Global Cruise Market Report - 2012

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Global Cruise Market - 2012 -------------------------------2012

View Report Details Executive Summary The importance of the cruise market, which represents an important sector in the overall travel industry, has increased notably in the last few years, mainly due to the fact that the cruise voyages are known to deliver unparalleled customer satisfaction. It has been found that in most cases, the cruise experience consistently exceeds expectations of both the first time as well as the frequent cruisers. The increasing affordability of cruise voyages is a key factor to drive the growth of cruise industry worldwide. The last decade witnessed a notable growth in the number of cruise passengers which almost doubled globally.

Geographically, cruising is acknowledged as a well established vacation sector in the North American market, while in the European market it is regarded as a growing sector and a promising one in several other emerging markets. Historically, growth of the cruise industry has been fuelled by the North American market to a significant level. However, there has been a notable improvement in the European cruise market, which has motivated a number of cruise companies to make heavy investments in the European market. In addition, with rise in the income levels and the overall population size, emerging markets like Asia have also gained importance.

In order to convert the cruise prospect into new cruisers, the industry is consistently increasing the onboard services. The cruise companies are trying to re-design their ships to help disabled people enjoy cruise voyages. Further, the industry is also focusing on family cruises by providing services to suit all the members of the family ranging from toddlers to adults.

The global cruise industry is characterized by high consolidation. The major three companies account for more than 80% of the total global market share. Carnival Corporation remains the undisputed leader in the cruise industry, accounting for over half of the market, followed by Royal Caribbean, and NCL. The report entitled “Global Cruise Industry: 2012 Edition� discusses the global cruise industry in detail in terms of the global capacity, demand and geographical breakdown. It analyzes the major cruise markets including the North America and Europe. Also the emerging cruise markets of Asia, Australia, and New Zealand are being discussed in detail. Some of the major ongoing trends as well as the factors expected to drive the cruise market are presented in the report. Also, some of the notable challenges and key issues faced by the cruise industry which can hamper the growth of the cruise industry in the years to come are being discussed. After discussing the competitive conditions in the Global Cruise Market - 2012, the report profiles the major cruise companies, with their strategies for growth.

The Global Cruise Market - 2012 has grown significantly over the recent past. There has been a notable increase in the number of cruise passengers…

Global Cruise Market - 2012 Revenues: 2008-2010

 The Global Cruise Market - 2012 experienced dynamic growth over ………………………………………………….  The revenues generated by the Global Cruise Market - 2012 marked a significant increase of ….% ……………………………………… ……………………………………………….

US$ Billion

 The demand for cruising worldwide almost doubled…………… ………………………………………………….  A general increase in the demand for cruise voyages, …………. ………………………………………………….  Despite severe economic recession, North America (including the US and Canada) …………………………………………… ………………………………………………….

2008

2009

2010

Global Cruise Passengers – Share by Source Market: 2010

Million

Global Passengers Carried on Cruise: 2005-2011

The US

2005

2006

2007

2008

2009

2010

2011

Europe

Canada

ROW

Market regional markets observing noticeable growth…

Worldwide Cruise Passengers Carried by North American Cruise Market: 2001-2010 • The North American cruise industry experienced an average annual growth rate of …………………………….

Milion

………………………………………………….

• Within North America, the …...is the major source of cruise passengers for the region’s………………………. ………………………………………………….

2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 North American

Foreign

• The length of cruising period in North America showed an upward trend………………………………………………. ………………………………………………….

Worldwide

Number of Passengers Carried by European Cruise Market: 2005-2010

• Escaping the effects of the recent global economic recession European cruise industry,……………………….. ………………………………………………….

Million

• The UK, …………………………………………………. and …………… are the key European cruise markets, collectively accounting for ………………………………

• The cruise industry of Europe contributes significantly to the economic growth of the region………………………... ………………………………………………….

2005

2006

2007

2008

2009

2010

Characterized by high level of competition, the market is projected to register robust growth in the times to come…

Key Players

Million

Market Forecast

Carnival Corporation NCL Disney Others

Royal Caribbean MSC Louis

 The cruise market is a key segment of the overall…………………… ………………………………………………….  Companies operating in the cruise industry compete with …………. …………………………………………………………………………… ………………………  The leading companies operating in this market include Carnival Corporation, Royal Caribbean, ……………. ..…………………among others  Carnival Corp. leads the market with the share of ……..%, followed by ………………………………………………………………………..

2011

2012E

2013E

2014E

2015E

 The Global Cruise Market - 2012 is projected to record a CAGR of --------% from …………………………………………..  The key factors to drive the market growth in the near future include……………………………………………….. ……………………………  The independent variables (…………, …………………… and ……………….) collectively account for …………%.... ………………………………………

View Report Details Table of Contents

List of Graphs

1. Cruise Market 1.1 Introduction 1.2 Supply Chain Analysis

Cruise Lines-by Types Terms Used in Cruise Industry Cruise Industry-Supply Chain Global Cruise Passenger Capacity Growth (2005-2015E) Global Cruise Industry – by Number of Berths Global Cruise Berth Capacity – Regional Breakdown (2010) Global Passengers Carried (2005-2011) Global Cruise Passengers – Share by Source Market (2010) Global Cruise Market - 2012-Revenue (2008-2010) Worldwide Cruise Passengers Carried by North American Cruises (2001-2010) North American Cruise Passengers –By Source Markets (2008-2010) Number of Cruise Ships in North American Cruise Industry (2008-2012E) North American Cruise Market- Capacity and Capacity Utilization (2002-2010) Bed Day Capacity in North American Cruise Market (2001-2010) Average Cruise Length (Days) in North American Cruise Industry (2001-2010) North American Cruise Industry - Deployment by Passenger Bed Days (2011) European Cruise Passengers (2005-2010) European Cruise Passengers – Regional Share by Source Country (2010) European Cruise Market – Share by Destination (2010) Cruise Passenger Embarkations from European Ports (2005-2010) Cruise Passenger Embarkation from European Ports – Share by Region (2010) Cruise Passengers Visiting European Ports (2005-2010) Cruise Passengers visiting European Ports – Share by Destination (2010) Total Output Generated by European Cruise Industry (2005-2010) UK Cruise Passenger Growth (2004-2012E) Germany Cruise Passengers (2005-2012E) Cruise Passengers in Italian Market (2007-2010) French Cruise Passengers Annual Growth (2006-2010) Spanish Cruise Market – by Annual Passengers (2006-2010) Cruise Passengers from Australia (2001-2011) Australian Cruise Passengers – by Destination (2011) Australian Cruise Passengers – by State of Origin (2011) Australian Cruise Industry – Market Penetration (2002-2011) Annual Passenger Count for Asian Cruise Market (2005-2012E) Cruise Passenger Growth in New Zealand (2006-2010)

2. Global Cruise Industry Market Revenues Passenger Capacity Growth Growth in No. of Berths Regional Breakdown 3. North American Cruise Market 3.1 Demand and Capacity Market Overview Growth in Passengers Carried Breakdown by Source Market Growth in No. of Ships Capacity Utilization 3.2 US Cruise Market Market Overview Breakdown by Region Demographic Segmentation 3.3 Prevailing Trends Trend in Cruise Length Cruise Capacity by Destination 4. European Cruise Market 4.1 Market Overview Growth in Cruise Passengers Regional Breakdown Embarkation Statistics Share by Destination 4.2 Economic Impact of Cruise Industry Direct Economic Impact Total Economic Impact Regional Breakdown

View Report Details 4.3 Regional Cruise Markets 4.3.1 United Kingdom Market Overview Passenger Growth Share by Destination 4.3.2 Germany Market Overview Passenger Growth Market Statistics 4.3.3 Italy Market Overview Passenger Growth 4.3.4 France Market Overview Passenger Growth 4.3.5 Spain Market Overview Passenger Growth 5. Emerging Cruise Markets 5.1 Australia 5.1.1 Overview Market Overview Passenger Growth Regional Breakdown Economic Contribution 5.1.2 Key Trends Average Cruise Length Cruise Penetration 5.2 Asia Market Overview Passenger Growth 5.3 New Zealand Market Overview Passenger Growth Regional Breakdown

List of Graphs New Zealand Cruise Passengers – Share by Destination (2010) Global Cruise Penetration Rates by Region (2010) Global GDP (2005-2011) Global Employment (2005-2011E) Global Cruise Market - 2012-Revenue Share by Company (2011E) Comparison of Top Two Industry Players by Passengers Carried (FY07-FY11) Carnival Corporation plc Revenue (FY07-FY11) Carnival Corporation plc Revenue – Share by Segments (FY11) Royal Caribbean Cruises Revenue (2007-2011) Royal Caribbean Cruises Revenue – Share by Segments (2011) Norwegian Cruise Lines Revenue (2010-2011) Norwegian Cruise lines Revenue – Share by Segments (2011) Global Cruise Passengers Forecast (2011-2015E) List of Tables North American Cruise Industry – Forecasted Capacity Growth (2011E-2015E) Breakdown of US Cruise Market- by Region and Cruise Length (2010) US Cruise Market – Average Percentage Share by Categories Growth by Length (Days) of Cruising (1990-2010) Cruise Ship Building and Investment (2011E-2014E) Direct Economic Impact of the European Cruise Sector – by Industry (2010) Total Economic Impact of the European Cruise Sector – by Industry (2010) Total Economic Impact of the European Cruise Industry – by Country (2010) UK Cruise Passengers – Share by Destination (2008-2011) German Ocean Cruise Market – Statistics (2009-2010) Australian Cruise Industry – Total Economic Contribution (2011) Australian Cruise Market – Breakdown by Length of Cruising (2011) Financial Breakdown of a Cruise Passenger on Average (FY12E) Cruise Industry Passengers Capacity & Number of Ships – by Company (2012E) Global Cruise Market - 2012 – Share by Passengers Carried (2012E) Dependent & Independent Variables (2005–2011) Correlation Matrix Model Summary – Coefficient of Determination Regression Coefficients Output

View Report Details 6. Market Dynamics 6.1 Major Trends 6.1.1 Average Financial Breakdown of a Cruiser 6.1.2 Cruise Cuisine – A Major Focus in Cruise Industry 6.1.3 Expansion of Facilities for Disabled People 6.1.4 Opening New Ports-of-Call 6.1.5 Introduction of Loyalty Programmes 6.1.6 Cruise Lines – Targeting Families 6.1.7 Expansion of Onboard Facilities 6.2 Market Drivers 6.2.1 Low Penetration Worldwide 6.2.2 Increasing Global Income 6.2.3 Rising Level of Employment Worldwide 7. Key Issues and Challenges 7.1 Environmental Impact 7.2 Security Concerns 7.3 Stringent Regulations 7.4 Fuel Prices – A Concern 8. Cruise Industry - Competitive Environment Competitive Overview Market Share 9. Company Profiles 9.1 Carnival Corporation & plc (CCL) Business Description Key Financials Business Strategies Hedging to Manage Exchange Rate Fluctuation Managing Fuel Prices

View Report Details 9.2 Royal Caribbean Cruises Ltd (RCL) Business Description Key Financials Business Strategies 9.3 Norwegian Cruise Lines (NCL) Business Description Key Financials Business Strategies Focus on Research and Innovation Launch of Online Shopping Portal 10. Market Outlook 10.1 Market Forecast 10.2 Forecast Methodology 10.2.1 Dependent and Independent Variables 10.2.2 Correlation Analysis 10.2.3 Regression Analysis

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