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PRIVATE CLUB M A R K E T I N G
M A R K ET IN G A
Lifestyle
Our Company Combining more than 30 years of proven experience, Private Club Marketing offers expertise in Member Relations, Retention, Graphic Design, Sales and Marketing strategies. Our services and products maximize Member connections, while maintaining valued traditions that last a lifetime. With the understanding that strategic business planning and creative design is the cornerstone to any successful venture. Our team is committed to cultivating meaningful relationships with you and your Club.
Zack Bates President & CEO
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PRIVATE CLUB M A R K E T I N G
Event & Promotional Marketing Committed to enhancing your marketing needs for your upcoming events, Private Club Marketing has made ordering your marketing collateral as easy as possible. Send us your event details and we’ll email you a proof within a day or so. Magazine’s (The New Newsletter) We’ve developed the newsletter into what it really should be, a Lifestyle Magazine. Useful as both retention collateral and as a prospective member marketing tool. Private Club Marketing offers two unique versions in both Print and Online. The online version can be embedded into your website, emailed out to your members, shared on social media and viewed on select PDA’s. We will track your online issue for unique opens and page views by day. Promotional Collateral Many times we are planning an event or activity such as swim lessons, camps, membership drives or private event promotions and lack the time or budget to design, approve and print brochures, folders, invitations, etc. Private Club Marketing understands these needs and is available to assist. Website Content Management Your website is an extension of your Club. It should keep your members informed and drive revenue. Private Club Marketing offers full website management and consulting capabilities. We are familiar with Jonas, Club Systems, ClubEssential and MembersFirst. Email Communication Management Many clubs abuse or misuse the ability to send emails. Disregarding trends, read-rates and analysis. Private Club Marketing has the knowledge and capabilities to work on many existing platforms to better manage your Club’s online communications.
Member Retention Planning Private Club Marketing will work with your Club to develop a carefully considered, long term, retention plan. Integrating your communication strategy, laying out an annual calendar events, programs and long held traditions. Marketing and Communication Consulting Get a review your marketing to ensuring that it reflects your Club and Membership. Private Club Marketing will review and recommend how to better maximize your ROI with your marketing budget. In addition Private Club Marketing can manage marketing and communication strategy. Member Profile/Survey Identify with your Membership, by offering events and communications that conform to their true interests & expectations is essential to your success. Private Club Marketing will work closely with your team to identify the preferences, helping to write and execute a Member Profile Map.
MEMBER
Social Media Marketing Our newest service offers professional design and management of social media using twitter, facebook, blogs and linkedin. Our strategy maximizes exposure and increase participation of these medias by your members. Membership Sales Planning Development of sales strategies that fit the demographics of your Club by combining our strategic marketing techniques: 1) Analysis of Demographics and Interests 2) Long and Short Term Planning 3) Marketing and Communications Planning
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Contact us Private Club Marketing, PRIVATE CLUB Inc. tel.A(949) | fax. M R K257-5616 E T I N G (949) 417-3640 request@privateclubmarketing.com
Private Club Marketing, Inc.
250 Montana Del Lago Dr. Rancho Santa Margarita, CA 92688 tel. (949) 257-5616 | fax. (949) 417-3640 request@privateclubmarketing.com | www.privateclubmarketing.com facebook.com/PrivateClubMarketing twitter.com/PrivateClubMKTG
Š Co p yr ight 2010 P ri vate C l ub Marketi ng, Inc.