Mirella at Biba Academy. I sold my Jet Ski to get some money to pay for a one-year Hair Course and the rest is history! I actually completed the Biba Academy Course in a record 10 months, because I just found the thing, I was always meant to do…. I was totally addicted! 18
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What achievement are you most proud of in your life or career?
I’m most proud that I chose hairdressing. I’ve been told once by a mentor that “I’m too Punk to make it to the top.” This will always stick with me. But it was the “Punk” in me that allowed me to stand up and face the stigma and shame, I was made to feel about wanting to be a hairdresser. It was the “punk” in me that made me follow my heart and literally tell everyone to F&$! OFF because I’m going to make Hair my thing! I’ve also won a stack of super incredible awards, created the most phenomenal charity events, trained some of the most wonderful people in the world, travelled the globe presenting and creating hair, and had the privilege of birthing 2 wonderful women, just to mention a few of my other great achievements.
If you weren’t doing what you do now, what alternative career would you consider?
I would say it would be a creative field like fashion or architecture or something in the events space, because I love bringing people together and creating great experiences… but also I’d love to be a singer!! I spend my childhood memorising my sister Carla’s lyrics and lines to performances in case she ever broke her leg and I had to step it… Lol (Never happened!)
What are three things you’re passionate about? Trying to be a good person Trying to Be a Creative person And I guess: I’m just always “Trying”
What would your ideal Sunday look like?
My family. Big Sunday Roast, open fire (that’s burning Redgum), wine and good music. But then I also do seriously love a 5am Sunday start, walking to work in the dark about to start a shoot or a comp, knowing I’m about to climb 70 flights of stairs and not eat or sit down for 20 hours.
Thinking ahead, what’s left on your bucket list to experience or achieve? Japanese Cherry Blossoms and Tokyo Karaoke rooms, with Bradley. Backstage Paris Fashion Week Maybe a Book one day? Lots more working adventures and projects Then: A State Funeral to finish it off.
What would be the craziest, funniest or most unusual things you’ve ever done?
I feel like I’m always doing stuff in an unusual way, whether I’m tying my children’s hair with Helium Balloons or Flying to Monaco in a Helicopter, getting married in a black Carla Zampatti dress, or colouring my hair with Horse disinfectant as a kid (it went very Blue and I had to shave it and start again, I don’t recommend it at all).
Do you have any fur babies?
I have a beautiful dog called Maggie, the first dog I’ve ever owned. Maggie tries to sleep behind my knees every night… I love her a lot.
What’s playing on your Spotify right now?
The Sopranos Soundtrack has been a staple for our lockdown living here in Melbourne, also Donda has been getting a lot of airtime!
If you could leave this industry having achieved just one thing, what would that legacy be?
My whole working life has been developing the lives and careers of others. I’ve got that bit covered, so, I would just say, I will continue to unlock the part of people brains that allows them to see and touch hair with a great sense of responsibility, passion, and positive intent.
Do you have a motto or signature life philosophy?
I have A LOT! I’m pretty much always rambling about something! I used to tell people “I’m unoffendable and highly approachable.” That always helped ease a new student. I always truly believe that “lighting someone else’s candle won’t dim you’re own” . I also practise the idea that my creativity can never be used up, so, I try and act on my ideas and share my practise through Instagram etc, knowing I’m going to have more ideas in the shower in the morning…Haha!
What’s something interesting or quirky that we may not know about you?
After University I became a Lolliologist! That’s right! I’m an actual Lolly Maker, I can make Hard Rock Candy. I even made my own wedding lollies that said “Lyndal loves Bradley” inside them! Just watch me blow drying and you can see the candy whipping in action.
If you could invite 4 people, living or passed, to a dinner party at your place, who would you invite?
I would invite my 4 late grandparents and I would spend the whole meal listening to their beautiful calm voices and incredible lived experiences.
What does contentment mean to you?
Being surrounded with creative stuff, hair wefts, paints, glue guns, art books, pins, foams heads, an impending deadline looming over me and the freedom to enter and exit the space without having to clean up or pack up my projects. HEAVEN!!!! Maybe I just need a studio. Haha! I’m also pretty content at the peninsula hot springs.
If you could change one thing about yourself, what would it be?
I wish I spoke my mind more…. when I grow up this will become easier, I hope.
What makes you laugh?
My husband Bradley is actually pretty damn funny. We have had sooo many laughs during lockdown going Live every week, twice a week filming hair tutorials. I feel like he could walk into a salon and start cutting after his 2 years of personal demonstrations… anyone looking for a handsome salon assistant?
What is your greatest fear? Being boring and bland.
What is your greatest indulgence?
My greatest indulgence is the time I spend on Personal Hair Projects and Creative Collections. This time is separate to my work as an educator, so it’s a balancing act I must constantly juggle, especially as a mother. I think creative people should talk more about their practises, and maybe lift the lid on how hard it can be. For me, the best way is to moosh it all together, like a big hearty stew! This became even easier for me this year, as my amazing little sister Louisa Salmon joined the teaching faculty at Biba Academy, as the new Barber Educator. Hair Biz Year 15 Issue 6
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INDUSTRY NEWS | INDUSTRY NEWS | INDUSTRY NEWS A NEW WEBSITE SUPPORTING HAIRDRESSERS TO HELP VICTIM SURVIVORS OF FAMILY VIOLENCE
Amidst increased need for family violence support during COVID-19, a new website gives salon professionals across Australia access to critical training to support clients experiencing abuse HaiR-3Rs (Recognise, Respond, Refer), a family violence training program for salons, is thrilled to announce the launch of its new website, www.hair3rs. org.au. The organisation behind HaiR3Rs, Eastern Domestic Violence Service (EDVOS), has been running family violence training in Victoria for the past three years, but the new website sees training opened up to salon professionals across Australia. Created in 2018, the HaiR-3Rs program gives salon professionals the skills to safely guide people experiencing family violence to professional help and support. The training calls on the unique bond between salon workers and their clients, with many opening up to their hairdresser or beauty therapist first about experiences of violence. Delivered live, the online three-hour training teaches salon professionals how to recognise signs of family violence, respond to disclosures of violence, and refer on. With an increased demand for family violence support during COVID-19, this kind of early intervention can be lifesaving. “Lockdowns and COVID-19 restrictions have made it increasingly difficult for victim survivors of violence to seek help,” said EDVOS Chief Executive Officer Christine Mathieson. “With HaiR-3Rs, we are helping make salons safe spaces, where women experiencing violence can receive an empathetic response, and be passed information about support services. Rather than turning salon workers into counsellors, we are inviting them to play a role in the early intervention and prevention of violence.” The new website allows anyone in Australia working in hair, beauty, and personal care services to book into a HaiR-3Rs training session. The website also features resources to support salons post-training, information on specialist services, and a directory where victim survivors can find their local HaiR-3Rs trained salon. www.edvos.org.au
not just get back to their best, but to thrive with creatively and commercially. We’re thrilled to have been able to reunite everyone under the one roof, and we can’t wait to welcome everyone back next year for a show that’s even bigger and better.
THE AHC LAUNCHES ‘LOVE YOUR HAIRDRESSER MONTH’
With lockdown restrictions easing, the Australian Hairdressing Council on Monday 1 November, launched its feel-good campaign ‘Love Your Hairdresser Month’, encouraging customers Australia-wide to show their hairdressers and barbers appreciation and to celebrate the diverse role they play in our communities. With salon doors forced to close for the majority of 2020-2021, the pandemic has demonstrated how hairdressers not only provide a physical service, but also importantly support people’s emotional health and community connection. Sandy Chong, CEO, Australian Hairdressing Council (AHC) said, “A trip to the salon becomes an afternoon of respite for many people that helps to promote self-esteem and confidence. Hairdressers and barbers do more than just cut and colour hair, they nurture a sense of personal wellbeing. Following on from the inaugural Love Your Hairdresser Day campaign in 2020, this year we’ve decided to up the ante and run the campaign for a whole month - because after all, salons have had it even tougher in 2021, so it’s the perfect chance for clients to #sharethelove and show their appreciation for their favourite hairdressers and barbers, whom they especially missed during lockdown. Love Your Hairdresser Month is also a chance for salon owners to say thanks to their teams and also employees to value how much they appreciate their bosses. “ “We are asking everyone to share their stories, pics, and videos on social media platforms, tagging @youthworxahcon Instagram and @AustHairdressingCouncil on Facebook, and using our hashtags #loveyourhairdressermonth #sharethelove #theahc #ShopSmall.
HEY PRESTO! MAGIC WIN FOR COMFORTEL’S HAIRBRUSH CLEANER AT INTERNATIONAL GOOD DESIGN AWARDS!
SALON INTERNATIONAL
Salon International made a triumphant return to ExCel London from 16-18 October, with 3 days of inspirational hair, engaging education and plenty of product purchased, networking and celebrations to mark the British hairdressing industry getting back to its best, after an unparalleled 18 months. “It was incredible to be back at ExCel for hairdressings biggest weekend” says HJ’s Executive Director, Jayne Lewis-Orr. We are so proud of everyone involved in Salon International, from the stage teams to the brands, for coming together and providing such a great show. From really practical business advice, to inspirational hair looks, this year’s event was full of ideas to help salon owners and hairdressers across the country 22
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Comfortel, the Salon Furniture Company setting interior trends with its Furniture & Equipment, wins a Good Design Award in this year’s Australia’s International Good Design Awards. The winners of Australia’s peak international design awards – the highest honour for design and innovation in the country were announced recently during the 2021 Good Design Week. Presto Salon Hairbrush Cleaner received a prestigious Good Design Award Best in Class Accolade in the Product Design category in recognition for outstanding design and innovation. The annual Good Design Awards is Australia’s oldest and most prestigious
INDUSTRY NEWS | INDUSTRY NEWS | INDUSTRY NEWS international Awards for design and innovation with a proud history dating back to 1958. The Awards celebrate the best new products and services on the Australian market, excellence in architectural design, engineering, fashion, digital and communication design, design strategy, social impact design and young designers.
INTERCOIFFURE AUSTRALIA ANNOUNCE WINNERS OF THEIR PHOTOGRAPHIC COMPETITION
KAO SALON DIVISION ANNOUNCES LEADERSHIP CHANGES IN ANZ HUB
Rita Marcon has been appointed to the position of General Manager, Kao Salon ANZ Hub. In her new role, Rita will lead the Australian and New Zealand organizations, including Sales, Marketing and Education. Rita has more 20 years of experience in leadership positions in Education, Marketing and Commercial Planning. “Rita’s breath of experience, leadership skills and track record of success position her well to assume this role,” said Trevor Attenborough, Vice President, Salon Commercial, Kao Salon Division, Americas. “Her deep understanding of the industry and the Kao business will enable her to drive successful business results in the ANZ hub.” “The salon owners and stylists are first and foremost the center of everything that we do,” said Marcon. “We will continue to be forward thinking to support our industry and salon partners. We will focus on education and experiences that stimulate stylists to be the best they can be. We will continue to create salon growth programs and activities to support salons as we transform for growth” Chris Hudson has been appointed to the position of Country Manager, Australia. Chris joined the business in October 2018 and has been leading the Australian Sales and Customer Service team during this time. In the role of Country Manager, Chris will continue to lead the Sales organization and will assume responsibility for the Field Education Function with greater influence across the entire business. “Chris has helped to build Kao’s position as a preferred professional product company and continues to support our salon partners as they grow their businesses,” said Marcon. “We are excited to see Chris’s continued success as the Australian Country Manager” Amy Pisconeri has been named Associate Director, Education for the ANZ Hub. In five short years with Kao Salon Division, Amy has led teams with her strong commercial background in sales and the creative skills of an educator. This role will enable Amy’s skills and experience to be extended to our New Zealand team. “Amy’s expert knowledge of our products and wide range of experience in salon education makes her the perfect fit for this position,” said Marcon Alex Zuban has been appointed to the position of Associate Director, Commercial Strategy & Marketing. Alex joined the business in September 2017 and most recently held the position of Marketing Manager within Kao Salon Division. Alex will take over leadership of the ANZ Hub Salon Channel Strategy and Marketing team. “I am confident that Alex’s leadership skills will ensure excellent execution of the Kao Salon strategy and priorities while achieving commercial success.” said Marcon. “I believe these changes will make the Australian and New Zealand Kao Salon organization more effective and efficient in terms of decision making, functionality, resource allocation, and external partner relationships,” concluded Attenborough.
Senior Femme Winner: Shannon Whyte, Head Hunters Hair Studio
Senior Homme Winner: Teresa Italiano Cut Loose Hair Design
Senior Editoral Winner: James Calabria Franco of Canberra
Colour Techian Senior, Highly Commended: Alison Matthews Individual Hair Care
Overall Winner: Virgina Hill Mileswilson Hair
Winners in the 2021 Intercoiffure Australia Photographic Competition have been announced. It is an annual competition that provides professional development for both Senior and Junior members of this prominent worldwide hairdressing fellowship. Senior Avant Garde Junior Homme Winner: “The Intercoiffure Board is Winner: Virgina Hill Jacinta Tapner Individual Mileswilson Hair Hair Care thrilled with the number of entries considering the amount of disruption caused by Covid lockdowns around the country,” National Fashion Director, Terrina Brown said. “Members entered one image for consideration but could Junior Avant Garde, Highly enter a category as many times as Commended: Jacinta Junior Editorial Winner: Tapner Individual Cody Nash Franco of they liked. Hair Care Canberra “We thank our entrants who worked hard with the resources they had to hand this year,” she said. “Our competitions have been an important creative outlet for our members in these times.” The judges were 2021 AHIA Creative Australian Hairdresser of the Year, Dee Parker Attwood, 2021 AHIA Creative New Zealand Hairdresser of the Year, Danny Pato, Austrian hairdresser and Intercoiffure Mondial President, Peter Pfister and industry legend, Benny Tognini with Joey Scandizzo on standby as tie-breaker judge. “They assessed each category for appropriateness to the category, total look, technical skill, suitability of model, and overall appeal of the image and we are grateful for their invaluable contribution,” Terrina said. Congratulations to the winners: Overall Winner: Virginia Hill, Miles Wilson Hairdressing VIC (achieved the highest score out of 100 with 96/100). Senior Femme Style Cut: Shannon Whyte, Head Hunters WA Senior Homme Style: Teresa Italiano, Cut Loose Hair design WA Senior Editorial: James Calabria, Franco of Canberra ACT Senior Colour Technician: – HIGHLY COMMENDED - Alison Matthews, Individual Hair Care NSW Senior Avant Garde: Virginia Hill, Miles Wilson Hairdressing VIC Junior Editorial: Cody Nash, Franco of Canberra ACT Junior Homme: Jacinta Tapner, Individual Hair Care NSW Junior Avant Garde: - HIGHLY COMMENDED - Jacinta Tapner, Individual Hair Care NSW “All at Intercoiffure Australia are hoping that 2022 will be a better year with more freedoms for in-person development and photo shoots for hairdressers,” Terrina said.
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INDUSTRY NEWS | INDUSTRY NEWS | INDUSTRY NEWS HAIR FESTIVAL TICKETS ON SALE NOW
BHA Media and event organisers are pleased to announce tickets to Hair Festival, the highly anticipated hairdressing industry event of the year are back on sale now. The inaugural event takes place over the Queen’s Birthday long weekend from June 12 to 13 at Sydney’s iconic Carriageworks venue and promises to be a weekend for and by the hair industry. Tickets are available for purchase for special offer tickets, alongside open registration for the free to attend Marketplace. In addition, tickets can be purchased for REALtalk, Festival Education Sessions and the party event Hair Festival Wonderland via www.hairfestival.com.au. This all-new hair industry weekend will act as a meeting point and beacon for our salon community, showcasing the renowned solidarity and spirit in hairdressing after a challenging 2021 for the industry. The community can look forward to a spirited revival in 2022. Hair Festival can be followed on social media at @hair_festival on Instagram and HairFestivalAustralia on Facebook, where breaking news and announcements, as well as community competitions for luxury prizes, are already updating. Additional speakers, Hair Festival events and brand partnerships will continue to be announced in the coming weeks. The event offers attendees the opportunity to shop, learn, compete, and connect during one dedicated weekend that has always belonged to the hairdressing industry. From 2021, this legacy will be maintained with modern, relevant activities and opportunities that will unite, propel, and inspire the hair industry forward.
KAO SALON VIRTUAL EXPERIENCE 2021 ATTENDED BY AN ONLINE GLOBAL AUDIENCE
ARTIST SESSIONS The inspiring Artist Sessions gave guests from all over the world the opportunity to experience excellent mastery of their craftmanship. ACADEMY SESSIONS The Academy Sessions showcased Kao Academies from around the world with a team performance from each location. SPECIAL INTEREST PANELS During the 48 hours, the guests had the opportunity to watch various specialty discussion panels about such topics as Leadership, Innovation, Salon Business and Sustainability. KAO SALON FUTURE TALKS Global Creative Director John Moroney discussed different topics for the future growth of salon owners and stylists
KMS HAIRPLAY MOLDING PASTE CELEBRATES ITS 25TH BIRTHDAY
With the cult product, KMS HAIRPLAY Molding Paste turning a quarter of a century back in September, this product was one of the first pastes of its kind on the market when it launched in 1996 and has been the best-selling KMS product globally to this day. Congrats on celebrating 25 years of great molding, creating, crafting, and styling.
LUMINART TRUE COLOURS COLLECTION
On 3-4 October, 2021, Kao Salon Division invited stylists from all over the world to the Kao Salon Virtual Experience 2021. They took the chance to experience 48 hours creativity and inspiration: Different artists shared the best in technical and artistic education in colour, cutting and styling. One of several highlights was the Global Creative Awards Evening with the live announcement of the final. 24
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Natural Look Australia presents the LuminArt True Colours Collection. A multidimensional collection featuring 4 editorially savvy, inspirational looks inspired by the unique diverse palette of Australian’s natural landscapes. Combining soft and textured finishes, bold colours and empowering shades to represent the best of Luminart: consciously and responsibly formulated, genuine, authentic hair colours! The LuminArt iconic True Colours Collection looks include a vivid Australian Sunset; a bright layered magenta colour with sleek and effortless waves, inspired by the beautiful Australian Sunsets. Embracing vivid hues and lustrous colours from the magical natural expressions that surround us. An ethereal, Apricot Sorbet; natural Apricot Blonde brush painted with a veil of juicy orange hues, all about the emergence of warmer tones and a low maintenance colour, delivering a reflective finish that shimmers and shines with a glamorous red-carpet style-vibe. Pearl Blonde; a tonal shift from the traditional Platinum Blonde. This luminous, dimensional shade is as sophisticated as it is striking. Subtle hues of lavender
INDUSTRY NEWS | INDUSTRY NEWS | INDUSTRY NEWS and peach, blended with a super light blonde, throw a shiny metallic reflect that catches the light, just like a real pearl. Galaxy Balayage embodies a cosmic interpretation of our celestial Australian night sky. The bold colour melt of Blueberry and Plum styled with wild curls and soft face framing bangs, reflects a desire to explore and be fearless, to ignore the ordinary and go beyond! Luminart Professional Colouring System is formulated using a unique illuminating cream with protective and conditioning, Natural, Organic, Vegan Friendly ingredients, to create vibrant, long-lasting colours while also maintaining and building healthy strong hair. Each look is individually titled and conceptualised by LuminArt’s creative team, following the expert guidance of Anthony Taverna, Artav Australia Director. Peruse the full collection online www.naturallook.com.au/luminart/
GLOBAL CREATIVE AWARDS EVENING
2022 SALON DIARY THE SALON DIARY THAT SOLD OUT IN 24 HOURS IS BACK
This extensive 2022 Diary has everything a salon owner or hairdresser needs to drive their business forward and keep their goals on track throughout the year. The Diary is a collaboration between Mia De Vries of The Secret Fox/Fox & The Hair and Hayley Mears from Six Underground Media. They have created over 220 pages of tools, resources, and calendar prompts to make sure you are guided through the year with all their secret tips, tricks, and hacks. https://bit.ly/22SalonDiary
Stylists and Salon Owners from all over the world were excited to discover the new Angelo Seminara Collection. Inspired by his unrelenting curiosity surrounding nature, the romance of the wilderness and the emotion it evokes, Goldwell’s Global Ambassador Angelo Seminara has, once again, leveraged his unmatched creativity to introduce the HAIR EVERY WEAR collection. The HAIR EVERY WEAR collection is a series of daring, three-dimensional looks that pair colours that are rooted in nature — green, blue, russet, amber, and yellow — with tactile textures and architectural designs to deliver a new range of ground-breaking looks. Angelo celebrates nature’s boundless contradictions and the creative freedom it has to offer, delivering his vision of the future via the mossy green and corn silk colours found in nature’s most compelling landscapes. Illuminated with laser beams and imprinted with colourful handprints, each look features Goldwell colour and futuristic sensorial textures with hair knotted, knitted, wrapped, flocked, and twisted to enhance dimension. HAIR EVERY WEAR consists of both wet and dry textures, shiny and matte finishes, and dark and light hues.
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RE-FRESH + RESET Mocha Group (formerly Mocha Publishing) represents our industry reimagined for today. As the most diverse platform to celebrate, support and inspire today’s creatives, we provide the definitive media, digital and awards network for the Australian hair, beauty and barber industry. Sharing knowledge and championing the best of the best, we continue to raise the benchmark of excellence. Led by industry pioneer Linda Woodhead, Mocha Group was originally created in 2006 as a publishing house to truly reflect the challenges and achievements of individuals, businesses and brands within the industry. Over the years we have evolved into the multilayered support system that the industry now trusts to represent it across Australia and the world. Supported by a dedicated team with a varied background across trade and consumer publishing, marketing, PR and event management, our commitment is one of passion and integrity across all of our company divisions. Mocha Group is for the industry, by the industry. With a strong and well-respected history, the company has developed into a leading stakeholder in the industries it provides service to, yet still maintains its well-known personal approach and integrity.
2022 Dates for mochahair AWARDS 2022 AHIA Creative Open For Entry 8/11/21 Round 1 Photographic Entry Deadline 14/3/22 Finalists Announced 11/4/22 Round 2 Written Submission Entry Deadline 9/5/22
Through its various divisions, mochagroup offers news, education and inspiration via the printed and digital publications Hairbiz, Beauty Biz and Barbershop. It provides innovative and meaningful online interaction and dialogue through the recently launched refreshed website, EDM, social media and blogs. mochagroup celebrates the industry through the most comprehensive awards programs comprising of Australian Hair Industry Awards Business, Australian Hair Industry Awards Creative, Australian Beauty Industry Awards and the Australian Modern Barber Awards mochagroup uncovers and supports our Next Generation by discovering and supporting young industry talent with Hot Shots and Beauty Squad and through the charity division the mocha angels, make a difference to those touched by cancer alongside the life changing Love Your Sister charity having raised $130,000 to date. Working with experts in the field of branding, communication and digital strategies, mochagroup have aligned with Lily Blue Communications and SME Growth Services to cement their position as an industry leader with foresight and professionalism across all aspects of their business culture.
Gala Night 13/6/22
2022 Hot Shots Open For Entry 8/11/21 Entry Deadline 14/3/22 Finalists Announced 11/4/22 Gala Night 13/6/22
2022 AHIA Business Open For Entry 1/3/22 Product Entry Deadline 23/5/22 General Entry Deadline 11/7/22 Finalists Announced 22/8/22 Gala Night 2/10/22
mochagroup would not be where they are today without the support, over the past 15 years, of the entire hair, beauty and barber industries. “We are so proud of what we have achieved so far, and excited to continue our journey with all of our trusted and valued colleagues, friends and supporters. We strive to champion all those we work with and will continue to do so in the future, doing everything we can for the betterment of the industry we love and respect.” Linda Woodhead, CEO and Founder.
mail@mochagroup.com.au
2022 AMBA Open For Entry 4/4/22 Product Entry Deadline 6/6/22 General Entry Deadline 1/8/22 Finalists Announced 12/9/22
www.mochagroup.com.au
Awards Night 6/11/22
A cut above the rest WE’LL HAVE YOUR BUSINESS LOOKING SHARP IN NO TIME.
WO R K S M A RT E R , N OT H A R D E R
Walk-In Manager
Cloud Appointment Book and Reporting
Get the goods at
shortcuts.com.au/amba
Shortcuts Marketing
Mobile Guest App
mochamagic mocha group is made up of a professional team, who have unparalleled combined experience in trade and consumer publishing, events, awards, marketing and PR for the hair, beauty, barber and fashion industry. Bringing the B2B magazine Hair Biz to you every second month, not to mention the Australian Hair Industry Awards (Business and Creative), the Hot Shots competition and the mocha angels charity division, we thought we would introduce you to the team behind these much-loved initiatives. Celebrating a whole new look, new website, more online and social presence and a total re-brand after being in business for 15 years, 2021 seemed the opportune time to share the love and introduce you to the people behind the name! So…Meet the mocha group Team!
LINDA WOODHEAD. OWNER & FOUNDER FAST FAV’s
Favourite Destination: Italy and Thailand Favourite Drink: Red Wine and Margarita Favourite Book: The Wisdom of Florence Scovel Shinn and the Four Agreements Favourite Movie: Meet Joe Black and Love Actually Favourite Music: Everything. I live for music! Loving youtube lives at the moment, especially cool jazz and acoustic tunes. Favourite Animal: Lion and my crazy wolf dog Kai Favourite Saying You Live By: Choose Happiness and Kindness and surround yourself only with positive influences “I emigrated to Australia in 1986 and launched my own publishing company with the first publication being RAVE magazine – A free street press weekly music and entertainment newspaper. We were instrumental in sponsoring and assisting the launch of Big Day Out here in Australia!
I went on to own a number of consumer titles including Insight (Spiritual New Age), Work From Home, (Business) and Which Franchising and after selling the business, acted as an independent full time consultant to AHJ Publications in the role of General Manager overseeing the bimonthly journal for the hair industry - the AHJ - for 5 years. I also event managed the Australian Hair Fashion Awards and set up the FAME TEAM here In Australia in association with the British Fellowship. I am a proud single mother to 31-Year-old daughter Kellie (partner in crime at mocha group), and 28-year-old twin boys Jake and Sam, and Nanny Loulou to my 1-year old grandson Sage. I launched mocha group in 2006 – A hair and beauty company offering print and online magazines, events and awards to the hair, beauty and barber industries and am very proud of bringing the hair, beauty and barber industries together collectively for an annual fund-raising campaign in alliance with Samuel Johnson supporting Love Your Sister raising over $150,000 so far. I’ve been known as a business and motivational speaker, am a Reiki Master, Qualified Masseuse and Fire Walker! I live on a beautiful acreage property in the Gold Coast Hinterland with my crazy large dog Kai and the adopted cat Mittens!”
KELLIE WOODHEAD. ARTISTIC DIRECTOR FAST FAV’s
Favourite Destination: Rapallo, Italy. It is a spot on the Italian coast with crystal clear oceans on beautiful cliffs, a place I will never forget! Favourite Drink: Sloegroni… or a Tommy’s Margarita… or Wine… Depends on the mood! Favourite Book: I love a good fantasy novel! Favourite Movie: Bohemian Rhapsody. Such a heart-warming movie. Favourite Music: FKJ. Multi-Instrumentalist/ Singer. Loops like a God. LOVE! Favourite Animal: Dolphin. Favourite Saying You Live By: Always find the positive. “My name is Kellie (miss mocha), and I have been working with the boss lady since 2008 (wow…!) Starting off as the girl that got all 30
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the tasks that nobody wanted, to self-teaching my way into the world of design and events! I now design the magazines and help run all events alongside my biggest supporter, Linda (Mum!), as well as the rest of the mocha team, my family. On the side, with my partner, Cuba, I also help with the running of our gin bar and restaurant (Covent Garden, Brisbane), as well as an online Gin gift shop! To say I am busy, is an understatement (but I never run out of Gin!) Keeping me grounded, is my very crazy, energetic 1-year old son, Sage. He is my biggest achievement to date, and the reason I keep striving to be the best I can be in business, and in life. My happy place is by the ocean, with the people I love, forever reminding ourselves to stay grounded and positive in this crazy world we live in.”
NINA BARBARA. GROUP SALES MANAGER FAST FAV’s
Favourite Destination: Beach with my dog Favourite Drink: Cooper & Smith Merlot Favourite Book: Flowers in the Attic Favourite Movy: Too many to name Favourite Music: Blues, Jazz and Soul Favourite Animal: My Dog Marley who recently passed and now the new puppy Vinnie. Favourite Saying You Live By: Be grateful “I was born in Australia and come from a very musical and adventurous family - pioneers in fact, however I started my hairdressing career in the UK at the age of 15years and 10 months. Finishing my training in Australia at Bryan Krebs Toowong & Kangaroo Point College, Brisbane, I went back to Britain to further my career. On returning to Australia I became the owner of Ravels Hair Design, one of the first salons to open the very first HAIR EXPO at the Sheraton Hotel back in the 80s with a live showcase,
in Brisbane before it moved to Sydney. In the mid 90’s I moved across to the publishing side of the Hair industry and worked at The Australian Hairdressers Journal for 10 years. Wanting more knowledge in the small business and business coaching industry I started working alongside Brad Sugars/Action Coaching who went on to launch Kenzi Publishing, publishing franchise, small business & work from home magazines. In the early 2000’s I had also started publishing my own magazine titled ‘Passport to your Local Suburbs.’ A community driven magazine, working in all areas of the community supporting youth, aged care and small businesses; a project I am extremely proud of to this day. Then in 2005 back to my true ‘amore’, the Hair industry and a new adventure with my wonderful friend of 30 years Linda Woodhead. I have been at Mocha now for 15 years enjoying every moment in the role of Group Sales Manager. Oh, and along the way I have managed to have two of the greatest kids on the planet from my first ‘mistake’ sorry ‘marriage’ and have 4 stepchildren with my amazing bestie who I also married… oops don’t forget the 8 grandkids!”
LOUISE MAY. EDITOR – HAIR BIZ MAGAZINE
FAST FAV’s
Favourite Destination: Aust - Port Douglas or Abroad - New York Favourite Drink: Latte or Veuve Favourite Book: The Alchemist by Paulo Coelho Favourite Movie: Shawshank redemption or Love Actually Favourite Music: System of A Down or Metallica Favourite Animal: Horse and Dog Favourite Saying I Live by: Integrity Is Doing The Right Thing Even When No One Is Watching. “I grew up in a Griffith which is in the Riverina area of regional NSW. I did my hairdressing apprenticeship in Griffith and made the move to Sydney in my 4th year. I managed several salons for a well-known NSW salon chain and bought my 1st salon in 1996 in Sydney. After having my 1st child, I sold my salon and worked for Matrix Australia (pre L’Oreal taking over) in sales and education. I then purchased my 2nd salon in Sydney
CLARE LAMBERTH EDITOR – BEAUTY BIZ MAGAZINE FAST FAV’s
Favourite Destination: Anywhere surrounded by trees, in the middle of nowhere camping under the stars. Favourite Drink: Margaritas Favourite Book: Simon Sinek - Leader eat Last Favourite Movie: Sex and the City 1 & 2 Favourite Music: 2000’s RnB Favourite Animal: Pomeranians Favourite Saying You Live By: There’s no such thing as a problem, just a solution that hasn’t been found yet. “I am a Dermal Therapist and owner of the multi-award winning, Beauty on Latrobe in Brisbane, originally trained at the Queensland School of Beauty Therapy when it was still an Ella Baché training academy. I have worked in lots
and went on to have 2 more children, and in 2012 we decided to sell everything and make the move up north to Port Macquarie for a sea change. When we made the move, I was offered a position with a Haircare & Skincare private branding company and began building relationships with salon owners all over NSW and QLD and worked with them on building their Brand Profiles and growing their brands. This led me to working closely with salon owners on their businesses, turnover, their KPI’s, their teams and their mindset. This is where I really fell in love with helping salon owners, and where I transitioned into the mentoring space for salons. I have now been mentoring with salon owners for the past 6 years, and during that time purchased another salon which is in Port Melbourne (12 hours away from home) In October 2020, I took over the position of Editor with Hair Biz Magazine and I am absolutely loving it! My hubby James and I reside in a small coastal town 10 minutes south of Port Macquarie, we have 3 beautiful kids, Luke 22, Ryan 14 and Abby 12. We have Coco the Groodle, Cupcake the Cat, and Romulus the Horse.”
of different clinic environments, including head therapist working for Clarins in David Jones, before partnering with my parents to purchase Beauty on Latrobe at just 23 years old. I have dedicated the last 20 years of my life to the beauty industry which I love so much, studying every course I can find to become a leader in my field. I am also passionate about business development, marketing and social media, helping many clincis all over Australia grow their businesses online with style through my boutique Social Media agency, Social Style. I am a Mum of Grace (8) and Eddie (7) who keep this already busy mum extra busy. My kids are my world and despite my 3 jobs the kids always come first, being there for every drop off and pick up each day. I do really love disconnecting and getting away from it all hiking, bush walking or getting away to the beach with my husband and kids on the weekends.”
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REX SILVER EDITOR – BARBERSHOP MAGAZINE FAST FAV’s
Favourite Destination: Thailand to relax and regroup… New York to get busy. Favourite Drink: Hello!! Have you seen my belly! Beer! Favourite Music: Triple-j I need new music in my life! Favourite Book: Currently Mastering Body Language and Lee Child’s Jack Reacher series. Favorited Movie: Original Blues Brothers and now after lockdown with 2 boys…The Star Wars movies. Favourite Animal: Our cat ‘Killer’, she was a feral kitten I recued off a farm Favourite Saying You Live By: My uncle said this to me when I was 18, “You only have around 80 Summers left…enjoy every one them”. “I live on Queensland’s Sunshine Coast with my beautiful partner of 20 years Dana, our healthy and happy 2 boys Louis 7, Jacques 5 and our ginger cat Killer. I have had an amazing life in hair and have won numerous awards for my efforts and worked with some incredible people along the way. Early years are the foundation and I was fortunate enough to work for Edward Beale and Paul Whitehead; 2 icons that had a profound impact on my career moving
forward. My other passion of course is writing, and I was lucky enough to dip my toes in publishing over the years with a 4-year stint from 96’ to 2000 including 3 years with Rolling Stone and Australian Guitar magazine. In typical hairdresser fashion, I still did Sundays at a mate’s solon in Darlinghurst to keep my chops up on the hair tools, you never fully walk away! I have a diploma in creative writing from the highly coveted A.W.A.R.D School in Sydney and now I get to combine both my passions in being the editor BarberShop. Life is pretty sweet! My career spans over 3 decades in Men’s and Women’s hairdressing, but around 6 years ago I hung up my Hot Rollers and began Barbering full time after some years of working between our Women’s salon and our 2 Barber Shops. Got to tell you, I haven’t looked back. We recently sold our salon and barber shops, moved to the Sunshine Coast and have embarked on a new chapter in hair. That being the launch of our Men’s and Pro Barber product range, GARAGE BARBER. We have almost completed the fit out for our new studios where we will do barbering video content for our website and social marketing, education and heaps more it’s very exciting. Men’s hair fashion and the behemoth that is the ‘Modern Global Barbering Industry’ is so exciting to be involved in right now and I have fallen in love all over again with my craft with the same passion I had when I first started in 1984.“
SPECIAL MENTIONS
We also wanted to mention a few adopted members of the Mocha Family who we work with on a regular basis and could not do what we do without them…
JO COLES
Jo owns Lily Blue Communications, a boutique marketing communications agency, dedicated to the strategic development of small businesses within the hair-fashion and cosmetic arena. Jo is our beautiful branding and communication expert. We partner with Lily Blue for all of the mocha group divisions and especially with all of our awards. Jo keeps us all on track when it comes to the direction and ongoing communication for all of our brands, working closely with our award winners and online partners. She is an absolute gem, a strategic thinker, brand enthusiast and fits in well with the team being a gin lover!
WILLIAM FENNELL
Will is our very own celebrity MC for our Hair and Beauty Business awards and has been for many years. He is a well-known Grooming Guy, Media Presenter, Writer/Author and Wellness Warrior. Will has made the passion he has for skin care, health and wellness into a lifestyle program he loves to share. He is also a writer, author, beauty salon owner, skincare distributor and a very, very special member of the mocha family.
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HEALTHY HABITS WITH
LAURA MACLEOD By Louise May
With health and wellbeing an ever-increasing focus, we love to chat with our Industry peers to ask what they do, (or don’t do!) to maintain balance both mentally and physically and their own personal philosophy around life and business. In this feature we chat to Laura Macleod, Hairdresser, educator, mentor, and a reallife ‘salon - Mary Poppins’!
HAPPINESS What does happiness mean to you and how do you find it in everyday life?
FOOD AND EATING
scheduled in walks all the way leading up to it. When your days are bursting it can really feel like you don’t have enough time, and there’s no doubt some things have to give, like my never end washing basket that needs folding, but it’s just being clear on what is a priority in that particular point of your life.
Happiness to me is having a life and a business by design, not default. There’s an affirmation I keep on my screen saver that says ‘I am the architect of my dream life. I build its foundations and choose its contents’’. Time and energy is limited, so I am very deliberate in how I spend it.
Do you have any specific dietary habits or preferences?
BALANCE
What would an ideal day’s meal plan look like for you?
What habits have you developed that set you up for success?
EXERCISE
What’s one habit that you’d like to break or change to be healthier or happier?
What do you do to maintain balance within a busy lifestyle? Delegate and outsource! I don’t for a minute pretend to be able to do it all. I have an amazing support system in both my personal life and business, and I have learnt to pause before I say ‘yes’. For the first 20 years of my career, I said yes to absolutely everything, but saying yes to something is saying no to something else, so I now ensure I can either replace that time somewhere else or I have the support that week to make it work.
I’m a bit late to the party, but I have just discovered Hello Fresh, and it has been game changing! I absolutely love to cook, but during the week it’s about convenience! so it’s like your very own food prep service.
Honestly my ideal day is being prepared, whether that’s having made enough dinner to take the next day for lunch or pre ordering my meal from the cafe next to the salon I am going to be training in at the very same time I book the actual training, so on the day I don’t have to think about it. As someone who works a lot with super busy leaders, I hear so much about ‘decision fatigue’ so reducing every day ‘in the moment’ decisions is such a support.
Do you follow an exercise program?
This year I have gotten 2 King Charles Cavaliers which has been amazing for my daily walking, the 3 of us hit the pavement every day. I also regularly fit in restorative yoga, it’s incredible for calming the nervous system and there are so many props, you are basically just lying over cushions while beautiful music plays in the background.
CONSISTENCY Are you consistent with your healthy living habits or do they start and stop depending on what is happening in your life?
This year I must say I have stayed really consistent with my habits, which ironically, it’s the busiest I have ever been in business. At the start of the year, I committed to a huge hike, so I
HABITS
Teaming up with a health expert and having regular appointments in the diary has been so good for me. And he is literally booked 6 months in advance, so you don’t consider rescheduling. Also, on a Monday I have someone help with school pick up and I was just having them stay till I raced in the door from work. I now have her stay on for an extra 45 min, so if I haven’t walked that morning, I can do it in the afternoon, and it’s been so helpful.
I still need to get better with water, my intake is pitiful. After years of doing 12-hour days with back-to-back clients if I’m in the kitchen I’m reaching for a cup of tea not a cup of water. My poor body must be a sultana! Without a doubt, the best thing I have ever done for my health and happiness is address my anxiety. I had gotten so use to functioning with it, I just thought that was how life was. I cannot recommend enough, talking to your GP about it.
What’s the best thing you’ve ever done for your own health or happiness?
This year instead of my usual ritual of setting a big goals list to conquer I gave myself a word for the year, health, and I asked if this was my best year ever in health, what would that look like. Not just physically but in literally every area of my life and then about shaping my year around it. I can hand on heart say I am the happiest and healthiest I have ever been.
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Meet the 2021/22
EVIE GOLDING In the next 4 issues we will be profiling the new HOT SHOTS Team, who are looking forward to an exciting year ahead with many opportunities, prizes, a stay in the Hot Shots House and a photo shoot with Andrew O’Toole. This month we introduce you to Evie Golding…
Evie has been a part of the Hair industry for almost 8 years, working for the last 2 years at one of Brisbane’s highly Acclaimed Luxury Salons, Rokstar, as a Principle Stylist. Her passion for the industry started from a young age, being privileged enough to have both parents in the fashion and photography world. “Growing up around fashion shows, shoots, hair competitions and so much creativity. I was lucky enough to start my apprenticeship at the incredible Togninis at the age of 14,” explains Evie. “Since then I’ve worked hard and been a part of some amazing opportunities. Day to day, I create beautiful hair for my back to back clientele and look after the salon social media with my interest in art and graphic design.” In the last 2 years, Evie has placed 3rd in Australia for the L’Oréal Colour Trophy and has finaled for AHIA New Creative Talent of the Year and Salon Team Member of the Year. Working with brands like ghd, L’Oréal Pro, Shu Uemura, Amazing Hair Extensions and Excellent Edges it’s safe to say she will be an important member of the Hot Shots Team 2021/22
MEET EVIE GOLDING What made you want to be a hairdresser?
I was at a shoot with my parents, I was about 12 and Geoffrey Herberg was doing a pin curl set on the gorgeous Tahlia Richmen and I was passing up pins to him and was mesmerised by it. I remember after that telling my mum I wanted to be Geoffrey Herberg when I grow up and do what he does. Create beautiful hair.
What kind of hair work is your favourite and why?
I love a bit of everything, I love long hair and creating lived-in texture, glamorous waves or creative colours and short pixies. I just find it all really creative and exciting and love doing a dramatic transformation. 38
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How do you manage life and work balance?
I’m lucky at Rokstar we haven’t worked weekends since July 2020, Brodie (Brodie Tsiknaris – owner of Rokstar) is really big on work life balance. I really appreciate having my weekends and I try really hard to put away social media and be present with my family and friends. I set time for work and time for myself, which I’m still learning to do and saying no when it is necessary for yourself.
Who inspires you in the creative field of hairdressing and why?
We are so lucky because social media is such an incredible platform to learn from and we have such an inspiring community. I find myself always looking back at Dee Attwood’s AHIA Creative winning collection. I was so inspired by that. Such incredible colour and shapes and texture. It was visually so interesting and I felt the more you looked the more you found new things. I find inspiration everywhere but definitely from the hairdressers that have pathed the way and have created incredible work time and time again.
If you could spend a day with anyone from a business or lifestyle mentorship perspective who would it be and why?
Sophia Hilton from Not Another Salon, I think she is amazing and so genuine and has such incredible values and beliefs. I think it would be so fun to just spend a day with her and learn as much as I can.
How important are competitions and awards to you?
Competitions and awards are just an added bonus. I love salon life and being with my clients. Competitions are something that just gives me a goal to work towards and helps me by pushing me out of my comfort zone. It’s exciting and amazing to put yourself and your work out there.
Can you tell us a little about what you are most looking forward to being a member of the Hot Shots team?
I’m most looking forward to all the mentoring we get from the industry’s greatest. I love learning so I’m just so excited to just soak it all up and make the most of it.
Where do you see yourself in 10 year’s time?
I have always dreamt of being an editorial stylist and styling hair for front covers of Vogue and being the hair director of fashion week and just creating hair that inspires the younger generation. I just want to keep giving and educating and see where it takes me in this fabulous industry.
FUN SNAPSHOT:
Worst fashion moment Falling for the Skirt over jeans 2000s trend! Worst Hair day When I tried to tone my hair when I was a 2nd year apprentice and it went green! Fav Destination Japan Fav Drink French Martini If you weren’t a hairdresser you would be an…. Artist or graphic designer for a magazine Hair Biz Year 15 Issue 6
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IN THE SAME LANGUAGE By Tom White
Same Same But Different is a team of innovators, dreamers, colour crafters, all working together to make a one-of-a-kind salon, and take ‘salon experience’ to that next level. Inclusivity and equality should not be something we just talk about, it’s something we should practice. A ‘hub for the good’ is how to describe our Melbourne Salon ‘Same Same But Different’, which has been built around 4 brand pillars… Honesty, Creativity, Diversity and Community. Every move and decision is dictated by our brand pillars. If an idea doesn’t contribute to making the world better or people’s lives better, we just simply won’t do it. The pillars a great reminder every day that we are fighting to help the industry progress. Our mission with these brand pillars is to tackle all issues head on and we plan on making some big noise about it. These are some of the things we implemented straight away. Honesty - it’s about simply that. Being honest with our guests, our colleagues and more importantly ourselves. Being that open that you understand your own flaws and are humble enough to accept and improve. Being honest with our sustainability, showing how we help the environment and holding all companies accountable to their sustainable pledges. Creativity – We are always aiming to reinvent or create. Not just hair but creativity within our lives. It’s about self-expression and constantly evolving, always aiming to be your best. Finding new ways to move forward and never being scared of the unknown. Diversity – We care for everyone and anyone, we don’t judge, and we promote equality. Everyone deserves to be loved upon and cared for no matter their race or gender. For some reason there are still people out there that don’t get this, so we are here to scream and shout about the social injustices experienced within our nation, but also promoting the beauty of a multicultural society and that love is love!! 40
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Community – we are here to serve and lead our community. Hairdressing salons used to be the pillar of the community, and that has been lost. Well, we are bringing that back. We have committed to promote local business’, support, and advertise local business’ and help our guests get their business’ out there and connect them with like-minded salon guests. We are also collaborating with local artists and giving them our space for free to advertise their art. This will be covering all aspects of art. Singing, painters, indigenous artists, literally anyone can use our space. Giving each artist a platform to get their work out there without having to outlay cash for a site or venue to exhibit. We are connecting with the entire community and bringing people together. My colleagues are the most important entity in my professional life , I want all employees to have a great life. A happy work life balance. Hairdressing is renowned for anti-social work hours, so by only trading 4 days a week, this changes that! and we can still service all of our guests due to 3 late nights on Tues Wed Thurs and shutting at 6pm on a Friday. We need more young people entering the industry, they want freedom to live their lives. This goes a long way to offering that! Let us take you through who we are and why we make a great team. We aren’t just a salon; we
are a movement. We will always advocate and practice equality, diversity, and sustainability! Everything we do, every decision we make, as a collective, is to better the world and our community. We have gender-neutral pricing. This means everyone gets charged the same for a haircut, we believe in charging for time, not charging based on your gender. We have created a judgement free space where we celebrate what makes you, uniquely you. We will always deliver the same level of expertise and care in every service, for everybody, at all times. Over 90% of everything we use in the salon is recycled or a recycled material. We will keep working to find solutions for unsustainable materials as we try to do our bit to help the environment and preserve our planet. We use Salon Waste Systems, an Australian owned company, that collect all our waste, from the foil we use, the tubes your colour comes in, even the chemical wastage, and recycles or disposes of it correctly to reduce the footprint the hair and fashion industry leaves. Our salon partners, EVO, DAVINES and OLAPLEX align with our values. From evo Hue-Verse botanical colour to Davines’ reforestation programs and everything else in between, as a collective, we are all making a difference.
LET’S MEET THE TEAM! Kylie AKA Vallance. Salon Coordinator She is the glue that sticks everything together! A lover of the Melbourne culture after moving here from country NSW, especially the op shopping and fashion. Kylie, in her own words, “has an addiction to hair products”, (seriously there isn’t a product she hasn’t tried or bought), and has a profound knowledge of them all, and even though she isn’t a hairdresser, her desire to help people achieve their goals is incredible and will give you confidence in her recommendations. Your first and last point of contact at SSBD. Becc AKA Tronage. Principal Stylist Moving over the ditch from Hobart to live in Melbourne definitely reignited my passion for hair, says Becc..especially in the sense of client relationships and the trust and loyalty that is formed. My passion is human connection and healthy hair plus my 100% devotion to making a difference, and we have the ability to ensure that happens at s.s.b.d with our brand pillars enveloping everything we as a team stand for. We are a part of a company that wants to make the world a better, safer place and care for its diverse communities. My team are everything to me and, as a principal stylist, to see them succeed and grow is a constant career highlight. Who knows where my career will take me, but 1 thing is for sure, as long as I get to love on people and make them happy, I’m happy. Claire AKA Bear. Advanced Stylist Hairdressing wasn’t always my first choice; says Claire… I wanted a career in art. It wasn’t until I started learning colour that I found my creative outlet and felt the passion for making people smile with my colour palette! Working at SSBD has really changed me as a stylist but also as a person I’ve been able to stand by an amazing boss who has the same passions in changing the industry. Now I’ve been in the industry for 11 years it’s time to push myself to the next level and I know that I’ve got the team to support me along the way. I am BLEACH OBSESSED!! My ultimate goal would be to teach my colour knowledge and techniques to inspire others on multiple platforms.
Jorgie AKA Jorge. Advanced Stylist I entered into the hairdressing industry after doing a Diploma in Beauty and knowing it was almost right, says Jorgie… I just knew I wanted to help people feel amazing, I just knew I needed to be able to talk a little more. I was 19 and had no idea what to expect, but boy it didn’t disappoint. I’m now almost 27 and have the best love, education, support and friendships from clients and my team. SSBD has built a community of heart and soul based on equality, diversity, and sustainability. I truly believe you can feel it when you walk through the door. I would say I love everything about our craft, but I’m really into natural looks right now. Whether that’s seamless balayage, complimentary hues or baby-lights. It’s whatever is natural for who is in my chair. If you feel like the ‘best you’ is with blue hair, then let’s go blue! I must say I love doing copper tones, it’s a proper vibe for me I want to experience as many facets of our industry as possible. I want to travel with work, for education and brand shoots, gain management skills to run a salon, learn how to strengthen a team and build people up to feel unstoppable. Shanna AKA Batman. Senior Stylist Originally from Tasmania, I made the decision 4 years ago to move to Melbourne and was lucky enough to find myself at a salon like Same Same But Different, says Shanna. I started as a fresh, 1st year apprentice and finally qualified after delays with Covid Lockdowns. Every day I wake up excited to go to work. I’m surrounded by talented stylists who are like family to me and clients I’ve built trust with. SSBD stands for everything I believe in honesty, community, creativity, and diversity. I always know my opinion matters within the building of the company and that I will be given opportunities to reach my goals whether they be professional or personal. I’m passionate about balayage/blondes and styling. I continue to educate myself more and work towards more photo collections of my own, live shows and shoots. Tegan AKA Tegs. Advanced Stylist My career is pretty great, says Tegan. I work with an awesome leader and my teammates are my close friends. Our ethics are otherworldly and it’s something that the whole team likes to shout out loud.
My personal favourite, is being inclusive on all fronts, gender, hair types and skin colours. We are determined to promote diversity and equality every day! With us being in the lockdown capital of the world, Melbourne, I was just itching to get back in the salon so I could see my clients faces and get back to doing seamless blended colours. I like to be diverse in my knowledge as a hairdresser, so I love any new trend and I do my best to stay updated by always educating myself and changing techniques often. I want to be the best I can be! One day I hope to own my own salon, and take away the integrity that I have learnt from my coworkers and my boss, who I have seen grow in big ways since before the birth of SSBD. We are extremely fortunate to work where we do! SHANNON AKA Knowlsey . Emerging Stylist Lovingly known as ‘Knowsley’, Shannon is an Emerging Stylist loaded full of talent and determination. While she can’t sing like Knowlsey she certainly has an eye for all aspects of hairdressing. You will be seeing a lot of her on the floor. And finally,…TOM WHITE Salon Director
(Australian Men’s Hairdresser of the Year and multiple finalist for Australian Educator of the Year. Tom has cemented himself as a leader in the industry and now brings Same Same But Different to the community. He and his crew share the same common goal, to add value whichever way possible to the community they serve. Known for his precise haircutting techniques, innovative business and educational ideas, Tom is a person that stands up for what he believes in and is dedicated to producing an inclusive environment for his team and guests which anyone and everyone can enjoy!) The best thing about Same Same but Different is the crew that we have, says Tom. All of the team have contributed to the makeup of the salon and what we stand for, all of our values and beliefs align. You can see that in our brand pillars that we created together, Honesty, Community, Diversity and Creativity. These are the foundation this company is built on and what the company will always advocate. We are all on the same mission and we are going make as much noise about it as possible to get our message across. Hair Biz Year 15 Issue 6
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Y L L A IC T E G O L O P A UN
By Louise May
WAK The Salon started as a home-based salon business in 2013 and partners Wade Ambler and Karl Fjeseth, have since built the WAK Brand to a 240sqm commercial salon with 14 stations and a team of 8. This powerhouse duo have a diverse background encompassing all things hair and combined represent a story made for success. Wade has worked all over the world from Newcastle to New York. Trained by the best, he started his hair and makeup career in 2004 and has competed nationally and internationally, receiving accolades such as IHS Australian Hairdresser of the Year and two times oceanic grand master. With over 120 trophies and accolades Wade is one of the most awarded hairdressers in Australia expanding his portfolio and experience by working for some of Australia’s biggest brands and working backstage with celebrities such as Lady Gaga, David Guetta and Kelly Rowland. Karl originally from Adelaide, moved to NSW in 2010 to study makeup artistry and soon after completing his course he moved to Sydney to build his book, working with big Australian brands. Karl’s passion is colour and is an expert in colour correction; a maestro in high end beauty photography, where his work has been published in magazines such as Cosmo, Grazia & Vogue Italia. In 2011 Karl started hairdressing at one of Sydney’s high end day spa’s and progressed to opening up shop in Newcastle’s CBD. Wade never wanted to open a salon as he was always pretty scared about the business side of things. He had a creative mind and an eye for marketing but doubted he had all it took to run a successful business. Karl , however, is very
business minded and a problem solver; the one who crunches the numbers and keeps the salon going on the back end, so collectively they make an awesome partnership.
KARL FJESETH
WADE AMBLER
Wade says…”We have always believed that the consistency of our branding and social media is a huge reason as to why the business has been so successful, and posting quality content is what has led our brand to grow our Instagram following to over 20k followers. Social media is so important to any business, but especially in our industry, as you don’t want to be left behind. It’s hard to keep up with the trends and where fashion is heading, but we found that most of our inspiration comes from our own backyard, working with a young team will always keep you on your toes, but we think it is very important to listen to the team and what our clients are loving, which is why we decided to constantly expand our retail offerings in salon. 2020 was hard for our industry, and it made us realise that social media and moving and expanding the business online was what we needed to be able to survive. We were posting on Instagram to sell retail, to be able to pay our rent and keep our space and realised a ‘niche’ of
what our clients were asking for, which was “on trend” Hair Accessories, which we were selling hundreds of a month in salon.” Launching www.gimmemorehairstore.com during the most recent lockdown, after years or sourcing hundreds of types of hair accessories to meet their clients wants and needs, the concept of this additional business venture was to simplify the process of salons and other businesses, to sell on trend Hair Accessories for an affordable price with high profit margins. “As branding is very important to us,” says Wade, “we have professional images available of all our accessories to download by link, so it makes it easy for our stockist to advertise on their social platforms. This concept has taken off, and to date we have over 30 salon stockists all over Australia. Selling online gives our team and stockists job stability and helps us in times like recently when online sales driven by social media and branding is what solely helped our business survive through the last 2 years. With their brand definitely going from strength to strength, Hair Biz Editor Louise May spent some time with Wade and Karl to learn more about their story.
Share with us some of the biggest challenges you’ve faced along the journey and how you overcame these, what’s the most challenging aspect?
We have dealt with a multitude of things from staff walk outs to our house burning down, and what we have learnt after facing these things that have happened, is you need to focus through the fatigue and disappointment and really knuckle down and think about what you really want and how you are going to achieve it. 42
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Who were your industry heroes in your early years and who inspires you today?
When I was younger (says Wade) my number one inspiration was the king of hair Vidal Sassoon. His ability to think outside the box and push the envelope always has and always will inspire me. Nowadays, I’m so inspired by my peers and the way they approach things, especially in the social media world. I admire Natalie Anne, Mia De Vries from Secret Fox Education and Nicole Healy AKA Melbourne hair blogger. Their passion for the industry and ability to adapt to change is what I strive for, and although Karl and I are both men in business, there is something super inspiring about seeing women like this, conquering, and climbing in our ever-changing industry.
What do you enjoy most about your business, team, or clients?
Our favourite thing about our salon Is how different our clients and staff are, everyone has their own personality and vibe and I really think our salon encourages that.
Why do you feel your partnership works so well?
Our partnership works so well, because we are so different, which is definitely a benefit in our partnership. We play to our strengths, and work hard on what we’re good at, and those things we are not good at, we outsource. It definitely has its hard moments, but we are so proud of what we have built in such a short time.
What would you say are the core values which define your business and leadership style?
Approachability is super important, we think everyone finds it a bit difficult with the hierarchy between boss and staff, but we like to think that our team feel comfortable talking to us about anything, and we are always happy to help in any way we can. Everyone is on a different journey and mental health is something that people don’t talk about. Both Karl and I struggle with mental health, and to expect our staff not to have the same struggles is unrealistic. Our team have gone through a multitude of difficult things, whether it be breakups, losing family members or friends, as well as many other things, and it’s about being compassionate and understanding that sometimes people just need an ear to listen and someone to help them out, because even though we are their boss, in the end we are all humans, and all have struggles.
How do you find, keep, and grow high performing staff?
We believe that above all else, that personality is paramount. You can teach anyone skills, but you can’t change their personality. Our team is so important to us, and we always pay attention when hiring new staff, if the team culture and dynamic changes in a negative way we make sure that we address it immediately. Our team are like our family, and it’s hard to have those boundaries between being close, but also being a boss... Compassion is so important.
We always love to acknowledge hard work, buy them gifts, as well as little treats sporadically to show them how much we appreciate them
How do you develop your team to help them be the best they can be?
Education is key! we have one on one trainers, as well as a multitude of external education available to our staff, which is all covered by us, because you’re only as good as your team. We pay attention and know that certain staff are more interested in different areas, and we like to nurture that.
What has been your greatest lesson or piece of advice along your business journey?
Try to avoid finance or credit, and don’t live outside your means. We have never had an account with any company, or for anything business related. Our first salon fit out was under 10k of our own money, and even our fit out and expansion which was over 200k we also saved for this, and pay for everything when it happens, even down to our stock. We pay as we go, we have always tried to keep a retainer, just in case.
What advice would you give others who dream of building an impactful brand?
SOCIAL MEDIA, SOCIAL MEDIA, SOCIAL MEDIA! We have tried radio advertising, print advertising, you name it… but investing time and education into learning the ins and outs of social media, is what has taken our brand from two guys wanting to open a little salon, to be able to not have to answer to anybody, to now being one of the most soughtafter salons in our area, with the highest Instagram following in our city!
What’s on the agenda for the future?
We are all about growth. But growth to us is not about opening more salons or having a bigger team, it’s about utilising what you have in front of you and figuring out how to expand on it in more ways than one. We work to live, that’s why building multiple streams of income through our brand is the approach that we are taking. Hair Biz Year 15 Issue 6
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KAO SALON DIVISION WELCOMES
ZORBA HAIR & PC HAIR SALONS
KAO Salon Division is thrilled to welcome Queensland’s Zorba Hair and PC Hair Salons as Salon Partners to the Kao Salon Division. A family business, proudly owned by Peter Kotis and run by his daughters Kaliopi and Anna, Zorba Hair is based in Westfield Carindale with PC Hair Salons at two locations including Westfield Garden City and Westfield Chermside.
to revolutionising the hairdressing industry by introducing multiple retail brand options into a hair salon, the creation of Hair TV and so many other ideas along the way! Zorba has always been the constant in an everchanging industry, always putting the care of the clients first. A true family unit, run by the family, staffed by beautiful stylists that have maintained the family unit, and visited by clients who have become family. Peter Kotis brought his European expertise to Zorba Hair establishing his business in Queensland in 1965. Zorba Hair has a rich history providing professional hair services for the whole family. Kotis has greatly influenced the Australian Hair Industry through his visionary approach to business and the establishment of in-salon retail concepts. “I established the business always focusing on loyalty and care, the two philosophies that have made our business thrive for so many years. These are the same two attributes I see with Kao Salon Australia. A family that highlights loyalty and shines with car,” said Peter Kotis on the new partnership with Kao Salon Division. In the incredibly capable hands of his daughters Kaliopi and Anna, the business is continuing to push forward and break new ground, with ambitious plans for the launch of their e-commerce store, Glam Box, earmarked for 2021. We caught up with Peter Kotis and daughters Anna and Kaliopi of Zorba Hair & PC Hair Salons to find out a little more about their story.
Zorba Hair has been a success story in Queensland for the last 41 years. What has been the secret to your success?
The secret to Zorba’s success has been constant innovation. From the first ‘His and Hers Salon’, 44
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What has been your greatest challenge?
The greatest challenge is always maintaining. Sometimes it’s easy to climb to the top but hard to stay there. Zorba’s constant level of care has ensured an amazing business over 41 years.
You’re seen as an industry pioneer. What do you think has been the most significant development in your business over the years?
Our most significant achievement over the years would have to be the successful maintenance of both sides of our business, in service and retail. Both facets are very strong and very consistent, and our true belief is that you can’t have great hair without great products! We take great care in analysing the hair and prescribing the best personalised regime for each of our clients therefore giving them the best end result. Our retail consultants undergo as much training as our stylists to ensure their knowledge of all brands and their technologies is the best it can be
You established PC Hair Salons in 1999, how does this salon group differ from Zorba Hair?
PC Hair started as Price Cutters, a faster pace more affordable salon group that still created great hair but at a lower price point. It was ideal for the time, but things change, and Price Cutters was redesigned to be a more
service-based salon, providing more services at still a reasonable price, and still offering a large retail option for our clients. The PC brand has also evolved into our first online store business.
You’ve recently joined the Kao Salon Division with hair brands Goldwell & KMS. What motivated you to bring these brands to your salons?
We’ve always been loyal stockists of the Goldwell and KMS family, for almost 40 years. We truly feel that the Kao Salon Division in Australia is an amazing representation of what a partnership should be. Our families align and we feel privileged to be a part of such a wonderful group of people and products.
What do you value most in your partnership with Kao?
We definitely value loyalty most in our partnership with Kao. We want to do the best job we can in our business and value that the team are there to support us no matter how big the challenges are for us all to be a successful team.
How would your team describe you?
Our team would definitely describe us as family (or at least that’s how we describe them!). We are an extremely busy salon, and we appreciate how hard we work as a team to get the best results always.
What’s next for Zorba Hair & PC Hair Salons?
We have some amazing things coming to our brands and can’t wait to share our newest member to our family Glam Box. Glam Box is our new online store launching later this year and will offer exciting new ways to retail online. We can’t wait to share it with everyone!
Shop. Learn. Compete. Connect
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Book your tickets at hairfestival.com.au SUPPORTED BY:
@HairFestivalAustralia @hair_festival
Ally Nischler has been in the industry for over 30 years, working in well-known salon ‘Nischler’, in Hobart, with her brother Matt, for 21 years. Just 3 years ago she took the opportunity to open her own boutique salon, Ally Nischler Hair, and while she has always been interested in the artistry of hairdressing, since going out on her own, her creativity has been unleashed! We caught up with Ally to have a chat about her transition from large salon to sole operator and also talk about her recent work using milk_shake colour.
Coming from a very large salon with the opportunity to bounce ideas off others, do you feel that by working solo you are restricted in this aspect in any way?
I always enjoyed the collaborative nature of working in a very creative environment and being able to bounce ideas off of other talented artists. However, since flying solo I have been able to embrace the challenge of trusting my own creative intuition. This opportunity has given me the freedom to explore any and all ideas, in order to realise a vision.
Over this past year you have put together two amazing hair collections. Can you tell us about them and how they differ?
Before I even started considering the first collection this year, I knew that I wanted to give women from other cultural backgrounds relatable images they could identify with. Using geometric shapes and a fusion of colours, I wanted to celebrate the diversity that surrounds us. For the next collection, I really wanted to incorporate playful, retro vogue shapes and textures, with a quirky, futuristic spin, all tied together with deliberate colour placement. Being a very in demand hairdresser with a gorgeous inner city boutique salon, how do you find the time outside of the regular ‘grind’ to take on these amazing projects? I feel very lucky in that I love what I do, and these projects energise me, not only in a professional way, but personally and emotionally. My family is extremely supportive, especially when preparing for a new collection, and this energy fuels me, both in the salon, and at home.
We noticed that milk_shake USA chose one of your collection pictures this year to include in their national education calendar. That level of recognition must have been exciting for you? It was really exciting to receive recognition for my work, and also the validation that I can trust my instincts, of being able to visualise a look in my head, and then replicate it faithfully. Of course, 46
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this has been helped by using the milk_shake colour range, which has certainly helped in delivering the high fashion results I have envisaged.
Have you entered your collections into any types of awards and if so, have you been a finalist or winner?
Prior to opening Ally Nischler Hair, I regularly participated in national competitions, both photographic and live, and was lucky enough to win a number of awards over the journey. Currently however, I am enjoying the freedom of being able to explore looks without rules or having to reflect current trends, both for myself, and for anyone that is interested in what I do. Who knows what the future may hold though… Watch this space!
For everyone that follows your socials and is fascinated to see more of your amazing work, can you share if you have any other exciting projects planned in the near future?
One of the reasons that I love working in the hair industry, is that I am able to satisfy so many creative needs. Seeing my clients walk out of the salon happy is extremely rewarding, however I also love the thrill of bringing my imagination to life in these collections. So, you haven’t seen the last of me. In fact, I am currently working on a new idea that is really pushing the boundaries of hair art, and I cannot wait to share it with everyone.
ON T HE U P W IT H E R R O L DO UG L A S M B E
MEET
STEPHANIE BACELIC
Hairdressing chooses you like a bolt of lightning, and for me it struck at the age of just 10. Over 40 years later I’m still devoting everything I’ve got to this incredible industry. It’s been my lifelong ambition to represent this craft, and today when covid allows, I travel the world doing just that.
Globally recognised and with a host of awards and accolades – the most recent being International Hairdresser of the Year 2021, I also hold the prestigious title of Patron of Honour for the Fellowship for British Hairdressing – one of only four other hair stylists ever chosen to receive it. Whether on stage, behind the scenes at a shoot, educating, or acting as an ambassador, I continue to translate my passion and dedication into showcasing the best of global hairdressing. I’ve even been described as the King of Hair. I don’t know about that. But if you want to call me an icon, I’ll definitely take that compliment. In 2008 I achieved the ultimate honour when I received an MBE from HM The Queen for education and services to the hairdressing industry. Being recognised for my commitment to this professional has to be the pinnacle of all I’ve accomplished. In recognition of the emerging global talent surrounding me, my next key project is to bring you this feature. ON THE UP with Errol Douglas MBE is going to be spotlighting some of those talented individuals that are, most definitely the ones to watch. I had the good fortune to meet Stephanie Bacelic on a not so recent trip to London and since this time we’ve kept in contact, becoming firm friends. Stephanie has been hairdressing for 16 years, starting as an apprentice at the age of 15 she has literally lived and breathed the industry ever since. Currently you can find her working alongside her mum at her salon Chiseled Hair in Melbourne. As well as hairdressing, Stephanie enjoys the role of fitness coach which she feels is a very important part of her life. “My job is twofold”, says Stephanie, “I help people to glow both inside and out.” Stephanie has worked with some pretty incredible hairdressers in her time. Starting her career at Biba Hair in Melbourne, she 50
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learned the Sassoon way of hair, which has given her the most amazing foundational skills and fuelled a desire in me to want to learn and grow more. From there she worked alongside Joey Scandizzo and his team for almost 8 years, touring and styling with GHD hair, presenting on stages at Hair Expo, working with brands like Excellent Edges and more. She was also lucky enough to be able to shoot and work along with Andrew O’Toole who shot her winning image for Wella TrendVision which then saw her winning Young Talent and representing Australia in Madrid. “This was such a big highlight in my career as the winner for the colour category was her mum Sanja Scher, being able to experience this with her on an international stage was, she says, truly incredible.” Stephanie then took her skills overseas to London which is where we met and we’ve since become close friends. Working for herself in London she was lucky enough to experience the rushes of Fashion Weeks, collaborating with creatives all over the world, learning from so many amazing hair experts in the British Fellowship of Hairdressing, she grew overall into a more confident stylist. Her career so far has been nothing short of amazing, she’s just shot a collection for the Australian Hair & Fashion Awards 2021, and is planning on entering Victorian Hairdresser of the Year, which she’s extremely excited and proud of. I cannot wait to see what the next couple of years have installed for her. She plans on hopefully travelling overseas again for work and to network with other creatives, creating an online course so she can teach a wider audience and just have fun! I asked Stephanie if there was one piece of advice she would give to the younger generation: “Never compare your journey to anyone else’s, the sky’s the limit, surround yourself with people who bring you up, support you and help you believe that anything you want is possible. Know your why and never give up on you.”
Over the next few issues of HAIRBIZ, special guest contributor, Errol Douglas MBE, spotlights some young talented individuals that are, “On The Up” and the ones to watch!
FUN FIVE MINUTES What’s your perfect 9-5?
My day usually starts at 5am, I wake up, watch the sunrise, exercise, fuel my body with good food so I’m ready for the day in the salon with my amazing team and clients. I already live in my perfect day. Just add in a beach swim and family and friends.
What has been the most favourite workday in your life to date – and why, what was so special about it?
I don’t have one specific date but a highlight in my career was moving to London in 2013 to work and live for 5 years. I met you Errol, my amazing friend and mentor, and joined the Fellowship of British Hairdressing.
What is the most favourite aspect of your hairdressing career, what part of hairdressing do you enjoy most and why, and how much time can you allocate to it.
I love making people fall in love with their hair, and the look on their face when they see it for the first time. Creating beautiful hair and making people feel amazing is what it’s all about.
If you could make a wish and have a 1-2-1 with any hairdresser, who would you pick and why?
I can’t pick one but here are two: Eugene Souleiman, because I have never had the pleasure of meeting him and I would love to learn from him and of course you Errol!, because it’s been so long due to not being able to travel, I can’t wait to work together again and create hair magic!
What would be your advice to other young people considering a career in hairdressing?
Network, always be open to learning and growing, surround yourself with people you look up to in the industry, don’t be afraid to put yourself out there.
How do you see your next 5 years in hairdressing spanning out?
I would love to be able to teach the younger generation, and hopefully travel overseas again to work on fashion weeks with some of my amazing friends and mentors.
If there is a special technique you feel you could be better at (in hairdressing), what would it be?
I believe in constant and neverending growth, one area of hairdressing I would love to learn and grow in is afro styling. On a global platform who is that you most admire in hairdressing and why? Name 2 people for different talents. My mum, Sanja Scher. She is incredible, I have and always will admire her work ethic, creativity and just love for the industry. Again, my good friend and mentor you of course, from the moment we met in London on a shoot with Andrew O’toole we have been great friends. Your support and encouragement to go for what you want is admirable. Thank you.
What are the wisest words you have ever adhered to!
Never compare your journey to anyone else’s. It is really hard these days with social media and everything being so accessible to us, I feel it can give really warped expectations on life timelines. This is something I never want to focus on, my journey is my own, comparison is the thief of joy.
What is your go-to hair product in the salon, one that you simply can’t live without?
Any heat protection product! In a world filled with heat styling this is something all of my clients use to help protect their hair from all of the elements.
When did you realise that you actually wanted to be a hairdresser?
My mum is an amazing hairdresser, and I grew up in the industry, I knew from a very young age and started my apprenticeship when I was 15. I love my job and the creative industry.
What’s the best book you’ve ever read?
A great book I have read is ‘Start with Why’ by Simon Sinek, it’s a brilliant book which gets you thinking and asking yourself questions about your Why’s, why you do what you do, why you don’t follow through, why you do, and so on. It’s a must read in my opinion.
What’s the greatest film you’ve ever watched?
Not really a film as such, more of a documentary, but any David Attenborough episode or film, I love animals and nature, the world is beautiful.
In the performing arts, what presentation literally blew you away?
A performance I have watched which really brought back some amazing childhood memories is The Lion King in London, I went with my cousins, and it just reminded us all of when we were watching it together growing up.
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THE OPEN EYE with Robert Masciave
SYLVESTRE FINOLD
Hair Biz are proud to be the host of Roberts’ journey as he interviews fellow connoisseurs of the avantgarde in a series of features – in this issue he meets the award winning Sylvestre Finold.
Celebrating 21 years as founder of Metropolis Hairdressing – a true destination for their 3,000 clients. It is his love and passion for the avantgarde however that has put has earned him international acclaim. “Outside of the salon I have always used hair as a form of expression that in turn makes sense of what I do with hair. Over the course of the next few months, I will be speaking with like-minded people and asking them to share their experiences. I am curious to see what their point of view is, what they have learned from it – did it notice the way that they see things? Does it make them think outside the box? Does it increase your problem-solving skills? Does it make you more creative? I know what it did for me, I know what it does to me, I know the benefit I just want to find out if it is the same for everyone.”
Sylvestre Finold
Rolling back the years, when did you first take a walk on the wild side and enter the world that is avantgarde?
I first discovered Avant Garde when I joined TONI&GUY 9 years ago. I was going to the TONI&GUY Academy every Tuesday as a member of the TONI&GUY Art Team and one day Chie and Indira were looking for assistants. I put my hand up without any clue of the merits of avantgarde and that’s when my love for avantgarde began.
What made you delve into this creative side of hairdressing?
As soon as I started assisting Chie and Indira, I was surrounded by all these hugely creative, (weird) and wonderful hairstyles and I just felt connected straight away. I was fascinated, intrigued, and became really interested in this aspect of hairdressing. I guess it was my curiosity that made me delve more.
What do you think Avant Garde has taught you?
Patience. How to look at things differently. To be able to make a judgement.
Who do you most feel inspired by – hairdressing wise?
I felt truly inspired by Chie and Indiras’ work because they are the two people responsible for opening up my eyes into this whole new world.
Where do you get your inspiration outside of hairdressing?
I get all my inspiration from social media to be honest. It’s a free tool where you can see what is happening anywhere in the world. You can find some incredible artists like wood carvers, paper cutting artists, painters, digital artists, its’ endless. My phone has a very extensive library of images where I save every interesting image I find!
Do you think it’s an invaluable asset to have?
Avant Garde is something that it will take years to perfect and to develop your own taste. I always compare it to boxing – to become a great boxer you must train all the time and do all • cont’d over page
• cont’d from page 53
types of exercises, it’s an investment. I am so happy that I got into Avant Garde as it’s different from anything else in hairdressing and so it is an invaluable asset to have because of the manner of investment you put into it.
I personally feel that my job as visagiste really does come into play with Avant Garde hairdressing – is this the same for you?
I agree one hundred percent! Not everybody can carry an Avant Garde look and it’s not even that simple as to find the prettiest girl. You need a model with great features, great character, also someone that feels comfortable with the look – and that’s when you can apply your visagiste skills.
How important is it to teach Avant Garde and what role does it play in the national curriculum?
Avant Garde is definitely something people should learn if they can. Yes of course it’s something you will not do in the salon but the opportunities you can get as an Avant Garde artist are unbelievable. It opens so many doors. Thanks to Avant Garde I’ve been working on music videos, films and have travelled to some amazing countries getting paid to do something I love. I think it’s a really important that people stay creative and push themselves to learn different skills otherwise everything becomes too formal.
If you had to choose, what is it that you most like about avantgarde hairdressing? The part I love most about Avant Garde is when you’ve been spending so much time mastering a specific technique and you nail it! That feeling is incomparable! Also, I love the discoveries you make during that journey, how you become more open to different techniques – the more you create – the more you discover.
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Hair Biz Year 15 Issue 6
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COLOURIST REALITY VS. CLIENT EXPECTATIONS By Kristie Kesic
With so many salons being in lockdown for an extensive amount of time, clients have lived with the reality of not being able to get their hair done. These clients have been left with grey hair, long regrowth, faded out fashion tints and platinum blondes that look more like balayage. It is more evident than ever how much hairdressers are valued, most clients realising they can’t colour their hair at home. Clients have realised it’s not as easy as slapping on a colour to cover the regrowth and there is science and skilled technique that goes into each application. However, with this realisation comes heightened client expectation for us to deliver the results they expect. Even if those result are unachievable. As colourists, we need to remember our fundamentals when dealing with these expectations. We need to stay true to the reality of what colour can do and what can be achieved in each sitting. We then must balance this against client expectations. Consultation and communication are key. This is always the case but it’s even more important than ever when we are dealing with colours 56
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that are well overdue. Give yourself extra time for a consultation to explain the process to the desired result to your client. Remember that they don’t speak our language, and they shouldn’t have to. It’s up to us to explain our processes in a way the client will understand and appreciate. Unfortunately, we don’t have magic wands; we can’t create the impossible, so always under promise and over deliver. Let’s look at a few scenarios that so many are dealing with.
LONG REGROWTH
Our regrowth clients. The bread-and-butter client of the salon, ever so loyal. They normally visit every 4-6 weeks. When the regrowth is up to 1.5cm the result is predictable each time. But now the client has 3-4 months’ worth of regrowth. The growth has gone beyond what we call the heat band of the scalp.
(NB) Heat band is the name we give to the area of hair that sits from the root to 1.5 cm down the hair shaft. It refers to the zone beyond the surface in which our scalp naturally produces heat. When this happens and the regrowth is extensive, it is harder to get a nice clean result or lift (not impossible) and you may need to do what we call a virgin application
TECHNIQUE 1:
Apply the product to the mids of the hair leaving the heat band zone out. Once this is complete than go back and apply the colour to the heat band zone. Make sure you check with your product company as to how long you would allow the mid colour to process before you go back and apply the heat band zone as this may vary. When using this technique for our
extra-long scalp bleach regrowth applications, I would use the mid-lengths as a visual guide for the timing of the heat band zone application. When the mid-lengths have lightened to half the level of desired levels of lift, I would then apply to the regrowth heat band zone. Again, this is up to colourist discretion. Trust your knowledge. If the colour is processing very quickly or taking a long time adjust technique accordingly. Why: We do this because that heat band zone will process faster because of the natural heat emitted from the scalp. The hair that is not exposed to that natural band of heat will take longer to process. This means if product was applied to the entire length of the extensive regrowth and rinsed at the same time it will produce an uneven result.
TECHNIQUE 2:
This technique is particularly helpful when dealing with dark regrowth and a client with the desired shade 2-3 shades lighter that can be achieved by using a tint colour. Rather than doing a virgin application This technique involves using 2 different strengths of peroxide. First apply the normal desired colour with the corresponding peroxide from the roots to the up to the 1.5cm regrowth mark. Then from the 1.5cm mark through the remaining regrowth, apply a second colour with the same target shade, but mixed with peroxide one strength higher. For example: Formula One- Mix 6/2 with 6%, Formula Two- Mix 6/2 with 9%. Why: We do this because the formula in the heat band zone will process faster and lighter because of the heat. We can create the same result by upping the peroxide level for the formula going on the hair that isn’t in the heat band zone. Dark colour has been put on the hair to cover regrowth. We are bound to encounter some clients that have been desperate and have chosen to selfapplicate a semi over their hair in an attempt to cover regrowth, or gone darker with the justification “It’s ok, they can just colour it back blonde after.” I’m sure everyone is seeing a significant number of colour corrections. First and foremost, when it comes to colour correction is it extremely important to establish the history of the hair. This will 100% determine what you can do with the hair whilst maintaining hair (and your reputations) integrity. If the hair is blonde underneath that dark colour, you must ask yourself: Would I bleach over those ends if it was the preexisting blonde colour sitting in my chair right now? If the answer if no, the answer to going lighter is no. Why? Because although you are seeing dark on the outside of that hair, the resulting
condition of any previous lightening is still lurking underneath. You need to explain the ‘why’ to your client rather than just saying no. Once you have established the history of your client’s hair and you are comfortable to proceed with lightening, it’s extremely important we revisit our lightening curve. This is also where an extensive consultation is going to be your best friend when talking to clients and dealing with reality vs expectation. Sometimes it is warranted and needed to give a quick science 101 lesson to clients. A quick explanation of underlying pigment when you are explaining the process of why they can’t go back to blonde in a day (even if it’s a semi) is often necessary. Generally, they won’t want to hear the word no, especially because they are so excited to feel fabulous again and as far as they know celebrities can do it. This is where a thorough consultation and an explanation is much appreciated. Trust me once you get to the word orange, they start to pay attention to why you’re saying what you’re saying. One of my favourite visual when it comes to colour correction and going lighter is the many memes that float around our social media feeds. They are a tongue in cheek look at “If you are this” (black) you will need to be this (red, orange, yellow) before you can achieve this (blonde). One of my favourites is the mean girls meme. As hairdressers we find them funny and we just nod our head and think “Yessss, this is so true”, because we know what we know. However, clients don’t know that this is a reality, so these can be a great visual for clients to understand.
So back to our lightening curve. Always identify the level of your client’s hair first and then identify the desired colour level. Work out how many shades of lift are required and work from there. Once the hair has been lightened out, use the lightening curve as a tool to identify the level you have lifted the hair to by matching it to the corresponding underlying pigment. This will determine the colour you need to put on the hair. It’s important that you do not choose a colour that is lighter than the level it has lifted too, as this will not cover or balance the underlying pigment. Lightening beyond the desired level is also not advised, as this unnecessary lightening can compromise the hair and reduces the longevity of the desired shade. I love that clients can now fully respect and appreciate how important our industry is. They have had to accept that the truth is you just can’t colour your hair at home and expect the same results as we create in salon. This is wonderful for us, but it’s so important that we also remember that we don’t have magic wands. The reality is we can only perform to what the hair’s condition and history allows us to do and are also limited to what our products allow us to do. By respecting the process, initiating expert consultation, and balancing this alongside our clients expectations, we can ensure we are consistently delivering results that fulfil them. Kristie Kesic, Cobelle Creative
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KEEPING YOUR APPRENTICE ON TRACK
Anthony Gray
By Anthony Gray, MIG Training
MY APPRENTICE IS FALLING BEHIND IN THEIR TRAINING. WHAT SHOULD I DO? A full time Hairdressing or Barbering apprenticeship can be an intense journey for each apprentice with 28 and 26 units to be completed respectively over a 36-month duration. When you take on an apprentice the issues you might experience can usually be grouped into one of three areas. You may experience issues with: • The apprentice themselves, as commitment, application and passion can ebb and flow like all working relationships over the duration of the apprenticeship. • Your college, also known as the registered training organisation (RTO). The RTO delivers the formal training and assessment to your apprentice. This may be a TAFE or private provider. • The Australian Apprenticeship Support Network (AASN) provider who would have supported you with the contractual sign up off the apprentice as well as providing mentoring support and the management of Commonwealth incentives. Managing progression is a critical part of the partnership between RTO, the employer and apprentice. As with all successful partnership’s communication is key. Your RTO will regularly discuss the progression of your apprentice with you. In my extensive experience working with employers communication around progression is critical. As an employer if you are not provided up to date feedback on how your apprentice is tracking you will feel like you have no control over the training, and this makes it impossible to manage and be on top of the relationship with the apprentice. It is important to note that if your apprentice or trainee is falling behind, there is an obligation for the employer and/or training organisation to notify your Australian Apprenticeship Support Network provider (AASN) or the state training authority to work through your obligations. Importantly though before things get to this point there are a number of things that can be done to help your apprentice navigate the difficult world of work and study. 58
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We recommend that you try to resolve the issue first by following a few simple steps. In fact, if your issue cannot be resolved on your own and you need help from your RTO or state training authority both organisations will ask what steps you’ve already taken to try and resolve things in order to tread as gently as possible. The steps include: Identifying the issue. Work out exactly what the issue is. Then express it in words that make it solvable. The best tip I can give is to focus on the issue not the emotion or the person. The pressure can be too much for many apprentices if they feel it is personal. Identifying causes, consequences and contributors. Identifying who or what is causing the issue, who is contributing to it, who is affected by it, and what the consequence are. Again, listening without judgement or debate is the best advice. For many apprentices this is the first-time in a position that carries responsibility and accountability so working through what has contributed to the difficulties, what impacts are felt and who is affected is a wonderful learning and teaching opportunity. Brainstorm solutions with all parties. Making a list of all the possible ways you could solve the issue is an important step. You’re looking for a range of possibilities, both sensible and some not so sensible. Even at this point the best tip I can give is to still avoid judgement or debate of the solutions your apprentice has put forward. Choose a solution. Look at the solutions in turn, assessing both the positives and negatives of each one. The solution you choose should be one that you can put into practice and that will solve the issue. Consult others if you can’t
find a solution you are both happy with. The beauty of this step is that by considering the pros before the cons of each suggested solution avoids your apprentice feeling criticised. Plan the details. Once you’ve agreed on a solution, plan exactly how it will work. To plan, you can ask these questions: • Who will do what? • When will they do it? • What is needed to put the solution into action? Finally, evaluate the solution Remember that you’ll need to give the solution time to work and note that not all solutions will work. Sometimes you’ll need to try more than one solution to find that which works best for both the business and the apprentice. To evaluate you can ask these questions: • What has worked well? • What hasn’t worked so well? • What could you do differently to improve the solution? In a perfect world every new apprentice to your business will hit all the benchmarks you set both practically and in terms of the formal training. The reality though is that the habits and daily routines that are required in order to juggle work, study and personal life need to be learnt, reinforced and supported over the apprenticeship journey. Where possible it pays to sometimes take a step back and reflect on the mentors and employers who provided the initial guidance on your own professional journey. This reflection reinforces how important you are in the life of your apprentice and how the payoff from your investment is significant and lifelong.
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/QiqiGlobal
@qiqiglobal
COVER STORY
UNWRAP YOUR DESIRE THIS HOLIDAY SEASON. Make Christmas 2021 your client’s most gorgeous yet with the inspirational new Party Season Collection looks from ghd, created by Trade Ambassador, James Earnshaw. Composed of six seductive looks, the collection celebrates the skills of stylists with intricate detailing and classic techniques, powered by the ghd range of styling tools. Putting the stylist at the heart of the campaign, all six looks feature elevated finishes and unexpected details to create styles that showcase the expert touch. The result? High-impact party hair with individual twists that clients won’t be able to get anywhere else. The campaign’s creative director, ghd global education manager Amy Sontae, says: “This holiday season, we invite you to unwrap your styling skills and seduce your clients with sensual straight looks, wicked waves and captivating curls. We’re inspiring salons and stylists to create their client’s most desired styles with our unbeatable professional products and festive looks from James.” ghd elite salons are able to have these trend-led looks delivered both in-salon and virtually by the ANZ education team!
TWISTED TEMPTATION
Make shapes with a twisted take on the ponytail – the James Earnshaw trademark snatched pony, with a party-season update!
SOFT AND SEDUCTIVE
It’s all about full-bodied glamour in this faux-blow look: the definition of big, bouncy, beautiful hair.
WICKEDLY WAVY
Lustrous waves, packed with shine and sculpted to perfection, this waved look is crafted with the ghd max styler for effortless styling even on long, thick hair.
#ghdunwrapped
ghd helios™
ghd gift set
ghd deluxe gift set
GHD DESIRE COLLECTION TRANSFORMS HAIR INTO THE ULTIMATE OBJECT OF DESIRE WITH THE LIMITED-EDITION GHD DESIRE COLLECTION.
ghd gold®
ghd platinum+
Inspired by precious metals and jewels, the luxury collection features the ghd best-selling professional styling tools in a covetable colour palette of warm pewter tones, accompanied by deep emerald, velvet touch vanity cases.
GHD DELUXE LIMITED-EDITION GIFT SET
PRECIOUS PONY
Bringing 70s disco hair bang up to date, this dual-texture look combines a sleek crown with a voluminous curly pony – powered by the ghd helios™ hair dryer and diffuser. For a couture finish, gems are applied along the parting.
Fulfil her gifting desires this holiday season with the ghd deluxe gift set. Featuring the iconic ghd platinum+ SMART styler for 70% stronger hair+, 20% more shine++ and 2x more colour protection++, and the ghd helios professional hairdryer for ultimate styling control and 30% more shine.* Each styling tool is brushed with mesmerising warm pewter tones and deep pewter metallic accents and accompanied by a luxurious emerald velvet touch vanity case. This is the ultimate gift to unwrap this holiday season.
GHD PLATINUM+ LIMITED-EDITION STYLER GIFT SET
From covetable curls to sensually straight, create the most longed for styles this party season with the ghd platinum+ SMART styler. Featuring Ultra-zone technology that predicts the needs of your hair for a flawless finish, personalised to you. The ghd platinum+ styler protects the integrity of your hair without compromising on style, allowing for 70% stronger hair+, 20% more shine++ and 2x more colour protection++. The limited-edition styler is brushed in a luxurious pewter tone and presented in a luxurious emerald velvet touch vanity case.
SENSUALLY SMOOTH
High shine, straight lengths are a ghd staple – and with the ghd max, even thick and curly hair can get a sleek finish in no time; perfect for those party girls on the go.
GHD HELIOS™ LIMITED-EDITION PROFESSIONAL HAIRDRYER
Give the gift of a salon blow-dry with the ghd helios™ professional hair dryer in limited-edition pewter tone with a luxury deep-green dust bag. Featuring unique Aeroprecis technology and a bespoke contoured nozzle, the ghd helios professional hairdryer delivers fast drying, ultimate styling results and 30% more shine.*
STYLE GIFT SET LIMITED-EDITION
Exclusive ghd desire velvet touch washbag in deep emerald green with must-have styling accessories; ghd bodyguard heat protect spray and a luxurious velvet touch scrunchie.
For more information on the new ghd desire collection gift sets, please contact your ghd account manager today or call 1300 443 424
BEAUTIFULLY BOUND
Add bespoke detail to party looks with this clever wrapped braid technique, incorporating shimmering threads for a look that coordinates with your client’s outfits – how’s that for a wow factor service?
Follow on instagram @ghdhair_anz platinum+ *reduced breakage and 2x less colour fade vs. a styler working at 230°C **proven to increase shine vs. naturally dried hair. helios *technical testing, 2019, vs naturally dried hair
THE FACTS.
Georgiemane launched in January 2020 with the 10 minute hair mask. A brand created out of the idea that hair care shouldn’t be complicated, and that all hair can benefit from ingredients that hydrate, protect, repair, and promote growth. In December 2020, came 2 new products, the repair & hydrate shampoo and hair growth spray, followed in October 2021 with the release of another 2 products, the scalp scrub and anti-frizz serum. With over 150k followers on Instagram, an exclusive georgiemane Facebook community group with over 13,000 members, and over 3000 4.5 star Google reviews, this relatively new brand is one to watch, not to mention stock in salon! With a current $5.4 million turnover, all products are Australian made, recyclable, vegan and cruelty-free with a money back guarantee on all of products. We spoke to owner George Papura about the brand taking the industry by storm!
Tell us about the georigemane products
We bring high quality, effective hair care products as a solution for dry, damaged, and/ or thinning hair. We believe that all hair can benefit from ingredients that hydrate, repair, and promote growth. All of our hair care products have gone through multiple rounds of subject testing and formulation tweaks in order to perfect them. Our products include natural ingredients that hydrate, repair damage, and promote thicker, longer hair without weighing it down or making hair/scalp greasy.
What are the ingredients?
Depending on the product, we use a range of uniquely blended ingredients that are proven to solve almost all hair and scalp issues, including damaged hair, thinning hair, frizzy hair, dry scalp, flaky scalp, etc.
What makes them stand out from the rest?
We have dedicated focus on the chemistry and technical aspects of our formulations to ensure not only that hair is truly repaired from within the hair shaft but also to create a healthy scalp environment for optimal hair growth, and this is exactly why we’re able to confidently guarantee results or give customers their money back. All this, while remaining 100% vegan, crueltyfree, and Australian made.
What inspired you to create the brand?
What inspired us to create georgiemane was that we really wanted to create a brand that delivers on high quality, effective hair care products that every hair type can benefit from. Rather than having “this product is for blonde hair” or “this product is for curly hair”, our products are trialled and tested to suit all hair types.
What is your cult/hero product to date? Our 10 minute hair mask
What do you hope for the future of the brand?
We would love to continue to expand around the world and help everyone who is having issues with their hair that georgiemane can solve
Has lockdown effected the brand at all?
We launched the brand beginning of 2020, just before COVID and the first lockdown hit. It’s kind of hard to definitively say that lockdown has helped as the brand and COVID started at the same time. We’re sure it’s influenced some sales, but we’ve been experiencing month-on-month growth since our first month.
What are yuour most recent launches?
We just released two new products in October, which were the scalp scrub and anti-frizz serum. We like to make sure that there is always a conversation happening with our customers, especially when it comes to their pain points with their hair. Two of the recurring topics that kept coming up were scalp and frizz issues, so we worked to create these two new products to target these issues. The scalp scrub is a gently exfoliating product that removes dry flakes, product build-up, and excess oil whilst also promoting hair growth by creating a healthy scalp environment. The anti-frizz serum is a lightweight leave-in formula, designed to control frizz and flyaways whilst also protecting locks against heat damage. This Australian made, vegan and cruelty-free serum also works to boost shine leaving you with smooth, radiant, and flawless locks every day of the week. The feedback about the new products has been super positive and we can’t wait to see more success for our salon partners.
@georgiemane
georgiemane.com
INTRODUCING
GEORGIEMANE’S NEW PRODUCTS
Say goodbye to flakes, product build-up, and excess oil with the scalp scrub. Fight frizz and flyaways with the lightweight anti-frizz serum. Achieving smooth, radiant, and flawless locks is as easy as georgiemane!
For wholesale enquiries, contact George +61 423 213 876 or email george@georgiemane.com
bhave™ was established in 2011, an Australian-owned family business with a brand that smells divine, delivers on promise and won’t cost the earth. Initially developed by hairdresser Neil Cleminson and tested on the two frizzy-haired mops of co-owners Sheryl & Michelle, the ethos of the brand is that when your hair is healthy, styling is easy, your colour lasts longer, it feels better, it grows faster, is more manageable, stronger and more resistant to damage, frizz and flyaways. “First and foremost we are hairdressers, formulators, designers, artists, parents and above all, a family,” says Neil. “Our entire company is family oriented and many of our staff have been with us since the inception of the brand.” bhave™ started with Neil, Michelle and Sheryl working from Michelle’s house, slowly moving stock from a bedroom to the garage, and then to their own office/warehouse within 2 years. Neil educated salons and worked with formulators and the team started with a keratin smoothing treatment, two shampoos/conditioners and an argan oil.
THE TEAM
Having worked in the hairdressing industry for 31 years in 3 different continents, Neil Cleminson, the hairdresser/formulator, worked, trained and mentored under Akin Konizi, four-time winner of British Hairdresser of the Year, in the UK for 9 years. His strengths are in precision cutting and an in-depth ability and understanding of ingredients and actives to help him work together with formulators to bring these award-winning products to market. Michelle Noriskin, one of Neil’s best friends and guinea pigs, met Neil when he arrived in Australia in 2006. Michelle realised that she was on to a winning streak when she had her first blow-dry with Neil. “If anyone can handle my hair, they’re a magician!,” she says. Michelle is the numbers lady and book keeper in the business, also looking after international distributors. Sheryl Cleminson, Neil’s wife, another guinea pig and BFF of Michelle, works together with the companies designer, social media and marketing. Sheryl and Michelle also work together to source packaging etc. “We know what frizzy feels like.” says Sheryl about herself and Michelle. “We are intimate with that frizzy feeling from the tips of our follicles to the hollows of our ventricles. So, it’s only natural that we would double as Neil’s guinea pigs.
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Neil Cleminson
Sheryl Cleminson & Michelle Noriskin
We test all our own products to give us insights from the perspectives of both hairstylist and consumer. It gives us complete control over what goes into our products. Because we’d never put anything in your hair that we wouldn’t happily put in ours.” And then there is Chad Noriskin, Michelle’s son, who looks after logistics in Australia and internationally and thankfully someone with a calm demeanour which has certianly helped in dealing with the COVID challenges! “We are all on the same page in terms of our vision for the brand,” says Michelle. “We all carry our own strengths that don’t cross over. We have a mutual respect for one another and our abilities and are also human and have our differences, but we love and care for each other and move on very quickly. We’ve faced many challenges over the time we’ve worked together, and we can honestly say our relationship is stronger for it.”
And when it comes to work/life balance? “What’s that? Haha!” laughs Sheryl. “Michelle and I both enjoy working out (keeps us sane) and we do a lot of that together. We also have mutual friends and hang out together. We love our dogs (some would call it obsessed), going for walks and also both love working in the house/garden. Neil loves socialising with friends and is a big petrol head! He’s had a passion for cars since he was young and is now moving to a love of motor bikes too!”
THE PRODUCTS
The key products in the brand are:Keratin smoothing therapy - bhave™ originally launched with keratin smoothing therapies. Now, there are two different keratin smoothing therapies which address different hair needs/types and results. bhave™ 360 colour – The 10-minute processing colour. The range consists of 71 intermixable colours with more to come. bhave™ 360 Colour is perfect for salon efficiency and ability to cover more services per day. Formulated with Prophyte™ plant-based keratin technology consisting of 18 amino acids which improves hair elasticity for stronger hair while delivering anti-aging and conditioning. Full grey coverage is achieved within a fraction of the time. A hybrid colour with as little as two minutes for toning. LIFT & LOAD is a dual action lightening service that both lifts & deposits colour in one single application. Lift & load has the ability to lighten hair by up to 7 levels while removing previous tones and achieves excellent grey coverage too. Enriched with a blend of oils and keratin, hair is supported and protected during the process resulting in soft and shiny hair every time. Available in 6 colours and a clear with 3 new colours launching next year.
Rescue Therapy – A truly unique product on the market. Rescue therapy’s main ingredient is bioactive keratin. This keratin technology is gently extracted from natural, renewable sources and provides varied solutions to enhance hair health. This bioactive keratin is an active ingredient that binds strongly to severely damaged hair, supporting the internal structure and restoring strength, condition, elasticity and shine. One bottle, many uses… 1. Intense repair treatment 2. Pre-colour treatment – helps create more natural, even, vibrant colours while repairing damage at the same time. 3. In-colour treatment – Mix with bleach, semis and tints to achieve overall shien and even tone while repairing at the same time. 4. Porostiy equaliser 5. Cuticle treatment Bioactive keratin is extracted from Pure New Zealand wool and is a 100% natural material. The keratin is then extracted from the wool using environmentally sound proprietary processes and is the purest, most environmentally sustainable supply available. Farmed throughout the pristine countryside of New Zealand, the sheep grow a thick fleece of wool to protect themselves from the harsh winter. This wool is harvested during the Spring so that the sheep do not have a full fleece during the Summer. During Autumn the fleece grows back. The wool is harvested by shearing using electronic clippers. Following the shearing, the sheep return to the fields to continue grazing and raise their young. In addition to the key products listed, bhave™ also boast a plethora of Award-wining salon exclusive retail.
THE SUPPORT
The bhave™ sales team and educators conduct one-on-one training with salons not to mention a library of eye-catching imagery, advertising and social content that our salons can draw on. Salons are also supported by helping to create and supply chosen bhave imagery for store windows as well as posters. “We share a lot of our salons work on our social media platforms and promote them and their work too,” says Sheryl.
THE FUTURE
As for the future, bhave™ have already expanded into many international territories and are investing a lot into larger markets. “We feel as these markets grow, we will be able to reinvest back into the brand and into our salons as one of our core brand values is supporting hairdressers by providing SALON-EXCLUSIVE products only. We also aim to have moved to be completely sustainable and for our packaging to be earth friendly within the next few years.” Says Neil.
BOOST is the next NEW innovative product for this fun ‘family’. A direct dye which is a deeply restorative colour-enhancing treatment containing Prophyte™ plant-based keratin technology. Gentle on the hair structure ensuring vibrant intense and long-lasting colour and launching with 13 colours to start plus a clear tone to help create pastels. Neil is constantly working on new, innovative products and one thing you can be sure of is that he always strives to fill a niche with all product development. “We are so grateful to be part of such a creative, exciting, supportive, passionate group of people and industry,” says Sheryl. ”We are always learning and value feedback from our team, our salons and the end consumer. We are always striving to learn and improve and truly believe that if your team are happy, this in turn translates to your salons and their clients. We work hard, but don’t take ourselves too seriously. We laugh at ourselves and each other, but above all, we love working together building something exciting.” If you are looking for an alternative and would like more information on being part of the ‘family’ please contact www.bhavehair.com.au
HAIR SHOP JOIKEN: COLORDESIGN - Shiny Blond Blue Lightening Cream
• Perfect for foiling or Balayage • Vegetable oil formula delivers optimal hydro-lipid balance • Leaves hair soft, shiny, and healthy • Great for off-scalp lightening • Economical 130g tube • Achieves (1) more level of lift than your chosen developer For example lift (3) levels using 20 Vol / lift (4) levels using 30 Vol / lift (5) levels using 40 Vol www.joiken.com.au
AFFINAGE PROFESSIONAL: Repair Shampoo - 375ml & 1L Repair Conditioner - 375ml & 1L Repair dry, damaged and colour treated hair. Contains Bond Repairing Therapy, natural Australian botanical extracts and a UV filter to nourish and protect the hair. BOND REPAIRING THERAPY Restores the hairs natural fibres whilst providing colour fade protection. www.affinage.com.au
M&U IMPORTS: NEW SPEEDY SUPALITE BLUSH
AFFINAGE PROFESSIONAL: PERMANENT WAVE
The new Speedy Supalite Blush has hit the Australian market which now includes a bonus diffuser. This Ionic and Ceramic professional dryer features 2200 watts of controlled power along with a cold shot button, 3 metre cord and 2 nozzles. Contact M&U Imports for your local distributor www.muimports.com.au
Affinage Professional Permanent Wave is a unique formula enriched with Keratin to provide the perfect curl. One solution for natural or colour treated hair and enriched with Keratin to assist in retaining the hairs structural integrity. www.affinage.com.au
JOIKEN: Turbo Cutting stool
JOICO: NEW LUMI10™
Time is money—make every minute count with NEW LUMI10™. This professional permanent hair colour is formulated with our Quick Coverage System™ to deliver 100% grey coverage in just 10 minutes while also achieving up to 2X the shine. Now you can make time for more clients while still expecting the same predictable results from the LumiShine® collection. This fast-acting range of rich and deeply pigmented shades offers long-lasting colour, designed to increase your creativity and efficiency with speedy results. www.joico.com.au
NOW available in NEW colours Dusty Pink or Tan Upholstery Features include Black or Chrome Base, Upholstery also available in Black, Gas Lift & Easy Rolling Castor Wheels Also available with our Unique Click’n Clean castor wheel with GroundBreaking Technology! Designed to protect your stool and trolley against hair and dirt. The new unique Click’n Clean system will also allow you to clean your stool or trolley wheels in minimal time when compared to your present wheel castor. The Click’n Clean castor wheel will put you back in charge of your salon priorities www.joiken.com.au
AFFINAGE PROFESSIONAL: COLOUR BLAST DIRECT DYE • AMMONIA FREE • VEGAN
5 dramatic colours providing endless options to soft pastel tones for more subdued fashion colour. Semi-permanent shades for a brighter bolder braver look. Ammonia free, PPD free and Vegan. With Hemp Oil for moisture retention and Babassu Oil containing antioxidants properties that aid in strengthening the hair. www.affinage.com.au
JOICOLOR HAS YOU COVERED Vero K-PAK®
Pure Tone Essentials. Endless Artistic Potential.
Blonde Life®
A Lightening & Brightening System Just for Blondes
Color Intensity®
Over-the-Top Vibrancy That Lasts up to 20 Shampoos*
COMING SOON NEW LumiShine® LUMI10™
100% Gray Coverage and up to 2x the Shine*—in 10 Minutes!
*Bold shades last up to 20 shampoos, Metallic shades up to 15 shampoos, and Power Pastel and Pearl Pastel shades up to 10 shampoos. Color longevity also depends on daily care habits, hair history, and texture
*vs. untreated damaged hair
LumiShine® YouthLock Joico’s First Haircolor Formulated with Collagen
Vero K-PAK® Age Defy 100% Gray Coverage + 3 Age-Defying Benefits
LumiShine®
Color So Brilliant, It Restrengthens Hair with up to 2x the Shine* * vs. untreated damaged hair
1300 764 437
JoicoAustraliaNZ
joico.com.au
City
SILVER BULLET GOES MOBILE
On the move? So is Silver Bullet Mobile Rechargeable Straightening Iron. 30mm ceramic coated plates, fast heat-up, 4 heat settings and PowerMax lithium batteries. For use anywhere and everywhere.
THE MOST ADVANCED DRYER
Lighter, more powerful and incredibly intelligent. Dry hair faster than ever before with the iQ Perfetto Hair Dryer. Now available in two new colours: black and rose gold.
SUSTAINABLE, ECOFRIENDLY BRUSHES
Brushes made from sustainable, selfregenerating, recyclable and eco-friendly bamboo. New Brushworx Earth Bamboo Collection includes aerated radial brushes, paddle brush and cushion brush for faster drying and styling.
PLANT POWERED COLOUR CARE
100% vegan haircare for colour protection. Bokka Botanicals harnesses the world’s highest quality botanicals to extend the longevity and vibrancy of all colour treated hair. Mindfully created, clean beauty.
GOLD POWER
EXCEED YOUR SPEED
With Silver Bullet, seconds count. Silver Bullet Sonic Speed Clipper is ultra-efficient, ultra-fast and ultra-high performance. 9,000 rpm AC linear motor with lithium-ion polymer battery for 2 hours cordless runtime.
EXCLUSIVE BABYLISSPRO PACKS
BaBylissPRO Double Foil Shaver and BaBylissPRO Skeleton Outliner Trimmer now available in combo packs. Close-cut performance and precision. Exciting additions to the colour range: BlueFX and classic GoldFX.
The power of gold. In gold finish with 24k gold laminated ring, Parlux Alyon Air Ionizer Tech Hair Dryer in Gold is ultra-lightweight with 2250 watts of potent power. Antibacterial technology.
Essential is Living the
now.
COFF
An encompassing design produces super relaxing salon atmosphere. The chair blends in any interior and has a seating comfort as if the cushions wrap you around. Offers your customers a relaxing moment in the salon.Three layered cushions give both softness and a moderate repulsion to keep the fatigue of long seated period to the minimum. Black Code: 42636
LAUREN
Code: 42254
TAYLOR Dusty Pink Code: 42257 Black Code: 42256 Tan Code: 42258
DOLLY
Code: 42636
*Mannequin not included
*Despite every effort to provide accurate images of each product's colour finish, actual colours may vary slightly, due to different device screen settings, the lighting in the installation location, slight differences in product finishes over time and other factors. Joiken will not accept responsibility for any colour or design differences that are not factory faults. In purchasing from Joiken, you agree to accept the risk that there will be a slight variation between the actual colour and design, and the representation on our website.
A: 89 Per cival Rd, Smithfield NSW 2164 | P: 02 87810123 | W: www.joiken.com.au
BLOG SPOT.
NO MORE C-WORD! By Jenni Tarrant
As our life in lockdown slowly begins to open up, and words like ‘freedom’ and ‘normality’ are included in our daily conversations, a big part of my business strategy is to reopen the entire Bond brand with a NO C-WORD policy. C meaning Covid, not the old swear word! This decision came from a place of moving forward with positive conversations, expanding upon choices for the future, and seeing this as another community initiative within our positive brand message. During our mandated downtime, the Bond team created a daily challenge for nearly six weeks to bring laughter to ourselves, salon guests, families and industry friends through social media. We chose a topic and - using only what we had in our homes - we would dress up in hilarious ways (go to bondhairreligion. com/lockdownbonding to enjoy!). Some of our challenges included Olympic sports, Walk of Shame, Album covers, Walmart and so many more. The choice to participate was entirely voluntary and the results were fantastic. We’ve had so many people tell us how much joy our 3 pm daily social media and website posts
brought to their days, when little else was making them feel uplifted’. For those of us who took part, it was a way of continuing our love of creativity, connecting with our Bond tribe, and it gave many of us a sense of purpose to our day. There was so much laughter even within our homes. People who share our home space would be stunned at the madness we would come up with each day and then have to take a photo of it! Laughter is truly a great de-stressor, particularly for mental health.
team Bond have also been given training in examples of how to move conversations forward if our guests found themselves starting to head down the dreaded C-word track. At the time of writing this article, we haven’t encountered any issues arising from this decision. In fact, many have expressed their gratitude to be able to get their hair/beauty services done (big time!) and to be in a space where they feel safe, cared for, and given the opportunity to share joy and positivity for the past, present, and future.
I also organised an art project during the lockdown WALMART CHALLENGE This strategy is not only for our period. Each team guests but for the wellbeing of member was given Team Bond. If I have learned a small canvas to use for whatever type of art/ anything after so many years in business and creative expression they chose, if they wanted to participate. As the completed canvases are working with people, it’s this: coping is always easier when we allow ourselves to laugh; and being brought back, the pictures are being hung success is helping others to move at least one as a collective piece in our team room. We will step forward from their challenges, by bringing be able to enjoy all the colour and appreciate individuality and talent for a long time to come. optimism back into their day in whatever way you can. Give it a try today. When the world outside our home becomes a place where we no longer have control, it can lead us down a path of despair and anger. It is part of the human condition to crave some control over our lives. As our physical boundaries expand again after so long - for many of us, and I am acutely aware of the continued suffering in Victoria - it will bring up anxiety and other emotions. It was an awareness of this inevitability that led to me make the decision to bring joyful communication to our business and put a ban on the C-word. Not only have I posted this business policy across our social media platforms, but also have signs placed at the entry point to my businesses. Members of RECREATE AN ALBUM COVER CHALLENGE
“SHOW US YOUR FAKE” CHALLENGE
BLOG SPOT.
TO THE GRADUATING CLASS OF 2021.
An open letter to anyone under 25, who is ready to live. By Gary Latham Sorry, I can’t tell you what’s going to happen with the road map out of lockdowns, but I can tell you it’s time to stop worrying about it. For all those teens and twenty somethings feeling like they have been robbed of time, freedom and opportunity stop looking backwards and forge forward. You see everybody wastes one year in their lives, at least. I know I did after giving university a half-arsed effort, dropping out, meandering through serial jobs, and trying my hand at stand-up. Funnily enough, it is these “wasted” years that we discover so much about ourselves. These “gap” times away from our conventional career paths, or times when we are mending after someone has smashed our hearts into a Billion Trillion tiny pieces or trying to find a skerrick of fairness in life, after the untimely loss of a close friend or relative. These are the times when you find out who you really are, you find out everything about yourself, positive and negative. It is these rich times that you will remember most when you are older. My grandfather entertained me with great stories of cutting hair in his backyard during The Great Depression. He made me think barbering was even cooler than it is today. Jayne’s mother lived through the Blitz in London and had her bedroom ceiling fell in on her and her sister. Later they would be evacuated to the country to live off a rationed diet of boiled water, stock cubes and a slice of bread. These times made them the people they would become, and the stories are always delivered with a huge laugh. Their generation is full of the some of the toughest and most amazing people in history. You may scoff now, but Covid has been your gift, a once in a lifetime opportunity.
What fun is life when it is simple and easy. How much better do you know yourself now after going through it? You know your limits or even that limits no longer exist for you. If I can get through this, I can get through anything. After this storm is over, reset and get ready for the surge. Travel has not been cancelled forever, only held back and the dam is about to burst. As we have lived life indoors and isolated, be ready for the joy and veuve of creative people cherishing what they had been denied. As the 1950’s and 60’s was a time of creativity, dreams, and love, giving us The Beatles, Sassoon’s, and Woodstock, the 2020’s and 30’s will be break-out decades. Your Golden decades. At your age you have time on your side to do fabulous things! Make plans, live your dreams, that will be all the sweeter after Covid-19. Times have changed and businesses will not be operating in the same manner. Industries have died out and new ones sprouted. When was the last time you used cash or read a newspaper? Pre Covid had you ever held a Zoom meeting or scanned a QR code? Change brings opportunity, be ready for it and embrace it. The faster the change the greater the opportunities. Your imagination is the vehicle of change and your drive is its fuel. So, my young lucky friend, if you’ve managed to read this far well done, you’ve impressed me. I hope you are thinking “you are full of shit old man”. Well done, that is what self-discovery is all about. Take what advice you like and work the rest out for yourself. I’ll be proudly watching for when you make your mark on the world, or quietly laughing if you stuff it up. Hair Biz Year 15 Issue 6
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ENERGY. By Brodie-Lee Tsiknaris
Do you protect your energy in a world that is incredibly fast paced, and with client demands through the roof? Many of us in the hair industry are people pleasers, I know I definitely was. I was the worst at saying NO, I would say yes to absolutely everything, even if it meant not sleeping and putting myself last. But I no longer see that as a hero act, because I know it’s not sustainable. I have a responsibility as a business owner, a mother and someone who is paid to make people feel beautiful and uplifted when they leave my chair, to put forth the best version of myself and protect my energy. It is now more important than ever, that we as hairdressers/business owners protect our energy and switch off. We put soooo much into looking after our teams and wearing so many hats that sometimes we forget about ourselves, and if we’re not doing that, then the chances are we don’t have the energy or time to put into our businesses to be able to grow and make them blossom. So why don’t we look after our energy and ourselves more? If covid has taught us one thing, it’s how to adapt and slow down… .l like to find 15 minutes at the beginning and end of every day for myself. I know this can be incredibly hard with children, business, staff etc, however 15 minutes for you means that you’re putting yourself first and giving yourself time to fill up your cup and destress. That fifteen minutes can be different for everyone, for me its meditation and gratitude practice; it’s a time with no noise from the outside world, switching off from emails and allowing myself to just surrender to that 15-minute break. We have access to the most incredible resources at our fingertips, that make it easy to work on yourself. We have apps such as Calm, Headspace and Alo Moves, even for yoga at home! The list is endless, but by finding space for yourself, you not only put your best self forward, but you also open space for others. It can set your intentions and put you in the best frame of mind for the day ahead or perhaps it’s been a long day full of challenges, so it’s a way to switch off and forget, so you have a restful night’s sleep and calm the nervous system. Tips to deal with problems in the workplace. When problems arise and make you feel uneasy, stressed, or upset, just take 5. Sit and ask yourself what is it that I need, to feel better in this situation ? What emotion am I holding on to, and how can I turn this in to a positive? sit with the emotion and write a list. Look at it on paper, analyse and put into plan a strategy to help you through it. Everything looks a bit better on paper and quiet often it’s not as bad. If you have a Team member who is unhappy, stressed, not coping or maybe causing your energy to suffer… stop and think, what can I do to lift their spirits? What do they need from you as a support person? and how can you help them, therefor help your whole team and your own stress and worry, if you don’t know what it is, ask them! They will appreciate your time, concern, and want to help them.
I read something recently about People and Business owners, experiencing stress around having a different opinion, or confrontation with someone, causing you more grief than it’s worth and draining your energy. There are some great points here that deserve a place to be raised and perhaps bring you some comfort in reading them, I know it did for me. 1. Realise that other people thinking differently, is actually a good thing. You cannot value independent thoughts and expect everyone else to like you. 2. Be ok with knowing what is right for you, When you think that you know what is right for someone else, you are thinking you are of a higher power. 3. Separate the human from the opinion, Don’t take it personally if they are making you feel like you have done wrong, they are acting from a place of hurt or fear. You don’t make a scared puppy dog wrong, you offer it love and support, but you also don’t allow it to shit on your floor! 4. We were never promised that life would be fair, it isn’t fair. Often, there are time there is no solution where everyone wins. When you accept this, you realise that’s just life and you start living. And the moral of my thoughts… Don’t just work on your business, work on yourself every damm day! You will experience an abundant life, full of meaning and gratitude, and everything will be a little easier and a little clearer. Until next time, Brodie xx
BLOG SPOT. “VULNERABILITY IS THE BIRTHPLACE OF JOY” - BRENÉ BROWN By Clive Allwright
I have to begin my last Hair Biz Blog Spot for 2021 with a massive “Thank you” to the many people who sent me the most beautiful messages of support and kindness surrounding my last article “Coming Clean About Sobriety” I don’t post much content on social media these days, I had to reactivate my Facebook account to post that article. I am sure you can imagine, announcing to the industry that I have struggled with addiction for many years, wasn’t going to be easy for me. The thought of clicking that “Share” button filled me with anxiety and shame, whilst at the same time having the disparity of a strong feeling of relief. I knew once I clicked that button, there was no going back, it was the next chapter of openly dealing with my past, and another important part of my recovery. Have you seen the brilliant Brené Brown’s TED Talk’s on courage and vulnerability? When TED Talk posted her first talk on YouTube, she hid under the bed covers! Deep down I honestly felt a similar level of panic. Brené mentions one of the first comments she read was “That woman needs Botox and to lose weight”, my biggest fear was potentially reading “That explains why you were such an asshole to me when you were drunk at Hair Expo back in…” Thankfully I haven’t received any messages like that yet. Incredibly that post had the most engagement of any post I have made in my life. What followed later that night was quite scary, I found myself quickly freefalling back into classic addict behaviour patterns. As I read through the beautiful messages of support and kindness, I couldn’t read them fast enough or checking how many “likes” I was getting. I was refreshing the feed every 4-5 mins, whilst I was scanning for potential trolls and hate posts like a crack head looking down a drain, I couldn’t get the self-gratification fast enough.
l was bathing in the constant “Likes” and messages of love and support. Back in my days of addiction, what often started out as fun and excitement with friends and good laughs, always ended with me being alone in isolation, and that’s when the insanity in my head became the loudest. Everyone in the house was in bed as it was now 1:30am, I was wide awake totally wired on social media gluttony. I was alone again in the dark lounge room constantly checking my phone, waiting for my friends, enemies, and family back in the UK to read my vulnerability/ courage admission post. Waiting for that person, I may have offended and had no idea because I was drunk, I eventually identified my level of craziness. Like all addictive behaviour you get to a point, when the only way to stop the madness is to sleep, I called time and took myself off to bed. Just because I am now sober, my head and thoughts can still be bat shit crazy! What really hit home to me when reading all those messages of support, is that we all feel vulnerable when facing our shame. Many people reached out with their own similar stories of recovery. We are all forced to face fear and our lack of self-esteem throughout life, whether it be body image, alcohol, gambling, sex, drugs or just chatting face to face with a stranger, we never understand what battles we are all facing until we are brave enough to openly talk about them. I mentioned in my last article “The opposite to addiction is connection” Just having someone to share and listen with is so empowering, you may never know how important it could be in someone’s life. I will conclude on this point, as I write this,
NSW is just about to reopen from nearly 5 months of lockdown. Forget all the addictions listed above, just the thought of reopening our doors to our clients, seeing work colleagues again, standing behind a chair for 12 hours, the possibility of us catching Covid-19 or even challenging the thought of going back to hairdressing, could fill the strongest of minds with a similar fear Brenè Brown faced, and run to hide under the Doona until January 2023. We need to be able to talk about our fears, challenges and insecurities with our families, partners, friends, and colleagues in a safe environment free of judgement and ridicule. It so important that you can share your wins, failures and fears openly, it can be equally as powerful having the ability to admit our failures in life. We all have our demons and having a friend that simply takes the time to listen, can highlight the importance that showing kindness and empathy for each other, could hopefully help us become better humans. I would like to end with a very special “Thank You” to both Linda and Louise for all your guidance and support throughout this past year. Thank you, Ladies, for asking me to contribute my thoughts and views on life. Who would have thought that by sharing my views, I could possibly help some of our industry friends in the process? The first two comments I received when I pressed “Share” was from these two very special ladies. Luckily it wasn’t I needed Botox and to lose weight. Thank you both x Here’s a sober cheer to a safe and profitable 2022 everyone! Hair Biz Year 15 Issue 6
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BLOG SPOT.
ARE YOU A PEOPLE PLEASER?
By Dario Cotroneo
“Care about what other people think, and you will always be their prisoner.” – Lao Tzu In my younger years, there was a time in my career, when I would spend a lot of time worried what others thought of me and my work, I worked crazy hours because I didn’t want to say “NO” and struggled if I thought I had upset or let someone at work down. In essence I was a “people pleaser”. Time and life lessons have helped me to overcome this habit. Here are a few of my tips that may help you break the habit of being a “People Pleaser”.
As a people pleaser you may find yourself feeling negative emotions because you are devoting all your time to helping others in order to make them happy or win their approval. You may feel some of the following:
People pleasing involves putting someone else’s needs ahead of your own. People-pleasers are often seen as agreeable, helpful, and kind. However, people-pleasers may have trouble backing themselves, which can lead to a harmful pattern of self-sacrifice or self-neglect.
• Anxiety and Stress- Efforts to keep other people happy can stretch your own physical and mental resources.
While being kind and helpful is a good thing, going too far to please others can leave you feeling drained and stressed. Some of the signs that you are a people pleaser are: • You have a difficult time saying “no.” • You are preoccupied with what other people might think. • You feel guilty when you tell people “No.” • You fear that turning people down will make them think you are mean or selfish. • You agree to things you don’t like or do things you don’t want to do. • You struggle with feelings of low selfesteem. • You want people to like you. • You’re always telling people you’re sorry. • You take the blame even when something isn’t your fault. • You never have any free time because you are always doing things for others. • You neglect your own needs in order to do things for others. • You pretend to agree with people even though you feel differently. 80
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• Anger and Frustration - While you might enjoy helping, you may experience frustration when you are doing things reluctantly or out of obligation.
• Depleted Willpower - Devoting all of your energy towards making sure that others are happy means you are less likely to be able to tackle your own goals. • Lack of Authenticity – People pleasers will often hide their own needs and preferences in order to accommodate other people. Therefore, you may not be living your life authentically. • Weaker Relationships - If you are putting all your effort into making sure that you meet other people’s expectations, you may find yourself feeling resentful. Whilst people might appreciate your giving nature, they may also begin to take your kindness and attentiveness for granted and may not even realise they are taking advantage of you. Fortunately, there are steps you can take to stop being a people-pleaser and learn how to balance your desire to make others happy, without sacrificing your own. • Establish Boundaries – I wrote about boundary setting in my previous Blog! • Start Small – Begin by asserting yourself in small ways. Start by saying “No “ to smaller
requests, try expressing your opinion about something small, or ask for something that you need. • Set Goals and Priorities - Consider where you want to spend your time. Who do you want to help? What goals are you trying to accomplish? If something is sapping your energy or taking too much of your time, take steps to address the problem. • Stall for Time - Saying “yes” right away can leave you feeling obligated, however by taking your time to respond will give you time to evaluate and decide if it’s something you really want to do. Remember that relationships require give and take. If you enjoy pleasing others, it is important that they are also reciprocating the kindness. Being kind and thoughtful are desirable qualities. Just remember not to do things because you fear rejection or want the approval of others. I like to think that with my boundaries set and my own self-awareness, I have overcome being a people pleaser. I haven’t given up wanting to help others – it’s in my core being, that’s why I love being an educator, but I do what I can without jeopardising my own mental wellbeing. My greatest oxytocin high is knowing I have helped or made someone’s life richer, easier, better. Kindness doesn’t demand attention or rewards and doesn’t require one to suffer whilst giving it—it simply requires a desire to make things better for another person. Hopefully we can all share in the “Act of Kindness” daily. Lots of Love Dario xxx Founder & Educator DCI Education www.dcieducation.com
BLOG SPOT.
THE SALON POWERED BY 100% GREEN HYDROGEN By Paul Frasca Mama Earth had a big win recently. Fortescue Future Industries, led by Australian billionaire Dr Andrew Forrest, announced it will build the world’s largest green energy hydrogen manufacturing facility in Queensland. This plant alone is set to double the globe’s capacity to produce green energy hydrogen power by manufacturing and exporting infrastructure and equipment such as wind turbines. It’s an incredible step forward in the renewable energy space, and even more special that it’s happening on Aussie soil. But - I know what you’re thinking - it doesn’t seem all that connected to the hairdressing industry, so why am I rabbiting on about it? Well, the news triggered a lightbulb moment for me: how cool is the unexpected success model? It just so happens that the Aussie hairdressing industry is also pioneering green energy hydrogen. You may have heard whispers earlier this year about our partnership with the NSW Department of Primary Industries; together with the Australian Hairdressing Council, Sustainable Salons collaborated to bring to life H2Cuts, a mobile haircutting salon powered by 100% renewable Hydrogen. Here’s where the unexpected success model comes in. H2Cuts was created so that the NSW DPI could tour regional communities and talk to them about exploring opportunities to lift agriculture’s energy productivity and reduce its carbon footprint. Yep, you read right… agriculture. Through my weird and wonderful web of networks, I heard these guys were going to activate this unit as a mobile sheep-shearing
shed to showcase the power (pun intended) of green energy hydrogen. That definitely seems like the obvious choice, but would it have been the most engaging? Jury’s still out on that. Instead, I saw an opportunity for our industry to be part of a future initiative, so I suggested we offer haircuts to the communities of regional NSW powered by green energy hydrogen - and hairdressers, of course. The wheels started turning for the DPI folk as I explained that hairdressers have leverage - when a client is in the chair, they’re a captive audience; there’s no better place to get someone’s undivided attention. And so we set about building H2Cuts ready for it to hit the road on a tour of regional NSW in 2021 (sadly, derailed by Covid halfway through… but it will be back in 2022!). Sustainable Salons took care of the exterior wrap of the unit because we love sustainable story-telling that grabs attention, while the interior design was yet another perfect example of an unexpected success model. The awesome industrial-meetsoutback-meets-hipster vibe was brought to life by Xanda Luca Interiors, which is the side hustle of the very talented Kathleen Lindsey, owner of Plush Hair, a renowned salon in Wagga Wagga. So - here we are. The hairdressing industry leading the charge with a renewable energy initiative in partnership with a state government, in a mobile unit designed by a recycling social enterprise and long-time hairdresser-turned-interior-designer, intended to convince farmers - by giving them a haircut that this is the future of how they’ll shear their sheep and power their machinery. Now, tell me you could have seen THAT coming!
H2Cuts Trailer
met with scepticism, but he’s also perfectly placed to succeed, with money (billions!), guts (experience and power) and know-how (his business is grounded in construction and engineering) at his disposal. It might feel like an unlikely match, but all the boxes are ticked. That’s what it looked like for our green energy hydrogen opportunity and H2Cuts! And when you look around, you might start to see glimpses of your own unexpected success models, too. We recently released our members’ individual Certificate of Positive Impact that shows what their business has achieved for sustainability since being part of our program. In the beginning, some of them could have thought that sustainability and salons was a strange or unnecessary pairing, but their returning conscious clients and our collective impact is proving that it’s actually perfectly placed for both business success and the future of our planet kind of success.
Andrew Forrest made his fortune in iron ore. Yet, two years ago, he earned a Ph.D. in marine ecology and announced a crusade to do something about climate change after our devastating bushfires in 2019/20.
After everything we’ve been through during the pandemic, the green hydrogen story reminded me that sustainability is also about acknowledging that we have an unexpected power to shake up the norm. It doesn’t have to be Andrew Forrest big to have impact, either… we just have to be open to giving the ‘art of the possible’ a chance.
His pledge to jump headfirst into the green energy space has been
Keen to join the movement? Find out more at www.sustainablesalons.org!
MANIFESTATION By Caitlyn Menzel
I find it so bloody amusing when someone says they wish they won the lottery, yet they never buy a lotto ticket… how’s that working out for ya, love? A big topic amongst my coaching circle of late has been MANIFESTATION… how to manifest, what to manifest and where to even begin, and how they can make the big dreams and bold goals come to life. Wanna know something cool? I have manifested absolutely everything that’s happened in my life; good, bad, and ugly, and so have you. I manifest amazing things all the time, like my car, my apartment, even my staff and business opportunities. Today I am going to tell you exactly how you can to. First things first – tell your ego (the devil on your shoulder) to ‘f’ right off! Your ego, if you don’t know, is the dirty, dark voice inside all of us that says, “you can’t have that”, “you don’t deserve that”, “that’s impossible”. FYI it’s an asshole of a thing, and it’s so important that you don’t buy into those negative beliefs, and you become aware of when your ego is speaking vs when your soul is speaking. Your soul is the good guy! Your soul is the voice inside all of us that is like “F YEAH YOU GOT THIS”, “you can have it all”, “you’re the best!”, it’s the inner child that is screaming out that no dream is ever too big. So, delete the ego, because whether you decide you can’t, or whether you decide you can, you’re right. Read that again! The next question is what to manifest? Well, this is up to you, really. It’s different for every single person. I can’t tell you what you want out of life, or what gets you excited, I can’t tell you what gives you butterflies in your stomach or a ‘business boner’, that’s something that you need to get very clear on, and something 84
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that you need to own, and you need to believe in your soul that it’s possible. The second that egotistical self-doubt drops in is when your manifestation will fail.
it really depends on what works best for you. I do a combination of all of the following depending on what I feel guided to do on the day.
Just like any goal, specificity is key! What does it look like, feel like, sound like, taste like? All your senses need to believe it is happening and imagine it as being real.
The most common way of manifesting anything is by meditating and visualising it in your mind. You need to feel into it, sit with it, imagine it as happening now or already having happened. If you imagine something in the future, it will always be in the future and never current.
Side note - you don’t have to set a future goal and then stay glued to that either. I chop and change my plans and goals all the time. If you’d have asked me five years ago what I would be doing today, I would have still been married (LOL) and likely still hairdressing (double LOL). I also would have never dreamed of owning a barbershop, or even selling my salon, let alone selling it for almost $600k (I manifested that too!) Your goals and visions and wants can change in a second, but you always need to be striving and working toward something greater than where you are now. An important part of manifestation is putting in the steps (I’ll give you those shortly) but also having faith that the universe is giving you what you need, and every step you’re taking is getting you closer to what you want. So, here goes your “Caitlyn Menzel Coaching Steps on How to Manifest Awesome Shit” 1) As per above, listen to soul, not ego! 2) Get very clear and very specific about what it is that you want. How does it feel, look, sound, smell, taste, why do you want it? 3) This part is different for everyone because
I am an incredibly kinaesthetic person, which essentially means I learn best and communicate best by ‘doing’. Kinaesthetic people usually like a combination of manifesting techniques because we’re feelers, and doer’s. If you are a more visual person, you learn best and communicate best by watching. Your best form of manifesting is by creating vision boards and having pictures and visual guides to really get you feeling into your goals. Making phone backgrounds and having pics on your bathroom mirror are also great. There’s no rules to a vision board, it’s what looks attractive to you. If you are a more auditory/digital person, you learn best and communicate best by reading, writing, and listening. A few awesome techniques for you to manifest would be writing out your goals in story form, i.e. ‘Today is October 31st 2022 and I am sitting in my blacked-out Range Rover, I can smell the new leather, I can feel the leather steering wheel in my hands’ and so on. Be as detailed as you possibly can and the longer the better.
A reminder that again, you need to write in past or current tense, not future tense. It needs to have already happened, or be happening, not happening in the future. You also cannot use negatives like ‘don’t’, ‘can’t’, ‘won’t’ etc. because the universe won’t have a bar of that. And goals should not be negative in any way, shape, or form – eww! Another awesome auditory visual manifesting technique is good old-fashioned affirmations. · Thank you for my $10,000 day! · Thank you for my 1965 Mustang! · Thank you for my dream relationship/ husband/wife/partner! · Thank you for my round the world holiday! · Thank you for my beach front salon! · Thank you for my Rolex! Again, past/current tense. This is VITAL! Example of future tense if you’re not understanding… “I will have a Porsche 911”; it’s saying you WILL have it, not that you CURRENTLY have it, so it will always be in the future, and it will never be in the present. 4) You HAVE TO act… doing the work is a big part of manifesting everything. Looking back to that lottery analogy from the beginning of this article, you aren’t gonna win the lottery if you haven’t bought a ticket. Right? You aren’t gonna own a sports car if you don’t go to the dealership. You aren’t going to grow your salon if you don’t hire a team of people to help you grow. It’s all well and good to want, but you’ve gotta have the balls to actually go and get it. And most people don’t.
“YOUR SOUL IS THE VOICE INSIDE ALL OF US THAT IS LIKE “F YEAH YOU GOT THIS”, “YOU CAN HAVE IT ALL”, “YOU’RE THE BEST!”, IT’S THE INNER CHILD THAT IS SCREAMING OUT THAT NO DREAM IS EVER TOO BIG.” Sometimes things can seem totally out of reach (again, that ego) so breaking your bigger goals into smaller, more attainable steps can also help you in the process. Want a $5million beach house in Burleigh? Sick, you can totally have that. Let’s get in the market first and buy the $1million property, then upgrade to the $2million property, and so on. You want to make an extra $2,500 a week? No dramas. $2,500 per week, and the salon is open for 5 days a week = $500 a day. $500 a day divided by $250 average client spend = an extra 2 clients per day. Now it’s not so out of reach is it? *insert winky face here* 5) Last but definitely not least, make time every day to sit with your goals and spend time on your manifesting. 5 mins in the morning, before you go to bed, on your lunch break, whenever you can, and be consistent with it. Journaling first thing in the morning is always super powerful, and making it the last thing on your mind before sleep (as opposed to whatever is in your social media
feed) is equally as powerful. Be consistent, and be committed to daily practice. A lot of your goals will come down to money. Money is never the goal, but money is the provider of the freedom, and the tool that enables us to achieve most of our goals. If you’re having trouble reaching some of your financial goals, get in touch with me. With the industry as it is at current, I am finding a lot of clients feeling muddy AF when it comes to their direction at the moment and thinking about what they actually want. That’s okay, come and speak to me and we will get clear around what you want and how to make it happen. You can literally manifest everything that you want. Anything at all. A holiday, money, a Louis Vuitton handbag, a carpark, anything. It’s also completely acceptable to want and manifest material things – it doesn’t make you shallow, it means you like to reward yourself with things that make you happy – and heck, you deserve it! The universe is powerful, and so are you, it’s time to really step into your power and make your dreams a reality. Cait Menzel X After years of owning hairdressing, beauty and barbering salons, Caitlyn Menzel Coaching came to fruition looking after those ready to level up, grab the bull by the horns and get deadly serious about making their salon the best it can be. To find out more, work with Caitlyn or book a ‘Discovery Session’ go to www.caitlynmenzel.com Hair Biz Year 15 Issue 6
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YOUR ‘WOW’ NEW CLIENT EXPERIENCE By Jay Chapman
What are your feelings towards new clients in your books? Do you have lots them? How are they allocated? Are they in your column or in your teams? Would you like more or less of them post-lockdown? When we deep dive into the role that new clients play in our business, these are the questions that we must ask ourselves. It often surprises me how many salon owners take for granted the numbers of new clients on the weekly reports. Today I want to take you on a deep dive into your new client experience, making sure you are super clear on how to deliver service in such a way that keeps people coming back for more! Let’s start by looking at your role with new clients. If you are in a position where you are wanting new clients, it’s time to flex those marketing muscles to get them through the door. If you’d like new clients** BUT** you want to place them in your teams’ hands, are they up to scratch to give them a phenomenal service and retain them? If you’re wanting to set your intention to close your books or reduce your clientele/time on the floor, what boundaries are you thinking of putting in place to make this happen? Time to crank that Blue-sky Thinking! What is blue-sky thinking? Blue sky thinking is about removing your limits! Thinking about what it is that you REALLY want in business. SO! If there were absolutely no limits, no judgments, and no consequences, would you personally close your books to new clients? Do YOU really need to grow your own client base? Let’s do some blue sky thinking right now and look at your options. **Theoretical Option A** Throw yourself into growing your biz: - 0 new clients in your book - 6-8 hours growth related actions - Requires time/money/resources/potential out-sourcing - Revenue = The sky is the limit **Theoretical Option B** Throw yourself into looking after new clients: - 4 new clients in your book - 6+ hours of work on the floor - Requires exceptional consultation/service/ quality - Revenue = $600+ depending on services + potential future revenue if retained 86
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All too often I see salon owners not truly appreciate the value of their time. If you personally have gaps in your appointment book and you want to grow how many clients you look after, option B is great for you! However, most salon owners if they are really honest with themselves, want to opt for option A. If you have a tan and you are able to flex that business growth muscle, more often than not the return on investment of your time greatly outweighs you spending hours looking after new clients. There is a phenomena which I have experienced firsthand, when I look after new clients they leave hungry for more, a complete raving fan, spending a truckload of money and telling all their friends about how amazing the service was. BUT! (And a big but), I didn’t want to grow my client base and I had a team that could not deliver the service that I did. I needed to make an epic shift in my mindset and also an epic shift in where I spent my time in the business. The sooner I realised that I could impact the lives of more people by showing my team how I delivered that exceptional client experience, the faster and more sustainable my business grew. So, this begs the question, what’s YOUR “New Client Experience” like? Is it: - Special - Unique - “WOW” - Memorable - Do you have a strong consultation? How long is your consultation? - What do they expect? - What are your touch points?
- How do you create connection or personal rapport with them? - Do you have a welcome pack? If you do, what’s in it? If you don’t, what’s stopping you? - Do you get them to bring anything to the table to? For example: Their product, styling tools, visuals etc? So, if you can’t say a resounding and confident yes to the above questions, Let’s Level Up! Its challenge time!
“CLIENTS DON’T REMEMBER WHAT YOU DO, THEY REMEMBER HOW DO YOU MAKE THEM FEEL.” If you are a super organised salon owner you may just have your education and training mapped out for the months to come, for every training and education that you have booked and organised, I want you to match that with training and education on how to deliver incredible service to your new clients. Please remember, clients don’t remember what you do, they remember how do you make them feel. It’s time to step up and level up your client experience to create a tribe of raving fans. For salon smarts and business wisdom, contact Jay Chapman from design project at Jay@zingcoach.com.au
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CREATING A CULTURE OF ACCOUNTABILITY By Kym Krey
Do you find yourself constantly wondering why your staff don’t ‘just do it’? Frustrated about jobs left unfinished or poorly done, checklist not followed, training not implemented? You’ve shown them a thousand times, so you know they know HOW to do it…. but they just don’t. You go in early, stay back late to get it all done because if you don’t do it, who will? They seem to just turn up, do their clients and go home, leaving you to do everything else. It’s not how you thought running a business and employing a team would look! So, how do you create a culture of accountability in your business? Well, first, let’s get clear on what exactly that is… A Culture of Accountability is building a team of people who are super clear on what they’re here to do, know exactly what is expected and accept responsibility for doing it and doing it well. They get the job done: • Even when stuff gets in the way • Even when it’s a bit inconvenient • Even when it takes more effort than usual The OPPOSITE of a Culture of Accountability is a culture of BLAME and EXCUSES. It sounds something like this: • “It’s not my fault” or “It’s not my job” 88
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• “I don’t get paid to do that” • “I don’t do it like that” • “It’s not my problem. There’s nothing I could do” • Or just cutting corners and taking the easy way out You get the idea! So how do some Managers end up with a team who happily dot the Is and cross the Ts and take pride in doing a great job, while others can barely get them to turn up to work? Here are a few key points on what it takes to build your own Culture of Accountability. 1. Accountability demands a leader who walks their talk. Who demonstrates exactly what they expect from their staff in their own behaviour, every day. No ‘do as I say, not as I do’. If you make excuses and blame others as the leader, that behaviour will spread through your team in a flash! When a leader has the character to stand in front of their team and say “Guys, I stuffed that up!” or “I made a mistake and here’s what we’re going to do to fix it” or “What we’re doing isn’t working, so we’re going to try something different”, they show exactly
the kind of behaviour that teaches staff what accountability looks like. Ironically, a leader who says “I may not always get it right, but I’ll own it and fix it quickly when I don’t” earns far more trust and respect than the leader who can’t admit when they’re wrong. 2. Make the goal posts clear. You must be clear in your expectations, so your staff know exactly what you need and expect from them right from the start. No assuming they should magically ‘just know’ or telling yourself that it’s just ‘common sense’. That’s just poor leadership and guaranteed to set them up to fail. Clear expectations followed by the guidance and training to be able to do the role well (followed by continual accountability-…. more on that later) gives them the best possible chance of doing well for you. On day one, your onboarding conversation starts with: • This is who we are, what we’re passionate about and how we make a difference to our guests every day • This is why we are the stand-out choice for our clients and why what we do is unique • This is what outstanding service looks like to us and here’s exactly what I need you to do,
every client, every day • We are so committed to delivering on the promise we make to our clients and being worthy of their trust that we track our progress continually. Here’s how we’ll track your service levels and progress to help you succeed. • You and I will review your scoreboard continually, looking for wins and growth as well as opportunities to improve. We’ll have a constant rolling conversation, so you’ll always know exactly where you’re at. • If we find something that needs more focus or is not being done to standard, we’ll have a chat, identify the problem, and get it back on track. 3. Celebrate By the wins- no matter how small! Accountability requires a leader who equally celebrates when it’s done well, as much as correcting when it’s done poorly. And by putting the spotlight on those initial small achievements, you’re teaching them what to focus on and showing them what it feels like to win… and they’ll want to feel that again! So, you need to be able to say • “That was AWESOME! • You’ve done a fabulous job of that! • That’s WAY better than I even expected, thank you! Just as much as you need to be able to say: • “Whoops! What happened here?” • “Now that’s NOT what we talked about. Let’s go over that again” • “Look, we’re not quite getting the results that we need here. Tell me what you understand that you need to do” It takes both to build ownership. If you only ever point out the bad stuff, you’ll build a culture of FEAR, and they’ll stay ‘safe’ in first gear to avoid getting in trouble. 4. Gain commitment. Before you let them in the door…. before they set foot near your clients…. before they get a chance to develop bad habits…. as the Gatekeeper of your business and the Keeper of the Standard, you gain their commitment to your values and expectations. No “I’ll try”. It’s a yes or no answer. 1. “Now that you know a little more about who we are and what I need from you, does
that sound like the kind of place you’d like to be part of? 2. So will I be able to rely on YOU to also live and breathe those values and expectations?” 3. Do I have your word?” Employment requires Yes, Yes and Yes! I offer you this in return for that. DO.WE. HAVE.A.DEAL? Accountability is set upfront before they even have a chance to get it right or wrong… not afterwards when you’re trying to gain compliance or agreement from someone who had no intention of ever meeting your needs! 5. Hire the right people. You need to hire for culture fit, not just skills and experience and you must have the sheer, white-knuckled courage to say ‘No thank you’ to that senior (Diva) with a big ego and a truck full of promises who, if allowed in on a day you’re telling yourself that you’re desperate and don’t have a choice, will become a wrecking ball through your business costing you clients, great staff and your sanity! 6. A coaching mindset. They won’t get it right the first time… or the 2nd or even the 3rd. That’s part of the deal and what you’re signing up for. You need to make it clear enough upfront to allow them to get a solid 70% initially and then coach, coach, coach until you’re closer to 90 -95%. What you’re looking for is willingness, coachability and improvement, even if it’s slow. As long as I’m getting some improvement and they’re giving me their best shot, I’ve got their back. We’re in this together and I’m sticking with them until we get them there. But give me attitude, resistance or laziness and it’s GAME. OVER. 7. Willingness to have the tough conversations. You’ve been at this for months with no improvement… and because it’s been months with no improvement (or effort) and nothing seems to have happened… guess what’s going to happen. Nothing! They’re in a comfort zone, thank you very much and that’s exactly where they intend to stay. Or… you’ve shown them, they know how to do it but they’re choosing not to, and a little
‘attitude’ (bold resistance) is all it takes to keep you bluffed. At this point it’s no longer about what they’re doing… it’s now about what you’re going to do. The ball is squarely in your court. If you’ve done all the right things at the start (i.e. explained expectations and gained commitment), this is where you say something like, “Hey.. remember when you first started and we spoke about the importance of A,B,C? And do you remember when you gave me your word that you would be fully committed to XYZ? Well, here’s what we agreed… and here’s what is actually happening in comparison… and there’s a rather large gap. The problem with that is…… so what I’ll need from you is……… Am I going to be able to rely on you to …….? Do I have your word?” Sound familiar? Calm and composed. No one loses their cool. No feelings hurt. No relationships damaged. Take the emotion out. If you’re struggling to do that because the mere sight of them makes you want to scream... that’s your body telling you that you’ve waited way too long to have this conversation! Nip it in the bud early, when it’s small and easily corrected. You get what you accept, and you teach what you allow. We can all be friends but while we’re at work… here’s the rules of the game. Capiche? P.S. Not everyone is going to fit your culture or expectations… and that’s perfectly OK. Be willing to wait for the right ones and your life will be far less stressful! So, there you have it. 7 steps to building a Culture of Accountability and getting the job done. If you want to master the skills of inspirational leadership and get real results, Kym Krey is the gal you need. A highly experienced and qualified mentor with the runs on the board to help you get where you want to go. No one blends people and performance like The Salon Mentor. Get in touch. ww.kymkrey.com.au, kym@kymkrey.com.au or find her on socials. You’ll laugh, you’ll learn…. and definitely make a lot more money!
you’ll
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JUMPING FOR JOY By David Watts
It would be fair to say that the past two years have been traumatic for us as salon owners. Living with uncertainty, restrictions, lockdowns and added financial pressures has been simply, awful. It has been a heavy toll for our families, children, teams, clients and the entire community too.
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Depending on where we are in the country it has been a different experience, but still traumatic regardless. It is something we were not prepared for and certainly do not want to experience again… Now we have acknowledged this, it is time to look to the future! The last couple of weeks have had me in JUMPING FOR JOY at the prospect of an awesome Christmas trade and an amazing 2022. This feeling has grown so much that it is now a personal mission of mine to make sure that my salon, my clients salons and now YOUR salon are going to absolutely thrive and be amazing places to be. Personally, I spend a lot of time on mindset and how to turn what is happening around me into a positive message. Without a doubt, it is a choice you must make every time you are given a new piece of information to process. This is good news for you though, as every time you must make a CHOICE you can CONTROL whether you take the negative or the positive response. Choosing the positive is a game changer for you, it is a GIFT that will change everything around you for the better. Learning to make this choice is about taking ownership of your life, accepting that other people have an impact on things, but this is ALL ABOUT YOU. With life returning to normal, you now have all the power. This is exciting, as what happens in your life and in your salon is a going to be a direct reflection of the choices you make today and everyday moving forward.
Okay, now you are going to be more conscious of happiness it is time to add the next piece of the puzzle, being authentic. Yes, take the mask off and let the true you shine through again. Perhaps you have hidden you away, been so caught up in being a version of you that someone else wanted to see, that stops today. Living authentically will make you feel more comfortable, calmer and the clarity that being honest with yourself provides is NEXT LEVEL when it comes to hitting goals. Next on the list is a confronting one, you need to be clear on your values. Getting comfortable with being uncomfortable changed my life and discovering my core values was an activity that pushed me a lot. In my opinion, it is impossible to live honestly and authentically without understanding more about what makes you tick. One thing people mess up too often when looking at values is creating a list, they think looks good, promise me you won’t fall into that trap. You do not want something you can put on your wall and ignore or gloat to your Instagram followers about, this is not a feel-good activity. Knowing your values is about helping you to live a true life. When you know your values and live by them you will find making positive choices so much easier, in fact you will find life in general is better. If you have not done a values exercise before, move it to the top of your to do list. There are plenty of free options online, I have one too, shoot me a DM and I can send it to you.
Now is the ideal time to ask yourself some questions, really delve deep into what you want your salon to be. My number one question when talking to salon owners, is if their salon is their happy place? It is an extremely powerful thing to ask yourself, because if you are not happy at the salon, your team won’t be, and neither will your clients.
With the above locked away, your mission then is to be in control. I had a massive smirk as I wrote that, because this where life gets in the way. All the good work you do on happiness, choice, authenticity and values will be tested and it is essential you control how you respond in every situation. You must control what you can and let everything else go.
You can choose to make your salon HAPPY! It is time to bring back the fun and excitement that having your hair done was always about. Every salon has its own vibe, and you need to keep yours unique, but I want you to jump on board with me and make sure every day is about joy, fun and happiness. This alone will be a major factor for your mindset being more positive which your brain needs to make sure you thrive.
There is a list a mile long of the things you can control, and those you can’t too. A great exercise is to make a list, draw a line down a page and write on either side the things you can and can’t. To get you started, my top 5 things that you can control are: 1. How you behave. 2. How much effort you give. 3. Your focus on self-care.
4. Who you spend time with. 5. How you react to things. Owning a salon makes you a busy person, if you are spending time on things that you have zero control over, you are wasting time and energy, you need to preserve these precious gifts for things that matter. If you are focussed on all the magic you can create, good things will happen. Your drive will increase because YOU are in control of things that matter, and on everything else, it will be what it will be. You will have control then too; you will choose how you respond to the situation. Right, I am going to spring something massive on you, all the above is about Emotional Intelligence. If you can master this, you are far more likely to achieve success in your salon and in life. As hairdressers you are generally great at improving your technical skills, if you take one thing from this article, I want you prioritise improving your emotional intelligence skills too. You need to fall in love with learning about yourself as much as your craft. Finally, do not beat yourself up if you are reading this and have recognised that you have some work to do in these areas, that was the point. Take each day as it comes, improve things slowly and purposefully. Nobody ever gets it right every time, we need to practice continuously. Give yourself permission to bugger it up and learn from every single mistake. It is up to you now to be positive, create a happy salon environment, make good choices, take personal responsibility, get clear on your values, master being in control, become more emotionally aware and learn lessons every day. We are on this journey together; the hair and beauty community are awesome. Pay attention Australia, our industry is back, bigger and better than ever! David XoX A salon owner and support coach on Team Chrissy – The ZING Project. David has a diverse background in sales, marketing and operations and is passionate about improving the professionalism of the industry. Contact David via email davidsc@zingcoach.com.au or DM on Instagram @davidwatts_zing Hair Biz Year 15 Issue 6
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10 TIPS FOR TENANTS NEGOTIATING A COMMERCIAL LEASE WITH THEIR LANDLORD By Kelly Cunningham We often get asked about the most common areas that a commercial Tenant can negotiate with their landlord. It is very important to keep in mind that the Landlord is looking for the best financial return on their property and will put their initial asking position to the Tenant hoping that their proposed “wish list” terms will just be accepted and signed off. It is generally accepted practice for a new lease or a renewal to be negotiated to reflect the trading strength of the tenant, the mix of terms being negotiated and the underlying market conditions. The following tips will provide an overview for planning a negotiation with your landlord.
1. RENT
The rent is the most obvious and common area that Tenants focus on. The first thing not to do, is negotiate the Landlords asking rent. This is the rent that they would like to receive and most likely not the market rent. The market rent is what the tenancy can be leased for today in the current trading environment if it was vacant. Rent creep is more pertinent to renewing Tenants that may have experienced annual rental increases over the time they have occupied the premises. Sometimes with new lease negotiations, it may make sense to pay a little more than the market rent to secure other, more important incentives outlined below.
2. INCENTIVES
Landlords are motivated to secure the right tenant for their property and in some areas of commercial property, the total incentives package could represent 20% to 25% of the total rent over the term of the Lease. There isn’t a magic formula when it comes to incentives, it really depends on the commercial framework of each deal and how confident a Tenant might be in negotiating. Typical incentives are as follows: • Leasing Incentive: An amount of money contributed by the Landlord to a Tenant as a cash incentive to lease the tenancy. • Fit out Incentive: This is an amount of money made available by the Landlord as a contribution towards the cost of fitting out a tenancy. • Work done by the Landlord at their cost: A schedule of work, usually relating to building improvements paid for by the Landlord. • Rent Free Periods: A number of months where no rent is paid, giving the business an opportunity to get established prior to rent commencing. 92
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3. LEASE TERM
An important consideration in a commercial Lease is the lease term. If a Tenant invests a significant amount of money into a fit out, it is in their best interests to allow sufficient time to spread that investment over the term of the Lease to recover the investment. Having enough time to develop the business into a sustainable venture or a saleable asset is important. Landlords are more likely to provide more attractive incentives for longer leases as well as providing adequate tenure to an incoming owner in the event of a sale by the Landlord.
4. ANNUAL RENTAL INCREASES Landlords generally increase the rent by an annual percentage, as a way of keeping the rent in line with inflation. In periods of low economic growth, this is another way for Landlords to profit from Tenants. For long standing Tenants who might position themselves in the same location for two renewal cycles (15 years) at 5% per annum, the compound increase is 108%. Comparing the current rent to the market rent at renewal time will save tens of thousands of dollars.
5. SECURITY DEPOSITS AND BANK GUARANTEES
Security deposits and bank guarantees are a form of surety or risk mitigation for the Landlord in situations where they may have provided a sizable incentive or where a business may be relatively new and untested. These guarantees can be sizable amounts of money that the Tenant needs to have tied up for long periods of time. In situations where the Tenant has a long and reputable trading history and/or the investment in a fit out has been depreciated over a period of time, it is reasonable to negotiate the partial or full refund of the security amount, back into working capital of the business.
6. PERSONAL GUARANTEES
Landlords like to take security over Tenants personal assets to protect the value of the Tenants total rent liability. For high profile or desirable Tenants with a successful trading history or in situations where it is in the best interests of the Landlord to lease a tenancy, personal guarantees can be negotiated out of a transaction.
In some situations, a Tenant could increase the security deposit to eliminate the need for a personal guarantee or limit the personal guarantee to a fixed amount, rather than it being unlimited.
7. PERMITTED USE
The permitted use relates to what the Tenant will be using the tenancy for. It is in the interests of the Tenant to negotiate a broad usage clause as it will provide flexibility and options to develop the business in the future. Once the lease is agreed and signed, changes to what a Tenant can do in the tenancy will not be possible without an amendment or variation to the lease, a lengthy and costly process and is always subject to the Landlords approval, which may not always be given.
8. MAKE GOOD
The make good clause stipulates how a Tenant must return the tenancy when they eventually vacate. This clause is often overlooked and if properly negotiated can save tens of thousands and sometimes hundreds of thousands of dollars. The make good clause usually stipulates that a Tenant will return the tenancy to a vacant shell and base building services. This can be very expensive if the tenancy has been leased to the Tenant as a fully fitted out premises. Other clauses include the tenancy being returned in the condition it was at the commencement of the lease. This can be problematic if parts of a fit out have been removed as part of a refurbishment. Negotiating this clause prior to entering the lease is essential.
9. CARPARK SPACES
Carparking can be a valuable component of a Lease. Not all tenancies automatically come with carparking included and negotiating them as part of the total deal could be advantageous for the Tenant.
10. EXCLUSIVITY
Depending on the Tenants type of business, it may be beneficial to negotiate that the Tenant’s business category can be the only service provider / retailer providing a specified service or product. Your Leasing Co. specialises in lease negotiation for Tenants. If you have any questions about negotiating the best outcome for your new lease or renewal, you can call Kelly Cunningham for a free, no obligation conversation on 0419 001 093.
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ARE YOUR SALON SOCIALS READY TO GET FESTIVE? By Rachel Medlock
It’s happening. We’re in the final months of the decade that was 2021 which means the festive season is just around the corner. Now, sure, Christmas is the most wonderful time of the year but for a salon, it’s also the busiest time of the year! From those last-minute colours, preChristmas party blow drys to getting your haircare sorted to take away on your summer holiday, nothing says ho, ho, ho like a salon that is go, go, go! This year, I’m on a mission to have your festive socials sorted before you crack open your advent calendar. A bustling season for the beauty industry, especially those just heading out of lockdown, this is NOT the year you want to leave your marketing to the last minute. Ready to get your festive on? Let’s jump straight into it.
ONLINE SHOPPING
Something that we all need to acknowledge is that not every single one of our clients will be comfortable heading out to the crowded shopping malls when Christmas shopping rolls around which is why online shopping will undoubtedly see another boom. With an abundance of options available at the click of a button, it’s time to ensure it’s your website they’re pressing ‘pay now’ on. If your salon doesn’t have an online store, you could be missing out on thousands of additional income in your business each month, especially over the festive period. From your brand’s Christmas gift packs, gift cards, styling tools to at-home essentials, now is the time to make your business the go-to for haircare and gifting in addition to the magic you make behind the chair. The likes of Shopify make it less intimidating to launch an online store and integrate with your socials seamlessly - yes, shopping via socials! Whether you’ve got a store ready to go or finished setting it up, ensure your online store is connected to your social media platforms. By connecting it to the likes of Facebook and 94
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Instagram, your available products are visible on your social pages and can increase your chances of conversions, especially those latenight Instagram shoppers. By connecting your shop to socials, you can also tag the product in posts that feature them so, if you win a customer’s interest via your content, that can simply tap to learn more and purchase the product. Ultimately, the easier you can make the shopping experience for a consumer, the more likely you are to win their dollar bills.
UPDATING THE DETAILS
There’s nothing worse than wanting to book a late-night pre-Christmas blow dry with your stylist, only to find out that they were actually open when their Google listing said they were closed. That could be hundreds of dollars lost each time someone sees the incorrect trading hours online. This is an ultra-busy time for everyone so you can’t expect that each client is going to call you to book or check your hours when they could do it in seconds online. As a result, I want you to prioritise updating your opening hours and availability on all major platforms including your Google My Business listing, Facebook, your website, and any automations you have set up such as Facebook Messenger chat bots. Any extension of hours during the festive period should also be communicated via a post on social media just to make sure, no stone has been left unturned.
PRE-PREPARING YOUR CONTENT
The last thing that’s on any business owners mind when they’re in the trenches of back-toback appointments is posting on social media but that doesn’t mean it isn’t an essential part
of your Christmas marketing! One of my biggest pieces of advice for any salon approaching the festive season is to preprepare as much of their content as possible so that you’re not left posting something of poor quality at ‘whatever time’ on social media. In preparation of the busy Christmas period, schedule content via your chosen scheduling tool (if you’re new to this, Planoly is my favourite paid option and Facebook Creator Studio is my favourite free option) so that it automatically publishes on the date and time you have selected. Maximise marketing content provided by your suppliers to promote your Christmas gift packs and get your team involved in content for stories, reels, and your feed, promoting any special festive offers or incentives. If time permits, spend an hour before or after salon trading hours to film your team talking about their favourite Christmas gift packs, special promotions in the salon or reminder about gift vouchers and keep this content up your sleeve. Nobody will know that your video that’s posted on Christmas Eve was filmed in November! It’s all about getting ahead and making sure that your socials don’t suffer because of the chaos on the salon floor. Trust me, you’ll love the ease of managing your socials this way so much that you’ll keep scheduling content ahead of time all year round! Now go on, sleigh that salon of yours! Okay, okay, that was the last pun, I promise. Connect with Rachel on Facebook and Instagram via @doyouevensocial
Sarah Garner
HOW OFTEN SHOULD I REFRESH MY BRAND? By Sarah Garner
From the clothes we wear, hairstyles we rock, to even the accessories we flaunt, they all change as we grow. Sure, we’re the same person at our core but on the outside? We’ve evolved. The same goes for your brand. As your business matures and evolves, doing the same old thing with your branding often doesn’t cut it anymore. To avoid your biz donning the mullet and hipster jeans (honestly, what were we thinking?!), we’re sharing 3 times to consider a brand refresh.
YOUR BRANDING DOESN’T LIGHT UP YOUR DREAM CLIENTELE
Customers in 2021 are smart. Like super smart. They consume hundreds of pieces of media a day to know when a brand is doing their sweet thang and when a brand has forgotten to get with the times. They’re also ultra-quick decision makers and use the face value of your brand to make instant decisions about how they feel about your business. Savage right?! This alone showcases how important it is to be on top of your brand game. A solid brand lets potential customers know who you are and what they can expect from you the moment they come into contact with it. It stands out in the eyes of your customer and feels fresh and attention-grabbing in a crowded industry. From the look of your logo, emotions evoked by your brand colours to the fonts and taglines used to introduce yourself, these branding elements are all strategic decisions that you can make to reach your dream client. If your dream client is forward-thinking women in their 30’s but your brand is giving them more 1980’s retro chic, then it’s not enough to light them up and win their business over the competition. In a world where your brand introduces you before you even speak, a refresh is a must when it’s not connecting you with the right people.
YOUR BUSINESS IS TELLING A DIFFERENT STORY THESE DAYS
It’s very common for businesses in the hair, beauty, and wellness industries to evolve and become more niche than they were to begin with. Whether you’re a salon that’s transitioned
into offering strictly skin treatments, a business that’s introduced a whole new wellness menu or a hair studio that’s now the go-to for toxin free hair services, these business achievements need to be proudly represented in your branding. With a change in business focus comes new demographics of clients to target, new messaging to convey in marketing and a whole new visual identity that needs to be celebrated. We cannot expect customers to “just know” when we’ve made significant changes to our business (that we know they’re going to love). They not only have to be able to find out about it through your marketing but sense it through your branding. A brand refresh ensures your new focus is acknowledged in every element of your business, your existing clients are kept up to speed and your new clients know exactly what they’re getting when they walk through your door.
YOUR BRANDING FEELS OUTDATED IN A COMPETITIVE MARKETPLACE
Even some of the world’s biggest brands have refreshed their image to stand out against the competition! Think back to the 90’s where we had the multicoloured apple on our bright coloured computer versus today where we experience nothing but clean fonts and monochromatic products when we step into an
Apple Store. Looking at some of your favourite brands, what is it about them that keeps people coming back? How have they adapted and evolved as their industry has changed? Why do they come to mind right now to begin with? Take some time to reflect on your own brand and whether the way your brand is seen by the outside reflects what is on the inside. Is your logo representing your business ethos? Do your colours and fonts speak to your ideal customers? Is your lack of brand meaning you’re getting lost in the crowd? Picking up on these opportunities is a great way to identify whether a brand refresh is needed. Refreshing your brand can keep people engaged and interested in your brand. In a society where we’re constantly scrolling, we want to ensure it’s your brand that makes them stop, read, and book. Sarah Garner is the Founder and Creative Director of Digital Bloom, an industry-specific branding boutique dedicated to making your growing hair, beauty, or wellness business turn heads for all the right reasons. Visit Digital Bloom’s website www.digitalbloom.com.au or contact Sarah at hello@digitalbloom.com.au
MANDATES & MORALS
WHAT TO DO WHEN YOU DON’T KNOW WHAT TO DO. By Angeli Marie Shaw
As 2021 comes to an end, 2020 may feel like a distant memory, but for many, both years have been a continuous blur of navigating the unknown, juggling feelings of uncertainty, coping with continuous restrictions and lockdown, and digging deep for a resilience and strength that we never knew we had. For me personally, I’ve had to overcome so many things that I never ever fathomed I’d have to deal with, let alone during a global pandemic, and although I can somewhat pat myself on the back for making it this far, the truth is, I’m exhausted. I’m exhausted by strength. I’m worn down with holding a prolonged sense of resilience, not knowing when I can just let go and be. I long for support. I want softness and I want ease. I no longer want to be patted on the back for how well I take a hit, or how many I take. I just want the hits to stop. For the first time ever, I dream of never being called resilient again in life, because in my mind, life just isn’t meant to be lived like this. Now, in case you’re wondering, no, I haven’t given up. Far from it, however after working this whole time at home on a laptop with very little physical interaction, I’ve decided that now is as good a time as any to allow myself to just be, and whilst I run a killer zoom meeting with all the mojo and motivation, behind the scenes I have allowed myself to soften, whether it be letting the tears flow unrestricted, sitting in my pj’s all day with an unwashed face and hair 96
Hair Biz Year 15 Issue 6
(ok, I’ll be honest, the shower is totally skipped) or a taking myself offline to remain present in my own world. Sure, the world is beginning to open up, with restrictions beginning to ease, and many have been able to celebrate ‘freedom’, however the topic remains, what is going to happen moving forward? And what do you do if you’re torn between what you think is right, and what you’re told is right? Now before I go further, I want to emphasise that I am not trying to initiate a debate. We all know that there is so much grey to what is happening across Australia. In fact, some of you may say it’s not grey at all, it’s black and white. Regardless on your viewpoint, there are so many that are simply torn, and for those, we need to hold space. Now I could discuss all the things we can’t do, even go into the mandates and their complexities set across each state, but I won’t. What I will do though is discuss what we CAN do, and although some of these may seem minor in comparison to the bigger picture, as the saying goes ‘a journey of a thousand miles begins with one small step’. Here’s some steps you can take…
1. CONNECT WITH COMPASSION.
To live a compassionate life, requires both softness and strength. We can all claim to have a strong backbone, but this should be complimented and balanced out with a soft front. After all, our very existence is filled with opposites; light and dark, joy and pain, ying and yang. It’s safe to say that challenges in life are inevitable, but to what degree we suffer from them is up to you. Compassion involves acknowledging that all lives are just as important, sacred and of value, just like your own. Think of compassion as a motivational state, and this motivation could take the form of action, such as stepping in and helping, or simply offering kindness. Celebrating imperfection is also a form of compassion and by accepting that we all will never share the same feelings or point of view, allows us to accept our own imperfections, and in turn allows our softness and strength to show through. Note that with this compassion comes setting boundaries, but I’ll go into more detail about that further down.
2. LANGUAGE MATTERS AND CREATES OUR REALITY.
The words we choose and the way we use them persuade, influence and affect how people view the world, including ourselves. Our language matters. Words do more than just reflect reality; they create reality. The power in the words that we use should never be underestimated. Whether it be vocally, written down or posted online, words have the power to make people feel understood, valued and supported, however, they can also make people feel undermined, misunderstood, stigmatised and excluded. We only have to jump on social media, and we are immediately presented with examples where words can support or exclude. Now I am not implying that people post such words with the intent of excluding others, but we do all hold a responsibility for the power behind our words. Try making a commitment to using positive language and making positive statements. It may seem like a small step but could make a huge difference to someone’s day.
3. BE OPEN TO LEARNING.
From the moment we are born and enter the world we are learning. Acknowledging that we don’t know everything, and in some cases, we’re going to fail opens us up to the process of learning and cultivates a growth mindset towards learning new things. Whether you realise it or not, we are all lifelong learners and this can do so much for us. We learn more about ourselves as well as others, and in turn helps us become better versions of who we are and how we show up in our communities and the world. As humans, we can have the tendency to puff our chests and act like we know everything. Perhaps it’s an element of survival, or a way to save face, either way it sucks and we have to change it. Honestly, we can’t really know something unless we have experienced it in the same way, under the same circumstance, but what we can do is listen and learn what
we can about the experiences of others. “Do not pretend to know something you have not experienced” – Rumi
“LIVE A LIFE THAT MATTERS, FOR AT THE END OF THE DAY, IT’S NOT ABOUT WHAT WE BOUGHT, BUT WHAT WE BUILT, NOT OUR COMPETENCE BUT OUR CHARACTER, AND NOT OUR SUCCESS BUT OUR SIGNIFICANCE.” 4. SET BOUNDARIES.
This one isn’t just about setting boundaries with others but also setting boundaries with yourself. Boundaries can be perceived as harsh, but they are also an integral part of self-care and a way of keeping your needs from being put last. If you consider yourself a compassionate person, you may feel called in when someone is in need or offer your help before it is asked, and making yourself available to others is something you may be used to. Considered an amicable quality, the flip side of this is that your offer or expectation of help can become a burden. You may experience compassion burnout and experience overwhelm by the dependency of others. Prioritise self-care and aim on keeping your cup full before you hold space for others. You may feel riddled with a sense of guilt, but these boundaries will not only protect your energy, but can also lead to healthier relationships and improved selfesteem.
After sharing some of my tips above, I realise that there is so much more I could add, as well as the various topics and perspectives I could dive into, but like with most discussions, there comes a point where I must conclude. Composing this article has been one of my most challenging yet, and not because I don’t have a lot to say, but attempting to offer guidance, support and perspective is somewhat limited to my own experience and of those who have opened up to me or worked with me. But please do believe me that I hear you, I feel you and wholeheartedly hope that you have all been able to navigate your way through this unprecedented time. So, what are my final words to you all as we see out 2021? When we have choice, choose wisely. Always choose to heal, not to hurt. To forgive not to despise. Choose to persevere and not to quit. Choose smiles over frowns, choose love over hate. Live a life that matters, for at the end of the day, it’s not about what we bought, but what we built, not our competence but our character, and not our success but our significance. Focus not on what you have, but what you’ve shared and live a life that matters, a life that cares. After all, YOU matter, you always will. I feel honoured and blessed to have been able to share myself and my thoughts as a contributor in Hair Biz Magazine for 2021 and look forward to sharing more with you all in 2022. Love & Bliss, Angeli xxoo Angeli is a Holistic Empowerment Coach, Mindset Mentor and founder of The Bliss Coach. To work with me in 2022, find out more and get in touch visit www.theblisscoach.com. au or follow us on our socials @theblisscoach
Hair Biz Year 15 Issue 6
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